Posts tagged with "Los Angeles"

L’FREAQ showcases her raw talent

Today, LA-based dark-synth pop artist, L’FREAQ, shares a live and unplugged version of her newest single, LOUD,” from her sophomore EP, Showgirl, due out on September 23, 2021 via Position Music. The intimate performance on plush red couches and a heart-shaped bed shows L’FREAQ’s literal comfort with vulnerability and also with her own power. Without a mic, and accompanied only by an acoustic guitar player, the glittering bones of this powerhouse song are brought to light.

L’FREAQ recently shared the official video for “LOUD.” In a music world (and the whole world) where women have consistently been silenced, taken as a joke, out-shadowed and pushed around, this song reminds anyone who’s ever been shut up not to shut down. In fact, L’FREAQ recommends getting loud. As the ferocious beat slaps, the fiercely free lyrics gain momentum: “You ask me why can’t you sit down and shut up and wait your turn / I want it now so I guess you could say I never learn” and “I’m gonna be loud / I’m gonna break out / So watch my mouth / I’m gonna be loud / I’m gonna break the mold.”

On the new track, L’FREAQ says, “I made LOUD as my war paint song. I’ve had so many experiences in the music industry of men trying to take advantage of me, specifically one man who led me down a dark alley when I was 16 and made fun of me when I said I didn’t trust him. I went into the studio with my cowriter, Chris Ayer, and we played badass movie scenes on mute of women standing in their power, letting their kick ass personas inspire us. I wanted to make a song that could perfectly narrate those movie scenes, so LOUD was born. This is the song I would play for the 16-year-old version of me, helping her realize that she doesn’t need a man to get ahead, and she’s free to take on the world.

The official video, shot in an alley and harkening back to that moment, reclaims autonomy and energy with hair flips, rhinestone gloves and bold fashion. On the video, she adds, “I filmed this video in 110-degree heat in my hometown of Phoenix, Arizona. Bless my videographer, Josue Orozco, for always being game to do crazy things like this with me. The unique clothing is from my friend Robert who owns one of the coolest vintage clothing stores in the country, Fashion by Robert Black. I wanted the video to be messy and fun and LOUD, and I edited it myself to create the perfect atmosphere.”

L’FREAQ’s previous single and battle cry title track, Showgirl,” is also out now. She also recently shared a lyric video of the single. The word empowered stands boldly in front of the red curtain in the lyric video, and in the new live and unplugged version L’FREAQ’s voice alone is full of potent, passionate energy. Her raw performance, only accompanied by an acoustic guitar, proves every lyric’s realness in every note.

Furthering the story from the debut single and music video for “Gimmick,” it’s clear that the upcoming EP is absolutely stacked with metaphor, all-star fashion, witchy babe vibes and an important message about the role media plays with children especially young women. L’FREAQ is turning trauma into triumph, tapping into her heart and getting out of her head.

From puppet to powerhouse (just like in The “Gimmick” video), L’FREAQ breaks free of the monotony and shreds through the brainwashed stereotypes, as she literally shreds on a guitar. “Gimmick” showed L’FREAQ embodying themes of resilience in a time of self-doubt, combining heart-pounding beats with passionate lyrics about believing in the power that everyone inherently owns and nobody else can take away. It also emphasizes L’FREAQ’s expansive “robust range (Refinery29),” which is also on full display in her recent live and unplugged version of “Gimmick.” This new track follows in those footsteps and takes it further into a deeper love of music, family and personal freedom.

Having recently performed for Backline’s “Set Break” live stream alongside Alanis Morissette, Tom Morello, Ben Folds, Sara Bareilles and more to raise funds and awareness for mental health services to be distributed to music industry for free, L’FREAQ has been a champion for her community. This song is another chapter of that consistent commitment to rise up and bring people with her.

L’FREAQ, continues to remain an open book of emotions for fans as she lays out her own experience with rejection and struggles with mental health. L’FREAQ belts, “Got the courage to be vulnerable, got the guts to wear the crown, cause I dare to bare it all, I refuse to water down,” as a testament of truthfulness and self-confidence even when it’s hard. Intimacy on this level allows L’FREAQ to push the storyline forward when it comes to believing in dreams as a reality, especially in the face of adversity. Nylon Look at L’FREAQ, draped in jewels and Cleopatra-esque eye makeup; then look a little harder. Behind the artifice, integrity abounds.”

