Posts tagged with "cars"

2023 Polestar 2 images of electric car via Matt Rhodes (Extension PR) for use by 360 Magazine

Polestar Electric Fastback Upgrades

Polestar cars recently announced design updates, range estimates and pricing for the 2023 Polestar 2 all-electric fastback. Pricing for the updated Polestar 2 Long range Single motor will start at $53,950, or $48,950.

Thanks to software improvements, Polestar anticipates a vehicle range increase for the dual-motor Polestar 2 of approximately 11 miles compared to the current model, expected to reach a preliminary estimated 260-mile US EPA range.

Additionally, the updated model adds a number of new features in a nod to the Polestar design ethos of continual improvement.

Equipment upgrades to the award-winning Polestar 2 include an upgraded heat pump designed for better cold-weather performance, new design options across the interior and exterior of the car, and a more advanced air quality sensor.

The most notable tech improvement is a software update to the mechanical heat pump, which is available as part of the Plus Pack. Thanks to the software changes, the heat pump is designed to now deliver range improvements in a wider range of temperatures, from 20 degrees Fahrenheit (-7degrees Celsius) to 77 degrees Fahrenheit (25 degrees Celsius). Within that temperature range, the heat pump helps increase real-world driving range by approximately 10% beyond that of the standard model. A future Over-the-Air (OTA) update will upgrade existing Polestar 2 cars equipped with the heat pump, free of charge.

New design touches for 2023 are two exterior colors and one new interior option, inspired by the Polestar 1 electric performance hybrid. Outside, Polestar 2 adopts the same “Space” metallic black color previously offered on the Polestar 1, and a new “Jupiter” metallic shade. “Magnesium” is now the standard, cost-free exterior color. Both the standard 19-inch and optional 20-inch wheels have striking new designs.

Inside, a newly ventilated Nappa leather option is available in a light grey “Zinc” color, which is paired with new Light Ash wood trim. The leather is sourced from a new supplier, Bridge of Weir, known for their sustainability and animal welfare credentials, and a quality grade only found elsewhere in bespoke luxury and supercar cabins. Thanks to strong customer demand, Polestar has also developed a removable mesh sunshade for vehicles with the panoramic glass roof. Cars fitted with the Plus Pack now include an advanced cabin air filter helping improve cabin air, and new air quality sensor and app will allow drivers to see a breakdown of the air circulating outside of the vehicle, including pollen types. This includes a list-type visualization on the vehicle center screen.

Additional to the Performance Pack for 2023 is a performance software upgrade. The upgrade adds 68 horsepower and 15 lb-ft of torque to the car. The Performance Pack is only available for dual-motor variant. The software will also be available to purchase as a separate software upgrade–for both existing and future dual-motorcars, with and without the Performance Pack. More information regarding timing and pricing will be announced later this year.

With deliveries beginning in September, the single-motor 2023 Polestar 2 Long range Single motor is priced at $53,950 before any federal, provincial, territorial, or utility rebates. The 2023 Polestar 2 Long range Dual motor is priced from $58,950. Both variants qualify for the $5,000 federal electric rebate, as well as numerous provincial and territorial incentives, such as $8,000 in Quebec and $3,000 in British Columbia.

The latest changes build on the regular enhancements that are sent via Over-the-Air (OTA) updates to all Polestar 2 owners. Many major updates have already been sent OTA to vehicles, delivering around 100 upgrades such as increased range, satellite radio, an eco climate setting and charging improvements.

Customers can learn more about the 2023 Polestar 2 at polestar.com and configure and order their own HERE.

2023 Polestar 2 images of electric car via Matt Rhodes (Extension PR) for use by 360 Magazine
Automobile illustration by Heather Skovlund for 360 Magazine

Tips on Promoting an Auto Repair Shop

An auto repair customer’s journey is a short one that typically starts on a search engine, and that’s why SEO and local advertising are such effective marketing methods. With some planning and an intuitive website, auto shop owners can continue to bring in new customers. Here are a few promotional tips for auto repair shop owners.

Search Ads

Many shop owners use PPC (pay per click) advertising to generate qualified leads and site traffic. Ad copy should promote a business’ unique qualities, such as special offers, fast completion times, insurance claims assistance, and satisfaction guarantees. When promoting an auto repair shop, work with a digital marketing team to set up ad campaigns, bid on the best keywords, and optimize audience targeting for the best results.

Local Reviews and Listings

Local reviews and listings are a great way to get an auto repair shop’s name in front of consumers who need help. The most important step is to build a presence on Facebook, Yelp, Google My Business, and other sites drivers use, as well as local sites. Encourage existing customers to review your services and provide timely responses to feedback. By optimizing listings and building a business profile, owners can boost their shops’ search engine rankings and build a stronger customer base.

SEO Strategies

SEO or search engine optimization is the process of ensuring that a shop’s site has desirable traits and can be indexed by the search engines. SEO is a highly technical, evolving process, so working with an agency is the best way to keep pace with algorithm changes and stay ahead of competitors. Search engine optimization ensures that, when drivers look online for local repair shops, yours will show up first.

A Well-Designed Website

A site that’s informative and optimized does much to support a shop owner’s overall SEO strategy. Don’t forget to include and update opening hours, location, and service offerings, as well as other important information. We recommend including high-quality photos, along with valuable, relevant content that keeps customers coming back for advice.

Chat Features

A chat button makes it simple for customers to ask questions and voice their concerns. With live chat, shop owners can engage with site visitors and start the service experience off on the right foot. Chat services, whether they’re powered by live agents or artificial intelligence, collect information about customers and their desired services, which makes follow-up calls easier.

Lead Management Tools

Drivers, especially those who need emergency service, typically go with the first shop to take their calls. According to a recent study, it’s much easier to qualify leads within five minutes of initial contact than within a half-hour. With lead management and tracking software that captures call recordings, lead details, and more, it’s easier to nurture these leads and gain a wider view of the shop’s customer acquisition strategies.

Don’t Wait—Start Planning Your Shop’s Success Strategy Today

We hope these tips will help auto repair shop owners promote their offerings and build stronger relationships with customers. Don’t be afraid to help you’re business succeed and market smarter, not harder.

