Posts tagged with "founder"

Javier Pedroza image via javierpedrozaofficial_ on Instagram for use by 360 Magazine

Javier

Javier Pedroza is a multi-talented host, producer, creative and visual director, founder of his own production company Under One Roof Productions, celebrity stylist, philanthropist, and Latinx Editor-at-Large for 360 Magazine. His positive and innovative mindset have allowed Pedroza to rise to prominence in the entertainment industry. His impressive portfolio is comprised of editorials, fashion shows, movie premiers, life performances, showroom designs, pop-up shops, and window and merchandising displays. Pedroza is based in New York City, but he is surely taking on the world.

Before Pedroza’s successes with his own company and hosting, he collaborated with designer brands while he was the Visual Director for ESCADA in North America. ESCADA is an international fashion brand that celebrates feminine luxury. Pedroza also worked with clothing brands including Ralph Lauren, Tommy Hilfiger, Neiman Marcus, Saks 5th Avenue, GANT, Gabriel & Co., and Coomi Jewelry.

Due to Pedroza’s incredible styling abilities, he has worked with supermodels and Hollywood celebrities alike at major award shows and red carpet events. The stylist’s abilities have been seen at the Oscars, the Emmys, The Golden Globes, The Grammys, and the SAG Awards.

Pedroza’s innovative mindset and charismatic ebullience has also landed him interviews with stars, including Carmen DeLeon, Piso 21, LaJune, and Raul Peñaranda. Additionally, Javier was named the Relational Organizer Director for Dianne Morales’ mayoral campaign. Pedroza’s unique perspective grants him exceptional event design and execution of production abilities. His astute creative direction has led to the success of many events.

Favoring to work with non-profit organizations– such as Wendy WilliamsThe Hunter Foundation Inaugural Gala at New York City’s prestigious Hammerstein Ballroom, AID for AIDS Hero Gala held at the American Museum of Natural History and Latino Commission on AIDS Cielo Gala at Cipriani Wall Street– Pedroza’s philanthropic productions help these organizations reach their full potential. The designer is especially passionate about his involvement with The Latino Commission on AIDS, of which he has supported for the past thirteen years and became Chair of the Cielo Gala in 2019.

The visual director has used his platform to found his production company, as well as create various visual and audio podcasts. Pedroza’s two podcasts– Conciencias Con Cocktails and LatinX Heroes– both highlight cutting edge individuals. On such, Pedroza navigates discourse surrounding diverse leaders such as Arturo Alfonso Schomburg, Gen. Ignacia Zaragoza, and Dianne Morales.

Recently, Pedroza’s hard work and talent has resulted in him being signed to media brand, TAG Collective. He will be working with the Collective to secure brand deals, social media engagements, publicity outreach, and to expand his overall profile.

Brittany Farinas of House of One image via Shaye Price of A Design Partnership for use by 360 Magazine

House of One Q×A

Brittany Farinas fiercely and fashionably has entered the world of interior design. The designer of both residential and commercial spaces resides in South Florida, where she launched her company, House of One. After graduating from the University of Miami with a degree in interior design, Farinas utilized her life-long passion to help others beautify their spaces. Streamlined, sleek, and polished, Farinas has an impeccable eye for style that makes her stand out. 360 Magazine spoke with the designer about her favorite interior aesthetics, House of One’s recent blog launch, and upcoming projects.

When did you first get into designing residential and commercial spaces?

About four years ago.

What type of look does House of One try to imbue in its clients spaces?

I try to make each of my client’s spaces very much a reflection of who they are, while creating a visually exciting yet timeless look. At House of One, we strive on creating unique spaces with bold moments.

How would you describe your personal favorite interior aesthetic?

My personal design aesthetic is minimal eclectic. I love sculptural elements in a space and I have a great appreciation for luxurious textures. When it comes to designing an interior space for myself- I like to neutralize the primary pieces (larger furniture items such as sofas, tables, cabinetry) and add character in secondary pieces (i.e accent chairs, pillows, accessories, accent lighting).

What visual design software does House of One utilize?

We use AutoCAD, SketchUp, and multiple rendering softwares.

What is the most important thing to consider when designing an interior space?

The most important thing to consider when designing spaces for our clients is to envision exactly how they will use their space daily and how the space will evolve through time.

 How does designing a residential space differ from designing a commercial space?