L’FREAQ is all about being inclusive, and she is outspoken when it comes to defending the underdog. As an ally of everyone on the spectrum of gender and sexuality, bullies, racists and sexists are not allowed in L’FREAQ’s kingdom. She also shows her love for those closest to her, by highlighting their work: namely her fashion photographer mom, Kelly Cappelli (as seen Vogue), who does all the photography.

The new release follows L’FREAQ’s debut Weird Awakenings, which played with themes of self-discovery, as well as her 2021 single “Make Me Move.” Armed with a full book of poetry, L’FREAQ took pieces of her work and composed songs with Mike Irish, who also produced and mixed the EP at Shifted Recording Studios. The EP was mastered by Stuart Hawkes at Metropolis London Music. They took their time in discovering a sound that felt genuine, one that explored all the raw places she had been longing to find.Together, they created a modern amalgamation thoughtful poetry and her raw musical instincts ;which inevitably alchemized ;into songs that are all at once aggressive, sensual and moving.

Having shared a stage with ABBA, India.Arie and Jakob Dylan, it’s important to note her live performance prowess, even without tour dates on the books (speaking of longing). L’FREAQ played a packed NYC performance debut at SoHo House, and channeled Britney Spears (especially during her ferocious “Toxic” cover”), Nick Cave and Beats Antique vibes. The Deli Magazine;later dubbed her Éc;NYC’s Favorite Emerging Artist.Éd; She’s also currently playing Amy Winehouse in Las Vegas show “27”, and has been featured on the news several times for her iconic portrayal of Winehouse, who inspired her to sing in the first place, leaving audiences moved to tears from the experience.

NEW SINGLE “LOUD” OUT TODAY

WATCH “LOUD” LIVE & UNPLUGGED

WATCH OFFICIAL VIDEO HERE | LISTEN HERE

NEW DARK SYNTH-POP EP SHOWGIRL DUE OUT SEPTEMBER 23, 2021 VIA POSITION MUSIC

PRE-SAVE HERE

Track listing: SHOWGIRL EP

1.Gimmick

2. Showgirl

3. Take You Down

4. LOUD

5. Nothing on Me

PREVIOUS RELEASES BY L’FREAQ:

LISTEN TO “MAKE ME MOVE”: HERE

WATCH “NEW SKIN”: HERE

LISTEN TO WEIRD AWAKENINGS EP: HERE

WATCH “WEIRD AWAKENINGS” VIDEO: HERE

WATCH “MOONLIGHT” VIDEO: HERE

Courtney Davis

Courtney was born and raised in suburban St. Paul, Minnesota, but always wanted to move to sunny L.A. She turned that dream into a reality when she was accepted to UCLA, where she obtained an undergraduate degree in economics. Courtney’s passion for fashion and modeling started very early on. After various shopping sprees with her mom, they would outfit her new clothes and partake in an impromptu photoshoot in their backyard. Courtney’s other interests include volleyball (which she competed in for seven years), yoga, karaoke, tennis, trying new foods and going to concerts.

Watch the Walk

height: 5’10”
hair color: blonde
eyes: blue-grey
bust: 32″
waist: 25.5″
hips: 33.5″
shoes: 7.5

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Tiktok

MAGGIE ROSE at THE ECHO Photo credit to MaggieRose used by 360 magzine

MAGGIE ROSE AT THE ECHO

Nashville-based rock and soul singer-songwriter; Maggie Rose released her highly anticipated album Have A Seat, on August 20 via Starstruck Records;The album was recorded live at FAME Studios in Muscle Shoals, AL, and was produced by Ben Tanner (Alabama Shakes).

In support of the release, Rose will bring her rousing live show to The Echo for an unforgettable evening.

Like any great soul singer, Rose beautifully captures the tensions of the current moment, gently presenting her pensive social commentary while providing a much-needed reprieve from the everyday chaos. These songs were written during a contentious time, and there are undertones to the lyrics that are influenced by the state of our world politics and the politics of the music industry; she says. Have a Seat;is responsible, placing an emphasis on inclusivity like, Here, sit down. Let’s try talking to each other. One of the most loving things we can do is listen and make others feel heard and give people the space to speak their minds and be themselves. However, there’s also an intended meaning to the title that points to the power in occupying the seat that’s designated to you: I am claiming a seat I believe is rightfully mine, and I want others to do the same.

