Posts tagged with "creative director"

Immersive Van Gogh Exhibit via Carol Fox and Associates Public Relations for use by 360 Magazine

Immersive Van Gogh’s New Creative Director

IMMERSIVE VAN GOGH AND DESIGNER DAVID KORINS (HAMILTON) JOIN FORCES TO CREATE THE LARGEST AND MOST ELABORATE ITERATION OF THE EXHIBIT

Slated to be Seen in 19 Cities Across North America in 2021, Immersive Van Gogh Brings the Artist’s Masterpieces to Life Via 500,000 Cubic Feet of Projections Indoors in New York  

Hailed as “Mind-Blowing” (Toronto Star) and “Undeniably Impressive” (–Time Out Chicago)

Immersive Van Gogh, the highly-anticipated immersive art installation coming to New York this summer, announced today that Emmy Award-winning and Tony Award-nominated designer David Korins, known for his set designs featured in numerous Broadway hits including Hamilton and Dear Evan Hansen, will serve as Creative Director New York for the installation. Scheduled to open on June 10, a new block of tickets will go on sale to the public Saturday, April 24 at 10 a.m. ET. The New York location and further details, including a preview of David Korins’ designs, will be revealed at a virtual press event on Friday, April 23 at 10 am ET.

As the Official Card Sponsor of Immersive Van Gogh in New York, American Express® Card Members have exclusive pre-sale access to the new block of tickets before the general public beginning Monday, April 19 at 10 a.m. ET through Wednesday, April 21 at 9:59 a.m. ET here.

Korins will join creative team for Immersive Van Gogh, the original North American immersive celebration of Van Gogh’s art. The team includes Creator Massimiliano Siccardi; Composer Luca Longobardi and Art Director Vittorio Guidotti. This winning team will make Immersive Van Gogh the most impressive staging to date and the most expansive in the world, having already opened to tremendous acclaim in Toronto, Chicago and San Francisco, with additional openings scheduled for 16 cities across North America, including Los Angeles, Dallas, Denver, Las Vegas and more. Since its North American premiere in July 2020, more than 1 million tickets have been sold to Immersive Van Gogh, making it the most popular attraction currently in North America.

Immersive Van Gogh invites audiences to “step inside” the iconic works of post-Impressionist artist Vincent van Gogh, evoking his highly emotional and chaotic inner consciousness through art, light, music, movement and imagination. The gallery space offers patrons more than 500,000 cubic feet of animated projections. Renowned Creative Director Korins will create a custom design to fit the architecture of the exhibition’s New York home, adding elements to the gallery space as well as adjacent auxiliary elements. Korins will create numerous New York-specific installations, viewing platforms and high-tech, experiential and interactive elements previously unseen in any other venue.

Immersive Van Gogh has been hailed as an entirely new way of encountering art and has been enthusiastically embraced by press and patrons in every city in which it currently is being presented,” said Producer Corey Ross. “Our New York exhibition will be by far our most ambitious. Not only do we have the talents of our ingenious Italian creative team, we also have David Korins bringing his distinct creative vision to the project to provide an unsurpassed guest experience.”

“This will be an event that New Yorkers and visitors can enjoy safely, quite literally surrounding themselves with the work of Vincent van Gogh, one of the greatest artists who ever lived,” added Producer Svetlana Dvoretsky.

“I am thrilled to be collaborating with the creative minds behind the Immersive Van Gogh exhibit to create a truly unique experience for the city of New York to enjoy and be inspired by,” said David Korins, Creative Director New York. “I have always been deeply moved when looking at Van Gogh’s paintings, which are universally beloved for their color and unique use of texture, or his transcendent ink drawings, and I’m humbled by the opportunity to develop an experience that will enhance the viewers’ time spent with his powerful art.”

It is expected that Immersive Van Gogh will be the first event of its magnitude since the start of the COVID-19 pandemic. “We have a track record of producing this event safely in numerous cities throughout North America,” said Co-Producer Irina Shabshis. “We hope that this will lift the spirits of so many New Yorkers, who have not had the opportunity to experience cultural attractions for the past year, with first-rate production values that will make this one of the top events in the city this summer,” added Co-Producer Maria Shclover.

“David Korins is a very experienced and creative; he is giving his professional and artistic contributions to the implementation of the New York venue that will host my creation Immersive Van Gogh“, said Creator Massimiliano Siccardi, “I have enormous respect for his creativity, and I feel that his vision will be able to excellently enhance the audience experience, priming their minds as they enter and exit our exhibit, and also creating architectural enhancements that will provide unique vantage points from which they can observe my work. Most of all, I know that David shares a deep appreciation of and respect for the work of Vincent van Gogh, and that he, like me, wants to pay homage to the brilliance of his body of work, a legacy that influenced us all in our individual development as artists.”

