Posts tagged with "NGLCC"

NGLCC Winner!

nglccNY Biz of the Month: 360

This May, nglccNY is proud to spotlight 360 MAGAZINE as their second nglccNY Biz of the Month! They spoke with Vaughn Lowery (he/him/his) about 360 MAGAZINE’S services and what makes his business unique. Read their Q&A with Lowery below:

What is your business?

360 MAGAZINE is an award-winning international publishing popular culture and design. We showcase state-of-the-art brands, entities and trends to creators of global tastes within their respective communities. Our founding members possess more than 30 years of collective experience both as notable talent and uber-professionals in the fields of art, music, fashion, auto, travel, spirits and entertainment. We are not just journalists, but represent an advocacy and social change movement.

What is unique about your business?

In 2009, we came up with an organization that embraced POC, women and the LGBTQIA+ community. Our mission was to extend the microphone to their once unheard-of voices. To date, the platform has continued to grow and feed neglected communities through mainstream media.

How has being a Certified LGBTBE® impacted your business? Why did you join nglccNY?

We particularly turned to nglccNY for its historical connections and maternalistic approach to boutique brands with similar perspectives. We are extremely fortunate, as are the possibilities that flow from that.

What is your favorite part about the nglccNY community?

The most intriguing component of the chapter is fellowship, consistently engaging with individuals and entities who celebrate their uniqueness as we do.

What does it mean to you to be an LGBTQ+ entrepreneur?

Being an LGBTQ+ enterpriser has enabled us to thrive and prosper in these dark times. We have expanded our volumes to include politics and tech; launched our NFT Animal Series on OpenSea; introduced 360 MAG Podcast on Apple and Spotify and published the first installment of our Move Like Water × Be Fluid series – a youthful self-help book, marketing manifest with heart wrenching testimonials. Indeed, with our certification announcement, I have become a more confident leader in a ketsado, pushing for limitless inclusion.

Connect with Lowery and 360 Magazine on Instagram, Facebook, Twitter, and LinkedIn!

*A letter to our potential partners.

MARVEL celebrates LGBTQIA for pride month via 360 MAGAZINE

MARVEL PRIDE CELEBRATION

Marvel Comics will celebrate Pride Month with a new giant-sized one-shot spotlighting LGBTQIA+ creators and characters! A queer-centered anthology brought together by an amazing lineup of writers and artists from all walks of life, MARVEL’S VOICES: PRIDE #1 will feature eight extraordinary adventures, an introduction by Vice President of Television at Bad Robot Productions Alex Phillips, and more!

From uplifting to thrilling, this diverse collection of stories take place all throughout the Marvel Universe and celebrate the themes and joy of Pride Month. And today, fans can get a first look at each one!

·       In last year’s MARVEL’S VOICES: PRIDE, Steve Orlando and Luciano Vecchio introduced the dreamy mutant hero SOMNUS,  who now stars in the ongoing X-Men series MARAUDERS! New York Times-bestselling author Charlie Jane Anders and artist duo and Eisner-nominated cartoonists Ro Stein and Ted Brandt continues this tradition with the debut of ESCAPADE! Readers will meet this all-new trans mutant super hero in a 20-page adventure that will introduce her career as a super thief and set the stage for her exciting future.

·       Valkyrie Rúna puts on the first ever Asgard Pride celebration in television writer and podcaster Ira Madison III and artist Lorenzo Susi Marvel Comics debut.

·       Shuster and Eisner-winning writer Andrew Wheeler makes his Marvel debut alongside PATSY WALKER artist Brittney L. Williams in an action-packed story about Marvel’s newest power couple-Hercules and Marvel Boy!

·       Rev up your engines for a heart-bending story across space and time in a Moondragon story by IRON MAN scribe and lauded TV showrunner Christopher Cantwell and artist Kei Zama.

·       Nebula, World Fantasy, and Locus-award winner Alyssa Wong and fan-favorite artist Stephen Byrne reunite the Young Avengers in a story guaranteed to please fans new and old! Byrne will also depict the team in one of the issue’s variant covers!

·       Comedy writer Grace Freud (Rick and Morty, the Eric Andre Show) brings her talents to Marvel with a story about the power of responsibility featuring the Marvel Universe’s favorite gay ginger, D-Man! She’s joined by Eisner-nominated artist Scott B. Henderson in his first work for Marvel!

