Posts tagged with "engineering"

Doctor illustration

Dr. Jerome Adams × Purdue

Dr. Jerome Adams, former Indiana state health commissioner and the 20th U.S. surgeon general, will join Purdue University on Friday (Oct. 1) as a Presidential Fellow and the university’s first executive director of health equity initiatives, professor of practice in the departments of Pharmacy Practice and Public Health and a faculty member of the Regenstrief Center for Healthcare Engineering at Purdue.

The appointment was announced Thursday (Sept. 30) by Purdue President Mitch Daniels.

“Dr. Adams represents the highest level of excellence through decades of caring for patients and service to the nation in public health,” Daniels said. “He has consistently demonstrated commitment for health equity prior to, during and subsequent to his time as surgeon general. We are thrilled to have him provide leadership at Purdue and represent Purdue globally in this important strategic area.”

Eric Barker, dean of the Purdue College of Pharmacy, and Marion Underwood, dean of Purdue’s College of Health and Human Sciences, said Adams’ leadership will bolster Purdue’s efforts to be a leader in public health and health equity as he works alongside colleagues across multiple colleges and units at Purdue, around the state of Indiana and beyond to elevate the awareness and impact of Purdue’s science-based public health programs, research and engagement.

“We know there are many societal determinants of health that transcend a person’s biology,” Underwood said. “Our efforts both in terms of urban and rural health can address many of these factors. Culture, family backgrounds, socio-economic status, and education all influence health and wellness. The College of Health and Human Sciences is dedicated to improving the health and well-being of individuals, families and communities. We are eager to work alongside Dr. Adams to expand HHS research and outreach in the areas of public health, HHS Extension and beyond.”

Barker added, “Through the extensive learning, research and engagement missions of our College of Pharmacy and, broadly, across the Purdue system and our extensive networks, we have a chance to really study these issues and continue our vital work on initiatives that will improve the health of populations of our state and our nation.”

Pavlos Vlachos, director of the Regenstrief Center, said he expects Adams to be a catalyst to translate Purdue’s research to the health care systems and communities and to ultimately and positively impact population health.

“Often, some of the best health care technologies, scientific contributions or interventions fail to impact society because they are disconnected from the exact needs of the communities and what is needed for their successful implementation,” Vlachos said.  “Jerome’s long experience and deep understanding of the complex U.S. health care landscape and the current population health challenges will help us best navigate these challenges, and position Purdue as a national and global health care innovation leader.”

Adams, who comes to Purdue after having served as the 20th U.S. surgeon general from September 2017 through January 2021, said he intends to help amplify the efforts of the Purdue Extension program to promote health equity through Indiana and particularly in rural communities, as well as work specifically with the business community to make the case for health equity as workforce and economic issues.

“Purdue is a storied institution that has the legacy, the talent and thanks to President Daniels, the commitment to being a national leader in the promotion of health equity,” Adams said. “Never before in American history has the need been greater or the community been more desirous of such an effort. I’m excited to combine my experiences in public health and public policy with the resources and opportunities afforded by Purdue to help coordinate, amplify and innovate in the health equity space.”

Before his service to the nation, Adams served as Indiana state health commissioner from 2014 through 2017. In that role he oversaw the state’s response to Ebola and Zika, as well as an unprecedented HIV outbreak in southern Indiana and a lead contamination crisis in northern Indiana. Dr. Adams also has served as an associate professor of anesthesia at Eskenazi Health in Indianapolis, where he still sees patients and helps train residents and medical students.

Adams received his Master of Public Health with a focus on chronic disease prevention from the University of California, Berkeley, and his medical doctorate from Indiana University School of Medicine. His postgraduate internship was at St. Vincent’s Hospital in Indianapolis and he completed his anesthesiology residency at the Indiana University Department of Anesthesia in 2006.

Toys for Tots Literacy Program

Toys for Tots® Literacy Program Provides almost 500,000 Books to Title 1 Funded Schools Supported by The UPS Store® network! 

