Posts tagged with "electric"

Polestar 3 by Polestar Press via 360 Magazine

Polestar 3 Premieres on October 12

The SUV for the Electric Age – Polestar 3 Premieres on October 12

Polestar cars (Nasdaq: PSNY) will premiere its first SUV, Polestar 3, at a launch event on October 12, 2022, in Copenhagen, Denmark. Featuring Polestar CEO, Thomas Ingenlath, and Polestar Head of Design, Maximilian Missoni, the event will be live-streamed globally beginning at 1 p.m. EST, allowing consumers a glimpse at the brand’s debut in the SUV market. For those who want to tune in, the live broadcast will be available at https://youtu.be/oga1XJAX8ms.

Polestar 3 is a powerful, design-led electric performance SUV that appeals to the senses with a distinct shape while providing excellent driving dynamics. “We had to ask ourselves: ‘what should a modern SUV look like?’ Polestar 3 defines the SUV for the electric age, and in designing it we addressed some of the fundamentals of the archetype: proportions, stance, and aerodynamics,” says Thomas Ingenlath, Polestar CEO.

Built on a new all-electric technology base, Polestar 3 also features the latest in high-tech components. This includes a centralized core processor from NVIDIA, and a long list of advanced safety systems from Volvo Cars and leading industry suppliers such as Zenseact, Luminar and Smart Eye.

At Polestar, performance means more than straight-line acceleration. At launch, each version of the Polestar 3 will feature a rear-biased dual motor powertrain and torque vectoring via a dual-clutch system on the rear electric motor. Delivered as standard, adaptive dual-chamber air suspension, and active dampers will allow Polestar 3 to switch between comfort and firm suspension dynamics while adjusting to the road conditions once every two milliseconds (500 Hz).

“It’s this instant ability to transform from a comfortable cruiser to a sharp, agile performance car in less than the blink of an eye that makes Polestar 3 special as an electric performance SUV,” continued Ingenlath. “It also benefits from a low center of gravity and wide track for ultimate stability, and an exciting feeling behind the wheel.”

The optional Performance Pack provides the Polestar 3 with 517 hp and 671 lb.-ft. of torque, along with Polestar Engineered chassis tuning for the active dampers and air suspension. Polestar’s signature Swedish gold details are also added, including valve caps, seat belts and a laser-etched interior light strip.

Additional information regarding Polestar 3 will be shared throughout the event on October 12. Join the live stream to learn more about the brand’s SUV for the electric age.

About Polestar 

Polestar Automotive Holding UK PLC (Nasdaq: PSNY) (“Polestar”) is a Swedish premium electric vehicle manufacturer. Founded by Volvo Car AB (publ.) (together with its subsidiaries, “Volvo Cars”) and Zhejiang Geely Holding Group Co., Ltd (“Geely”), in 2017,  Polestar enjoys specific technological and engineering synergies with Volvo Cars and benefits from significant economies of scale as a result.  

Polestar is headquartered in Gothenburg, Sweden, and its vehicles are currently available and on the road in markets across Europe, North America, China, and the Asia Pacific. By 2023, the company plans that its cars will be available in an aggregate of 30 markets. Polestar cars are currently manufactured in two facilities in China, with additional future manufacturing planned in the USA. 

In the US, the local Polestar office is located in the New York metro area, in Mahwah, New Jersey. Polestar Spaces have been opened in Los Angeles, the San Francisco Bay Area, and Orange County, Calif.; New York City; Denver, Colorado; Boston; Central and Southern New Jersey; Dallas and Austin, Texas; Detroit; Minneapolis; Phoenix; Seattle; Atlanta; Charlotte, North Carolina; Connecticut; South Florida; and Washington D.C., with more to follow in Central California, the Pacific Northwest, and Hawaii. 

Polestar has produced two electric performance cars. The Polestar 1 was built between 2019 and 2021 as a low-volume electric performance hybrid GT with a carbon fiber body, 619 hp, 738 lb-ft of torque, and an electric-only range of 52 miles (EPA) – the longest of any hybrid car in the world.  

The Polestar 2 electric performance fastback is the company’s first fully electric, high-volume car. The Polestar 2 model range includes three variants with a combination of long- and standard-range batteries as large as 78 kWh, and dual- and single-motor powertrains with as much as 476 hp and 502 lb-ft of torque. 

From 2022, Polestar plans to launch one new electric vehicle per year, starting with Polestar 3 – the company’s first electric performance SUV which is expected to debut in October 2022. Polestar 4 is expected to follow in 2023, a smaller electric performance SUV coupe.  

In 2024, the Polestar 5 electric performance 4-door GT is planned to be launched as the production evolution of Polestar Precept – the manifesto concept car that Polestar released in 2020 that showcases the brand’s future vision in terms of design, technology, and sustainability. As the company seeks to reduce its climate impact with every new model, Polestar aims to produce a truly climate-neutral car by 2030. 

In March 2022, Polestar revealed its second concept car, an electric performance roadster which builds on the design, technology and sustainability ambitions laid out by Precept and showcases the brand’s vision for future sports cars. The hard-top convertible presents an evolution of the unique design language first shown by Precept and emphasizes a dynamic driving experience. The concept further develops the focus on sustainability and technology, aiming towards greater circularity. Polestar confirmed in August 2022 that a version of the concept will be produced as the Polestar 6 electric performance roadster, with launch expected in 2026. 

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Polestar 6 LA Concept Car via Extension PR for use by 360 MAGAZINE

POLESTAR 6

Polestar electric roadster concept planned to enter production as Polestar 6

Polestar (Nasdaq: PSNY), the Swedish electric performance car company, confirms plans to put the Polestar electric roadster concept into production. The production car is expected to launch in 2026 as the Polestar 6 electric performance roadster. Interested customers in all active Polestar markets are able to reserve a build slot online starting August 16, 2022.

“With the overwhelming consumer and press response, we took the decision to put this stunning roadster into production and I am so excited to make it a reality,” says Thomas Ingenlath, Polestar CEO. “Polestar 6 is a perfect combination of powerful electric performance and the thrill of fresh air with the top down.”

Revealed in Los Angeles in March as the Polestar O₂, the electric roadster concept builds on the design, technology and sustainability ambitions laid out by the Polestar Precept and showcases the brand’s vision for future sports cars.

The hard-top convertible will be built on Polestar’s bespoke bonded aluminum platform. Developed in-house, it will feature the high-performance, 800-Volt electric architecture already confirmed for Polestar 5. This includes output of up to 884 hp (650kW) and 663 lb-ft (900 Nm) from a dual motor powertrain, a targeted 0-62 mph (0-100 km/h) sprint time of 3.2 seconds and a top speed of 155 mph (250 km/h).  

