Posts tagged with "Atlanta"

Shawn McKenzie CEO of spiritual word inside 360 Magazine

SPIRITUAL WORD

Spiritual Word is an Instagram platform at the intersection of Hip Hop and Christianity on Instagram boasting over 2.4 million followers

At the intersection of culture and Christianity is Spiritual Word (SW), a globally-recognized digital leader that bridges the gap between pop culture, black excellence and God’s word. The unique mission of the innovative company is to engage their readership multiple times daily on Instagram, where they live; posting content ranging from celebrity news to inspirational quotes rooted in biblical principles. Boasting over 2.4M followers with posts receiving 100k+ likes as well as garnering thousands of robust comments, SW has become the trusted go-to online destination for the millennial and gen z set.  

Headquartered in Atlanta, GA, the burgeoning multi-media empire includes a presence on TikTok, Twitter, Facebook and a website that offers spiritually-themed apparel and merchandise. The unique and influential brand has solidified its positioning within the black community as a swift and reliable sourcing outlet that celebrates cultural nuances. As a result, SW is one of the most cited news sources dominating the internet. From reposts by celebrities, national news blogs and daytime tv talk shows, to reporting trending topics and curating viral video moments, the broad view of media and entertainment is what keeps viewers consistently tapped in. 

In between a relevant mix of must-click headline entertainment stories are uplifting messages designed to inspire and be a spiritual recharge for SW’s impressionable young audience. And based on the power of their diverse cult following, SW carries a tremendous monetary value and the market recognizes it. Individuals have successfully launched and boosted their careers using the marketing arm of SW. Companies have sold out of products and ticketed events within minutes of an announcement on their IG page. The platform has also been able to maximize its popularity by creating strategic partnerships with established brands that encompass music (Roc Nation, Quality Control Music, Capitol Records, Republic Records, LVRN, Motown, Sirius XM, Pandora); tv/film (Netflix); sports (NFL Super Bowl); festivals (One Music Fest, Broccoli Fest, The Strength of a Woman, Jazz In The Gardens, The Roots Picnic); fashion (God is Dope, FashionNova); and media (The Shade Room, Revolt). Additionally, SW has aligned their talents with industry figures such as Lil Kim, Tory Lanez, Justin & Christian Combs, Tiwa Savage, Muni Long, Lil Baby, Keke Palmer, Kash Doll and Diddy. SW continues to set the bar, having carved out a niche to positively impact lives and their bottom line utilizing social media. 

SW was founded in 2011 by Shawn McKenzie, a man with a heart for God and a head for business. Shawn graduated from the University of Memphis with a degree in Criminology and Criminal Justice. Governing both his personal and professional life by the adage, “You’ve got what it takes,” a quote his mother prays over him daily, the young CEO takes pride in motivating people through spirituality while also remaining culturally relevant.

Lil baby via 360 magazine

Lil Baby – Detox

To close out the summer, Grammy-nominated rapper, mogul, and philanthropist Lil Baby has unleashed a new track “Detox.” The Atlanta native has launched himself into superstardom since his inception in 2017, and “Detox” is the latest in a long line of hard-hitting tracks that showcase the rapper at the top of his game. The new single is an indication that Baby has no intentions of slowing his grind and continues to fortify himself as the reigning champ of his era. To accompany the release, Lil Baby shared a new video for the track.

The single comes alongside the final show of Lil Baby and Chris Brown’s massive North American One Of Them Ones tour, and on the heels of an MTV VMA win for Best Hip Hop for “Do We Have A Problem” with Nicki Minaj. Baby is also coming off another major milestone, the release of his new documentary Untrapped: The Story of Lil Baby. The documentary premiered Aug 26th on Amazon Prime Video, and provides an intimate glimpse into his earlier life leading up to the lightning transformation into one of hip-hop’s most elite. Untrapped: The Story of Lil Baby, reveals the journey of a young artist and advocator, as he sheds light on systemic oppression and the struggles that keep many from achieving the most desired American Dream. 

Keep your ears to the ground for more to come from one of Atlanta’s greatest. 

photo of Invest Fest via The Nottingham Group for use by 360 Magazine

EARN YOUR LEISURE × INVEST FEST

The biggest financial literacy podcast, Earn Your Leisure, returned to the Georgia World Congress Center in Atlanta for their 2nd annual Invest Fest. This year’s festival brought out more than 12,000 people for the weekend-long assortment of activities & expert-led discussions focused on investing, entrepreneurship, real estate, and financial literacy. Speakers included billionaire Dan T. Cathy (chairman of Chick-fil-A), billionaire real estate entrepreneur Donahue Peebles, T.I., Dame Dash, Terrence J, DJ Envy, Angela Yee and many more.

