Posts tagged with "reggaeton"

Daddy Yankee by Kaelen Felix for 360 Magazine

DADDY YANKEE – PROBLEMA

After building anticipation throughout the week, global superstar, music entrepreneur and Reggaeton icon Daddy Yankee unveils his new single and video “PROBLEMA” via El Cartel Records/Republic Records/Universal Music Group.

Since its release, the track has exploded with its release just under a week ago. Upon launch, it landed on all 48 New Music Friday Spotify playlists globally while the video was the #1 trending video worldwide on YouTube. The video already has over 13 million views and the song has dominated TikTok with thousands of viral videos.

Watch “PROBLEMA:” HERE

Listen to “PROBLEMA:” HERE

Once again, he delivers a banger with worldwide appeal. Powered by an unshakable beat, he serves up scorching verses before dropping an immediately chantable chorus, while the video continues a tradition of larger-than-life visuals for Daddy Yankee with a full marching band, show-stopping dance moves, wild high-fashion and nonstop action.

Recently, he ignited the stage at Premio Lo Nuestro when he joined forces with Marc Anthony for a showstopping performance of their collaboration “De Vuelta Pa’ La Vuelta. Watch it HERE.

Daddy Yankee is widely recognized for leading and elevating Reggaeton into a global cultural and musical phenomenon, which has fueled an explosion in popularity for Latin music around the world. With a career that transcends language, geography and demographics, Daddy Yankee is one of the most popular and followed artists in the world today, with more than 60 million followers across social media and more than 7 billion streams in the last 12 months alone on YouTube, where he is among the Top 20 Global Artists. He has additionally sold more than 17 million albums, charted 50 hit songs on Billboard charts and he is the only Latin Artist with four Spanish-language songs to reach the Top 20 of Billboard’s Hot 100.

Daddy Yankee remains one of the most recognized and influential names in the Urbano Latino space. He was named one of the most influential Hispanics in the world by both CNN and Time Magazine. He has sold over 17 million albums and over 60 million fans combined on his social networks. Daddy Yankee is considered the King of Reggaeton and one of the founders of the global movement. He continues to reign with the global success of “Despacito,” which was named the most streamed song and the most watched video of all time. In 2018, his single “Dura” was the 2nd Most Watched Video in 2018 and in 2019, “Con Calma” marked the number “Most Watched” video globally on YouTube. He was also named Billboard Magazine’s Top Latin Artist of 2017. Other global hits by Daddy Yankee are “Gasolina,” “Rompe,” “Limbo,” and most recently “Que Tire Pa’Lante.”

Yankee‘s philanthropic work through “Daddy’s House” has been recognized by Billboard with the Spirit of Hope Award. Among his many accomplishments, Yankee has also received over 100 awards including Latin Music Billboard Awards, Latin GRAMMYs, American Music Awards, Latin American Music Awards, among others. In 2014 Daddy Yankee was also honored with the ASCAP “Voice of Music Award.”

Lunay article illustration for 360 MAGAZINE by Heather Skovlund

Pull&Bear × LUNAY

Pull&Bear Announces A March 5th Launch Of

“Lu-lu Athletics Club” with LUNAY

The basketball-inspired capsule collection is the second drop of Pull&Bear’s collaboration with the Fast-Rising Latin Music Star

“Breakout Artist Lunay Showcases How Latinx Music Has Lent New Vision to Fashion”

WWD (LUNAY Cover Feature)

The Past Week Has Also Seen LUNAY UnveilHis First Single of 2021,

“SIN ROPA” – From His Upcoming El Niño Project And Named As The Premiere Episode Performer For The Second Season Of HBO’s “Tiny Audience” Series

Pull&Bear and the singer Lunay will launch “Lu-Lu Athletics Club”, a basketball-inspired capsule collection, on Friday, March 5th. Continuing the brand’s devotion to the latest trends in music and fashion, this limited edition collection is the second drop of the collaboration with the new generation reggaeton star Lunay.

The first part was introduced in September and showed the brand’s consumers the Puerto Rican singer’s fashion vision.