Immersive Van Gogh has received rave reviews from critics and patrons. The Chicago Tribune exclaimed “entire rooms pulse with imagery and emotional resonance.” The Toronto Sun declared, “the mind-blowing imagery, brings Van Gogh’s best work to life — including SunflowerIrises, and The Starry Night — for a cathartic and liberating experience.” “Immersive Van Gogh ups the emotional ante,” Toronto Star stated, “I wondered: could projections of paintings on walls and floors be thrilling? The answer is ‘yes.’” Called a “completely new way of encountering art” by CTV and a “blockbuster digital experience that has taken the art world by storm” by Artnet News, the exhibit “cleverly embraces creativity,” according to Washington Post. The San Francisco Chronicle summed it up saying “It’s one hell of a way to wake up from our long pandemic art nap.”

The hour-long walk-through installation has been designed with health and safety as a priority. Admissions will be limited according to New York City’s capacity guidelines with touchless ticket-taking; temperature checks upon arrival; hand sanitizer stations and social distancing markers prominent throughout the venue; and digitally projected social distancing circles on the gallery floors to ensure appropriate spacing. All guests must wear a face covering at all times during their visit to Immersive Van Gogh.

Immersive Van Gogh was designed by Creator and Italian film producer Massimiliano Siccardi, with original, mood-setting music, both original and curated, by Italian multimedia Composer Luca Longobardi, who provided a score that combines experimental electronic music with pure, ethereal and simple-seeming piano. Vittorio Guidotti is the Art Director. Siccardi and Longobardi are both pioneers of immersive digital art installations in Europe, where they created the world-renowned Van GoghStarry Night exhibition, among others. With approximately 100 state-of-the-art projectors illuminating over the exhibit space, visitors to Immersive Van Gogh will be encircled from head-to-toe in Van Gogh’s brushstrokes and colors, including animated details from works such as Self Portrait with Felt Hat (1888), The Bed-room in Arles (1889), Irises (1889) and The Starry Night (1889).

Tickets for the exhibition are on-sale now online and by phone. Tickets range in price from $29.99 for kids to $99.99 for VIP Flex tickets, which comes with priority access, flexible admission, a limited-edition poster, a souvenir laminate and a van Gogh cushion. Basic timed tickets are $49.99. The New York location will be revealed at a virtual press event on Friday, April 23 at 10 am ET. To RSVP and receive a link to the press event, click here.

The new block of tickets will go on sale to the public Saturday, April 24 at 10 a.m. ET.

For more information about Immersive Van Gogh, visit this website or call. Follow the exhibition on social media at @goghnyc on FacebookInstagram or Twitter.

About Vincent van Gogh

Legendary Dutch painter Vincent van Gogh (1853 – 1890) is recognized as one of the world’s greatest and best loved artists. He was born in the Netherlands to his father, Theodorus van Gogh, and his mother, Anna Cornelia Carbentus, a moody artist whose love of nature, drawing and watercolors was passed on to her son. He worked at his uncle Cornelis’ art dealership when he had already been fluent in French, German and English, as well as his native Dutch. He fell in love with English culture when he was transferred to the Groupil Gallery in London in 1873.

During his short life he painted more than 2,000 artworks ranging from ordinary household items and self-portraits to surreal landscapes that inspire awe. Van Gogh was a post-Impressionist painter whose work — notable for its beauty, emotion and color — highly influenced expressionism in 20th-century art. He struggled with mental illness and remained poor and virtually unknown throughout his life.

He was tragically admitted to a psychiatric hospital after offering his severed ear to a woman at a local brothel. For hope, he turned to painting and nature, until one day when he went out to paint in the morning with a loaded pistol in his hand and reportedly shot himself in the chest. In his 37 years alive, Van Gogh only sold one painting, The Red Vineyards, to his brother Theo.

