Posts tagged with "Women empowerment"

Johnnie Walker for Angel City FC

By Yash Thadani, Krishan Narsinghani

Johnnie Walker, the notably acclaimed scotch-whiskey brand, has launched a long-term initiative, First Strides. To kick-start this enterprise, an exclusive event was held at Los Angeles’s very own Catch One with Johnnie Walker doing a collaboration with the Los Angeles professional women’s soccer team Angel City FC. The Mid-City nightclub was the perfect venue to celebrate the steps that are being taken for women’s progression, and what better way to portray women’s forwardness by having the Angel City FC soccer team in representation.

Immediately upon entering, the right side of the venue had a soccer goal being used as an aesthetic for pictures. Straight ahead of the cabaret, the drink menu presented different variations of Johnnie Walker cocktails. The crowd favorite was called Welcome to LA, a gingery-lemony drink that contained a heavy pour of Black Label. In the interim while waiting for the drinks to be dealt, a multitude of servers were walking around passing out the variety of hor d’oeuvres. There were small plates with dishes like tuna tartar, mini cheeseburgers and more. As the attendees wrapped up their post-dinner snack, guests were directed to go towards the rear of the building. 

The back of Catch One is where the majority of the invitees continued to mingle and enjoy the party. The night really began when the live show commenced. The Los Angeles Marching Band, and upcoming artist Tia P performed the newly released ACFC anthem Running with the Angels. This track was created by five-time Grammy Award-winning artist Brittany Howard and LA-based artist Tia P. The anthem is an ode to the team’s trailblazing spirit, as the world’s first majority women-founded, owned and operated pro-soccer team. The song will serve as a celebratory anthem for the team and their fans. Key members of the Angel City FC community including Christen Press and Julie Ertz. VIPs attended, including the likes of Lilly Singh, Kenya Barris and more. Safe to say, the live performance of the Angel City FC’s newly commended track was the highlight of the evening. It was the perfect depiction of the proclivity behind pushing women forward.  

Along with the hype anthem release, Johnnie Walker will enable more people to take bold steps towards progress through a series of First Strides grants. Anyone 21+ can apply for a First Stride grant but the brand will continue to dedicate funding to communities where inequality exists. Through a partnership with go-to crowdfunding marketplace IFundWomen, Johnnie Walker will continue to support women entrepreneurs and fuel women-owned businesses. The brand is also introducing a grants and mentorship program with first-of-its-kind streaming service Blacktag, who is changing the model for pay equity among black creators.

Catch One, formerly known as Jewel’s Catch One, was a landmark for the city of Los Angeles. This iconic night club was originally known as the longest standing gay dance-bar, and Initially opened in 1973. Forty years later a new owner did a complete revamp of the location. This historic site still continues to serve its purpose for having a good time. 

Muni Long 'One Night Only' performance poster art via Austin Thach for use by 360 MAGAZINE

MUNI LONG ANNOUNCES ‘ONE NIGHT ONLY’

Muni Long teams up with Femme It Forward and Amazon Music to celebrate her new music with a single ‘One Night Only’ live performance showcase in Los Angeles. Throughout the show, fans will have the opportunity to see Muni stage hits like “Hrs and Hrs” live.

Taking place at Moroccan Lounge on Valentine’s Day 2022, you’ll want to grab at ticket to see Muni’s impeccable vocality in person. Buy your tickets HERE.

Muni Long

Acclaimed R&B/pop songwriter and artist Muni Long has perfected her craft over the years. Originally known as Priscilla Renea, she began her journey with music as a songwriter for the likes of Rihanna, Madonna, Mariah Carey and Selena Gomez, working for the best of the best in the music industry. After making the decision that she wanted to bask in the spotlight for herself, she hit the scene as Muni Long, opening up her own solo career. Her debut EP Black Like This was full of innovative R&B/pop tracks about personal experiences with relationships. Muni released the Public Displays of Affection EP in November of 2021 with her record label Supergiant Records. This EP housed her viral hit “Hrs and Hrs,” which swiftly rose to No. 17 on the Billboard 100.

