Posts made in March 2024

LAJUNE

‘LG is the epitome of a triple threat–an emcee, lyricist, and songbird. She has the inate ability to effortlessly enamor an audience with a full band, an acoustic set, or a cappella.’–V. Lowery



lajune@the360mag.com


Recording artist LaJune EP promo for 360 MAGAZINE.
LaJune inside 360 MAGAZINE
SINGER LAJUNE CAPTURED BY VAUGHN LOWERY FOR 360 MAGAZINE.
Singer Lajune captured by celebrity photographer Vaughn Lowery for 360 MAGAZINE.
Celebrity photographer Vaughn Lowery shoots singer/rapper LaJune for 360 MAGAZINE in Bronx.
Recording artist LaJune is tied up in the Bronx by celebrity photographer Vaughn Lowery for Miami Art Basel lineup feature for 360 MAGAZINE.
Singer Lajune captured by celebrity photographer Vaughn Lowery for 360 MAGAZINE.
SINGER LAJUNE CAPTURED BY VAUGHN LOWERY FOR 360 MAGAZINE.
SINGER LAJUNE CAPTURED BY VAUGHN LOWERY FOR 360 MAGAZINE.
Singer Lajune captured by Vaughn Lowery for 360 MAGAZINE and Brigade Management.

HER | STORY

LaJune‘s single, YA, is the sequel to Go Girl off the EP MIND. Her innovative yet transformative project is reminiscent of Timbaland. With all senses engaged, the bass bleeds into a melodic husky hook. Both artistic expression and lyrical content exhibit intellect along with wisdom.

Overall visuals depict a socially aware person dealing with internal strife. In fact, in one setting, her character exudes extreme self-regulation while witnessing brutality against marginalized communities by police.

MIND was released at the top of 2022. Months later, LaJune announced a second video, What You Got, showcasing cinematography by Shaleek Tukes and direction by Ameer Copper

ABOUT LAJUNE

Former co-host of VH1‘s podcast VH100–a celebrity news + pop culture series.

Lastly, LaJune, a content creator with acting chops, is diligently working on her one woman show set to hit stage by mid-summer.

FUN FACTS

°First female rapper inducted into 106 & Park’s Freestyle Friday.

°Opened for R&B headliners Joe, Case + Chrisette Michele.


MEASUREMENTS

height: 5’5″

chest: 38″

waist: 30″

hip: 34.5″

dress: 6

shoe: 8

eyes: brown

hair: black

GREEN CARPET FASHION AWARDS

Zendaya, John Legend, Chrissy Teigen, Donatella Versace, Jennifer Coolidge, Annie Lennox, Michaela Jaé Rodriguez, Amber Valletta and Trudie Styler, walked the red carpet at this year’s Green Carpet Fashion Awards at 1 Hotel West Hollywood, alongside some of the world’s most respected leaders, young activists and Indigenous representatives. The annual awards celebrate leaders who are creating collective transformation and showcase the need for an intersectional approach to achieve change.

This year’s special GCFA Game Changer honoree was Donatella Versace for her activism on LGBTQ+ rights.

Receiving the honors are co-founder and Chair of the Elders, Mary Robinson, garment worker and union leader Kalpona Akter, musician and social justice activist, John Legend, Ugandan presidential candidate and Oscar nominee, Bobi Wine, and his wife Barbie Kyagulanyi and Greenland Indigenous leader Angaangaq Angakkorsuaq,.

The highlight of the night saw Vanessa Nakate, on behalf of a group of young leaders, honor U.N. Secretary General António Guterres as The Sage, inacknowledgement of his courage, clarity of message and unwavering work on environmental and social justice.

Accepting the award on behalf of the United Nations, Guterres paid direct tribute to the young leaders’ steadfast work saying: ‘Together our efforts are making a difference.  We need a quantum leap in action to put an end to the fossil fuel age, and save ourselves, and our planet, from the worst of climate chaos. So, let’s keep fighting, keep speaking the truth, keep creating change, and keep up the pressure.  You can count on me.  And I am counting on you.”