Armon Hayes and Vaughn Lowery of 360 MAGAZINE attend Formula 1 DRIFT in Long Beach, CALIFORNIA

GR COROLLA UNVEILED

Toyota newly announced the release of their showstopping 2023 GR Corolla, a hot hatch model perfect for drivers in search of a stylish yet high-performance vehicle. 360 Magazine had the opportunity to attend the official vehicle reveal in Long Beach, California to soak up the opulence of the new style.

360, too, sat down with Thomas Sondej and Paul Hogard from Toyota to chat about what went into the planning and design process for such an elevated model on 360’s very own podcast, 360 MAG: A No-Nonsense Conversation.

The reveal of the brand new 2023 GR Corolla launched on March 31, where 360 was invited to attend the Toyota Performance Vehicle Reveal and Dinner. On-site, prototypes of the two grades of the GR Corolla were shown off and tested to reveal a few of the vehicle’s capabilities.

Beautifully designed, the space emulated the rich supersonic red and sleek silver aspects showcased in the new Toyota styles. Lights sparkled over the GR Corolla as it drifted and drove for the audience to awe in the model’s glory.

During 360 MAG: A No-Nonsense Conversation, 360’s President Vaughn Lowery and Creative Director Armon Hayes conversed on-site at Thunder Studios located in Long Beach with Sondej and Hogard to discuss all things Toyota GR Corolla.

Sondej works in the product education/marketing department, while Hogard specializes in product PR for Toyota. Lowery and Hayes learned that this specific, advanced hot hatch model has been in the works for quite some time, dating all the way back to 2018.

The 2023 GR Corolla was designed to appeal to a well-versed demographic. Allowing for a heightened driving experience with customizable design features, the GR Corolla appeals to several ages and aesthetic points of views. The high-performance aspects of the vehicle were constructed with a specific person in mind, though: adrenaline junkies. If you enjoy partaking in heart pumping activities like skateboarding or sky diving in your free time, the GR Corolla was crafted with the thrill seekers in mind.

Equipped with manual transmission, the hot hatch is built with a 1.6 L turbo engine that generates a whopping 300 horsepower. The GR force system of the GR Corolla allows for a selection of three settings of torque. You can switch from 60/40 for everyday driving, to 30/70 while traveling down windy roads, or to the 50/50 track utilized for needed stability when moving through snow/gravel.

A well-versed model, the GR Corolla allows for differing customizability’s to match your desired aesthetic. Between the two grades of core and circuit, there is a selection of colors to choose from ranging from red, white, black and silver. With impeccable styling showcased through the eye-catching exterior, the GR Corolla reminds us of top high-performance vehicles across the globe, guaranteed to match your vibes.

Some of the most noteworthy and unique elements of the hot hatch stem from its interior. Inside, the GR Corolla sports a Toyota multi-media system that is entirely touch screen while allowing for great device connectivity. The system allows utilization of your favorite methods like Apple CarPlay and Amazon Alexa, but you’ll be stunned with your very own “Ask Toyota” functionality. You can easily ask your Toyota a question by stating, “Hey Toyota,” and the car will be there to assist.

The climate of the inside of the car can, too, be controlled through the touch screen or “Ask Toyota” feature. Showing off a fully digital interior system, the speedometer display is also digitized, and shifts design format depending on the selected drive mode. That’s right, as you switch from sport, normal and eco functions, the color/design of the digital dashboard changes also.

Crafted out of the Toyota GR Factory in Japan, the GR Corolla was created with a hand-built approach to ensure the finest quality for consumers. Guaranteeing a modern build and design methodology for the latest hot hatch from Toyota, you’ll want to get your hands on the GR Corolla when it drops later this year.

Toyota GR Corolla Reveal Event via Vaughn Lowery and Armon Hayes for use by 360 Magazine
Toyota GR Corolla Reveal Event via Vaughn Lowery and Armon Hayes for use by 360 Magazine
Toyota GR Corolla Reveal Event via Vaughn Lowery and Armon Hayes for use by 360 Magazine
Toyota GR Corolla Reveal Event via Vaughn Lowery and Armon Hayes for use by 360 Magazine

Article: McKinley Franklin, Armon Hayes, Vaughn Lowery

Toyota GR press release images via Paul Hogard TOYOTA Motor for use by 360 MAGAZINE

Toyota GR Corolla

It’s official, the powerful, stylish, and agile hot hatch U.S. drivers are looking for is on its way, the first-ever 2023 GR Corolla. With the detail-obsessed TOYOTA GAZOO Racing team at the helm, and master driver Akio Toyoda, a.k.a. Morizo, signing off on approval, this all new addition to Toyota’s growing lineup of sports cars brings the performance, handling, and functionality that hot hatch fans love.

Powered by the lightweight, compact-yet-powerful G16E-GTS turbo charged, direct/port injected three-cylinder engine, GR Corolla delivers 300 hp and 273 lb.- ft. of torque. Engineered for snappy acceleration out of the corners, output hits peak torque at 3000-5500 rpm, with max horsepower coming at 6500 rpm. It’s thrill inducing power is piped through a unique triple exhaust that’s designed to reduce back-pressure for maximum power delivery.

The G16-E engine is paired with Toyota’s rally developed GR-Four All-Wheel-Drive (AWD) drivetrain. This system gives drivers a choice of 60-40, 50-50, or 30-70 power distribution to the front and rear wheels. GR Corolla will be offered exclusively in a manual transmission, staying true to its hands-on rally racing roots.

Its broad hatch profile and low center of gravity are built on Toyota’s GA-C platform, with enhanced frame reinforcements developed specifically for GR Corolla at GR Factory at Toyota Motomachi plant. Functional exterior air vents and aerodynamic features further support steering stability.

GR Corolla will come in two grades, Core and Circuit Edition.

The Core Grade will be available later this year in white, black, and Supersonic Red. It will have a color keyed roof with rear lip spoiler, GR-Four stamped side rockers, and wide-fender flares. On the inside, seating for five will come with GR logoed fabric sport seats.

The Circuit Edition will be a limited-run model available in 2023. Standard colors are white, Supersonic Red and Heavy Metal with the same GR-Four stamped side rockers and wide fenders as the Core. It adds a forged carbon fiber roof, vented bulge hood, and a sporty rear spoiler, Brin Naub® suede-trimmed sport seats with red accents, and a launch-year-exclusive Morizo signed shift knob.

Both grades will come equipped with an all new Toyota Multi-Media System with touchscreen. Toyota’s Safety Sense 3.0 (TSS 3.0) system will also come standard.