To celebrate the launch, 500 numbered units of a special ‘LA Concept’ version, the ‘Polestar 6 LA Concept edition’, are planned to be produced. They will exclusively feature the unique ‘Sky’ blue exterior, light leather interior and unique 21-inch wheels of the original Polestar O₂ concept.

The production confirmation headlines the brand’s attendance with the electric roadster concept at the Pebble Beach Concours d’Elegance and ‘The Quail, A Motorsports Gathering’ events during Monterey Car Week in California, August 18-21, 2022.

Further technical details and specification confirmations will be released as the production car becomes reality, leading up to the expected launch in 2026.

For more information and to reserve a build slot, visit HERE.

Rimac Technology automotive work via Rimac Technology for use by 360 MAGAZINE

RIMAC TECHNOLOGY

Ringing in the new year, the Rimac Group becomes its own entity as the Rimac Technology business.

Serving as a diverse company, Bugatti Rimac (active from November 21) falls within the clientele of the Rimac Technology business. The Rimac Group is a shareholder in Bugatti Rimac with 55% stake and Porsche with the following 45%. Rimac Group now owns the individual company of Rimac Technology. The fresh company has goals to develop its areas of expertise in the engineering, development, production and supply of differing systems that Rimac is renowned for – such as battery systems, electric drive units, electronic systems and user interface components.

A company with superior electronic expertise, Rimac Technology works closely with automotive manufacturers across Europe. These two realms collaborate in projects like the expansion of the Nevera, taking customers step by step through the process of product creation. Rimac Technology is especially known for their work with international OEMs such as Porsche, Hyundai, Kia, Automobili Pininfarina, Koenigsegg and Aston Martin, with other projects yet to be announced. With the development of Rimac Technology’s manufacturing capacities, the brand has goals to create tens of thousands of advanced systems per year by 2024.

The solely independent company works as an individual manufacturer, including sponsors into the Rimac Group business. Rimac Technology prioritizes clientele confidentiality with all projects, and that each endeavor will be completed to request of necessary cost, performance and within sufficient time.

Mate Rimac, CEO of Rimac Group, now heads both Bugatti Rimac and Rimac Technology. Although both the brands operate separately, they both work under Bugatti Rimac with shared R&B along with other roles. The potential of both Bugatti and Rimac automobiles will be corresponded to Bugatti Rimac, merging ideas and innovation in research and development, production and other areas.

Mate Rimac states, “If we go back to the very beginning of the Rimac Automobili business in 2009, the dream for me was to build my own electric hypercar. With Nevera we believe we’ve achieved that dream, creating a car that is not only the fastest accelerating in the world, but also comfortable, usable and brimming with our advanced technology. But Nevera isn’t just a standalone project, it’s a showcase of what Rimac Technology can do free from the costs or volume restraints of a large-scale manufacturer. We believe once you’ve pushed the technology as far as it can go, it makes it a lot easier to scale up to higher volume and lower cost. The e-Axles, Torque Vectoring, battery systems, connectivity, AI, and countless other electrical systems on Nevera are all our own creations, and each of them can be scaled to suit applications you might find on a range of higher volume performance vehicles.

Separating the technology business into its own entity is a natural step as the focus of the two markets, hypercars and components, are completely different. For example, the products of Rimac Technology, while being on the cutting edge of performance, also need to be extremely cost competitive and producible at huge scales, while those issues are secondary for the hypercar business. This new structure will enable each company of the Rimac Group to flourish to their full potential, while still sharing the synergies between them – for example using our own hypercars as testbeds for new technology before we offer it to other OEMs.”

Jankel and WAE Bring EV into

Jankel and Williams Advanced Engineering  collaborate to bring EV technologies and capabilities to the US Defence market

Jankel and Williams Advanced Engineering (WAE) are collaborating to bring EV technologies and capabilities to the US defence market

The partnership will combine complementary technologies and capabilities to help progress military hybrid and electrification projects

The partnership will see Jankel and WAE working on joint projects to electrify legacy and new military fleets across the US DoDJankel, a world-leader in the design and manufacture of high-specification defence, security and NGO protection systems, are collaborating with Williams Advanced Engineering (WAE); born out of the UK Formula 1 Williams Racing Team, to provide services and technologies to prime contractors in the US defence market. The partnership will see Jankel and Williams Advanced Engineering working on joint projects to electrify legacy and new military vehicle fleets across the US DoD.

Jankel’s US South Carolina based company Jankel Tactical Systems takes the lead in the USA with extensive experience designing, manufacturing and delivering vehicle-related technology and integration solutions in the US defence market. Williams Advanced Engineering is renowned for providing world-class technical innovation, engineering and specialist electric vehicle solutions across multiple applications. Proven out in the  Formula E and Extreme E arena, WAE is a pioneer in battery systems, battery management and EV drivetrain solutions across a wide range of sectors including motorsport, transport, mining and defence.

The partnership will combine complementary technologies and capabilities to help progress military hybrid and electrification projects no matter what the size, from a light tactical vehicle to the main battle tank. The experience, innovation and engineering expertise of both companies will be combined to leverage the integration, problem-solving, and tailored approach required to solve the military problem set, essential to help meet the military engineering challenges of the 21st century – mobility, sustainability and efficiency.

Craig Wilson, CEO, Williams Advanced Engineering said: “This partnership is well placed to support the integration and delivery of EV solutions and we look forward to working with the team at Jankel, combining our individual areas of expertise to deliver innovative and advanced solutions for the US defence market”

Andrew Jankel Chairman of the Jankel Group said: “Jankel is historically known around the world for providing outstanding vehicle survivability conversions and complex systems integrations.  However, in line with our new company strategy, we are also expanding our expertise to incorporate advanced technologies including remote autonomous systems, cyber security and platform electrification”. He added: “We are delighted to announce this collaboration with Williams Advanced Engineering to capitalize on some world-leading technologies and bring the very best to the US military by delivering potential EV solutions across its whole range of vehicles both old and new – driving mission success.”