The Marine Corps Reserve Toys for Tots Program, through the Toys for Tots Literacy Program supported by The UPS Store network, provided almost 500,000 books directly to schools receiving Title I funding. With the outstanding assistance of the National Association of ESEA State Program Administrators (NAESPA), administrators and teachers at Title I schools across the nation requested books for their students. These books were provided free to the schools due to charitable donations from The UPS Store network as well as the generosity of the American public.

There are 976 schools in 15 states currently receiving 492,839 books. These books primarily focus on subjects that provide children with the tools necessary to be successful throughout their lives. Books emphasizing STEAM (Science, Technology, Engineering, Arts, and Math), as well as titles that provide both entertainment and enrichment, will be welcoming students back-to-school this year!

As background, the Marine Toys for Tots Foundation, with our long-time ally The UPS Store, Inc., launched the Toys for Tots Literacy Program in 2008, a year-round initiative to support less fortunate children across our nation’s communities. The program offers the nation’s most economically disadvantaged children the ability to compete academically and to succeed in life by providing them direct access to books and educational resources that enhance their ability to read and communicate effectively. This program not only brings the joy of reading to these children, but also serves as an important tool in breaking the cycle of poverty. Since its inception, the generosity of the 5,000 The UPS Store locations and their communities have contributed over $7.5 million and assisted Toys for Tots in distributing over 44 million books.

The Marine Toys for Tots Foundation, is an IRS recognized 501(c)(3) not-for-profit public charity which was created at the behest of the United States Marine Corps. The Marine Corps Reserve Toys for Tots Program began in 1947 in Los Angeles, and since it first National Campaign in 1948 has distributed more than 604 million toys, games, and books to 272 million children.

The UPS Store® locations are independently owned and operated by franchisees of The UPS Store, Inc. (although one or more may be company owned) in the USA and by its master licensee and its franchisees in Canada. Products, services, prices and hours of operation may vary by location.

Image of Telescope via Gabrielle Archulleta for Use by 360 Magazine

WonderWorks Panama City × The Force Of Air

Air is something we all need to survive, but most of us don’t know much about it. WonderWorks Panama City Beach is opening a new exhibit that sheds light on this essential gas to give guests a better understanding of what it is and how it moves. The attraction’s new exhibit will open on August 13, 2021, and it will be included in the regular admission price. This is just one of many exhibits WonderWorks features that helps guests learn about science in a fun and hands-on way.

“Families are going to really find this exhibit fun and interesting at the same time,” said Michael Walsingham, general manager of WonderWorks Panama City Beach. “It’s a great exhibit that will help people see how air moves around, and the kids are going to enjoy the interaction.”

The new exhibit brings to life the concept of how air moves – something many guests have never thought about. It features a maze of tubes hanging from the walls and ceiling that guests can send colorful pieces of material — dubbed “poofs” — through to observe how the force of air moves through the maze.

In addition to giving guests a visual demonstration of how air moves, the exhibit’s room is filled with fun facts about the air so everyone comes away learning something new. Guests will learn about what air is, how it moves, how it holds water, what sort of living organisms it contains,  why there is no air in outer space, what gusts and bioaerosols are, and much more.

This new exhibit is one of the many STEAM (science, technology, engineering, art, and math) focused exhibits at WonderWorks Panama City Beach. STEAM-related exhibits are a focus at WonderWorks, as its mascot Professor Wonders hopes to provide guests with a fun and interactive way to learn more about science.

“We invite people to check out this new exhibit and learn something new about the very thing that keeps them alive,” added Walsingham. “We love to help people learn, and we aim to also keep it interesting!”

WonderWorks Panama City Beach offers many STEM-focused exhibits and activities all year long. There are also demonstrations, activities, virtual learning labs, science fair partnerships, homeschool days, and more. To get more information about the WonderWorks STEM programs, visit the website HERE.

The interactive indoor amusement park offers STEM-focused activities for all ages. There are over 100 hands-on activities, including the bubble lab, an interactive sandbox, the illusion art gallery, and Xtreme 360 bikes. For more information on WonderWorks, visit the site HERE.

