Posts tagged with "nerd"

Artwork by and for use by 360 Magazine

5 things you need to know about NFTs

5 things you need to know about NFTs

Non fungible tokens. You’ve probably heard about the latest internet phenomenon that is dominating headlines in the art world and beyond.

Little wonder. Digital artist Beeple sold his artwork for an incredible £69 million ($96 million) earlier this year, while even Twitter founder Jack Dorsey got in on the act by attracting $2.5 million for his first-ever tweet.

If you’re wondering how you can get in on the action on the technology that promises to revolutionise the way we trade, here are five things you should know first.

They’re unique digital certificates of ownership…

A non-fungible token, or NFT, derives its name from the idea of fungibility. Put simply, this is the idea that something can be replicated, or traded for something else of a like kind. A 10-dollar bill is a prime example of a fungible item: there are billions of them in existence thanks to the US Federal Reserve printing them out regularly, which means their value will always be kept to whatever 10 dollars is worth. It can also easily be traded to buy 10 dollars’ worth of goods or service.

A non-fungible item, on the other hand, is completely unique. Take a winning lottery ticket: yes, someone else might have the same numbers as you, but it’s impossible to replicate that ticket at will.

The Mona Lisa is another example. People can copy it, but they’ll never produce the original. This is why Da Vinci’s masterpiece is priceless – and non-fungible.

When somebody has something non-fungible, then it’s natural that they want to certify its validity. This is where an NFT comes in: it’s a unique virtual certificate that is verified by Blockchain. A Blockchain acts as a kind of independent secure public ledger, so that people can see the details of the transaction and who owns the item.

In short, it’s an assurance of authenticity – and people are prepared to pay big money for the NFTs of certain things.

… but people can still download digital copies of an item

It’s important to note that an NFT doesn’t prevent people from digitally copying the item in question. With a physical piece of art, you control where you keep it and who sees it, but people can still download an NFT artwork to their own collection if they want.

The value in an NFT, therefore, is proving that you own the original version of that work, rather than a copy.

So, while a digital copy might be a cool thing to have, its value will never actually increase. An NFT, on the other hand, ensures that a coveted work achieves its true value for being the original.

A good example is an NFT for an album. Fans can download digital copies, but the musician with its NFT is the only one who can claim to be the owner — and earn a percentage of the resales and royalties.

They’re collectibles

Anyone who likes to collect things knows that most of the fun comes from having something that other people don’t have. Whether it’s a rare type of stamp or football sticker, there’s a certain thrill in possessing something special.

NFTs are the ultimate collectible. In the NBA, some of the most memorable clips in the organisation’s history have been converted into the tokens so that fans can buy and trade them. While fans can still view any clip they want, some of the most wanted sell for thousands of dollars, simply so the owner can say they possess it — and potentially sell it later, of course.

The human need to collect things is something that runs deep, something that some theorists say harks back to our hunter-gatherer days when survival meant accumulating as many things as possible. It might explain why the NFT craze has taken off so rapidly and ensure that it continues to dominate the headlines for some time yet.

They could eliminate ticket fraud

Ever paid over the odds for concert passes or, even worse, unwittingly bought a forged ticket? NFTs may make this a thing of the past.

If an event organiser uses the token to sell tickets, they would have a cast-iron seal of authenticity and fraudulent sellers would be unable to replicate them. What’s more, because blockchain allows the NFT owner to verify which tickets are acceptable, they will have the control to reject those that are sold above their face value and prevent the transaction.

This promises to be a huge business with so many major artists expressing their dislike of ticket fraud in the past. Platforms such as Mintbase already allow organisers to easily produce tickets as NFTs and the process is likely to get even simpler over the next few years.

It has led to some bizarre ideas…and will continue to do so

Monochrome Bleu Numérique. It might sound like a French arthouse movie, but it’s just a blue rectangle. Or, to be more precise, a digital artwork of a blue rectangle.

It’s one of many unusual ideas that are being sold as a non-fungible token on Rarible, the website where people can trade NFTs. The artist behind it, Damien Thirst, admitted that it was ‘a bit of a joke’, but wanted it to challenge the concept of ownership in the digital world. It certainly has people talking, and its price was set a 0.3 Ether (the cryptocurrency for Blockchain platform Ethereum), or $1,173 at the time of writing.

Other bizarre NFTs include buyers paying over half a million dollars for a picture of a New York Times column and a similar amount for a ‘digital house’ that is, naturally, impossible to live in.