ROLLS-ROYCE SPECTRE: FIRST FULLY ELECTRIC CAR

A PROPHECY FULFILLED, A PROMISE KEPT, A REMARKABLE UNDERTAKING UNDERWAY

ROLLS-ROYCE MOTOR CARS ANNOUNCES FIRST FULLY ELECTRIC CAR, SPECTRE, COMING IN 2023

In an historic announcement, Rolls-Royce Motor Cars announced today, that on-road testing of its first fully electric motor car is imminent. In announcing this seminal moment for the marque, Rolls-Royce Motor Cars Chief Executive Officer, Torsten Müller-Ötvös, said:

“Today is the most significant day in the history of Rolls-Royce Motor Cars since 4 May 1904. On that date, our founding fathers, Charles Rolls and Sir Henry Royce, first met and agreed that they were going to create ‘the best motor car in the world’.

“Using the most advanced technology available to them at the time and by applying their remarkable engineering minds, these two pioneers elevated early internal combustion engine cars, from noisy, uncomfortable and rudimentary means of transportation, by setting a completely new benchmark of distinction.

“The cars they created, introduced to the world a true luxury experience and secured for Rolls-Royce the ultimate pinnacle position that it continues to occupy, unchallenged, to this day. The marque has continued to define the very best in internal combustion motoring for more than a century.

“Today, 117 years later, I am proud to announce that Rolls-Royce is to begin the on-road testing programme for an extraordinary new product that will elevate the global all-electric car revolution and create the first – and finest – super-luxury product of its type. This is not a prototype. It’s the real thing, it will be tested in plain sight and our clients will take first deliveries of the car in the fourth quarter of 2023.”

A PROPHECY FULFILLED

“The use of electric motors is not a new concept for Rolls-Royce. Sir Henry Royce was fascinated by all things electrified, and his first venture, named F. H. Royce and Company, created dynamos, electric crane motors and patented the bayonet-style light bulb fitting.

“However, it was Charles Rolls who truly prophesied an electrified future for automobiles. In April 1900 he experienced an early electric motor car named the Columbia and declared its electric drive to be ideal.

“Rolls said, ‘The electric car is perfectly noiseless and clean. There is no smell or vibration, and they should become very useful when fixed charging stations can be arranged. But for now, I do not anticipate that they will be very serviceable – at least for many years to come.’

“Charles Rolls’ prophecy has been the subject of constant consideration during the marque’s Goodwood era. But we have not been satisfied that available technology could support the Rolls-Royce experience. Until now.

“Now is the time to change the course of the future of luxury.

“We embark on this bold new future with a huge advantage. Electric drive is uniquely and perfectly suited to Rolls-Royce Motor Cars, more so than any other automotive brand. It is silent, refined and creates torque almost instantly, going on to generate tremendous power. This is what we at Rolls-Royce call ‘waftability’.

“At Rolls-Royce, we have been experimenting with an electric powertrain for some time. In 2011 we revealed 102EX, a fully operational all-electric Phantom. We followed this in 2016 with our fully electric 103EX, which represented our vision for the marque several decades into the future.”

A PROMISE KEPT

“These extraordinary products prompted a huge amount of interest in electric powertrain technology amongst our clients. They considered it as the perfect fit for Rolls-Royce. And, over the past decade, I have been repeatedly asked, ‘When will Rolls-Royce go electric?’ and ‘When will you produce your first electric car?’

“I answered with an unambiguous promise: ‘Rolls-Royce will go electric, starting this decade.’ Today, I’m keeping my word.”

A REMARKABLE UNDERTAKING

“Charles Rolls’ prophecy and my promise have led us to a seminal moment for the marque. Rolls-Royce has embarked on an historic and unique undertaking, which today becomes a reality. Our designers and engineers have worked relentlessly to bring us here: we are now ready to commence road-testing of the first all-electric Rolls-Royce in history.

“This fundamental change in our powertrain technology requires that we challenge every single aspect of the product before we offer it to the most discerning and demanding individuals in the world – our Rolls-Royce clients.

“To do this, we have conceived the most demanding testing programme in Rolls-Royce’s history. We will cover 2.5 million kilometres – a simulation of more than 400 years of use for a Rolls-Royce, on average – and we will travel to all four corners of the world to push this new motor car to the limit.

“You will see these test cars on roads, around the world. Look out for them – they will be in plain sight. They will be tested in all conditions and over all terrains on their multi-million-mile journey – that will literally accelerate Rolls-Royce into the future.”

TRULY FLEXIBLE ARCHITECTURE OF OUR OWN

“In 2017, we debuted Phantom, and with it the marque’s proprietary aluminium architecture: a scalable and flexible spaceframe that would underpin all forthcoming Rolls-Royce motor cars. This unique technology – developed for Rolls-Royce by Rolls-Royce and reserved for the marque’s exclusive use – was created to form the foundation of not just different internal combustion engine models, as it now does with Cullinan and Ghost, but models with completely different powertrains.

“To this end, our forthcoming electric car benefits from the Rolls-Royce architecture and therefore the extraordinary experience of a Rolls-Royce on the road. Free of any group platform sharing strategy, we were able to integrate our plans for an electric powertrain into the architecture’s initial design and ensure that this extraordinary new product meets the extremely high expectations of our clients.”

A NEW NAME: A NEW LEGACY

“This Rolls-Royce is the fulfilment of a prophecy and it represents a promise kept as we embark upon a unique undertaking. It is the beginning of a new legacy for our brand. In that spirit, we have decided on a completely new name for this car. A name that is as powerful and evocative as the nameplates that have served us so perfectly for the past century – names like Phantom, Ghost and Wraith. It’s a name that perfectly fits the ethereal and other worldly environment within which our products exist – a name that we have reserved especially for this moment: Spectre.

“Spectre is a name given to otherworldly beings synonymous with great power and apparition; creatures of an alternative realm that make their presence felt through fleeting manifestation. A spectre forces the world to pause. It dominates the space it occupies. Then, as quickly as it appears, it dissipates, leaving a wake of exhilaration, energy, and intrigue.

“This name perfectly matches the extraordinary Rolls-Royce that we are announcing today – a motor car that makes its presence felt before disappearing into a world inaccessible to all but the very few. As a quintessentially British brand, we have selected the British spelling, however the meaning is universal.

AN EXTRAORDINARY FUTURE

“With this new product we set out our credentials for the full electrification of our entire product portfolio by 2030. By then, Rolls-Royce will no longer be in the business of producing or selling any internal combustion engine products.

“Spectre is the living fulfilment of Charles Rolls’ Prophecy. My Promise, made on behalf of Rolls-Royce Motor Cars, is kept. Now we begin a remarkable undertaking. I am proud that we will continue to propel the world’s most progressive and influential women and men into a brilliant, electrified future.”

Find out more about Spectre here.

