Posts tagged with "diddy"

WWE x Rolling Loud image provided by Ivy Awino for use by 360 MAGAZINE.

Rolling Loud x WWE

Call it the ultimate mashup.

The newly announced partnership between Rolling Loud and WWE will see hip-hop’s biggest names performing alongside WWE SmackDown wrestling. This partnership is the first of its kind. No other time in history has seen a collaboration between wrestling and a large-scale music festival.

This is how it’s basically going to go down. On July 23, SmackDown will feature a split FOX broadcast with two matches being held at Hard Rock Stadium in Miami (same venue as Rolling Loud) while the rest are at the Rocket Mortgage Fieldhouse in Cleveland.

I’m honestly extremely intrigued by the thought of A$AP ROCKY, Travis Scott, and Post Malone performing in between or alongside a LIVE wrestling match. With that caliber of a lineup, concert-deprived fans, and throw in some of the world’s most entertaining wrestlers? The energy all around is bound to be ELECTRIFYING.

So what does this mean for the future of collaborations between live music and sporting events?

I think the opportunities are endless. But before I go any further, I should clarify that while I am an enthusiast of the virtual space – I don’t foresee in-person gatherings becoming null and void, ever. There’s just something that comes with having human energy together collectively in one space. Let’s explore a few of my ideas.

Most sporting venues also double as concert venues. Could this be the beginning of seeing mega venues that could concurrently host a live music and sporting event? I see this being easily achieved even more specifically in the world of e-sports.

Or even take for example the current format of sporting events. In some capacity, small-scope performances already take place during sporting events i.e. halftime, national anthem singers, etc. Might we start to see longer pre or post-game concerts? To reference a basketball analogy, a 2 for 1? Will we see tours scheduled around team calendars? A league that is primed to do this would be Ice Cube’s Big 3.

Not all people who go to live music and sporting events go to actually listen to music or watch the game. They go to socialize and network. They may possibly have been enticed by promotions or a giveaway. They may simply want to make an impression or maybe they are big fans of an artist or team after all. No matter the circumstance, I think the ultimate draw to such collaborative efforts is the fusion of audiences and the power of sport and music to unite.

As told on WWE.com, “WWE has a rich history of integrating music into all aspects of its brand and collaborating with some of the most celebrated artists in the world. Over the years, world-renowned hip-hop artists including Snoop Dogg, Diddy, Three 6 Mafia, MGK, Wale, and many others have performed at WWE’s biggest events.”

I know that I have a bias but music has always played a very important role in sports and vice versa. I think it was Drake that said “Damn, I swear sports and music are so synonymous. ‘Cause, we want to be them, and they want to be us.”LOL!

I will definitely be tuned in on the 23 to see how this looks like in actuality. I am also eager to see the continuation in the development of how to further collaborate across the music and sports landscapes from the live production and programming standpoint.

Robert Ector greeting card images via Robert Ector for use by 360 Magazine

Robert Ector Releases Luxury Greeting Cards

Luxury fashion photographer Robert Ector has recently launched his exclusive collection of luxury greeting cards. The selection consists of 25, 5” x 7” custom greeting cards, which feature Ector’s incredible eye for photography and design. Black, offset envelopes are included to encase each salutation. Ornate gold foil stamping encases the stationary, and the meme-worthy verbiage makes for a memorable address. The assortment also comes with laminated art paper. Make your statement with a statement using these high-end greetings.

Last year, Ector released his photo book, “DETAILS: City Streets Are The Real Runways.” The text features over 400 full color photographs of some of the most expensive fashion pieces in the world, luxury street wear, and street photography. Ector, famous for his creative direction for A-list celebrities such as Steve Harvey, Wendy Williams, Lala Anthony and Mary J. Blige, showcases incredible individuals donned in even more fabulous fashion on every page. Readers are sure to become enthralled and won’t be able to stop flipping through mesmerizing 650 pages.