This time, “Lu-Lu Athletics Club”, on which Lunay has closely collaborated, is the reflection of the archetypal basketball aesthetic of the 2000s.

The collection highlights colours such as lime green and blue and is made up of leading garments like the iconic varsity jacket, dungarees and basketball-inspired total look in blue and mesh fabric. Moreover, the “Lu-Lu” picture prints and graphics cover hoodies, short and long sleeve T-shirts, ombré T-shirt and jogging shorts twin sets and accessories.

As far as accessories go, you can also find classic basketball caps as well as wristbands, socks and trending garments like an ombré-effect lime green and blue bucket hat.

Beginning March 5th, Check out the campaign at: www.pullandbear.com

https://press.pullandbear.com  – @pullandbear

“Pull&Bear pulled out all the stops, collaborating with Reggaeton major player Lunay. The Puerto Rican artist’s stock is rapidly rising…already chock full of a slew of ‘new and breakout’ artist awards.” – Highsnobiety

“Aimed at younger audiences seeking the leading edge on trends… the collection has launched in collaboration with Latin music star Lunay” – HYPEBEAST

ABOUT PULL&BEAR

Pull&Bear was founded in 1991 with a clear international focus and intent to create fashion for young people who are connected to their surroundings, who avoid stereotypes and live and mix in their community. For these young people, Pull&Bear brings together the latest international trends and mixes them with street style and fashionable club influences, reinterpreting them to make comfortable, easy-to-wear garments, incorporating best practices when it comes to sustainability. Pull&Bear has evolved alongside its customers, and is always up-to-date with new technologies, social movements and the latest artistic and musical trends. The brand has a commercial network of more than 940 stores and sells online in more than 140 markets via www.pullandbear.com.

ABOUT THE INDITEX GROUP

Pull&Bear is part of the Inditex Group (Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home and Uterqüe), one of the world’s largest fashion retailers with more than 7,300 stores in 96 markets, 50 of them with integrated platforms across physical and online stores, and global online stores reaching over 200 markets.

ABOUT LUNAY

While a large number of new Latin music artists are looking to continue the surge in global success of Reggaeton, Latin Trap and other Rhythmic music styles in Spanish, it has become clearly evident that Puerto Rico’s dynamic, still only 20, musical “wunderkind” (RS), LUNAY is the genre’s undisputed new generation superstar.  After bursting into the playlists and video streams of fans across the world with “Soltera” and it’s soon to follow, and widely regarded ‘Song of Summer’ remix with Daddy Yankee and Bad Bunny, LUNAY’s credits were quickly boasting two #1 Latin Airplay singles, a rare #1 full album debut with the 14-track ‘ÉPICO,’ and over a Billion views quickly collected on YouTube.  With the support of super-producers Chris Jedi, Gaby Music, and their Star Island label,  Lunay’s rapid rise has already resulted in a trophy case full of  breakthrough artist award recognition including: the 2019 LATIN AMA’S “NEW ARTIST OF THE YEAR, 2019 BILLBOARD “ARTIST ON THE RISE” recognition, SPOTIFY TOP 3 “BREAKOUT ARTISTS OF YEAR, 2019 APPLE MUSIC “UP NEXT ARTIST” and FOUR PREMIOS JUVENTUD victories: “ON THE RISE ARTIST” & ”REMIX OF THE YEAR” (2019) and most recently “BREAKING THE INTERNET” &  NEW GENERATION – MALE (2020). Following a few quiet months due to the Covid pandemic postponing a series of highly anticipated concert appearances, LUNAY resumed his ascent to the upper reaches of the genre with features alongside Lil Mosey and Jhay Cortez, and the standout single “Relaciones” – which Rolling Stone hailed as the week’s best new Latin music track upon its release.  LUNAY’s visibility continued to grow across the Fall of 2020 with a WWD cover profile spotlighting his first fashion collaboration with Pull & Bear,” a nationally broadcast Halloween concert, and selection to Billboard’s prestigious “21 under 21” list of the music industry’s top young artists.