About the Creative Team

DAVID KORINS, Creative Director New York

David Korins is the award-winning Creative Director, Designer and Founder of his eponymous New York City based creative studio. In his two decades of creating omnidirectional experiences, he has, along with his expert team, reached hundreds of millions of people all over the world while helping the most influential brands, companies and individuals bring their stories to life. From stage to screen, museums to hospitality, experiential design to singular live events, Korins has traversed the landscape of world building and storytelling through almost every medium available. Korins created the worlds for the Tony Award-winning musicals HamiltonDear Evan Hansen and Beetlejuice: The Musical. He has also designed the set for the musical Mrs. Doubtfire as well as over 20 additional Broadway shows. Among numerous TV credits, Korins is the Production Designer for the 91st Annual Academy Awards and Grease: Live!, for which he received an Emmy Award.

Collaborators include Bruno Mars, Elton John, Lady Gaga, Kanye West, Mariah Carey, Andrea Bocelli, Sia, and Takashi Murakami, and presented at venues such as Madison Square Garden, Coachella, Gagosian, Lollapalooza, SXSW, and Sotheby’s. Brand partnerships include the NFL, Twitter, Google, Spotify, YouTube, and Microsoft. As the Creative Director for the USC Shoah Foundation, he has led the organization’s rebranding efforts, the creation of several new experiences, and state of the art testimonials. In 2019, through an ongoing collaboration with Sotheby’s, Korins unveiled a unique exhibit at their New York City headquarters in celebration of the company’s 275th Anniversary. In addition, he designed the Time Square restaurant Bond 45. His work has earned him an Emmy Award, three Tony nominations, Drama Desk, Lortel Awards, three Henry Hewes Design Awards, and an Obie Award for Sustained Excellence in Design.

MASSIMILIANO SICCARDI, Creator

Massimiliano Siccardi studied at the London School of Contemporary Dance of London. But in 1990, he left the world of dance to begin a new journey in the world of video art. Siccardi quickly became the artistic force behind several visual mise-en-scène for choreographers around the world. He also created video scenographies for numerous prestigious festivals and galas around the world. He also re-constructed the video mapping of the Basilica di Giotto and for the Teatro Petruzzelli of Bari, where one of his permanent installation’s virtually reconstruct the frescoes of the Cupola. Siccardi is also a celebrated photographer and has had photo ex-hibitions in Spoleto and Rome, to name a few. He is professor of digital image elaboration at the Accademia di Comunicazione e Immagine of Rome. In 2012, Siccardi received the prestigious International Award “Romaindanza” for his talent in the visual work of dance theatre. Since 2012, he has been artist in residence at the Carrières de Lumières – Atelier des Lumières where he authored the mise-en-scène of numerous immersive shows. He is currently creating projects within Italy as well as New York, Berlin, Leipzig and Rome.

LUCA LONGOBARDI, Composer

Italian composer and pianist Luca Longobardi is a classically trained musician who incorporates the contemporary electronic music into his pieces. Born in 1976, Longobardi studied classical music in Italy and New York and went on to earn his doctorate in digital audio resto-ration in Rome in 2011. His works reveal a strong interaction between classical and contemporary music. The experience he has gained as a theatre musician has increased his interest in the relationship between sounds and spectacle; he has composed music for ballets and films and accompanied installations and experimental art productions (Atelier de Lumières – Paris, Carrière does Lumières – Baux-de-Provence, Kunstkraftwerk – Leipzig). At his multimedia performances and in his recordings, strong experimental electronic music meets pure, ethereal and simple-seeming piano playing that nevertheless relays deep emotions.

About the Producing Team
The producers of Immersive Van Gogh New York are Corey Ross and Svetlana Dvoretsky, working with Co-Producers Maria Shclover and Irina Shabshis. Together they founded Immersive ArtSpace NY, LP to bring Immersive Van Gogh to New York.

Corey Ross is the founder of Starvox Entertainment which has ranked in Profit Magazine’s Fastest growing Canadian companies for 5 years in a row. The company produces and man-ages cross-over performing arts shows and exhibition including the Art of Banksy in London, Canada, the USA, Taiwan, and Japan. He is also a co-founder at Lighthouse Immersive – a company producing the Immersive Van Gogh in 19 North American cities and Illusionarium in Toronto.

Svetlana Dvoretsky is the founder of Toronto’s Show One Productions and a proud recipient of the Order of York by the Government of Canada for her “significant role in arts and culture.” Show One Productions is leading presenter of high-profile international artists in classical music, theater and dance. She is a co-founder of Lighthouse Immersive and co-producer of Immersive Van Gogh.

Maria Shclover and Irina Shabshis are the co-founders of Maestro Immersive Art. Shclover founded Maestro Artist Management in 2004, Shabshis in 2005 and together they have presented more than 1,000 theatrical and classical music performances across the United States, including projects with Michel Legrand, Mikhail Baryshnikov, John Malkovich and more. In 2012, Shclover and Shabshis formed a non-profit organization, Cherry Orchard Festival Foundation, presenting an annual international theatrical festival to audiences in New York City and beyond.