Femme It Forward

Producing musical concerts, festivals, content/music and more, Femme It Forward serves as a female-led entertainment firm that aims to lift up and showcase women in the industry of music. Nurturing inventive and inspired women in the field, Femme It Forward cultivates one-of-a-kind events to celebrate the power of women.

Maria Becerra inside 360 Magazine.

SPOTLIGHT ON MARÍA BECERRA

María Becerra is a tour de force. The Argentinian songstress, known as “la nena de Argentina” released her second EP in 2021, embracing and experimenting with hip-hop, reggaeton, trap, R&B, salsa, and more to craft her new sound. Described as a “leading voice in Argentina’s urban pop movement,” Becerra is a star on the rise. As the first Latin artist signed to indie American record label 300 Entertainment and with a Latin Grammy Award for Best New Artist pending, it is clear despite her successes already, she is only just beginning. She sat down to answer a few questions for 360 Magazine including how she got her start in music, the story behind her nickname, her influences, and what to expect from her in 2022.

How would you describe your style of music?

I believe I have a very melodic and versatile musical style. In the studio, we always try to ensure that each song has a varied melodic line, with different degrees of nuances. Above all, we aspire to make a melody that sounds familiar and enjoyable to the public. I have experimented with several genres and in all of them, I was able to find how to make my own style fit within them. I hear they call me ‘the Queen of Weeping,” which makes me laugh. I have many songs that are for dogging and dancing, and others that are a bit sadder.

How did you first become interested in creating music?

From a very young age, art was important to me; I learned how to sing, act and dance as a child. In my home, we listened to a lot of music. For a while, I did covers of famous songs as I learned. I think I was absorbing different music and styles to the point where I felt the need to start expressing myself with my own works. Despite this desire, I was not 100% confident in my abilities yet and had many insecurities. I was afraid of how the public would receive my music and doubted if this was my true path. Luckily, things turned out in a positive way. Today, I have no doubts that yes, I was born to create music and it brings me a lot of joy.

Which songs are you most proud of?

Mm, they are all special to me and fill me with pride. It is difficult for me to pick just one. If I had to choose one, my first instinct is to say Ademas De Mi or Mi Debilidad, that song is very significant to me as an artist. I cried a lot while making it and recording the video.

You were a Youtuber before becoming a singer. How was the experience of transitioning from an influencer to an artist?

YouTube was a beautiful experience, and I am grateful that the opportunity was a positive one. The change in my life was progressive over time. Being on YouTube allowed me the chance for people to get to know me, while I gained confidence and worked on my own fears as a public person. Obviously, my life and my career are now on another path but having the experience of being a YouTuber served as the foundation for everything that has gone on to happen in my life.

What is your favorite fan moment?

My favorite moments are when my fans tell me everything in my music speaks to them. It’s amazing how something I pour so much love into in the studio can reach so many people and positively influence their lives. In live concerts, we would raise up different fans to speak with them, and at one performance a girl told us that with my song ‘Tell Me How I Do,’ she declared her love to her girlfriend. I found it beautiful. Those moments fill me with incredible happiness.

Maria Becerra by Christian Garfa 2

How does it feel to have reached this level of popularity so young?

It still doesn’t feel real. It is incredible to me, but I just try and take things one day at a time. I try to appreciate the small things and remain the humble girl I’ve always been because that’s still who I am. I surround myself a lot with my friends, my family, and my pets who are my rocks – they remind me of where I come from and who I am.

Why do you refer to yourself as the Girl from Argentina?

In general, it is known that many of the best discoveries occur accidentally, and this was no exception. When we recorded Animal with Cazzu, in the song’s lyrics I sing “Las Nenas de Argentina,” as if referring to the two of us. Apparently, when people listened, they heard “La nena de Argentina” and everyone loved that I referred to myself that way. From there, I started to use it as my brand, and I feel it gives me a special power for communicating to the world my music and I are made and from Argentina.

Who are your influences?

Wow, so many artists! I especially love and admire Ariana Grande, Beyoncé, and Rihanna. They are very important role models to me. I watch their shows and videos a lot.

How did it feel to join a label as prestigious as 300 Entertainment?