Fashion iconoclast and multi-talented artist Mary J Blige wrote the foreword for the text, as well as attended its NYFW launch. The two have shared an artistic relationship for years. Recently, Ector was also the promotional shoot photographer for Blige’s Netflix docu-series, “My Life.” The documentary series was named after Blige’s earlier album which has the same title. Alongside Ector’s stunning photography, the series features executive production from Puff Daddy (aka, Sean “Puffy” Combs) and executive music production from Quincy Jones. Commentary from Diddy, Taraji P. Henson, and Alicia Keys is also included in “My Life.”

Another of Ector’s previous photo projects includes shooting our magazine’s cover of Tamar Braxton. As Ector continues his artistic endeavors, we look forward to seeing what is next to come from the accomplished artist.

*All photos provided by Robert Ector

Robert Ector greeting card images via Robert Ector for use by 360 Magazine
Black Rob and Sean Combs illustration by Heather Skovlund for 360 Magazine

Black Rob Has Passed Away

Black Rob, Rapper and Former Bad Boy Artist, Has Passed Away at 52 Years Old

Best known for his 2000 single “Whoa!” the rapper was recently hospitalized in Atlanta

Robert Ross, the rap artist known as Black Rob, died April 17 at Grady Memorial Hospital in Atlanta. Fellow Bad Boy rapper Mark Curry stated the cause of death was cardiac arrest, according to Pitchfork. He added that Black Rob was dealing with a number of health issues prior to his death, including lupus, kidney failure, diabetes, and multiple strokes. Black Rob was 52 years old.

“I don’t know where to begin this, but I thank everybody for the donations. Rob passed away about an hour ago,” a teary-eyed Curry said in a video. “I need for his daughter, Iona Ross, little Robert Ross, y’all get in touch with me, please.”

In a second video, Curry stated that he had spoken to Bad Boy founder Combs for the first time in 15 years following Rob’s passing.

“I just want to say thank you. We really did some amazing stuff. RIP to my brother. I was dead with him, I was dead with him,” Curry said. “I ain’t talk to Puff in 15 years. We talked today. This is the beginning of a new us. Rob made sure he knew what he had to do before he parted this world to make sure we all alright — and that’s what he did. Bad Boy for life, yo.”

Diddy posted a tribute on Instagram, stating: “Rest in power King @therealblackrob! As I listen to your records today there’s one thing that they all have in common! You have made millions of people all over the world feel good and dance! You are one of a kind! GOD BLESS! Love. You will be truly missed!!!!”

Born Robert Ross in Buffalo, N.Y., the Bad Boy rapper grew up in East Harlem where he began rapping as a preteen leading to the formation of his first group, the Schizophrenics. He released four studio albums, his most successful being his 2000 debut “Life Story.” Rob is best known for his hit single “Whoa!” which peaked at No. 43 on the Billboard Hot 100. Along with Curry, Rob was featured on Sean “P. Diddy” Combs’ “Bad Boy 4 Life,” which charted at No. 33. Though he left Bad Boy Records in the mid-2000s, Rob reunited with the crew for select dates of the Bad Boy Family Reunion Tour in 2016.

Kaelen Felix illustrates a political article for 360 MAGAZINE

Black Male Leaders x Biden

USA Today reported Monday that Black male leaders penned an open letter to presidential candidate Joe Biden to say that he will lose the election if he does not select a Black woman as his running mate.

According to USA Today, the letter came from more than 100 activists, leaders, preachers and celebrities. Some candidates on an unofficial shortlist of possible VPs include Sen. Kamala Harris, Rep. Karen Bass and Susan Rice, the former Ambassador to the United Nations and National Security Advisor during Barack Obama‘s presidency.

The letter also expressed concern that Black women were being unfairly criticized as potential running mates for Biden. USA Today mentions a POLITICO report that said Sen. Chris Dodd criticized Sen. Harris for comments on Biden’s voting record regarding civil rights. The article also mentions a CNBC report saying Biden allies found Harris to be too focused on becoming president herself to hold the vice presidential office.

Signees of the letter included Sean “Diddy” Combs, Charlamagne Tha God and civil rights lawyer Benjamin Crump, who represented George Floyd’s family.