Green Car by Mina Tocalini

Aiways New U5 SUV

The all-electric Aiways U5 SUV has driven its way to multiple victories and prestigious awards this month, taking on three long-range endurance challenges across Europe and winning the Riviera Electric Challenge (14-16 September). 37 vehicles from 11 established brands took on the Riviera Electric Challenge driving 200km from Cagnes-sure-Mer, France, through Italy’s mountain scenery and ending in iconic Monaco. Aiways was the only Chinese manufacturer to enter the all-electric challenge, now in its seventh year. Live energy consumption data was tracked for each vehicle along the demanding route, and the Aiways U5 SUV outperformed the competition to take the top spot with French former rally driver Bernard Darniche behind the wheel alongside teammate Philippe Dupuy.

The former European Rally champion commented: “I have won many races and taking part in the Riviera Electric Challenge was a chance to experience the future of racing. It was great to test my competitive skills in a new way where winning was not about being fastest. The Aiways U5 SUV was a responsive and easy drive, and it was an absolute pleasure to be behind the wheel of this electric car for the 200km journey. We were not leading at the end of day one, but through consistent driving on day two, we secured first place in the Aiways U5 SUV.”

The weekend just gone; three Aiways U5 SUVs also participated in the famous E-Cannonball endurance drive. This prestigious event among the electric vehicle community attracted celebrity drivers and over 70 teams who had to cover the distance between Berlin and Munich, accumulating points for kilometers covered, number of charging stops and average energy consumption. One Aiways U5 SUV was ably driven by model and influencer Nicola Cavanis, who took her 860,000 followers along for the ride keeping them updated with live conversations during the entire trip. She stated: “It was great fun, and I enjoyed the drive in an all-electric car very much. Our team did well, we went smoothly between the challenges, and I got a lot of great feedback from my followers.” The second Aiways U5 SUV was entered by Aiways’ German retail partner and the main event sponsor, Euronics. The third Aiways U5 SUV was entered by an enthusiastic and loyal customer team. Both corporate teams and the private one arrived ahead of the time limit without any problems reaching the finish line in Munich.

Earlier in September, three electric U5 SUVs successfully completed the ED1000 endurance event, journeying 1,000km across Germany from Berlin via Bielefeld and Fulda to Munich in less than 14 hours – proving that electric mobility is a viable option for day-to-day and long-distance driving. Aiways entered two vehicles which finished only an hour apart. The third Aiways U5 SUV was entered by Aiways’ German service and mobility partner A.T.U who provided technical support for all brands participating in the endurance drive.

At the wheel of one Aiways U5 during the ED1000 was Dr Alex Klose, Executive Vice-President of Overseas Operations at Aiways. He commented, “We are very pleased with the consistent and impressive performance from the U5 during these long-distance tests, particularly because we competed against and outperformed many vehicles from mainstream car brands.

“Our ‘September success’ has been a fantastic illustration of the U5’s capabilities and its suitability as the main family car. Aiways’ future in Europe looks strong and we’re excited about participating in, and winning, more endurance races in the coming years.”

The positive and consistent performance from the Aiways U5 SUV across multiple long-range events this summer demonstrates the vehicle’s highly competitive real-world range of 330km – 82.5% of the official WLTP figure. With Level 2 autonomy and a suite of advanced driver assistance systems (ADAS), including active cruise control, lane departure warning, blind spot warning and the emergency braking assistant, every journey in U5 comes with safety and peace of mind.

With a starting price of $41,746*The Aiways U5 SUV offers a compelling price-to-range ratio and can charge from 30% to 80% in just 27 minutes, making zero-emissions driving a welcome choice for any adventure.

Mabel TakeItHome Artwork-final by Ashley Verse from MacKenzie Reynolds, Capitol Music Group for use by 360 Magazine

MABEL × POKÉMON – NEW SONG × VIDEO – TAKE IT HOME

Pokémon’s 25th-anniversary celebration continues with the release of “Take It Home,” a new song from BRIT Award recipient Mabel, who recorded it exclusively for the upcoming P25 Music compilation album. With an infectious beat and bright, summery vibe, the song celebrates being the kind of friend that others can count on. It was produced by Tommy Brown (Kanye West, Ariana Grande) and Mr. Franks (Ariana Grande, Justin Bieber). Listen to “Take It Home” here. The compilation, which will be released this autumn by Capitol Records, is part of a massive, yearlong music campaign from The Pokémon Company International in partnership with Universal Music Group.

The playful official video for “Take It Home” finds Mabel trying to unwind in her hotel room after a busy day. Flipping through the channels on the television, she’s delighted to find a Pokémon channel. Comforted by the beloved characters, she falls asleep. In her dream, she follows a Jigglypuff down the hallway and together they explore the hotel, which has been transformed into a dark yet sparkling dreamworld. Mabel takes the stage, joined by a troupe of dancers, and a Pikachu makes a cameo appearance. View the video, which was directed by Sophia Ray (Ella Eyre, Little Mix, Amber Mark) and shot at London’s iconic Savoy Hotel, here.

“I’ve been a fan of Pokémon for years, so I jumped at the opportunity to join the P25 program,” said Mabel. “I had so much fun working with Pikachu and my all-time favorite Pokémon, Jigglypuff, for the “Take It Home” video. I hope the fans love the song as much as I loved working on it to celebrate 25 years of Pokémon!”

Mabel’s incredible talent and pop sensibilities add a massive layer of fun to Pokémon’s P25 Music campaign, celebrating 25 years of Pokémon,” said Colin Palmer, vice president of marketing, The Pokémon Company International. “Music fans are going to love ‘Take it Home’ and Pokémon fans will be delighted to see a Jigglypuff, known for being a bubbly Pokémon who also loves to sing, featured in Mabel’s vibrant video. It’s a pitch-perfect collaborative match for our 25th-anniversary celebration.”

Mabel is the latest artist to join the P25 Music Program, taking her place alongside Katy Perry, who contributed the new original song, “Electric,” Post Malone, who put his own stamp on the Hootie & the Blowfish hit “Only Wanna Be With You” and J Balvin. Mabel recently released her first new single of 2021, “Let Them Know,” a spirited anthem about projecting confidence even in times of trouble.

Fans can keep up with the latest news for P25 Music and more celebrations across the franchise on Pokémon’s 25th anniversary website at Pokemon.com/25Pokémon 25: The Album can be pre-saved here.

Pokémon and music fans are invited to join the conversation online with @Pokemon and #Pokemon25.

About Pokémon

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit Pokémon.