Electric Guest image by Nicole Deacon uploaded by Gabby DiVerita for 360 Magazine

ELECTRIC GUEST x DARELL x RVSSIAN: “FREESTYLE”

ALL-STAR COLLABORATION ARRIVES ALONGSIDE OFFICIAL MUSIC VIDEO STARRING THE ARTISTS SHOT IN MIAMI + CALIFORNIA.

Acclaimed indie-pop duo Electric Guest have teamed up with Puerto Rican reggaeton artist Darell and Jamaican producer Rvssian for today’s release of “Freestyle (feat. Darell & Rvssian)” – listen HERE.

The high-energy collaboration finds the Latin superstars lending their signature reggaeton spin to the track, originally featured on Electric Guest’s 2019 album KIN. The new version of “Freestyle” also arrives with a brand-new music video featuring the artists in their respective cities of Miami and Los Angeles – watch HERE.

The origins of the collaboration stem in large part from lead singer Asa Taccone’s desire to dive deeper into his Puerto Rican roots (courtesy of his father). While Puerto Rican culture and their heritage has always been celebrated by his family, Asa has long wanted to embrace this more within his music.

In the months before the pandemic, Asa’s father – who was directing John Leguizamo’s Broadway show ‘Latin History for Morons’ – came to an Electric Guest show in New York, bringing Leguizamo with him. They talked afterwards and encouraged him to explore the culture more.

Around that time, Electric Guest was looking to revisit album track “Freestyle” and considering releasing a new version with an added verse from a featured artist.

As Asa explains: “Freestyle was the last song we wrote for the album. It took us forever because we couldn’t figure out the chorus melody. We ended up doing a session with Ne-Yo at a studio in L.A. We sat down and played him the instrumental and he immediately started humming… after about 10 minutes we had the chorus that had eluded me for months. 

But the song kind of slipped under the radar. We had always wanted to do a video for it and possibly get a feature, but Covid hit while we were on tour and like the rest of the world, our cycle ground to a halt and we never really got around to it.

Asa has long been a fan of Darell and Rvssian’s music, so having them featured on a new version of the track felt like the perfect way to dip his toes into the Latin sound. After sending the song their way with the hopes of just a verse, he and bandmate Matthew Compton were sent back a fully-formed, almost entirely new version of the track that the Puerto Rican rapper and Jamaican producer had recorded in Miami.

“It was a totally different format… really their own take on it,” Asa shared. “I think everyone felt the same which was like, ‘Well that is… kind of a better version!’”

Speaking on their collaboration, Rvssian shares: “Remixing the song was fun because I had changed the production from one genre to another. And having Darell add his Latin touch on the vocals… this created a nice fusion.”

Darell adds: “When Rvssian hit me up to participate in this collab, I wasn’t sure what to expect. The end result I feel gives great vibes. For me, it’s always a pleasure to keep growing the culture and blending musical worlds together.”

On the making of the video, Asa shared: “The crew came up from Miami and – even though we were in masks – it was definitely a party on set. I think that vibe translated into the video… riding that horse was equal parts terrifying and fun.”

Electric Guest’s third album KIN was released in 2019, featuring standout tracks, “Dollar,” “Play With Me,” and “More.” The LP was met with critical acclaim, with Associated Press declaring “KIN is a breezy confection of fiendishly clever pop hooks augmented by some computer wizardry.” Uproxx also praised the project as “a masterclass in modern pop that’s anchored by real, genuine emotion.”

The band supported the album with a massive run throughout Europe and the United States, including back-to-back sold-out New York shows at Webster Hall and Music Hall of Williamsburg – with the latter added by overwhelming popular demand.

TIME included “More” in their ‘5 Best Songs of the Week,’ proclaiming it “a retro-inflected electro-pop tune that rings sweet and sincere.” The high-energy music video for the track was directed by Joe Weil (Kendrick Lamar, YG, Khalid) and premiered on People. In the exclusive premiere of the video for fan favorite, “Play With Me,” PAPER declared the visual: “part R&B music video parody + part fantasia — more music videos should tread this fine line, honestly.”