Immersive Van Gogh Chicago 9 - Photo Credit Michael Brosilow.

Lighthouse ArtSpace Chicago Extends Immersive Van Gogh Exhibit 

DUE TO POPULAR DEMAND, LIGHTHOUSE ARTSPACE CHICAGO ANNOUNCES EXTENSION FOR IMMERSIVE VAN GOGH EXHIBIT THROUGH NOV. 28

Initial Block of Tickets Sold Out; New Block of Tickets on Sale Wednesday, April 7 at 10 a.m.

Lighthouse ArtSpace Chicago, a new venue within Chicago’s recently renovated landmark Germania Club Building, today announced that due to popular demand the U.S. premiere of the blockbuster art experience Immersive Van Gogh Exhibit will extend its dates to November 28, 2021 after having sold out the current block of tickets. Tickets go on sale Wednesday, April 7 online and by phone at 844-307-4644.

Lighthouse ArtSpace Chicago, a three-story facility located at 108 W. Germania Place, is dedicated to immersive art presentations, merging the boundaries between entertainment and culture to give visitors the sense that they are encountering art as never before. Utilizing the building’s Victorian Era architectural details, 35-foot-tall walls and multiple levels (including balconies), the venue will present vibrant immersive art exhibitions that surround the viewer on all sides.

The venue’s first presentation,Immersive Van Gogh, is a visually spectacular digital art exhibition that has received widespread critical acclaim. Immersive Van Gogh invites audiences to “step inside” the iconic works of post-Impressionist artist Vincent van Gogh, evoking his highly emotional and chaotic inner consciousness through art, light, music, movement and imagination. The Italian creative team who pioneered digital experiences in Paris has created a custom design to fit the gracious Neo-Classical architecture of the exhibition’s Chicago home.

The hour-long, walk-through experience has been designed with health and safety as a priority. Capacity will be limited in accordance with the City of Chicago’s safety protocols. Additional safety precautions include touchless ticket-taking, temperature checks upon arrival, hand sanitizer stations, social distancing markers throughout the venue, and digitally projected social distancing circles on the gallery floors to ensure appropriate spacing. All guests must wear a face covering at all times during their visit to Lighthouse ArtSpace Chicago.

Immersive Van Gogh was designed by creative director and Italian film producer Massimiliano Siccardi, with original, mood-setting music by Italian multimedia composer Luca Longobardi,who provided a score that combines experimental electronic music with pure, ethereal and simple-seeming piano.Vittorio Guidottiis the Art Director. Siccardi and Longobardi are both pioneers of immersive digital art experiences in Paris, where they were part of the team that created the world-renowned Van Gogh, Starry Night exhibition, among others. With more than 70 projectors illuminating over 15,000 square-feet, visitors to Immersive Van Gogh are encircled from head-to-toe in Van Gogh’s brushstrokes and colors, including animated details from works such as Self Portrait with Felt Hat (1888), The Bedroom in Arles (1889), Irises (1889) and The Starry Night (1889).

Immersive Van Gogh is a new way of encountering art, as it quite literally surrounds viewers on all sides with the brilliant work of one of the greatest painters of all time,” said Immersive Art Space Co-Producer Corey Ross. “Both connoisseurs and new admirers of Van Gogh’s work are guaranteed a breathtaking perspective on the influential artist’s oeuvre. Merging state-of-the-art technology, theatrical storytelling, animation and some of the finest works of art ever created, Immersive Van Gogh is a uniquely mesmerizing experience that seemingly transports the viewer into the artist’s mind to see these timeless works as never before.”

“Despite being unknown throughout his life, Van Gogh’s artwork has created a lasting impact through its emotional richness and simple beauty,” said Massimiliano Siccardi, Immersive Van Gogh designer. “Both myself and Luca Longobardi are very excited to once again bring Van Gogh’s legacy to life in a way that is unique to the beautiful architecture of the Germania Club Building.”

The premiere of Immersive Van Gogh in Chicago was described as “a feast for your eyes” by WTTW Chicago and “impressive…(with) clever touches (and) emotional resonance” by the Chicago Tribune.  The Daily Herald said the exhibit “reimagines masterpieces for a digital age” and TimeOut Chicago called it “a visual spectacle… the future of experiential art.”

