Posts tagged with "Walmart"

The Popcorn Challenge by COOKIE POP and CANDY POP & RSF via 360 MAGAZINE.

The Popcorn Challenge

SNAX-Sational Brands’ COOKIE POP and CANDY POP Launches “The Popcorn Challenge” Initiative Benefitting Ryan Seacrest Foundation, With Live Social Media Kick Off By Lance Bass Ahead Of #GivingTuesday For Annual #SnackGiving Initiative

The Popcorn Challenge: Riverdale’s Hart Denton, Elysee Sanville, Caroline D’Amore, Joel Michaely, Bobby Kennedy III and many more

On November 17th, Cookie Pop and Candy Pop by SNAX-Sational Brands Group hosted the official launch party for The Popcorn Challenge #Snackgiving initiative to benefit the Ryan Seacrest Foundation at Hotel Ziggy in Los Angeles, raising funds for the Seacrest Studios Children’s Hospital network nationwide. Featured DJ sets by Riverdale star Hart Denton, Caroline D’Amore and Ryan Kenney with brand partner Who Has it?

Ahead of #GivingTuesday, the annual global generosity movement that unleashes the power of people and organizations to transform their communities and the world, SNAX-Sational Brands is thrilled to launch its annual #SnackGiving campaign to raise funds for the Ryan Seacrest Foundation (RSF), this year in the form of the ‘The Popcorn Challenge.’ Focused across social platforms such as TikTok and Instagram, The Popcorn Challenge officially launches today, November 15th, and is aiming to engage users and consumers for an interactive giving initiative. On #GivingTuesday, November 29th, Ryan Seacrest will release his very own video in support of The Popcorn Challenge, as Cookie Pop and Candy Pop continue to challenge followers across social media to engage in the promotion through December 15th, 2022 to raise funds and awareness for the Foundation.

The Challenge: From November 15th to December 15th, specifically, the brand is challenging participants to try and catch as much popcorn in their mouth as possible in 10 seconds. To win, the contestant must post a video attempting the challenge for a chance to win a free case of Candy Pop and Cookie Pop popcorn. The grand winner will receive $1,000 and be chosen at random, and 20 other recipients will win a year of popcorn delivery of their flavor choice from the extensive portfolio of popular brands, plus a Who Has It Holiday VIP Gift Box.  The brand will be picking these 20 lucky winners attempting the tasty task with bonus points to those challenging their friends to take on the feat, for the case delivery!  Even unsuccessful attempts will qualify! SNAX-Sational has also partnered with Who Has It? Unboxing company, as their official The Popcorn Challenge partner. Bobby Kennedy III will once again be producing the video content for this holiday initiative.

Challenge Link: Cookie Pop Candy Pop IG Reels Launch Link

Popcorn Challenge Directions To Enter:

  1. Post a video (stories, reels or static) attempting ‘The Popcorn Challenge’ and tag @cookiepop_candypop and @ryanfoundation between Nov. 15th – Dec. 15th.  
  2. (Invite @cookiepop_candypop to be a collaborator if on IG)
  3. Include hashtags: #snackgiving #snacktogive #popcornchallenge #cookiecandypop #ryanfoundation #givingtuesday
  4. Make sure to use the music “Popcorn Challenge!”

SONG: Custom Song created by Bobby Kennedy III for the challenge is available on Apple Music, IG and TikTok, called “Popcorn Challenge,” and users can share it as they go. 

Visit  www.cookiepopcandypop.com and follow @CookiePop_CandyPop to learn more #SnackGiving 

In 2019, Candy Pop and Cookie Pop unveiled its exciting relationship with the Ryan Seacrest Foundation (RSF), a non-profit organization dedicated to inspiring today’s youth through entertainment and education focused initiatives. RSF’s primary initiative is to build Seacrest Studios, within pediatric hospitals for patients to explore the creative realms of radio, television and new media. Aimed to inspire today’s youth through entertainment and education focused initiatives, The Ryan Seacrest Foundation has built 11 state-of-the-art broadcast media centers, named Seacrest Studios, in children’s hospitals across the U.S., with three more slated to open within the next calendar year. Their newest additions will open in 2023 at Le Bonheur Children’s Hospital (Memphis, TN) and Cohen Children’s Medical Center (Queens, NY). 

We are excited to team up with SNAX-Sational Brands for another year,” shares Meredith Seacrest, Executive Director & COO for RSF. “Their support is helping us build multiple new Seacrest Studios in pediatric hospitals, while continuing to bring entertaining and uplifting experiences to patients in our existing 11studios.”

We are so thrilled to launch the Popcorn Challenge in support of the incredible efforts of the Ryan Seacrest Foundation. Giving back is a continuous mission of SNAX-Sational Brands. We are honored to work with such an incredible nonprofit. We are so excited for this holiday season, kicking off with the Popcorn Challenge initiative.” – Adam Cohen, Chief Marketing Officer, SNAX-Sational Brands Group

The Ryan Seacrest Foundation’s focus on helping children is such a noble mission. I was extremely excited to team up with Cookie Pop and Candy Pop with RSF again this year on The Popcorn Challenge ahead of Giving Tuesday. Being a father of two young children, the work of Ryan and the RSF team, and their impact on the Children’s Hospital patients, really hit home and what they do is incredible.  Looking forward to our viral campaign bringing them the attention they deserve and creating excitement for the children and their families.” – Bobby Kennedy III, his most recent film – Fear & Loathing in Aspen – is based on the story of Sheriff Hunter S. Thompson and the 1970 election.