“We don’t want to choose between the lesser of two evils, and we don’t want to vote for the devil we know versus the devil we don’t because we are tired of voting for devils,” the letter said.

The New York Times reported Monday that Biden’s VP selection committee has been disbanded and that the only thing left was a decision from Biden, also calling the pick “imminent.”

The New York Times also said Biden’s campaign has a virtual event planned to introduce the vice presidential candidate, and the event is sponsored by Women for Biden.

The Fader for 360 Magazine

The Fader – Digital FORT 2.0 × Dolby

Earlier this week, The FADER announced its line-up for their Digital FORT 2.0, with over 30 + exclusive performances from both acclaimed and emerging artists in support of several charities, including Trap Heals, the NAACP, For The Gworls, Arts & Parts, Gideon’s Army United and more.

In addition to the set times, today the FADER is excited to announce their new partnership with Dolby.  

New to Digital FORT is a short film featuring acclaimed jazz artist and producer Terrace Martin as Dolby and The FADER explore the places, the process, and the people that inspire his creative hustle. The film kicks off the “Inspired to Inspire” Artist Spotlight Talent Search.  Additionally, The FADER, in collaboration with Dolby, will host a social media talent search, encouraging artists to create and submit a performance using the free Dolby On recording app for a chance to win an Artist Spotlight interview and video premiere on The FADER, written by our award winning editorial team.  

The submission contest aims to champion creatives to use their voice by giving them a once-in-a-career opportunity to align with some of the biggest names in music. All entries must be of original material up to five minutes in length and entered through the submission form HERE. Submissions must be made using Dolby On, a free app, available HERE. Entrants are also encouraged to post their submissions to social media using the hashtag #DolbyInspiredToInspire. The entry period begins July 25th at 5:00 PM EST and ends on August 5, 2020 at 11:59 PM. The winner will be announced on TheFADER.com by August 31, 2020.  

Digital FORT 2.0 is set to take place on Saturday, July 25th, beginning at 5 PM EST, and will host a mix of performance pieces and exclusive content from both acclaimed and emerging artists.  

The broadcast will be embedded for viewing on The FADER’s website and live on The FADER’s Official YouTube Channel, with select content remaining available on VOD for one week following the event.  

“As much as we miss interacting in person with our audience and the artist community at FADER FORT and The FADER events, the response to our first Digital FORT was truly incredible,” says Jon Cohen, co-founder and co-CEO of The FADER. “It really captured the community that we have built around FADER FORT. We are honored to have a platform in FADER FORT that artists continue to want to use to showcase their talent and creativity. With Digital FORT 2.0, we have expanded our partnerships to not only elevate the quality of our production, but give our audience an even better experience.”  

Sponsors to Digital FORT 2.0 include Dolby, D’usse Cognac, and YouTube.  

Digital FORT 2.0 will also continue to hold a charitable element as a call to action, as the world continues to cope with the current musical, social, and political landscape. As the COVID-19 pandemic continues, worldwide demonstrations have shed light on police violence, racial injustice and political indifference.  

Visitors to the Digital FORT 2.0 will be encouraged to donate to Trap Heals, among others.  

Trap Heals is a creative agency and collective of artists based in South Central Los Angeles, CA and Atlanta, GA that focus on the intersection of art, culture and activism to cultivate community engagement and social equity. Through the use of visual art, brand development and creative strategy, Trap Heals has collaborated with numerous non-profits, political movements and brands to reimagine culture and community healing.  

“For an entire generation, The FADER has represented the highest levels of boundless creativity, genre-bending sonic landscapes, and awe-inspiring artistic vision, says Damon Turner, CEO and Founder of Trap Heals.  

“We at Trap Heals are honored to be a part of that vision. We believe in healing for our community through music and creativity. And with our shared visions will create an opportunity for ultimate transformation – personally, politically and artistically.”  