·       And writer Danny Lore and artist Lucas Werneck revisit the legacy of Taku and Venomm, two Black Panther characters long left in the closet, in a tale of love and redemption!

Check out all five stunning MARVEL’S VOICES: PRIDE #1 covers and interior artwork from each story now and celebrate Pride with Marvel Comics on June 22! For more information including a word from this year’s creators, visit Marvel.com.

Marvel comics sneak peak of LGBTQIA cover via 360 magazine

Marvel – Pride Month

Marvel Comics is proud to celebrate Pride Month this year with a monumental giant-sized one-shot showcasing some of comics’ most iconic LGBTQAI+ heroes in an incredible range of stories by LGBTQAI+ superstars and emerging talent! Today, fans can get their first look at a brand-new variant cover for 2022’s MARVEL’S VOICES: PRIDE drawn by superstar artist Olivier Coipel. Once again lending his acclaimed talents to Marvel’s Pride Month celebration, Coipel’s extraordinary cover showcases three of Marvel’s most prominent LGBTQAI+ heroes: The mutant speedster and first openly gay Marvel hero Northstar, divine warrior Angela, and breakout Young Avenger and star of the upcoming DEFENDERS BEYOND, America Chavez.

Check out Coipel’s uplifting piece below and stay tuned next week for a sneak peek at MARVEL’S VOICES: PRIDE #1, including the reveal of the new hero debuting in its pages! For more information, visit Marvel.com.

Kassh Paige new release via 360 magazine

KAASH PAIGE – GIRLFRIEND

KAASH PAIGE RELEASES NEW TRACK AND VIDEO “GIRLFRIEND”

WATCH HERE
LISTEN HERE

“Her woozy and flirtatious lyrics explore relationships and intimacy with cozy, lived-in perspective.” The Fader

“Paige’s debut project feels like eavesdropping on something incredibly special…listening to her music is like falling into a daydream while you watch the clouds in the sky go by.”
ones to watch

“… with a one-of-a-kind sound that arrives as a breath of fresh air in the realm of R&B and hip-hop.”
FLAUNT

“…loquacious late-night R&B”
VOGUE

“listening to [Kaash Paige]… is like eavesdropping on a passionate phone conversation through the wall. The Dallas singer communicates her feelings with a charming directness… Through begging, reminiscing, and confessing, she guides us through a tumultuous relationship in three minutes.”  
Pitchfork
 

ABOUT KAASH PAIGE

Success has come quickly for Def Jam Recordings’ new young star, 21-year-old Kaash Paige. Inspired by an eclectic lineup of artists including Frank Ocean, Mac Miller, Erykah Badu, Isaiah Rashad, and Flatbush Zombies, Kaash released songs on SoundCloud during her sophomore year of high school. In a widely positive reaction, classmates would sing the lyrics back to her in the hallways. (Other early indie postings included “Dnd,” “Orange Sweater,” “Sobriety,” and “Happy Song.”)  The Dallas senior graduated with a new track under her belt, the eternal “Love Songs.”  Within a year, the record had gained viral traction after millions of TikTok users recorded themselves dancing as it played in the background.  The momentum brought Kaash to the attention of Def Jam, the world’s number one hip-hop destination, which issued her debut EP Parked Car Convos and official “Love Songs” video in November 2019.  The track hit #1 on the Spotify viral chart, surpassing over 1.53 billion streams, over 15 million TikTok clips, and over 6.3 million views as the newest Spotlight Artist at YouTube, which named her Trending Artist On The Rise.  The EP spun off two single + video releases, “’64” and“Heartbreaker.”  Kaash followed up in April 2020 with her “Frank Ocean” tribute (“inspired by the feelings you brought to music,” she posted), on the 8th anniversary of his breakthrough “Thinkin’ ’Bout You.”  In between there was “Euphoria,”  a collabo with Don Tolliver and Travis Scott.  Rolling Stone praised Kaash’s “passionate … gorgeous” music, and NPR raved, “the woozy-sounding R&B songs produced by Grand Prairie’s Kaash Paige are reminiscent of artists like SZA and Kehlani.”  A new single + video arrived in June 2020, the sultry “Jaded,” point­ing the way to the August 2020 release of TEENAGE FEVER, her debut full-length studio album.  Kaash – acronym for Kill All Arrogance Stop Hatred – has succeeded in galvanizing her local Lone Star fans with her homegrown sense of self, and is now well on her way to global stardom.  As Ones To Watch summed up, “listening to her music is like falling into a daydream while you watch the clouds in the sky go by.”    
 

