Posts tagged with "Joe Boxer"

360 Magazine bottle illustrated by Heather Skovlund for 360 Magazine

Good Vibes

By: Emily Bunn × Vaughn Lowery × Gabe Majalca

360 Magazine has revealed a new, bedazzled brand bottle in collaboration with Integrity Bottles. Decorated with approximately 6,040 Swarovski crystal gems, this lavish flask radiates glamour and elegance. The shimmering container was created by artist Gabe Majalca of Good Vibe Gliders, who constructed the piece in over thirty hours of dedicated craftsmanship. Thousands of glimmering gems encase the container, creating a luxurious, polished and sophisticated look, as 360 Magazine represents. The bottle is to be debuted at the upcoming 360 Magazine Immersive Bodega Pop-Up.

Chrysolite, which is Greek for “gold stone,” sheaths the outside of the gleaming bottle in a rich yellow-green hue. For the “360” design on the side of the bottle, Chrysolite AB was utilized. Further, the cork is detailed with Electric White DeLite. The construction of the flagon took 30 hours in total. Overall, the process in creating this custom Swarovski-swathed bottle was time consuming, but the end result is an incredible feat of precision and dazzling artistry.

On 360 Magazine’s website, the popular Summer Sip List showcases some of the magazine’s favorite alcohol brands and drinks, all of which can be enjoyed in the new container. Cocktail recipes like Pinnacle Vodka’s Apricot Honeysuckle Spritz, Santo Spirit’s Hibiscus Smash, D’USSE’s champagne sparkler, and Cavit Wines’ Rosjito all invite readers to host a happy hour of their own. 360 Magazine is sure that the new pitcher will bring good times spent together enjoying fine sips and spirits. Now that the careful process of creating the bottle is over with, we will be sure to use this bottle in our everyday lives, whether we’re trying out new cocktail recipes, transporting drinks on-the-go, or simply displaying the container’s magnificent beauty.

This isn’t the first time 360 Magazine has worked with Integrity Bottles. In November of 2020, Integrity Bottles unveiled the 360 Magazine collection of glassware. The collection features seven products, including decanters, a refillable bottle, a stemless wine glass, a whiskey rocks glass, a 16 oz pint glass, and a Gibraltar beer mug. As with the previously released products, the new bedazzled carafe can hold your scotch, vodka, tequila, gin, rum, or any other desired sips. As the two brands look to their most recent collaboration to create the Swarovski-coated container, Integrity and 360 Magazine gleam with pride and assurance in the highest quality of production.

Integrity Bottles started as a small business between friends, but has blossomed into a thriving online store and studio based in San Diego. The company is run by military veterans and former law enforcement officers who always place integrity and honor at the forefront of their business practices. Having sold more than 3,200 bottles and earned 100% positive reviews on Amazon, Integrity Bottle products are sure to bring more merry making into your home. Integrity Bottles’ website can be accessed here, and customers can use the discount code “GIVEBACK” for 5% off their purchase.

Gabe Majalca, who constructed the 360 Magazine × Integrity Bottles’ bottle, spoke about the design process. His brand, Good Vibe Gliders, provides custom, crystal-encrusted creations to suit customer’s vibes.

What was your process of decorating this brilliant 360 Mag bottle?

First thing was choosing the right color. We wanted something that resembled sacred water or a magical lagoon. Chrysolite and Chrysolite AB Swarovski turned out to be the color most true to my vision. Next, was construction. It’s most important to keep your lines straight at the beginning, starting with the foundation. So, by the time your pattern reaches the top, your lines will still be straight!

How long did the process of decorating the bottle with Swarovski crystals take?

It was a tedious 30-hour [long] project. The thing is, you’re not just laying stones in a line–eventually you need to fill in the 360 Logo–and that right there was a massive challenge. It’s similar to a jigsaw puzzle. Putting the right stone in the right place is paramount to the letters looking clean [and] uniform. Lots of mental energy went into the letters. I’m very pleased with how it turned out.

What did you think when Vaughn first came to you with the idea?

Vaughn’s the homie and I knew he had worked with Integrity Bottles before. So, naturally, I was stoked to hear 360 Mag was getting themselves an iced-out bottle. I’ve always wanted to complete a Swarovski bottle–so the project made perfect sense to me and I jumped right on it. Anything for Vaughn.

How do you feel after seeing the original vision tangibly come to life?

It feels great! Looks like a magical lagoon! Something to keep in mind–it’s always a marathon when doing this artwork, so seeing something come together, completely finished–well, that makes me really happy inside. This was a challenging but very satisfying project, no doubt about that.