About Mabel

In the last year or so alone, Mabel has won the BRIT Award for Best Female Solo Artist, surpassed four billion streams and 2.2 million adjusted album sales for first album, High Expectations –  the biggest-selling debut by a British woman in 2019 – and added to her formidable catalogue of smash hits like “Don’t Call Me Up” with three more top 10s under lockdown. Futuristic, fearless and feel-good, her first single of 2021, “Let Them Know,” marked the unmistakable arrival of a new era and mindset for Mabel. If High Expectations documented a coming-of-age (and the fact you may actually spend a lifetime figuring it all out), her new material finds Mabel emboldened with experience. Her girl-next-door candor remains, but in embracing dance music’s generational ethos of expression, liberation and inclusion, you witness a woman moving firmly to her own beat. The Guardian hailed Mabel as a “warrior queen” and Vogue praised her as “unflinchingly honest, earnestly positive, and resolutely single-minded.”

About Capitol Music Group

Capitol Music Group (CMG) is comprised of Capitol Records, Blue Note Records, Astralwerks, Harvest Records and Capitol Christian Music Group, as well as Capitol Studios and Virgin Music Label and Artist Services. Capitol Music Group is based in Hollywood, California within the iconic Capitol Tower.

Artists that record for CMG labels include: The Beach Boys, The Beatles, Beck, Bee Gees, Jon Bellion, Rosanne Cash, Christine and the Queens, FLETCHER, Neil Diamond, Halsey, Don Henley, Hillsong United, Niall Horan, Lewis Capaldi, Charles Lloyd, tobyMac, Paul McCartney, NF, Norah Jones, Katy Perry, Gregory Porter, Maggie Rogers, Calum Scott, Bob Seger, Troye Sivan and Chris Tomlin. For the U.S.: Disclosure, Empire Of The Sun, and Sam Smith.

 

Katy Perry illustration by Heather Skovlund for 360 Magazine

Katy Perry × Electric

FAN CLUB TICKET PRESALE LAUNCHES TODAY FOR KATY PERRY’S PLAY AT THE THEATRE AT RESORTS WORLD LAS VEGAS

Katy’s First-Ever Las Vegas Residency Opens December 29, 2021 And Includes New Year’s Eve And New Year’s Day Performances

The fan club ticket presale for Katy Perry’s PLAY her first-ever Las Vegas residency launches today, May 17, at 10am PST. As its name suggests, the eight-show run at The Theatre at Resorts World Las Vegaswill offer audiences a much-needed break from the intense times of the past year. Packed with hits from throughout Katy’s career, the shows will deliver a transcendent sensory experience with vibrant visuals and numerous surprises. PLAY will open on Wednesday, December 29, and include exclusive New Year’s Eve and New Year’s Day performances.

“I think we’re all ready to play and what better place to play than Las Vegas? says Katy Perry. Vegas is in my blood. My grandmother was a seamstress for showgirls and my aunt was a dancer in the Folies Berg before she became an ordained minister. I’m excited to carry on the family tradition and bring a bold, playful experience to audiences who, like me, have been yearning for the communal experience of live entertainment.”.

Dates for Katy Perry’s PLAY are as follows:

December 29, 31, 2021

January 1, 7-8, 12, 14-15, 2022

Tickets, plus VIP and premium ticket packages, for all eight shows will go on sale to the public beginning Monday, May 24 at 10 a.m. PDT at AXS.

Citi is the official presale credit card of the headliner opening engagements at The Theatre at Resorts World Las Vegas. Citi cardmembers will have access to purchase presale tickets from Tuesday, May 18, at 10 a.m. PDT to Sunday, May 23 at 10 p.m. PDT through the Citi Entertainment program. For complete presale details, visit Citi Entertainment.

Katy who has amassed a cumulative 50 billion streams alongside worldwide sales of over 48 million adjusted albums and 135 million tracks is one of the founding headliners at Resorts World Las Vegas. the Strip’s new 3,500-room luxury destination, which opens June 24. The Theatre at Resorts World Las Vegas, a 5,000-capacity, world-class theatre will open its doors in November 2021 and is exclusively programmed and operated by Concerts West / AEG Presents. A joint development between Resorts World Las Vegas and AEG Presents, the multi-level venue will be home to Las Vegas’s largest and tallest performance stage, with the furthest seat only 150 feet from the stage.

Celebrating joy and resilience, Katy’s PLAY shows will echo the themes of her new album, SMILE, which the Los Angeles Times hailed as quintessentially Perry: buoyant, playful, neon pop. USA Today observed, Perry’s newfound joy and contentment come through on much of Smile, which contains some of her catchiest and most carefree songs since 2013’s Prism. Last week, Katy unveiled her collaboration for, Electric, which she recorded exclusively for Pokemon 25: The Album, which celebrates the 25th anniversary of Pokemon.

KATY PERRY UNVEILS NEW SINGLE AND VIDEO “ELECTRIC” IN COLLABORATION WITH POKEMON

Track Is From Pokemon 25: The Album Compilation, Set For Fall 2021 Release

Limited Edition Electric Merchandise Line Launches Today

View Music Video Here

Pokemon’s 25th-anniversary celebration continues with today’s release of iconic recording artist Katy Perry’s new single and video, Electric. Katy, whose love for all things Pokemon dates back to childhood, when she played the original video games on her Game Boy, created the track especially for Pokemon 25: The Album, which will be released this fall by Universal Music Group’s Capitol Records. There’s no reason that this life can’t be electric, sings Katy in the anthemic track, which celebrates the joy inherent in pursuing a dream, buoyed by the love and support of friends. Katy’s collaborators on the song include The Monsters & Strangerz and Jon Bellion who teamed up with her on Daisies, a song from her new album Smile and Bruce Weigner. Listen to Electric here.

The official video for Electric helmed by Carlos Lopez Estrada, who directed the Disney feature film Raya and the Last Dragon received a YouTube Premiere with a fan watch party earlier today. The clip follows Katy and Pikachu as they take time out to enjoy nature and reflect on how they have evolved over the years. After a day of exploring, the pair stop at a lighthouse to meditate. Falling into a reverie, they’re taken back in time to the earliest days of Katy’s career. Thanks to encouragement from her friend Pikachu, Katy goes from busking at a farmer’s market to her first club performance. View the video, which was shot in Hawaii, here.

When I visited the Pokemon Café 9; while touring Japan, I got so nostalgic. It took me back to my junior high years. So, when I got the call to be a part of the 25th anniversary celebration alongside Post Malone and J Balvin, I was elated, says Katy Perry. The song’s themes resilience, igniting your inner light have guided my life and also parallel Pokemon’s story and characters. Pikachu is the evolved form of Pichu, so in the video, you see the younger version of me with Pichu and myself in the present day with Pikachu. We both evolve yet retain a sense of playfulness.