It’s fitting for a concept that seeks to challenge the way we view ownership. While we can use NFTs to improve our lives, maybe we should accept that there are certain aspects of this technology that we’ll never fully understand.

KANG THE CONQUERER cover via Mike Del Mundo for Marvel for use by 360 Magazine

Origin of a Villain in New Marvel Series: KANG THE CONQUERER

This August, it’s time to tell the definitive origin story of one of Marvel’s greatest villains: Kang the Conqueror! Announced earlier today on the This Week in Marvel podcast, the Avengers and Fantastic Four foe will star in his first ever solo series that will tackle the complex saga behind the universe’s most fearsome time-travelling menace. KANG THE CONQUERER will be written by Collin Kelly and Jackson Lanzing, the popular writing duo known for their work on Joyride, Green Arrow, and Star Trek: Year Five, with art by Carlos Magno (Avengers Mech Strike). Together, this all-star creative team will unravel Kang’s enormous legacy from his expansive backstory to his various alternate selves, tying everything together and catapulting him into his biggest era yet.

The new series will be a love letter to True Believers who treasure the complicated tapestry behind the saga of Kang, while also serving as a perfect entry point for fans eager to learn the fascinating lore behind one of Stan Lee and Jack Kirby’s most iconic creations. Like many other series starring villains, it’s bound to be intriguing, offering a new look into a complicated character!

The man called Kang the Conqueror has been a pharaoh, a villain, a warlord of the space ways, and even—on rare occasions—a hero. Across all timelines, one fact seemed absolute: Time means nothing to Kang the Conqueror. But the truth, like with many Marvel villains, is more complex. Kang is caught in an endless cycle of creation and destruction dictated by time and previously unseen by any but the Conqueror himself. A cycle that could finally explain the enigma that is Kang. And a cycle that begins and ends with an old and broken Kang sending his younger self down a dark path. 

“Time may mean nothing to Kang, but Kang means everything to us. This is the book we’ve been wanting to write for years,” Lanzing said. “It’s a total dream come true for Collin and I to be making our Marvel debut, we’re best friends who first met through a mutual love of Young Avengers, Runaways, and Ultimate Spider-Man. But to make our first mark with a character as storied as Kang the Conqueror, on a very personal pitch we never in a million years thought would be greenlit, is a genuine honor. Carlos Magno is delivering jaw-dropping work that recalls the exacting detail and operatic emotion of Kang’s co-creator Jack Kirby. We’re genuinely stunned by every new page. Add the brilliant colors by Espen Grundetjern, letters by the Marvel master Joe Caramanga, and the insightful leadership of our editor Alanna Smith, and you’ve got a team worthy of one of Marvel’s greatest unsung characters.”

“Kang has been a nefarious force in the Marvel Universe nearly as long as it’s existed, but the true crime here is that he’s never had a solo series. The fact that we’re the ones who get to bring Kang’s complete story to life for the first time is an incredible honor,” Kelly added. “KANG THE CONQUEROR isn’t just an origin story; this is a life story. When young and jaded Nathaniel Richards discovers the ancient lair of his Latvarian ancestor Victor Von Doom, his life is changed forever by a man he should never have met: Kang himself! From the last days of the Cretaceous to the war-torn world of Jack Kirby’s year 4,000, from ancient Egypt to the stars themselves, KANG THE CONQUEROR is a story that unpacks the told, and untold, moments of Kang’s life through a human lens. Powered by his love of the enigmatic Ravonna Renslayer, and fueled by the hatred of who he will become, this is a cross-time epic for everyone who has ever rejected who they were supposed to be.” 

KANG THE CONQUERER hits stands on August 18th! For more information, click HERE.

The Benefits of Using Online Casinos 

Are you new to online casinos and have no idea if they are actually worth playing at? Have you ever wondered why online casinos have become so incredibly popular when people still have access to good, old traditional casinos?

The benefits of using online casinos have been discussed at length by many people over the years. With hundreds of options to choose form, its easy to get lost in all the choices and feel quite over whelmed. It’s important to know why you should use an online casino, and what are the biggest benefits associated with them. 

In recent years, the online casino industry has grown massively and it is all down to the fact that we are now living in a digital age where people are constantly online on their phones or laptops. People are not going to physical casinos as often as they used to anymore. If you want to start playing at an online casino but are not sure what the benefits might be, here are a few reasons. 