Steve Harvey and Harvey Ventures were strategic partners and co-producers for this year’s Invest Fest and programming. “I am proud to partner with Earn Your Leisure, which was founded by two young and dynamic Black entrepreneurs, to take this year‘s Invest Fest to the next level,” said Steve Harvey. “There is an urgent need for more expansive financial literacy to promote saving, investing, and generational wealth creation for traditionally underserved communities. Rashad and Troy have responded with an incredibly innovative and visionary platform to make this information open and accessible to all.”

The highlight of the festival came when billionaire writer/director Tyler Perry took to the stage alongside Earn Your Leisure hosts Troy Millings, Rashad Bilal to share words of wisdom and influential takeaways he learned throughout his career. Immediately following Tyler Perry’s fireside chat, Steve Harvey joined the guys on stage to congratulate them and to salute Mr. Perry.

“We created Earn Your Leisure and now Invest Fest to marry culture and commerce. We know that information and resources about financial literacy, investing, entrepreneurship and building generational wealth have traditionally been inaccessible for our culture, said Rashad Bilal, Troy Millings, Founders, Earn Your Leisure. Sponsored by ChaseVibraniumBET META, Invest Fest included a vendor marketplace with over 250 small businesses as well as live podcast stages with interviews from top entrepreneurs and celebrities.

The festival began with a VIP kick off-party featuring fireside chats with Terrence J, Kenny Burns and others, followed by a high-energy performance from T-Pain and a surprise performance by multi-platinum selling singer/songwriter Queen Naija.

One of the most anticipated moments of the festival was the all-star billionaire fireside chat with Chick-fil-A chairman Dan T. Cathy, R. Donahue Peebles, moderated by Matthew Garland. Stand-out speakers included Ian Dunlap,19 Keys, Pinky Cole (founder/owner of Slutty Vegan), ET The Hip Hop Preacher and Dame Dash, who dropped gems on ownership and becoming your own boss. The festival came to a close with an explosive, awe-inspiring performance from Hip Hop heavyweight Rick Ross.

Quavo of the migos releases new music via 360 MAGAZINE

Quavo × Takeoff

Delivering the kind of Atlanta anthem that moves the whole culture, multiplatinum GRAMMY® Award-nominated superstars Quavo and Takeoff unleash a blockbuster new single and music video entitled “Us Vs Them” featuring Gucci Mane—available today via Quality Control Music Group/Motown Records. Listen to “Us Vs Them” HERE and watch the music video for “Us Vs Them” HERE.

The track pairs a skittering trap bounce with unforgettable sirens. It sets the stage for Quavo and Takeoff to lock into an unbreakable and unbeatable lyrical volley highlighted by hilarious observations such as “Came from nothing, now my Lambo look like dolphin fins.” It all builds towards the victorious chant, “Fuck that other shit, I’m going for the win.” Meanwhile, Atlanta hip-hop legend Gucci Mane pulls up with a powerhouse verse of his own. The accompanying visual alternates between scenes in a parking garage and on a basketball court as fireworks rain from the ceiling, popping off with uncontainable energy.

It arrives on the heels of “Hotel Lobby.” The latter has already generated 22.8 million YouTube views on the Fear and Loathing in Las Vegas-inspired music video and 39.6 million Spotify streams and counting. Earning critical acclaim right out of the gate, Billboard proclaimed, “‘Hotel Lobby’ impresses with a natural camaraderie that the members demonstrated on their early mixtapes, as Takeoff handles the denser flow and Quavo gleefully punctuating every fifth word with another ad-lib.” Not to mention, the duo performed it as part of A COLORS SHOW, posting up 1.3 million Spotify streams and 3.3 million YouTube views on the video as the first in a series celebrating Black Music Month created in collaboration with Motown Records.

However, this is just the beginning for Quavo and Takeoff…

Takeoff recently dropped off “Crypto” with Rich The Kid. It has already amassed over 8.4 million Spotify streams and 6 million YouTube views on the music video. Receiving critical acclaim, HYPEBEAST proclaimed, “the new single sees the Migos rapper embrace his love for cryptocurrency and the fortune that it has brought him.”

