Posts tagged with "athlete"

Mina tocalini illustrates article for 360 MAGAZINE

Brands You Will Love In 2021

There is no shortage of new and established products out there for consumers to try in 2021. One thing that has become obvious over the past year is consumer preference for quality. Because online shopping has skyrocketed consumers in the U.S. and around the world are seeming to tend to require more information about the products they buy. The reason being that, while browsing is something you do even when shopping in person, the level at which you can browse when ONLINE shopping is far superior. 

Say you are at a big box store looking at laptops. Maybe there will be ten options there for you to choose from or, if the place is especially large, maybe you’ll get twenty. But on the internet, there are literally hundreds of options – all of which you can research and choose from at your leisure until you choose the right one. While increased variety is certainly not a bad thing, it can also lead to something called “decision paralysis” where your mind gets overwhelmed at the number of options and defaults to something familiar. This is where curated lists like the one below come in handy: We did the research to pick out some of the best brands so that you don’t have to!

Organic Protein

Whether you are a fitness fanatic or not, protein powder is on just about everyone’s shopping list these days. Supplementation should not be thought of as a “substitute” for a good diet but, when taken in combination with a good diet, high-quality (preferably organic) protein products like those from Orgain can make a world of difference in terms of your overall health. 

Adding a high-quality protein powder or drink to your diet can lead to better muscle growth, improved appearance of your skin, more energy, less hunger, and more. 

A Secure, Portable Cubby

Tech Tub2 is a way to keep multiple electronic devices safe when you travel with kids, or students, or whatever the case may be. The device is epecially designed for educators but also has important uses for coaches, parents, and others.

Athletic Apparel

Like every other facet of life, exercise (and physical activities in general) have a uniform. That’s not to say you should be wearing a suit on the basketball court, but you should be wearing the athletic version of the RIGHT STUFF. And that’s where tasc performance comes in. Offering some of the best in bamboo-based technology, clothing from tasc will help you look the part and feel the part whenever you are doing something athletic. It’s high-performance athletic apparel for adults with an authentic approach to their fitness.

High-Quality CBD

CBD has a wide range of benefits, many of which are only now be discovered by the American public. But not all CBD is created equal. If you are looking for a product to help you sleep better or to help reduce your muscle or joint aches and pains, considering going with broad spectrum CBD from Healist Naturals.

Shaving Done Right

LTHR Shaving makes shaving a genuinely enjoyable experience. Sure we all know that a warm, old-fashioned shave feels better and makes you look better than a rush job. But who has the time? With the hot lather shaving device by LTHR, now you do!

The Best In Men’s Jewelry

JAXXON is bringing back men’s jewelry in a big way. Whether you’re thinking about a gold chain, silver bracelet or anything in-between checkout JAXXON for high-quality jewelry at reasonable prices.

The Best Way to Get Comfy

This faux fur blanket from Everlasting Comfort is the only comfort you’ll need while traveling or when snuggling up on the couch. The right blanket makes all the difference when it comes to sleep or relaxing at the end of a long day. That is why, even when it comes to your blanket, it pays to get something that is genuinely high quality and which will feel comfortable enough to help sleep better and relax easier.

Conclusion

Organic protein, athletic apparel, and more. Many products have come out over the past year with those listed here being among the best. Enjoy!

Perfect Hydration illustration by Heather Skovlund for 360 Magazine

Hydration Benefits

The best ways to hydrate & the benefits of alkaline water.

We all know that water is foundational to our well-being. Our health and our life depend on it. Yet, an estimated 75% of Americans are chronically dehydrated, a figure that is exacerbated by the constant consumption of caffeinated beverages, alcohol and diets high in sodium. We’ve all experienced fatigue, irritability, headaches, or a foggy mind from dehydration. So why not pay more attention to how we hydrate? The simple act of drinking refreshing alkaline water, monitoring consumption, and developing better hydration habits can boost energy, support skin and immune health, and so much more. Here’s how you can get started.

What is Alkaline Water?

Alkaline water has a higher pH level, typically 8 or 9, as opposed to regular water which taps out around 7. Water with a higher pH can help balance the acid in your body, support a healthy immune system, keep things moving, and ultimately achieve a more premium state of hydration. For these and many other benefits, alkaline water has been deemed the go-to water option in achieving optimum hydration.