When designing a commercial space, it’s about promoting the brand image and creating a setting for productivity and growth for the company as a whole. It’s necessary to be conscious of how multiple groups of people might be using the space- whereas designing for a residential client is more specific and lifestyle driven. While designing residential and commercial spaces are targeted towards a different end goal, both need to be extremely functional while aesthetically pleasing.

On your website, I saw that you are launching a blog. That is so exciting! What type of content will be published on House of One’s blogspace?

Yes! I am extremely excited about the blog as well. This will be a place where I can elaborate more on the projects in different categories. For example, we will have a section labeled “Project Tours” where you will be able to get an in depth look at some of our recently completed work. I’ll also be featuring posts on different trends, and a behind the scenes look of our design process.

Where do you find interior design inspiration?

I find inspiration everywhere I go. However, I’ve always been inspired by fashion. When I go eat at restaurants I can’t help but touch the different fabrics and materials. I have always been so curious that way.

Did you always have an eye for detail, or are there ways in which you’ve sharped your interior design vision over time?

I would say I’ve always had an eye for detail. My mom worked at a furniture store when I was about the age of 3-15. I spent a lot of days with her hanging around the showroom. I always gravitated towards certain colors/details. At a young age I was very opinionated about what I liked and didn’t like when it came to design. Over time, I feel my eye for design has definitely evolved, and I know it will keep doing so over time. I think it’s just a part of life and growing as a person and designer.

Are there any exciting projects coming up for House of One that you can speak about?

Yes! We’re currently working on a 8500 square-foot office space that we’re all really excited about- the palette is gorgeous. We’ve also been working on restoring a Mediterranean home in Miami Beach, which will be completed in about two months. This project is very special for us, and we’re excited to get this one styled and photographed soon.

House of One image via Shaye Price of A Design Partnership for use by 360 Magazine
House of One image via Shaye Price of A Design Partnership for use by 360 Magazine
Smartphone illustration by Heather Skovlund for 360 Magazine

Maisel High-Contrast Phone Cases

By: Kim Bui, CEO/Founder of Maisel

Last year, I birthed two pandemic babies – one in June and another in November. Astute readers are surely furrowing their brows – it defies the laws of nature! Well, let me assure you that both are indeed my progeny, have caused sleepless nights, and have done quite a bit of growing up in the last year.

One is a little girl with endearing dimples named Maisel, and the other is a fast-growing company with engaging phone-case designs (also named Maisel).

Moms are notoriously gluttons for punishment, wearing their lack of sleep and milk-stained clothing like badges of honor. Not so different from entrepreneurs, who proudly boasting their lack of sleep and coffee-stained clothing. So it’s fitting that during my maternity leave with baby Maisel, I decided to double down.

My husband and I received countless high-contrast books and flash cards as gifts for baby Maisel,  with the expectation that we would be sharing them with our newborn to increase her cognitive development. Sounds easy, right? Sure is. It’s so easy that it’s downright boring. (ICYMI, pediatric neurologists found that newborns, who can’t see color, are not only attracted to black-and-white images but that the images also stimulate growth in their brain cells.)

While showing baby Maisel patterned flashcards was not high on my list of pastimes, I did notice that as a modern mom, I was constantly using my phone around her to take photos, videos, and FaceTimes from family and friends. She was spending significant time staring at the back of my phone. The eureka moment was realizing that baby Maisel was constantly staring at a meaningless iPhone logo when she could be staring at something more meaningful, like high-contrast artwork to strengthen her brain power.

With what felt like superhuman strength that only a mother could muster, I went from eureka moment to launching a company in under eight weeks. In our first month, just based on word-of-mouth, I sold over $3,000 worth of the high-contrast artwork phone cases and have been growing steadily ever since. Modern moms (and dads) could relate to always being on their phones, and also wanted to multi-task their phone cases as a tool for their child’s development.

I studied in college, and worked as a lawyer for half a decade. And yet, raising baby Maisel turned out to provide some of the most helpful lessons for raising my company, Maisel. Here are my top three lessons:

1)    Let go of the small things

As a first-time mother, I tried to read all the books on child-rearing that I could get my hands on. I wanted to know everything. But that isn’t reasonable, or possible. I quickly learned that you’re setting yourself up for failure as a mother if you try to do everything perfectly. Likewise–as the founder of a start-up–the goal should not be perfection. At least not initially. Conventional wisdom is to build a minimum viable product and get it out to customers, and then iterate on it based on their feedback.

