Posts tagged with "Rauw Alejandro"

Daddy Yankee Legendaddy via Republic Records for use by 360 Magazine

Legendaddy Garners 600M Streams

Daddy Yankee‘s critically acclaimed chart-topping magnum opus and final album, LEGENDADDY, has already eclipsed 600 million global streams and counting in less than a month! Speaking to the excitement around the last chapter of his genre-defining career, his farewell tour, “LA ÚLTIMA VUELTA” (The Last Round), has already sold out in advance of its launch this summer. He also recently shared the music video for “X ÚLTIMA VEZ” with Bad Bunny. It has generated 40 million-plus views thus far.

Upon release, LEGENDADDY landed as the #1 Latin Album in the World! It bowed at #1 on the Billboard Top Latin Albums Chart, arriving as his fifth consecutive #1 debut on the respective chart. Additionally, it catapulted into the Top 10 of the Billboard Top 200 at #8, marking his highest position on the chart to date and the first Top 10 in 15 years since 2007’s El Cartel: The Big Boss. Additionally, it soared to #1 on the Spotify Weekly Top Albums Chart.

LEGENDADDY incited widespread critical applause. Variety proclaimed, “Spanning over three decades of music, the 19-track collection captures the essence of reggaeton, salsa, dancehall, rap, trap, bachata, EDM, and Caribbean influencers,” and The New York Times noted, “The most dynamic moments come when Yankee reaches for the magic of the past—whether indulging in boastful hubris or summoning listeners into dance floor reverie.” Rolling Stone awarded the record “4-out-of-5 stars” and raved, “He’s going out in a blaze of glory.

Right out of the gate, LEGENDADDY took over Spotify worldwide, ascending to #1 on the Global Album Chart, achieving the biggest streaming day of his career on Spotify with a staggering 35.7 million streams—almost double his prior career best. The album reached #1 in 19 markets, including Argentina, Chile, Colombia, Ecuador, Peru, Mexico, Spain and more on Apple Music‘s all-genres list. Additionally, five of the album’s music videos have vaulted into the Top 10 on YouTube. He has bested his own personal records with the album—and it has only just begun to catch fire too.

Listen to LEGENDADDY HERE.

However, his goodbye is hardly an occasion for tears. Instead, LEGENDADDY might just be the biggest part of the century as he invites a variety of A-list friends to celebrate over three decades of music on this 19-track opus. To herald the record’s arrival, he accompanied the release with nine exhilarating and high-energy music videos for “AGUA,” “LA OLA,” “ZONA DEL PERREO,” “HOT,” “BOMBÓN,” “EL ABUSADOR DEL ABUSADOR,” “IMPARES,” and for his single: “REMIX.” The single’s head-nodding beat and reggaeton production underscore hard-hitting verses and a rafter-reaching refrain. It pops off as a banger on par with his most applauded output. The accompanying visual proves equally scorching, stylish, and sexy.

Watch all of the videos HERE.

From the epic Michael Buffer-led opener “LEGENDADDY” through the emotional finale “BLOKE,” LEGENDADDY traverses a myriad of styles and sounds made famous by Daddy Yankee throughout his iconic run thus far. Other highlights on the album include “CAMPEÓN,” which tackles his career and what it took for him to be a champion in the industry as well as his staple signature tropical fusion sound that he melds together so well with the Luny (Luny Tunes)-produced “RUMBATÓN.”

Not to mention, he attracted his most superb guest list yet. Rauw Alejandro and Nile Rodgers rolls through for “AGUA,” while he and Bad Bunny turn up on “X ÚLTIMA VEZ.” There’s also the unshakable and unforgettable “ZONA DE PERREO” with Natti Natasha and Becky G and “HOT” with Mr. Worldwide himself, Pitbull. Lil Jon and El Alfa team up for the international banger “BOMBÓN” and on “PASATIEMPO,” he links up with Myke Towers for an explosive anthem, while “PARA SIEMPRE” sees him turn up with Sech. He also collaborated with some of the industry’s hottest producers including Play-N-Skillz, Luny (Luny Tunes), Tainy, OMB, JBD, Dímelo Flow, Slow Mike, Nekxum, BK, Jhon El Diver, Wiso, Alex Killer, G.O.K.B., Maki Váez, Scott Summers, Chris Jedi, Gaby Music, Muzik Junkies, DJ Morphius and Blu Rey.

LEGENDADDY stands out as his first album in ten years and his boldest, brightest, and biggest musical statement ever.

For one last time, he will canvas the world on his sold-out “LA ÚLTIMA VUELTA” (The Last Round) tour. Promoted by Cardenas Marketing Network and Raphy Pina, MR Sold Out, the five-month trek includes some of the rapper/songwriters’ biggest headline shows in North America and Latin America to date.

On his retirement, Daddy Yankee said, “Today, I’m announcing my retirement from music by giving you my best production and concert tour. I will say goodbye celebrating these 32 years of experience with this new collector’s item, my album LEGENDADDY. I’m going to give you all the styles that have defined me in one single album.”

That album is LEGENDADDY, and it is here forever.