Image courtesy of Purdue News Services for use by 360 Magazine

Purdue Names First Innovation and Entrepreneurship Fellow

Purdue Engineering names first Innovation and Entrepreneurship Fellow, Yung-Hsiang Lu, professor in the School of Electrical and Computer Engineering, has been named the first Innovation and Entrepreneurship Fellow in Purdue University’s College of Engineering. 

A Purdue University professor and innovator who works to inspire the next generation of technology leaders has been named the first Innovation and Entrepreneurship Fellow for the College of Engineering.

Yung-Hsiang Lu, a professor of electrical and computer engineering, has developed several patented technologies and helped his students start their own companies. He is a Purdue Faculty Scholar, Fellow of the Institute of Electrical and Electronics Engineers and Distinguished Scientist of the Association for Computing Machinery.

We move our discoveries in the lab out to the world for impact through patents and commercialization opportunities, Lu said. This new role provides me with a great opportunity to help connect members of our engineering family with resources to move their technologies and research to communities and people in need.

Lu’s appointment comes as the College of Engineering has put a new emphasis on the importance of faculty innovation and commercialization. These entrepreneurial activities can be documented in the formal tenure review process.

Yung is the perfect fit for this position to help connect our College of Engineering with the Burton D. Morgan Center for Entrepreneurship and resources to support entrepreneurship and commercialization, said Wayne Chen, associate dean for research and innovation in the College of Engineering and Reilly Professor of Aeronautics and Astronautics and Materials Engineering. We want to further develop our culture of support for faculty and students who take their research and lab work to the world through patents and startups.

Lu will collaborate with the Purdue Foundry, an entrepreneurship and commercialization hub, and the Purdue for Life Foundation. He has advised several student teams that won business plan competitions and helped a company obtain two Small Business Innovation Research grants.

Everett Berry, a Purdue alumnus who, with Lu, co-founded a company called Perceive, said he remembers fondly the professor’s belief in the ability of undergraduate innovators.

Having seen Silicon Valley inside and out by this point, I know Dr. Lu embodies the best of the entrepreneurial instinct that we celebrate, Berry said. He was my first, and still strongest, inspiration for building hard technology.

Another alumnus and former member of Lu’s research team, Zohar Kapach, started a company called Oqullo. He said Lu helped him realize his love for computer engineering and the opportunities to grow an entrepreneurial career in the field.

I continue to apply my experiences working with Dr. Lu to my daily research work, Kapach said. I was able to apply the knowledge I gained from working with him to raise a substantial seed fund.

Lu continues to work with the Purdue Research Foundation Office of Technology Commercialization to patent inventions. This office operates one of the most comprehensive technology transfer programs among leading research universities in the U.S.

About Purdue University

Purdue University is a top public research institution developing practical solutions to today’s toughest challenges. Ranked the No. 5 Most Innovative University in the United States by U.S. News & World Report, Purdue delivers world-changing research and out-of-this-world discovery. Committed to hands-on and online, real-world learning, Purdue offers a transformative education to all. Committed to affordability and accessibility, Purdue has frozen tuition and most fees at 2012-13 levels, enabling more students than ever to graduate debt-free. See how Purdue never stops in the persistent pursuit of the next giant leap at Purdue’s website.

Image courtesy of Purdue News Service for use by 360 Magazine

Purdue University Engineer’s Innovate Air Conditioning

By now, it’s well known that circulating outdoor air in buildings is safer than recirculating indoor air. That point was driven home by the pandemic. Problem is, it’s just not cost-effective.

That may soon change. Purdue University engineers have proposed a system that combines new membrane technology with the latest HVAC systems to make 100% outdoor air systems more energy-efficient and economically feasible – especially in warm, humid climates. They say their system could save up to 66% in energy costs for large buildings that choose to use the safer outdoor air.

Previous research at Purdue has shown that HVAC systems (heating, ventilating, and air conditioning) are a key factor in spreading airborne diseases like COVID in indoor environments like office buildings, restaurants and airplanes.