Dollar” came accompanied by an equally feel-good music video, directed by The Lonely Island’s Jorma Taccone and co-starring a fully operational hovercraft DeLorean. That visual had its exclusive debut via Complex, which wrote, “[‘Dollar’] is representative of the duo’s goal of entering this latest era with a desire to make straight up, unapologetic pop.”

BUY/STREAM “FREESTYLE” (FEAT. DARELL & RVSSIAN): HERE

WATCH OFFICIAL MUSIC VIDEO: HERE

Internet Money – Lemonade

Platinum Selling “Lemonade” is #6 on Billboard Hot 100 & With Over 545 Million Global Streams

Following the release of their debut album B4 The Storm and the global success “Lemonade”, Internet Money returns once more with a new remix of “Lemonade” featuring 6x Platinum-selling Reggaetón artist Anuel AA. With 18M+ streams in Spanish-speaking territories alone, the new remix arrives in celebration of the single’s success both in the U.S. and around the world.

The original version of “Lemonade,” featuring NAV, Gunna, and Don Toliver, was released on August 14 alongside a Cole Bennett-directed music video. Certified platinum last month, the song has accumulated over 341M Spotify streams. Produced by hitmakers Taz Taylor, Nick Mira, Pharaoh Vice and E-Trou, “Lemonade” is a laid-back jam, that sees the emcees delivering creative flexes with breezy melodies atop gently plucked guitars, played by Alec Wigdahl. The song is currently #6 on Billboard’s Hot 100 chart and #6 on their Global 200 chart.

Put together over a two-week period during quarantine at the Internet Money headquarters in LA, B4 The Storm features contributions from Future, Kevin Gates, and Swae Lee, as well as artists that Internet Money has built with from the beginning, like Juice WRLD, Trippie Redd, and Lil Skies. B4 The Storm celebrates what Internet Money had accomplished in such a short time and showcases the tireless work ethic of a dynamic group with their eyes set on the future.

Starting as a type-beat factory and growing into a global powerhouse, Taz Taylor and Internet Money have earned 3 Grammy nominations, 58 platinum plaques, 33 gold, and 14 Billboard #1 hits since 2018. The collective is behind some of the biggest rap and R&B hits of the past few years, including Juice WRLD’s “Lucid Dreams” (1.3 billion Spotify streams), Trevor Daniel’s “Falling” (#1 Billboard Mainstream Pop, 37 weeks on the Billboard Hot 100 with #17 peak), Lil Tecca’s “Ransom” (700 million Spotify streams, #4 Hot 100), and XXXTentacion’s “Fuck Love” ft. Trippie Redd (the most-played song in SoundCloud history). With B4 The Storm, Taz Taylor and Internet Money set out to confirm their status as the music industry’s most powerful hitmaking collective.

Buy/Stream “Lemonade” Remix with Anuel AA HERE

B4 THE STORM TRACKLIST:
1. Message ft. TyFontaine
2. Really Redd ft. Trippie Redd, Lil Keed, & Young Nudy
3. Lost Me ft. Iann Dior, Lil Mosey & Lil Skies
4. Right Now ft. Cochise & TyFontaine
5. Familiar ft. TheHxliday
6. J-Lo ft. Lil Tecca
7. Thrusting ft. Swae Lee & Future
8. Speak ft. The Kid Laroi
9. Blastoff ft. Juice WRLD & Trippie Redd
10. Take It Slow ft. 24kGoldn & TyFontaine
11. Somebody ft. Lil Tecca & A Boogie Wit Da Hoodie
12. Giddy Up ft. Wiz Khalifa & 24KGoldn
13. Block ft. Trippie Redd & StaySolidRocky
14. Devastated ft. Lil Spirit
15. Let You Down ft. TyFontaine & TheHxliday
16. No Option ft. Kevin Gates
17. Lemonade ft. Don Toliver, Gunna & NAV

THE BACKGROUND:

Internet Money:
Internet Money was born out of necessity, a hybrid company that has filled in the gaps between the rap industry, the producer community, and the online marketplace. Disillusioned with the industry, and the way he saw rap producers being taken advantage of, Taz Taylor formed the collective in 2016 as a way to share the knowledge he’d gained from years spent selling his “type beats” online and navigating the internet’s ever-growing impact on the production landscape.