I am honored and very happy to work with them. They have always been supportive, even affectionate, towards me. Unfortunately, their office is in Los Angeles, so we don’t have the opportunity to see each other that often, but when we do it’s always a special moment. I know the whole team at 300 takes care of me and wants the best for me, so I respect them and thank them very much.

Your most recent EP blended many different genres. Which genres would you like to experiment with in the future?

I like Bachata, and I think more songs like this are coming from me. Yet as I said before, I don’t want to pigeonhole myself. I love to experiment with different genres and different sounds, and that is what is important to me as I create music today. So, in 2022 you and all my fans can be surprised with what I come out with next.

What can we expect to see from you in the future?

I feel like 2022 is going to be a great year. My team and I are working hard to make it so. I’m locked in the studio, and many of the songs we are currently working on are tremendous. I am already anxious for people to listen to them. This year, a new album is coming, as well as trips and several shows in Argentina and Europe. We hope to reach many places and have everyone dance and sing to my music.

Maria Becerra inside 360 Magazine 3

Photos: Christian Garfa

billie eilish for elle canada for use by 360 magazine

BILLIE EILISH × ELLE CANADA

KO MÉDIA REVEALS A BOLD AND BEAUTIFUL NOVEMBER ISSUE OF ELLE CANADA

KO Média is excited to unveil the November issue of ELLE Canada featuring Billie Eilish. The singer-songwriter opens up about making music, directing her own videos and evolving her style no matter what people have to say about it. “You’re not even supposed to really know who you are until you’re at least my age or older,” says the 19-year-old, admitting she struggles with the vitriol from certain fans over her experimentation with fashion. “It’s very dehumanizing.” And now that her sophomore album has debuted at number one around the world, Eilish reflects on her creative process during lockdown. “The album came from a lot of self-reflection,” she says. “Happier Than Ever is really just me processing trauma. Making (it) was cathartic and freeing.”

Post pandemic freedom is fueling a new version of glamor for the 2020s that combines liberation and self-expression (with a priority for sustainable choices). When it comes to fashion trends, this edition runs the gamut — from playful, luxurious silhouettes and rebellious blends of punk and prep to plush accessories and denim everything. We even look back at futuristic wardrobes inspired by the cosmos. Plus, we reveal the cream of this year’s crop in makeup, skincare, hair care and body care products with results from ELLE’s Beauty Grand Prix.

For a dollop of inspiration, we talk to Top Chef host Padma Lakshmi about being an unapologetic voice of reason, paving the way for women in the media and publishing her first children’s book (about food, of course). Dame Helen Mirren reflects on being a L’Oréal Paris ambassador at 76 and why the word “swagger” should replace “beauty”; Shay Mitchell of Pretty Little Liars fame discusses her healthy approach to social media; and Toronto-based actor Bilal Baig talks about crafting the style of a gender-fluid character for prime-time television.

Women take center stage in articles about the rise of diverse female voices in the graphic-novel world and Canadian Black women in the film industry who are breaking the mold. But things also get dark as we explore the dangers of skin bleaching and involuntary celibacy among women driven by a toxic blend of misogyny and impossible beauty standards.

In design, creative director Willo Perron steers his multi-faceted career toward new territory with furniture; two architects take on the challenge of modernizing a 17th century canal house in the heart of Amsterdam without losing its character; and Montreal designer Jessy Colucci lets his intuition guide the slow creation of collections in an industry defined by fast-paced seasonal cycles.

And before the first snowfall, find out if ditching the city for life on the farm feels as enchanting in person as it looks on Instagram, and (re)discover how to get joy out of your running practice.

The November issue of ELLE Canada will hit stands and Apple News+ on November 18, 2021.

Ebhoni album art for use by 360 Magazine

EBHONI – GOOD DICK & WEED

EBHONI REPS FOR ALL THE TORONTO BAD GYALS ON NEW PROJECT “GOOD DICK & WEED”

A refreshing departure from the current landscape of R&B, 21-year-old singer/songwriter Ebhoni keeps it realer than real on her latest mixtape “Good Dick & Weed.” The 10-track project includes a collaboration with Jamaican rap star Beam in addition to Ebhoni’s breakout single “Rep It” & her confident ode to women with options,  “Rotation,” produced by industry heavyweight FORTHENIGHT (Bad Bunny, Don Toliver). Born & raised in Toronto, Good Dick & Weed is heavily influenced by Ebhoni’s Caribbean upbringing and is full of bold & honest convictions, a fierce body of work that is sure to redefine what it means to be a woman fully in charge and uninhibited.