About Daddy Yankee

As a culture creator, game-changer, agent of change, and groundbreaker, Daddy Yankee has consistently inspired, impacted, and influenced generations of creators. An indisputable icon, he remains one of the most influential artists of all time, bringing reggaeton worldwide for the first time. Latin music and culture would not look, sound or feel the same without him. It’s hard to even imagine the genre itself without “Gasolina,” “Despacito” [with Luis Fonsi] or “Con Calma” [with Snow], and more.

headphones image by Alex Bogdan for use by 360 Magazine

Yarge – El Vuelo

Venezuelan artist Yarge released her latest single and music video, “El Vuelo,” a soft, melodic song about being in a long-distance relationship. See HERE.

A perfect blend of pop, R&B and hip-hop, “El Vuelo” showcases Yarge’s effortless voice and identifiable lyrics.  “The Flight” (English translation) is a story of two lovers who have been separated by living conditions, and captures the feeling of wanting to take a flight to see someone you love.

Yarge sings, “and let the bad be left behind / we no longer have to suffer / we are going to love each other and we are going to see each other / imagine that it happens like this”, asking to leave behind evil and suffering and imagine being together.

The music video was filmed in Caracas, Venezuela, and delves into the history of wanting to be with someone but not being in the same place. The video reflects images of Yarge and her lover doing FaceTiming and wishing to be together.

“For me, ‘The flight’ is so special for its lyrics and its rhythm, since when we started producing it I really wanted to give it that very marked R&B vibe… [but] as we were advancing with the beat we added hip hop and… [less] reggaeton.

Yarge is the first Latina woman to sign with United Masters and her first single with United Masters, “más de mi,” garnered more than 300,000 views in the first two weeks of release.

Yarge began by releasing covers on social networks, one of those covers being “Dile A El” by Rauw Alejandro, who showed his support. Yarge’s first single, “PICK UP,” featuring Ramon Vega with over 100,000 views and multiple viral videos on TikTok with over 800,000 views contribute to her success on TikTok with over 141,000 subscribers, and it continues to grow.

About Yarge

Yarge (born April 13, 2005 in Punto Fijo, Venezuela) is a singer-songwriter. From a young age, her parents pushed her to try different sides of the art world, however, her voice left everyone in the family speechless. In 2017, Yarge started posting small covers on social media, which gave her the opportunity to expand and start building followers on her own path Yarge is currently working on new music with her brother to be released at the UnitedMasters Team.

Maria Becerra inside 360 Magazine.

SPOTLIGHT ON MARÍA BECERRA

María Becerra is a tour de force. The Argentinian songstress, known as “la nena de Argentina” released her second EP in 2021, embracing and experimenting with hip-hop, reggaeton, trap, R&B, salsa, and more to craft her new sound. Described as a “leading voice in Argentina’s urban pop movement,” Becerra is a star on the rise. As the first Latin artist signed to indie American record label 300 Entertainment and with a Latin Grammy Award for Best New Artist pending, it is clear despite her successes already, she is only just beginning. She sat down to answer a few questions for 360 Magazine including how she got her start in music, the story behind her nickname, her influences, and what to expect from her in 2022.

How would you describe your style of music?

I believe I have a very melodic and versatile musical style. In the studio, we always try to ensure that each song has a varied melodic line, with different degrees of nuances. Above all, we aspire to make a melody that sounds familiar and enjoyable to the public. I have experimented with several genres and in all of them, I was able to find how to make my own style fit within them. I hear they call me ‘the Queen of Weeping,” which makes me laugh. I have many songs that are for dogging and dancing, and others that are a bit sadder.

How did you first become interested in creating music?

From a very young age, art was important to me; I learned how to sing, act and dance as a child. In my home, we listened to a lot of music. For a while, I did covers of famous songs as I learned. I think I was absorbing different music and styles to the point where I felt the need to start expressing myself with my own works. Despite this desire, I was not 100% confident in my abilities yet and had many insecurities. I was afraid of how the public would receive my music and doubted if this was my true path. Luckily, things turned out in a positive way. Today, I have no doubts that yes, I was born to create music and it brings me a lot of joy.

Which songs are you most proud of?

Mm, they are all special to me and fill me with pride. It is difficult for me to pick just one. If I had to choose one, my first instinct is to say Ademas De Mi or Mi Debilidad, that song is very significant to me as an artist. I cried a lot while making it and recording the video.

You were a Youtuber before becoming a singer. How was the experience of transitioning from an influencer to an artist?

YouTube was a beautiful experience, and I am grateful that the opportunity was a positive one. The change in my life was progressive over time. Being on YouTube allowed me the chance for people to get to know me, while I gained confidence and worked on my own fears as a public person. Obviously, my life and my career are now on another path but having the experience of being a YouTuber served as the foundation for everything that has gone on to happen in my life.

What is your favorite fan moment?

My favorite moments are when my fans tell me everything in my music speaks to them. It’s amazing how something I pour so much love into in the studio can reach so many people and positively influence their lives. In live concerts, we would raise up different fans to speak with them, and at one performance a girl told us that with my song ‘Tell Me How I Do,’ she declared her love to her girlfriend. I found it beautiful. Those moments fill me with incredible happiness.