One brand we recommend is, Perfect Hydration (pH) Alkaline Water, which has a pH level of 9.5 and a unique blend of electrolyte minerals, without the sodium and chlorine used by most other water brands. Ultra-purified and ionized, pH’s 9 stage-filtration process also results in an incredibly crisp and refreshing taste, making it easier to consume higher quantities of water at a time.

Who should drink alkaline water?

Short answer – everyone! Alkaline is safe to drink at all ages and stages of life. Over the past year as many people transitioned to work from home due to the pandemic, alkaline water has become a popular choice for consumers looking to support their immune health, particularly those increasingly seeking solutions that can be easily incorporated into their daily routines.  

Alkaline water has also been adopted by many top tier athletes – including Julian Edelman (NFL Wide Receiver), Alfonzo McKinnie (NBA Player), Livlo Golding (Fitness Expert), Summer Fenton (Professional Snowboarder) and Sierra Blair Coyle (Professional Rock Climber) – who have all partnered with Perfect Hydration to keep their bodies in a peak, hydrated state for ultimate performance. Any athlete knows that water consumption to replace sweat loss is essential in thermoregulation and preventing cramps, heat exhaustion, heat stroke and more.

In the hot, summer months, hydration becomes even more important. Avoiding products with high sugar and sodium levels is key among health-minded individuals who are swapping complicated, sugar-dense beverages with functional beverages that serve the body.

What Alkaline Water Can Do For You

Beyond hydration and immunity, alkaline water is believed to have properties that aid in:

  • detoxifying the body
  • weight loss
  • cancer resistance
  • colon-cleansing
  • reducing bone loss
  • reducing headaches and inflammation
  • stress management
  • improving metabolism and digestion

Size Matters

In attempting to keep the body in an optimum state of hydration, consuming adequate quantities water is key. Recommended daily intake of water ranges from about 11-16 cups or 88-128 oz. But the average intake among Americans is about 3.9 cups per day, indicating that small sips from a glass throughout the day just isn’t enough. Keeping a liter or more on hand at all times allows you to track the amount of water you are consuming to ensure your hydration goals are met.

Perfect Hydration recently launched a 1.5 liter bottle and one-gallon bottle at select Ralph’s stores in southern California and CVS stores across the US. These new sizes are flying off the shelves as consumers call for function, value and convenience in every water product they purchase.

Currently Trending…

The alkaline water industry is catching on to consumer’s desire for packaging beyond plastic, pushing beverage leaders to think about their sustainability practices. This year, Perfect Hydration is launching their premium, enhanced water in 16.9 oz. recyclable aluminum cans to meet the growing demand for functionality, hydration, and sustainability. They are also converting their 1-liter, 1.5-liter and 1-gallon bottles to post-consumer recycled plastic (rPET) as a part of their commitment to serve the wellness of consumers and the health of the planet.

Unlike other brands that mine water sheds and mineral springs, pH uses US-based renewable water sources. They don’t have to ship water to or from remote locations across the globe, which means lower carbon emissions as a result of less freight. In addition, Perfect Hydration’s current bottles are made of BPA-free, 100% recyclable PET-1, which is the most commonly recycled plastic on the planet.

Perfect Hydration is also an Official Supporter of the American Red Cross, offering $250k in donations that benefit disaster relief and blood services programs. 

Their model proves proper hydration can be achieved in tandem with eco-conscious and community-based efforts.

A Bright Future

It may not surprise you that global sales and consumption of alkaline water continues to steadily rise, with sales growth consistent at more than 40% per year since 2013, according to a report by Zenith Global. Its benefits are wide reaching, and the crisp taste has consumers coming back for more.

Swimming article illustration by Mina Tocalini for 360 MAGAZINE

MADELINE BANIC × X1-PRO

American Record Holder, International Swim League (ISL) breakout athlete Madeline “Maddy” Banic sets sights on Tokyo Olympics by training less, using X1-PRO

Madeline “Maddy” Banic, the 18-time all-American NCAA swimmer who earned a neck-load of gold medals while swimming for the University of Tennessee and broke out on the scene for the ISL in 2020, has signed with GMX7 as an ambassador, joining GMX7 ambassador and 4-time Olympian Ryan Lochte with sights on ever bigger aspirations for 2021.