Influencer and talent guests in attendance included Ashlee Keating, Anastasia Nova, Bobby Kennedy III, Carson Leuders, Caroline D’Amore, Chloe Adona, Courtney Revolution, Bleach, Bryan Robinson, David Lee, Ryan Kenney, Dorien Wilson, Elissa Kapneck, Elysee Sanville, Fabian Arnold, Hart Denton, Jarry Lee, Jackson Dollinger, Joel Michaely, Julian Lerner, Katja Glieson, Lindsey Shaw, Loreen Hwang, Mckenki Brooke, Reif Harrison, among many others as well as Snax-Sational Brand CMO and resident snack expert, Adam Cohen. The challenge kicked off with Lance Bass, (Instagram linked here: LINK to Lance Bass Social Kick Off),  on social media on November 15th and will continue until December 15th.

Guests at the fete snacked on Cookie Pop and Candy Pop popcorn in all of their popular flavors including OREO®, TWIX®, CHIPS AHOY!®, Butterfinger®, Sour Patch Kids®, Nutter Butter®, Snickers® and M&Ms Minis® to participate in the Inaugural Popcorn Challenge,  along with Special Edition Holiday Popcorn Flavors Cookie Pop Iced Gingerbread and Candy Pop Peppermint Hot Chocolate  

Attendees also enjoyed specialty cocktails highlighted by Sour Patch Kids and OREO crumble garnishes, and beverages including Star Beer, PassionTree Hard Seltzer, Gancia Sparkling Rose, Caliwater cactus water, NUE vodka and El Cristiano Silver Tequila. Hotel Ziggy served up delicious appetizers such as Mac N Cheese Balls, Fried Chicken Sliders, Beef Sliders, french fries and brick oven pizzas.

Multiple stations and activations welcomed guests, encouraging them to participate in The Popcorn Challenge, from Ziggy’s Backbeat music lounge, Ziggy’s living room, 4th floor recreation lounge, patio and pool area. Oversized popcorn floats and human-filled popcorn balls filled the pool, while 360 booths, popcorn walls, and create your own content stations were at every turn. Who Has It? was on hand to give guests their custom VIP popcorn boxes featuring the Cookie Pop and Candy Pop holiday flavors.

A portion of the proceeds of all retail sales and e-comm sales of all flavors will support the Ryan Seacrest Foundation during the holiday season, benefiting their Seacrest Studios within children’s hospitals across the United States. National retail partner It’Sugar, which features the entire Cookie Pop and Candy Pop flavor portfolio, will also be donating proceeds from the Special Edition Holiday Flavors to the Foundation through December 15th.

The two special seasonal flavors are inspired by signature holiday treats and desserts – Frosting, Gingerbread Cookies, Peppermint Candies and Hot Chocolate. The indulgent combinations of Iced Gingerbread and Peppermint Hot Chocolate, combined with Cookie Pop and Candy Pop’s delicious non-GMO popcorn, makes for the perfect holiday season snack offering to family and friends. AND, it remains guilt-free at only 150 calories per serving. Shop at http://www.cookiepopcandypop.com/collections/shop-all 

SNAX-Sational Brands’ premiere power duo Cookie Pop and Candy Pop, continues to be the innovative popcorn snacking leader combining everyone’s favorite things -ready-to-eat popcorn featuring America’s cookie and candy favorites, yielding the perfect, must-have snack creation. The better-for-you-snack is made 100% in the U.S. with non-GMO corn, is low in sodium and only 150 calories per serving. The popular, low-calorie, cookie or candy-coated line was named a “Top 20 Snack” by Buzzfeed and continues to garner attention amongst consumers, media and celebrities, from Cardi B. to Lance Bass to Kevin Hart to Mario Lopez, Foodgod, Giuliana Rancic,  Kourtney Kardashian, Ashley Greene and Lucy Hale, among many more.

ABOUT COOKIE POP AND CANDY POP 

SNAX-Sational Brands Group premiere popcorn brands, Cookie Pop and Candy Pop, are composed of the popular Cookie Pop and Candy Pop varieties. Since its debut, it has become America’s #1 popcorn brand, featuring flavors such as Cookie Pop with OREO®, Cookie Pop made with CHIPS AHOY!®, Candy Pop made with TWIX®, Candy Pop made with SNICKERS®, Candy Pop made with M&M’s® Minis, Candy Pop made with Peanut M&M’s®, and their latest flavors, Cookie Pop made with NUTTER BUTTER® and Candy Pop made with SOUR PATCH KIDS®, and now their two new proprietary original holiday flavors, Candy Pop Peppermint Hot Chocolate and Cookie Pop Iced Gingerbread. They are the leader in the industry as a sweet & savory pioneer, combining delicious signature candy flavors and cookie coatings with low-sodium, non-GMO corn, at only 150 calories per serving. The combination has become the go-to snacking item at both Hollywood premieres and at-home movie watching. With retail partners such as Walmart, Hy-Vee, Sam’s Club, Costco, Kroger, Food4Less, Five Below, and Stater Bros., the brand continues to debut their latest licensed varieties. Follow @CookiePop_CandyPop #CookiePop #CandyPop on social media for news and updates, and visit the brand’s all new website inclusive of their e-commerce shop online at http://www.cookiepopcandypop.com