2)    Try everything

Opinions about the best way to raise a child are like belly buttons. Everyone has one. There are a million theories and experts. But, the best approach as a new mother is to try different approaches and see which one works for you. The same applies to start-ups. Always be ready to pivot. You never know what’s going to work, or the best way to connect with customers. Pay attention to patterns and be thoughtful about how to respond to the ever-evolving experience – whether that’s sleep training or customer acquisition. And don’t be afraid to change directions quickly and often.

3)    Celebrate the wins

Last but not least, celebrate milestones and wins. Even small ones. When a baby stretches the amount it sleeps, celebrate. When a company has its tenth sale, celebrate. There are lots of frustrating and challenging moments when raising an infant baby or a baby business that it’s important to cherish the successes. It will help you stay motivated and drive you to your next milestone or win.

Babies and companies are exhausting, but they’re also exhilarating. It’s been a thrilling year of babies in our household, and I can’t wait to continue watching our Maisels blossom – even if it means permanently sporting milk-stained, coffee-stained clothing.

MAISEL HIGH-CONTRAST PHONE CASES via Annie Appleton at Pitch Public Relations for use by 360 Magazine
Respire by Design image via Nyla M Grant for use by 360 magazine

RESPiRE by DESiGN

In 2015, veteran Nyja M. Grant’s health was drastically declining. Her doctor informed her that she was going to have to make a decision. She saw several specialists, and they all agreed. To ensure that she was making the right decision, Nyja began researching her condition, less evasive treatment options and what had possibly caused it. 

Nyja’s research led her to alarming data. She learned that by age fifty, 80 percent of African American women of African descent are diagnosed with uterine fibroids. Nyja was astounded. Digging a little deeper, she found out that fibroids are the number one cause of hysterectomies and other reproductive issues. Several studies have linked the ingredients in African American beauty products to infertility, fibroids, and ovarian cysts. Many hair products on the market for Black women contain chemicals that affect hormones and can cause these bodily issues. These harmful ingredients contribute to the higher mortality rate concerning neo-natal deaths for Black women. With Nyja’s failing health, thinning hair and continuous alopecia flare ups, she decided to make a change. 

Nyja chose to use this time to heal from the inside out. She promised to give herself a two-year grace period. During this time, she would not relax, cut, or dye her hair. She began to research alternative natural hair care and body products. Nyja searched for products that were safe, good quality and didn’t break her spending plan. To Nyja’s dismay, she was not able to find any products that she loved. 

In formulating her product, Nyja chose to use ingredients that were free from parabens and mineral oils, with no dyes or unnatural fragrances. She instead only opts for necessary and natural components, such as avocado, argan and jojoba oil. Not only are her products FDA-approved, but they are also cold-pressed and organic. As such, her skin and hair care easily penetrates hair shafts and absorbs into the body. Nyja’s focus on clean integrants also reflects her simplistic approach to branding. 

RESPiRE by DESiGN (RbD) products work for all hair types, no matter one’s ethnicity or gender. These unisex formulations can be also used for the face and skin to provide hydration, exfoliation, and moisturizing properties. R&D’s “Restore” neem oil is has anti-inflammatory attributes, which are great for rashes, eczema, and psoriasis. For those who struggle with pigmentation and dark spots, “Lots of Love” can be used directly on the skin or infused into bath water. The company’s oil can also be used for cuticle care and massages. A little bit of this product goes a long way, and because of its many uses, it is wonderful for travel. Nyja helps heal her customers from the inside out, and they continue to repurchase her trustworthy, versatile hair and skin care. 

RESPiRE by DESiGN is geared towards 30–40-year-old women. However, Nyja’s demographic is expanding now more than ever as Black hair is becoming more protected by HR agencies. Whereas Black hair has wrongfully been seen as unprofessional– and children have been banned from school for sporting their natural styles– this antiquated attitude is beginning to shift. Now, celebrities like Justin Beiber are sporting dreads, and the politics of Black hair are being brought into the cultural conversation by change-makers like Gabrielle Union 

As the years passed, Nyja started to give out her butters as gifts. People loved her healthy, safe, affordable product and wanted more. One day, Nyja’s son told her that she should sell her product. He even provided her with a whole business plan. Nyja launched RESPiRE by DESiGN as a birthday gift to herself, while living in the United Kingdom. 