A Lot of Games

One of the biggest perks of playing at an online casino is that there are hundreds, if not thousands, of games available for you to play. When it comes to traditional, physical casinos, there are a limited to the number of games available due to limited space. This is not the case when it comes to online casinos. There is no constraint when it comes to space, meaning that online casinos can have many more games available to players.

Online casinos offer all the regular games that traditional casinos have, and more. An average online casino has around 400-600 games, but most of the casinos that Japan-101 recommends here have much more than that. Not only do they have many games, but also have a bunch of different themes to suite anyone. There are even casino games, similar to video games, in which you have to go on missions and complete levels. There is no chance that players will get bored with this variety. 

Many Bonuses to Choose From

One of the most innovative marketing techniques to come from online casinos is the bonuses. Bonuses are essentially free gameplay that encourages players to start or continue playing at a casino. The most popular bonus at the various different casinos is the welcome bonus. This is how casinos attract masses of new players–by offering them free gameplay. Everyone loves getting things for free. 

Welcome bonuses can come in the form of free spins on the slots, free rounds at tables games, free money to bet on a game of your choice, or even a combination of these. Other bonuses are available for people who are part of a more exclusive of VIP package as a way to encourage them to keep playing; or as incentive for those who are considering upgrading their casino account. These bonuses are a great way for players to play for free and discover the games they like, without having to waste their own money. 

Convenience

One of the best parts about playing at an online casino is how convenient it is. Going to a regular physical casino can take a lot out of your day. You have to dress up fancy, travel to the destination, wait in lines to play, and end up spending a lot of time waiting around for a few minutes of fun.

Online casinos make it so much more convenient to play all the casino games you love with just the click of a button. You can play anywhere, anytime you want because these casinos are available 24/7. All you need is to have a decent internet connection. You can play on your commute to work or even while in bed, if you are trying to pass the time.  

Easy to Get Started

For those new to gambling or casino games, it can be a bit daunting trying to figure out how all of the different games work. At online casinos, all of this worry disappears as there are tutorials on how to play the different games. Online casinos sometimes even offer different tips and tricks to help you win. 

If you need more help, you can easily search for solutions to any problems you may have or look up tutorials for further clarity. 

Computer illustration by Heather Skovlund for 360 Magazine

Your Online Privacy Is in Your Hands

Many Internet users don’t take online privacy seriously because they believe that they have nothing to hide. Even if you don’t want to secure your data from the curious eyes of big brother, you should be aware of other privacy threats on the Internet.

  • Other states: Even if you trust your own government, do you trust other states? Many foreign governments take a keen interest in the online activities of other citizens.
  • Marketers: Advertisers and other businesses use many methods to track your Internet activity to build an online profile that they can sell to other organizations.
  • Acquaintances: Many people who are curious about you will consume your publicly available data that’s of a private nature.
  • Stalkers: Ex-partners, jealous lovers, stalkers, or predators can use malicious software to breach your privacy. Some stalkerware can take your pictures and record your videos through webcams when you’re not aware. Stalkerware can also monitor your physical movements through the GPS on your laptop.

Share Your Data Sensibly

It’s a good idea to take basic security precautions on social media. Accept friend requests carefully. Verify suspicious-looking profiles to ensure that they’re legitimate. Limit posts that carry sensitive information to your friends and avoid sharing confidential information publicly.

When downloading apps, avoid handing out permissions needlessly. For example, does your fitness app really need access to your contacts, camera, and videos?

Of course, set strong passwords for all your social media accounts to keep hackers at bay. A good password should be at least 12 characters long and feature upper case letters, lower case letters, numbers, and symbols.

Avoid Suspicious Websites and Emails

Avoid visiting unknown websites and clicking strange emails and files. Cybercriminals can infect fraudulent websites, emails, and files with malware like adware or spyware that’s designed to breach your privacy, security, or both.

Stay Wary of Strangers

Trust your instincts and be cautious. Avoid friend requests from people you don’t trust. Likewise, please don’t click on links from such people as they may be Trojan horse attacks engineered to install stalkerware on your devices. Similarly, don’t accept tech gifts from strangers. For example, a USB drive or keyboard could be a keylogger that records your keystrokes, allowing a cybercriminal to read your emails or learn your login credentials.

Find a Good VPN Service

Protect your network with a firewall and a top-of-the-line VPN service. For example, Malwarebytes VPN protection will encrypt your data with its technologically advanced software and even mask your IP address.