 

About Maggie Rose:

Maggie Rose is a Nashville-based singer/songwriter who has dreamed up her own unbridled collision of rock n roll, soul, folk, funk, and R&B. She is about to release her third studio album;Have a Seat ;Produced by Ben Tanner of Alabama Shakes ;Have a Seat”came to life at the iconic FAME Studios in Muscle Shoals, AL. In a series of pre-pandemic sessions, Rose recorded live with a lineup of heavy-hitters that includes bassist David Hood of the Swampers (the group of session musicians who played on records from legends like Aretha Franklin and Etta James) and guitarist Will McFarlane (Bonnie Raitt, Levon Helm), along with her longtime bandmates/collaborators Larry Florman (background vocals/percussion), Alex Haddad (guitars), and Sarah Tomek (drums) of Them Vibes. Also featuring an esteemed string section and swampy horn ensemble in a way that’s never been so integral to Rose’s sonic aesthetic ;Have a Seat;continues the free-flowing musical exploration she first began on her powerhouse 2018 album;Change the Whole Thing. Centered on the stunning vocal command she’s revealed in taking the stage at The Grand Ole Opry over 80 times;Have a Seat ;finds Rose approaching her music with more confidence and clarity of vision than ever, ultimately sharing a selection of songs both timeless and urgent. In 2019, Rose toured with Heart, Joan Jett & the Blackhearts, and Kelly Clarkson. She also shared the Cayamo Cruise bill with Emmylou Harris and Jason Isbell.

 

half alive via Leo Lovely for use by 360 Magazine

half•alive – Make of It

Long Beach based trio half•alive released their new single “Make of It” along with the music video via RCA Records. Watch HERE. “Make of It” is written by half•alive and OJIVOLTA (Kanye West, Shawn Mendes, Justin Bieber, Halsey, Jon Bellion) and produced by OJIVOLTA. The video is directed by Emma Portner.

Josh Taylor from half•alive says, “as always, there’s so many stories that went into the making of this song. writing, production, etc. but there was one moment of clarity in the writing process one night that felt like the crux to unlock this very personal story of mine which became Make of It. That moment happened when our producer Mark (of OJIVOLTA) stared at me during one of our writing sessions & abruptly asked “do you ever get mad? if so, would a half•alive fan who doesn’t speak English be able to tell if you were just from your tone?” After thinking about the question for a while, I came to realize that there was an anger-sized hole missing in our songs. There were stories that I was restricting myself from writing because I wanted them to be perfectly processed, with happy endings to tie everything together. but sometimes the unprocessed, unhindered emotion is what the song needs. when that was realized, i turned on my mental faucet of unfiltered anger, 45 minutes later, the song was done.”

“Make of It” follows previously released tracks “Summerland,” “Time 2,” and “What’s Wrong” which came out earlier this year. “What’s Wrong,” which was “Most Added” at Alt Radio around its launch, had garnered over 12.2 million streams worldwide. half•alive also performed it on ABC’s Jimmy Kimmel Live! last month. Check it out HERE.

Additionally, the band is wrapping up a run of headlining west coast shows with a stop at The Wiltern in Los Angeles tonight and Life is Beautiful Music & Art Festival this Sunday. Next week, half•alive will be hitting the road with Twenty One Pilots on their almost sold out “Takeøver Tour” which starts in Denver, CO on September 22nd. Find the tour schedule HERE.