ABOUT THE RYAN SEACREST FOUNDATION 

The Ryan Seacrest Foundation (RSF) is a non-profit 501(c)(3) dedicated to inspiring today’s youth through entertainment and education-focused initiatives. RSF’s first initiative is to build broadcast media centers — Seacrest Studios — within pediatric hospitals for patients to explore the creative realms of radio, television and new media. Founded in 2009, RSF currently has Seacrest Studios at hospitals in Atlanta, Boston, Charlotte, Cincinnati, Dallas, Denver, Nashville, Orange County, Philadelphia, Orlando and Washington D.C., with Memphis, TN and Queens, NY opening in 2023.

For more information, visit http://www.ryanseacrestfoundation.org

SNAX-Sational Brands partnered with The Anton Eye to bring this digital marketing platform to life and The Influence to produce the Los Angeles launch event on November 17th and lead the PR Campaign. 

The Anton Eye is a Creative Agency focused on strategic content development. The Anton Eye is a Creative Content Agency specializing in marketing solutions built around high-quality media and a ground-level understanding of our client’s needs and vision. From launching shoestring startups to breathing new life into established brands, or large-scale concepts and productions, our diverse, attentive, and experienced team can tackle any situation, big or small. https://www.theantoneye.com/| @theantoneye

The Influence is a global events, public relations, brand partnership and influencer marketing agency with headquarters in Los Angeles. They are skilled with strategic brand integrations and leveraging these partnerships into turnkey media campaigns and integrating key influencer engagement to garner brand awareness. www.theinfluence.com |@theinfluence

Follow @CookiePop_CandyPop  @RyanFoundation #GivingTuesday #SnackGiving for continued updates and visit: www.snaxsationalbrands.com | www.cookiepopcandypop.com

Hot Wheels Legends Tour 2022 via 360 MAGAZINE

Hot Wheels Legends Tour 2022

Tune in to Watch 2022 Hot Wheels Legends Tour
Global Semi-Final on November 10 and Grand Finale on November 12

Hot Wheels fans can tune into these virtual events from the Hot Wheels Facebook page:

The winner of the 2022 Hot Wheels Legends Tour will be inducted in the Garage of Legends and immortalized as an official 1:64 Hot Wheels die-cast vehicle sold around the world!

Global Finalists

  1. 2015 Proton Suprima S – Nilai Seremban, Malaysia
  2. 1978 Porsche 928 – Dallas, Texas, USA
  3. Raptor Buggy – Mt Maunganui, New Zealand
  4. 1992 Autozam Scrum – Beaumont, Texas, USA
  5. 1963 Ford Anglia 105e – Hertfordshire, United Kingdom
  6. “Phoenix” (1971 Plymouth Duster sport coupe “twister” merged with 2009 Dodge Charger SRT8 Super Bee) – Mexico City, Mexico
  7. 1968 VW Beetle – Atlanta, Georgia, USA
  8. 1931 Dodge Rat Rod – Detroit, Michigan, USA
  9. 1962 Beetle – Bandung, Indonesia
  10. 2003 Toyota Hilux – Shimotsuma, Japan
  • Presented by Mobil 1 and in partnership with Walmart and Dickies, the 2022 Hot Wheels Legends Tour Semi-Final and Grand Finale will be available to watch via the Hot Wheels Facebook page
  • Judges include celebrity car enthusiasts, Hot Wheels designers and automotive authorities
  • Hosted from Jay Leno’s Garage, the Global Grand Finale will see one life-sized custom fan car immortalized as an official Hot Wheels 1:64 die-cast

The 2022 Hot Wheels Legends Tour is coming to an exciting close with the Global Semi-Final set to air on Thursday, November 10, followed by the Global Grand Finale presented from Jay Leno’s Garage on Saturday, November 12. Both virtual events will feature epic builds that are competing for a chance to become the next Hot Wheels Garage of Legendsä inductee and immortalized as an official Hot Wheels 1:64 die-cast vehicle sold around the world.

“With entries from the United States to Malaysia and everything in between, the Global Semi- Final is going to be a nail-biter,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “This is the fifth year of the Hot Wheels Legends Tour and I continue to be blown away by the dedication and creativity these builders put into their passion projects. This Tour proves that car culture, however different in each city or country, has the power to bring people together, no matter where they are from. I can’t wait to see which of these amazing entries make it to the Global Grand Finale and become the next official Hot Wheels die-cast car.”