Good Dick & Weed in many ways channels a keen sense of the best parts of what some would define as nostalgia: the era of mixtapes and tumblr, telling a story through visceral imagery and honest anecdotes, the internet in its rawer early form. Good Dick & Weed paints snapshots of different cities in the same harshly ephemeral gleam, from Westwood to Wilshire, specific places made universal by the heartbreak and hopefulness within them.

On opening track “If You Know You Know”, Ebhoni speaks directly to a night where gunfire punctured six bullet holes in the backseat window of her family’s car, and they had to temporarily relocate to her grandmother’s house, where she openly wonders: what if she had been sitting in that backseat?  Putting up walls for her own self-protection, she’s only now beginning to draw from the power that comes from her own vulnerability. “I really have been through so much, and it’s important to show that to help others who might not have that platform.” Good Dick & Weed draws from this agency, a declaration of assured frankness that shows the choices you make don’t have to be perfect as long as you believe in them.

Good Dick & Weed is a product of nighttime, connecting the dots and piecing together information from strings of late-night texts, voice notes from the calls you choose not to pick up, as well as poignant diary vignettes curled up in the sink from the washroom of the Atlanta apartment she currently resides. where the low-key 21-year-old feels her most authentic self. It’s also a matter-of-fact acknowledgement of growing up on Weston Road in Toronto where her father sold drugs, waking up to ringing doorbells early in the morning, seeing notes left on her mother’s car and playing outside of housing complexes while her father was inside doing deals.

Praised for her powerhouse talent, Office Magazine predicts Ebhoni “is on a fast track to worldwide recognition.” Earlier this year, Ebhoni released her EP “X,” to critical reception from press and rare groove enthusiasts. In addition to Pitchfork praising Ebhoni for “reclaiming the Toronto R&B crown for women.” HotNewHipHop wrote, “Ebhoni has been one artist to keep an eye out for in the 6ix,” it’s no wonder FLAUNT crowned her “Our favorite new R&B artist.” Tracks like “Rotation” only bolster the rep she’s built as one of R&B’s most magnetic young stars, and with the release of Good Dick & Weed, Ebhoni’s growing fandom will surely only continue to expand.

Good Dick & Weed Track List:

  1. IYKYK
  2. Come Over (feat. Beam)
  3. Rep It
  4. Rotation
  5. Be A Man
  6. Westwood
  7. I Try
  8. Think
  9. Truth Say
  10. Wilshire & Bixel
Zoe Wees press photo by Jeff Hahn for use by 360 Magazine

Zoe Wees

By: Kai Yeo

Powerful vocal range, unguarded vulnerability, and great songwriting skills. All of that combined is Zoe Wees, 19-year-old German singer-songwriter who is creating a global imprint with her unbelievable vocal range and soulful rhythms.

If you’re new here: Zoe Wees made her stellar debut with her single “Control” in March 2020, a song she opens up about her child epilepsy, a traumatic, isolating condition that can cause severe seizures. “Before I wrote ‘Control’ I looked back to the past every evening. Like I was just sitting in my room and was just there and was just sad and looked at the wall… After I wrote ‘Control’ it was another feeling. Like the situation wasn’t even that bad no more.” The emotional ballad became a worldwide hit and entered the top 20 at Pop radio in the U.S.

A year after her debut single, Wees continued to magnify her presence in the mainstream atmosphere with her emotional release “Girls Like Us” – an empowering anthem of solidarity shared among girls fighting against the stereotypes and expectations of society. Not just about struggling with looks, it is also a song that talks about emotions and pressures of social media. Now at 13 million streams on YouTube, it is praised as “a vulnerable pop anthem that pushed for togetherness” as Wees encourages her listeners to find confidence within themselves.