Four years in, Internet Money has expanded as a collective, including Grammy-nominated producers like Nick Mira and JR Hitmaker, and produced for Drake, Trippie Redd, Juice WRLD, and many more. “When you’re in Internet Money, you get the same opportunities that I do, you’re gonna be working with the same artists that I’m working with, and getting credits with them,” Taylor says. “Instead of working with a bunch of people we don’t know, we just have our own network that’s one big family.” Following their success breaking major artists like Trevor Daniel, and co-producing his multi-platinum hit “Falling,” Taylor and Internet Money partnered with Elliot Grange’s 10K Projects in 2019 to launch their own label.

Taz Taylor:
Taz Taylor has never cared about fame or clout. To hear the multi-platinum producer and Internet Money founder tell it, everything he’s done — from turning his online production hustle selling “type beats” into a $500,000 per year business to forming his own label — has been born out of necessity and guided by intuition. “I’ve been so tunnel vision during the last five years to make sure I got to this point,” he says. “It was just like, Let’s keep building.”

Though the 27-year-old has only been in the industry for a few years, his accomplishments in that time have come at a staggering pace, notching, by his estimation, over 500 placements and around 200 gold and platinum plaques between himself and the other producers on his Internet Money team. As their leader, Taylor has quickly become a new sort of rap mogul, one who’s built his steadily growing empire from a deep knowledge of the way’s music moves online, and he’s done it all from the humblest of beginnings.

LINKS:

Internet Money
official site | soundcloud | twitter | instagram | facebook | youtube

Taz Taylor
twitter | instagram

Carmen DeLeon releases new single X video – Juegas

Carmen DeLeon is joined by acclaimed Colombian artist FEID on her new single, “Juegas,” a playful, romantic ode to the start of a new relationship.

View “Juegas” Official Video HERE

Paired with a pop-infused beat, the song’s lyrics evoke the “butterflies in the stomach” deeling that are a hallmark of infatuation. Listen to “Juegas,” which was released today by Capitol Music Group and Universal Music Latin Entertainment, HERE.

Earlier this month, FEID received TWO 2020 LATIN GRAMMY nominations for BEST REGGAETON PERFORMANCE and BEST URBAN MUSIC ALBUM, both recognizing the success of his collaboration with Justin Quiles on PORFA and his breakthrough album, FERXXO (VOL. 1: M.O.R.).

“Juegas” is the follow-up to “Volver,” the summer 2020 single that launched Carmen DeLeon’s career. She and FEID wrote the new song with Maxium, Mista Bombo, Leon Yamil and Jonathan Tobas. It was produced by Maxium, Mista Bombo and Leon Yamil.

“Juegas” is as authentic as it comes, especially when DeLeon describes what she draws inspiration from and how she puts pen to paper.

Carmen DeLeon says, “I wrote “Juegas” one night in Miami around one a.m. with one of my best friends. I wanted to write a love song that focused on the need to give and receive in a relationship. To me, that’s the best part of living life with a partner. I hope that people feel inspired when they hear this song and understand the importance of giving and receiving.”

Directed and produced by Gian Rivera (aka “Death of Gian”), who helmed Feid‘a video for “PORFA (Remix),” the official video for “Juegas” was shot in Miami and is infused with the kind of energy and enthusiasm that is characteristic of DeLeon’s style and artistic sensibility. Much like the theme of reciprocity that DeLeon highlights, the song’s combination of vibrant beat, melody and lyrics remind listeners that music is the ultimate antidote. Watch the video HERE.

Volver,” Carmen DeLeon’s debut single, has already amassed more than 800,000 combined global streams. It was produced by Tainy, the Puerto Rican mastermind who’s been responsible for some of the biggest hits in reggaeton and trap. In a few short months, DeLeon has grown a considerable following on her social channels, with 30,000 monthly listeners on Spotify and more than two million views on her YouTube channel. Born in Venezuela, she is now based in Miami.