What was your first thought when you viewed the finished bottle product?

“I’m done! I’m finally done!” Haha No really though, I’m pretty sure that’s exactly what I said. This bottle was a deceiving hard project to complete – so many elements. Since this was my first try at a something like this, there were many twists and turns to the design that I simply did not foresee. In the end, it was like someone giving me an XL pizza and sa[ying], “you can’t get up until you finish it.” Not that it wouldn’t be totally delicious while I was eating it, but eventually you slow down at about half way through [when] you’re getting full and your stomach starts to hurt, but your tastebuds and your will power keep saying MORE! That’s what this project felt like… right up to the point when [I] took the last delicious bite. Worth it.

What do you think would be the best use of this bottle? Do you have a drink of choice you imagine drinking from it?

Easy, tell Vaughn to make me a Caramelized Citrus Smash! This refreshing summer cocktail is equal parts vodka and grilled citrus juice with sparkling water or lemon-lime soda. Vaughn will need some ruby-red grapefruits, lemons, limes, and navel oranges. Slice your citrus in half, brush the cut side with some honey, and dip the cut sides in sugar. Throw your fruit cut-side-down on the grill to caramelize the sugar. Once grilled, let it rest until cool. Lastly–the booze. Mix 1.5 ounces vodka, 1.5 ounces juice, and 1 ounce of water or sparkling water.

Hey V, I’m on my way!

360 Magazine x Integrity Bottles bottle image by Gabe Maljalca for use by 360 Magazine

Vaughn Lowery, President of 360 Magazine, spoke about the concept and creation the 360 × Integrity Bottles design:

How you originally come up with this idea of encrusting a bottle in Swarovski crystals?

Not too long ago, Victoria Secret had embellished some lingerie in diamonds for a runway show. Shortly after, Joe Boxer mocked the idea with boxer briefs for a stint during NYFW in Bryant Park. As the former spokesperson for this brand [Joe Boxer], I struggled in these uncomfortable underwear (the rhinestones literally dug deep into my skin causing several scratches on my thighs).

Over the years, Gabe has bejeweled scooters and e-bikes for Good Vibe Gliders. Once we saw that he’s ventured out into sneakers with various customizations, we knew that he had to lace one of our Integrity Bottles with Swarovski crystals, adding a touch a glam and panache. This meticulous process took more than 30 hours and was executed by a total of 4 craftsmen with close to 1000 dollars of materials (not to mention intensive work).

Did you come up with the Chrysolite colorway?

We wanted the bottle to embody a monochromatic color palette to reflect today’s modern and colorless society in celebration of the Black Lives Matter movement.

Why were these gems/colors specifically chosen?

We provided Gabe with a water theme and the end product represents clarity and purity, mimicking our eclectic mantra of transparency. After all, 360 readers are permanently celebrating their uniqueness along with this masterpiece.

Does the vessel actually cost $1,000,000?

No, not at all. But Swarovski crystals are the closest thing to a blood diamond without destroying the lives of people like in the Congo. They refract light as a prism, showcasing almost all the colors of the rainbow (thus paying tribute to the LGBTQ community).

Why did you choose to work with Integrity Bottles again? What is working with them like?

Integrity Bottles is a veteran-led business and provides opportunities for people who have proudly served our country. The[y] [are the] same people who return from a period of service to find themselves displaced in society, especially [from] the work force.

How do you envision using this bottle in your own life?

We will exhibit the container in our workspaces and activations though out the world where guests will be able to witness its unforgettable beauty.

Furthermore, several team members mentioned that we could auction the carafe in the hopes of helping to raise awareness and offer them some financial support for their efforts.

How do you view this product as representative of 360 Magazine?

Everything in this made-to-measure bottle embodies 360. Similar to life’s circle, we start our journey into this world as a fragile piece of glass. Over the years, we have evolved into something bigger and better than we were before.

360 Magazine x Integrity Bottles bottle image by Gabe Maljalca for use by 360 Magazine

360 Magazine x Integrity Bottles bottle image by Gabe Maljalca for use by 360 Magazine

360 Magazine x Integrity Bottles bottle image by Vaughn Lowery for use by 360 Magazine

*This bottle is dedicated to our near and dear friend Chris March.

Rolls-Royce, Cullinan, Vaughn Lowery, 360 MAGAZINE, bespoke, luxury, auto, SUV, NYC, travel

2020 ROLLS-ROYCE CULLINAN

By Vaughn Lowery

As of late, 360 MAGAZINE had an opportunity to glide through the five Burroughs of NYC in an all-terrain super-luxury SUV during the Holiday Season.