Now, with her debut EP “Golden Wings” out, Wees continues to relay her personal narratives in her music to create an inspiring and safe space for her fanbase – her wings. Last week, I got the chance to speak with Zoe about the five-track EP and potential live shows, as well as her struggles and autobiographical songwriting.

In your interview, you stated that this EP is your “strength and wings.” Can you share any special moments in the process of making this EP that reflects your strength and wings particularly?

“I feel like the last song for the EP that I wrote, I think it was ‘Girls Like Us.’ The one special moment I realized was that for the first time in a session, I thought about – not just about me – also the other people. About my wings and my community, which I didn’t really have before. I was always thinking about writing my own stuff down and thinking of myself for now, because it was what I was going through. But in the end, I know my music helps a lot of people. So [the one special moment] is taking extra care to also write about what people and my listeners can relate to, especially because I know what they’re going through.

Just in your lyrics and voice, the execution of your message “just want to make people feel less lonely, make them feel stronger” is shown so clearly. How do you feel about your fans’ reactions to your EP?

“I’m so happy. Cause you know actually; one thing is we wrote together. And they’re here from the beginning, and we’re gonna grow together when I go on tour and when I’m in their city. They’re gonna come visit me and I’m gonna see them. This is what makes me happy because anytime I go back to a city, I’m gonna see them again and again and again, so we grow together, which is so nice.”

Known for your “raspy low to unbelievably powerful and sky-high” singing style, is there a personal favorite style when making this EP or did you just go with the flow?

“I actually just go with the flow. Really, I just go with the flow. Whatever comes out of my mouth.”

You wrote your first song on anxiety and epilepsy; can you tell us why this was important for you to show your authentic and true self?

“Because I never write about happy things. You know, I hate writing about happy things, cause it makes me sad. That’s funny, I know. But I really like… never thought this was something I was ever gonna release. But I was just in the studio, and it was the first session, and I was so nervous. And then I thought about because I struggled so much with my epilepsy, and I still do even though it wasn’t as intense at that time, I really wanted to write a song about it. For me, it was the most natural way to be honest to my wings and everyone around me. And a way for me to be real. And that’s just me.”

Thank you for showing us such personal aspects of your life and empowering us (especially women) to be comfortable in our own bodies. Can you tell us what inspires you to write music?”

“Jessie J and Billie Eilish… and especially just what I’m going through.”

Follow Zoe Wees musical journey

Instagram | TikTok | Spotify | YouTube | Twitter | Facebook

Author’s Notes

P.S.: If you can’t tell from her answers… Zoe was every bit as wonderful and charismatic with her words as she is with her musical talent. Zoe, I can’t wait to see what’s next for you and to listen to more of what you create! Your music is so inspiring and when we finally meet in real life (hopefully at one of your tour stops), please remember we promised to trade my skin for your brows. Cheering for you always, stay beautiful x

Gaming illustration by Gabrielle Marchan for 360 Magazine

The*gameHERs Launch Interactive Mobile App

Women-Led Gaming Platform Launches Social Networking App for Women Gamers

The*gameHERs, a women-led online platform that supports and empowers women in the gaming industry, today announced the launch of the*gameHERs app, an interactive mobile and web-based application created to connect women in the gaming community. The new app will act as a social networking platform where gamers can interact through online groups geared toward gaming topics and general interests and will also feature a “Play Now” section where gamers can request players to join a game in real-time. Additionally, the app will include an “Events” section that will keep users up to date on the latest virtual events hosted by the*gameHERs.

The app is scheduled to launch its 8-week exclusive BETA in August. Users who sign up in advance will receive invitation-only access to experience and use the*gameHers app and all its custom features before it is available in the app store starting October 2021.

We are thrilled to launch our first-ever app and create an even more accessible space where women, femme-identifying gamers and non-binary gamers who are comfortable in spaces that center women can feel safe and welcome,” said Laura Deutsch, Co-Founder of the*gameHERs. “It’s important for us to continue empowering women who game and with our new app, we are able to connect and support a wider community of women in the gaming world.