RESPiRE by DESiGN Mission Statement

“’Respire:’ to build hope and strength, despite difficulty. I understand that life is not all about looks, but let’s be honest – people feel better if they are comfortable in their own bodies. Something as simple as a good hair day and glowing skin can do wonders for self-esteem. ‘RESPiRE by DESiGN’ was birthed from a difficult situation, and evolved beyond being just a business. For founder Nyja, ‘RESPiRE by DESiGN’ is personal. The lowercase ‘i’ stands for inner beauty, insight, inspiration, and intention. ”

  • Nyja M. Grant, Founder & CEO, Analyst, Database Manager, Anthropologist, Epidemiologist, Veteran

Questions for RESPiRE by DESiGN by 360 Magazine:

How did your diagnosis affect your outlook on life?

When I was diagnosed, I felt vindicated. I had been seeing doctors and specialists for nine years, only for them to insinuate that I was a hypochondriac. While I was elated to have a diagnosis, my new reality hit me hard.  I would no longer be able to bear children. My hope for a little Nyja was not going to happen. The pain made me go into research mode. I wanted to identify ways to help myself, what caused fibroids, and how to prevent this from happening to others. I couldn’t change the damage that was done, but I can prevent further by using healthier products. When I could not find healthier products, I decided to make them.

What type of ingredients do you use in your body butter?

Each of my products are formulated with ingredients that are cold pressed, vegan-friendly, and do not contain preservatives, chemicals, and dyes. Each product is safe if ingested, making it safe for our skin and hair to absorb.

The oils I use are: Sweet Almond Oil, Avocado Oil, Grapeseed Oil, Castor Oil, Olive Oil, Jojoba Oil, Argon, Vitamin E and Neem Oil

For scents I use the following essential oils: Lavender, Tangerine, Vanilla, Ylang Ylang, and Peppermint

The butters I use are: Mango Butter & Cocoa Butter.

Whether you choose RbD products or not, please keep in mind that your skin is the largest organ on your body. Everything you put on your body will eventually be absorbed into your body.

What is the difference between a body butter and lotion?

To be honest, not much. Several soap recipes use similar ingredients. I just haven’t had a large enough demand from my customers to add soaps to my product line. However, my plan is to add hand-crafted soaps to my line in 2022.

The key difference between a lotion and a butter is in their ingredients. Body butter contains shea butter, and various oils like coconut, or jojoba. Body lotion is often a combination of water and oils. Body butter is often thicker, heavier, and has an oilier finish to it. However, RbD products are uniquely formulated to absorb quickly into the skin and hair to prevent leaving an oily finish.

In what ways does hair butter help hair?

RbD’s ReNew Hair Butter is naturally formulated using oils similar to those produced by our body. This makes it easier for these oils to penetrate quickly to soften hair, minimize tangles, smooth hair follicles, provides moisture, prevent split ends and breakage, improve retention, nourish the scalp, provide protection from sun damage, and promote hair growth.

Would you recommend your hair butter for all types of hair?

Yes, I would recommend ReNew for all hair types. However, I would suggest the product be used as described below:

For thin or straight hair– Use ReNew Hair Butter as a hair mask. Let the mask remain on your hair for 10-20 minutes. Wash your hair as normal with lukewarm water.

For thick, coiled, kinky, or curly hair– Use ReNew Hair Butter when pre-shampooing. Apply a generous amount to your hair, then add your conditioner of choice. If you are going to use a plastic cap, allow it to sit for 20-30 minutes. If you are using a steamer, allow it to sit for 15-20 minutes. Then, rinse out the conditioner using lukewarm water.

Does RESPiRE by DESiGN have any new products coming out in 2021?

Yes, I have two products coming out in 2021–ReStore Hair Oil and Bath Bombs.

ReStore Hair Oil was formulated for individuals who have a temperamental scalp. The key ingredient is Neem Oil. Research has shown that Neem Oil has the following benefits: promotes hair growth, prevents boldness, conditions hair, helps with dandruff and itching, treats head lice, treats scalp infections, and prevents premature graying.

If used as a body oil ReStore will: moisturize, sooth inflamed and itchy skin, repel insects, treat acne and pimples, treat hyperpigmentation, treat scars and blackheads, act as a layer of protection against environmental damage.