Unassuming and illustrious are the best words to describe the 2020 Rolls-Royce Cullinan SUV. Worth its weight in gold! Approximately priced around $394,275, it’s the most expensive off-roader in it’s class and by far the most luxurious in the world.

Design

Handcrafted from the soil up, every nook and cranny has the Rolls-Royce stamp of approval. The overall shell of the vehicle is sleek and seamless. Every pillar and appointment makes perfect sense. Outside, the frontfasia is bodacious with integrated laser headlights and a pronounced grill. The Spirit of Ecstasy (SoE) sits on the hood and is retracts at a moment’s notice. 22″ inch part polished wheels and tires have a weighted emblem in the middle so as the car rolls (no wordplay intended) it stays center so there’s no mistaking who fabricated this monster. Swooping lines lead towards the back wisease. At first glance, it’s profile is somewhat reminiscent of an Range Rover Autobiography. On the sides, are LED parking lights. Boxy, beautiful yet masculine. At the rear, are gem-like light fixtures with turning signals. The boot has a clamshell tailgate which opens up and out with dual doors.

Push the button on the door knob to enter. Right before you enter the cabin, you are greeted by illunlminated ‘Cullinan’ treadplates alongside of lambswool floor mats. Even if the interior lights aren’t on, the Charles Blue interior leather seats are just as magnetic as Angelina Jolie’s electric eyes. One will feel like they’re swimming in Bali at Geger Beach wrapped by a navy blue beach towel in leather. Equally drowned by a sea of blue, the moonroof unveils the sky like a drophead, making the cabin feel more open and airy. Literally two to three people can promote their entire bodies out of the dual panel sunroof. It’s definitely one of the largest in its segment hands-down. Per usual, all of the appointments are wrapped in leather and stainless steel as easily as every headrest is embossed by SoE. Classic dials throughout and an analog clock sits on the dashboard with the same kind of realness as Big Ben in London.

Continue along to the back seats, the same luxurious integrity is apparent with large screens with trays which go flush. Instead of a back panel window in the trunk space, it’s laid right on side of back passengers. All of the rear windows possess dark tempered glass fit for the likes of the Queen herself, Beyoncé. As we dropped a passenger off at the Hard Rock Hotel in Time Square, tons of bystanders huddled around to take pictures.

Technology

Once again, the BMW’s iDrive system is dominant in the infotainment unit. The knob toggles through various screens, but this season they have a concierge which makes it a tad easier to locate and designate a destination – similar in type to Lexus Enform. Eight different settings for driver/passenger massages – excellent way for a driver to refresh during a long road trip.

During these colder months, the steering, arm rests and seats are heated. And, if you haven’t received a formal crash course on your Cullinan, you can refer to the animated digital owner’s manual which can easily search many of its amenities. The custom Rolls-Royce signature audio system has tweeters, floor subwoofers and enough watts to make you thump like you’re at a rock concert.

Safety

With more bells than whistles, you won’t leave a lane or come close to a dinging anything on this vehicle. The over the head 360 panoramic backup cam gives you a spaceage Jetson POV of what’s around the vehicle at all times. Night vision with heat detectors can help you navigate through woodsy areas without hitting a deer. In the urban center, we were alerted while behind a school bus – cameras came about when pedestrians accosted the vehicle’s walk around radius. Moreover, with a reinforced steel skeleton and airbags virtually for every piece of your body, you’re pretty safe in this vehicle.

Performance

Weighing in at around 5,863 lbs, this V12 turbo is more than powerful. With 570 HP and 627 pound-ft of torque, this SUV plows. Of course, the AWD allows you to claw corners and steering provides you with turning capabilities as if you’re in a sportscar. We pounded the asphalt and it felt like we could conquer 0-60 mph in less than 4.9 minutes while we entered the Garden State Parkway. There’s a reason why RR makes airplane engines because we felt like we were flying! Mentioning mpg makes no sense if you’re purchasing an automotive beast like this one – but here you go – 12 city / 20 highway.

Conclusion

If you’re in the market to floss and experience what many will never – this car should make it onto your bucket list. Out of all the Rolls-Royce tribe, this is the most practical as you can apply it for everyday use as well as a red carpet experience.

Pre-order.

Print-on-demand, printful, 360 MAGAZINE, morse Asturias , Vaughn Lowery

Printful

When Printful launched its print-on-demand/drop-shipping business in 2013, most competitors were traditional bulk-printing companies that weren’t built for one-off fulfillment of t-shirts and other products. Today, thanks to the e-commerce explosion and a savvy technology-focused business strategy, Printful is the largest company of its kind with three fulfillment centers in the U.S. and headquarters in Riga, Latvia and Charlotte, NC, a fourth that recently opened in Mexico, 500 employees, dozens of product options, and 800,000+ customers around the globe from artists and cause marketers to Twitter-preneurs like WeRateDogs that use merchandise to monetize their ventures.  