In addition to Trap Heals, Digital FORT 2.0 will lend its platform to a variety of organizations such as The NAACP, For The Gworls, Arts & Parts, Gideon’s Army United, and more curated by the artists of the Digital FORT 2.0 lineup.  

“Music has always had the ability to inspire and uplift during challenging times,” says Rob Stone, co-founder of The FADER. “We’re humbled by the great talent that chose not only to participate in the first Digital FORT in March, but who are open to sharing their work at a time when the music community needs it most this July.”  

D’USSE

D’USSE [dew-say] is a bold new expression of Cognac that dares the palate like never before. Born from the prestigious Chateau de Cognac, France, D’USSE blends over 200 years of tradition with the inspiration of a passionate Cellar Master who set out to create his own legacy. The result is a uniquely powerful, authentic Cognac that starts off with distinguished intensity which gives way to a pleasantly smooth, balanced finish. The D’USSE Cognac range consists of VSOP (Very Superior Old Pale) and XO (Extra Old) qualities. For more information please visit the D’USSE website.  

TRAP HEALS

Trap Heals is an Incubator and Accelerator program based in South Central Los Angeles that is focused on building the work and life skills, economic literacy, and professional development for creatives and artists who have been historically disenfranchised in order to promote community healing and economic equity.  

YouTube is a video-sharing website whose mission and vision statements have not only revolutionized entertainment but also related businesses. With over 2 Billion users worldwide, YouTube’s mission is to give everyone a voice and show them the world. In 2018, YouTube announced YouTube Giving, a fundraising platform which enables creators to raise awareness, and money, for their chosen organizations via the video platform.  

Connect with THE FADER and FADER FORT: The Fader Instagram | The Fort InstagramTwitter | Facebook | Website

More about FADER FORT Digital

Each year, Austin’s SXSW draws hundreds of thousands of visitors from across the globe – and many share the same goal: Score a pass to get into the invite only FADER FORT. Due to the spread of the worldwide pandemic, COVID-19, Austin cancelled SXSW and all other live music events followed suit. Devastated by the festival’s cancellation along with the nation on lockdown, globally renowned brand, The FADER, along with 100 musicians came together to bring FADER FORT to their fans living room with a one-time digital broadcast event. Tagged as “Your Online Music Care Package”, The FADER Fort Digital Broadcast launched as a collaborative incentive for artists and The FADER to raise money for various charities hit the hardest in the music and entertainment industries.  

Initially announced as a nine hour event, due to an overwhelming response from the music community, The FADER extended to two days, March 31 and April 1.  

The Eighteen hour broadcast event featured original performances and a mixed bag of exclusive content from both acclaimed and emerging artists. Participants included DJ Shadow, Phantogram, RMR, Co-Founder of Black Lives Matter- Patrisse Cullors, Ari Lennox, TOKiMONSTA, Childish Major and many others.  

FADER FORT’s digital debut amassed over 150 million impressions on social media and raised over $25,000 for charity. Due to popular demand and the success of The FADER Fort’s Digital Broadcast debut, The FADER announces DIGITAL FORT 2.0 in July.  

The FADER FORT has been a platform for musical discovery, often launching the careers of artists who perform at the event. In previous years, The FADER FORT has hosted surprise and scheduled performances by Drake, Cardi B, Kanye West, Diddy, Lil’ Wayne, Kendrick Lamar, A$AP Rocky, and other notable acts – often before they became household names.

AQUAhydrate Partners With Wounded Warrior Project

AQUAHYDRATE LAUNCHES PARTNERSHIP TO SUPPORT WOUNDED WARRIOR PROJECT WITH LIMITED-EDITION CAMO-GALLON

AQUAhydrate® has initiated a new partnership with Wounded Warrior Project®(WWP) and is donating $10,000 this summer to help honor and empower wounded warriors. AQUAhydrate is promoting the partnership with a co-branded camouflage edition of their Gallon package, the fastest-growing SKU in the high pH water segment. Available now through the 4th of July, the AQUAhydrate Camo-Gallon can be purchased at CVS, GNC and other fine retailers.