Pricing will be announced later this year.

Race Inspired Engineering

In 2007, Akio Toyoda wanted to expand the company’s use of racing in its car development activities. As a starting point, he chose to compete in the 24 Hours of Nürburgring, the grueling endurance race held on the famous track winding through the German forest. It was an unofficial Toyota activity at the time, so the team was called GAZOO Racing and was made up of employees, including Akio Toyoda driving under the alias of Morizo.

With a limited budget, the newly-named team entered the race with two secondhand Altezzas. Despite adversity, both cars finished the challenging race, and a new era of Toyota motorsports and product development, one founded on a spirit of challenge aimed at instigating change, began.

As TOYOTA GAZOO Racing’s first wholly developed and manufactured model for the North American market, the GR Corolla carries this spirit forward.

With professional drivers, experts, and Morizo at the wheel, GR Corolla was tested repeatedly at some of Japan’s leading circuits, including Fuji Speedway, Suzuka and Tsukuba Circuit. In addition, the GR team carried out heavy duty dirt and snow driving with a Japanese Rally Championship driver. No road was left unturned in the process, so engineers and technicians could sharpen acceleration and control worthy of the GR name.

GR Factory

To help meet the performance goals for the GR Corolla, Toyota has established a dedicated GR Factory at its production facility in Motomachi, Japan. It’s the birthplace of legends such as the Lexus LFA and Supra A80 and is now home to the first GR production line, where GR Corolla and GR Yaris are precision built.

Instead of the traditional conveyor system, the body and assembly lines comprise several different cells connected by automatic guided vehicles (AGVs) rather than the conveyors featured in conventional car plants. This fully flexible method of working, with many manual assembly techniques, enables precise body and suspension alignment, with variations in vehicle dimensions and weight kept to a minimum.

Being built by experts means that the assembly of each GR Corolla takes longer than a conventional mass-produced car. The production line has been streamlined for performance, with elements such as body alignment and weld checks to ensure that each GR Corolla is built with meticulous care and attention.

Toyota Gazoo Racing has brought together highly skilled technicians from throughout the company to work on the GR Corolla. This team not only assembles every GR Corolla but also contributes to the technical skills of workers at other Toyota facilities. It’s a team structure that’s part of the overall GR mission at Toyota, developing people, driving fans, and making ever better cars.

The GR-FOUR System

With all TOYOTA GAZOO Racing sports cars firmly rooted in motorsports, it only makes sense that the GR Corolla’s drivetrain was born from the rigors of rally racing.

At the heart of the new GR Corolla is the GR-FOUR All-Wheel-Drive system, Toyota’s first sports all-wheel-drive system in over 20 years. Developed in collaboration with the TOYOTA GAZOO Racing World Rally Team and honed by WRC drivers, it delivers exceptional levels of traction and control with engineering designed to optimize drive power to each wheel, while also being simple and lightweight.

Made for rally, the GR-Four system is designed for a variety of conditions. Whether the driver is looking to adjust performance for dirt, rain, or snow, or just in the mood for a different feel, the GR-Four system offers settings to match.

With the twist of a dial, GR Corolla can adjust four-wheel drive performance to fit the driver’s needs. For every-day situations, drivers can set a front/rear torque distribution of 60:40; for a more sport setting, balance can shift to the rear, with 30:70 distribution for a fun-to-drive quality on winding roads and circuits; and for maximum stability a 50:50 setting can be used for fast, competitive track driving on  circuits or special stages. In each mode, the torque balance will automatically adjust in response to the driver’s inputs, vehicle behavior, and road or track conditions.

The GR Corolla Circuit Edition is also equipped with front and rear Torsen LimitedSlip Differentials (LSD)  hich offer enhanced cornering performance and grip with control of left and right-hand drive torque distribution on the front and rear axles. Front and rear LSD is available as part of the Performance Package on the Core grade, with AWD open differentials standard.

Revolutionary 3-Cylinder Turbo Engine

For GR Corolla, we took the same turbocharged G16E-GTS powerplant used in the GR Yaris and boosted its output. This compact-yet-powerful three-cylinder engine has increased power for GR Corolla thanks to improved engine exhaust efficiency thanks to a 3-piece muffler with valve capped off with brushed stainless steel tips. This design reduces exhaust pressure and outside noise, which are essential to backpressure performance.

The G16E also benefits from motorsport technologies that maximize performance, including multi-oil jet piston cooling, large-diameter exhaust valves and a partmachined intake port. Displacing 1,618 cubic centimeters, it produces a maximum power of 300 hp and 273 pound-feet of torque.

Compact and lightweight, the DOHC 12-valve engine features a single-scroll ballbearing turbo that’s matched to a 6-speed intelligent manual transmission (iMT) with rev-matching engineered to accommodate high torque levels. The turbocharger is integrated in the exhaust manifold, reducing weight, while control of wastegate bypass gases is used to improve the catalyst’s warm-up efficiency. Combustion is fed by Toyota’s D-4S direct and port fuel injection system, which operates at high pressure for maximum fuel dispersion and efficiency.

Wide, Rigid, and Designed to Handle

To achieve control worthy of the GR badge, a highly rigid body was specially constructed for GR Corolla. Based off the GA-C platform, it produced handling performance that rewards the driver. Enhanced rigidity comes from significantly more weld points in the frame, particularly to strengthen joints. Further gains are made through extensive use of structural adhesive, increasing the joint rigidity between component parts.

The front suspension is a MacPherson-type strut design that offers both light weight and firm handling, maximizing the tires’ grip potential. Made up of circuittuned coil springs, shock absorbers, and stabilizer bars, the front suspension is designed to deliver all the engine’s power to the road and provide optimum cornering capability on all surfaces. The rear suspension uses a double-wishbone type multilink system that accommodates the AWD system’s goal of maximum agility and stability.

Wide tread tires ensure high cornering performance while maintaining the excellent high speed stability of the GR Corolla’s 103.9-inch long wheelbase. It wears Michelin Pilot Sport 4 tires 235/40R18 on the both grades and comes equipped with 18-in. gloss-black 15-spoke cast alloy wheels on the grades.