Most people don’t realize the complexity of a modern HVAC system, said James E. Braun, the Herrick Professor of Engineering and director of the Center for High Performance Buildings at Purdue. There’s a specific sweet spot for humidity in an indoor environment — between 40% and 60%. Any drier than that, and people aren’t comfortable; any more humid, and you’re at risk for mold and other problems.

So, simply opening windows is not a solution.

If you introduce outdoor air, the humidity levels of a building can fluctuate wildly. It’s an incredible challenge to maintain the right balance between temperature, humidity, human comfort and overall cost.

In a typical HVAC system, Braun says, almost 40% of the energy is used to dehumidify the air. That makes the heating or cooling of outdoor air even more energy-intensive and costly.

To solve this problem, Braun teamed up with David Warsinger, assistant professor of mechanical engineering, who specializes in using membranes for water filtration and desalination. They have proposed a system called the Active Membrane Energy Exchanger, which integrates specialized membranes into the HVAC system to reduce the energy required to dehumidify the outside air. Large buildings like hospitals could reduce their energy costs up to 66% with such a system, compared to current fully-outdoor air systems.

Their research has been published in Applied Energy.

The membrane is the key, said Andrew Fix, a Purdue doctoral student in mechanical engineering and lead author of the paper. We use membranes that are vapor selective, meaning they only allow water vapor to pass through when a pressure difference is applied but block air. By passing the air over these membranes, we can pull water vapor out of the air, reducing the load on the motors and compressors that run the refrigeration cooling cycle.

To gauge the system’s effectiveness, the team used computer models created by Pacific Northwest National Laboratory of hospitals in different climate conditions. Hospitals are ideal test beds because they are large indoor environments, which often require a higher percentage of outdoor air in their HVAC systems for safety purposes. The computer models showed an overall reduction in energy usage for all locations using the Active Membrane system. The more hot and humid locations – Tampa, Houston and New Orleans – showed the greatest energy savings.

The more hot and humid it gets, the better our system works, Fix said. This is a key finding, because as the climate continues to warm around the world, locations that want to use 100% outdoor air will now be able to economically afford it.

The researchers are working toward building a physical prototype to validate their computer models. But there’s now more at stake than simply saving energy.

I think COVID was a wake-up call for all of us, Fix said. Heating and cooling our buildings is not just a matter of temperature and humidity, but it can actually be a matter of life and death. Hopefully, this work will help to make all of our indoor spaces safer.

Patent applications for this system have been filed via the Purdue Research Foundation Office of Technology Commercialization. This research is supported by the Center for High Performance Buildings at Purdue University (project number CHPB-50-2020).

About Purdue University

Purdue University is a top public research institution developing practical solutions to today’s toughest challenges. Ranked the No. 5 Most Innovative University in the United States by U.S. News & World Report, Purdue delivers world-changing research and out-of-this-world discovery. Committed to hands-on and online, real-world learning, Purdue offers a transformative education to all. Committed to affordability and accessibility, Purdue has frozen tuition and most fees at 2012-13 levels, enabling more students than ever to graduate debt-free. See how Purdue never stops in the persistent pursuit of the next giant leap at Purdue’s website.

Children illustration by Heather Skovlund for 360 Magazine

The Oxford Method

The Oxford Method Puts Emphasis on Diversity and Inclusion

The Oxford Method, a tutoring community, is on a mission to help underprivileged students around the country

The pandemic changed how education was delivered for millions of students. While just about everyone was impacted, it has been especially difficult on minority students. According to McKinsey & Company, the disparities among student groups grew over the last year. It reports that when it comes to learning, the pandemic took a heavy toll on Black, Hispanic, and Indigenous communities around the country. It found that students of color had fallen 3-5 months behind, while white students were 1-3 months behind. One company, The Oxford Method, is out to help bridge that gap and bring those students up to speed.

“There must be a spotlight put on diversity and inclusion because the achievement gap has widened in the last year,” explains David Florence, professor and founder of The Oxford Method, a community that offers tutoring services around the country. “We are taking steps to help those students so they can get caught up and have the foundation they need to succeed.”