This is a groundbreaking day in the world of gaming,” said Todd Zander, Product Consultant at the*gameHERs. “Finally, there is an exciting and innovative way to connect women who game in a safe and supportive environment. The*gameHERs app is setting the bar in gaming for women seeking both community and entertainment.

The opportunity to partner with the*gameHERs team in building an app that both empowers and connects women around the world has been a unique and gratifying experience,” said Sara Melo, Chief Architect at Oxit. “The Oxit team is privileged to play a role in the development of a tool that will provide a safe and welcoming environment for those individuals who have often felt alienated and underrepresented historically. We believe the*gameHERs app will have a very successful road ahead and we look forward to being along for the ride.

When creating a new account in the*gameHERs app, users have the ability to choose their interests, join groups, as well as mark their favorite games to build out their profile. The “Play Now” feature, which is the first of its kind, allows users to request players to join a game in real time. If accepted, the two players are automatically put into a chat thread where they can interact and connect before heading over to their game of choice, seamlessly combining the social networking and gaming experience for the users.

The*gameHERs app also has an “Events” section where virtual events will be held regularly on a wide range of topics hosted by exceptional women in gaming and experts in the gaming industry.

Users must be 17 years of age or older to join the app and must verify their age before creating a profile. For more information and to sign up to receive exclusive first access to the*gamehers app please visit the official site.

About the*gameHERs

The*gameHERs is one of the first and largest media platforms, social networking communities, and lifestyle brands for women who game and work in the gaming industry. With its women-led social networking and game matchmaking web and mobile app, coupled with their community generated content, the*gameHERs aim to provide a safe and easy way to connect, socialize and game with other women.

Of the 2.7 billion gamers worldwide, 46% of them are women, with most of them experiencing hate and toxicity while gaming. The*gameHERs provide a sexist-free space for all kinds of gamers – from the casual players to the hardcore gamers to the techies, the streamers, the designers, the cosplayers, the developers, and programmers. The gameHERs also host the*gameHERs Awards, professional development boot camps, charity gaming streams, collegiate esports tournaments/chapters and other live and virtual events.

Music note illustration by Mina Tocalini for 360 Magazine

BIG BRATT – FIRST CLASS

Today, rising Chattanooga-bred rapper Big Bratt releases “First Class,” an energetic new single powered by crushing bass, rapid-fire flexes, and irrepressible attitude. The track arrives with accompanying video, watch above or listen at all digital retailers here.

Over a minimal, speaker-rattling instrumental, Bratt serves up confident bars about her approach to romance. “Told him he can be my trick, but he can’t be my man,” she raps in her deep Southern drawl, “Every time I leave a nigga, make him go insane.” Elsewhere, she dives into some casual flexing, flaunting her knack for stacking money and detailing the life of luxury that’s resulted from her success. “I’m in first class with my feet up,” she raps on the infectious chorus.

 

With hard-hitting bars and a memorable hook, “First Class” is further proof that Big Bratt is well on her way to big things. This new song arrives just over a month after the Cinematic Music Group rapper’s “Paid in Full,” a song and video made in the spirit of the 2002 film of the same name. In the video, she plays her own version of the movie’s kingpin protagonist while still making time to hit up the basketball court and kick it with her crew. It’s a visual that is rooted deeply in hip-hop culture and it demands you pay attention, something plenty of new listeners are starting to do with every Big Bratt release. 

 

This recent run of singles, which started with the reflective 2020 track “Rich Rollxn,” shows off why she’s caught the attention of critics and tastemakers — DJ BOOTH has already identified her as one of “10 rappers you should know right now.” With the fierce charisma and natural dexterity on display on songs like “First Class,” Bratt seems poised to continue making noise throughout the rest of 2021 and beyond. 

 

About Big Bratt: 

Raised on Southern hip-hop legends like Boosie and 8Ball & MJG, Bratt stepped into the studio for the first time as a little girl. During her high school years, she learned how to make beats and started sharing her remixes on social media, and soon began putting her fierce work ethic to the test. “Before I got my vehicle I was always catching the bus or getting an Uber to Nashville from three hours away,” says Bratt. “It was hard but I didn’t care what it took; I just knew I needed to get to the studio.”