Maria Becerra by Christian Garfa 2

How does it feel to have reached this level of popularity so young?

It still doesn’t feel real. It is incredible to me, but I just try and take things one day at a time. I try to appreciate the small things and remain the humble girl I’ve always been because that’s still who I am. I surround myself a lot with my friends, my family, and my pets who are my rocks – they remind me of where I come from and who I am.

Why do you refer to yourself as the Girl from Argentina?

In general, it is known that many of the best discoveries occur accidentally, and this was no exception. When we recorded Animal with Cazzu, in the song’s lyrics I sing “Las Nenas de Argentina,” as if referring to the two of us. Apparently, when people listened, they heard “La nena de Argentina” and everyone loved that I referred to myself that way. From there, I started to use it as my brand, and I feel it gives me a special power for communicating to the world my music and I are made and from Argentina.

Who are your influences?

Wow, so many artists! I especially love and admire Ariana Grande, Beyoncé, and Rihanna. They are very important role models to me. I watch their shows and videos a lot.

How did it feel to join a label as prestigious as 300 Entertainment?

I am honored and very happy to work with them. They have always been supportive, even affectionate, towards me. Unfortunately, their office is in Los Angeles, so we don’t have the opportunity to see each other that often, but when we do it’s always a special moment. I know the whole team at 300 takes care of me and wants the best for me, so I respect them and thank them very much.

Your most recent EP blended many different genres. Which genres would you like to experiment with in the future?

I like Bachata, and I think more songs like this are coming from me. Yet as I said before, I don’t want to pigeonhole myself. I love to experiment with different genres and different sounds, and that is what is important to me as I create music today. So, in 2022 you and all my fans can be surprised with what I come out with next.

What can we expect to see from you in the future?

I feel like 2022 is going to be a great year. My team and I are working hard to make it so. I’m locked in the studio, and many of the songs we are currently working on are tremendous. I am already anxious for people to listen to them. This year, a new album is coming, as well as trips and several shows in Argentina and Europe. We hope to reach many places and have everyone dance and sing to my music.

Maria Becerra inside 360 Magazine 3

Photos: Christian Garfa

RVSSIAN NEW SONG FEATURING LIL BABY & FUTURE

PLATINUM CERTIFIED PRODUCER RVSSIAN RELEASES NEW TRACK “M&M” FEATURING FUTURE AND LIL BABY

Platinum certified producer and artist, Rvssian, released a brand new track “M&M” featuring Atlanta legends, Future and Lil Baby. The single has all the makings of a hit single with its synth laced beats and Rvssian’s pension for addictive melodies. Speaking on the song, Rvssian shared that; “The title “M&M” refers to coming from nothing to now having ‘millions on millions.’ It’s filled with interesting lyrics from both artists who are in the prime of their career. Their flow is fast and heavy throughout, matching the production and beat. The song is available now across all streaming platforms.

Rvssian is currently enjoying the success in the Latin world with Rauw Alejandro and Chris Brown with the hit single “Nostalgico” which is breaking Top 10 Latin Airplay and 150MM global streams. The track which Rvssian produced and wrote on, became a viral sensation with nearly 1 million song uses across social platforms. It quickly landed in the top charts for Spotify and Apple Music in multiple territories across the globe including Spain, France, Japan, and Argentina amongst others.

About Rvssian

Tarik “Rvssian” Johnston, a young Uptown kid from Kingston, Jamaica started his music career at just 16 years old. He established his independent label Head Concussion Records and began producing. An ear for platinum hit making sounds, Rvssian’s success knows no border or genre lines. His catalog has surpassed over four billion streams across platforms with multiple of those becoming certified platinum hits. He has successfully pioneered the dancehall and latin music spaces and is now looking to take over the mainstream worlds of pop, hip hop and rap. Now at home at his new label, Rich Immigrants (a joint venture with Interscope Records) Rvssian puts on his executive hat to help break artists who live in the Caribbean diaspora towards mainstream popularity. Shenseea, Jamaica’s reigning princess of Dancehall, is the first artist signed to the label and she is joined by Kosa and Big Bvng (childhood friends from Belize). Rvssian also continues to experiment with his own music releasing one-off singles that continues to place him in the cultural zeitgeist of music and on the charts.

Oh Na Na via Epic Records for use by 360 Magazine

Camila Cabello × Myke Towers × Tainy – Oh Na Na

Off the heels of her latest release, “Don’t Go Yet,” three-time GRAMMY® Award-nominated, multi-platinum, and chart-topping singer/songwriter Camila Cabello partners up with platinum selling superstar Myke Towers and critically acclaimed top Producer/Artist Tainy on her new song, “Oh Na Na,” a high energy bilingual song that mixes English and Spanish. Listen to the collaboration HERE! The song was written by Tainy, Camila Cabello, Ilya Salmanzadeh, Savan Kotecha, Alejandro Borrero, Ivanni Rodríguez, Myke Towers and Rickard Goranssonand was produced by Tainy/ NEON16. 