The 2022 Hot Wheels Legends Tour Semi-Finalists include:

  • 2015 Proton Suprima S – Nilai Seremban, Malaysia
  • 2003 Toyota Hilux – Shimotsuma, Japan
  • 1969 Buick Riviera – Los Angeles, California, USA
  • 1987 Mitsubishi Jeep Ratrod – Pozorrubio, Pangasinan, Philippines
  • 1998 Nissan 240SX S14 SE – Miami, Florida, USA
  • 1974 Mini GT – Punta Arenas, Chile
  • 1978 Porsche 928 – Dallas, Texas, USA
  • Raptor Buggy – Mt Maunganui, New Zealand
  • 1973 Toyota Celica ST – Windsor, Ontario, Canada
  • 1980 C3 Corvette – Pajęczno, Poland
  • 1992 Autozam Scrum – Beaumont, Texas, USA
  • 1976 VW Puma GTE – Saarbrücken, Germany
  • 1956 VW Beetle – Syracuse, New York, USA
  • 1963 Ford Anglia 105e – Hertfordshire, United Kingdom
  • “Phoenix” (1971 Plymouth Duster sport coupe “twister” merged with 2009 Dodge Charger SRT8 Super Bee) – Mexico City, Mexico
  • 1968 VW Beetle – Atlanta, Georgia, USA
  • 1931 Dodge Rat Rod – Detroit, Michigan, USA
  • 1962 Beetle – Bandung, Indonesia
  • 2011 Kart 1000cc – Rio Grande do Sul, Brazil
  • 2017 Radio Flyer – San Tan Valley, Arizona, USA
  • 1927 Wayne Ford School Bus – Tumbling Shoals, Arkansas, USA
  • 1974 Mini Clubman Panel Van – New South Wales, Australia
  • 1969 International CO1800 – Corning, California, USA
  • Nissan Skyline R33 1JZ non VVTI – Barcelona, Spain

Only 10 of these custom builds will move on to the Global Grand Finale on November 12, where one larger-than-life vehicle will be reimagined as an official 1:64-scale Hot Wheels die-cast and inducted into the Hot Wheels Garage of Legends. 

Dickies, the global leader in workwear, is once again proud to join the Hot Wheels Legends Tour and celebrate the brand’s do-it-yourself personality. The Legends tour exemplifies “Built not Bought” and this falls right in line with Dickies, which is proud to be present at each of the tour stops providing Dickies wear for judges and staff. In addition, select commemorative Dickies apparel will be available to consumers at each Walmart stop with proof of Dickies purchase from inside the store. Visit the Dickies booth at the event for more details.

To learn more about the Hot Wheels Legends Tour, visit www.HotWheels.com/Legends.

About Hot Wheels

As a 54-year-old brand more relevant today than ever before, Hot Wheels is the world’s leading vehicle franchise which represents and unites all segments of car culture. For decades Hot Wheels has proven its influence in automotive and pop culture with legendary design and epic performance. Through unparalleled collaborations with global leaders in streetwear, fashion, luxury, entertainment, action sports and motorsports, Hot Wheels is the #1 selling toy in the world with over 8 billion vehicles sold. The brand engages fans of every generation through immersive live events, global competitions, theme park attractions, world-class digital gaming, consumer products and film and television content.

About Mattel

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and e-commerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

About Mobil 1

Mobil 1 motor oil is the world’s leading brand of synthetic motor oil. Our advanced technology allows Mobil 1 motor oils to meet or exceed some of the industry’s toughest standards and to provide exceptional protection under even extreme driving conditions. Mobil 1 motor oil is designed to help protect critical engine parts, maximize engine performance, and extend engine life. For more information, visit us online at www.mobil1.us or and follow @Mobil1 on FacebookInstagram and Twitter.

Hot Wheels Legends Tour LA VIA 360 MAGAZINE

Hot Wheels Legends Tour × LA

Hot Wheels Legends Tour Returns to Los Angeles on October 8 in Search of the Next Hot Wheels Die-cast

  • Presented by Mobil 1 and in partnership with Walmart and Dickies, the world’s largest traveling car show is coming to Los Angeles on Saturday, October 8
  • This free, family-friendly event will take place at Walmart Baldwin Park from 8 a.m. to 12 p.m. PT
  • The Los Angeles stop is the final in-person event of tour, ahead of the virtual Global Semi Final and Grand Finale
  • One of Los Angeles’ hottest custom builds could be the next Hot Wheels die-cast sold around the world – submit your entry now! TM

The Hot Wheels Legends Tour is returning to the car capital of the world in search of a custom build to immortalize as the next Hot Wheels die-cast on Saturday, October 8. This free, family-friendly event is open to cars of every make, model, and style from the San Fernando Valley to the Venice Boardwalk and beyond. Attendees can expect to see classic muscle cars, JDM imports, lowriders, and modified exotics, among other one-of-a-kind custom builds. Hot Wheels Garage of Legends life-size vehicles will also be on display, and limited-edition collectables, exclusive to the Hot Wheels Legends Tour, will be available for purchase.