Lighthouse ArtSpace Chicago is operated by Immersive Art Space LP, a partnership between co-producers Corey Ross, Svetlana Dvoretsky, Maria Shclover and Irina Shabshis. The venue also features a merchandise/gift shop. Future plans include additional immersive art shows as well as live performances.

Ticket prices start at $39.99 for adults ($24.99 for children 16 or younger) with untimed and flexible ticket options available. The venue is easily accessible by public transportation and has ample parking in the nearby James House parking garage. For more information about Immersive Van Gogh, visit this website or call 844-307-4644.  Follow the exhibition on social media on Facebook, Instagram and Twitter.

About Vincent van Gogh

Legendary Dutch painter Vincent van Gogh (1853 – 1890) is recognized as one of the world’s greatest and best loved artists. He was born in the Netherlands to his father, Theodorus van Gogh, and his mother, Anna Cornelia Carbentus, a moody artist whose love of nature, drawing and watercolors was passed on to her son. He worked at his uncle Cornelis’ art dealership when he had already been fluent in French, German and English, as well as his native Dutch. He fell in love with English culture when he was transferred to the Groupil Gallery in London in 1873.

During his short life he painted more than 2,000 artworks ranging from ordinary household items and self-portraits to surreal landscapes that inspire awe. Van Gogh was a post-Impressionist painter whose work — notable for its beauty, emotion and color — highly influenced expressionism in 20th-century art. He struggled with mental illness and remained poor and virtually unknown throughout his life.

He was tragically admitted to a psychiatric hospital after offering his severed ear to a woman at a local brothel. For hope, he turned to painting and nature, until one day when he went out to paint in the morning with a loaded pistol in his hand and reportedly shot himself in the chest. In his 37 years alive, Van Gogh only sold one painting, The Red Vineyards, to his brother Theo.

Big Sean Detroit Pistons annpuncement illustration by Kaelen Felix for 360 MAGAZINE

BIG SEAN × DETROIT PISTONS

The Detroit Pistons announced hip-hop icon and Detroit-native Big Sean will become the organization’s Creative Director of Innovation. In this role, Big Sean will provide creative counsel and strategic guidance on a variety of Pistons off-the-court initiatives, including team merchandise design, in-game experience, co-branded community, and social responsibility activation, and more.

To kick off the partnership, Big Sean has added his Don Life logo to the Pistons practice jersey. Photos of the jerseys are attached.

“Sean is an accomplished artist, philanthropist and entrepreneur. Having spent time with him and his family I know how deeply he cares about the city of Detroit,” said Pistons Owner Tom Gores. “We share a common desire to use the power of sports and entertainment to improve our community and make a positive impact on people’s lives. I’m excited to see what we can do working together.”

Central to the partnership, the Pistons and the Sean Anderson Foundation will work together and engage Detroiters through future community initiatives and programming. The six-time Grammy nominee will also curate music for Pistons in-game entertainment, including halftime performances and DJ playlists. Additionally, Big Sean will participate in creative sessions and spearhead collaborations with the Pistons design team to launch custom merchandise line extensions.

“It’s a dream come true and a real honor to get to work with the iconic Detroit Pistons,” said Big Sean. “I grew up in the city, which naturally made me a fan of the Bad Boys. I would later have a Grant Hill poster on my wall and then, against all odds, would watch the ’04 Pistons go on to win the Championship, inspiring the whole city of Detroit. I look forward to creatively finding new ways to contribute to their legacy and continue their dedication to the community through sports, art, and, of course, music.”

Detroit Pistons Chief Business Officer Mike Zavodsky lauded the addition of Big Sean and sees the partnership as a natural fit for the Pistons and their newly launched D-Up brand campaign.

“Big Sean embodies everything the Pistons organization and our D-Up campaign is about – creativity, hard work, and the people of Detroit,” said Zavodsky. “Big Sean and the Pistons are both a part of the fabric of Detroit, and we look forward to this partnership reflecting the culture of the city we both call home.”

FOLLOW BIG SEAN:
INSTAGRAM | TWITTER | SPOTIFY

New Menswear Brand – XIVI

On November 6th, 2020 the new brand, ​XIVI​, launches their first Menswear collection. This is a small group of ​LIMITED EDITION​ pieces. Each style will sell a limited number of pieces, ranging from 20-30 pieces per color and size.

Shop this limited, luxury loungewear collection while it’s hot!