WWP is focused on supporting injured veterans, which includes providing free services in mental health, career counseling, and long-term rehabilitative care. Through its partnership with WWP, AQUAhydrate is helping to make sure warriors are supported on their journey to recovery.

“We’re excited to join forces with Wounded Warrior Project,” said AQUAhydrate investor/board member, Mark Wahlberg. “AQUAhydrate is proud to support their mission to impact and empower the lives of wounded veterans.”

“I’m thrilled to be working with the Wounded Warrior Project team,“ said AQUAhydrate Brand Director, Raz Inserra. “This is such an important partnership for us. All of Team AQUAhydrate is proud to be promoting this program and helping Wounded Warrior Project meet the growing needs of warriors, their families and caregivers.”

About AQUAhydrate

AQUAhydrate, Inc. is a Southern California-based performance lifestyle beverage geared towards the new generation of millennial consumers. Through a proprietary process, its water is purified to some of the most rigorous standards in the industry, supplemented with electrolytes and natural trace minerals and then elevated to an alkaline pH of over 9. It is this powerful synergy between alkalinity, electrolytes and minerals which fuels ultimate hydration, balance and performance.  AQUAhydrate is the water of choice of health/fitness authorities, professional athletes, and sports teams. Leading health and wellness expert, Jillian Michaels, spearheads all health and fitness efforts as AQUAhydrate’s Chief Wellness Officer. AQUAhydrate also boasts active investors and board members Mark Wahlberg and Sean “Diddy” Combs as owners. AQUAhydrate is available at retail locations across the U.S. as well as Amazon.com and GNC.com. Follow on Facebook, Instagram and Twitter.  

About Wounded Warrior Project

Since 2003, Wounded Warrior Project® (WWP) has been meeting the growing needs of warriors, their families, and caregivers – helping them achieve their highest ambition. Every journey is different, and Wounded Warrior Project meets warriors wherever they are on their journeys to recovery. Learn more at woundedwarriorproject.org.

EVVIE MCKINNEY RELEASES DEBUT SINGLE

NEW YORK, NY (August 3, 2018) — After making history as the very first winner of FOX’s The Four: Battle for Stardom, Evvie McKinney returned to the show’s season 2 finale last night to perform her debut single “How Do You Feel” for the very first time.

Executive produced by The Four judge Sean “Diddy” Combs, “How Do You Feel” is available via Republic Records HERE now.

“I knew Evvie was special from the moment she walked on that stage, she had that star quality and an incredible voice. I have a good intuition about talent and I got that feeling with her. This song is a smash and this the just the beginning of her journey,” said Combs.

In case you missed it, watch the show stopping performance again HERE! (Post & Share)

How Do You Feel” illuminates both the power and nuances of Evvie’s voice. She delivers emotionally charged verses before a soaring and soulful hook confronting a cheating ex.

It’s the perfect introduction to her sound, and it heralds the release of more new music from the 20-year-old rising powerhouse very soon.

ABOUT EVVIE MCKINNEY:

With undeniable spirit, mile-high range, and earthquaking delivery, Evvie McKinney exudes her own sense of style, swagger, and soul that’s both classic and current.

Born and raised in the birthplace of Soul and Rock ‘n’ Roll Music Memphis, TN, the 20-year-old made history when she emerged as the first winner of FOX’s hit series The Four: Battle For Stardom. However, her journey began at five-years-old when she joined her first choir at the urging of her mother and musician father. One of seven kids, she faced hardship throughout childhood with dad passing in 2005 and mom struggling to support the family. Living in a home provided by Habitat for Humanity, Evvie pursued her dream relentlessly. She went from the Young Actors Guild Theatre and Dance Company to Stax Music Academy where she assumed the role of lead singer and actress. Along the way, she performed for everyone from David Porter to LaLa Hathaway and shared the stage with Sam of Sam and Dave and Larry Dodson of The Bar-Kays, to name a few. By 2015, she achieved a National YoungArts Foundation scholarship and would be recognized as its “Merit Winner” in Popular Voice.