Meanwhile, Quavo served up the intense “Shooters Inside My Crib.” It posted up 8.6 million Spotify streams and 7.8 million YouTube views on the music video. Touted among the “Soundsystem 50,” High Snobiety observed, “Quavo skates over the Ayo-B-produced beat effortlessly teasing us about an upcoming project.” REVOLT added, “‘Shooters Inside My Crib’sees the North Atlanta star harmonizing about past struggles and current successes.” Sports Illustrated summed it up best as “an absolute banger.” Not to mention, he joined NBA2K22 as a playable character and will star in a new action thriller Takeover.

Be on the lookout for more soon!

picture of SG LEWIS via Capitol Music Group for use by 360 Magazine

SG LEWIS’ 2022 NORTH AMERICAN TOUR

Following the release of his new double A-Side single, ‘Missing You’ / ‘Something About Your Love, London-based singer-songwriter, producer and DJ, SG Lewis, has announced a new run of North American Tour dates. The 20-date tour will kick off October 6 in Boston, making stops in BrooklynWashington DCTorontoChicagoAtlantaDallasSalt Lake CityLos AngelesSeattle and more, before concluding in Portland, OR on November 12.

Speaking about getting back out on the road, SG Lewis reveals, “After years of tentative touring and cautious planning, I’m unbelievably excited to finally announce my first full US tour since 2019. I’m buzzing to be playing in some cities I’ve wanted to visit for so long, and so excited to bring you a completely new live show.

The local presale begins tomorrow, Wednesday July 13th at 10 AM, through Thursday July 14th at 10 PM local time, followed by an exclusive Spotify Presale on Thursday, 10 AM – 10 PM local time. Tickets go on sale to the general public starting Friday, July 15th at 10 AM local time. For a full list of upcoming live dates and to purchase tickets, please visit www.sglewismusic.com.

These headlining dates will follow his previously announced live shows this summer, including his return to the beloved Palm Springs pool party festival Splash House on Saturday, August 13, and festival performances at Life Is Beautiful Festival in Las Vegas (TICKETS) on Friday, September 16 and the Portola Festival in San Francisco (TICKETS) on Sunday September 25.

Last week, SG Lewis returned with two brand new singles: the nocturnal dancefloor-filler ‘Missing You‘ and the italo-influenced anthem ‘Something About Your Love.’ Right out of the gate, ‘Missing You,’ which The FADER hailed as an “80s synth-rave carried on the back of a snappy Linn drum-sprinkled beat that would make Starboy-era The Weeknd salivate,” reaches for dancefloor glory with its shimmering synths and neon bass line, nodding to eighties new wave with a chantable chorus, “I’m not missing you like I’m supposed to.” On the flip side, ‘Something About Your Love‘ fuses a funk-inflected bass line and tambourine with a luminous refrain. The release was celebrated by Dancing Astronaut, who said “Altogether, Missing You / Something About Your Love affirms SG Lewis‘ status as a musical auteur with a knack for merging the sounds of earlier decades with today’s sonics in an ever novel, dance floor-facing fashion.” Both tracks are available to buy/stream as a double A-side single today via Astralwerks.

Listen to ‘Missing You / Something About Your Love’ HERE.

Ushering in a brand-new chapter, the 70s and 80s have provided a rich seam of inspiration for contemporary artists like SG Lewis (real name Sam Lewis) and nowhere is this more potent than today’s releases. Missing You‘ illuminates Lewis‘ unmatched ability to take underground club music somewhere fresh and towards a new generation and reaches for dancefloor glory with its shimmering synths and neon bass line, nodding to eighties new wave in timeless pop ecstasy. On the other end of the spectrum, the Daft Punk inspired Something About Your Love‘ showcases 70s-era drums, a funk-inflected bass hook, disco-styled groove, and a luminous refrain. Both tracks are classic but deeply contemporary cuts with one suited to the adrenaline rush of your wildest night out, and the other to the blissful ride home at sunrise. This duality is a theme that permeates SG Lewis‘ new era.

Speaking about ‘Missing You,‘ SG Lewis reveals, “Conceptually, it felt like the perfect introduction. It’s a story about temptation and dwindling fear. Your eyes are wandering.” On ‘Something About Your Love,’ SG adds “It’s no secret I’m a massive Daft Punk fan. It’s the closest thing I’ve ever made to a tribute to them. I was listening to Discovery a lot, and there’s a specific technique to it. I chopped up the sample of these seventies keys and drums. It came together easily. Lyrically, It’s a pure confession of admiration for someone. It’s the perfect contrast to ‘Missing You’.