Braking power comes from opposed, fixed-caliper disc brakes with 14 x 1.1-inch ventilated and slotted rotors outfitted with 4-piston aluminum calipers on both grades, the Circuit Edition caliper is red painted with GR logo. At the rear, 11.7-in. x 0.7-in. ventilated rotors with 2-piston aluminum fixed-caliper disc brakes with redpainted calipers and GR logo are standard on the Circuit Edition.

Lightweight and Aerodynamic

Throughout the GR Corolla there has been a focus on saving weight to maximize the performance potential, without compromising strength and safety. This rigorous approach is particularly evident in the car’s construction, with extensive use of lightweight metals and materials used in key areas.

On the Circuit Edition, the roof is made of a forged (rather than woven) carbon sheet molding compound. This lightweight, highly rigid material keeps off the ounces that steel roof would bring and helps lower the car’s center of gravity. Aluminum is used for the hood and front door panels, with light and strong hightensile steel in critical areas to ensure the car’s structure can safely absorb and dissipate impact forces.

For the best possible aerodynamic performance, GR Corolla’s nose ascends to a tapering roof line. Wind flow is directed onto the rear spoiler to generate extra downforce. As with rally cars, the shaping of the front and rear canards and GRFour stamped lower rockers efficiently channel airflow down the sides of the vehicle. Hood, fender, and rear bumper ducts, and a flat underfloor reduce drag, add downforce, and improve stability.

Rally Ready Hot Hatch Style

The wide stance and broad hatch exterior design of GR Corolla projects a strong, attack ready style with its black GR badged functional matrix grill. Flanked by functional air ducts on both sides, the front grille on the Circuit Grade comes in gloss-black and features integrated LED fog lamps. Auto on/off LED headlamps and LED DRLs are standard on both grades.

Both grades feature wide front and rear fender-flares. The Circuit Edition features a bulge hood with functional gloss-black air ducts. The Carbon Fiber roof on the Circuit Edition is matched with a matte-black roof mounted shark fin antenna. The Core Grade features an aluminum hood with a color-keyed roof and matching shark-fin antenna. Gloss-black heated power outside mirrors with turn signal indicators, gloss-black window molding, and black GR Corolla badges are standard on both grades.

At the rear, both grades feature a rear lower bumper cover with functional air vents, for an extra touch these vents are gloss black on the Circuit Edition. The tapering of the roof and rear pillars are complimented by a high mounted matte-black rear spoiler on the Circuit and a gloss black rear-lip spoiler on the Core Grade. The wide track and flaring of the rear wings emphasize the car’s wide and low silhouette.

Race Inspired Interior

The design of the GR Corolla’s interior reflects the car’s performance, particularly around the driver’s cockpit.

Incorporating the feedback of professional drivers, a GR Full TFT meter was newly developed with a 12.3-inch color Multi-Information Display (MID) that has a GR meter with 4WD mode, turbo pressure, gear position indicator, and tachometer. The brightly lit display is designed for easy-viewing in any condition and even features a start-up GR animation.

The shift lever has a shortened stroke for a quick throw between gears. Positioned where the driver’s arm is naturally lowered from steering, the action is light with short shift strokes, adding to the performance quality. GR Corolla uses a pull type mechanical parking brake.

The Circuit Edition’s interior is finished in black with red trim details around the door handles, center console, steering wheel and side air vents, and the Core Grade is finished with black and silver details.

Brin Naub® suede and synthetic leather-trimmed sport seats with red stitching, red mesh inserts, and GR badged headrests; 6-way adjustable driver’s seat with seatback pocket; 4-way adjustable front passenger seat with seatback pocket are standard on the Circuit Edition. Fabric sport seats with gray stitching and GR badged headrests; 6-way adjustable driver’s seat with suede sheet seatback pocket; 4-way adjustable front passenger seat with seatback pocket are standard on the Core.

Automatic climate control, power windows with one-touch auto up/down, and heated front seats and steering wheel standard on Circuit Edition. Heated front seats and steering wheel are available with the of Cold Weather package option on Core Grade.

A GR leather-trimmed tilt/telescopic sport steering wheel with audio, MultiInformation Display, Bluetooth® hands-free phone and voice-command controls comes standard on the Circuit Edition. For an added touch, a “Morizo” signed shift knob comes exclusively on the launch year Circuit Edition.

Standard on both grades is a push button GR engine start/stop button, aluminum sport pedals, two USB charging ports, one 12V auxiliary power outlet, lighted foot wells, front console tray, and rear console box. Qi-compatible wireless smartphone charging with full charge indicator light is standard on the Circuit Edition and available as part of the Technology package on the Core Grade.

The all-new Toyota Audio Multimedia system will come standard on all GR Corollas. Featuring an 8-inch touchscreen, the system offers an improved user experience thanks to new sight, touch, and voice activation. With Intelligent Assistant available through Drive Connect*, simple phrases like “Hey Toyota” awakens the system for voice-activated commands to search for directions, find POIs, adjust audio controls, change the cabin temperatures and more.

The cloud-based native navigation system offered through Drive Connect allows for real-time Over the Air updates for mapping and Points of Interest (POI), and Google POI data is integrated to ensure up-to-date search capability. It also supports standard wireless Apple CarPlay® and Android Auto compatibility.

Toyota Audio Multimedia allows for simultaneous dual Bluetooth phone connectivity. A Wi-Fi Connect subscription offers 4G connectivity for up to five devices by turning GR Corolla into an AT&T Hotspot*, and it also offers the ability to link your separate Apple Music® and Amazon Music subscriptions to your vehicle with Integrated Streaming.

The Circuit Edition comes with Premium Audio with Dynamic Navigation with eight JBL® speakers with amplifier. It includes a USB media port, two USB charge ports, Dynamic Navigation with 3-year trial, Dynamic POI Search, Dynamic Voice Recognition, hands-free phone capability and music streaming via Bluetooth® wireless technology, SiriusXM® with 3-month All Access trial.

See toyota.com/audio-multimedia for details. Connected Services — Safety Connect® with 1-year trial, Service Connect with 10-year trial, Remote Connect with 1-year trial, Wi-Fi Connect with up to 2GB within 3-month trial and Destination Assist with 1-year trial. See toyota.com/connected-services for details.

The Core Grade comes with six speakers, Android Auto™ & Apple CarPlay® & Amazon Alexa compatible, USB media port, two USB charge ports, hands-free phone capability and music streaming via Bluetooth® wireless technology, SiriusXM® with 3-month All Access trial.