The Los Angeles Hot Wheels Legends Tour stop will be held at 3250 Big Dalton Ave., Baldwin Park, CA 91706 from 8 a.m. to 12 p.m. PT. Local builders can register their custom car here: https://hotwheelslegends.com/event/2022/los-angeles

“Los Angeles is one of the most diverse cities in the world and its car culture is no different,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “Choosing just one car to move on to the finals will be extremely difficult with all of the eclectic styles that will be represented. This is our final in-person Hot Wheels Legends Tour event for 2022 and we can’t wait to see the amazing Southern California cars that will be on display.”

The judges will be on the lookout for the custom build that best showcases creativity, authenticity, and garage spirit. Each of the judges comes from a unique automotive background and their personal styles will play a major role in placing their votes. Judges for this stop include: renowned automotive artist Harold Cleworth; founder of the popular Vehicle Virgins YouTube channel Parker Nirenstein; radio DJ and podcaster Christian James Hand; The Car Girl influencer Kayla Delehant; founder of GI Automotive Amber Blonigan, along with members of the Hot Wheels design team.

Now in its fifth year, the Hot Wheels Legends Tour spans five continents and 16 countries, making it the largest traveling car show in the world. Each stop is a platform for custom car builders to showcase their passion projects with other automotive enthusiasts. The winner of the October 8 stop in Los Angeles will move on in the competition for a chance at the Global Grand Finale later this year, where the champion will have their car inducted into the Hot Wheels Garage of Legends and immortalized as an official Hot Wheels 1:64 die-cast.

Additional upcoming Hot Wheels Legends tour events include:

  • October 20: Virtual Event
  • November 10: Global Semi Final (Virtual Event only)
  • November 12: Global Grand Finale (Virtual Event only)

Dickies, the global leader in workwear, is once again proud to join the Hot Wheels Legends Tour and celebrate the brand’s do-it-yourself personality. The Legends tour exemplifies “Built not Bought” and this falls right in line with Dickies, which is proud to be present at each of the tour stops providing Dickies wear for judges and staff. In addition, select commemorative Dickies apparel will be available to consumers at each Walmart stop with proof of Dickies purchase from inside the store. Visit the Dickies booth at the event for more details. To learn more about the Hot Wheels Legends Tour, visit www.HotWheels.com/Legends.

The winner of today’s Hot Wheels Legends Tour Los Angeles stop was just announced!

About the 1956 “Berlin Buick” VW Beetle:

Rob Freeman and his 1956 Volkswagen Beetle, known as the “Berlin Buick,” took home the win at the Los Angeles Hot Wheels Legends Tour stop after driving all the way from Syracuse, NY to compete. As a child, Freeman developed the idea for a mid-engine VW Beetle. Years later, he purchased a 1956 oval-window VW body for $1,000 and began to bring his childhood dream to life. The Beetle received the “Berlin Buick” moniker thanks to the 215ci Buick V8, producing 300hp, installed just behind the rear seats. The engine was selected due to its compact and lightweight design which allowed Freeman to keep the VW’s original proportions intact. To put the power to the ground, the Beetle was fitted with 15×12 inch rear wheels and massive drag slicks. The custom-built independent rear suspension even allows the wheels to fit under the original fenders. In keeping with the Buick theme, side trim from a 1957 Buick was applied to the body and classic 1953 Buick style portholes became strategically placed exhaust outlets. Additionally, the roof of the rag-top Bug was chopped four and a half inches for a sleek appearance and the custom interior features an adapted 1949 Buick dashboard and steering wheel.  

Judges included:

  • Charlie Angulo, Hot Wheels Designer
  • Andres Andrieu, Hot Wheels Designer
  • Harold Cleworth, Renowned Automotive Artist  
  • Parker Nirenstein, Founder of the Vehicle Virgins YouTube Channel
  • Christian James Hand, Radio DJ and Podcast Host
  • Kayla Delehant, The Car Girl
  • Amber Blonigan, Founder of GI Automotive

About Hot Wheels

As a 54-year-old brand more relevant today than ever before, Hot Wheels is the world’s leading vehicle franchise which represents and unites all segments of car culture. For decades Hot Wheels has proven its influence in automotive and pop culture with legendary design and epic performance. Through unparalleled collaborations with global leaders in streetwear, fashion, luxury, entertainment, action sports and motorsports, Hot Wheels is the #1 selling toy in the world with over 8 billion vehicles sold. The brand engages fans of every generation through immersive live events, global competitions, theme park attractions, world-class digital gaming, consumer products and film and television content.

About Mattel

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & FriendsTM, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and e-commerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

About Mobil 1

Mobil 1TM motor oil is the world’s leading brand of synthetic motor oil. Our advanced technology allows Mobil 1 motor oils to meet or exceed some of the industry’s toughest standards and to provide exceptional protection under even extreme driving conditions. Mobil 1 motor oil is designed to help protect critical engine parts, maximize engine performance, and extend engine life. For more information, visit us online at www.mobil1.us or and follow @Mobil1 on Facebook, Instagram and Twitter.