Founder of the Green Carpet Fashion Awards, Livia Firth said, ‘This incredible night is exactly why the Green Carpet Fashion Awards are different. Fashion and entertainment is our platform but we are in the business of transformation. This is how we move the narrative of the climate crisis, and this is how together we refashion the world. To have our young leaders on the frontline of climate chaos honor the Secretary General of the UN is a really big moment. Tonight, we are modelling the leadership humanity needs.’

A surprise moment saw Amber Valletta challenging guests to eat their jeans as they got served pasta with tomatoes grown using Candiani COREVA denim, the same material was used to create her bespoke plastic-free stretch denim tuxedo dress designed by Triarchy.  During the night the guests were served drinks by Champagne Telmont and Flor de Caña Rum.  

The 2024 GCFA Young Leader Honorees include: grassroots environmental justice organizer and scholar Alexia Leclercq, Macedonian social entrepreneur, innovator, and founder of EnRoute Angela Busheska, Ugandan environmentalist, tourism goodwill ambassador and fashion model Judith Heard, climate justice activist and social entrepreneur Kevin Patel, leading climate activist and Founder of Justice Environment Saad Amer, Afro-Caribbean climate activist and researcher Yurshell Rodríguez, former competitive swimmer, refugee of the Syrian civil war and member of the Refugee Olympic Athletes Team Yusra Mardini and visionary founder of Designers Consociate and champion of sustainable development Zara Odu and poet Rupi Kaur.

Donatella Versace via 360 Magazine.
John Legend at Green Carpet Fashion Awards via 360 MAGAZINE.

TRAVIS SCOTT – FE!N

Travis Scott has shared the official music video for his global smash, fan favorite; ‘FE!N,’ taken from his critically acclaimed, record-breaking fourth studio album UTOPIA. Directed by Gabriel Moses, the hypnotic visual comes ahead of his highly anticipated Saturday Night Live appearance where Scott will be performing live on tonight’s show. Tune in to NBC tonight at 11:30pm.
 
Watch the official music video for ‘FE!N’ HERE.
 
Following the release of UTOPIA, which went on to become the biggest selling hip hop album of 2023, Travis Scott completed hisrecord-breaking SOLD-OUT North American stadium and arena UTOPIA – CIRCUS MAXIMUS TOUR, where he became the first ever rap artist to sell-out Los Angeles SoFi Stadium. Last year, he unveiled his CIRCUS MAXIMUS film in select AMC Theatres which sold-out instantly nationwide. Taking his audience on a mind-bending visual odyssey across the globe, woven together by the speaker rattling sounds of UTOPIA. The film is a surreal and psychedelic journey, uniting a collective of visionary filmmakers from around the world in a kaleidoscopic exploration of human experience and the power of soundscapes. Written & Directed by Travis Scott and additional directors: Gaspar NoeValdimar JóhannssonNicolas Winding RefnHarmony Korine and Kahlil Joseph.
 
UTOPIA finds Travis Scott at the height of his powers as a performer, songwriter, producer, and collaborator proving once again that nobody sounds like Travis. It continues to enshrine him as the culture’s foremost sonic innovator and has been heralded as ‘album of the decade.’ The album held strong at No.1 on the Billboard Top 200 for four consecutive weeks, spent seven weeks in the top 5 and more than ten weeks in the top 10. It has garnered over 2.7 billion streams globally to date. Additionally, Spotify named UTOPIA the most streamed album in its first day for 2023, and Apple Music confirmed the second biggest first day streams of an album in 2023. UTOPIA is available at shop.travisscott.com, alongside five unique album covers as a part of vinyl, CD, and merchandise box sets.

UTOPIA is out everywhere now.


OFFICIAL WEBSITE | INSTAGRAM | TIK TOK | X | FACEBOOK

CABERNET COOKOFF

HALL Napa Valley, an independent family-owned Cabernet Sauvignon producer, has announced plans to be the Title Sponsor for the Cabernet Cookoff set to return on Saturday, April 13 at HALL St. Helena. The annual event, presented by The Coeur Foundation, will feature an impressive lineup of renowned culinary teams vying for a chance to win proceeds for a charity of their choice by participating in a food and wine pairing competition. Ticket proceeds benefit non-profit organizations as selected by the winning chef teams. The Cabernet Cookoff includes two ticket options; a VIP Ticket granting access to a pre-event wine tasting experience from 11:00a.m. to 12:00 p.m., as well as a Main Event Ticket that takes place from 12 p.m. – 2:30 p.m.