To kick off the company’s launch, everything is set to sell at pre-sale and will begin shipments on 11/30. ​XIVI​ offers the softest product line including t-shirts, sweat suits and bandanas. You won’t want to miss this pre-sale! Following the launch the company is already set up to drop a second line in March of more ​LIMITED EDITION​ styles that are spring forward but also pair well with the previous collection.

XIVI’s​ mission is to give Menswear the comfort it deserves. Up your comfort level and shop XIVI now.

ABOUT THE BRANDS VISION:​

XIVI​ is dreamed, designed and made in California.​ I​ t is a goal to be locally created from start to finish. This includes everything from design to production including where the fabric is made. Along with where ​XIVI​ is created, they have plans and partners to help focus on sustainability and do their part in cleaning up the fashion industry. The whole first collection uses fabric made out of the leaves of eucalyptus, creating an extremely soft fabric. To learn more about the company’s Sustainability Program and fabrics used, click here. In addition to sustainability, ​XIVI​ plans to help close the full circle by recycling your used clothes. They set up an easy to follow, step by step guide to sending your clothes back to the company where they will then be sent to programs like Good360 and Career Gear to help young men in need of clothes. In addition they offer their customers an incentive where you can receive anywhere from $5-$50 towards new product(s) determined by the amount of product(s) sent and the quality of them. To learn more about the company’s Recycling Program, click here​. Another way ​XIVI​ is sustainable, is by partnering with Noissue for the company’s packaging and gift wrapping. This includes the mailers, tissue paper, stickers, thank you cards and so much more to come. All of these products made with Noissue are 100% recyclable and compostable and a big benefit of partnering with them is that for every order purchased, a tree will be planted.

To learn more about​ XIVI visit our website and sign up for newsletters to get the most up to date mens fashion advice and information.

Shop menswear now at ​XIVI​ while the products last!

ABOUT THE CREATIVE DIRECTOR:

The young designer Taylor Rose, designs this first collection with a close attention to detail, quality, and luxury. Taylor tells us, “As a young designer my dreams have always been to design Menswear, start my own brand and own my own business. Until COVID-19 happened, I was the assistant designer at Vince with the lack of time outside of work; starting my own brand just wasn’t possible yet. Sheltering in place gave me the time I needed to start my new journey. I took this time as something you are not given in life and can be extremely rare. With the lack of work and extended periods of free time I was able to create ​XIVI​, design my first mini collection and so much more behind the scenes work.”

“No one is going to hand me success. I must go out and get it myself. That’s why I’m here. To dominate. To conquer. Both the world, and myself.”​ – Lewis Howes

Due to the state of the economy and the mindset of people today, comfort is a key factor to how people are dressing for their new daily lifestyle. ​XIVI​ is giving men the option to still look nice while lounging at home, during a zoom meeting and other social situations that may arise. COVID-19 changed the way people dress, interact and live every day. We plan to adapt to a new world of clothing with today’s comfort in mind.

“I really hope that we won’t see anyone left behind because of Covid-19. I do think times of hardship can generate amazing bursts of creativity.” ​- Damien Paul
(Head of menswear at Matches Fashion)

CONNECT WITH THE BRAND:

Twitter: @XIVI_official

Website: www.XI-VI.com

Instagram: @XIVI.Official  @TaylorRose.Hertz

Facebook: @XIVI.Official

Egomeli Hormeku illustrated by Mina Tocalini for 360 MAGAZINE.

Egomeli Hormeku – Def Jam Recordings

Egomeli Hormeku – an experienced and innovative brand and content strategist – has been appointed Senior Vice President & Creative Director, Def Jam Recordings, it was announced today by Rich Isaacson, Executive Vice President/General Manager. In his new role, Mr. Hormeku will provide creative oversight in content creation, digital and social strategies, and brand identity and partnerships. Based in New York, he will report directly to Mr. Isaacson.

“A successful mover and shaker in the ultra-competitive New York City branding community for the past decade, Ego has built a portfolio and network that are second to none,” said Mr. Isaacson. “As Def Jam continues its fourth decade as the world’s number one destination for hip-hop culture, Ego will have a broad palette with which to work his magic. We’re excited to welcome him aboard.”

“There’s no better time than now,” said Mr. Hormeku, “to redefine what Def Jam means to music, cement what the label means to black culture, and ultimately swell the brand’s influence on a global scale. It’s simple. I’m at Def Jam because I owe Def Jam. It raised me. Not only is it the soundtrack to years that have molded my life and love for music, but its impact is the foundation for my creativity throughout my career.