Without your IP address, states, threat actors find it exceptionally challenging to track you to your location across the Internet. There are other advantages to subscribing to an excellent VPN service too. For one, you can bypass geo-blocks and consume entertainment from different parts of the world. For example, a VPN can allow you to watch Netflix USA while in Canada! But please steer clear of free VPNs as they’re slow, carry spyware, and may even spy on you.

In addition to network security tools, use advanced antivirus software to protect yourself from malware like viruses, worms, spyware, adware, ransomware, and even dangerous stalkerware. With the right cybersecurity software and some vigilance, you can surf the Internet all day stress-free.

Computer illustration by Heather Skovlund for 360 Magazine

Becoming a Programmer: Possibilities & the First Steps to Take

Contemporary tendencies, as well as the crisis, are forcing many specialists and even students to change jobs or even completely alter their professions. You have to learn new skills and gain new knowledge. In this case, the profession of a programmer can be an excellent choice. It’s profitable and highly demanded nowadays. In this article, we will try to focus on how to begin a career as a programmer from scratch.

You should start your path to a career as a programmer by answering the questions, “Do I need programming at all? Will I be able to withstand all the difficulties of the profession?” These questions do not apply to those who study or studied in a specialty close to programming. If you were better at math than in the humanities at school, if you like spending a lot of time in front of your PC, if you want to learn something new, then programming is the field suitable for you.

Where to Start

There are several options for the development of events, as a result of which a person is destined to become a programmer:

  • The first one is the parents-programmers who taught their children. These kids don’t even need to go to university. 
  • The second option is the fashionable profession of a programmer that attracts a school graduate. After school, a young person chooses a major related to the programming field. 
  • The next option is a hobby that has grown into work.

If none of the above is about you, then you have a choice of four options:

  1. Self-education. This option can be used both independently and in conjunction with other methods. The Internet is full of sites, books, and applications that help you learn various programming languages and technologies. Even though it is the hardest path for beginners, it is not worth giving up at the very beginning. If you are a student, even in a programming field, and hesitate if you can find enough time for self-education, make use of the professional programminggeeks services that will help with too complicated tasks. Meanwhile, you will be able to concentrate on the relevant topics and aspects.
  2. Higher education. If you graduate from high school and want to be a programmer, then go to college and choose a major related to the field. But don’t forget about the necessity and importance of self-education as well. The choice of a college should be approached with high responsibility. Study the programs carefully and choose a college that meets your expectations for the future profession.
  3. Mentor. It is beneficial if you manage to find someone who will agree to help you and direct you. This person will suggest suitable books and resources, review your code, and provide helpful advice. You can look for a mentor among familiar programmers, at IT parties and conferences, on online forums, and so on. The most crucial is not to be too shy. Ask an IT specialist you are fond of, and quite probably, you will get a positive response.
  4. Specialized practical courses. Try looking for courses near your place of residence where you will be taught a programming language or technology. Select courses attentively. The best option is to find a course that provides a possibility of employment after graduation.

Final Say

As you can see, almost everyone who would like to become a programmer has got plenty of opportunities. If it is your dream, select one of the above options and start implementing your dream into reality.

Kaelen Felix illustration for 360 MAGAZINE online sports betting

How Does Online Sports Betting Work?

With more and more of the world spending time at home, the interest in leisure activities has shifted. Over the past year or so, many are looking for ways to relax without spending a fortune. With trips to casinos often on hold and card nights amongst friends canceled, those who have fun gambling are often at a loss.

However, activities such as sports betting are available online and easy for anyone to get started. For those who don’t know how sports betting online works, it can feel like a scam. Worse yet, it can be a self-destructive hobby. In reality, it’s neither. Sports betting doesn’t require a large financial investment or blind faith in a website. In fact, many reputable sports betting sites will give you a hand getting started.

Is Online Sports Betting Illegal?

Absolutely not. While many forms of gambling, including online poker and blackjack, are now illegal in some countries, online sports betting is perfectly legitimate. There are, of course, strict rules and regulations that keep the industry in check. However, these rules and regulations are for the benefit of those placing bets. The crackdown on internet gambling that began a few years ago made sure that those sports betting sites that operate today are trustworthy and honest.

You can win real money with online sports betting, but most players deal in small amounts. The thrill of winning is not necessarily in the form of a briefcase full of cash but the fun of rooting for your favorite teams and players.