“Being the title sponsor for this event brings me so much joy,” says Vintner Kathryn Hall. “Bringing together foodies and wine lovers – like myself – by way of a competitive food and wine pairing competition helps expand our commitment to supporting the community and its many diverse organizations. And boy, does it turn into a competition!”
Chef teams are tasked with creating a small dish that pairs best with HALL Jack’s Masterpiece Cabernet Sauvignon, a highly rated wine that has earned praise from the wine industry’s top critics. The 2024 Cabernet Cookoff also coincides with the public release of the 2021 vintage of the Jack’s masterpiece wine. Guests in attendance will sample 14 different dishes and sip on the featured wine while voting for the People’s Choice Winners.

Additionally, a star-studded panel of celebrity judges will taste the pairings to vote for the Judges’ Choice Awards. In total, four winners will be announced – two People’s Choice Awards and two Judges’ Choice Awards.
The Cabernet Cookoff has two ticket options that include:

• VIP Ticket, $300pp. 11:00am – 12:00pm Guests are invited to join Vintner Kathryn Hall, HALL President Mike Reynolds and Vice President of Winemaking, Megan Gunderson, for a vertical wine tasting of Jack’s Masterpiece Cabernet Sauvignon prior to the main event. All VIP ticketholders will be given access to the Main Event from 12:00pm – 2:30pm. VIP ticketholders also receive a HALL Tote Bag that includes a bevy of luxury products as part of the VIP Ticket purchase.

• Main Event Ticket, $150pp. 12:00pm – 2:30pm Guests will enjoy bites from all competing chef teams and enjoy wine throughout the event, as well as vote for the People’s Choice Awards.

SHORDIE SHORDIE – OKOK

Flexing impressive versatility once more, Shordie Shordie unveils a slick new single and music video entitled “OkOk” today. Listen HERE and watch HERE via Warner Records.

The track’s bright keyboard loop shines, and its head-nodding beat bumps. Simultaneously, Shordie Shordie leans into the production with a magnetically melodic flow punctuated by his towering high register. Dropping quotable bars, he jests, “Pocket’s getting fatter and my bitches call me ‘Norbit’,” while his vocals flutter on the question, “What you doing with that clown?” The stylish visual finds him at a photo shoot surrounded by models, in a luxury automobile with friends, strolling through a casino, and enjoying a lavish meal. It seamlessly captures the braggadocios vibe at the heart of the song.

Recently, he served up the stunning music video for “A Lot Of Miles” with Murda Beatz. Beyond reeling in over 1.3 million YouTube views, tastemakers such as HipHopDX plugged it. Meanwhile, the music video for “Drink” amassed over one million YouTube views. “A Lot Of Miles” stood out as the fifth video from his joined project with Murda Beatz, Memory Lane 2, following “Drink,” “Contacts,” “Don’t Forget Me,” and “Ride With Shordie Pt. 2.” 

CONNECT WITH SHORDIE SHORDIE:

Twitter (X) | Instagram | Facebook | YouTube | Press Site | TikTok

Moneybagg Yo + ROB49

Hip-hop superstar Moneybagg Yo releases “BUSSIN,” a thrilling new Tay Keith and Wheezy produced single featuring New Orleans ascendant ROB49. Grafting his bulletproof baritone onto supercharged 808s, Bagg serves up couplets that are equal parts pummeling and infectious. Coming in for the second verse, ROB49 matches Bagg’s energy with force, proving himself to be the perfect counterpart for this undeniable hit. Today’s release comes alongside an official music video, which made its broadcast premiere this morning on BET Jams, BET Hip Hop and on the Paramount+ Times Square billboards.

Stream “BUSSIN” HERE via CMG/N-Less Entertainment /Interscope Records. Watch official music video HERE.