FOLLOW KAASH PAIGE:
TIKTOK | INSTAGRAM | TWITTER | SPOTIFY | YOUTUBE 

George Michael freedom uncut sony documentary via 360 MAGAZINE

GEORGE MICHAEL – FREEDOM UNCUT

Sony Music Entertainment and Trafalgar Releasing announced the premiere of GEORGE MICHAEL FREEDOM UNCUT, a deeply autobiographical feature documentary narrated by the late Grammy Award winner. GEORGE MICHAEL FREEDOM UNCUT will be released as a global cinema event on Wednesday, June 22. Details of participating countries and cinemas will be listed HERE from April 27.

Throughout the film, Michael reveals openly and honestly the two distinct sides of his life: his very public music career and his private personal life that cameras never truly saw. Michael was heavily involved in and dedicated to the making of this documentary before his tragic passing in 2016, making GEORGE MICHAEL FREEDOM UNCUT an incredibly special posthumous release and a poignant and moving tribute to his legacy.

The film delves into the turbulent period after Faith leading up to, during and after the making of his “Listen Without Prejudice: Vol 1” album in 1990. At this pivotal period of his life, Michael is able to fight for his artistic freedom and lead the way for others. He meets his first real love, Anselmo Feleppa and navigates both the heartbreak of Anselmo’s early tragic passing from an AIDS related illness and the devastating loss of his mother. GEORGE MICHAEL FREEDOM UNCUT is also a brilliant reminder of Michael’s outstanding musical genius during the Wham! years and throughout his solo career. The film features timeless duets with George’s favourite artists and explores how he influenced the cultural landscape of his generation as one of the world’s best-selling artists of all time.

Interwoven with exclusive, personal archival footage, this year’s theatrical release includes never-seen-before footage from one of the most iconic videos in music history, Freedom! ’90, directed by Oscar nominated David Fincher. The music video has been recently remastered in 4K and will screen in full ahead of the main feature in cinemas worldwide.

Produced by Big Geoff Overseas Limited in conjunction with Sony Music Entertainment and distributed theatrically worldwide by Trafalgar Releasing.

David Austin says, “The film is George’s final work. Narrated by George himself, it is the complete story.”

“George Michael was an inspiring artist whose story deserves to be shared on the big screen globally.” Tom Mackay, President, Premium Content, Sony Music Entertainment says, “In honor of George’s birthday this June, we are thrilled to be working with David Austin and our partners at Trafalgar Releasing to bring fans unprecedented access to his extraordinary life both on and off stage.”

Marc Allenby, CEO – Trafalgar Releasing says, “We are proud to be bringing George Michael’s final work to the big screen in this global cinema event. As an artist whose music continues to resonate across generations, this event will be a fitting tribute to George’s life and career, giving fans the opportunity to celebrate communally in cinemas worldwide.”

360 Mag: A No-Nonsense Conversation

Despite the fact that America has many voices of color, they can seldom be heard. 360 MAGAZINE has always been a place where these people can be represented, so they’ve decided to expand on this mission by launching their own podcast: 360 MAG: A No-Nonsense Conversation. It will also cover the latest news, design and culture, as well as interviews with key industry trend makers. Hosts include Vaughn Lowery, Javier Pedroza, Armon Hayes and LaJune Grant

Lowery called the podcast, “An evocative gallery where everyone can continue to celebrate their singularity.” Pedroza stated, “I’d like for people to feel inspired, joyful, creative and stronger after listening to 360 Mag – a No Nonsense Conversation.” 

In the inaugural episode, Javier Pedroza talked with Latin pop group Piso 21, known for hits such as Me Llamas, Besándote and Déjala Que Vuelva.  360 has also chatted with other major figures: singer Carmen DeLeon, disabled TikTok influencer NotLewy, and actor/rapper Young Dylan. Stay tuned. We will also chat with people from the tech, design, and automotive industries.