See toyota.com/audio-multimedia for details. Connected Services1 — Safety Connect® with 1-year trial, Service Connect with 10-year trial, Remote Connect with 1-year trial, and Wi-Fi Connect with up to 2GB within 3-month trial. See toyota.com/connected-services for details. Premium Audio with Dynamic Navigation and JBL® w/Clari-Fi®, and Qi-compatible wireless smartphone charging are available as part of the Technology Package.

Safety & Other Technology

All GR Corolla grades come standard with Toyota Safety Sense 3.0 (TSS 3.0), which includes enhancements made possible by system sensors with improved detection capability. The Pre-Collision System with Pedestrian Detection is also capable of detecting motorcyclists and guardrails in certain conditions. When making a turn or approaching an intersection, the system is designed to detect forward or laterally approaching oncoming vehicles and provides audio/visual alerts and automatic braking in certain conditions. Improved lane recognition delivers refined performance of Lane Departure Alert with Steering Assist and Lane Tracing Assist.

GR Corolla will be equipped with Dynamic Radar Cruise Control (DRCC). Lane Departure Alert with Steering Assist is designed to notify the driver via audible and visual alerts and slight steering force if it senses the vehicle is leaving the lane without engaging a turn signal. When DRCC is set and engaged, Lane Tracing Assist uses visible lane markers or a preceding vehicle to help keep the vehicle centered in its lane.

Automatic High Beams are designed to detect preceding or oncoming vehicles and automatically switch between high beam and low beam headlights. Road Sign Assist is designed to recognize certain road sign information using a forwardfacing camera and display them on the multi-information display (MID).

Toyota’s Rear Seat Reminder comes standard on all GR Corolla grades. The feature can note whether a rear door was opened within 10 minutes of the vehicle being turned on, or at any time after the vehicle has been turned on, with a reminder message in the instrument cluster after the engine is turned off, accompanied by multitone chimes.

In addition to the TSS 3.0 system, other standard safety features on the GR Corolla include Blind Spot Monitor (BSM), which is designed to help detect and warn you of vehicles approaching or positioned in the adjacent lanes and Rear Cross Traffic Alert (RCTA) for added peace of mind by helping to detect vehicles approaching from either side while backing out and alerting you with a visual and audible warning. Hill Start Assist Control (HAC) also comes standard.

GR Corolla comes with a one year trial subscription of Toyota Safety Connect® at no additional cost — includes Emergency Assistance, Stolen Vehicle Locator, Roadside Assistance and Automatic Collision Notification.

Option Packages

GR Corolla Core Grade is available with the following packages:

• Performance package: Includes front and rear Torsen Limited Slip Differentials (LSD).

• Technology package: Includes Premium Audio with Dynamic Navigation and JBL® w/Clari-Fi®, and Qi-compatible wireless smartphone charging.

• Cold Weather Package: Includes heated front seats and heated steering wheel.

Limited Warranty and ToyotaCare

Toyota’s 36-month/36,000-mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and corrosion with no mileage limitation. Toyota dealers have complete details on the limited warranty. GR Corolla also comes with ToyotaCare, a plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for two years or 25,000 miles, whichever comes first.

*Certain features include a trial period at no extra cost upon original date of new vehicle purchase or lease. After the trial period ends, a paid subscription is required. More details on trial periods and subscription-based features can be found at https://www.toyota.com/connected-services/.

About Toyota

Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships.

Toyota directly employs more than 39,000 people in the U.S. who have contributed to the design, engineering, and assembly of nearly 32 million cars and trucks at our nine manufacturing plants. By 2025, Toyota’s 10th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With the more electrified vehicles on the road than any other automaker, a quarter of the company’s 2021 U.S. sales were electrified.

To help inspire the next generation for a career in STEM-based fields, including mobility, Toyota launched its virtual education hub at www.TourToyota.com with an immersive experience and chance to virtually visit many of our U.S. manufacturing facilities. The hub also includes a series of free STEM-based lessons and curriculum through Toyota USA Foundation partners, virtual field trips and more.

About TOYOTA GAZOO Racing

TOYOTA GAZOO Racing embodies Toyota’s commitment to overcoming every limit to make ‘ever-better’ cars, to forge new technologies and solutions under the extreme conditions of motorsports, and to never stop innovating. TOYOTA GAZOO Racing races its cars to push the limits for better and to learn from the toughest challenges. Competing on every kind of road, no matter what the challenge, inspires TOYOTA GAZOO Racing to build ‘ever-better’ cars and engineer Toyota’s future DNA to bring freedom, adventure, and joy of driving to everyone. For more information, visit HERE.

Toyota GR press release images via Paul Hogard TOYOTA Motor for use by 360 MAGAZINE
Toyota GR press release images via Paul Hogard TOYOTA Motor for use by 360 MAGAZINE
Toyota GR press release images via Paul Hogard TOYOTA Motor for use by 360 MAGAZINE
Toyota GR press release images via Paul Hogard TOYOTA Motor for use by 360 MAGAZINE
Tesla Illustration by Alex Bogdan for use by 360 Magazine

Tesla’s Record High R&D

Tesla spends more on research and development (R&D) than any other automaker.  According to data presented by StockApps, the firm spends $2,984 on R&D per car produced. That’s thrice the industry average and higher than the collective R&D budgets of Ford, General Motors (GM), and Chrysler per car.

Commenting on the report, StockApp’s Edith Reads had this to say.” Tesla spends more than any other carmaker on R&D in order to maintain its lead in EV technology. And if you ask them about it, they’ll tell you this is the key to keeping their customers happy—which is what keeps them in business.”

Tesla’s investment in R&D is paying off

Its vehicles are not only making strides in environmentalism, they’re also safe, fast, and excellent at technology integration. Elon Musk‘s commitment to spending time developing new products and services is what makes Tesla successful.

Tesla is famous for its ambitious production goals. So if anyone is going to invest in making those dreams a reality, it’s them. And you can see why: while most carmakers focus on marketing themselves as a brand first and foremost, Tesla is focusing on making every car a piece of innovative engineering.

No Advertising Spending

Further, Tesla’s spending proves they are future-focused, unlike other manufacturers. While Tesla spends $0 on advertising per car, the industry average is $485. This further illustrates that consumers want to buy vehicles for their functionality and rely on testimonials for brand awareness rather than beautifully crafted commercials.