“BUSSIN” was first teased by Moneybagg Yo during girlfriend Ari Fletcher’s long-awaited Ceiling Challenge, (which has Bagg playing co-star) – watch HERE. Upon posting, the video generated a huge reaction online, garnering over 20M views on Instagram in just 5 hours, and quickly rising to #5 on Twitter trending. This hotly anticipated record marks Moneybagg Yo’s first single since “Big Dawg,” a Sexyy Red-assisted single from CMG the Label’s Gangsta Art 2 compilation album. Before that, Bagg reminded fans of his knack for songwriting craft with Hard to Love, a sprawling mixtape that included engrossing tracks like “F My BM,”“Quickie,” the RIAA Gold-Certified, “On Wat U On” featuring GloRilla, “Motion God,” “Keep It Low” featuring Future,  and “Ocean Spray,” a track that served as the first single and received support from Rolling Stone, Billboard, XXL, The FADER, and more. 

ABOUT MONEYBAGG YO:

In just a few years, Bagg has cemented himself as one of the most versatile voices in hip-hop — a rapper’s rapper with an ear to the club and the streets. Beyond the undying love he receives from his hometown, he’s been celebrated by critics and fellow rappers alike. He has been nominated for Billboard Music Awards and iHeartRadio Awards, received acclaim from publications like Pitchfork and the New York Times, seen his collaboration with Yo Gotti, Mozzy, and Lil Poppa,“Big League,” chosen as the official song of the 2022 NBA Finals, and collaborated with A-list stars like Kanye West, 2 Chainz, and YG

Much of Moneybagg Yo’s appeal is in the way he effortlessly blends street sensibilities with the glow up of a modern trap star. Since breaking through in 2016, he’s gone on to quickly become one of the most celebrated rappers in his generation and beyond. In 2021, the Memphis native hit a major career, securing his first No. 1 debut on the Billboard 200 chart with critically acclaimed project, A Gangsta’s Pain. The album, which moved over 110K units during its first week of release and earned the title of one of the biggest hip-hop debuts of the year, was also No. 1 on the Top R&B / Hip-Hop Albums chart and Top Rap Albums chart in the first week. This also marked Bagg’s eleventh time charting, and specifically his fifth release to peak within the Top 10. Now, he is RIAA certified 3X platinum for both “Wockesha” and “Time Today”, and certified platinum for “Go” (with Big30) A Gangsta’s Pain and Time Served. All these accolades and more prove that Moneybagg Yo has earned his spot as a respected rap titan at the peak of his powers.

Follow Moneybagg Yo:
YouTube | Twitter | Instagram | Tik Tok

GUCCI MOMS

360 comprises a list of designer duds for all beautiful moms in our lives.

Gucci’s Mother’s Day offerings, featuring a variety of gifts perfect for the extraordinary women who fill our lives with love and support. We encourage you to explore the House’s offerings, including shoes, handbags, watches, and accessories.  

Gucci’s Mother’s Day offerings via 360 MAGAZINE.
Gucci’s Mother’s Day offerings via 360 MAGAZINE.

Louis Vuitton Tablescapes

Louis Vuitton’s latest tablescape offerings are now available in a fresh colorway: Beige. The collection includes porcelain dishes as well as glasses and carafes. Both functional and decorative, it celebrates the graphic spirit of the Maison’s Monogram flower with a contemporary touch, subtly intermingling the traditional and the modern. 

Louis Vuitton tableware via 360 MAGAZINE.

Manischewitz Kosher Products

Manischewitz®, the leading kosher brand for over 130 years, announces a major ‘rebrand’ with a bold fresh look and feel across the product line and new products, just in time for the 2024 Passover Season which begins April 22nd and culminates April 30th. The exciting, updated look was initiated with the continued goal of bringing family and friends together while reaching a broader demographic, including younger and growing families.

Manischewitz will display the rebranded new graphics and colors across all products and will be promoted heavily on the Manischewitz website, in-store displays and social media. All elements launch at the end of March and run-through April to precede and support the Passover season. There will also be Manischewitz merchandise that feature ‘Yiddishisms” reflecting the brand heritage available at www.manischewitz.com

The New Products set to debut at Passover and beyond will reflect this new ethos, supporting the brand’s commitment to its core values while inviting a broader audience to explore the cultural richness of Jewish cuisine. Manischewitz is set to make the kosher aisle a destination for everyone, regardless of their background or dietary practices. Manischewitz products are more than just food items; they are invitations to experience and participate in Jewish culture.