According to Banic, while she’ll continue swimming with the ISL, her next goal is to hopefully make the U.S. Olympic Team to compete in the 2021 Tokyo Olympics.

“It’s definitely my dream, and I’m pretty sure, it’s every competitive swimmer’s dream, to go to the Olympics,” said Banic, who broke the American record for the 50-meter fly at the ISL and was one of the top three breakout swimmers over the 8-week pro league. “I dream about it every day. It’s on my phone under my goals to have an American Flag Banic cap from the Olympics.”

Banic, who saw major improvements in her performance in 2020, attributes her success to a few key components, which includes practicing less.

That may sound counter intuitive, but it seems to have worked for Banic.

“Before COVID, I was absolutely murdering my body in practices, keeping my heartrate at 170 or above for several hours,” said Banic. “But when COVID hit, we weren’t able to train indoors, so I started boxing, cycling, running and kayaking and basically exercising outdoors. When I started swimming again, I was putting up decent times and that’s when I realized I had really been over doing it before.”

Then, at the end of May, Banic met David McCagg, the former 7-time gold medalist who started GMX7 and developed the X1-PRO resistance trainer, which Olympians Ryan Lochte and Caeleb Dressel also use. McCagg met Banic’s training group in Naples where she was able to try the X1-PRO.

“At first, I was skeptical. I mean, racks and towers were the standard for resistance training, but the X1-PRO changes that. It really helped me with my underwater,” said Banic, who used the X1-PRO twice a week to prepare for ISL Budapest. “Now, I use it all the time and love the X1-PRO because it’s not jerky and it travels with you the whole 25 back and forth for continuous training.”

According to Banic, her routine typically goes like this. She wakes up at 7:45 a.m., has a banana and gets ready for practice. Then, she’s in the pool from 8:45 a.m. until 10:45 a.m. At 11:30 a.m., breakfast includes eggs, avocado, yogurt, some fruit and lots of coffee.

Then, it’s time to hang out with her 5-year-old Border Collie-Australian Shepherd mix, named Remi. At 3 p.m. lunch is served which can vary, but often includes a sandwich, crackers, guacamole, salsa and dip. From 6:30 until 8:30 p.m. she’s back in the pool. After the evening swim, dinner almost always includes a meat, carb and veggie.

“That’s my typical doubles routine, but when I have singles, I’ll add in cycling with either a road bike or stationary bike, or I’ll do some yoga,” said Banic.

In addition to the workouts, and training with the X1-PRO, according to Banic, her other secret to success is her weekly massage.

“It’s an absolute must,” Banic said.

 

While 2020 was a tough year for many, Banic, who has publicly discussed her past struggles with depression and has helped others through her transparency, seems to have flourished and discovered more about herself. It has led to the realistic possibility of her perhaps earning a spot to compete in Tokyo at the Olympics for team USA.

“I’m definitely going to try my absolute best to make the Olympics,” said Banic. “I think that the ISL season proved that I’m kind of an underdog, but no matter how it goes, look out for the next ISL season.”

About GMX7

Founded in 2018, GMX7 is based in St. Petersburg, Florida and is dedicated to changing the world of swimming by empowering competitive swimmers with the best aquatic resistance training devices ever created. GMX7 was founded by David McCagg, a 7-time gold medalist, former world record holder and winner of multiple national championships. The first device on the market by GMX7 is the X1-PRO. Designed by ROBRADY Engineering, it has already been the recipient of several international awards including the 2020 International Design Excellence Award and the 2020 Red Dot Award for product design.  

Lewis Hamilton illustration by Kaelen Felix for 360 Magazine

Lewis Hamilton sets record with 92nd career win

Lewis Hamilton took pole position in career victories after securing his 92nd career win at the 2020 Portuguese Grand Prix on October 25, 2020. The record haul puts him one win above one of the sport’s all-time greats, Michael Schumacher. Data presented by Safebettingsites.com takes a look at a list of Hamilton’s major accomplishments and milestones in what is already an illustrious career.