Headlining

Thu 16 Sep – Los Angeles, CA – The Wiltern 

Sun 19 Sep – Las Vegas, NV – Life Is Beautiful

Supporting Twenty One Pilots

Wed 22 Sep – Denver, CO – Ogden Theater – SOLD OUT

Thu 23 Sep – Denver, CO – Mission Ballroom – SOLD OUT

Sat 25 Sep – Denver, CO – Pepsi Center – SOLD OUT

Wed 29 Sep – Los Angeles, CA – The Wiltern – SOLD OUT

Thu 30 Sep – Los Angeles, CA – Greek Theater – SOLD OUT

Sat 02 Oct – Inglewood, CA – The Forum – SOLD OUT

Wed 13 Oct – Chicago, IL –  House of Blues – SOLD OUT

Thu 14 Oct – Chicago, IL – Aragon Ballroom – SOLD OUT

Sat 16 Oct – Chicago, IL – United Center – SOLD OUT

Tue 19 Oct – Boston, MA – House Of Blues – SOLD OUT

Wed 20 Oct – Boston, MA – Agganis Arena – SOLD OUT

Sat 23 Oct – Boston MA – TD Garden

Wed 27 Oct – Columbus, OH – Nationwide Arena

Fri 29 Oct – Columbus, OH – Nationwide Arena – SOLD OUT

Sat 30 Oct – Columbus, OH – Nationwide Arena – SOLD OUT

Tue 02 Nov – Atlanta, GA – Center Stage Theatre – SOLD OUT

Wed 03 Nov – Atlanta, GA – The Tabernacle – SOLD OUT

Thu 04 Nov – Atlanta, GA – Coca-Cola Roxy – SOLD OUT

Sat 06 Nov – Atlanta, GA – State Farm Arena – SOLD OUT

About half•alive

The music of half•alive breathes, evolves, grows, and changes alongside the lives of the Long Beach trio—Josh Taylor [vocals], Brett Kramer [drums], and J Tyler Johnson [bass]. half•alive officially came to life on the 2017 3 EP, which sparked a palpable buzz on the strength of “The Fall” and “Awake At Night”. Over the course of the next year, they crafted what became their massive breakout “still feel.” which has been RIAA certified Gold, rocketed into the Top 10 at Alt Radio and has over 276 million worldwide streams to date. The video organically surpassed the 10 million mark within two months as the song garnered acclaim from NPR’s coveted “All Songs Considered” and more. The trio sold out their formal debut headlining tour in 2019  which included 2 sold out shows at The Fonda Theatre in LA. The tour also included stops at major music festivals including Lollapalooza, Outside Lands and Bumbershoot. Later that year the band made their late night television debut with a very special performance of “still feel.” on Jimmy Kimmel Live!. Check out the incredible and unique performance HERE. They also performed “Runaway” on The Late Late Show with James Corden. In August 2019, they released their debut album Now, Not Yet which has amassed over 472 million worldwide audio streams to date. half•alive was named YouTube’s Artist on the Rise and their live Vevo DSCVR performances of “RUNAWAY” and “arrow” showcase their incredible creative artistry. Last year, half•alive released their EP “in Florescence,” an audio and visual project that included orchestral arrangements of 4 tracks off their critically acclaimed debut album Now, Not Yet as well as videos for 3 of the 4 songs to accompany them.

Ellaè Lisquè

Ellaé Lisqué Star-Studded Fashion Show

PHOTO CREDIT: RUBEN DELACT 

On Thursday, September 2nd, 360 Magazine attended the Ellaè Lisquè’s fashion show in Los Angeles for the debut of their “Birthday Collection.” Designer Maxie J. chose a desert inspired theme for the models to walk through wearing her latest designs. The melanated event was filled with stars such as Christian Combs, Sevyn Streeter (who performed), Chris Brown, Slick Woods, Amber Riley, Clermont Twins (who opened the show), and many more to celebrate the Black designer and her latest collection.

While many fashion enthusiasts continue to have conversations about inclusion in the fashion industry, the Los Angeles native took matters into her own hands and built a table of her own. With uncompromising ambition & talent, Maxie J. first gave birth to her love child Ellaè Lisquè in 2014-a line intentionally created to make women feel sexy, bossy and sophisticated.

The fashion show took place at LA’s premier nightclub, Exchange LA, with decor by Wright Productions. 360 degree cameras were setup around the event for guests to shoot interactive videos in their outfits and share to their social media platforms. The “Birthday Collection” was elegant and chic for women of all sizes and ethnicities.