The new tracks follow on from Sam’s debut record times, released during lockdown last year, which found one of modern pop’s secret weapons stepping out front and center, taking listeners on a voyage through soaring electronic dance and kaleidoscopic future disco with a blockbuster collection of guests. Features included Robyn and Channel Tres on ‘Impact‘ (“a house track so physical your feet may begin to move involuntarily,” according to NPR), Nile Rodgers on ‘One More‘ and Lucky Daye on fan favorite Feed The Fire.’ The album received widespread critical acclaim from the likes of Pitchfork (who hailed it as “a pristine album”), NPR, Billboard, NME, GQ and much more, with LP highlight track ‘Chemicals‘ amassing over 55 million Spotify streams and counting, catapulting SG Lewis‘ total stream count to over 1.4 billion.

SG Lewis has cemented his status as one music’s most sought-after producers and has collaborated with the likes of Elton John, Dua Lipa, Clairo, Tove Lo, Khalid, Aluna, Victoria Monet, Raye, Ray BLK, The Neptunes/N.E.R.D’s Chad Hugo, Gerd Janson, Conducta + many more. Louis Vuitton also launched their pre-Fall campaign with Soulwax’s remix of ‘Impact’ earlier this month and Sam is well regarded in fashion circles, attending, and performing an array of parties across his illustrious career. Behind the scenes, he also produced Dave’s seminal breakout track 100’M’s’ and co-wrote ‘Hallucinate‘ for Dua Lipa‘s record-smashing number one album, Future Nostalgia. Sam has sold out headline shows across the US, Asia, Australia, and Europe as well as multiple festival appearances including prime-time slots at Coachella and Glastonbury – his raucous live shows not only make him one of London’s hottest talents, but also a formidable artist capable of making a splash on both sides of the Atlantic and beyond.

City Girls heating up the summer and charts via 360 MAGAZINE

CITY GIRLS × USHER

Heating up summer to a boiling point, Miami’s own multiplatinum duo City Girls return with a brand new single and music video entitled “Good Love” [feat. Usher] via Quality Control Music / Motown Records. Listen to “Good Love” — HERE. Watch the music video — HERE.

The track’s upbeat production kickstarts a head-nodding dancefloor-ready groove. Eight-time GRAMMY Award-winner Usher cruises through with an instantly irresistible promise, “I can freak you ‘til the morning.” Meanwhile, Yung Miami and JT trade slick, seductive, and scorching bars. In the accompanying visual, Usher and the ladies take over a roller rink in true throwback style complete with show-stopping choreography on skates! It might just be the wildest video yet from City Girls.

It arrives on the heels of the fan favorite “Top Notch” [feat. Fivio Foreign]. It has already amassed 3 million Spotify streams and over 7 million YouTube views on the music video. Right out of the gate, it landed major looks. Beyond plugs from The FADER and more, HYPEBAE noted, “Yung Miami and JT demonstrate their flavor,” and HYPEBEAST exclaimed, “On the hard-hitting ‘Top Notch,’ JT and Yung Miami confidently refute rumors and gossip.” NME put it best, “It’s full of the duo’s typical bravado.”

Right now, City Girls are prepping their follow-up to 2020’s City On Lock. The latter graced year-end lists by NPR, Rolling Stone, and Vice, to name a few.

City Girls continue to run the game. JT recently joined forces with Summer Walker for “Ex For A Reason” on Still Over It, generating a staggering 32.2 million Spotify streams and 10 million YouTube views on the music video. Additionally, the album bowed at #1 on the Billboard Top 200.

Most recently from Yung Miami was the lasciviously lusty “Rap Freaks.” It earned widespread acclaim from UPROXX who noted, “Miami rap duo City Girls is already well-known for their raunchy rhymes, but on Yung Miami’s new solo single ‘Rap Freaks,’ she pulls out all the stops.” However, Billboard put it best, “Yung Miami just went there.”

Now, these two are back and ready for their boldest moment yet.

It’s a City Girl Summer.

Tip Harris at Drai’s Nightclub in Vegas via 360 Magazine

Drai’s 25th Anniversary

Drai’s Beachclub • Nightclub will celebrate an unprecedented milestone in Las Vegas nightlife with its 25-year anniversary at the end of the month. Designated as “Drai’s Day” on June 25, 2017, the weekend will kick off a series of unforgettable performances, parties and events through the end of the year, starting with performances by French Montana at Drai’s Nightclub on Friday, June 24 and at the Beachclub on Saturday, June 25. TIP will take over the stage at Drai’s Nightclub on Saturday, June 25. Cordae will wrap things up at the nightclub with an incredible performance on Sunday, June 26.