Respire by Design image via Nyla M Grant for use by 360 magazine

Respire by Design image via Nyla M Grant for use by 360 magazine

Respire by Design image via Nyla M Grant for use by 360 magazine
Respire by Design image via Nyla M Grant for use by 360 magazine
Respire by Design image via Nyla M Grant for use by 360 magazine
Children illustration by Heather Skovlund for 360 Magazine

The Oxford Method

The Oxford Method Puts Emphasis on Diversity and Inclusion

The Oxford Method, a tutoring community, is on a mission to help underprivileged students around the country

The pandemic changed how education was delivered for millions of students. While just about everyone was impacted, it has been especially difficult on minority students. According to McKinsey & Company, the disparities among student groups grew over the last year. It reports that when it comes to learning, the pandemic took a heavy toll on Black, Hispanic, and Indigenous communities around the country. It found that students of color had fallen 3-5 months behind, while white students were 1-3 months behind. One company, The Oxford Method, is out to help bridge that gap and bring those students up to speed.

“There must be a spotlight put on diversity and inclusion because the achievement gap has widened in the last year,” explains David Florence, professor and founder of The Oxford Method, a community that offers tutoring services around the country. “We are taking steps to help those students so they can get caught up and have the foundation they need to succeed.”

The Oxford Method is an online learning community made up of educators who help to provide tutoring to those in need. It provides a full range of tutoring services, covering all types of subjects, and has experienced educators who can work with all levels of students. They help students who are gifted, special needs, traditional, and from rural and urban areas around the nation.

The educational community helps underprivileged students in a variety of ways, including by:

  • Providing free computers and high-speed internet. With that, it provides free instruction to the students, including those who are special needs and gifted. 
  • Working with students who are in urban and rural areas. These are areas often overlooked and that fall short in the technology category.
  • Having instructors from all socio-economic, psychographics, demographics, and geographic areas. The community of educators not only has a mission of helping those who are in diverse categories, but they are a group that is diverse.

“We have helped many students who would otherwise have a difficult time getting assistance,” added Florence. “We look forward to helping even more to finish this school year strong, get caught up over summer break, and be able to go into the new school year feeling confident.”

The Oxford Method has over 100 tutors around the country, covering all subject areas. It offers online tutoring, as well as in-person and in-classroom options. Its tutoring services are available 24 hours per day, 365 days per year. The Oxford Method works with its nonprofit, Social Actualization, Inc., by giving it 10% of all profits. The funds are used to provide free computers, high-speed internet, and instruction to underprivileged families in urban and rural America. Plus, 40% of the instructors are PhDs, 40% have a master’s degree, and 20% have only a bachelor’s degree.

The Oxford Method believes that education is the great equalizer and the best gift you can give the next generation. Subject areas include science, technology, engineering, and math (STEM), as well as business, social studies, psychology, English, history, public speaking, study methods, test-taking, and more. To get more information about The Oxford Method, visit the Oxford Method website.

DREAMLAND 2021 illustration by Heather Skovlund for 360 Magazine

ZHU × Dreamrocks NFTs

ZHU Announces Plans to Build NFT-based Fan Community

Kicking off with Limited-Edition DREAMROCKS Community and Moment Tokens for Attendees of Red Rocks Available to Redeem This Saturday, May 15th, An Open Zhuman Community Token Will Also Be Available To All In The Coming Weeks

Drops coincide with new album DREAMLAND 2021 and will allow fans to redeem exclusive content, merch and access to future events and collections

DREAMROCKS Community Tokens for all six shows, NFTs designed by Shane Fu for Night After Night

DREAMLAND 2021, released by Astralwerks, is now available worldwide HERE.

ZHU reveals the details of his plan to build an NFT-based fan community. Beginning with the DREAMROCKS NFT Collection exclusive to Red Rocks concertgoers, an open Zhuman Community token will also be made available for fans worldwide.

Fans who attended ZHU’s six-night sold out run at Red Rocks that concluded last night are able to register for complimentary community tokens as well as limited-edition moment tokens that include exclusive content from the show they attended. To redeem, showgoers should register using the same email they used to purchase their concert tickets at Yellowheart.