For more information on Maxie J. & Ellaè Lisquè visit: https://ellaelisque.com

Sevyn Streeter

Sevyn Streeter wearing Ellaè Lisquè

Illustration By Alex Bogdan for use of 360 Magazine

MILLS RELEASES NEW SONG × VIDEO – THE STORE

Mills, singer, songwriter, multi-instrumentalist and troubadour, releases his new song and video “The Store.” Check it out here. Alongside this, Mills also releases his cover of John Mayer’s “Waiting On The World To Change” which can be found here.

“The Store” is the first new music from Mills since the release of his EP “Train of Thoughts” via Keep Cool/RCA Records earlier this year. Listen here.

Born and raised in Bowling Green, KY, and having spent time in both Nashville and Los Angeles, Mills’ southern influences have been brightened by the Los Angeles sun, resulting in buoyant melodies tinged with nostalgia. With his poetic storytelling and distinctive harmonies that evoke the 1970s era of Laurel Canyon, 21-year-old Mills emerges as a troubadour for the modern age, vividly spinning tales of young love, happiness and heartbreak.

Check out what the press says about Mills:

““Hollow” is sun-kissed singer-songwriter music, with a beautifully loping hook that gains texture as the harmonies fully arrive.” – Billboard

“His songs are personable, relatable, and carry captivating melodies that get stuck in your head even after the first listen.” – Earmilk

“Mills simplifies even the most complex emotions into a coherent stream of consciousness.” – Ones To Watch

“”Hollow” is an exciting glimpse into the music Mills has ready to release.” – Ones To Watch

“…straight-up, no fuss tunes that instantly stick.” – The Interns

“Hollow finds a sweet spot between John Mayer and Harry Style.” – The Interns

To Buy/Stream/Watch “The Store” and “Waiting On The World To Change”:

Multi

Official Video

Follow Mills:

Twitter | Instagram

BABYJAKE ALBUM ART THE SUN WAKES UP EARLIER NOW, Nicole Hajjar, Republic Records Media

BABYJAKE – THE SUN WAKES UP EARLIER NOW

Singer, songwriter, and producer BabyJake announces his highly anticipated debut album, The Sun Wakes Up Earlier Now, is set for release on September 3rd—pre-order the album now here. To celebrate the announcement, the Gold-Certified artist releases his latest song from the album, “Watching” – listen here.

On The Sun Wakes Up Earlier Now, the Florida-born and Los Angeles-based singer, songwriter, and producer promises he’s “bringing back rock ‘n’ roll”. However, this isn’t your parents’ rock ‘n’ roll, it’s got all of the style, swagger, and spirit of the seventies, but it’s lit up by a fresh fire. The 11-track genre-blurring album was recorded over the past year and a half in Los Angeles, and BabyJake co-wrote and co-produced the songs with various collaborators, including Bipolar Sunshine, Lizzy McAlpine, and Linda Perry, to name a few.

On the The Sun Wakes Up Earlier Now, BabyJake says, “For me, the album represents crossing into a world of not giving a fuck what anybody thinks and showing I’m a human being. I’m going to dress how I want to dress, act how I want to act, and make what I want to make. If it works, great. Either way, I’m going to keep trucking along.”

To commemorate the release, BabyJake will perform his first-ever headlining shows next month in New York at Baby’s All Right on September 9th and Los Angeles at Moroccan Lounge on September 15th. Not to mention, he will also perform at select festivals this fall, including Napa Valley’s BottleRock on September 3rd and Tampa’s Gasparilla on October 1st. Tickets are on-sale now at It’s Baby Jake.

Earlier this summer, BabyJake released a handful of singles from the album, including “Do I Fit In Your Shoes?”, “Funny Thing About Love” with Bipolar Sunshine, and “Daddy’s Coming Home,” which have been praised by Billboard, V Magazine, TMRW Magazine, American Songwriter, and many more.

The Sun Wakes Up Earlier Now follows BabyJake’s 2020 debut EP Don’t give me problems, give me wine, hailed by critics and fans alike. The seven-song genre-bending EP features his breakout single “Head In The Clouds” and was acclaimed by Notion, The Line Of Best Fit, Ones To Watch, This Song Is Sick, Lyrical Lemonade, and more. Wonderland stated, “Few artists are able to bounce so seamlessly from genre to genre than BabyJake,” while Flaunt proclaimed, “BabyJake is on his way to superstardom.” Earlier this year, BabyJake teamed up with Louis The Child on “Somewhere Else.”