About Camila Cabello

Multi Grammy nominated Cuban born singer/songwriter Camila Cabello (Epic Records) released her debut solo album, CAMILA in January 2018 to rave reviews. It debuted at #1 on the Billboard 200 chart at the same time as her single “Havana” Reached #1 on the Billboard Hot 100 chart, making Camila the first solo artist in nearly 15 years to reach the #1 spot on the Hot 100, Billboard 200 and Artist 100 charts in the same week. Camila also became the #1 artist on global Spotify. She took home awards for Artist of the Year and Video of the Year for said hit at the 2018 Video Music Awards. At the end of 2018, Camila was nominated for two Grammys for the 61st Annual Grammy Awards including “Best Pop Vocal Album” for her album, CAMILA, and “Best Pop Solo Performance” for “Havana” (Live). Beginning her official solo career after four years in Fifth Harmony, Camila released her RIAA 9x platinum smash hit “Havana,” in August 2017 where it obtained the #1 spot on the pop radio chart, marking her second top 40 #1 as a solo artist. “Havana” became the most streamed song of all time by a female artist and was the number one song of 2018 globally. Her triple-platinum single “Never Be The Same,” was released in January 2018 and peaked in the top 10 of the Billboard Hot 100 chart. Camila became the first artist in history to have two multi-format number one singles as the first two singles from their debut album.  Camila had previously earned a chart-topping smash with her double platinum-certified hit “Bad Things” with MGK which generated over 400 million on-demand streams. 

Camila released the global smash single “Señorita,” with Shawn Mendes in June 2019, it debuted at #1 on iTunes worldwide and broke Spotify’s record for the biggest debut from a male/female duet in its history. “Señorita” was the most streamed song of any song released globally on Spotify in 2019 and was nominated in the category of “Best Pop Duo/Group Performance” for the 62nd Annual Grammy Awards. In December 2019, Camila released her sophomore studio album, ROMANCE, which is certified platinum. At the 62nd Grammy Awards, Camila gave a stunning performance of her track, “First Man,” where she sang directly to her father in the crowd. Camila is the first female artist since Adele to triple up atop Billboard’s Hot 100, Billboard 200 & Artist 100 charts. Maintaining her momentum, “My Oh My” reached #1 at Pop Radio in 2020, becoming her 5th total number one as a solo artist following the success of “Señorita” the prior year. Camila is also an ambassador for Save the Children. In August of 2021, Camila released her new single “Don’t Go Yet” from her highly anticipated upcoming album, Familia. In September 2021, she made her acting debut starring in CINDERELLA. The film is directed by Kay Cannon and produced by James Corden and Leo Pearlman. 

 

In 2020, Camila, along with Movement Voter Fund, launched the Healing Justice Project, which provides direct grant funding for culturally relevant mental health and wellness resources to youth activists and grassroots organizations working at the intersection of racial and economic justice, electoral organizing and other movements that work towards bettering and moving this country forward. 

About Tainy

Leading a new wave of Latin music and culture for over a decade, famed producer and artist Tainy is the mastermind behind some of music’s most iconic hits. A four-time GRAMMY© nominee, three-time Latin GRAMMY©, and multiple BMI Award Winner, Tainy has been churning out career-defining hits for artists as well as his own, including Daddy Yankee, Bad Bunny, J Balvin, Rosalia, Lauren Jauregui, Zion & Lennox, Anuel, Ozuna, Don Omar, Wisin & Yandel, Kali Uchis, Rauw Alejandro, Jhay Cortez and more. In 2019, Tainy made his artist debut reaching the top charts with hit singles: “I Can’t Get Enough,” ”Adicto,” ”Callaita,” #1 Latin Pop and Airplay single “Agua” and GRAMMY® nominated “Un Dia (One Day).” In 2021, Tainy continued pushing the culture forward on a global scale executive producing, Selena Gomez’ first full Spanish language body of work “Revelacion,” “Sunbathe” alongside Miguel, and Bad Bunny and Jhay Cortez’ “Dakiti,” which went No. 1 globally. In addition, Tainy continues to break records as the only producer to ever sit at the #1 spot on the Billboard charts for 102 weeks.  His latest two hit releases pack massive star power; “Summer Of Love” with Shawn Mendes and “Lo Siento BB:/” featuring Bad Bunny and Julieta Venegas.  

About Myke Towers

With Latin music’s global notoriety and top of charts take over, critically acclaimed lyricist and  multiple Latin GRAMMY®-nominated rapper-songwriter Myke Towers is one of today’s hottest and most sought after artists. The Puerto Rican native is one of Spotify’s top ten most streamed Latin artists and has accrued over 2.3 BILLION  streams. Sitting on 41 charting tracks this year, Myke is one of the most in-demand rappers in the movement. Earlier this year, Myke signed and his label Whiteworld Music signed a GLOBAL distribution deal with Warner Records  and Warner Latina. His Last album, LYKE MYKE, released in March of this year has been highly praised and deemed within best albums of 2021 by Billboard, Spin, Rolling Stone, Complex and more. This followed his 2020 critically acclaimed sophomore album Easy Money Baby, which debuted at number 1 and has garnered over a billion streams combined alongside being certified 4x Platinum by the RIAA. Certifications also include “La Playa” (5x Platinum), “Diosa” (3x Platinum), “La Playa Remix” (1x Platinum), “Si Se Da” (10x Platinum), “Si Se Da Remix” (7x Platinum) and “Girl” (4x Platinum). His next album, MICHAEL, is slated for release in January, 2022.