The Oxford Method is an online learning community made up of educators who help to provide tutoring to those in need. It provides a full range of tutoring services, covering all types of subjects, and has experienced educators who can work with all levels of students. They help students who are gifted, special needs, traditional, and from rural and urban areas around the nation.

The educational community helps underprivileged students in a variety of ways, including by:

  • Providing free computers and high-speed internet. With that, it provides free instruction to the students, including those who are special needs and gifted. 
  • Working with students who are in urban and rural areas. These are areas often overlooked and that fall short in the technology category.
  • Having instructors from all socio-economic, psychographics, demographics, and geographic areas. The community of educators not only has a mission of helping those who are in diverse categories, but they are a group that is diverse.

“We have helped many students who would otherwise have a difficult time getting assistance,” added Florence. “We look forward to helping even more to finish this school year strong, get caught up over summer break, and be able to go into the new school year feeling confident.”

The Oxford Method has over 100 tutors around the country, covering all subject areas. It offers online tutoring, as well as in-person and in-classroom options. Its tutoring services are available 24 hours per day, 365 days per year. The Oxford Method works with its nonprofit, Social Actualization, Inc., by giving it 10% of all profits. The funds are used to provide free computers, high-speed internet, and instruction to underprivileged families in urban and rural America. Plus, 40% of the instructors are PhDs, 40% have a master’s degree, and 20% have only a bachelor’s degree.

The Oxford Method believes that education is the great equalizer and the best gift you can give the next generation. Subject areas include science, technology, engineering, and math (STEM), as well as business, social studies, psychology, English, history, public speaking, study methods, test-taking, and more. To get more information about The Oxford Method, visit the Oxford Method website.

WonderWorks illustration by Heather Skovlund for 360 Magazine

Good Vibrations × WonderWorks Myrtle Beach

Good Vibrations – WonderWorks Myrtle Beach New Exhibit on Earthquakes Named by Teachers during Teacher Appreciation Month

WonderWorks Myrtle Beach has an array of exhibits that help educate people about science. And its latest exhibit on earthquakes called Good Vibrations, opens May 28th. Good Vibrations will spotlight Tuckaleechee Caverns, and how they document seismic activity around the world. The new exhibit was a topic request from educators, so it seemed appropriate that they also name the exhibit.  Teachers are invited to see this exhibit for free during WonderWorks Teacher Appreciation Month celebration.

“This new Earthquake exhibit offers a great opportunity to learn about plate tectonics and all seismic activity,” explains Robert Stinnett, general manager at WonderWorks Myrtle Beach. “We look forward to helping people shake things up and learn this type of science in a fun atmosphere.”

The Tuckaleechee Caverns are home to the most sensitive seismic station on Earth. It detects any and all tectonic movement anywhere in the world. If a country is testing a nuclear weapon or there is an earthquake, it has that information within seconds. Once it does, within 300ths of a millisecond, it relays that important information directly to the U.S. Military; Vienna, Austria; and Geneva, Switzerland. The information is collected 24/7 and is crucial to national security, as well as being able to provide earthquake information.

The exhibit, Good Vibrations will help share the importance of the Tuckaleechee Caverns and what they are doing in monitoring seismic activity. The information in the exhibit meets the educational standards on earthquake and seismic activity, and is one of WonderWorks’ many STEAM (science, technology, engineering, art, and math) related learning exhibits.

During the month of May 2021, teachers and all support staff can receive free admission to WonderWorks Myrtle Beach by showing a valid school ID or a pay stub upon entering. Additionally, up to four of their accompany guests can receive 50% off their admission price.

“Teachers are going to love learning about the caverns, and everyone who visits will have a great time,” added Stinnett. “Being able to learn and have fun all in the same place is a beautiful thing. We make it happen every day here at WonderWorks Myrtle Beach.”