Stay tuned for more to come from this artist to watch!

The Sun Wakes Up Earlier Now Tracklist:

“Please Welcome”

“Do I Fit In Your Shoes?”

“Daddy’s Coming Home”

“Numbers Game”

“Funny Thing About Love” with Bipolar Sunshine

“My Anxiety”

“Roadtrips”

“How To Boogie”

“Glue” feat. Lizzy McAlpine

“Married Man”

“Watching”

About Babyjake
BabyJake promises he’s “bringing back rock ‘n’ roll”. However, this isn’t your parents’ rock ‘n’ roll. It’s got all of the style, swagger, and spirit of the seventies, but it’s lit up by a fresh fire. The Florida-born and Los Angeles-based singer, songwriter, and producer exudes enough star power to pull off a cowboy hat and flare jeans (like some kind of lovable Quentin Tarantino outlaw), but he’s also definitely a byproduct of the times with a natural predilection for viral impact. In 2019, he introduced himself with the gold-selling “Cigarettes on Patios,” crashing viral charts and piling up 100 million-plus streams. During 2020, he remained prolific with his debut EP, Don’t give me problems, give me wine. In its wake, Flaunt predicted, “BabyJake is on his way to superstardom,” while he earned acclaim from Billboard, Wonderland, V Magazine, Notion, TMRW Magazine, American Songwriter, The Line Of Best Fit, Ones To Watch, This Song Is Sick, and Lyrical Lemonade, to name a few. Along the way, he collaborated with everyone from 24kgoldn to Dillon Francis and Louis The Child. Now, he fulfills his mission on his 2021 full-length debut album, The Sun Wakes Up Earlier Now [SB Projects/Republic Records], out September 3rd.

About Republic Records
A division of Universal Music Group, the world’s leading music company, Republic Records is home to an all-star roster of multi-platinum, award-winning legends and superstar artists such as Ariana Grande, Black Thought, Drake, Florence + the Machine, Greta Van Fleet, Hailee Steinfeld, Jack Johnson, James Blake, James Bay, Jessie J, John Mellencamp, Jonas Brothers, Julia Michaels, Kid Cudi, Lil Wayne, Lorde, Metro Boomin, NAV, Nicki Minaj, Of Monsters and Men, Pearl Jam, Post Malone, Seth MacFarlane, Stevie Wonder, Taylor Swift, The Weeknd and more. Founded by brothers and chief executives Monte and Avery Lipman, it is also comprised of innovative business ventures, including American Recordings, Boominati Worldwide, Brushfire, Casablanca Records, Cash Money, Lava Records, XO, Young Money, among others. Republic also maintains a long-standing strategic alliance with Universal Music Latin Entertainment (J Balvin and Karol G).  In addition, Republic has expanded to release high-profile soundtracks for Universal Pictures (Fifty Shades of Grey), Sony Pictures (Spider-Man Into the Spider-Verse) and NBC TV (The Voice), as well as other notable film and television franchises. Extending further into the worlds of film, television, and content, Republic launched Federal Films in order to produce movies and series powered by the label’s catalog and artists. Its first production was the Jonas Brothers documentary Chasing Happiness for Amazon Prime Video.

AZRA illustration by Anh Hoang use for 360 Magazine

AZRA

Korean-American “Substance Pop” Artist AZRA represents LA’s Koreatown in Ep. 3 of Barrio Fino’s Docu-Series: “Koreatown 3.0”.

Streaming on September 1 at 7:00 PM PT Presented by AAX Media & Levitt Pavilion: https://levittlosangeles.org/

Korean-American “Substance Pop” creator and artist, AZRA, is proudly headlining this Wednesday’s episode Barrio Fino, a 5-part music docu-series exploring the communities surrounding MacArthur Park in Los Angeles. Presented by AAX Media, the 60-minute episode entitle: Koreatown 3.0’s, will explore the music and cultural diversity of Los Angeles’ Koreatown.