How Do I Get Started?

If you’ve placed money on a game before, you’re likely somewhat familiar with sports betting. The goal is to maximize the opportunities to win, plain and simple. However, each website has its own way of handling transactions and making bets. Before you begin playing, you’ll want to familiarize yourself with the rules and regulations.

Read the fine print carefully to find out how long it takes for winnings to hit your account, when you can cash out, and how many transactions you can place in any given period. Fans of sports betting online tend to enjoy the convenience of logging in and seeing all activity in one place. That way, betting and money management are simpler.

What Is a “No-Deposit” Bonus?

It may sound too good to be true, but sometimes there’s such a thing as free money! Most large online sports betting establishments attract customers by offering a no-deposit bonus. This means you’ll be given a certain amount of money just for signing up and completing registration, a perk of many gaming and gambling sites.

However, in sports betting, it’s not just applicable to your first deposit. You have the option to only bet using the money given to you as a bonus. It’s typically a small amount, from $5 to $15. If you win, you’ll win real money as with any other kind of bet. If you lose, you’ve only lost free bonus money. Many websites even return this in some form. It’s a wonderful way to ease into a new hobby or check out a new website.

How Do I Know if This Is for Me?

The benefit of the no-deposit bonus is that, win or lose, you have a sense of how online sports betting works and the culture of a particular website. Many will also offer chat rooms, forums, and interactive tools that connect players. Any new hobby tends to be fun when shared with like-minded individuals, and it’s not necessary to study sports and stats to enjoy betting.

If you end up not enjoying a particular site or sports betting doesn’t hold your interest, there’s nothing lost. With a responsible and knowledgeable attitude, though, many find fun and success. The past year has been one of exploring new interests from the comfort of home for many people. Why not give it a try?

Back to College by Mina Tocalini

Benefits of Crossposting

Vendoo is a minority-based company that specializes in full-time reselling experience to software development, and provides a unique perspective on how to solve the common inconveniences of the reselling experience. Black CMO, Josh Dzime-Assision says, “As resellers, we’re always looking for opportunities to increase our sales and expand our businesses, which is why crossposting has become an important part of the reselling process. Crossposting manually can be very repetitive and time consuming, so without a helpful tool to simplify the process, some resellers can be intimidated by the workload.” Please see his explanation below:

So, what exactly is crossposting?

For resellers, crossposting is the concept of posting an item on multiple marketplaces; by marketplaces I mean, places where buyers and sellers meet to exchange goods. There are plenty of marketplaces out there like Ebay, Poshmark, Mercari, Etsy, Grailed, Depop, Tradesy, Kidizen and many others.

What are the benefits of crossposting?

There are many benefits to crossposting, some of which include increasing your sales by giving your products more visibility across different types of audiences. Having your item listed for sale in numerous places gives each item more potential customers and the ability to sell faster. It’s also good to diversify your audience because each marketplace has its own user base and “niche”.

What is the downside of crossposting?

The downside of crossposting is that it takes up a lot of time, because instead of having to create one listing in one marketplace, you would need to enter the same photos and item information on multiple platforms. But you shouldn’t let this bring you down, because crossposting really does work! You can still take advantage of the benefits of crossposting by finding a software or tool to help you.

How can I start crossposting?

‍Before you start crossposting, there are a few important things to take into account which I have listed below. 

• Know your demographics:

All the marketplaces out there have different audiences and are well known for the products you can find on them. For example, Etsy focuses on handmade or vintage items and craft supplies, whereas Grailed is the one-stop destination for buying, selling and exploring menswear. With this being said, it is important that you understand where your buyers are more likely to be!

• Find out marketplaces fees and shipping costs:

‍This is always important to keep in mind as all marketplaces have different fees and shipping policies. For example for Poshmark for all sales under $15, Poshmark takes a flat commission of $2.95. You keep the rest. For sales of $15 or more, you keep 80% of your sale and Poshmark’s commission is 20%.

• Identify tools to help you optimize the crossposting process:

‍Yes! There are tools out there that can help you to easily crosspost on different marketplaces.  Tools like Vendoo were created with the intent to make a seller’s life easier by saving time and allowing you to crosspost items to multiple marketplaces in a matter of minutes. With Vendoo you can also manage inventory, as well as delist and relist items with a few clicks. So depending on your budget and needs you might want to consider trying out a crossposting software! Or you can always work with a virtual assistant who can help you crosspost your inventory.