Katy Perry has created a vibrant anthem to help us celebrate 25 years of Pokemon with Electric, an amazing song about recognizing one’s own journeys and evolving, said Colin Palmer, vice president of marketing, The Pokemon Company International. We also hope fans around the world enjoy seeing Pikachu team up with Katy in the music video for Electric’s which is a wonderful visual accompaniment to the inspirational song.

A playful Electric-themed merchandise collection was also unveiled today. Explore the offerings of the limited edition line here: Katy Perry Electric Merch . It’s all part of P25 Music, a massive, yearlong music campaign from The Pokemon Company International in partnership with Universal Music Group. Fans can keep up with the latest news for P25 Music and more celebrations across the franchise on Pokemon’s 25th anniversary website at Pokemon 25. The upcoming P25 Music compilation album can be pre-saved at Capital Records.

Kayaking illustration by Heather Skovlund for 360 Magazine

What’s Trending in Tennessee

What’s New, Trending and Blooming this Spring in Tennessee

  • Memphis – Memphis Zoo’s all-new Kangazoo Experience lets you get face-to-face with kangaroos roaming free in the walk-through exhibit. Visitor favorites also include giraffe-feeding, the panda exhibit and Sting Ray Cove.
  • Jackson – Discover what makes Jackson a unique place for music lovers of all backgrounds whether you’re looking for new eclectic sounds, blues and gospel, country music or more with live performances of Jackson’s Hidden Tracks.
  • Nashville – Enjoy premiere shopping, world-class dining, live music and views of downtown at Fifth + Broadway. This 300,000 square foot multi-level mecca is a must-see and home to the National Museum of African American Musicand Assembly Food Hall featuring two dozen restaurants on multiple levels.
  • Columbia – The Mulehouse is a 55,000 square feet new music and event venue located a few blocks from the downtown square, established by country radio personality and broadcaster, Blair Garner.
  • Manchester – A brand new concert series features live, in-person performances in a socially-distanced setting at the Bonnaroo Farm. Concerts on the Farm includes performances by Billy Strings, Jon Pardy, Jameson Rodgers, The Avett Brothers and more.
  • Chattanooga – Grab your thinking caps, maps and don’t forget your mask. Take adventure to the next level. Learn more about Chattanooga’s top attractions and neighborhoods during the Spring Break Safari Scavenger Hunt.
  • Knoxville – Three levels of magical crystal barrooms wait to be discovered in downtown Knoxville. Bernadette’sbarrooms include the Knox County Quartz House, the Amethyst Lounge, and a stunning rooftop of Crystal Gardens.
  • Gatlinburg – Anakeesta will be in full bloom with the launch of Blooms and Tunes featuring colorful nature-themed art installations, live music and a new spring-themed menu at four restaurants in the park.
  • Townsend – The Smoky Mountain Bigfoot Festival Noon-10 p.m. May 22 includes live music, vendors, food trucks, bigfoot competitions, oral histories, 1-mile fun run and more at the Townsend Visitor’s Center.
  • Johnson City – Grab a scavenger hunt clue card online or from a downtown business to search for 15 bronze animal sculptures as part of Wildabout Walkabout Scavenger Hunt from the public library and King Commons Park to Main and Market Streets.

New Restaurants, Breweries and Distilleries

  • Memphis – Renowned chefs Andrew Ticer and Michael Hudman are at it again, this time with their Little Bettie pizza joint inside Wiseacre’s newly opened downtown taproom.
  • Clarksville – The Thirsty Goat is a newer gathering place outside of the city that features a beer garden, artisan coffee shop and oven-fired pizzas.
  • Murfreesboro – Biscuit-based meals made baked fresh daily are at the forefront of Maple Street Biscuit Co. Jams and jellies are also made in-store. Featured on Food Network, The Squawking Goat dish is an all-natural fried chicken breast, fried goat cheese medallion and house-made pepper jelly atop a flaky biscuit.
  • Columbia – Wolf and Scout Coffee Car is located in the Columbia Arts Building serving varieties of coffees and their signature drink, the Wolfhunter.
  • Carthage – Cajun wings, honey BBQ wings, onion rings, fries and delicious sides are on tap at Something 2 Wing About.
  • Farragut – 35 North, located in the heart of Farragut, features the area’s best food trucks, local brews, wine and spirits and features two patios, an outdoor fireplace and a place for gathering.
  • LaFollette – Twin Flame features amazing hot dogs, burgers, wings, catfish, specialty drinks and much more with carry-out and dining room seating available.
  • Wartburg – The MoCo Brewing Project is Morgan County’s latest brewery and coffee shop with signature beers named and influenced by local landmarks. The owners brew beer, coffee and offer flavored coffee and hot chocolate.
  • Sevierville – Tennessee Shine Co.uses family recipes and small-batch distilling, features a tasting bar and Moonshine Tour.
  • Johnson City – Watauga Brewing Company is a three story brewery, restaurant and rooftop bar. Restaurant On 2 combines upscale New American cuisine with Appalachian and southern roots. The chef uses local, seasonal foods in her menu. 

New Attractions and Exhibits

  • Memphis –Visitors can enjoy movie nights and world-renowned musicians in an all-new outdoor setting at The Grove at GPAC.
  • Memphis – Graceland celebrates the 50 anniversary King of Rock ‘n’ Roll meeting then President Richard Nixon with a special pop-up exhibit and artifacts with Dear Mr. President: Elvis and Mr. Nixon.
  • Nashville – Once Upon a Spring at Gaylord Opryland includes a live story time show, art activities, cookie decorating, scavenger hunt, boat rides and other fun programming.
  • Knoxville – Zoo Knoxville’s The ARC (Amphibian and Reptile Conservation Campus), open spring 2021, will showcase the zoo’s pioneering conservation work with these species and feature revolutionary STEM education resources.
  • Johnson City – Paradise Acresis a family farm park with an 18-hole mini-golf course, outdoor laser tag, barn-side drive-in theater and U-Pick produce.