Founder and visionary Victor Drai brought Drai’s, his uber-popular Los Angeles restaurant, to Las Vegas in 1997. By 1999, Drai’s had become Las Vegas’ in-demand hotspot for after-hours, with a line of people clamoring to get in from late at night through the early morning. In 2014, Drai expanded his nightlife footprint to the 11th story rooftop of the hotel with the introduction of Drai’s Beachclub • Nightclub, a palatial 65,000-square-foot club, as part of the property’s rebrand to The Cromwell, a swanky boutique hotel. Drai’s After Hours remains in its original location in the basement of the property – where the walls are still awash in Drai’s signature red with Victor’s legendary art collection hanging from the walls.

Victor’s son, Dustin Drai, is now seeing through his father’s legacy by breaking new ground by bringing epic full-length performances by A-list artists to the stage as part of the Drai’s LIVE series. Chris Brown, who recently performed the first show of his new residency on the club’s first custom-built stage, is among the 2022 lineup, along legendary talent including Wiz Khalifa, Rick Ross, French Montana, Lil Baby, DaBaby, 2 Chainz, Gucci Mane and more.

Over the past 25 years, Drai’s has hosted countless superstars and icons including Quincy JonesTimbalandRihannaParis HiltonKourtney KardashianNicki Minaj, Kevin Hart, Rick Ross, 50 Cent and more who have performed or partied at Drai’s in both Los Angeles and Las Vegas. There have been several exclusive events at Drai’s including E! Network’s Oscar Viewing and After Party in 2010, Jones and Chris Brown’s “Thriller” Night in 2015, and the Billboard Music Awards After Party in 2016.

Drai’s Beachclub is open from 11 a.m. to 6 p.m. Friday – Sunday and transforms to Drai’s Resort Pool, open 11 a.m. – 5 p.m., from Monday – Thursday. Drai’s Nightclub is now open from 10 p.m. to 4 a.m. Friday – Sunday, and Drai’s Swim Night is now open Thursday nights from 10 p.m. to 3 a.m. The upcoming Drai’s Beachclub • Nightclub lineup can be found HERE.

Found 11 stories high surrounded by breathtaking views of the Las Vegas Strip, the sweeping 35,000-square-foot Drai’s Beachclub is famous for unforgettable pool parties, luxurious cabanas and bungalows, and live performances. In addition to two full-service bars, Drai’s Beachclub offers more than 75 luxurious VIP tables under an awning of towering palms. The upcoming Drai’s Beachclub lineup can be found HERE.

Drai’s is the only nightclub in Las Vegas that offers full-length concerts by today’s top-charting artists. Every weekend, the Drai’s LIVE concert series brings big names like Wiz Khalifa, Chris Brown and Lil Baby to the rooftop of The Cromwell, with banner performances set to the stunning backdrop of the lights of the Las Vegas Strip. The upcoming Drai’s LIVE concert lineup can be found HERE.

Other special requests are available by emailing info@draislv.com.

 

Lil Baby releases new song U-Digg via 360 Magazine

Lil Baby – U-Digg

GRAMMY Award-winning rapper Lil Baby has unleashed a new track and video “U-Digg.” The Atlanta native has teamed up with two of Detroit’s pacesetters, 42 Dugg & Veeze, to release an undeniable summer banger. Lil Baby and 42 Dugg delivered the smash hits “We Paid” and “Grace” from My Turn when they last joined forces. With the welcome addition of Veeze, “U-Digg” is sure to follow the trend as they trade ferocious verses over menacing production work. The new release denotes that Baby has no intentions of slowing his hustle and continues to mark himself as the reigning champ of his era.

Alongside the new release, Lil Baby got behind the camera himself to direct the track’s music video. The handheld-style camera-work feels authentic and raw, following Baby, Veeze and 42 Dugg from an impressive garage full of Maybach’s and T-Rex’s to the streets where they trade drifts and showcase their riches. 

Alongside a standout performance at Hot 97’s Summer Jam this past weekend, Lil Baby’s new documentary Untrapped: The Story of Lil Baby, premiered at the Tribeca Film Festival, followed by a performance of fan favorite tracks from throughout his career Directed by Karam Gill, the film is raw, intimate, and chronicles the astonishing rise of a singular artist and activist, exploring the systemic oppression that keeps far too many people of color from participating in the American Dream. Produced by Quality Films, MGX Creative, and 4PF, the film will be available for Prime subscribers on August 26th.