Euphoria said, “Carmen DeLeon commands the world as her stage with fiery gusto and an undeniable sense of positivity. Further proving her right as music’s next breath of fresh air, the spry 19-year-old artist masters the microphone with “Volver,” a fiery ode to budding passion and power.”

Wonderland noted, “Sharing her struggles with anxiety, the highs and lows of these uncertain times and how it’s okay not to be okay, DeLeon brings her Latin roots to the fore on the laid-back tune, reminding us all exactly why she’s a force to be reckoned with.”

Praising the sing-along banger, Idolator declared, “Carmen DeLeon needs to be on your pop radar.”

Follow Carmen DeLeon:

Instagram | YouTube | Facebook | Twitter

Lunay illustrated by Maria Soloman for 360 MAGAZINE

Lunay

Breakout Artist Lunay Showcases How Latinx Music Has Lent New Vision to Fashion

‘As artists like Lunay, Bad Bunny, Rosalia, J Balvin and more continue to dominate music, here’s a look at how they’re tapping into their culture to influence their fashion.’

Read article HERE.

LUNAY is also scheduled to take part in the virtual “On The Rise Panel” during Billboard’s upcoming Latin Music Week.

“Lunay is Urbano’s Next Superstar! …when a new artist does manage to cut through the fray, we really should pay attention, [and LUNAY is] one of the freshest upcoming stars in the game. Every single he’s released thus far has been a hit… the 19-year-old from Puerto Rico is on a rapid ascent… and Épico [was] a 14-track wonder of reggaeton, dancehall and trap influences that mark a young artist who is already well on his way to mainstay status – Remezcla

“A Billboard Latin Artist On The Rise… Discovered by Latin producers Chris Jeday and Gaby Music, Lunay… Lunay has had entries on the Billboard Hot 100, Hot Latin Songs and Latin Airplay charts, [and] became a household name with his 2019 hit ‘Soltera’ and its remix featuring Daddy Yankee and Bad Bunny.” – Billboard

“Watch out, because he’s on his way. Lunay has all eyes on him… The Puerto Rican regggaeton artist is following in the footsteps of those who came before him – and getting their seal of approval.” – HOLA

ABOUT LUNAY

While a large number of new Latin music artists are looking to continue the surge in global success of Reggaeton, Latin Trap and other Rhythmic music styles in Spanish, it has become clearly evident that Puerto Rico’s dynamic, still only 19, musical“wunderkind” (RS), LUNAY is the genre’s undisputed new generation superstar. After bursting into the playlists and video streams of fans across the world with “Soltera” and it’s soon to follow, and widely regarded ‘Song of Summer’ remix with Daddy Yankee and Bad Bunny, LUNAY’s credits were quickly boasting two #1 Latin Airplay singles, a rare #1 full album debut with the 14-track ‘ÉPICO,’ and over a Billion views quickly collected on YouTube. With the support of super-producers Chris Jedi, Gaby Music, and their Star Island label, Lunay’s rapid rise has already resulted in a trophy case full of breakthrough artist award recognition including: the 2019 LATIN AMA’S “NEW ARTIST OF THE YEAR, 2019 BILLBOARD “ARTIST ON THE RISE” recognition, SPOTIFY TOP 3 “BREAKOUT ARTISTS OF YEAR, 2019 APPLE MUSIC “UP NEXT ARTIST” and FOUR PREMIOS JUVENTUD victories: “ON THE RISE ARTIST” & ”REMIX OF THE YEAR” (2019) and most recently “BREAKING THE INTERNET” & NEW GENERATION – MALE (2020). Following a few quiet months due to the Covid pandemic postponing a series of highly-anticipated concert appearances, LUNAY is once again resuming his ascent to the upper reaches of the genre with recent features alongside Lil Mosey and Jhay Cortez, and his recent standout single “Relaciones” – which Rolling Stone hailed as the week’s best new Latin music track upon its release.

Connect With LUNAY: INSTAGRAM / TWITTER / FACEBOOK / TIKTOK

Bad Bunny To Receive Hispanic Heritage Award for Vision

The Hispanic Heritage Foundation (HHF) announced today that Puerto Rican music superstar and social activist Bad Bunny will receive the Hispanic Heritage Award for Vision during the October 6th broadcast of the 33rd Annual Hispanic Heritage Awards.