Fans of ZHU worldwide can register to receive an open Zhuman Community token at Yellowheart. The Zuman Community token will grant holders access to exclusive content and events to be announced in the coming weeks. ZHU adds, the fans have shown up so hard these last two weeks at Red Rocks, I’m excited to give something special back to them while also making sure all of my Zhumans worldwide can be a part of the community we’re building. All DREAMROCKS tokens will be minted and issued on Saturday, May 15th at 1PM ET. All Zhuman Community tokens will begin minting in the coming weeks.

The Dreamrocks NFT Collection from ZHU is being issued by Night After Night and Yellowheart, the partners behind Kings of Leon’s NFT YOURSELF album release. These releases make ZHU the first artist to build a fan community by issuing free community tokens and the first to issue tokens tied to a live experience.

Casey McGrath, CCO of Night After Night adds, with this offering, ZHU is setting the tone for how artists should enter the space and use NFTs to create a fan-first model that establishes a long term direct-to-fan pathway.

For YellowHeart, democratizing the modern live music experience is our mission. As in-person events start to come back, introducing the many ways NFTs can transform and amplify live music for both artists and fans, in a way that’s better for the environment, is all the more exciting, said Josh Katz, Founder & CEO of YellowHeart. It was important to ZHU to have both a carbon-neutral process, as well as offer tokens that are gas-free, so all of his fans could participate in this iconic drop. Since YellowHeart uses Ethereum Layer 2, which uses proof-of-stake, it is the most efficient blockchain solution in terms of gas fees and energy consumption.

Money illustration by Heather Skovlund for 360 Magazine

Entrepreneur Skills You Need To Know

­ 5 Skills Every New Entrepreneur Needs (and How to Get Them)

Entrepreneurs of Success offers tips to help entrepreneurs be more successful

According to the U.S. Small Business Administration, there are nearly 30 million small businesses in the country. Many of them are started by entrepreneurs who have an idea or a dream but may not necessarily know what it takes to start or keep a business going. The good news is that the skills needed to do just that can be learned along the way. Taking the time to learn what they are and adopt them will help entrepreneurs to be more successful with their business ventures.

“Nobody knows everything right from the start, but if you are willing to learn along the way, then you will have no problem gaining the skills you need to be successful,” explains Sara Khoudary, founder of Entrepreneurs of Success and the Mentor Momentum Community. “Entrepreneurs are a special group of people who are usually willing to do what it takes to see their business through.”

Having the skills it takes to be successful can make running a business easier and keep it less stressful. It can also make it easier to find your way around challenges that arise, such as those we have had to deal with over the last year with the pandemic. Not having important skills can leave entrepreneurs feeling overwhelmed, stressed, and stuck where they are.

Here are 5 skills every new entrepreneur needs, as well as tips on how to get them:

  • Communication skills. Being able to effectively communicate is essential in every business, whether you are selling to the public or other businesses. Improve upon your business communication skills by reading books on the topic, taking an online class, or even joining a group such as your local Toastmasters.
  • Patience. Not everything is going to happen overnight. Even the most successful businesses take time to grow. Overnight successes usually have years under their foundation before they suddenly take off. Learn patience by being mindful and celebrating the small milestones. It’s important to realize that things take time, and to focus more on the progress being made along the way.
  • Stress management. Being an entrepreneur can be stressful. If you don’t do something to manage the stress, then you may quickly become burned out or it can lead to health issues. Do something regularly that helps you reduce stress, such as meditation, hiking, exercising, journaling, etc.
  • Networking abilities. When you have a solid network, you will be able to get advice from others. A mentor or group of people that you can turn to with questions, to vent to, or to hear advice from can be golden. Find a mentor or join at least one group, such as Entrepreneurs of Success, that will put you in touch with others who are successful. 
  • Hiring abilities. Many entrepreneurs need to hire people, but they are not familiar with such a task. Hiring the right people will make a huge difference in your business and can be the difference between thriving and diving. Learn hiring skills by reading books, discussing it with mentors, and attending conferences on the topic.

“Our mission is to help entrepreneurs be more successful,” added Khoudary. “When you have a support group that you can turn to, such as with our mentoring program, you will find that you get the answers you need to move forward, overcome challenges, and continue to grow.”