MARVEL’S VOICES: WAKANDA FOREVER

Announced today at New York Comic Con, the Marvel’s Voices anthology series returns in February 2023 with MARVEL’S VOICES: WAKANDA FOREVER.

The special one-shot arrives just in time to celebrate Black History Month and puts the spotlight on iconic heroes of Wakanda. Black Panther, Shuri, Okoye, and more star in all-new stories by an incredible lineup of both fan-favorite creators and talent fresh to the Marvel Universe. Join them as they grow the inimitable world of Wakanda in these tales of myth, adventure, strife, and more! Creative teams for the book will be announced soon. 

The Marvel Universe is known for creating stories that reflect “the world outside your window.” For the past five years, Marvel’s Voices has worked to not only give a behind-the-page look at the creators of those stories but highlight the richness that makes up the Marvel Universe. Today, for the first time, Marvel brought that to New York Comic Con. 

The first-ever NYCC Marvel’s Voices panel was hosted by writer, editor, and podcast host Angélique Roché who was joined by Eve L. Ewing (Monica Rambeau: Photon), John Jennings (My Super Hero is Black), Danny Lore (Crypt of Shadows), Steve Orlando (Marauders), Cody Ziglar (Miles Morales: Spider-Man), and Marvel’s Voices Editor Sarah Brunstad
 
“Ever since we first started bringing Marvel’s Voices into our comics back in 2020, it’s been so inspiring to see our stories grow and evolve, bringing up a fantastic lineup of new characters and creators,” said Marvel Comics Editor-in-Chief C.B. Cebulski. “Looking ahead to 2023, we’re excited to expand the anthology series to broaden our focus on characters and families, giving our writers, editors, and readers more stories and more characters in the grand tradition of Marvel’s Voices.” 

Beyond the comics, fans can continue to follow Marvel’s Voices in 2023 with the ongoing Marvel’s Voices Walmart Artist Series, more “Marvel’s Voices” podcast seasons, weekly Marvel Unlimited’s Infinity Comics, licensed books, variant cover art programs, and so much more. Stay tuned for more exciting Marvel’s Voices news! For more information, visit Marvel.com.

Marvel's Voices Wakanda Fovever at New York Comic Con via 360 MAGAZINE.
Marvel’s Voices Wakanda Fovever at New York Comic Con via 360 MAGAZINE.
Marvel's Voices Wakanda Fovever at New York Comic Con via 360 MAGAZINE.
Marvel’s Voices Wakanda Fovever at New York Comic Con via 360 MAGAZINE.

A Model’s Guide

Listen to Jarel ‘Jay’ Jordan chat with Vaughn Lowery on the 360 MAG Amazon / Spotify podcast HERE.

Jay Jordan, an emerging model, breaks back onto the scene with professionalism, pride and perseverance. After modeling during a NYFW SS23 presentation at Daylight Studio for Terry Singh, he has a zoom chat with Move Like Water × Be Fluid author Vaughn Lowery.

Even though Jordan just signed a deal with esteemed One Management, he understands he wants to prove his inner demons wrong. When he talks to Lowery, he begins to realize that he needs to keep doing things differently. They talk about self-care, punctuality, personal touch, spending time alone with your booker so you can stay in their minds.

Since the lockdown as a result of COVID-19, the industry has suffered greatly from models and agents who have lost their jobs. In fact, The Industry Model Management closed the doors of their Miami office during the two-year hiatus.

With spellbinding eyes, good bone structure in tandem with natural hair, Jordan could well be what the advertising and fashion sector needs to help rebuild their monarchy.

Special thanks to Nobis and New York Men’s Day (NYMD).

360 MAGAZINE Swarovski encrusted bottle designed by Vaughn Lowery for NFT-VIP and minted on Solana

NFT-VIP

NFT-VIP is hosting its inaugural conference in the tech space to network their businesses, advance knowledge and engage intimately. In the recent past, similar NFT meetups have been held in multiple cities across America: Miami, New York City and Los Angeles. This year, NFT-VIP will be holding its series at Margaritaville Resort Time Square, June 19 – 22. 360 MAGAZINE serves as the official media sponsor of the episode.

As a rapidly growing digital industry, NFT-VIP has become a popular way for people to trade outside the conventional financial system. It continues to stimulate the development of a virtual economy based on digital strengths in various forms: music, art and fashion.

“The idea of using cryptocurrencies is not only a form of currency. Along with a deliverable channel, knowing that entities could be built on them and using them is mind-blowing,” states Julie Lamb, CEO of NFT-VIP. This is the first major 360 MAG Podcast promotion that will serve as the official launch. Interviewee Jefferson Noel is scheduled to speak on the NFT-VIP agenda. Other notable guests: Andrew Yang, Young Paris, Alex Alpert, Vaughn Lowery, Chris Carter, Genesis Johnson, postVerrone, Fanzo, Sal DiGuardia and FoodMasku.

Helen Indelicato, Julie Lamb, Sal Di Guardia, Vaughn Lowery are speakers at the NFT-VIP conference in nyc via 360 Magazine
Helen Indelicato, Julie Lamb, Sal Di Guardia, Vaughn Lowery will be on the NFT-VIP stage via ‘press panel’ Sun., June 19 at 2:30pm EST (click image for full agenda).