 

  • The company was founded by two young Latvians who couldn’t find an acceptable print-on-demand drop-shipping partner for a business they ran selling posters, clothing and other items with motivational quotes for entrepreneurs. 
  • It has doubled revenues every year since inception, fulfilled more than 10 million orders generating over $540 million for customers, and is still self-funded.
  • Features like 14 integrated e-commerce platforms (more than any competitor), API connectivity, and a mockup generator that creates store-ready product images help fuel business.
  • One-third of customers surveyed say their e-commerce storefront is a full-time gig, and three-quarters of the rest say they’re aiming to get there. 

 

Print-on-demand, printful, 360 MAGAZINE Print-on-demand, printful, 360 MAGAZINE, Anthony Sovinsky

Print-on-demand, printful, 360 MAGAZINEPrint-on-demand, printful, 360 MAGAZINE, lexus, f sport

Cultivating Company Culture

TRAVEL JOURNALIST THOMAS WILMER INTERVIEWS 360 MAGAZINE PUBLISHER VAUGHN LOWERY

Small to medium sized business often fall short due to high turnover. Vaughn Lowery, Publisher of 360 Magazine, provides listeners with first-hand knowledge on the ever-shifting world of digital publishing and content creation through a youthful lens. Likewise with his innate ability to be accessible, he speaks to working in tandem with emerging generations and how their input could be detrimental to the survival of a brand.

LISTEN HERE

An Additional Conversation with 360 Magazine’s Publisher Vaughn Lowery

By Tara McDonough

If Vaughn Lowery was asked what his idea of success was 10 years ago, his answer would be very different from what it is today. He may have said that success means doing what he loves to do, being accomplished, or having a certain amount of material things.

“Success to me now is having a purpose in life and feeling passionate and fulfilled by it,” says Lowery.

Lowery got his first taste of the industry while interning for Vibe Magazine while on Summer vacation from Cornell University. His sister drove him into New York City every morning to drop him off and always advised him to be the first one at the office. One morning Lowery found himself alone with the publisher of the magazine at the time, Keith Clinkscales, which gave him the opportunity to speak with him one-on-one. It was due to his sister’s advice that he got the chance to do what no other intern would normally get to do.

After finishing up at Cornell in just three years, Lowery became an executive trainee with Saks Fifth Avenue. He was able to get along with everyone in the office and was doing great when he was called into his boss’s office one afternoon.

“She told me I was in the wrong business; that I was very charismatic and should try acting,” Lowery says, “but, I liked the path I was on at that time.”

It wasn’t until Lowery was asked by someone connected to the talent industry if he was a model that he truly considered breaking into the talent industry. Shortly after taking professional photos and getting them out to agencies, Lowery ended up with Ford Models. From there he did photoshoots, tv commercials, and ad campaigns, all while still working in outside sales at Aetna US Healthcare. Once he began modelling full time his face was in the pages of GQ, Harper’s Bazaar, Vogue, and Gap. By being around people of all different positions, primarily in the magazine publishing industry, Lowery came to understand how content was produced. It was right before the recession hit while he was living in LA that Lowery made the transition from modelling to the publishing industry.

It was his experience in modelling that inspired Lowery’s creation of the 360 Magazine. While working on any given shoot, Lowery was often one of just three or less black men. Often times he was the only black man on a set which drew his attention to the lack of representation in the media industry. Lowery’s goal for the 360 Magazine was that it would fill this niche and promote diversity across the publishing world, specifically the covers of its magazines.

For those wanting to work in the media industry, specifically in the publishing world, Lowery suggests starting from the ground up.

“Being self taught and learning as you go is something you need to be open to,” says Lowery, “Ask tons of questions, and learn everything you can from every position.”

Lowery warns that it’s important to be open and cordial to everyone, because you don’t know when your paths will cross again. Making connections and using them is how most people gain opportunities. He also adds that just by hanging out with people you’ll always learn something that you can apply to aspects of your work.  

Things in the industry have been changing and becoming more digitally focused since the beginning of 360 Magazine’s launch. The magazine was started during a time of e-zines, so it’s not a surprise that the website came first. Lowery had experience with creating websites from a young age so the move from print to digital was natural for him. It was clear to him where the industry was going.