360 also recently released an NFT collection called the Animal Series. Four NFTs will be for sale until May 1st. Secure yours now HERE. Find more information HERE

Find the podcast on Apple, Amazon, Google and Spotify. Podcasts will release in both Spanish and English. In addition, Also, 360 MAG possesses a dedicated RSS feed and has launched an account on Twitch to increase reach.

360 Mag – a No Nonsense Conversation Episodes

About 360 Magazine

360 MAGAZINE is an edgy fashion, lifestyle and culture magazine, introducing cutting-edge brands, entities and trends to taste makers within their respective communities. Founding members have over 30 years of collective experience both as notable talent and  professionals within the realms of fashion, music, art, design and entertainment. 360 is more than just a magazine comprised of journalists, representing a movement of social awareness and change.

360 is a LGBTQIA-friendly publication, officially recognized by the NGLCC. The magazine is contemporary in look and appeal. Quality art content is the constant goal. It will be entertaining, newsworthy and thought-provoking, appealing to a broad entertainment readership. No publication like it is available today, constantly celebrating racial as well as sexual ambiguous talent and artists.

Vaughn Lowery, 360 Magazine

VAUGHN

Vaughn Lowery’s heart pumps passion and produces positive change. His career has taken him from humble beginnings in Detroit to a graduate of Cornell University. From there, he became active in modeling, acting and producing screenplays. Now, Vaughn is the founder and president of one of the leading pop culture and design publications of today, 360 MAGAZINE.

Vaughn won over television audiences when he appeared in Kmart’s smash hit Joe Boxer commercial, dancing his self-titled “Boxer Boogie” wearing nothing but his Joe Boxer underwear. With this “brief” appearance, Vaughn Lowery, a.k.a “Joe Boxer,” soon became a household name. He appeared with Leeza Gibbons on Extra, Katie Couric on Today Show and Jay Leno on Tonight Show boogieing down with them and performing his signature dance. According to the Detroit Free Press, Vaughn’s “Boxer Boogie” has paid off, helping Kmart sell roughly $20 million in Joe Boxer apparel a week.” In just the first year he was responsible for Kmart selling over $1.5 billion of duds, besting Martha Stewart’s launch year with over $500 million in sales.

The Detroit native embarked on an acting and modeling career during a trip to New York City when renowned make-up artist Sam Fine set him up with a fashion photographer, Fadil Berisha. Before his appearance as Joe Boxer, Vaughn worked as a successful print model for such companies as Gap, Target, Skechers, Old Navy, Bath & Body Works Fragrance, Nordstrom, and Marc Ecko. He also worked as a runway model for Tommy Hilfiger, Phat Farm, and Karl Kani. He has graced the pages of FHM (SA), URB Magazine, and Glamour.

Vaughn continues to be busy in the media. A few years back, ABC News Primetime aired a segment chronicling his life, along with the tragic John Ritter story. Vaughn has also filmed a Super Bowl commercial, completed a high-profile Dasani Water billboard ad campaign, appeared on America’s Next Top Model, where he stirred up some controversy, guest-starred on the comedy, “Scrubs,” and screened his controversial 35mm festival film, The Young & Evil, at Sundance 2009, which was nominated for Cardiff’s Iris Prize within the same year. He was also named Seventeen Magazine’s “17 Hot Guys.” The last film Vaughn acted in is called The Company We Keep (directed by Roy Campanella), where he plays a fast-talking manager within the record industry, Barry. Currently, Vaughn is in the midst of producing a short film Chasen Life, which won a writing competition. He is also adapting audiobook Say Uncle into a feature-length film and pitching his third reality series. Moreover, he’s in the process of establishing 360 Fest, a film festival that will introduce and screen some of the most provocative short and features in the world.

Outside of Vaughn Lowery’s entertainment endeavors, Vaughn has always determined to give back and continues to keep his personal promise to be a contributing citizen to those in need. He has lent his name and support to: Women At RiskHuman Rights CommissionMarch of DimesHeart of Los Angeles Youth, and schools across the nation where he encourages kids to be their best. Furthermore, Vaughn serves as the Brand Ambassador for both Falling Whistles, which supports war-affected kids in the Congo, and Pink United for breast cancer awareness. He sits on the board of Awakening Young Minds, a nonprofit organization that conducts emotional education workshops for troubled youth.

Vaughn Lowery’s talents are only overshadowed by his winning personality, infectious smile, and his ability to capture hearts as one of the most engaging and approachable individuals in the entertainment industry.