The company’s lack of an advertising budget is even more impressive than its R&D spending. Tesla’s unique business model becomes clear when we consider what its competition spends per vehicle on advertising. Ford and Toyota spend $468 and $454 per car respectively. 

Despite not spending anything on advertising, Tesla is technically a marketing magnet. That’s why it is one of the world’s fastest-growing brands. The firm dominates the press and social media engagements. Most of that comes from widely popular Elon Musk.

McLaren Daniel Ricciardo Edition 720S press photo via McLaren Gracia Yap PR Manager for use by 360 MAGAZINE

McLaren Daniel Ricciardo Edition 720S

McLaren Special Operations’ brand new, highly exclusive design model is here – the Daniel Ricciardo Edition 720S. The automobile dwells in Albert Park, Australia, native to the Australian Grand Prix and the St Kilda foreshore. The new 720S commission standard comes produced in a mere cycle of just three cars, making it a luxurious, rare find.

The Daniel Ricciardo Edition 720S takes inspiration from the McLaren Formula 1 Driver, Daniel Ricciardo himself. The commissioned sports car was produced in a joint venture with the McLaren Sydney and corresponding Melbourne retailers.

George Biggs, the Commercial Executive Director of McLaren Automotive, raved about the uniqueness of the 720S, stating, “We’re delighted to see the first of this exclusive series arrive in Australia, as at home on the tarmac around Albert Park as its namesake Daniel Ricciardo. Complete with the Australian flag adorning the front haunches, this special edition model is the perfect celebration of our Perth-born racer – we’re excited to see it out on Australian roads.”

The creation of the 720S’ operates as a celebration of Ricciardo and his prized individualism. The limited series of three models aids reference to Ricciardo’s racing number, “3.” Color scheme for the 720s, too, reflects that of the McLaren Formula 1 2021 MCL35M race car, showcasing hues of Papaya spark and Burton blue.

Ricciardo spoke on the experience of driving for McLaren, saying, “One of the great privileges of driving for McLaren is getting behind the wheel of many of the marque’s exhilarating supercars and while each offers something unique, the 720S is the absolute benchmark.”

Other notable Ricciardo racing characteristics consist of the Carbon Fibre sills engraved with his signature, ‘One of Three’ devotion plates and his racing number “3” stamped onto the 720S dihedral doors.

About McLaren Automotive

Standing as pioneers and inventors of the world’s most pristine, high-performance sports cars, McLaren Automotive launched their corporation in 2010, now the largest section of the McLaren Group. The company generates each vehicle at the McLaren Production Centre (MPC) out of Woking, Surrey, England. Known for the esteemed selection of GT, supercar, Motorsport and Ultimate models, their designs span all around 85 retailers in 40 markets across the globe.

McLaren Daniel Ricciardo Edition 720S press photo via McLaren Gracia Yap PR Manager for use by 360 MAGAZINE
McLaren Daniel Ricciardo Edition 720S press photo via McLaren Gracia Yap PR Manager for use by 360 MAGAZINE
McLaren Daniel Ricciardo Edition 720S press photo via McLaren Gracia Yap PR Manager for use by 360 MAGAZINE
Little Rock High school via National Park Service for use by 360 Magazine

BHM on the Road

For Black History Month, the Holiday Rambler brand has assembled a collection of sites, monuments, and museums throughout the United States that recognize and commemorate significant Black leaders, historical sites, and poignant places.

The roots of Black History Month date back to 1915 when an organization dedicated to promoting achievements by Black Americans declared the second week in February, “Negro History Week”. More than 60 years later, the original week expanded into Black History Month when President Gerald Ford officially recognized it in 1976.

For those planning a Black History Month road trip, traveling in a “home on wheels” makes things easier and more convenient. Holiday Rambler RVs are known for their superior functionality and luxury design amenities that allow travelers to explore far and wide with confidence and in comfort.

One of the brand’s signature motorhomes is the 2022 Vacationer®, a Class A Gas motorhome with three models that range from 34′ to 39′ and are built on a Ford Chassis. While the Vacationer is shorter in length, it’s designed to impress. The 36F model sleeps up to eight with a sleeper sofa, king bed, bunk beds that convert into a seating area, and an optional Hide-A-Loft drop down queen bed. Other sought-after amenities include two full baths, electric fireplace, stainless steel appliances, three-burner cooktop, master bedroom suite, and three LED TVs, including an exterior entertainment center.

Holiday Rambler is a Class A RV brand within REV Recreation Group, Inc., which is a subsidiary of REV Group®, Inc.

The U.S. Civil Rights Trail

For those who can dedicate a week or longer to Black History Month exploration, the U.S. Civil Rights Trail is the place to start.

Established in 2018, the Civil Rights Trail preserves the history of the Civil Rights Movement in the 1950s and 1960s. The trail crosses 14 states and Washington, D.C., and connects more than 100 landmarks and historical sites, including the Mississippi Civil Rights Museum in Jackson; the Edmund Pettus Bridge in Selma, Alabama; the locations of sit-ins across the South; and the Supreme Court in Washington D.C. The trail website contains a wealth of information and features an interactive map, along with detailed itineraries by state.

RVers can spend the night at Rivertown Rose Campground near Jackson, Mississippi, Kounty Air RV Park near Selma, Alabama, or Cherry Hill Park near Washington, D.C.

Washington D.C.

The nation’s Capitol is home to several significant sites, including the Dr. Martin Luther King, Jr. Memorial. The centerpiece of the memorial is a commanding 30′ granite statue, known as the Stone of Hope, that pays tribute to the Civil Rights leader. King is the first African American honored with a memorial on or near the National Mall and only the fourth non-President to be memorialized this way. The outdoor site is free and open 24 hours a day. Nearby on the steps of the Lincoln Memorial, find the spot where King gave his iconic “I Have a Dream” speech.

Occupying a prominent location next to the Washington Monument on the National Mall in Washington, D.C., the nearly 400,000-square-foot National Museum of African-American History and Culture is the nation’s largest and most comprehensive cultural destination devoted exclusively to exploring, documenting, and showcasing the African American story and its impact on American and world history. The museum features more than 36,000 artifacts with collections on African American music, literature, photography, and more.