Te Olvida via NV Marketing and Public Relations for use by 360 Magazine

Manuel Torizo – Te Olvido

Latin music superstar Manuel Torizo released his new song and music video, “Te Olvido.”

“Te Olvido” is a ballad that turns into a slow-tempo reggaeton that talks about being deceived by the person you thought was your partner and asking them to never come back. The song begins with Torizo giving us the backstory of the situation before transitioning to the pre-chorus, and finally dropping the beat in the chorus. 

“Don’t even bother giving my an explanation // If you ever think of apologizing when you’re alone // I hope you don’t even try it // Just remember I was rooting for you, and you threw everything out the window // You didn’t care how much I valued you, it just ended in lies,” Manuel Turizo begins singing, portraying his heartbreak with a lot of feeling that comes through his performance.

The music video, directed by P The Chemist, shows Manuel accepting the heartbreak and promising himself to forget that deception in one night. The inspiration behind it was the year 2000, which is the year when Manuel was born and will be the name of his upcoming third album. In the video, the viewer immerses themself in a memorable trip to the past with very recognizable tributes to shows, fashion, and celebrities that shaped a generation.

The video begins in a girl’s bedroom, exactly how you’d expect a teenager in the 2000s to decorate her room. Her TV is on, where we see the first hint of Manuel before taking us into his universe which feels like a mix of MTV Cribs and Entertainment Tonight. His fashion choices are very reminiscent of the styles of icons such as Pharrell, Nelly, and even Justin Timberlake, as he shows how he’s now getting over the heartbreak.

About Manuel Turizo

Manuel Turizo found fame after releasing his song “Una Lady Como Tù” (1.5 billion views) in 2016 and topping Colombia’s and then Latin America’s charts. This unprecedented success caught the attention of Juan Diego Medina and La Industria INC, who signed him as their artist to continue pushing a successful career of a very talented young man. His following singles “Esperàndote” and “Culpables” have garnered over 700 million views each, further cementing the career of Manuel Turizo among Latin music’s favorites.

He’s collaborated with names such as Nicky Jam, Ozuna, Darell, Noriel, Anuel AA, Zion & Lennox, Wisin & Yandel, Rauw Alejandro, Myke Towers, Piso 21, Maluma, Sech, Jay Wheeler, Mau & Ricky, Camilo, and more, and his songs have received multiple certifications from gold to platinum. He’s been nominated for Premios Juventud, Latin American Music Awards, Premios Tu Mùsica Urbano, Latin Billboards, and Latin Grammys.

Manuel Turizo has released two highly successful albums, ADN and Dopamina, and is working on his third project, 2000, an ode to the year he was born in. Currently, he’s on tour across the US, passing through cities such as Tampa, Chicago, El Paso, Orlando, Houston, New York, and more.

Sky Rompiendo Nominated for Latin Grammys

SKY ROMPIENDO RECEIVES 2 NOMINATIONS FOR THE LATIN GRAMMYS INCLUDING SONG OF THE YEAR

Today, The Latin Recording Academy has announced the nominees for the 2021 Latin GRAMMYs recognizing Sky Rompiendo with two nominations for Best Urban Song and Song Of The Year for “Agua” by Tainy and J Balvin.

The Best Urban Song and Song Of The Year awards go to the songwriters, which in the case of “Agua” were J Balvin, Alejandro Borrero, Jhay Cortez, Kevyn Mauricio Cruz Moreno, Derek Drymon, Mark Harrison, Stephen Hillenburg, Alejandro Ramírez (Sky Rompiendo), Ivanni Rodríguez, Blaise Smith, Tainy, and Juan Camilo Vargas.

Sky Rompiendo is a multi-award-winning producer, songwriter, DJ, and artist. As one of the most influential producers in urban Latin music, he is responsible for creating hits for Karol G, Rosalía, Ozuna, and Rauw Alejandro to name a few, and is the mastermind behind global superstar J Balvin.

Most recently, he’s produced hits such as “Volando” and “Volando Remix” by Mora, Sech, and Bad Bunny, Ozuna’s “Tiempo,” “Que Más Pues” by J Balvin and María Becerra, “Poblado Remix” by J Balvin, Nicky Jam, and Karol G feat. Crissin, Totoy El Frio, and Natan & Shander, and “Porfa” and “Porfa Remix” by Feid, Justin Quiles, Nicky Jam, Maluma, and Sech, all of which have been hits.

Sky Rompiendo’s works span billions of streams and views across digital platforms. He is revolutionizing the sound of reggaeton with his distinct style combining Latin rhythms with hip-hop beats. He’s been nominated for 15 Latin GRAMMYs including this year’s nominations and has won six.