2017 saw her audition for The Four. From the jump, she instantly captured the hearts of millions by belting out classics from Aretha Franklin and Tina Turner in addition to serving up a heart-wrenching rendition of the Academy® Award-winning “Glory” by Common and John Legend. Now, she stands poised to leave an indelible mark on soul with her debut single “How Do You Feel” and more music on the horizon.

XXXTENTACION

Tens of thousands of fans, friends, and family touched by the everlasting light of Jahseh Onfroy a.k.a. XXXTentacion congregated at Florida Panthers Stadium in Sunrise, FL to commemorate his life and celebrate the legacy he built earlier today.

Planned by his mom, the public viewing and fan memorial allowed audiences to pay their respects to the multiplatinum game-changing artist together and do so in harmony. A moving tribute video created by Justin Staple, Quinton Dominguez, and Tyler Benz [Vice/Noisey] played for the capacity crowd during the proceedings as XXXTentacion’s music played inside and out of the stadium. Various celebrity VIPs attended, including Lil Yachty, Ugly God, Denzel Curry, Skai Jackson, Lil Uzi Vert, Adam 22 and more. Fans also left thousands of messages on commutative poster boards. XXXTentacion’s tribute video and images from the memorial can be found below.

Download photos HERE.
Photo Credit: Larry Marano

Watch XXXTentacion’s tribute video HERE.

This represents the culmination of a week of memorials across the country by fans everywhere. Beyond an outpouring of social media support from Kanye West, Diddy, J. Cole, Big Sean, and more, Academy® Award winner Jamie Foxx took to the stage at the BET Awards to deliver a moving message in remembrance. Longtime friend and collaborator Ski Mask The Slump God donned a mask in honor as further tributes poured in from the ceremony courtesy of actor Christian Keyes, Desiigner, and many others. Meanwhile, Meek Mill sported an XXXTentacion shirt during his much talked-about performance of the new single “Stay Woke.”

At the same time, XXXTentacion’s multiplatinum single “SAD!” from the chart-dominating ? ascended to #1 on the Billboard Hot 100 as if forever cementing his impact. Leaping from #52 to #1, the song becomes “the first posthumous #1 for a lead soloist since The Notorious B.I.G.’s ‘Mo Money Mo Problems in 1997,” according to Billboard. Eight other tracks hold spots in the Hot 100 such as “Moonlight” at #16, “Changes” at #18, “Jocelyn Flores” at #19, “FK Love” [feat. Trippie Redd] at #28, “Everybody Dies In Their Nightmares” at #42, “The Remedy for a Broke Heart (Why Am I So in Love)” at #58, “Hope” at #80, and “Numb” at #82. At Spotify, “SAD!” crushed Taylor Swift’s record for “Most Streams in a Single Day” and generated over 10.1 million in less than 24 hours.

XXXTentacion remains the voice of his generation, and that voice will live on forever.

PIRELLI: 2018 CALENDAR BY TIM WALKER UNVEILED

PIRELLI: 2018 CALENDAR BY TIM WALKER UNVEILED IN NEW YORK

The Pirelli 2018 Calendar by Tim Walker was presented today at the Manhattan Center in New York. For the 45th Calendar edition, shot in London last May, the British photographer applied his unmistakable style of extravagant sets and romantic motifs, to revisit one of the classic stories of British literature: “Alice’s Adventures in Wonderland”. His inspiration came not only from Lewis Carroll’s fantastic story, but most importantly from the illustrations that Carroll himself had entrusted to John Tenniel for the first edition of 1865. In Tim Walker’s 2018 Pirelli Calendar they become 28 shots consisting of 20 different and extraordinary sets for a new unique Wonderland.

”Alice has been told so many times”, Tim Walker said, “and I think I wanted to go back to the genesis of the imagination behind Lewis Carroll so that you could tell it from the very beginning again. I wanted to find a different and original angle”.