WonderWorks Myrtle Beach STEM programs include the WonderWorks WonderKids event, virtual learning labs, ART-OLINA Young Artist’s Gallery of the Carolinas, science fair partnerships, online science worksheets, sensory days, group rates, birthday parties and a homeschool program. To learn more about the programs, visit the  WonderWorks Myrtle Beach website.

To get more information about Teacher Appreciation Month, visit WonderWorks Teacher Appreciation.

WonderWorks Myrtle Beach has COVID-19 safety measures in place. They include reduced hours, enhanced cleaning, spatial distancing protocols, employee health screenings and employee personal protective equipment (PPE). 

About WonderWorks

WonderWorks, a science-focused indoor amusement park, combines education and entertainment. With over 100 hands-on exhibits, there is something unique and challenging for guests of all ages. Feel the power of 84-mph hurricane-force winds in the Hurricane Shack. Make huge, life-sized bubbles in the Bubble Lab. Get the NASA treatment in our Astronaut Training Gyro and experience zero gravity. Nail it by lying on the death-defying Bed of Nails. Conquer your fear of heights on our indoor Glow-In-The-Dark Ropes Course. WonderWorks is open 365 days a year and hosts birthday parties and special events.

Book illustration by Heather Skovlund for 360 Magazine

Education Tips For Children

7 Ways to Ensure Your Child Gets a Good Education

The Oxford Method, a tutoring community, offers tips to help your child be successful in school

Over the last year, during the pandemic, there have been many kids who have struggled academically. This is in part due to the millions who have had to do online learning and find the setup difficult. Whether children are learning online, in person, via classroom, or through a combination of the three, there are things that parents can do to help them be more successful. Knowing what to do can help make a world a difference and reduce the struggling.

“Many parents are aware of the way their kids are struggling with school over this school year,” explains David Florence, professor and founder of The Oxford Method, a community that offers tutoring services around the country. “Rather than let them fall behind, it’s a good idea to take action and do what you can to help them keep up and even pull ahead.”

According to the U.S. Census Bureau, 93% of households with school-age children report that their kids have engaged in some sort of distance learning during the pandemic. They also report that the vast shift in the way kids are learning has also caused digital inequality because some kids don’t have access to computers and/or the Internet. Whether students are learning online or in class, there are things parents can do to help them get a good education.

Here 7 ways to help ensure your child gets a good education:

  1. Sleep. It’s crucial for a child to get enough sleep each night, which will help them to be more focused, as well as improve their behavior, quality of life, and mental and physical health. The American Academy of Pediatrics reports that children ages 6-12 should get 9-12 hours of sleep per night, and teens ages 13-18 should get 8-10 hours of sleep per night.
  2. Teach value. It usually starts at home whether or not a child values an education. Parents who want their kids to get a good education should instill a love of learning in their children and teach them to value the education they are getting.
  3. Get them help. If your child is struggling, you may be able to help them, but there also comes a time when kids need a tutor to step in. A good tutor can make a world of difference in ensuring that a child gets a good education. They can help ensure that students will not fall behind and that they will get the foundation they need to move on in a subject.
  4. Show them how. Oftentimes, kids don’t know how to effectively study for a test or to take notes when they are in class. Take the time to show them how to do it effectively, as well as how to stay organized with their schooling. When students are organized, they are more likely to succeed.
  5. Ask them questions. Be sure to ask your kids how it is going, if they got their homework done, if they need any help, or if there’s anything they need to be more successful. They like to know that you are interested in how they are doing, so it’s good to show an active interest.
  6. Get involved. It’s always a good idea if you can get involved with the school and have good communication with the teacher. That way you will be aware of what is going on and know how to help your child more. Teachers love it when parents take an active interest in their child’s education.
  7. Praise your kids. Help kids to know what they are doing is right or what they are doing is wrong. Praising and encouraging the kids builds their confidence and helps them to succeed as they grow.

“Just about every parent has the ability to help kids succeed with their academics, even if it’s ensuring they have the tools they need to succeed,” added Florence. “We help parents be successful, even those who don’t have the funds to pay for a tutor. Our mission is to help as many students to achieve as we can.”