Twitter / Instagram / TikTok

Watch HERE.

ATLANTA × HOT WHEELS LEGENDS TOUR

The Hot Wheels Legends Tour is heading to the Peach State in search of some southern hospitality and epic custom fan cars on Saturday, June 18. From flashy exotics and lifted pickups to muscle cars and hot rods, the best of Atlanta’s eclectic car culture will be on display, along with Hot Wheels Garage of Legends life-size vehicles and limited-edition collectables available exclusively on the Hot Wheels Legends Tour.

“Atlanta is such an exciting place for automotive enthusiasts because of its diverse car culture that is unlike any other,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “We expect to see some truly original builds that represent the rich soul of the city and, hopefully, find our next Hot Wheels Legends Tour winner.”

Featuring local automotive legends and aficionados, the select panel of judges will be looking for the custom build that best showcases creativity, authenticity, and garage spirit. Judges for the Atlanta stop include: iHeartRadio’s Raceday Nation host Rob D’Amico, Morimoto brand representative and import model Bear Dellinger, host of The Bailey Show podcast Jason Bailey, S3 Magazine editor Jonathan Wooley, Caffeine and Octane founder Bruce Piefke, PowerNation TV’s Detroit Muscle hosts Tommy Boshers and Joel McMillan, along with Hot Wheels designers Brendon Vetuskey and Ralph Benitez.

The event will be held at 3250 Sardis Church Road, Buford, GA 30519.

Now in its fifth year, the Hot Wheels Legends Tour spans five continents and 15 countries, making it the largest traveling car show in the world. Each stop is a platform for custom car builders to showcase their passion projects with other automotive enthusiasts. The winner of the June 18 stop in Atlanta will move on to compete in the Global Grand Finale later this year, where the champion will have their car inducted into the Hot Wheels Garage of Legends and immortalized as an official Hot Wheels 1:64 die-cast.

Dickies, the global leader in workwear, is once again proud to join the Hot Wheels Legends Tour and celebrate the brand’s do-it-yourself personality. The Legends tour exemplifies “Built not Bought” and this falls right in line with Dickies, which is proud to be present at each of the tour stops providing Dickies wear for judges and staff. In addition, select commemorative Dickies apparel will be available to consumers at each Walmart stop with proof of Dickies purchase from inside the store.

Director Karam Gill and Lil Baby discuss film Untrapped at Tribeca Film Festival via 360 Magazine

LIL BABY’S UNTRAPPED

Untrapped: The Story of Lil Baby” is the chronological narrative of Dominique Armani Jones, a black horse’s right of passage. Re-invents the American dream for the next generation, operate outside the rule of the general public. Lately, director Karam Gill has been christened by Forbes’ 30 Under 30 and indexed by Variety’s 10 Top Documentary Filmmakers to Watch. He has created a psychological yet visual anthology of the socioeconomic fate of a young black man in America. Recalling the days when Jay-Z moved dope in Marcy, this tale hits a hard chord with the less fortunate – making ends meet with whatever means necessary.

In 2016 the prosperous Quality Control Music imprint catapulted City Girls into the realm of Salt-N-Pepa and the Migos into a stratospheric N.W.A-ish enclave. With their managerial mastery, they signed Cardi B and enlisted him into their brigade. Shortly thereafter, Lil Baby burst into hip-hop celebrity after releasing My Dawg, peaking at 71 on Billboard Hot 100. Widely respected by peers in Atlanta’s West End, the film re-confirmed Lil Baby as one of the most influential in his set.

In short, this tabulated transmission, premiered at the Tribeca Film Festival, portrays a successful drug dealer who has become an endearing father that amassed immeasurable success. Further, 2020 was his breakthrough to become a global star. Lil Baby was the first and only recording artist to achieve double platinum status and tied Prince as well as Paul McCartney for Billboard Hot 100 hits.

Gloomily, the film did not fully explain his rap culture and his flair for fashion, thus taking away the viewer’s affinity for the protagonist of nonfiction. Looks like a series on the verge of whistling out of the kettle.

Lastly, the ceremony ended with a public Q&A and a special performance by Lil Baby.

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Armon Hayes × Vaughn Lowery

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Vaughn Lowery

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