Lewis Hamilton’s father, Anthony Hamilton, dedicated an emotional tribute to his son after Lewis Hamilton recently won the championship. The video was released by Formula 1 here.

Hamilton Breaks Schumacher’s Unbeatable Record

When Michael Schumacher broke the record for career wins and then eventually set the bar at 91 total victories, many thought the record will never be broken, or at least not for some time. Yet, less than 15 years later Hamilton has taken the top step of the podium from Schumacher and looks well underway to breaking the once unfathomable century mark.

The setting for the milestone was Algarve International Circuit in Portimao, Portugal. The track does not normally feature in the F1 calendar with the last f1 race held in 1996. But with the COVID-19 pandemic throwing chaos in the F1 racing calendar, officials decided to add the track to maximise the number of races for the season.

Hamilton Breaking Records Since He Was A Rookie Driver

Lewis Hamilton made his debut in 2007 and showed his potential early on with what is considered to be the best rookie season in Formula 1 history. His debut season saw him break several records on his way to losing the world championship by merely a point. As of writing, Hamilton still holds the record for; most debut season victories(4), most debut season pole positions (6), and most points in a debut season (109). In setting all these records he became the youngest driver to lead the world championship at 22 years old, a record he still currently holds.

Lewis Hamilton A Career Full Of Superlatives

After a scintillating start to his F1 career, Hamilton has gone from strength to strength and has set many other records along the way to breaking Schumacher’s record. As of writing, Hamilton leads in the following categories; most pole positions (97), most podium finishes (161), most wins from pole position (57) and most podium finishes in a season (10) just to name a few.

These are just a few from a myriad of milestones Hamilton has set in his quest to become Formula 1’s  Greatest of All Time.

You can read more about the story with more statistics and information at: https://www.safebettingsites.com/blog/2020/10/28/lewis-hamilton-sets-record-with-92nd-career-win-a-breakdown-of-hamiltons-milestones/

Donovan Mitchel

Donovan Mitchell × BODYARMOR × adidas

Coming off of his 5-year contract extension with the Jazz, NBA All-Star Donovan Mitchell and BODYARMOR Sports Drink have teamed up for a new, exclusive collaboration with adidas, creating a limited-edition version of Donovan’s D.O.N. Issue # 2 sneaker: the adidas D.O.N. Issue #2 x BODYARMOR.

The adidas D.O.N. Issue #2 x BODYARMOR features a colorway inspired by Donovan’s favorite BODYARMOR Sports Drink flavor, Tropical Punch. The silhouette represents Donovan Mitchell’s ‘Determination Over Negativity’ mindset as he continues to aim to be a vehicle for positive disruption on the court and in communities across the country. 

As part of the second version of Donovan’s signature footwear line with adidas, the D.O.N. Issue #2 features a returned technology of a BOUNCE midsole, which arms Donovan and users with enhanced comfort and stability. New to the model is a higher heel counter, while the higher height gives the shoe even more containment and support. The upper features a soft and breathable mesh that provides improved lateral support through a webbed lacing system.

The adidas D.O.N. Issue #2 x BODYARMOR shoes will not be available for sale. Rather, only 100 pairs of shoes have been created that fans and consumers nationwide will be available to win via giveaways on BODYARMOR social platforms and more, starting today.

Donovan Mitchell has been with BODYARMOR Sports Drink since January 2018, when he was first announced as an athlete partner and investor in the brand. In addition to Donovan Mitchell, BODYARMOR’s impressive athlete roster includes James Harden, Trae Young, Megan Rapinoe, Skylar Diggins-Smith, Kemba Walker, Dustin Johnson, Naomi Osaka, Mike Trout, and more. 

BODYARMOR is now the #2 sports drink sold nationwide, and is on track for nearly $1 billion in retail sales by the end of 2020.

Alya Alghamdi photo credits to Casey Withers used by 360 Magazine

Alya Alghamdi’s Sprint To Her Dreams

By Alya Alghamdi

Every fire begins with a single flame — mine was ignited with the thought of freedom. Growing up, I always knew there was something more for me. My sisters and I would talk often about what we wanted to be when we matured. They would mention their dreams to have a family and own a house, and I would simply reply, “I want to be on top of the world!”