The 2021 Latin GRAMMYs, officially known as the 22nd Latin GRAMMY Awards will return to the MGM Grand Garden Arena in Las Vegas on Thursday, Nov. 18, airing live on Univision beginning at 8 p.m. ET/PT (7 p.m. CT). Preceding the 2021 Latin GRAMMYs telecast is the Latin GRAMMY Premiere ceremony, held at the Michelob ULTRA Arena at Mandalay Bay Resort and Casino, where the winners in most categories will be announced.

Big Sean at Drai's via Creative Collective for use by 360 Magazine

Drai’s Beachclub ✕ Nightclub September Lineup

As the summer winds down, Drai’s Beachclub ✕ Nightclub is heating up. The iconic rooftop, which holds rank as the #1 most Instagrammed rooftop bar in the world, is also host to some of the biggest music headliners and events this September. Superstars including Lil Wayne, 2 Chainz and Big Sean top the Drai’s LIVE line-up, while Drai’s partnership with Pollen sets the stage for experiential parties including a takeover by NFL superstar and former Vegas Raider Marshawn “Beastmode” Lynch featuring a special performance by rapper A$AP Ferg, as well as concerts by Jay Wheeler, Rauw Alejandro and more.

Nightclub Lineup

  • Friday, September 3 – Gucci Mane
    • Gucci Mane, a frequent Drai’s performer, recently released his album “Woptober II,” which includes electrifying collaborations with Lil Baby, Quavo and DaBaby.
  • Saturday, September 4 – Lil Wayne
    • Lil Wayne, known as “Weezy” to his fans, is known for hits like “A Milli” and “Go DJ.” His newest album “Funeral” debuted at No. 1 on the 2020 Billboard charts, becoming Lil Wayne’s fifth chart-topping album.
  • Sunday, September 5 – Wiz Khalifa 
    • A multi-platinum selling, Grammy and Golden Globe nominated recording artist, Wiz Khalifa is known for hits such as “We Dem Boyz” and “Black and Yellow.”
  • Friday, September 10 – BEASTMODE Experience- Marshawn Lynch Takeover
    • Lynch will host the Pollen BEASTMODE Experience starting with a Drai’s Nightclub takeover. BET award-winning rapper A$AP Ferg will perform at Drai’s during the takeover.
  • Saturday, September 11 – 2 Chainz’s Birthday Celebration
    • 2 Chainz will be celebrating his birthday on the Drai’s LIVE stage. The Grammy Award winner is known for megahits including “No Lie,” “Birthday Song” and “I’m Different.”
  • Sunday, September 12 – SunDrais with DJ Franzen
    • Sunday at Drai’s Nightclub, Drai’s resident and legendary DJ and producer, DJ Franzen, closes out the weekend with his epic SunDrais experience.
  • Friday, September 17 – Gucci Mane
  • Saturday, September 18 – DaBaby
    • BET and Billboard Music Award- winning rapper, DaBaby, is known for his popular song featuring Roddy Ricch, “Rockstar,” and collaborations with some of today’s hottest artist, such as Megan Thee Stallion, Jack Harlow and DJ Khalid.
  • Sunday, September 19 – SunDrais with DJ Franzen
  • Friday, September 24 – Special Guest
  • Saturday, September 25 – Big Sean
    • Multi-platinum artist, Big Sean is best known for smash hits such as “I Don’t F**k with You” and “My Last.” Big Sean has collaborated with world-renowned artists including Calvin Harris, Wiz Khalifa and Travis Scott.
  • Sunday, September 26 – Special Guest

Swim Night Lineup

  • Thursday, September 2 – Patrick Cornett
  • Thursday, September 9 – Jordan Nold
  • Thursday, September 16 – Chase B
    • The official DJ to the incomparable Travis Scott, Chase B, is also a talented DJ and producer. In addition to Scott, he has collaborated on projects with popular artists such as Gunna, Sheck Wes and Ashton Travis.
  • Thursday, September 23 – Drai’s Swim Night Closing Party: Neon Edition

Beachclub lineup

  • Friday, September 3 – Patrick Cornett
  • Saturday, September 4 – Gucci Mane
  • Sunday, September 5 – NEON Experience with Jay Wheeler
    • Puerto Rican music artist Jay Wheeler will headline the party alongside other talented musicians and DJs including Alex Sensation, Sita Abellán and La Gabi
  • Monday, September 6 – Blueprint Sound Takeover
    • Blueprint Sound will take over Drai’s Beachclub for Labor Day with an incredible lineup of high-energy DJs like DJ Direct, DJ Bonics, DJ CLA and more!
  • Friday, September 10 – Maria Romano
  • Saturday, September 11 – DJ Irie
  • Sunday, September 12 – NEON Experience with Rauw Alejandro
    • Drai’s will host Latin-themed Pollen parties with Puerto Rican music sensation,  Rauw Alejandro, as the headliner
  • Friday, September 17 – Maria Romano
  • Saturday, September 18 – NEON Experience with Rauw Alejandro
  • Sunday, September 19 – DJ Spinking
  • Friday, September 24 – Cyberkid
  • Saturday, September 25 – DJ Irie
  • Sunday, September 26 – Special Guest 

Drai’s Beachclub is open daily from 11 a.m. to 5 p.m. and Drai’s Nightclub is open Friday through Sunday from 10 p.m. to 3 a.m, in addition to Thursdays for Swim Night throughout the summer. Tickets and VIP table reservations are available on their website.