Signed copies of Vaughn’s memoir,  Move Like Water × Be Fluid, are available on 360’s e-Commerce shop and Audible.

As of late, Lowery has developed their inaugural 360 MAG podcast series on Apple and Spotify as well as a new NFT Animal Series on OpenSea.

Follow:

Facebook | Twitter | YouTube | Instagram

OTG

In his spare time, designs e-bike bras and reconfigures their silhouettes.

Mixed Media Fabrications

PORT:

Keith Haring Foundation and M·A·C Cosmetics inside 360 MAGAZINE

M·A·C Cosmetics NFT

M·A·C Cosmetics Partners with The Keith Haring Foundation to Launch First-Ever NFT Collection 

Limited-edition VIVA GLAM x Keith Haring NFTs will mint on National Youth HIV/AIDS Awareness Day to support healthy futures and equal rights for all  

In honor of National Youth HIV/AIDS Awareness Day on April 10, M·A·C Cosmetics has created its first-ever NFT collection featuring the work of the late iconic artist and activist, Keith Haring. Available from April 10 to June 1, 2022, 100% of the purchase price from primary sales of the VIVA GLAM x Keith Haring NFT collection will be donated to the M·A·C VIVA GLAM Fund to support youth impacted by HIV/AIDS and through January 15, 2023, 2.5% of the purchase price from all secondary sales on OpenSea will go to The Keith Haring Foundation. 

“VIVA GLAM is as iconic to M·A·C as our lipsticks and as our relationship with technology evolves as a society, we must also expand how we fundraise for the campaign. This will be the first-time in VIVA GLAM’s 27-year history that fans and supporters in the U.S. will be able to contribute to VIVA GLAM without buying a physical lipstick. This is an exciting moment for us and we hope that this limited-edition NFT collection will help us reach a new audience and raise more funding for VIVA GLAM,” said André Branch, M·A·C Cosmetics General Manager, North America.

The Keith Haring Foundation is a natural partner for M·A·C to  enter  into the metaverse: Haring’s inimitable street pop art sprang into the epicentre of New York’s artistic subculture in the 1980s, right when M·A·C launched as the definitive rule-breaking Artistry brand. It’s their shared connection to the fight against HIV/AIDS that forms the most meaningful bond. Haring himself was diagnosed with HIV in 1987 at a time when the disease was still a source of fear and apprehension. Equal part activist and artist, instead of hiding behind his diagnosis, Haring used his art to raise awareness about the AIDS crisis and talk about his own illness, which helped destigmatize AIDS and bring impacted youth together to advocate for change. 

“This is exciting in so many ways. First, it is M·A·C’s first ever dab into the metaverse and the world of NFTs and we are thrilled to anchor it to giving back to a cause so close to the heart and soul of the brand,” said Aïda Moudachirou-Rebois, Global Chief Marketing Officer, M·A·C Cosmetics. “Additionally, we are honored that the Keith Haring Foundation agreed to join forces with us to carry forward Haring’s mission of using art to drive positive change for those most in need of support and are proud that his legacy lives on through VIVA GLAM.”

The limited-edition NFT collection features three animations of M·A·C VIVA GLAM lipsticks decorated with Haring’s most famous artwork. Created in partnership with blockchain technology leader ConsenSys, each NFT is available at three different rarity levels and price points to attract a diverse and inclusive range of metaverse consumers.

  • Keith Haring Red – Rare ($25 each up to 5,000 pieces minted on demand): Animated illustration of red lipstick featuring Haring’s artwork. 
  • Keith Haring Blue – Exclusive (250 total pieces at $150 each): Animated illustration of blue lipstick featuring Haring’s artwork. Rare NFTs also include a digital face chart tutorial of a Keith Haring-inspired makeup look created by a M·A·C Senior Artist.  
  • Keith Haring Yellow – Icon (25 total pieces at $1000 each): Animated illustration of yellow lipstick featuring Haring’s artwork. Legendary NFTs also provide access to a 30-minute personalized M·A·C Artist consultation and complementary physical product. 

“Keith Haring and M·A·C Cosmetics are really a perfect match,” said Gil Vazquez, Director of the Keith Haring Studio. “Both the artist and the brand have long stood for equal rights and self-expression for everybody. We are happy to team up with M·A·C to continue supporting a cause he cared about so deeply.” 