The NFT-VIP festival was fabricated with the unique digital identifier enthusiast in mind, providing a golden opportunity to intensify transmissions and interrelations. The number of leading brands and celebrities involved in this field is increasing exponentially with the world’s first and largest crypto collectibles market—OpenSea. With that, 360 MAGAZINE has minted and released a loveable Animal set.

360 MAGAZINE Animal Series NFT character, Lucky Lenox, coming soon under the direction of Vaughn Lowery
(Minting Lucky Lenox on OpenSea)

As a media partner, 360 MAGAZINE aims to liaise between NFT-VIP participants and disadvantaged business enterprises. 360 is determined to spread the word on NFT-VIP to countless cohorts: the elderly, women, racialized groups and the queer community. “We now coexist in a multi-generational society with multi-racial people who have multi-educational backgrounds and who possess multi-hyphen lifestyles. Our purpose here is to create an environment of inclusiveness and to further facilitate sustainable relationships beyond the metaverse,” Lowery shares.

During the engagement, 360’s Swarovski encrusted bottle, made in collaboration with Integrity Bottles and Good Vibe Gliders, will be forged on Solana with partial proceeds donated to a charity. 360, freshly announced pet NFT, apace with Reebok’s Looney Tunes footwear, will go to a handful of lucky guests with Best Tech Style. Additionally, in real time, the publication will interview the speakers in their ecletic enclosure with bean bags and a bejeweled e-bike.

NFT-VIP RECAP HERE.

About 360 MAGAZINE

360, an internationally acclaimed LA-based magazine, represents the celebration of societal change through racial and sexual ambiguity as a youthful popular culture and design journal. As a certified National Gay & Lesbian Chamber of Commerce (NGLCC) business, it progressively supports various under-represented communities: women, POC and queer. Just last month, 360 was crowned Business of the Month.

Previous celebs on the cover: Saweetie, Demi Lovato, David Guetta, Sebastián Yatra, Will.i.am, Steve Aoki and Tyga. Infographics on the journal can be downloaded HERE.

Twitter | LinkedIn | TikTok

About Vaughn Lowery

Vaughn Lowery, the founder and president of the NGLCC certified, 360 MAGAZINE, has always strived for positive social change. Lowery is the executive producer of 360 MAG Podcast on AudibleApple and Spotify as well as a new NFT Animal Series on OpenSea. His self-help marketing memoir, Move Like Water × Be Fluid is available on Amazon, Barnes & Noble and Walmart. He’s a graduate of Cornell University’s ILR School and grandson of the late Dr. Joseph Lowery–a leader of the civil rights movement with Martin Luther King as well as the minister at Barack Obama’s Presidential Inauguration.

Twitter|LinkedIn|TikTok

About NFT

According to Wikipedia, non-fungible token is a financial security consisting of digital data stored in a blockchain, a form of distributed ledger. The ownership of an NFT is recorded in the blockchain, and can be transferred by the owner, allowing NFTs to be sold and traded.

NFT-VIP Agenda HERE.

Listen to NFT-VIP Speakers on 360 MAG Podcast HERE.

Reebok Best Style Tech Winners BELOW.

NFT VIP tech series in nyc media sponsored by 360 MAGAZINE
Sal DiGuardia, CEO of Crypto Radio Network at NFT-VIP in NYC via 360 MAGAZINE

ATLANTA × HOT WHEELS LEGENDS TOUR

The Hot Wheels Legends Tour is heading to the Peach State in search of some southern hospitality and epic custom fan cars on Saturday, June 18. From flashy exotics and lifted pickups to muscle cars and hot rods, the best of Atlanta’s eclectic car culture will be on display, along with Hot Wheels Garage of Legends life-size vehicles and limited-edition collectables available exclusively on the Hot Wheels Legends Tour.

“Atlanta is such an exciting place for automotive enthusiasts because of its diverse car culture that is unlike any other,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “We expect to see some truly original builds that represent the rich soul of the city and, hopefully, find our next Hot Wheels Legends Tour winner.”

Featuring local automotive legends and aficionados, the select panel of judges will be looking for the custom build that best showcases creativity, authenticity, and garage spirit. Judges for the Atlanta stop include: iHeartRadio’s Raceday Nation host Rob D’Amico, Morimoto brand representative and import model Bear Dellinger, host of The Bailey Show podcast Jason Bailey, S3 Magazine editor Jonathan Wooley, Caffeine and Octane founder Bruce Piefke, PowerNation TV’s Detroit Muscle hosts Tommy Boshers and Joel McMillan, along with Hot Wheels designers Brendon Vetuskey and Ralph Benitez.

The event will be held at 3250 Sardis Church Road, Buford, GA 30519.