• Stay organized:

‍Make sure to track your inventory in a spreadsheet or even a notebook if you don’t have a software that allows you to do this. This is VERY important because it will help you keep track of what sold, on which marketplaces the item was listed on, how much it sold for, how much money you made from selling a specific product and much more!

Crossposting might not sound like an ideal task for someone looking to expand as it takes up some time, but I guarantee you that it is! If your business objective is to grow, there’s no better way to achieve this than by crossposting all your inventory.

For more information, please visit HERE.

About Vendoo

Vendoo is a minority-owned startup consisting of four young entrepreneurs from the Washington, DC area. Our CEO, Thomas Rivas, identified a void in the market and decided to create Vendoo while experiencing the usual pain points of trying to sell items on multiple marketplaces. After the team was assembled, we began building the software in 2017. Each team member has a different skill set, from full-time reselling experience to software development, and provides a unique perspective on how to solve the common inconveniences of the reselling experience. 

Copyright article illustration by Rita Azar for 360 Magazine

The Basics to Avoiding Copyright Strikes On Your Social Media Accounts

Creating content that fuel your social media needs has never been easier and the production of any output can be completed with a minimum of fuss. So whenever you are putting together a great video post or sending out a new podcast, you may not take adequate notice of what perils may lay in store.

Given that we are pretty much glued to our devices 24/7, we can sometimes get caught up in the moment. You may be looking to become a key influencer and feel that you need to jazz up your content with a great musical soundtrack or you may just post something with extreme haste because you want to be ahead of the curve, but beware.

Posting content that includes copyright protected material, be that music of video, could well lead to a great deal of pain and suffering. The financial penalties for doing so are pretty huge and in some cases you could be risking imprisonment. 

However there is the additional, more likely, scenario which would involve you receiving a copyright strike on your account.

What is a Copyright Strike?

A copyright strike is one that is issued by an organization, in this case a social media channel such as YouTube, Facebook or TikTok, and you’ll receive this if they either believe you have committed a copyright offence or they’ve been informed that you have done so.

A strike in this instance is most likely to come in the form of a DMCA notice, the DMCA in this instance stands for Digital Millennium Copyright Act. When receiving this strike you will be asked to prove you have the license needed to use the copyright protected media, such as music or video you may have used in your social media post.

On receiving these strikes, and some networks allow more than one before they act, you will be given a warning. However it’s likely that repeated violations will lead to your account being suspended and then deleted.

You Will Not Get Away With It

You may think that you can go ‘under the radar’ with your illegal use of copyright material but technology used by the likes of Facebook can single out these uses within a matter of seconds and the violations are dealt with on the spot.

Even if you feel you have been unfairly treated, perhaps believing that the music you are using was clear for use, the chances of you entering into a dialogue with any social media company are slim.

Most social networks make the prospect of reversing such copyright strikes next to impossible, they do so for two reasons. Firstly they know that entering into a conversation about potential violations would be hugely resource heavy for their site and secondly they don’t benefit from the resolution either way.

In other words the social media networks are more keen on avoiding any repercussions from mainstream music publishers of film production companies than assisting you in a case that is likely to fail.

How to Avoid a Copyright Strike?

The most common reason a social media user will use copyright protected music is that they feel that the use of a strong piece of music, or a sound effect, will increase the chance of their product being spread and virality achieved. 

However there are many great royalty-free music options where you can secure great songs and effects for a fraction of the cost of securing a license from recognized artists. 

Another additional benefit of subscribing to such a service is the vast libraries of great musical content that you have available, all to suit whatever need you wish to serve.

Royalty-free music providers essentially give you access, for a very small fee, to content that is free to be used as you wish and without any fear of a penalty or removal from the sites you use them on.

A big key to avoiding a copyright strike on the whole is the use of caution. Always be aware that whatever you post on your social media channels will be monitored and therefore behave with as much care as you possibly can.

A copyright strike isn’t something you can ignore and it’s something you should do your utmost to avoid. If you receive a strike it’s almost certainly justified and with any luck you may be fortunate to get away with a stern warning but more and more often this will result in a ban and possible additional censure and punishment.

If you are an individual who is seeking to become an influencer, or have a large audience who already follows your output, you simply can’t afford to be taken off the channels that you operate on, it’s simply not worth the risk or hassle.