New Hotels & Places to Stay

  • Memphis – Walk the line between southern hospitality, offbeat and elevated cuisine to get a genuine taste of Midtown’s unconventional personality, storied art district and Overton Square at The Memphian, set to open April 2021.
  • Memphis – Hyatt Centric Beale Street Memphis is within walking distance of the city’s famed entertainment district, nestled in a vibrant neighborhood known for lauded music venues, historic landmarks, southern comfort and Memphis-style barbecue.
  • Nashville – W Hotel Nashville is set to take the stage in the heart of the Gulch. Opening spring 2021 with 346 rooms, the new hotel will welcome visitors with curated local tunes, garden-to-glass cocktails and welcoming communal spaces.
  • Pigeon Forge – Pigeon Forge RV Resort along the Little Pigeon River includes 149 RV sites, camping, riverside fishing, illuminated river walk. On-property offerings include on-site concierge services, a pool, and hot tub, playground, picnic pavilion, a dog park, golf cart rentals, a retail store, conference room, gym, and laundry facilities.

New Stores

  • Columbia – Columbia features several new stores including Cope (in the Columbia Arts Building with a variety of trendy plants), family-owned jewelry store Tillis Jewelry on the downtown square and Southern Clutter Boutique with a variety of clothing, accessories, home goods and crafts.
  • Farragut – Euphoric Cheese features cut-to-order cheeses from all around the world, a wide variety of charcuterie items, specialty groceries and a selection of local brews. Items such as chocolate-covered figs, blue cheese stuffed olives, creamed honey and rosemary crackers will make your grazing board memorable.
  • Kingston – That Local Cheeseboard Co.features handcrafted charcuterie boards & boxes, grazing tables, customizable boxes, corporate catering, and gifts and items for special occasions.

Hot/Trending Places for Spring

  • Hornbeak – Vacation while you dine at Blue Bank Fishhouse & Grill at Blue Bank Resort with delicious weekend specials, local craft beer, live music, fire pits, butterfly garden & front row seating to a beautiful sunset on Reelfoot Lake.
  • Alamo – Drive through the 5.5 miles of safari roads in your own car, interact and feed animals at Tennessee Safari Park. After the journey, experience the walk-through zoo, enjoy refreshments at the concessions, the playground area, and the petting zoo.
  • Clarksville – Downtown at Sundown Concerts at Downtown Commons includes free live music the first and third Friday nights May through October. The large urban outdoor park allows space to socially distance with your chairs or blanket.
  • Linden – Experience serenity on the water. Commodore River Adventures offers an uncrowded, individual or small-group, artisan kayaking experience.
  • Nashville – Celebrate spring, warmer weather and longer days with more than 150,000 blooming bulbs and fun seasonal activities during Cheekwood in Bloom.
  • Nashville – Board the General Jackson Showboat, one of Gaylord Opryland’s most popular attractions, for cruises featuring first-class live entertainment, delicious meals and gorgeous views of Nashville.
  • LaFollette – Chapman Hill Winery is a quaint winery with an elegant tasting room nestled in the hills of East Tennessee on the edge of Norris Lake. Bring a lawn chair or blanket for the Vineyard Vibrations live music series.
  • Farragut – Enjoy a stroll through town, a heritage trail, cemetery and educational sites to learn history of the area, pioneer settlements and more through artifacts, photos and stories during the Farragut History Walk.
  • Harriman – Lakeshore Park offers recreation fun for the family and is home to the Gupton Wetlands area, where at least 114 species of birds can be found. Bring bikes, kayaks, fishing poles and enjoy scenery and trails.
  • Lancing – Lilly Hopyard Brewery is tucked away in the woods near the Obed Wild and Scenic River. Warm up around the campfire, watch the game, play corn hole, listen to live music and enjoy the Sauced Frog eatery.
  • Winchester – Stroll with family and friends during Food Truck Fridays at the downtown Farmers Market Pavilion on the Boulevard. Downtown merchants will stay open late on the first Friday of every month.
  • Johnson City – At the 40-acre Tannery Knobs Mountain Bike Park, riders can experience the thrill of off-road riding from the gnarly, rocky downhill of the Black Diamond to smooth dirt paths on the green trails.
  • Pigeon Forge – Explore larger-than-life plant sculptures adorned in half-a-million colorful flower blooms, dance under an Umbrella Sky and indulge in garden-fresh flavors from chefs during Dollywood’s Flower & Food Festival.