“The Hispanic Heritage Foundation is honored to recognize the transcendent impact of Bad Bunny as an artist and as an activist through the Vision Award,” said Jose Antonio Tijerino, President and CEO of HHF.  “Bad Bunny understands his responsibility to serve as powerful voice for those who need to be heard as well as a source of inspiration for our youth. He radiates his Latinx and Puerto Rican pride in everything he does from the stage to the community to the entire world.”

Bad Bunny is unquestionably one of the most popular current music artists in the world. The multi-platinum Latin Grammy winner and Grammy nominee, constantly manages to shatter language and stereotype barriers, becoming an international entertainment and cultural icon. Recognizing the huge impact he has had in propelling Latin music to it’s largest-ever global audience, Bad Bunny recently became the first-ever Reggaeton & Trap artist to appear on the cover of Rolling Stone Magazine. His role as a genre leader has also led him to headline many of the world’s biggest concert stages during prominent music festivals and international concert tours.

Bad Bunny’s most recent album, Las Que No Iban A Salir debuted #1 on Billboard’s Top Latin Albums” chart – dethroning himself, and managing to simultaneously hold the top-three chart positions, with “YHLQMDLG” at #2 and “X 100PRE” at #3. Upon its earlier release, YHLQMDLG” also saw Bad Bunny become the first Reggaeton artist to debut at #2 on the “Billboard 200”album chart, and he has become one of the Latin artists with the most entries on the overall “Hot 100,” with a total of 24 charting hits. Each of Bad Bunny’s releases has left a forceful mark on the history of Latin music, with his artistic creativity and cultural representation demonstrating his character as one of the most impactful artists of the moment and a constantly growing position in the global music industry.

The Hispanic Heritage Awards were created by Latinos at the White House in 1987 to commemorate the establishment of Hispanic Heritage Month in America and are considered among the highest honors by Latinos for Latinos and are supported by 40 national Hispanic-serving institutions. Past Honorees of the Hispanic Heritage Awards have included Justice Sonia Sotomayor, Rita Moreno, Celia Cruz, Tito Puente, Gloria Estefan, Oscar Hijuelos, Martin Sheen, Ricky Martin, Rubén Blades, Fania All-Stars, Junot Diaz, José Feliciano, Carlos Vives, Oscar de la Hoya, Alejandro Sanz, Juanes, Antonio Banderas, Juan Luis Guerra, Anthony Quinn, J Balvin, Residente, Eugenio Derbez, Zoe Saldana, Juan Marichal, Los Tigres Del Norte, Oscar de la Renta, America Ferrera, Pedro Martinez, Luis Fonsi, Alejandro Fernandez Andy García, Canelo Alvarez, Gael Garcia Bernal, the Latin Grammys, Diego Luna, and many more.

In keeping with current COVID-19 mitigation guidance and with the safety of participants in mind, this year will see the October 6th Hispanic Heritage Awards broadcast on PBS presented in a unique documentary style, with honoree profiles and special performances filmed in more personal and intimate settings. Watch for details on the additional special honorees and performers of the 33rd Hispanic Heritage Awards to be revealed in the coming weeks.

FOLLOW BAD BUNNY: Instagram | Twitter | YouTube

Mina Tocalini illustration of J BALVIN for 360 MAGAZINE.

Tainy × J Balvin – Agua

Boundary-pushing producer and artist, Tainy, and globally renowned artist J Balvin release “Agua,” the first single off of the official soundtrack from the upcoming animated film The SpongeBob Movie: Sponge On The Run. The song is out on NEON16/Interscope Records and available on all streaming platforms today.

The multiple Latin GRAMMY winning producer collaborated with J Balvin to create a song that captures the true essence of the beloved animated children show’s new feature film. The video which is set to release in the coming weeks, was directed by 36 Grados and filmed using the same cutting-edge animation seen in the film to help further bring to life the infectious beat created by Tainy that perfectly pairs with J Balvin’s signature silky smooth flow. The song further showcases Tainy’s incredibly skillful ability and talent as a producer and artist as he uses SpongeBob’s signature flute sound as the base for the beat of the track. Tainy then adds his unique style of sound to the track, cementing it as a certified summer anthem.