Those products include first ever frozen products New Manischewitz gluten-free and Kosher for Passover Frozen Knishes; New Manischewitz Frozen Gluten Free Matzo Balls: New Manischewitz Grape Seed Oil in bottle and spray can; as well as the new branding on traditional products such as the complete line of Manischewitz Matzo; Matzo Meal; Gefilte Fish; Matzo Ball Soup; Matzo Ball Mix; Matzo Farfel; Mandlen Soup Nuts; Chocolate Covered Matzos, Manischewitz Macaroons, Manischewitz Mezonos Cookies Manischewitz Chicken Broth and the Manischewitz Cake Mixes and more.

The fresh look is a result of interviews with consumers and experts and, through on-site visits to Manischewitz headquarters, delved into the historical roots of the company. This exploration highlighted the profound connection between Jewish culture, cuisine, and the importance of family and food while also addressing the societal challenge of defining Jewish food in a contemporary context.

Manischewitz is well-known amongst our loyal consumers who buy the brand dayin, day out. said Shani Seidman, CMO of Kayco, the parent company for Manischewitz. “In an effort to update the cultural relevancy with a younger Jewish audience as well as mainstream culturally curious audience, we have refreshed our brand with an exciting new look and feel on our current and new product offerings,” she adds.

With a legacy deeply rooted in Jewish tradition, Manischewitz is embarking on a journey to transcend the kosher aisle, inviting everyone to “Savor Our Tradition” and explore the culinary depths of Jewish heritage.

“Manischewitz is not just about food; it is about stories, heritage, and a sense of belonging. Through this rebranding, we aim to capture the hearts of the culturally curious and kosher-keeping alike, offering a taste of Jewish tradition that is accessible to all, adds Seidman. “Inspired by the inclusivity seen in brands with other cuisines, Manischewitz seeks to become the emblematic gateway to Jewish culture, one delicious product at a time,” Seidman adds.

 

About The Manischewitz Brand

 

Manischewitz journey began in 1888 with a simple box of matzo. Today, the company is proud to continue that tradition while adapting to the tastes and dietary needs of the modern consumer. This rebrand is not just a change in packaging or marketing but a renewal of our commitment to quality, tradition, and inclusivity.


The Manischewitz Brand offers a diverse product line of over 30 unique product categories. The iconic brand was founded in a small bakery built to make Passover matzo in 1888 by Rabbi Dov Behr Manischewitz. Success paved the way for introducing new products like Tam® Crackers, Chicken Soup, Macaroons, and Gefilte Fish. Today’s Manischewitz offers broths, noodles, potato pancakes, and Matzo Balls. Manischewitz is a matzo and so much more! The Manischewitz Brand is now part of New Jersey-based KAYCO, a family-owned company that is considered America’s first name in kosher products. See www.manischewitz.com for more product and recipe information.

This is the first of many transformational announcements the brand has coming in 2024. Follow @manischewitzco on Instagram, or visit [manischewitz.com] to stay up to date on announcements.].

Rev Up Your Ride

The Ultimate Guide to Polaris RZR Windshields and Accessories

Polaris RZR stands out as an iconic figure in the off-road community, offering an exhilarating blend of performance, agility, and adventure. Customizing your RZR with the right accessories not only personalizes your ride but also enhances its performance, safety, and comfort. 

Among the myriad of upgrades available, selecting the perfect windshield and accessories is paramount for an unparalleled off-roading experience. This guide delves into the essentials of Polaris accessories RZR customization, focusing on windshields and must-have accessories.

Why Upgrade Your Polaris RZR?

Upgrading your Polaris RZR is not just about aesthetic enhancements; it’s about tailoring your vehicle to meet your adventurous needs. From boosting performance to ensuring your comfort and safety, the right modifications can transform your RZR into the ultimate off-road companion.

Choosing the Right Windshield

The windshield for UTV is not merely a protective element; it’s a vital accessory that affects visibility, comfort, and overall riding experience. Whether you opt for a full, half, or folding windshield, consider factors such as climate, terrain, and personal preferences to make an informed decision.

Benefits of Upgrading Windshield

A premium windshield shields you from the elements, ensures clear visibility, and significantly improves your off-roading adventures. It’s an investment in both safety and enjoyment, offering protection against dust, debris, and adverse weather.