 

Now at work on her debut project, Bratt has teamed up with producers like Bankroll Got It (Stunna 4 Vegas, Smokepurpp, Lil Pump) to further develop her sound. “The whole goal of this project is to be motivational,” she says. “I want all the females my age to know they deserve more, but they can’t be lazy or depend on anybody else to make it happen. It’s time to go get it on their own.”

 

Big Bratt – “First Class” – eSingle

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Rita Azar illustrates an article about the American dream for 360 MAGAZINE

Benjamin Moore × National Trust – Celebrate Women’s Heritage

This year, as the nation marks the 100thanniversary of the 19th Amendment granting women the right to vote, Benjamin Moore, North America’s favorite paint, color and coatings brand, and the National Trust for Historic Preservation are celebrating this historic milestone with a new program focused on the preservation of sites in America where women from all walks of life have made history. Together, Benjamin Moore and the National Trust identified sites rooted in women’s history and will help restore these places to their former glory.

The Collaboration

The collaboration is part of the National Trust’s multi-year campaign entitled, “Where Women Made History,” dedicated to uncovering and amplifying the powerful, but often overlooked, role of women and their impact on our nation’s history. The campaign’s objective is to bring new resources and attention to women’s history sites. Therefore, galvanizing support for the preservation of these places and inspiring a new generation of 21st century women.

Working together since 2017, this expanded relationship between Benjamin Moore and the National Trust will utilize a hands-on approach to the preservation of sites associated with women’s heritage. Throughout the year, we’ll collaborate with various stakeholders, from painting contractors to historians, to repaint sections of these properties. In addition to donating premium paints, including selections from its Historical Color Collection, Benjamin Moore brings unprecedented color expertise gleaned from its more than 135 years of experience in the paint business. The stunning results of each site’s transformation will be showcased through “before and after” pictures and videos.

“It is a privilege to be able to honor the 100th anniversary of the women’s suffrage movement and the ratification of the 19th amendment by preserving several historic sites with significant roots in women’s history,” said Jeannie West, Benjamin Moore Senior Vice President of Human Resources. “Together with the National Trust for Historic Preservation, we’ll pay homage to these female trailblazers who helped shape us into the nation we are today.”

“This campaign focused on the contributions women have made to our nation’s heritage is part of the National Trust’s mission to preserve historic places that tell the full American story,” said Katherine Malone France, Chief Preservation Officer at the National Trust for Historic Preservation. “As we uncover and celebrate the role millions of women have played in our nation’s history, we are proud to once again join forces with Benjamin Moore on this important endeavor. For more than a century, Benjamin Moore has been helping Americans revitalize and improve places with their quality products, and I can think of no better partner as we work together to preserve the iconic American places where women made history.”

Benjamin Moore and the National Trust have kicked off this year-long collaboration with two inaugural sites on the West Coast of the United States and will identify additional locations over the next several months.

Initial project sites include:

  • The Women’s Building, San Francisco, CA. An incubator for emerging Bay Area women’s projects, The Women’s Building’s colorful mural façade depicts the power and contributions of women throughout history and the world. Benjamin Moore will work alongside the National Trust to enhance the grand staircase that showcases the building’s colorful mural. Also, the mural makes its way from outside, into the heart of the building.
  • Odd Fellows Building, Astoria, OR. Owned by three women, the Odd Fellows Building has served the local community for more than 90 years. Located in the port city of Astoria, the oldest American settlement west of the Rockies, the Odd Fellows Building was the first structure rebuilt after a devastating fire in 1923. Today, the building houses all women owned businesses and is a flourishing center for local dance, performing arts and physical education classes that enhance, inspire and involve the local community.

Benjamin Moore is deeply committed to its customers, communities and employees. Therefore, providing the highest quality products and giving back where we live and work. As a corporate citizen, Benjamin Moore has a social, environmental and economic responsibility to the community. Through in-kind and financial donations to national and local non-profits Benjamin Moore strives to advance workforce development; housing + community development; and preservation/sustainability efforts across North America.

For more information about this campaign, please click HERE.

About Benjamin Moore & Co.