Spring Festivals & Events

  • Gatlinburg (March 18-20) – Explore the new Gatlinburg St. Patrick’s Day Celebration complete with traditional Irish music, food, fireworks, and more. The city will be decorated with Shamrock green and feature fireworks show at 10 p.m. Friday at the Space Needle.
  • Bell Buckle (March 20) – The historic town adapts Daffodil Days to include a tree seedling give away, spring bulbs vendors on the square, spring items in stores, and a book signing by beloved former Tennessee Poet Laureate Maggi Vaugn.
  • Chattanooga (March 20-21) – Come see the High Falls flow green during Shamrock City at Rock City featuring Irish food, specialty beer from Chattanooga Brewing Co., bagpipers, pop-up Irish dance performers, and virtual scavenger hunt.
  • Linden (March 26-27) – The Blooming Arts Festival mixes fine arts, local craftsmanship, performances and fantastic local eats. Masks and social distancing recommended. Sanitization stations will be up on Main Street.
  • Pigeon Forge (March 26-28) – Cowboy cooks circle the wagons for the one-of-a-kind outdoor Pigeon Forge Chuck Wagon Cookoff that features chuck wagons–the original food trucks. Attendees can sample the offerings at lunch.
  • Murfreesboro (March 29-April 2) – Looking for a fun and safe way to kick off spring? Stop by the Discovery Center for Mess Fest. Get creative and messy with free outdoor activities such as making oobleck, elephant toothpaste and more.
  • Spring Hill (April 2) – Grammy Award Winner Casting Crowns performs a socially distancing family-friendly drive-in concert 7 p.m. at RippavillaTickets benefit the Well Outreach Food Pantry.
  • Crossville (April 2-June 24) – Cumberland County Playhouse kicks off its 2021 spring season with productions like Clue on Stage, The Savannah Sipping Society, Nothing’s Gonna Stop Us Now and Duck Hunter Shoots Angel.
  • Savannah (April 3) – The 9th Annual Generals Breakfast kicks off at 9 a.m. at Cherry Mansion with an outdoor breakfast, storytelling program and a Q&A by the homeowners. Tickets are $15. Masks and social distancing are encouraged.
  • Murfreesboro (April 23) – Travis Tritt with special guest Frank Foster takes the stage at 7 p.m. at Hop Springs Beer Park. There’s live music every weekend at the family & dog-friendly park with food and a huge selection of craft beers on tap.
  • Harriman (May 1) – The May Day Craft and Antique Fair will have vendors that display handmade crafts, vintage items and antiques, food vendors, live entertainment and classic car show.
  • Granville (May 1) – The Cornbread & Moonshine Festival features whiskey tastings, cornbread tasting, food, music, and craftsmen. Admission is $5. The new Whiskey Decanter Museum also opens with over 3,000 whiskey decanters.
  • Cookeville (May 1) – Cookeville Storyfest 10 a.m. – 5 p.m. in the big tent in Dogwood Park includes headliners Andy Offutt Irwin and Minton Sparks, and an amateur storytelling competition.
  • Tellico Plains (May 1) – The Tellico Trout Festival 10 a.m. – 5 p.m. downtown gathers fishermen, river sports enthusiasts and families for fun, education, food, entertainment and outfitter services.
  • Gatlinburg (May 1-3) – Guests can begin a creative journey in crafts, woodworking, basket weaving, jewelry making and more during Hands on Gatlinburg in the Great Smoky Arts and Crafts Community. Register in advance before workshops sell out.
  • Pigeon Forge (May 5-8) – Textile art and techniques to stitch quilts are on display at Pigeon Forge’s A Mountain Quiltfest. Guests can register for instructional classes. The free quilt exhibit and vendor hall are open from 9 a.m. to 5 p.m. at the LeConte Center.
  • Sweetwater (May 7-8) – Head to Historic Downtown Sweetwater for the Blooms, Bluegrass and BBQ Festival with live music, barbecue competition, vendors, picker’s corner, kids’ zone and fun activities.
  • Smithville (May 8) – Center Hill Lake Fest 4-10 p.m. at The Burlap Room Beer Garden and Dispensary features plenty of space to socially-distance while enjoying food from local food trucks, craft beer and local vendors. Please wear a mask in vendor and restroom lines. Tickets for the kid and pet-friendly event start at $20.
  • Rugby (May 8) – Raise a cup to Queen Victoria during the Queen’s Tea at Historic Rugby. The festive tea will include sandwiches, scones and dessert. Tickets are $22.
  • Wartburg (May 15) – The Tennessee Mountain Laurel Festival is filled with music, food, exhibits, creative arts, crafts, a car show and 24 designated scenic trails 10 a.m. – 5 p.m. around courthouse square.
  • Harriman (May 22-23, May 29-31) – Join a weekend of fun with costume contests, pirate Olympics, treasure hunts, get a picture with a mermaid or scallywag or shop the merchant village for unique treasures at the 5th Annual Tennessee Pirate Fest.
  • Bell Buckle (May 29) – Load up the car and go on an adventure in Historic Bell Buckle geocaching for prizes 9 a.m. – 4 p.m. during the Bell Buckle Car Cache and Pig Bash. Registration information can be found here.
  • Donelson (May-October) – Stock up on fresh fruits and vegetables, shop from local vendors, listen to live music and stroll through the historic grounds of Two Rivers Mansion Fridays 4-7 p.m. during the outdoor Hip Donelson Farmers Market.

For a complete list of what’s happening in Tennessee, visit the calendar on the website.  

360 MAGAZINE, car battery

IDTechEx Explores NiMH Batteries

When we talk about battery-electric vehicles, the lithium-ion battery is dominant; however, for full hybrid electric vehicles (those that have electric-only modes but do not plug-in), NiMH batteries are still the most common battery on the road. With the growing market for hybrid electric vehicles (HEVs), will this drive further demand for NiMH batteries and stop them from being eliminated from the automotive market?

The new report from IDTechEx on “Full Hybrid Electric Vehicle Markets 2021-2041” covers this topic along with the key players and geographical markets for HEVs. Battery and motor-generator technology is analyzed for HEV cars, buses, and trucks, giving forecasts for Li-ion and NiMH battery demand over the next 20 years.

Toyota is the ruling OEM in the global HEV car market, with over 60% market share in 2019. Other manufacturers have started to eat into this share over the years, but Toyota still reigns supreme. While the other OEMs have mostly transitioned towards Li-ion batteries for their HEVs, Toyota remains committed to NiMH batteries and HEVs for the foreseeable future, with the majority of their line-up now using either NiMH or Li-ion depending on the specifications. For the relatively small batteries that are used in HEVs, the NiMH is still sufficient to meet requirements. It is also much more technologically mature and is less costly than Li-ion.

In 2020, NiMH batteries were still the dominant form installed in HEVs, largely due to Toyota. As Li-ion costs continue to fall and HEV battery capacity increases, NiMH are unlikely to remain competitive but will still see an increase in short term demand. Source: IDTechEx report: “Full Hybrid Electric Vehicle Markets 2021-2041“.

Sales of HEVs have continued to grow throughout the COVID-19 pandemic despite the downturn of the overall car market. This, combined with Toyota’s dominance and NiMH portfolio, provides a good market for NiMH batteries, at least in the short term. Li-ion technology is still evolving and reducing in price; at a certain point, it may no longer be cost-effective to continue using NiMH. Additionally, fossil fuel bans are incoming, with countries like the UK banning purely internal combustion engine (ICE) vehicles by 2030 and only allowing hybrids “that can drive a significant distance with zero emissions”. HEV manufacturers will likely increase the battery capacity in order to give more electric-only range, making the Li-ion option more appealing. Even with this stay of execution for HEVs, banning vehicles with ICEs of any sort is likely to follow shortly after. This will eliminate the HEV in many markets and hence the demand for NiMH.

IDTechEx recently published the report “Full Hybrid Electric Vehicle Markets 2021-2041“. This report gives an in-depth look at the historic HEV market in China, Europe, Japan, South Korea, and the US, with an outlook over the next 20 years. An extensive model database of over 80 HEVs sold between 2015 and 2019 is used to determine the market’s battery and motor-generator technology in addition to geographical markets and manufacturer market shares. The total cost of ownership calculations is compared with ICE and 48V hybrids, as well as how HEVs can help manufacturers meet new European emissions targets. For more information on this report please visit www.IDTechEx.com/HEV.

This report forms part of the broader electric vehicle and energy storage research from IDTechEx, which tracks the adoption of electric vehicles, battery trends and demand across more than 100 different mobility sectors. This is summarized in a master report: www.IDTechEx.com/EV, or for a further in-depth analysis, please see the full portfolio of electric vehicle research available from IDTechEx: www.IDTechEx.com/research/EV.

IDTechEx guides your strategic business decisions through its Research, Subscription and Consultancy products, helping you profit from emerging technologies. For more information, contact research@IDTechEx.com or visit www.IDTechEx.com.