“Print was getting costly, bookstores were looking dilapidated and even Barnes and Noble was focusing on their version of the tablet, the Nook,” says Lowery, “All the magazines were looking alike anyway.”

Print was still important though. Besides the fact that advertising agencies want to see a physical copy of a magazine before working with them, print is taken more seriously due to its cost. Other companies will be aware that a certain magazine has the funds to support itself if they have a print copy to show for it.

360 Magazine printed their first issue in 2009, but it was costly. Lowery began thinking that there had to be some other way to work with print. It was then that he decided to do print on demand publications. 360 Magazine linked with Blurb, which allowed anyone to order a print copy of the magazine right from our website. They’ve been distributing to them for 9 years now.

The magazine’s estimated circulation, which is based on print, is 110,000 from print on demand. This number doesn’t tend to move much, but most people end up reading 360 Magazine’s online articles through WordPress.

When asked what makes a media contributor most marketable, Lowery says that in this industry you need a social following and the ability to network. Being accessible and having a portfolio of published work is a great place to start as well.

Do it all,” Lowery says, “monetize, write, take photos, be on time, and take initiatives.”

The hardest thing about the industry in Lowery’s opinion is breaking into it and surviving on freelance jobs along the way. Writers should be prepared to sacrifice mentally, physically and financially. While working for a publication, Lowery says that writers need to do what they can to become a valuable asset to them. That way, a publication will be more likely to keep you on board and help you in the future.

As for internship positions at 360 Magazine, Lowery aims to teach interns everything that he didn’t learn. He’s assigns articles for interns to write, pushes them to network, has them do coverage and teaches them how to get published or to self-publish.

“We teach interns how to be resourceful and find themselves in the organization,” says Lowery.

When interns can bring business to the magazine, the magazine will bring business to them. Special assignment opportunities are available for interns who finish their program and are still looking to remain involved. Lowery says that while the magazine is specifically looking to groom editors, that if a publication wants to really pop, then they have to have a revolving door.

When asked what goals he has for the future of 360 Magazine, Lowery responded that he aims to keep it three dimensional with podcasts and web series.

“I want to be able to put the brand out to different countries and places in America,” says Lowery, Local presences would strengthen us.”

He also says that he’s interested in the possibility of a reality spin off or docu-series, as well as introducing more formal programs for educational purposes.

VAUGHN LOWERY:
360 Magazine
LinkedIn
Joe boxer TV Appearance
America’s Next Top Model Appearance
Sundance Film Trailer Appearance

Vaughn Lowery, art, 360 magazine, design, entertainer, Male model

A FAVOR DE LO MEJOR

Yesterday, 360 MAGAZINE had the opportunity to speak with a group of communications and marketing college students from Mexico whom embodied all of the core principles of a global society – they all celebrated their own uniqueness.

“Never in my wildest dreams would I ever have envisaged that this once young scraggly African-American boy, whom hailed from Detroit, would be able to influence another culture and encourage others to believe that their own individual brands would be able to coexist with their ability to simply be themselves. This road hasn’t always been an easy one; but with the vast support of team members, family and friends, the impossible has become possible. I dedicate this entire networking presentation to my late father whom always encouraged me to walk in silence while I talk through my actions.” – Vaughn Lowery

Special thanks to Eric Brown (of Nickelodeon), Franklin Pena and Owen Duckett (for capturing this memorable moment).

For additional information visit the organization’s site A Favor De Lo Mejor

Blender x Nick Graham

Blender Workspace, a premium shared office community, welcomed fashion iconoclast and Joe Boxer founder, Nick Graham, to their New York flagship on February 20th. The two-hour presentation and roundtable discussion signified the launch of Blender’s new Entrepreneur Salon Series: the latest addition to a robust programming initiative available to all Blender members.

 

Mr. Graham’s presentation focused on themes of audacity and enterprise, informed by his personal experience with innovative brand building. He famously got his start by silk screening dollar bills onto boxer shorts, while his latest collection debuted earlier this month in the shark tank at Mandalay Bay in Las Vegas. Mr. Graham also launched an eponymous men’s fashion line at New York Fashion Week in January.

 

The event was hosted by Larry Dvoskin, a music entrepreneur who has worked with past Grammy winners including David Bowie, The Beach Boys, Robert Plant, and MGMT. In addition to its salon series, Blender boasts a curated arts program, wellness meet-ups, workshops, and live performances on a daily basis.

 

Blender is a leading luxury workspace located at 135 Madison Avenue in the NoMad neighborhood of New York City. The space was custom built for high-caliber professionals who value thoughtful design and an elevated work experience, and has evolved into a hub for creative, lifestyle and wellness brands.