Despite having a privileged childhood in Saudi Arabia, I longed for a life far beyond what material goods could provide because my fulfillment came from a deeper place — a place of purpose. As I grew, the flame burning inside spread like wildfire, consuming me. I knew my purpose was to burn bright, but the world in which I existed sought to extinguish that. It became clear that my journey to live as my true self would not be an easy one. Still, I decided at an early age that instead of letting my circumstances hold me back, I would redefine them to reflect the reality I wanted to live in.

At that time, I had no idea I would one day pursue athletics professionally. My potential as an athlete went untapped for many years due to the fact that Saudi Arabia did not allow women to go to the gym or join sports teams. It was simply unacceptable for a female to participate in any kind of physical activity. Still, this couldn’t and wouldn’t stop me from dreaming, hoping and impatiently waiting.

Foregoing the arranged marriage that is expected of Saudi Arabian women, I made the unfortunate discovery that my best chance at gaining freedom would come at the expense of leaving my family and my home. Still, I was determined to keep my fire burning, so I left for Europe. I chose my destiny to be a free human being, and that came with a lot of losses, but my gains far outweigh those costs.

In Europe, I was able to discover my true passion — running. I spent the majority of my time exploring new physical activities like long distance running, surfing, hiking and competing in marathons. The simple freedom of putting on your shoes in the morning and doing whatever you wanted to do was a completely new concept to me and I promised myself I would never take it for granted.

Staying true to my childhood pipe dreams and capitalizing on my new found freedom, I set my sights on making it to the top of the world – Mount Everest. This was one of the most difficult but rewarding things I have ever done, and it was just as treacherous, unwelcoming, and life-changing as one would imagine. By definition, the environment was inhospitable. Temperatures were below freezing, there was no running water and any water packed for the trip was frozen still. When you are placed in such a life-threatening position, suddenly, all you can think about is how much you want to live. That trip really opened my eyes to what was truly important in life — love and passion. For some people, they find those things in raising a child, but for me, I found it in my sport.

It was not long after my return from Mount Everest that Saudi Arabia’s Olympic Committee extended an invitation for me to take part in the 2016 Rio Olympic Games. Physically I had reached the top of the world, but professionally, the Olympics became my new Mount Everest. Working with Olympic royalty Michael Johnson, I dedicated my entire life to training, thinking, dreaming and speaking only of the Olympics. Then, three weeks out from the games, my offer to compete was rescinded by Saudi Arabia due to a culturally based decision that had nothing to do with my ability as an athlete. This was earth-shattering for me. I had dedicated everything to training for this opportunity, to represent my country and make them proud, and in a flash, it was gone! I spiraled into a depression and my soul felt hollow where my fire used to burn.

My coach saw the internal anguish and he told me I was left with only two choices — go home or try again. With my options laid bare, the outcome became increasingly clear. I knew this was not the end of my Olympic journey and my fire once again started to burn. Picking up right where I left off, I trained vigorously for the 2020 Olympics, breaking the record for the 60-meter dash. I am also working toward breaking the 100 and 200-meter, which I am confident I can achieve with my abilities, as well as coach’s confidence in me. But my dreams becoming a reality were once again postponed, this time due to the COVID-19 pandemic. I now have my sights set on carrying my country’s flag at the 2021 Olympic Games in Tokyo.

However, to be clear, the Olympics are not my endgame. Once the games are in my rearview, I plan on starting a mentorship program and non-profit foundation for young Saudi Arabian female athletes to provide them with the support and resources I did not have during my training journey. Ultimately, I’m not here to break a record, I’m here to show women they can accomplish anything, even with just a single flame.