Also, if you simply use social media for personal use, you still will greatly miss these channels if you are banned from using them. Always err on the side of vigilance when using any accompanying material for your posts, otherwise you may get a nasty surprise the next time you try to sign in to your accounts…

remote learning illustration by Kaelen Felix

What social media tools can do for your business?

Are you sick of being stuck with no growth on social media? Are you new to social media and looking to grow your business using it? 

Traditional marketing is long dead and far gone–TV advertising, newspaper ads, and road-side billboards are all outdated. Social media has now replaced all of that by making online marketing the norm when it comes to brand promotion. Currently, there are three different platforms that are dominating the social media space–Twitter, Instagram, and TikTok–and they all have their own unique qualities to offer each individual or business. 

If you are thinking about using social media to get your business up off the ground, here are a few tools that you might need to become even more successful.

Why should you use social media? 

Social media, while having been around for a long time in its various different forms, has become the most popular it has even been in the past 10 years or so. This is due the fact that so many more people now have access to mobile devices and Wi-Fi connection. This means that by marketing your brand on social media, your business has the potential to reach millions upon millions of people, if marketed in a desirable manner. Not only will you be able to reach a larger audience, but this audience can be international as well. 

Traditional marketing can tend to be quite pricy. However, social media marketing–unless you’re putting in a bit of extra cash to help you–can literally be completely free. Most social media sites require no sign-up or membership fee, and are completely free platforms. 

On social media it is easy to create brand awareness by following trends and seeing what other people are looking for, which will eventually contribute to the organic growth of your accounts and brand. One of the best benefits of social media marketing is that it can increase traffic to your website, which will ultimately put more money in your pocket. 

Which one is right for you?

There is a relatively large variety of social media platforms, although it is recommended to stick to the most popular ones. Having so many options doesn’t need to overwhelm you though, it’s all about knowing your target demographic and style. All social media platforms are unique and can have different, individual focuses dependent on your particular brand.

This mean that between platforms, the target demographic and and style of communication are completely different. For instance, Instagram is a place where the millennials hang out. Everyone has their own aesthetically pleasing feed to look at and every post is designed down to the very last detail, whereas TikTok is far more laid back and dominated by Gen Z kids. These short form videos can literally be anything you think of. Most of TikTok is not nearly as aesthetically pleasing as Instagram, but it is more authentic and fun. 

All the different platforms require different kinds of interaction from both the brand owner and the followers, from commenting and liking, to following, and even direct messaging. With Instagram having over 900 million users, Twitter, with an average of 152 million, and TikTok reaching an insane number of just over 1 billion users, these platforms are the best social media option for business and brands to promote themselves as they are all relevant and very popular. 

Twesocial 

One of the most important things when it comes to twitter marketing, is expanding the amount of people your marketing reaches. This can be difficult because the number of brands making use of Twitter tools to promote their businesses is rising dramatically, and those who began earlier probably have an advantage. Twesocial is an organic Twitter marketing service that was launched in 2016 to help users grow their account with real Twitter followers, without too much effort and time wasted. 

Twesocial will manage practically every aspect of your account from posting and posting times, hashtags, user interaction, and growing your follower base. Using a service like Twesocial can be very helpful when it comes to trying to get your brand account off the ground because initially it can be hard to be noticed in a sea of other content creators. Twesocial takes away all the hard work, only leaving you with the task of creating your own content. 

Task Ant

Instagram hashtags are such a prominent tool that should be used when social media marketing however, most people don’t really know how to use them correctly or which ones to use. Task Ant, launched in 2019, is a hashtag app that allows you to find the best hashtag for your content, as well as provide solutions to previous hashtag mistakes. 

Making use of an app like this can enable growth for your business by increasing your content’s engagement and reach. There are two different price options: the solo package for those looking to get started, and the growth package to maximize hashtag use. There is something for everybody.  

TokUpgrade

TikTok has quickly become one of the most popular social media platforms around, which also means that it might be a bit more difficult to get your content noticed. Much like Twesocial, TokUpgrade, launched in 2020, claims to increase profile views and visits through organic engagement. They can increase your engagement and target your audience to get real TikTok followers through a series of specific questions, as well as engage with your followers to keep them interested. 

Tok upgrade also comes with two different packages, the regular and the pro, which can either be paid weekly or monthly. It is important to note that this service is a little more costly than the others, but is definitely worth it in the long run as the potential for your brand’s growth is endless.