Entrepreneurs of Success offers a close-knit community for entrepreneurs. Members of the group are able to tap into unlimited support by a group of successful mentors, access special tools, collaborate, book club, network, and more. Memberships start at just $15 per month. The group also has a “Leaders of Impact” program that awards top mentors each year who are nominated by the community. To get more information or become a member, visit the Entrepreneurs of Success website.

Passport illustration by Heather Skovlund for 360 Magazine

Tim Hentschel × HotelPlanner

By: HotelPlanner.com Co-Founder/CEO Tim Hentschel

We all welcomed the news of vaccine rollouts that started in January this year, but what does this specifically mean for the travel and hospitality industry? How do vaccine passports work? And are they ethical?

Experts agree that we will start to see real progress against the spread of Covid once 70 percent of a country’s population is vaccinated. We’re already hearing more optimistic sentiments from many governments, travel organizations and businesses as countries reach 30% to 50% vaccination levels. Still, the rate of vaccinations varies greatly per country, and this is causing daily changes to the do-not-fly list, which makes it extremely challenging to reliably plan international travel.

That said, there is great optimism in our industry. For example, the International Air Transport Association Director General and CEO Alexandre de Juniac was quoted in March that “personal and leisure travel will return from the 2H2021. ″

Tim Hentschel, CEO and co-founder of HotelPlanner, we are developing the tools to travel safely in Covid, with vaccines on a worldwide rollout, he discusses how this will affect tourism and hospitality locally and across the world.

Vaccine passports become essential

The European Commission has been the latest body to propose vaccine passports. While there are concerns about discrimination against the unvaccinated, an internationally recognized official certification for vaccinated travelers would help to lift quarantine restrictions and ease the processes of entering other countries.

In fact, Singapore Airlines began piloting a digital vaccine passport in December 2020 and has plans to integrate it into their mobile app by mid-2021.

During the pandemic, travel operators have acted quickly to label hotels that have complied with Covid-19 countermeasures and get the word out to their customers.

In the coming months, we expect operators to start implementing new measures based on vaccine passports that will be in line with government regulations. The simplest way is to have travelers include a vaccine certification as part of their personal details for bookings. These details could then be shared with partner airlines and hotels to facilitate a smoother, less restricted travel experience. 

Of note, it’s important to distinguish the vaccine passport initiatives individual countries or international bodies are pursuing versus what some private sector venues are piloting.  For example, the Biden Administration clarified recently that they would not be sponsoring or mandating a country-wide vaccine passport and that any related projects would be up to the private sector. Florida’s Governor also recently banned the use of vaccine passports in the state entirely, which could trend in other states. To date, New York is one of the few states that has piloted what they’re calling an Excelsior Pass to verify vaccine status before entering venues like Madison Square Garden or Barclays Center.

Green lanes and travel bubbles will revive suffering travel destinations in the short term 

Governments should speed up establishing green lanes or travel bubbles with ‘safe’ countries, where travelers are exempt from quarantine. These partnerships will be critical for bringing life back to economies that rely on service-based and labor-based industries.

Thailand, for instance, has seen an 83 percent drop in foreign tourists. This is a devastating blow that contributed to the Thai economy falling by 6.1 percent in 2020, its worst performance since the 1997 Asia financial crisis.

The Thai Hotels Association estimates at least a million workers have been laid off from its hospitality sector as hundreds of hotels have closed. Domestic tourism and the implementation of special tourist visas for long stays have done little to reverse the pandemic’s impact on the industry.

Thailand’s special tourist visa permits foreign visitors to stay up to 90 days, including 14 days of quarantine, with the option for two extensions. It has attracted only a fraction of the expected 1,200 monthly visitors since its launch in October 2020, likely due to the lengthy quarantine requirement.

India is now experiencing a huge spike in Covid infections, and the USA has added them to the list of over 100 countries that US citizens cannot fly to. As India is one of the US’s largest trading partners, this will hurt both countries with similar effect to the tourism devastation in Thailand.

As we look to the future, there is a golden opportunity for the USA and other developed nations of the world, which have successfully implemented vaccine rollouts, to continue to help countries that are still challenged. This will help the USA, EU, and UN reestablish themselves as global leaders. If all goes well, we could be celebrating a return to near normal by the Tokyo Olympics this summer.

Marine Layer Wines illustration by Heather Skovlund for 360 Magazine

Marine Layer Wines

Marine Layer Wines Launches in Downtown Healdsburg 

Marine Layer Wines,  a modern new winery that brings the soul of the Sonoma Coast to life with its lineup of small production Pinot Noir and Chardonnay, has officially launched, with a tasting room opening in downtown Healdsburg, June 2021.