“It’s an exciting time at the label, and with new leadership from Jeff Harleston and Rich Isaacson, there’s a renewed sense of creativity, tenacity, strategy and responsibility,” he continues. “This is why Def Jam is so important. If there was a duty to uphold the integrity of black culture, the label is uniquely positioned to do so. You know what else is important?  Breonna Taylor’s killers have still not been arrested.”

Mr. Hormeku comes to Def Jam after serving as CEO of the company he founded in 2015, Magic Creative Agency, which designed and executed the creation and strategic planning of brands and celebrities from a digital and physical lens. Overlapping with the first two years of Magic, he was Digital Strategist/Lead Social Community Manager for Nike, where he led digital strategy and social community management for Nike East (New York, Boston, DC, Atlanta, Miami) while spearheading individual category digital strategies. He later spent a year as Senior Producer, Content Development at Columbia Records, bridging strategic and creative needs by developing digital storytelling content, and liaising cross-functionally with the Digital team, Business and Legal Affairs, Marketing, Video Production, A&R, and so on to help drive a project home and deliver a finished product.

Prior to these ventures, he founded The Hormeku Group, which functioned as an umbrella for the Nothing Nice New York clothing line, the original Steel Rosé wine brand, the luxury Vida chocolate cigar line. The Group also handled a self-help book, Hope this Helps, that was a spin-off of The Nerdy McFly Manifesto, a book he wrote with friends that contained 101 rules for young men on how to create a balance between smart and cool.

Mr. Hormeku was raised in the Brownsville section of Brooklyn. He graduated from the University of Arizona in 2008, with a Political Science and Physiological Sciences double major in Africana Studies and English Minor, while a member of the Alpha Phi Alpha fraternity. Between studies, he honed his craft as a DJ at campus parties. Mr. Hormeku is also a graduate of the Cornell Business Strategy Exec Program.

Follow Def Jam Recordings: Facebook | Instagram | Twitter | YouTube

VIRGIL ABLOH × LOUIS VUITTON SS19

On Thursday, January 17, Louis Vuitton celebrated the launch of their Men’s Spring/Summer 2019 collectionVirgil Abloh’s debut with the house. 

 

The Miami Design District store hosted a private launch preview event of the highly-anticipated collection where guests were given an exclusive look at Virgil’s first collection before it was made available in 30 select stores globally on Friday, January 18. Drawing inspiration from “The Wizard of Oz”, the unique design of a yellow pathway led up to the entrance of the boutique, perfectly in tune with the vibrant colors from the collection. 

 

Notable attendees included: Founder of IPC Nathan Browning, Founder of Del Toro Shoes/Co-Founder of @TheOfficeMIA Matthew Chevallard, Tommy Cabrerizo, Christiaan De La Fe & Model Melody De La Fe, DJ Brendan Fallis, CEO & President of DACRA Craig Robins, Art Curator Vito Schnabel, Influencer Aureta Thomollari, Artist Typoe, Influencer Sandy Meyer Woelden, and more. 

The pop-up will be open to the public from January 18 – February 10, 2019 at the Louis Vuitton Miami Design District boutique

In Loving Memory of Michael Mann

By Madison Smushkevich

Recently, notable fashion stylist, Michael Mann, sadly passed away. His cause of death is still unknown.

Michael has worked with 360 Magazine, Fashion Bomb Daily as well as Vogue Brasil.

Not long ago, model Draya Michele teamed up with Mann for her 360 Magazine cover. “You pushed for me. When they said I couldn’t be a fashion girl, you said I could,” asserts Draya (on a recent Instagram post). It’s evident that Mann made a sincere effort to see both his clients and loved ones reach their personal best.

Stylist Michael mann, draya michele, 360 MAGAZINE

“From the moment I first laid eyes on you I fell in love. One of the most captivating spirits I’ve ever met. Our journey together wasn’t perfect but it was worth it. I am in disbelief and pain writing this. Rest in Paradise my friend, I love you!,” stated Lil Mama.

Recently, a GoFundMe page was created to assist Mann’s family with costly funeral arrangements.

Diggy Simmons Attends Interactive “Life Coach” in NYC

JUNE 12TH, 2018- NEW YORK, NY – Last night , rapper, singer, model, and actor Diggy Simmons attended the “Life Coach” Launch in New York City. The multi-hyphened artist was spotted wearing the iconic illustrations of Keith Haring on a suede jacket from the Coach Spring 2018 Keith Haring collection.