AZRA shares: “As a 1.0 generation immigrant myself who moved to the Bay Area from South Korea, then eventually to LA, Koreatown has always been a very special and warm place for me growing up. I strongly believe that LA wouldnt be LA without K-Town due to its awesome food, entertainment, ever-growing diverse community, and the impact it has on our Los Angeles city culture and beyond. Koreatown also has one of the most coveted venues for musicians and singers to perform at, The Wiltern, a place I hope to one day perform. I am honored and grateful to be representing Koreatown and performing for this festival to promote and celebrate the greater Los Angeles community, youth development, diversity and our continued efforts in Asian American representation in Media and our American culture”.

AZRA’s performance will be live-streamed and screened at 7:00 PM PT from the rooftop of Walter J. Towers. For more information, please visit Here.

12AM via WMA Agency for use by 360 Magazine

12AM × Pyrex – Lights

Rising alt pop, hip hop, and R&B act 12AM drops new single “Lights” out now via Sony Music Entertainment Canada. On the track, the Canadian talent links up with Baltimore rapper, producer, and Metro Boomin affiliate Pyrex (Whippa) to deliver a slick end-of-summer jam. Following the streaming success of his latest releases like “come over” and “Ski Mask” (which landed on Spotify’s highly-acclaimed ‘tear drop’ playlist), the new heat cements the Canadian talent as a fiery newcomer to watch. 

Produced by Evan Gartner and Mason Sacks, “Lights” features alluring guitar loops over hard hitting 808s and bass, both spotlighting 12AM‘s signature melodic R&B sound. The lyrics paint an glorious picture of his freshly acquired L.A. lifestyle: the extravagant bliss of hopping out of suicide doors, jacuzzi living, and women, with questions asked about the pricetag on the finer things. But it didn’t always start out this way, juxtaposed by the artist’s challenged upbringing, 12AM offers his latest verses from the top of the mountain he’s been climbing before his official arrival in 2016. With the assist on the track, Pyrex ascends alongside 12AM with his distinct hot-blooded delivery. Together, flaunting and thriving on it’s hypnotic beat, serve up a certified banger. 

The new music proceeds after “come over” and “Voices” whose success resulted in early rotation on Apple Radio 1, premieres with Travis Mills and media coverage from various cultural tastemakers. In addition to mainstream radio and media coverage, praise for 12AM’s collection can be seen across social media from artists such as Travis Barker, Tyla Yaweh, and Elijah Woods.

About 12AM

Los Angeles-based, Ottawa native Matthew Dubois better known as 12AM is an emerging alternative R&B singer stemming from the ever-expanding Canadian music scene.  

Earning love from streaming platforms and radio alike, 12AM‘s releases have landed consistent debuts on new music playlists in the US and Canada, garnering early support in rotation on Apple Music 1 Radio which led to premieres with Travis Mills for “love dies” and “come over.” Notably 12AM boasts over 15 million streams with 6 million of those branching from viral tracks “Voices” and “come over.”

No stranger to media coverage and acclaim from tastemakers, praise can be seen coming from industry key players such as Complex, Elevator Mag, Noisey, and Lyrical Lemonade who said, “12AM has been having a massive year without being able to tour, the Canadian [and LA-based] artist has an innate ability to craft big choruses which is why more and more artists are tapping in to use his melodic talents.”  

A prolific storyteller, 12AM consistently writes for other artists as well as himself. 12AM can be seen frequently working with Elijah Woods and Omer Fedi (Kid Laroi “Without You”), (24kGoldn & Iann Dior “Mood”) and (Lil Nas X “Montero”) also regularly working with producers Midi Jones, Bizness Boi, and NGHT NGHT. Apart from writing and making music, 12AM has an extensive touring background, in his most recent run touring North America with Souly Had, 12AM completed over 30 show dates on a single tour amassing sold out venues in Salt Lake City and Toronto. Touring accolades include dates with Internet Money, Iann Dior, Jez Dior, 24kGoldn, Jutes, and Trevor Daniel. A one-of-a-kind artist, 12AM’s passion and pain shine through his music-making and unique narrative ability. 

With highly anticipated upcoming releases with Travis Barker, Jutes, and Pyrex, paired with the heavy hitting management team of Tes Siyoum (Tyla Yaweh) and Alec Strasmore (ex-Post Malone), 12AM is creating the pathway for a summer 2021 takeover. 12AM’s repertoire is only at its inception, the future looks incredibly bright for the multifaceted and highly talented singer.