Upgrading the windshield on your Polaris RZR can significantly enhance your off-roading experience in several ways. Below are the key benefits of investing in a high-quality windshield upgrade:

  1. Improved Protection: One of the most immediate benefits of a new windshield is the enhanced protection it offers. It shields you and your passengers from wind, rain, snow, and debris such as rocks, branches, and mud that might be kicked up while riding. This protective barrier can make rides more comfortable and safer, especially in unpredictable or harsh weather conditions.
  2. Enhanced Visibility: A clear, high-quality windshield can significantly improve visibility during rides. It reduces the risk of dust, water, and other elements obstructing your view, which is crucial for navigating challenging terrains safely. Some windshields are also designed to minimize glare, further enhancing visibility during sunny days or in bright snowy conditions.
  3. Increased Comfort: Upgrading your windshield can greatly increase comfort levels by reducing wind fatigue, noise, and the chill factor during colder rides. This can make longer journeys more enjoyable and less tiring, allowing you to focus on the adventure ahead without being bothered by the elements.
  4. Reduced Eye Fatigue: Riding without a windshield can lead to eye fatigue due to constant exposure to wind, sunlight, and debris. An upgraded windshield can help mitigate these issues, allowing you to ride longer without discomfort or the need for frequent breaks.
  5. Customization and Style: Windshields come in various styles and tints, offering an opportunity to customize your Polaris RZR according to your personal taste and needs. Whether you prefer a full windshield for maximum protection or a half windshield for increased airflow, you can select an option that enhances the aesthetic appeal of your vehicle while serving its functional purpose.

Top Polaris RZR Accessories

Enhance your ride with storage solutions for extended adventures, lighting upgrades for night rides, protective gear for rugged terrains, and performance mods to rev up your RZR’s capabilities. Each accessory is a step towards customizing your Polaris to perfection.

Installation Tips

Installing upgrades can be a rewarding DIY project or a task for professionals. Equip yourself with the necessary tools, follow a detailed guide, and maintain your accessories for lasting performance and appearance.

Customization Ideas

From visual enhancements to performance upgrades, the possibilities are endless. Explore comfort and convenience mods that make your off-road journeys more enjoyable and personalized.

Safety Considerations

Prioritize quality accessories to ensure safety while riding. Understand the importance of riding with upgraded features and how they contribute to a safer off-road experience.

Budgeting for Upgrades

Customizing your Polaris RZR doesn’t have to break the bank. Identify cost-effective upgrades and prioritize your investments to get the most out of your budget.

User Reviews and Recommendations

Leverage user reviews and recommendations to discover top-rated windshields and popular accessories. Learn from the experiences of fellow off-roaders to make wise choices.

The Future of Polaris RZR Upgrades

Stay ahead of the curve by keeping an eye on emerging trends and innovations in Polaris RZR accessories. The future promises even more exciting opportunities for customization.

Conclusion

Customizing your Polaris RZR with the right windshield and accessories is a game-changer for any off-road enthusiast. By making informed choices, you can enhance your ride’s performance, safety, and comfort. Dive into the world of RZR customization and transform your off-road experience into something truly extraordinary.

Maserati via 360 MAGAZINE.

Maserati EV

Maserati, the first Italian luxury brand to develop and produce all-electric vehicles, is driving through a sustainable long-term profitable growth plan focused on consistent brand and product evolution. The Maserati range is 100% designed, developed, and manufactured in Italy, serving more than 70 countries around the world with an 86% export rate; Modena continues to serve as the beating heart of the House of the Trident, which has been based at the historic plant on Viale Ciro Menotti for more than 80 years.

As a Brand devoted to performance, innovation, design, quality, technology and luxury, Maserati is writing the future of luxury mobility with an ambitious strategy and is developing a comprehensive product plan aimed at electrification, to reflect customer aspirations.

Maserati is the only luxury Brand within Stellantis, and following its positive financial recovery which began in 2021, is now setting a strong business model, projecting itself into an electric future to enhance its leading position in the luxury segment by maintaining production volumes and profitable margins in line with its unique brand positioning.