The Oxford Method has over 100 tutors around the country, covering all subject areas. They offer online tutoring, as well as in-person and in-classroom options. Their tutoring services are available 24 hours per day, 365 days per year. Instructors have a minimum of a bachelor’s degree, with many of them having a master’s degree, Ph.D., and at least four years of teaching experience. The Oxford Method works with their nonprofit, Social Actualization, Inc., by giving them 10% of all profits. The funds are used to provide free computers, high-speed internet, and instruction to underprivileged families in urban and rural America. Plus, 40% of their instructors are PhDs, 40% have a master’s degree, and 20% have only a bachelor’s degree.

The Oxford Method believes that education is the great equalizer and the best gift you can give the next generation. Subject areas include science, technology, engineering, and math (STEM), as well as business, social studies, psychology, English, history, public speaking, study methods, test-taking, and more. To get more information about The Oxford Method, visit the website.

Lexus IS Wax Edition: Madlib × KAYTRANADA

Madlib and KAYTRANADA Take Lexus IS Wax Edition for the Ultimate Spin

Artists’ first joint record debuts in custom Lexus with fully functional turntable

“Driven by Sound” video series documents ambitious collaboration and engineering feat

The Lexus IS Wax Edition hits all the right notes. The custom concept vehicle, a modified 2021 Lexus IS sports sedan, has a fully functional turntable built into the dashboard that is capable of playing vinyl records while the car is in motion without missing a beat – even on a bumpy road. To celebrate this innovation, Lexus and Pitchfork brought together legendary DJ and producer MC Madlib and chart-topping artist and producer KAYTRANADA for the first time to create a brand-new double-single on vinyl and debut it in the Lexus IS Wax Edition, giving a whole new meaning to “taking it for a spin.”

This impressive fusion of music and cars was captured in a two-episode documentary series, “Driven by Sound,” created in partnership with Pitchfork. Episode One offers a behind-the-scenes look into the creative process of Madlib and KAYTRANADA. Episode Two documents the creation of the in-dash turntable and reveals the Lexus IS Wax Edition. It features music from the highly anticipated release of the artists’ joint double-single. Vinyl Me, Please (VMP), a monthly record subscription club that curates and creates vinyl packages, will distribute the exclusive 7″ vinyl to select members as part of their subscription.

“When I make music, I usually do it in headphones, so I hear everything clear,” said Madlib. “And I take it to the car, test it out. Every time. That’s the big test. To have the turntable in a Lexus? That’s beyond.”

“When Lexus said they wanted to build this car, I didn’t think it was possible,” added KAYTRANADA. “It was amazing to see and hear vinyl playing while cruising in a car.”

With vinyl listening once again on the rise and the Lexus IS attracting drivers with a passion for authenticity and amazing experiences, creating an in-car turntable that works flawlessly with the vehicle in motion was a challenge worth pursuing. To bring the concept car to life, Lexus commissioned SCPS, a world-renowned creative technology and custom fabrication studio based in Los Angeles. For over a decade, SCPS has been behind the marketing innovations of consumer brands and Hollywood’s biggest blockbusters.

The record player, created with a 3D printer and modified with carbon fiber and machined aluminum, fits snuggly into the vehicle’s glovebox and is large enough to play a full-size 12-inch record. Once the needle hits the grooves, a rotating motor helps stabilize the turntable to avoid skipping while the vehicle is in motion. The enhanced suspension system of the Lexus IS and fine-tuned handling provide a smooth and stable ride, which are critical for the needle of a record player. The Lexus IS Wax Edition offers an ideal environment for appreciating the warmth and depth that vinyl records give to recorded music. The modified vehicle, designed to celebrate the launch of the 2021 Lexus IS sports sedan, will not be for sale, but will be on display at future Lexus events.

“Like audiophiles who go ‘all in’ to create the purest listening experiences, we went ‘all in’ to design the new 2021 Lexus IS as the purest expression of a sports sedan,” said Vinay Shahani, vice president of Lexus marketing. “The Lexus IS Wax Edition exemplifies the ultimate union of our respective passions, bringing together vinyl and cars in a fresh new way.”

