Vaughn Lowery’s heart pumps passion and produces positive change. His career has taken him from humble beginnings in Detroit to a graduate of Cornell University. From there, he became active in modeling, acting and producing screenplays. Now, Vaughn is the founder and president of one of the leading pop culture and design publications of today, 360 MAGAZINE.
Vaughn won over television audiences when he appeared in Kmart’s smash hit Joe Boxer commercial, dancing his self-titled “Boxer Boogie” wearing nothing but his Joe Boxer underwear. With this “brief” appearance, Vaughn Lowery, a.k.a “Joe Boxer,” soon became a household name. He appeared with Leeza Gibbons on Extra, Katie Couric on Today Show and Jay Leno on Tonight Show boogieing down with them and performing his signature dance. According to the Detroit Free Press, Vaughn’s “Boxer Boogie” has paid off, helping Kmart sell roughly $20 million in Joe Boxer apparel a week.” In just the first year he was responsible for Kmart selling over $1.5 billion of duds, besting Martha Stewart’s launch year with over $500 million in sales.
The Detroit native embarked on an acting and modeling career during a trip to New York City when renowned make-up artist Sam Fine set him up with a fashion photographer, Fadil Berisha. Before his appearance as Joe Boxer, Vaughn worked as a successful print model for such companies as Gap, Target, Skechers, Old Navy, Bath & Body Works Fragrance, Nordstrom, and Marc Ecko. He also worked as a runway model for Tommy Hilfiger, Phat Farm, and Karl Kani. He has graced the pages of FHM (SA), URB Magazine, and Glamour.
Vaughn continues to be busy in the media. A few years back, ABC News Primetime aired a segment chronicling his life, along with the tragic John Ritter story. Vaughn has also filmed a Super Bowl commercial, completed a high-profile Dasani Water billboard ad campaign, appeared on America’s Next Top Model, where he stirred up some controversy, guest-starred on the comedy, “Scrubs,” and screened his controversial 35mm festival film, The Young & Evil, at Sundance 2009, which was nominated for Cardiff’s Iris Prize within the same year. He was also named Seventeen Magazine’s “17 Hot Guys.” The last film Vaughn acted in is called The Company We Keep (directed by Roy Campanella), where he plays a fast-talking manager within the record industry, Barry. Currently, Vaughn is in the midst of producing a short film Chasen Life, which won a writing competition. He is also adapting audiobook Say Uncle into a feature-length film and pitching his third reality series. Moreover, he’s in the process of establishing 360 Fest, a film festival that will introduce and screen some of the most provocative short and features in the world.
Outside of Vaughn Lowery’s entertainment endeavors, Vaughn has always determined to give back and continues to keep his personal promise to be a contributing citizen to those in need. He has lent his name and support to: Women At Risk, Human Rights Commission, March of Dimes, Heart of Los Angeles Youth, and schools across the nation where he encourages kids to be their best. Furthermore, Vaughn serves as the Brand Ambassador for both Falling Whistles, which supports war-affected kids in the Congo, and Pink United for breast cancer awareness. He sits on the board of Awakening Young Minds, a nonprofit organization that conducts emotional education workshops for troubled youth.
Vaughn Lowery’s talents are only overshadowed by his winning personality, infectious smile, and his ability to capture hearts as one of the most engaging and approachable individuals in the entertainment industry.
In his spare time, designs e-bike bras and reconfigures their silhouettes.
Mixed Media Fabrications