About Drai’s Beachclub ✕ Nightclub

Drai’s Beachclub ✕ Nightclub takes entertainment and nightlife to new heights in an unmatched setting – 11 stories high on the rooftop of The Cromwell with dazzling views of the Las Vegas Strip. Drai’s Beachclub is a 30,000-square-foot oasis with multiple pools shaded by 10 towering palm trees, a variety of cabanas and bungalows, and two full-service bars. Inside, Drai’s Nightclub is a 25,000 square-foot palatial, multi-level club with an expansive dance floor, massive LED lighting systems, and modern technology featuring more than 7,000 square feet of the most state-of-the-art high-definition LEDs in production, including a towering 80-sided LED disco ball—the only one of its kind. Drai’s Nightclub is home to Drai’s LIVE, an unprecedented concert series that provides fans with the opportunity to see full-length performances by top performers like Wiz Khalifa, Future and 2 Chainz in an up-close setting unlike anything else in the world. Drai’s is located at the corner of Las Vegas Boulevard and Flamingo Boulevard. More information, including reservations, tickets and hours, is available at their website. Follow Drai’s on Facebook, Twitter and Instagram

About The Cromwell

The Cromwell, named a Top 10 “Best U.S. Casino” by USA TODAY, recipient of the Forbes Travel Guide Recommended Award and the first standalone boutique hotel on the famed Strip, brings an exclusive, luxury lifestyle hotel experience to the Las Vegas Strip, focusing on hospitality, amenities and personalized service. The Cromwell is the first hotel in Las Vegas to offer mobile key technology for digital, keyless entry to rooms via the guests’ iOS devices. Located on the bustling corner of Las Vegas Boulevard and Flamingo Road–directly across from Caesars Palace–The Cromwell keeps it intimate with 188 rooms including 19 suites, a personalized virtual concierge service named Ivy, a 40,000 square-foot casino, Bound—the elevated hotel lobby bar, Interlude—a casino lounge featuring live entertainment, award-winning GIADA—the first-ever restaurant by celebrity chef and television personality Giada De Laurentiis, Drai’s Beachclub ✕ Nightclub: a 65,000 square-foot rooftop pool and nightclub with day and nightlife experiences boasting open-air, panoramic views from 11 stories above the iconic Las Vegas skyline, and Drai’s After Hours—located at its original home beneath the boutique hotel. The Cromwell is operated by a subsidiary of Caesars Entertainment, Inc. (NASDAQ: CZR). For more information, please visit thecromwell.com  or the Caesars Entertainment Las Vegas media room. Find The Cromwell on Facebook and follow on Twitter and Instagram.

el sistema cover art by artistry & records for use by 360 magazine

ZION & LENNOX – EL SISTEMA

ZION & LENNOX CELEBRATE THEIR 20TH ANNIVERSARY WITH NEW ALBUM “EL SISTEMA” FEATURING ICONIC COLLABORATIONS WITH MYKE TOWERS, RAUW ALEJANDRO, SECH, AND MORE

Legendary reggaetón duo Zion & Lennox released their fourth studio album called EL SISTEMA, while celebrating the 20th anniversary since they became a musical act.

EL SISTEMA consists of 13 songs and an introduction, including the previously released “No Me Llama” with Myke Towers (18 million views), “Te Mueves” featuring Natti Natasha, “Gota Gota” together with El Alfa (10 million views), and “Sistema” (15 million views).

The tracklist is as follows:

00- Intro: A quick compilation of 20 years of hits giving you the perfect introduction to what you can expect from the album. Some of the samples used include “Pierdo La Cabeza,” “Zun Da Da,” “Guayo,” “Fantasma,” “Yo Tengo Una Gata,” “Yo Voy,” and many more, setting the tone for a whole album full of new bangers like what we’re used to from Zion & Lennox.

01- Estrella: a reggaetón in the very recognizable Zion & Lennox sound that talks about a beautiful woman that looks like a star (estrella) and the length they’re willing to go to make her feel like the queen she is.

02- Entendemos: an exquisite collaboration with Panamanian sensation Sech that touches on relationships that might not seem perfect to the outside world, but in reality, the two parties get each other and have unbelievable chemistry and make it work despite what people might say.

03- Loco: We’ve all been there: we end a relationship but end up going “Loco” (crazy) because you’re still not over that person and keep reminding yourself all the ways you could’ve saved that relationship. That’s what “Loco” is all about paired with a slow reggaetón that makes it the perfect song to dedicate.

04- No Me Llama: Countless times we’ve heard the female side: a guy leads her on and ends up using her to get into bed. This time around, in “No Me Llama,” Zion & Lennox together with superstar Myke Towers flip the script and share their experience as the guys who end up being used by women.