M·A·C VIVA GLAM was created in 1994, at the height of the AIDS epidemic, by Frank Toskan and the late Frank Angelo, the original founders of the brand, who saw the HIV/AIDS epidemic directly affecting their community. They came up with a very simple, yet powerful concept: Make a lipstick and dedicate 100% of the selling price to organizations directly serving people affected by HIV/AIDS. Thanks to this powerful mission and support from the M·A·C community, the campaign has raised over half a billion dollars for organizations all over the world helping women and girls, the LGBTQIA+ community and those affected by HIV/AIDS.

To learn more visit HERE

LITTLEJOHN STYLE

This Man’s Brand is a collection inspired by the timelessness and ubiquity of denim, infused with a bold aesthetic. Sheers, netting, and vinyl are juxtaposed with poignant strapping details, color blocking, unexpected pockets, collars & cuffs. Provocative exposed zippers and subtle rhinestones complete the look. Each piece was handcrafted by the designer to unleash the hero or rockstar in you! Marc Littlejohn is a native Angeleno, who has been inspired by his international travels as well as the western films that are rooted in Hollywood.

ABOUT THE DESIGNER

Fashion Director and Star Designer Marc Littlejohn has over 20 years of experience in the fashion and entertainment industry. He clothed the following celebrities: Beyoncé, Vivica A. Fox, Eminem, Queen Latifah, Shemar Moore, Courteney Cox, Vanessa Williams, Snoop Dogg and Tyra Banks.

He attended the Fashion Institute of Design and Merchandising, where he obtained his degree in manufacturing management and fashion design. This is where he learned to be well-balanced in all aspects of fashion.

After working on Michael Jackson’s final tour, and later on Cher’s farewell tour, he extended his creative stream to include costume design and photography. At the helm of 360 MAGAZINE, he has stylized and photographed numerous artists including Steve Aoki, Jasmine V, and TYGA.

He has worked in costuming and styling for international ad campaigns for A&E Network, Lifetime, the CW, and lent his wardrobe talents to the fourth season of Netflix’s Narcos.

Marc continues to build on his multifaceted career in the fashion industry, allowing his skills and experience in these diverse disciplines to guide his creative vision.

Photos: Aaron Tyler

Vaccine illustration by Heather Skovlund for 360 Magazine

Small Businesses Sign Vaccine Plan

­­SURVEY OF SMALL EMPLOYERS; 400+ SMALL BUSINESS OWNERS AND NATIONAL ADVOCATES LAUNCH INITIATIVE ON VACCINE LEADERSHIP TO GET U.S. ECONOMY BACK ON TRACK 

New National Survey of More than 3,300 Small Business Owners: Survey of small employers found that 64 percent of business owners say it is very important that their employees get vaccinated

Over 400 Small Business Owners and Leaders — Sign pledge to commit to becoming a small business vaccine leader 

Small employers want employees to get vaccinated and are willing to help to make it happen. The majority (63 percent) of small businesses are willing to encourage and incentivize employees to get vaccinated.

 Reimagine Main Street (RMS), a project of Public Private Strategies (PPS), has launched a public awareness campaign that will support small business owners in being leaders on the Covid-19 vaccines with their employees and in their community. The campaign was announced during a webinar that also included findings from a survey of more than 3,300 small employers on their perspectives on the vaccines conducted by Reimagine Main Street, in partnership with the National Asian/Pacific Islander American Chamber of Commerce and Entrepreneurship (National ACE), the US Black Chambers, Inc. (USBC), and the United States Hispanic Chamber of Commerce (USHCC). The survey results provide insights into how small business owners view the vaccines and their plans for themselves and their workers. 

Other business organizations including the National LGBT Chamber of Commerce (NLGCC), the National Association of Women Business Owners (NAWBO), and Women Impacting Public Policy (WIPP) are stepping up to engage their members. 

“Small businesses like mine have struggled during this pandemic, but the vaccine shows us that the end is in sight,” said Shaundell Newsome, Founder of Sumnu Marketing and Chairman of the Board of the Urban Chamber of Commerce in Las Vegas, who moderated the webinar. “I have implemented a vaccine plan for my employees and all business owners should do the same so we can make it through Covid-19 as quickly as possible.”