Follow Alya Alghamdi: Instagram | Facebook | Twitter | LinkedIn

Baron Davis Virtual Conversation

Baron Davis Enterprises and Business Inside The Game (B.I.G.) are bringing the conversation online to continue its function as an educational and engaging platform for investors and industry experts to connect and collaborate with the mission to enrich our communities. As the world around us is quickly changing,insightful leaders look to invest in the next generation of trailblazers and create wealth and opportunity in young entrepreneurs as well as minority businesses and communities. B.I.G. has been curating thought-provoking conversations around innovation, diversity, and entrepreneurship for years and now NBA All-Star and Serial Entrepreneur Baron Davis has drafted an impressive line-up to discuss investment, education, and activism.

The four-part virtual conversation series will be moderated by Baron and will bring together successful business executives, athletes and civic leaders to engage in intimate conversations around taking the next step to invest in the future of this country and create opportunities in all communities.

June 8 at 6:30 p.m. PST▪ Part One – Put Money Where Your Mouth Is: Investing in the Future of Minority Entrepreneurso

June 15 at 6:30 p.m. PST ▪ Part Two – Sports & Culture: Athletes For Justice: A Conversation with Athletes about Prison Reform, Laws and Activismo

June 22 at 6:30 p.m. PST▪ Part Three – Education: Each One Teach One: A Discussion with Teachers, Philanthropists and Community Leaders on the Future of EdTecho

June 29 at 6:30 p.m. PST▪ Part Four – Where Is Our Hollywood: Exploring how People of Color are Portrayed in Media & How to Break Barriers to Tell Our Stories

“I believe we have a responsibility to use our voice and platform to not only encourage change but to invest in change, said Baron Davis. “Together we need to revolutionize the mindset of our communities, while leveling the playing field for entrepreneurs and leaders from all backgrounds and walks of life.”

The virtual panel will be hosted by B.I.G in collaboration with ALL Def Digital. The series will stream on our LinkedIn, Instagram, Facebook, Twitter, YouTube,and Twitch channels every Monday in June at 6:30 p.m. PST.

About BUSINESS INSIDE THE GAME (B.I.G.)

B.I.G. is a series of highly curated summits, panels and immersive experiences that explore how to create an impact in social enterprise and solve real business problems. B.I.G. assembles a network of thought-leaders, industry experts, athletes, and entrepreneurs from diverse backgrounds to connect, learn, and engage in dynamic environments.

B.I.G. is a platform for entrepreneurs, investors and disruptors in sports, media, technology, business, and culture to create opportunities, connections and collaborate in a professional setting.  The summit provides accessibility and resources to experts in these fields.  The ideas that are sparked at Business Inside the Game strives to affect industries and enrich our communities.

B.I.G. was founded by two-time NBA All-Star, Serial Entrepreneur and Master Connector, Baron Davis. His vision is to create a traveling power summit that connects experts, visionaries, and entrepreneurs across multiple platforms in sports, media, technology, and finance.

BEL-AIR ATHLETICS, will smith, 360 MAGAZINE

BEL-AIR ATHLETICS

UNVEILS NEW LIMITED-EDITION COLLECTION – “BEL-AIR MIAMI”
New Collection Inspired by Founder Will Smith’s Personal & Professional Connections to Miami

Bel-Air Athletics announced the launch of its newest, limited-edition collection – “Bel-Air Miami (Home/Away).” The 24-piece collection is inspired by Bel-Air Athletics founder Will Smith’s longtime affinity for Miami, and is available exclusively at www.belairathletics.com.
 
“Miami just agrees with me spiritually, vibrationally and emotionally,” said Smith, who has starred in several Miami-themed films and recorded music about the city. “I just believe places have that for certain people and it’s an X-factor.”
 
The unisex collection features an array of colorful looks, punctuated by tropical hues, animal prints and a color palette that draws from 1980’s and 90’s Miami Dolphins and Miami Hurricanes uniforms. Standout pieces include the ‘Bengal Varsity Jacket,’ which is limited to just 50 pieces; the ‘Alma Mater’ sweatshirt and sweatpants set; the ‘Split-Time Hoodie’ which comes in three color-blocked versions created by cutting apart three sweatshirts and reassembling them; the ‘VK Miami’ tees, which pay homage to Virginia Key Beach as an important Miami landmark to the civil rights movement; the ‘Bel-Air Bengal’ tee, which introduces Bel-Air Athletics’ new mascot for the first time; and the colorful, tiger-striped ‘Bengal Socks.’ 
 