More than ever, Maserati believes in electric future mobility, and is currently organizing itself in all fields to transform its competitiveness and exceed the needs of the new luxury consumer. The Modena-based company has already embarked on its journey in the new electric era, by unveiling its first two BEV vehicles: the GranTurismo Folgore and Grecale Folgore (Folgore identifies the all-electric Maserati range), which are already on sale in Italy and EU markets. The GranTurismo Folgore, a true icon for the Brand, offers cutting-edge technical solutions derived from Formula E. With motorsport in its genes and roots in the spirit of pure competition, Maserati is the first Italian brand to compete in Formula E, as of 2023.

Maserati GranCabrio Folgore is due to be launched this year, shortly after its ICE version. The road to electrification will continue with the new MC20 Folgore in 2025, a brand-new large E-UV BEV in 2027, and the next generation of Quattroporte BEV in 2028.

All the Brand’s current and future models are and will be 100% designed, developed, and manufactured in Italy. As a result of a genuine combination of craftsmanship and innovation, Maserati will reaffirm the bond with its roots: the historic headquarters in Modena, which currently hosts the production of the MC20 and MC20 Cielo, will soon make room to produce the Folgore version of the most desirable super sports cars.

Eager to ensure that its cars feature the most attractive style and distinctive details, the Modena plant will also host the “Atelier of the Fuoriserie Personalization Program,” reserved to create bespoke Maserati models. Consistent investments are already planned in new facilities within the plant, and in specific training sessions for new staff working on the Fuoriserie Personalization Program.

At the historic plant on Viale Ciro Menotti, the company’s Leadership Team will work closely with an agile, expert, and focused Maserati Engineering Team – consisting of roughly 130 professional engineers and technicians – that will be fully developing the current and future range. The team will be operating in strong connection with the Engine Lab (where the full-electric powertrains are developed and tested) and will contribute to steering the brand to a higher luxury positioning. This strong team will jointly build the future of the Trident and will take the iconic Brand to new heights, as it deserves.

Maserati is part of the Stellantis “Dare Forward 2030” strategic plan announced on 1 March 2022, as a fully-fledged segment of its overall organization matrix. All new Maserati models will adopt electric powertrains, to bring great innovation and high performance, both typical of Maserati’s DNA: 2024 is a crucial milestone year for the company’s evolution and growth, especially amidst the challenges and changes faced by luxury brands within the global automotive business sector.

Davide Grasso, Maserati CEO: “Driven by our Modena heart, we are going full throttle to lead change on electrification, with two of our iconic models already available for purchase in their 100% electric versions, and another on the way this year. We will offer our preferred customers the most powerful Maseratis ever, pushing the boundaries of driving pleasure to a new era. With our long-term strategic vision and plan, we want to make a mark in the luxury world with unique Italian manufacturing excellence, constantly pushing distinctive quality and building our future with a dedicated business model that guarantees our customers the best products that reflect the Trident’s values.”

Maserati S.p.A.
Maserati produces a complete range of unique cars, immediately recognizable for their extraordinary personality. Thanks to their style, technology, and innately exclusive character, they delight the most discerning, demanding tastes and have always been a benchmark for the global automotive industry. A tradition of successful cars, each of them redefining what makes an Italian sports car in terms of design, performance, comfort, elegance, and safety, currently available in more than 70 markets internationally. Maserati line-up includes the Levante – the first SUV made by Maserati, the Grecale, the “everyday exceptional” SUV, and the GranTurismo, the iconic Italian grand tourer, all models characterized by the use of the highest quality materials and excellent technical solutions. A range equipped with 4-cylinder hybrid powertrains – available for Grecale and Levante – and V6 petrol, with rear-wheel and four-wheel drive, embodying the performance DNA of the Trident Brand. The top of the range is made up of the MC20 super sports car and the MC20 Cielo spyder, powered by the ground-breaking 100% Maserati Nettuno V6 engine, which incorporates F1-derived technologies into the power unit of a standard production car for the first time. The new GranTurismo is available with both the high-performance V6 petrol engine, derived from the Nettuno, and a 100% electric version: the GranTurismo Folgore, the first car in the Modena-based brand’s history to adopt this solution. Today the full-electric range includes also the Grecale Folgore, Maserati’s first full-electric SUV. By 2025, all Maserati models will also be available in a full-electric version, and the entire Maserati range will run on electricity alone by 2028.