Marine Layer was created by a tight-knit team of free-spirited colleagues who share a devotion to quality wine, genuine hospitality and living life to the fullest. They have already amassed a small cult-like following of industry insiders and locals who have embraced their stellar lineup from sought-after vineyard sites.

“This winery is a passion project many years in the making for the team,” said Baron Ziegler, founder of Marine Layer. “It’s pretty rare that you get the chance to work with a group that has this much joy for their craft, and it’s no surprise that it’s expressed through our wine, which is authentic, small-batch, and sustainably sourced. We can’t wait to share Marine Layer wines with everyone.”

The name Marine Layer pays homage to the prominent blanket of fog that pours in from the Pacific.  Known for cooler temperatures and wild and rugged terrain, the wines are vibrant, structured, and finessed.  With a focus on sustainable farming, heritage clones, and hand-harvesting, Marine Layer’s obsession for quality guides their path.  Every bottling of Marine Layer is produced in tiny quantities, some as small as four barrels.

“With decades of experience and deeply rooted relationships with the top growers in the Sonoma Coast, we built Marine Layer with an intimate knowledge of this region,” said Winemaker Rob Fischer. “Our wines are a pure expression of the land, history and soul of the Sonoma Coast.”

Marine Layer has partnered with local designers, the Hommeboys, who have perfectly captured the spirit of the Sonoma Coast in the design of the tasting room.  With its warm, earthy tones, low-key coastal vibe and layered textures, the space exudes the look and feel of the ultimate laid-back Northern California retreat.  Marine Layer’s Tasting Room is slated to open in downtown Healdsburg, June 2021.

For more information, please visit Marine Layer Wines website.

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Friends Virtual Tour illustration by Heather Skovlund for 360 Magazine

FRIENDS Virtual Tour

Award-winning NYC Tour Company Launches F.R.I.E.N.D.S. Virtual Tour

The One Where Friends Comes to Your Apartment

Oh. My. God. Could this BE any more exciting? Just in time for the Friends 25th anniversary, On Location Tours has launched a Friends Virtual Tour, where YOU can be your own cast member alongside Monica, Rachel, Phoebe, Chandler, Ross and Joey! This activity is perfect for those desperate to beat the winter (and quarantine) blues.

The Friends Virtual Tour is the latest from Georgette Blau, founder of On Location Tours, one of the world’s largest TV and movie tour companies, based in New York City.  With Covid-19 shutting down tourism, On Location Tours had to “pivot” their business model to ensure a safe experience for everyone. The Friends New York City apartment building was a famous location highlight on the NYC TV and Movie Tour. Since tour operations are “on a break” due to the Coronavirus outbreak, the virtual tour will let any Friends fan jump into second gear, and it will make their day, their week, their month, and even their year! The tour is hosted by tour guide Roseanne Almanzar, an actress and mother who has been a dedicated staff member of On Location Tours for 20 years.

Roseanne takes Friends’ fans on a 40-minute tour to 18 locations made famous by the acclaimed series. Additionally, purchasing a ticket will also grant a customer admission to the virtual Friends trivia night, which On Location Tours holds monthly.  The trivia ticket can also be purchased separate from the tour.

If customers are based in the US, they can purchase an additional add-on Friends box shipped to their home address (don’t worry, a smelly cat isn’t included). The box contains a Central Perk mug along with four other surprise keepsake items. The full package (tour, trivia, and goodie box) is $68, and the tour + trivia (no goodie box) is $29.  If you would like more information about The Friends Virtual Tour, please contact Erin Miller by email.

About On Location Tours:

On Location Tours is one of the world’s largest award-winning TV and movie tour companies and the only one operating in multiple cities. We feature sites from the hottest and latest on the big and small screen. Founded in 1999 by Georgette Blau, it has become one of the East Coast’s most popular tourist attractions serving over 100,000 tourists and locals annually. Some of the tours include NYC TV & Movie Tour, When Harry Met Seinfeld Tour, Sex and the City Hotspots, Gossip Girl Sites, Sopranos Sites, TCM Classic Film Tour, Central Park TV & Movie Sites, and Holiday Lights & Movie Sites.