To celebrate today’s opening, the brand hosted an exclusive event last evening. Guests were able to experience each of the interactive rooms, with music sets by DJs Stretch Armstrong, Quest?onmarc and Jubilee, live graffiti by artist WhIsBe and a performance by the BKSteppers. Notable guests in attendance included the brand’s Creative Director Stuart Vevers, CEO & President Joshua Schulman, Tapestry, Inc. CEO Victor Luis, Bria Vinaite, Joan Smalls, Ne-Yo, Sheila E, Jon Batiste, Luke James, Paloma Elsesser, Soo Joo Park, Londone Myers, Diggy Simmons, Cara Santana, Angel & Dren, Kodie Shane and Vanessa Hong.

Located at 107 Grand Street in SoHo, New York, Life Coach opens today through June 17. Admission is free, and guests are invited to book appointments in advance, with walk-ins welcome. Guest fortune-tellers and artists are scheduled to appear throughout the experience’s six-day run, and the brand has partnered with Balamii Radio to curate DJ talent throughout the week as well. Programming during the week will include appearances by Oskar Mann, The Hoodwitch, Venus X, AstroTwins. Visit for more information, including booking and event schedules.

About Coach
Coach, the original American house of leather, was founded in 1941 in the heart of Manhattan. Today, it is a leading design house of modern luxury accessories and lifestyle collections, with a long-standing reputation built on quality craftsmanship. Defined by a free-spirited, all-American attitude, the brand approaches design with a modern vision, reimagining luxury for today with an authenticity and innovation that is uniquely Coach. All over the world, the Coach name is synonymous with effortless New York style. Coach products are available in approximately 55 countries through its network of directly operated stores, travel retail shops and sales to wholesale customers and independent third party distributors, as well as through coach.com. Coach is a Tapestry, Inc. brand. Tapestry is publicly listed on the New York Stock Exchange under the ticker TPR.

HERON PRESTON x Off-White

VIRGIL ABLOH AND HERON PRESTON REVEAL “COLLABORATION” HANDBAG

For their first collaborative release, Virgil Abloh (Off-White ℅ Virgil Abloh) and Heron Preston present “COLLABORATION”, a concept carryall that incorporates the designers’ common exploration of industrial elements. This accessory is a living hybrid: its dual-colored strap is a fusion of Off-Whites graphic yellow Weight Securing System strap and Preston’s signature orange band with the branded word “Style” in Russian. The strap is a purposeful note of asymmetry in a piece with clean balance. The transparent body is printed with Off-White’s famed diagonal white lines, along with the words “COLLABORATION”. Black carabiner clips secure the strap, while inside, an industrial netting-inspired inner tote is a textural contrast to the sleek exterior. Substantial industrial hardware finishes the design, with metal nuts that cleanly secure orange leather straps.

“Heron Preston’s ability to think without limits comes to life in this bag we created together,” Abloh says. “The mix of the materials combined with Off-White DNA lead to a final product that suggests a different idea of a “handbag”.”

PRICING
“COLLABORATION” – Mini – $942.00
“COLLABORATION” – Medium – $1,232.00

ABOUT HERON PRESTON

Heron Preston is the true embodiment of an artist born of the post-internet generation. Multi-faceted and genre-bending, he is a cultural icon in youth culture, and emerging designer in high fashion. He founded his eponymous fashion brand in 2016, and in two short seasons has garnered an international following. The common thread among his impressive bodies of work is a commitment to innovation, experimentation, and unpredictability. Heron Preston finds particular joy in the unexpected; taking conventional themes and reinterpreting them. Take for example his “UNIFORM” project from 2015, the designer’s first major collection, in which he collaborated with the NYC Department of Sanitation on a series of zero waste themed clothes and accessories. He’s also served as the global digital producer for Nike and of course, creative consultant to Kanye West, most notably on his work for the Life of Pablo and Yeezy fashion label.

@HERONPRESTON

 

ABOUT OFF-WHITE ℅ VIRGIL ABLOH

Established in 2013, Off-White is defining the grey area between black and white as a color.  Under the brand name, seasonal collections of men’s and women’s clothing, objects, furniture, and publications are articulating a current culture vision. Collections embedded in a recurrent back story with an emphasis on creating garments that have an identity by design. With a design studio based in Milan, Italy the label harnesses the history and craftsmanship within the country yet offers a global perspective in terms of design and trends. With a clear vision of splicing the reality of how clothes are worn and the artistic expression of high-fashion, creative director and designer Virgil Abloh explores concepts in the realm of youth culture in the contemporary context.

@off____white

 

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