The National Portrait Gallery houses iconic images of Black Americans, from a painting of Lena Horne to an antique photograph of Frederick Douglass. Be sure to check out the official portrait of President Obama in America’s Presidents gallery and the official portrait of former First Lady Michelle Obama in the 20th Century Americans gallery. Both paintings were done by African American contemporary artists.

Arlington National Cemetery is a moving tribute to some of our country’s bravest and brightest men and women, including Medgar Wiley Evers. Evers, an American Civil Rights activist and World War II veteran, was assassinated in 1963 and is buried in Section 36, Grave 1431. The cemetery is home to many other important and prominent Black Americans, including the “Buffalo Soldiers,” U.S. Supreme Court Justice Thurgood Marshall, and Hazel W. Johnson-Brown, the first African American woman to attain a general officer rank in American military history.

RVers can spend the night at Cherry Hill Park.

Atlanta, Georgia

Atlanta was the birthplace of Dr. King and it is also the final resting place of the iconic leader and his wife, Coretta Scott King. Visitors can spend two full days in the city touring King’s birth home, visiting Ebenezer Baptist Church where King was a minister, paying their respects at his tomb, and exploring two significant museums.

The National Center for Civil and Human Rights is a museum and human rights organization that aims to inspire people to tap into their own power to change the world around them. The Center’s exhibitions feature the papers and artifacts of King, the history of the U.S. Civil Rights Movement, and stories from the struggle for human rights around the world.

Each year, nearly a million people make the pilgrimage to The King Center to learn of and be inspired by Dr. King. The King Center is dedicated to educating the world about his life, legacy, and teachings. The center’s archives house the largest collection of primary source materials on King and the American Civil Rights Movement in the world. The archives also include more than 200 oral history interviews with King’s teachers, friends, family, and peers.

RVers can spend the night at Atlanta South RV Resort.

Memphis and Nashville, Tennessee

Sadly, Memphis is infamous as the city where Dr. King was killed. The Lorraine Motel balcony, the place where King was assassinated in 1968, serves as the backdrop for The National Civil Rights Museum. Through interactive exhibits, historic collections, dynamic speakers, and special events, the museum offers visitors a chance to walk through history and learn more about a tumultuous and inspiring period of change. The Mason Temple Church of God in Christ is part of the museum and is the place where King delivered “Mountaintop,” his last speech.

Based in Nashville, the National Museum of African American Music celebrates the role Black Americans played in helping create the American soundtrack. The museum houses a collection of music created and inspired by African American artists. On any given day, guests can join an intimate chat with an artist or industry leader while taking in dozens of interactive exhibits.

RVers can spend the night at Graceland RV Park & Campground near Memphis or Elm Hill RV Resort near Nashville.

Detroit, Michigan

From Motown to the Underground Railroad, Detroit’s Black roots run deep. The city is home to various cultural and historic sites, including the Charles H. Wright Museum of African American History. The museum has more than 35,000 artifacts, including permanent collections about Harriet Tubman and the Underground Railroad.

For many, Detroit was the last stop on the Underground Railroad. The Second Baptist Church of Detroit provided a safe place for approximately 5,000 people who were enslaved, offering food and rest before they crossed the Detroit River into Canada and freedom. Tours of the church and its exhibits are provided by members of the Detroit Underground Railroad Historical Society.

The Henry Ford Museum of American Innovation is home to the bus where in Montgomery, Alabama, Rosa Parks refused to give up her seat and changed the course of history. Nearby is Greenfield Village, a living history outdoor museum that includes a recreation of the Missouri slave cabin where famous botanist and inventor George Washington Carver was born as well as the actual dwellings of two slave families from the Hermitage Plantation near Savannah, Georgia.

RVers who visit Detroit after April 15 can spend the night at Hass Lake Park when the resort reopens for the season.For more travel tips and ideas and to see the latest Holiday Rambler models, follow Holiday Rambler on Facebook and Instagram.

Phantom Orchid press photo via Roll-Royce Motor Cars for use by 360 MAGAZINE

ROLLS-ROYCE PHANTOM ORCHID

Rolls-Royce recently announced their latest inspirational piece, the Rolls-Royce Phantom Orchid. Designed specifically with Singapore in mind, the Phantom is extremely rare as just one singular model has been produced. Looking to the orchid for motivation, the team chose this reference to serve as a representation of beauty and strength. Serving as a withstanding focal point in the history of art, this marks the first instance of an orchid being incorporated into a Rolls-Royce commission. Exemplifying the attributes of elegance and glamour with a light but edgy flow comes to Rolls-Royce Phantom Orchid.

BESPOKE COLLABORATION

The new commission comes as a partnership with the Bespoke Collective and the withstanding Rolls-Royce team. This imperative duo saw the likes of top designers and artists coming together to create a work of art.

Michael Bryden, Lead Designer, Rolls-Royce Bespoke, spoke on the Phantom and how it came to its full loveliness. He stated, “[the] Phantom Extended, our pinnacle motor car, was chosen to be the ‘blank canvas’ for this commission. Our concept envisaged a balanced yet progressive design, which echoes the values of the Singapore region. The orchid is seen in many facets of Asian life, a reminder that the resilient adapt and thrive regardless of the evolving environment. Phantom is the only motor car in the world to feature the Gallery, a space that enables one to exhibit art, sculptures, or objects of self-expression in the sanctuary of Phantom’s interior. For Phantom Orchid, we collaborated with award-winning artist Helen Amy Murray to create a unique, hand-sculpted silk artwork. The delicate materials and techniques that were deployed in the creation of this piece are protected behind an application of pure glass, that runs uninterrupted across the fascia of Phantom. Finished in an elegant blend of Grace White, Havana and Smoke Grey with Dark Olive stitching, the interior evokes the calm and serene nature which is inherent to the character of Phantom.”

HAND-SCULPTED ART

Through the association with Helen Amy Murray and her team, a new wave of work with Phantom’s Gallery has been generated. Their fresh and innovative design transformed the interpretation of a motor car’s presence.

Helen found creativity from the orchid, often referencing the Singapore Orchid, hence as to why the commission was constructed with the location as muse. She worked around the clock, totaling over 200 hours of subtlety refining her designs with her team of six.

The design came to initially through Helen’s hand drawings and sketches, before moving to a digital media that would ensure the success of the piece. Through the virtual enhancements, the team was able to print the art directly onto the silk crepe satin. More handwork came into play for the final part of the layout process, where they hand-molded the flowers to stimulate a 3D force.