Featuring the Mark Levinson Premium Surround Sound Audio System, the new 2021 Lexus IS boasts one of the best sound-listening spaces for music lovers. Its 17 speakers and new amplifier offer 1,800 watts of power for a 7.1 surround sound listening experience.

For more information on the new IS, visit Lexus’ website.

About Lexus

Lexus’ passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its guests. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 243 dealers offering a full lineup of luxury vehicles. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers eight F SPORT models and two F performance models. Lexus is committed to being a visionary brand that anticipates the future for luxury customers.

FNL Episode 2_04 Photo Credit Pitchfork for use by 360 Magazine

analysis illustration by Rita Azar for 360 Magazine

Sphere We Go! STEM Exhibit

WonderWorks Orlando Unveils New STEM Exhibit Explaining Earth’s Spheres: Sphere We Go!

WonderWorks Orlando announces the opening of a new exhibit focused on science, technology, engineering and mathematics (STEM). The new exhibit topic will focus on the layers of the Earth’s spheres and is scheduled to open March 11, 2021.

“Earth is a topic that most people love to learn about, so we are excited about this new exhibit,” says Brian Wayne, general manager of WonderWorks Orlando. “This will give families a fun way to learn about this STEM topic, whether it’s just for fun or if they are looking for a way to expand upon their child’s formal education.”

The new exhibit will help teach people about the four different layers in Earth’s spheres, including the lithosphere (or geosphere), hydrosphere, biosphere, and atmosphere. In addition to learning about each layer, the exhibit also explains how the four layers interact with each other. The new exhibit will include images and content to read. There is also a 3D hologram high-definition video–no special glasses required–that provides a visual explanation of the layers and how they interact, to enhance the viewing experience.

STEM education, according to the National Inventors Hall of Fame, focuses on teaching children real-world applications that help develop a variety of skill sets. Some of the skills children gain through STEM education include technology literacy, problem solving, creativity, curiosity, critical thinking and being innovative. Finding ways to introduce them to STEM topics in a fun way can help to get them more interested.

“We look forward to helping families learn more about the spheres that make up Earth,” added Wayne. “We continue in our mission of making learning fun!”

To choose the name for the new poll, WonderWorks held a poll asking people to choose from three names. Employees and social media users weighed in, with the following being the outcome of the exhibit name poll: Sphere We Go! is the official new name of the exhibit.

  1. Sphere We Go! – 51% of the vote
  2. Get Outta Sphere! – 38%
  3. Sphere Not These Earthly Layers! – 11%

Additional onsite and community programs include the WonderWorks WonderKids event, virtual learning labs, FLO-Art Florida Youth Art Gallery, science fair partnerships, online science information and worksheets and a homeschool program. WonderWorks Orlando also offers various STEM activities, including virtual learning labs, onsite exhibits, activities and more.

To learn more about the programs offered at WonderWorks Orlando, visit the site.

Due to a county-wide mask restriction in Orlando, guests will need to bring one with them. WonderWorks does also have some for sale onsite. WonderWorks has implemented COVID-19 safety protocols, including reduced capacity and hours, enhanced cleaning efforts, social distancing measures, hand sanitizer stations, employee health screenings and employee personal protective equipment (PPE). Guests are encouraged to review all safety rules before their visit on the webpage devoted to COVID-19.

About WonderWorks

WonderWorks, the upside-down adventure, is a science-focused indoor amusement park for the mind that holds something unique and exciting for visitors of all ages. Guests enter through an upside-down lobby with the ceiling at their feet, the ground above their head and must pass through an inversion tunnel to turn right side up. There are three floors of nonstop “edu-tainment,” with over 100 hands-on and interactive exhibits that serve a STEM educational purpose to challenge the mind and spark the imagination. WonderWorks Orlando is also home to The Outta Control Magic Comedy Dinner Show. WonderWorks is located in Orlando, Pigeon Forge, Myrtle Beach, Panama City Beach, Syracuse and Branson. For more information, visit the site.