05- Enchuletiao: This is the perfect hype-up song to get ready to go out and feel yourself! “Enchuletiao” is that song you dedicate to the haters who wanted to see you fail, but you pulled through and are living your best life against all odds with an unmatched swag.

06- Perla: It’s not all about perreo for Zion & Lennox, and with “Perla” they show their softer, more romantic side and showing their most vulnerable side in a beautiful downtempo reggaetón with tropical guitars intertwined in the beat.

07- Destino: On “Destino,” Zion & Lennox team up with another OG, De La Ghetto, for a track that recounts those times you’re in the club and send drinks to a woman that caught your attention although she’s doing her own thing, but that doesn’t stop you from creating a whole fantasy in your head.
08- Diosa: “Diosa” is the perfect song to describe a woman by calling her a goddess. Zion & Lennox’s unique style matches perfectly with Rauw Alejandro’s freshness creating an explosive collaboration that not only has a catchy rhythm, but also has very appealing lyrics.

09- Te Mueves: We all remember the viral “Te Mueves” challenge that took over social media last year. It was only fair that this hit by Zion & Lennox featuring one of the biggest female reggaetón stars, Natti Natasha, found its home as part of El Sistema.

10- Sistema: The track that gives name to this album, “Sistema” is a song that makes you want to dance no matter what with its infectious beat and lyrics that will make you want to create your own “Sistema” (system) for when you go out partying with your friends.

11- Cinturita: Time to get sexy with “Cinturita” featuring Lenny Tavárez and Darell, the perfect song to grind all the way while vibing to the lyrics that are a bit more provocative than what we’re used to hearing from Zion & Lennox.

12- Gota Gota: Versatility is the name of the game with “Gota Gota” featuring Dominican dembow sensation El Alfa. The song is composed of the highly danceable and popular elements of urban music which is infused with a strong Dominican dembow influence.

13- No Más: To round up this iconic new album by Zion & Lennox, we get the feel-good “No Más,” a track you can’t help but to move to, while repeating the super easy-to-sing chorus with its captivating melody.

Together with the album, Zion & Lennox also released the music video for their next single, “Estrella,” which features the pair having fun in a beautiful mansion in Santo Domingo complete with an infinity pool and waterfalls, surrounded by scantily-clad women dancing along to the song, although none of them are the real “estrella” (star), who at first seems unattainable, but as the video progresses, she makes her way into the party.

With over 200 hits under their belt, Zion & Lennox have captivated fans worldwide and have been a fundamental influence in reggaetón culture and what it’s become today. Their last album, Motivan2, debuted at #1 on iTunes in the US and Latin America. The album included international smash hit, “Otra Vez,”  featuring J Balvin, which garnered over a billion views on YouTube and landed them on Spotify’s coveted “Global Top 50” chart. Zion & Lennox’s follow-up single, “Hola,” closed out 2018 at #1 on US Radio Airplay.

by pollen for use by 360 Magazine

Pollen Presents Takes J Balvin NEON Experience Global

Four Days in Punta Cana (Dec 8-12) with J Balvin, Rauw Alejandro, Sech, Arcángel, Nio Garcia, Mariah Angeliq, Zion & Lennox, Cazzu, and More

Follows Three Sell Out J Balvin NEON Shows in Las Vegas

Pollen Presents has announced the first international J Balvin NEON experience in Punta Cana, Dominican Republic, which will take place from December 8-12, 2021, at the Meliá Punta Cana Beach Resort. NEON’s international expansion follows the sellout of three much anticipated J Balvin NEON weekends in Las Vegas this September.

J Balvin NEON, a Pollen Presents experience, is a multi-day musical journey curated by Balvin himself and will include performances from some of his favorite acts, representing some of the most influential voices in global music. This will include performances by Puerto Rican rapper and singer Rauw Alejandro, Panamanian vocalist Sech, reggaeton and latin trap artist Arcángel, Latin dancer and world-class choreographer turned rapper and film actor Nio Garcia, Miami-born American singer Mariah Angeliq, Puerto Rican musical duo Zion & Lennox, Argentinan singer Cazzu, and much more. 

The Punta Cana experience will provide an incredible backdrop for NEON, as the weekend programming unfolds around pool parties, night swims, after parties, and a headlining show from J Balvin on the beach on the final night.

J Balvin NEON Punta Cana will take place at the beautiful beach-side adults-only Meliá Punta Cana Beach Resort starting Wednesday, December 8th and concluding on December 12, with all food and drinks included in ticket packages along with access to headlining performances on the beach, club nights, and more.

Tickets for the event are scheduled to go on sale on Wednesday, July 14th. Additional details can be found here, and those interested in receiving updates can sign-up on the site.

About Pollen
Pollen is a leading travel company building, curating, and delivering the best experiences for members all over the world. Members enjoy these experiences together with the people they love, creating stronger relationships and unforgettable memories. Members immerse themselves in multi-day itineraries that combine live entertainment, parties, and relaxation time in more than 50 popular destinations. Members can discover and book these experiences exclusively on the official website and the Pollen app. Pollen has already launched bespoke mini-breaks with mega stars like J Balvin, Marshawn Lynch and Ozuna.