The “Home/Away” concept represents the intersection of one’s comfort zone (home) and the excitement/risk associated with new adventures (away). The theme embodies Smith’s personal and professional journey, which started in Philadelphia, moved to Los Angeles, and gained international acclaim in part because of Miami.
 
“From music to movies, Miami has always been Will’s second home and we wanted to showcase that special connection with this collection,” said Samyr Laine, the Brand General Manager for Bel-Air Athletics. “It was important for us to capture Miami’s distinct look and feel while merging it with our brand’s signature style.”
 
Smith’s link to Miami began in 1995, when he starred in the renowned film “Bad Boys” as a Miami-based narcotics detective. The success of the film resulted in two more Miami-based sequels – Bad Boys II (2003) and Bad Boys for Life (2020). Additionally, Smith released his smash single “Miami” off his multiplatinum album, Big Willie Style (1997).
 
Please find collection photos, campaign video, and high-res product images here. Additionally, Miami Heat star and NBA All-Star Bam Adebayo was named one of the ambassadors for the “Bel-Air Miami (Home/Away) and pictures of him in the collection are available here.
 
Visit www.belairathletics.com and follow @belairathletics and #belairmiami to stay up to date with the Bel-Air Miami collection and future collections from Bel-Air Athletics.
 
About Bel-Air Athletics
Bel-Air Athletics is a sports-inspired lifestyle brand that celebrates the love of competition, the inclusiveness of fanhood, and the stories, styles, and culture born out of sport. Channeling Will’s indelible influence on fashion and culture in the 1980s and ’90s and referencing the iconic series The Fresh Prince of Bel-Air, Bel-Air Athletics is grounded in the individuality and creativity that Will’s character embodied on the TV show.
 
The brand is part of Westbrook Inc., which is Jada Pinkett Smith and Will Smith’s holding company that was formed to execute the Smith Family’s global content and commerce businesses.

New York Giants x inCourage

The New York Giants and inCourage Announce New Partnership To Improve The Lives of Young Players On and Off The Field

The New York Giants and inCourage, a national organization devoted to keeping kids playing organized sports, today announced a new partnership that will further their shared commitment to educational programming to help combat declining youth sports participation rates. The partnership is focused on delivering evidence-based solutions to some of the most pervasive problems facing youth sports.

“The New York Giants have a longstanding history of supporting initiatives that improve the lives and well-being of youth, and our partnership with inCourage enables us to expand our relationships in this focus area”, said Allison Stangeby, VP of Community Relations, of the New York Football Giants.   

On inCourage.com, a unique mix of academic and creative talent come together to end the pervasive toxic culture that is a destructive force in youth sports, offering real solutions from sports psychologists, athletic directors, educational and media experts. Some of the issues that are addressed are bullying, hazing, parents’ increasingly abusive and confrontational behavior, early specialization, and ill-equipped coaches. All of these issues frequently result in kids dropping out of sports, a concern that is becoming an epidemic: The overall decline in youth sports participation has now dropped to 38 percent from 45 percent in 2008.

Ted Shaker. CEO of inCourage, acknowledged the significance of the New York Giants’ support. “The solution-based videos and resources that inCourage creates would not be possible without impactful partnerships like the one from the New York Giants, which will directly support our work to prepare student athletes for success on and off the field,” he said.

About inCourage

inCourage provides evidence-based strategies to help young athletes and adults improve the culture of youth sports and stem the alarming attrition of young people participating in organized athletics. We translate academic research into informative, impactful and actionable solutions that help athletes, coaches and parents understand one another and communicate more effectively. inCourage videos, blogs and other content are free to all. For more information, visit www.incourage.com

Check our Media Kit to learn more.

About the New York Football Giants

A cornerstone franchise of the National Football League, the New York Football Giants began play in 1925. With eight championships, including a victory over the New England Patriots in Super Bowl XLVI, their second in five seasons, the Giants are the only franchise in the NFL with a Super Bowl victory in each of the last four decades. Headquartered at the Quest Diagnostics Training Center in East Rutherford, N.J., the Giants entered their 95th season of play this fall. For more information, visit www.giants.com