Benjamin Moore & Co., a Berkshire Hathaway company, was founded in 1883. One of North America’s leading manufacturers of premium quality residential, commercial and industrial maintenance coatings. Benjamin Moore maintains a relentless commitment to innovation and sustainable manufacturing practices. The Benjamin Moore premium portfolio spans the brand’s flagship paint lines including Aura®, Regal® Select, Ultra Spec®ben®, ADVANCE®, ARBORCOAT® and more. The Benjamin Moore & Co. diversified brands include specialty and architectural paints from Coronado®, Insl-x® and Lenmar®. Benjamin Moore & Co. coatings are available from its more than 7,500 locally owned and operated paint, decorating and hardware retailers throughout the United States and Canada as well as 75 countries globally.

About the National Trust for Historic Preservation

The National Trust for Historic Preservation is a privately funded nonprofit organization that works to save America’s historic places. savingplaces.org | @savingplaces

City Girls by Mina Tocalini

City Girls – Pussy Talk 

City Girls releases “Pussy Talk” (featuring Doja Cat). WATCH AND LISTEN to the Southside-produced track and Daps-directed video HERE. Last week the City Girls released the first of a 5-part docuseries, YUNG MIAMI’S SECRET. Watch HERE. Produced by Quality Films, episodes feature honest footage captured throughout JT and Yung Miami’s turbulent lives and careers and will air in weekly installments on Thursdays at 3pm EST. 

The road to City Girls’ second LP, City on Lock, came with struggles and the girls’ strength and support to overcome those struggles — and being a City Girl means to never fold. And with the triumphant reunion and release of City On Lock, the City Girls quickly trended on twitter, went to #1 on the Apple Music album chart, and are now #1 most added at the Rhythm Radio station format. “We Love Yal SOOOO MUCH! Yal really have made this the best experience regardless of the circumstances. It’s summer and the CITY ON LOCK. #Period #CityOnLock” they wrote on their Instagram. 

City on Lock speaks to individuals doing what they need to do to keep themselves moving and thriving in an unstable environment. The City Girls relay a consistent theme of Girl-Power, independence, and trying to have fun when the world feels like it can be working against you. Best friends since middle school, JT and Miami have made their way to the top with an in-your-face unapologetic swagger, demanding respect with a self-empowering message. As Billboard noted in their cover story, the ride-or-die sisterhood between the two is inspirational and exemplary in the way the City Girls wish to empower everyone. 

This Friday, City Girls is unveiling their newest track, “TWERKULATOR.”

“When have we needed a song called ‘Twerkulator’ more? Baddies everywhere have declared summer at a standstill until City Girls release their viral track.” – VULTURE

The ‘City Citizens,’ as the two have begun to affectionately call their fans, anticipate a sample clearance for the official release of “Twerkulator,” which has gone viral on Tik Tok, earning official choreography despite only existing as a leaked snippet. –VIBE

“(City Girls) are doing so well thatTwerkulator” is already on pace to be the song of the summer on TikTok, even though it hasn’t actually been released, due to clearance issues.­– VICE

CITY GIRLS DROP LONG AWAITED TRACK “TWERKULATOR”

LISTEN HERE

WATCH THE VISUALIZER HERE

Hip hop’s most notorious duo, City Girls, have returned with their long-awaited track “Twerkulator,” out now via Quality Control Music & Motown Records. Listen HERE. The club-ready standalone single is unapologetically City Girls, showcasing their unmatched confidence and a wily sense of humor over a punchy sample of the 80’s classic “Planet Rock” by Afrika Bambaataa & The Soulsonic Force. The track’s release is accompanied by a new visualizer. Watch it HERE.

For the last several months, a snippet of “Twerkulator” has seen a massive run on TikTok with over 1.2M+ Creates and 750 Million Views on the platform. Now, with the official release of the track available to stream, City Girls are primed and in serious contention for another song of the summer.

*Photo Credit: Marcelo Cantu

City Girls - TWERKULATOR image by Kevin Young via Jennie Boddy at UMusic for use by 360 Magazine

City Girls - Twerkulator image shot by Marcelo Cantu for use by 360 Magazine