The Centers for Disease Control and Prevention (CDC) estimates that between 70-85% of Americans need to receive the vaccine to achieve herd immunity. Once that happens, small businesses will be able to get back to business at full capacity and the economy and communities can completely reopen.

“The survey findings demonstrate that small business owners recognize the importance of the vaccines in reopening Main Street,” said PPS Founder and Principal Rhett Buttle. “By championing the vaccine with the employees and in their communities, small employers can help fully reopen the economy as quickly as possible.”

NEW SURVEY: 

The survey of more than 3,300 small employers shows strong support for ensuring workers get vaccinated. View the full survey. Key findings include: 

  • 63% of small employers intend to encourage their employees to get vaccinated. 
  • Nearly half (45%) of small employers’ plan to give workers paid time off (PTO) to get vaccinated.
     
  • More than 80% of small employers report having conversations with employees about vaccines and a majority (55%) say they would use free or low-cost resources to provide guidance and information about Covid-19 vaccines.

PLEDGE FROM SMALL BUSINESS OWNERS: 

The campaign also calls on employers to sign a pledge to be a SMALL BUSINESS VACCINE LEADER, which more than 400 small business owners have already signed. In signing it, small business owners are pledging to do at least one of the following things:

  • Commit to getting the vaccine when it is their turn and let their employees know why they are choosing to get the vaccine
  • Create a vaccine plan for their employees
  • Provide incentives to employees who receive the vaccine, such as PTO to receive the vaccine
  • Continue to follow state and federal guidance on social distancing and wearing masks after all employees are vaccinated
  • Assist with vaccine promotion and distribution in their community (examples include volunteering to help at COVID-19 vaccination sites, donating supplies or services to vaccination sites, and being vocal in their community on the business case for getting vaccinated)

NEW TIP SHEETS: 

Reimagine Main Street is also giving small business owners the resources they need to play a critical role in championing the vaccine with their employees and in their communities. In addition to general tools and resources, the campaign includes tip sheets in multiple languages for small business specifically targeted to demographics, including:

QUOTES FROM BUSINESS OWNERS AND LEADERS: 

Ron Busby, Sr., President/CEO of the U.S. Black Chambers, Inc.

“When our country faces a crisis, the most vulnerable are hit the hardest, especially in the Black community. This was the case with Covid-19, but business owners can help put us on the path to recovery by embracing the vaccine.”

Ramiro Cavazos, President and CEO of the United States Hispanic Chamber of Commerce

“It is going to take years for the Hispanic small business community to recover from the Covid-19 pandemic, but the vaccine can get us started down that path. Business owners can help speed the recovery by championing the vaccine with their employees and community.”

Justin G. Nelson, Co-Founder and President, NGLCC

“COVID-19 has forced business owners in the LGBTQ community to look out for each other as we try to make it through this pandemic. Small business owners should protect themselves, their employees, and their communities by championing the vaccine.”

Cindy Ramos-Davidson, CEO of the El Paso Hispanic Chamber of Commerce 

“Hispanic businesses have closed at a disproportionate rate because of Covid-19 and the path to recovery begins with the vaccine. If small business owners champion the Covid-19 vaccines, businesses and communities will be able to fully reopen much faster.” 

Chiling Tong President/CEO of the National Asian/Pacific Islander American Chamber of Commerce and Entrepreneurship

“The Covid-19 pandemic has been tough on Asian American and Pacific Islander businesses both financially and through the rise in anti-Asian violence. It is critical that we get through this pandemic as quickly as possible, and the vaccine is key to doing so.”

Mas Torito, owner of Kokoro Restaurant in Denver

“My family restaurant has been in business for over 30 years and this past one was the toughest we have ever weathered. To come back stronger than ever, we have championed the vaccine, but it is critical that more small businesses do so as well.”

Ginger Torres, co-founder of PPE for Navajo First Responders in Phoenix

“Hesitancy to take the Covid-19 vaccine is prevalent among many Native Americans, but small business owners can play a huge role in changing that. I urge all small business owners to be leaders on the vaccine with their employees and in their communities.”

Patty Gentry Young, co-owner of Young Hair Inc., Spring Field, Ohio

“We all take steps to be proactive about our health and getting the Covid-19 vaccine should be one of them. Small business owners can play an important role in encouraging their employees and others in their community to get the vaccine.”