ORCHID SANCTUARY

Rolls-Royce Bespoke Designer Yohan Benchetrit worked his magic on the interior of the Phantom. He started with an orchid-motivated Picnic Table Inlay through the rear of the suite. Moving on, Bespoke treadplates were an addition that mimicked a like theme sans text to all who hopped into the motor car. Natural colors finished out the interior of the Phantom, adding to the luxurious experience imitated.

GLORIOUS EXTERIOR

To add to the exclusivity of this Phantom, a distinct paint was crafted using advanced, modern paint technology. The color started with a base of Arctic White with a light tint of violet was laid over, motivated by the main inspiration for the piece, orchids. The addition of fine glass particles within the paint color establishes a dazzling aura.

Phantom coachline press photo via Roll-Royce Motor Cars for use by 360 MAGAZINE
Phantom flower interior press photo via Roll-Royce Motor Cars for use by 360 MAGAZINE
Phantom press photo via Roll-Royce Motor Cars for use by 360 MAGAZINE
Phantom picnic table press photo via Roll-Royce Motor Cars for use by 360 MAGAZINE
Fiat 500 via Matthias Mederer for ramp.pictures for use by 360 Magazine

Incari Retrofit Cars

The Berlin-based tech company Incari has partnered with the renowned Strate School of Design Bangalore and the French company Design 1880 to jointly retrofit advanced human-machine interfaces (HMI) in classic cars as well as outdated but beloved road cars. “We and our partners bring together the perfect tools, the know-how, and the experience to build on the past for a better and more sustainable future,” says Osman Dumbuya, CEO of Incari.

Retrofitted cars are a market on the rise, with more and more collectors and car enthusiasts looking to renew the technology inside their classic and vintage models to increase comfort and satisfy today’s legal and ecological requirements. While the retrofit market today is mostly focused on electrification only, Incari provides the possibility to easily integrate new technologies into older car models for a modern user experience. However, the partnership between Incari, the Strate School of Design Bangalore, and Design 1880 is not limited to cars. Any type of vehicle can be retrofitted with the latest HMI and drive technology with the expertise and technology of the three partners, without losing its flair.

Modern technology blending in with the style of the past

Incari has already gained experience in equipping vintage cars with state-of-the-art HMI interfaces. A legendary (D)eLorean has been updated with Incari technology in partnership with Wunderkind Invest. The specially developed electric drive components of the iconic e-Lorean are combined with a unique HMI developed by Incari.

In a joint effort with Design 1880, a Fiat 500 has been electrified. The classic Fiat 500 is equipped with a digital display and can be easily connected to the smartphone and a special app. It features a smartphone holder adapted to the latest technological standards such as induction charging and magnetic attachment. The smartphone can be installed easily and without cables with one hand while offering a style that makes you think it was developed in the same period as the car.

A circular digital screen replaces the analog speedometer, is connected to the smartphone, and continuously provides relevant information to accompany the driving experience. The screen makes it possible to check battery consumption, for example, and can also be customized. This takes the user experience to a new level while preserving the spirit of the iconic car.

Incari reduces development times up to 70 percent

Incari offers a software platform with an intuitive visual user interface to design state-of-the-art human-machine interfaces. It enables users who lack programming skills to design complex interfaces in 3D, while at the same time generating a very clean programming code. Moreover, Incari provides a common software environment for developers and designers who are already in the prototyping phase. This brings flexibility and saves time. 

The software also takes a 3D-first approach. This offers entirely new possibilities in user comfort–especially in conjunction with augmented reality (AR). The Incari method promises a reduction in development times in the HMI area of up to 70 percent, as comparative projects have shown, with simultaneously lower personnel requirements and a higher-quality end-user experience.

About Incari 

Incari was founded in April 2021 by Osman Dumbuya and Alexander Grasse. It emerged from the predecessor company CGI Studio GmbH. Incari is based in Berlin and has offices in France and Poland. Currently, about 50 people work for the company.

Sondra Perry photo via Travis Matthews for use by 360 MAGAZINE

ROLLS-ROYCE MUSE PROGRAMME

Lineage for a Phantom Zone marks an important milestone in Rolls-Royce’s creative history. The newly commissioned work by artist Sondra Perry, sees Muse, the Rolls-Royce Art Programme’s inaugural award, the Dream Commission, come to fruition. Initiated to advance the medium of moving image art, the Dream Commission has consisted of a two-year process during which leading lights of the artistic world selected Sondra Perry to create an entirely new work. I am pleased to confirm this work will be shown at the prestigious Fondation Beyeler in Switzerland, before travelling to Serpentine, London. On behalf of Rolls-Royce, I congratulate Sondra Perry on this exciting commission, and we look forward to sharing her installation this year.”

Chief Executive Officer of Rolls-Royce Motor Cars, Torsten Müller-Ötvös.

American artist Sondra Perry joins forces with the Rolls-Royce Art Programme Muse to produce the immersive experience known as Lineage for a Phantom Zone. The program was shaped in support of the Dream Commission, and will open for one full month from February 13 to March 13 at Foundation Beyeler, Switzerland.

One of the most powerful mediums in art today is moving image art. This new program promises to embrace and highlight nothing but that, with film, animation, artificial intelligence and virtual reality pieces incorporated throughout the course. The emergence of social media combined with the affects of the COVID-19 pandemic have altered our world as we knew it, pushing for the rise of the digital age.

In support of the Dream Commission, Rolls-Royce aims to back developing artists in the field of art creation. The establishment of this new platform of moving image artwork expands the realm that we previously knew. With constant visualization of revolutionizing technical and conceptual boundaries, Rolls-Royce fulfills this through their exploration in cooperation with the Dream Commission.

May 2021 Dream Commission winner Sondra Perry works as a moving medium artist specializing in pieces relating to the topics of race, identity and technology. Perry received this honor out of a limited four differing artists in the same field, chosen by a Jury of modern-day art figures. Lineage for a Phantom Zone navigates through Perry’s journey of life highlighting the importance of dreaming. The philosophies of memory, lineage and longing are touched as well, explored through sensory elements that induce the physical, emotional and mental feelings of dreaming.

The 2022 inaugural Dream Commission was made possible through cooperation with Fondation Beyeler, Basel and Serpentine, London.

Explore Dream Commission content HERE.