In order to convey his idea of Alice’s Adventures in Wonderland, Walker has portrayed a cast of 18 personalities, both established and upcoming, including musicians, actors, models, and political activists. It features Sudanese-Australian model Adut Akech, Ghanaian-British fashion model and feminist activist Adwoa Aboah, Senegalese-German model Alpha Dia, Beninese-American actor and model Djimon Hounsou, South Sudanese-Australian model Duckie Thot, Gambian women’s rights activist Jaha Dukureh, British model King Owusu, American rapper and singer Lil Yachty, Mexican-Kenyan actress Lupita Nyong’o, British supermodel and actress Naomi Campbell, American actor, television personality and singer/songwriter RuPaul, American actress Sasha Lane, American rapper, singer, songwriter, actor, record producer and entrepreneur Sean “Diddy” Combs, American model Slick Woods, South African model and lawyer Thando Hopa, American actress, comedian, author and television host Whoopi Goldberg, British model Wilson Oryema and British fashion stylist, designer and singer Zoe Bedeaux.

All together they form an all-black cast, for the second time after the 1987 Pirelli Calendar in which British photographer Terence Donovan shot five beautiful black women, including a then sixteen-year-old Naomi Campbell and model, writer and activist Waris Dirie.

To realize his Calendar, following last year’s creation by Peter Lindbergh, Walker collaborated with two eminent artists in their own right: Shona Heath, one of Britain’s leading creative directors and set designers, and the fashion icon Edward Enninful who was the stylist behind this year’s elaborate costumes.

Shona Heath was responsible for creating the striking sets and installations which allowed for the creative storytelling in this depiction of Alice’s Adventures in Wonderland. Elements of the tale which are today part of our collective imagination have been turned upside down, for example: the white rabbit has become a black rabbit while the Queen’s red roses have been painted in black by the Playing Cards. “I was always trying to find something to turn on its head, question what the story meant and what was the important bit, and how far could it diversify. We’re still making a very clear message that is very true to the story, actually,” Heath said.

Commenting on his contribution to this year’s calendar, Enninful who recently became both the first male and first black editor of British Vogue said. “It is very important that the story of Alice be told to a new generation. Her adventure in Wonderland resonates with the world we live in today; obstacles we have to overcome and the idea of celebrating difference. Growing up in London I often lived in a fantasy world of fairy tales and detective novels. Alice was always one of my favourite characters. I always felt I was with her on the journey through Wonderland, and all of these extraordinary characters became my friends…well all but the scary Queen and her beheaders…To see a black Alice today means children of all races can embrace the idea of diversity from a very young age and also acknowledge that beauty comes in all colours. Culturally we are living in a diverse world. Projects like this remarkable Pirelli Calendar demonstrate that there is still hope in what sometimes feels like an increasingly cynical reality”.

In the words of Robert Douglas-Fairhurst, Professor of English Literature at the University of Oxford, Fellow of the Royal Society of Literature and author of the essay Being Alice (enclosed in the press kit), what is “interesting is Tim Walker’s refusal to turn Wonderland into a piece of Victorian kitsch.” In his essay Fairhurst emphasizes that “although ‘Wonderland’ sounds like a magical place, what strikes many children when they first read the story is how scary some parts of it are. Even Alice finds herself being threatened by her own dream. Almost all the creatures she meets are cranky rather than cuddly. […]

But of course at the heart of everything there are Walker’s photographs of Alice. Still Alice. No longer a child, here she is played by a model of unearthly beauty (Duckie Thot) whose personal history, as the child of Sudanese refugees who moved to Australia, makes her an ideal modern incarnation of Carroll’s restless and rootless heroine. Meanwhile the Pirelli Calendar as a whole offers a perfect demonstration of the fact that Lewis Carroll’s story remains a work in progress.”

What goes on behind the scenes, the photo shoots, the stories and personalities of the 2018 Pirelli Calendar can be all found on the dedicated website, www.pirellicalendar.com, where visitors can explore the history of more than 50 years of The Cal™ through films, interviews, photographs and previously unpublished texts.

pressoffice@pirelli.com
www.pirelli.com www.pirellicalendar.com