In the lyric video that is accompanying the song release today, we get a glimpse of SpongeBob and his best friend Patrick Star embarking on a journey to the Lost City of Atlantic City as J Balvin’s lyrics take us through the deep sea celebration.

Both Paramount Animation and Nickelodeon partnered with Tainy and Lex Borrero of NEON16 and Interscope Records to help them create a soundtrack that was innovative, bubbly and lively much like the title character of the animated film. The album is executive produced by the award-winning producing duo and was especially curated to help bring the film to life. The soundtrack will feature a strong collection of global artists from across different genres like Tyga, Swae Lee, Lil Mosey, Weezer, Snoop Dogg, The Flaming Lips, Kenny G., Cyndi Lauper and more.

360 Magazine, Sael

Sael – “Last Night”

Sael, the new Argentine exponent of the urban genre, presents his most recent single “Last night”

Sael is part of the prestigious record label Black Koi Entertainment.

Sael, the new sensation of the urban genre that Argentina has given, is ready to challenge his colleagues and demonstrate your talent in this competitive industry, from the hand of one of the largest producers credibility and success of the moment: “Sky Rompiendo”. Empirically, Sael started his path in music as a producer. With a talent innate, was able to develop tracks and models that later became converted in his first artistic demos. Colombia gave him the opportunity to rub shoulders with artists such as J Balvin, Yomo, Lenny Tavarez and El Sisas, this last became its road manager and the main point of support for “exploit” your artistic career.

His most important artistic moment to date was the moment in the one who “Sky Breaking “(the producer responsible for much of the success of the career and successes J Balvin musicals) noticed his undeniable talent and decided to sponsor him under his seal Black Koi Entertainment record label. “I do not believe in coincidences, I have fought and I have persevered to achieve my dreams, and I am blessed to have the right people to my side,” stated the singer. His new promotional single “Anoche”, a reggaeton with influences from pop was written and produced by Sael, and is now available in all platforms digital. The theme premieres in conjunction with his lyric video official, which is also available on the official YouTube channel of the artist.

Last night – Sael | Video Letter

Jay Wheeler * New Record Label

Jay Wheeler lives a “PLATONIC” love in his new production record labels. “PLATÓNICOS”, the most anticipated urban music album of the year, is available in all digital platforms. 

Jay’s artistic career:

Wheeler passed from being a promise to becoming a solid reality. The romantic singer-songwriter Puerto Rican has become the “master” of the lyrics that honor the love in the urban genre industry, and his new album “PLATÓNICOS” shows.

The young man who managed to sensitize thousands during a presentation in his native Puerto Rico, due to its honest tears of joy mounted on one of the scenarios most emblematic of his country, has become an architect of love songs in the most criticized and underrated music genre in the industry Latin. His new record production is called “PLATÓNICOS”, and it is without place to doubt, one of the most awaited urban music albums by fans of gender. It is made up of 12 songs produced by the “father” of reggaeton Dj Nelson, with the collaboration with other major producers.

With more than 30 million views on YouTube on topics such as “Another More Night” with Farruko and more than 19 million reproductions in his emblematic “I fell in love”, Jay Wheeler has managed to earn his place in the industry. Your new musical project is full of surprises and collaborations with great artists from gender, and its distinctive romantic style and his talent for letters that “caress” the heart are embodied in “PLATONICS”.

Wheeler has used his social networks to offer his fans small advances small advances from the album, whose first promotional single is the song “Fuiste tú”. A song very special for the singer, since he himself confessed that it is his favorite song of the entire album “First God, I thank my audience for so much support, you keep my humility intact and the desire to fight for my dreams is on the surface. This disk is the fruit of much effort and I hope you love it, “said Wheeler. Enjoy “PLATÓNICOS” on your favorite digital platform.

Jay Wheeler – Fuiste Tu (Official Video)