Now in its fifth year, the Hot Wheels Legends Tour spans five continents and 15 countries, making it the largest traveling car show in the world. Each stop is a platform for custom car builders to showcase their passion projects with other automotive enthusiasts. The winner of the June 18 stop in Atlanta will move on to compete in the Global Grand Finale later this year, where the champion will have their car inducted into the Hot Wheels Garage of Legends and immortalized as an official Hot Wheels 1:64 die-cast.

Dickies, the global leader in workwear, is once again proud to join the Hot Wheels Legends Tour and celebrate the brand’s do-it-yourself personality. The Legends tour exemplifies “Built not Bought” and this falls right in line with Dickies, which is proud to be present at each of the tour stops providing Dickies wear for judges and staff. In addition, select commemorative Dickies apparel will be available to consumers at each Walmart stop with proof of Dickies purchase from inside the store.

Ashley Jones explains to Vaughn Lowery about her sessions with Dr. Cheyenne Bryant via 360 MAGAZINE and their 360 MAG Podcast on Spotify

MTV TEEN MOM

Listen to Dr. Cheyenne Bryant, Ashley Jones chat w/ Vaughn Lowery on 360 MAG Podcast HERE.

Teen Mom has become a mental health pitstop for adolescent parents. Dr. Bryant attended Teen Mom Family Reunion, where she helped her fellow mothers, who are primarily people who had a child at the age of 15 or 16 and had lost their sense of self, navigate their trauma and troubles by directing them on a determined journey of finding who they are both internally and externally. 

Dr. Cheyenne Bryant,who is renowned for reviving MTV’s Teen Mom, is a life Coach and esteemed author of the acclaimed Mental Detox, a book helping people detox their minds and find their sense of self. By describing everyone’s life as a garden, in which people plant and nurture everything by themselves following their own choices, she has redefined her field of psychology with newfound confidence and non-traditional garb.

At the forefront of confrontation, Ashley Jones in Teen Mom 2’s explains how her baby father/husband Bar decided to seek help for their codependency issues. In addition, she asserts that her family disowned and kicked her out of the house once they discovered she was having a baby out of wedlock with a person whose social status was not recognized by her family at that time. As a kid growing up in a wealthy family and community with great education opportunities, being homeless with no job or financial support is a chord that struck inside of her. After going through the mud together, Ashley and Bar have learned how to fully lean each other healthily. The special and unique relationship between them is where they both get their love, strength, and motivation from. 

Years later, with the guidance of Dr. Bryant, Ashley acknowledges that her negative curve of self-neglect with the inability to love herself fully is the result of her childhood trauma which comes from being torn between two extreme living circumstances. The inconsistent values brought by two completely different living environments had made Ashley lose herself. For trying to constantly appease everyone, Dr. Bryant labeled the situation as a hybrid of someone co-existing in between a living street life and high society.

Now, after years of experiencing internal struggle with raising a child, Ashley has figured out where her real passion is. As an emerging entrepreneur, Ashley continues to study nursing on a collegiate level and owns a thriving salon, Aries Beauty Studio. At the same time, she is also starting a non-profit organization that is aimed to provide young pregnant girls who are disowned or confused with housing and other resources. This past October, Ashley shared a post on her Instagram page announcing that she and her friend got their long-awaited company sign on the front of the business: “WE DID IT JOE!!! Seeing the sign go up makes this feel official,” Ashley wrote as her caption. In the near future, she plans on providing a med spa service as an aesthetic doctor for women of color. She relays, “It’s a niche market that’s been overlooked.”

Lastly, Ashley and her friend Jessica T. record daily podcasts in which they talk about society and culture. I Need Wine explores everything from relationships, sex, parenting, trauma and careers. As Ashely and Jessica state: ‘Two women, talking over wine and being raw and honest about things that women go through and how we manage to stay sane (or not) through it all!’

Article:

Andrea Esteban, Vaughn Lowery

Resources:

Teen Mom on Wikipedia

Session w/ Dr. Cheyenne Bryant

Beauty Salon

I Need Wine w/ Ashley & Jessica

Follow Ash:

Instagram|Podcast

Follow Dr. Bryant:

Instagram|Website|Twitter | Facebook

Dr. Cheyenne Bryant via Dr. Cheyenne Bryant by 360 Magazine

*Photos courtesy of MTV

Michael Jackson’s Thriller album turns 40 via 360 MAGAZINE

Four Decads of Thriller

Sony Music and the Estate of Michael Jackson announced that it will celebrate the 40th anniversary of Michael Jackson’s Thriller. The biggest selling album of all time.

The November 18 release of Michael Jackson Thriller 40 is a double CD set comprised of Michael’s original masterpiece Thriller. The second disc will be full of surprises for fans. It will include never-released tracks which were worked on by Michael for the Thriller album. To date, the album has amassed in excess of 100 million in sales worldwide.

In the US, Walmart will have an exclusive version of the original Thriller album with an alternate 40th anniversary cover, while Target will have an exclusive version of the original album with a commemorative Thriller 40 vinyl slip mat.  Both of these will also be available outside the US from various retailers.

Mastered from the original analog master tapes, Mobile Fidelity will also make available the original Thriller album as a One-Step 180g 33RPM LP, pressed at RTI and strictly limited to 40,000 numbered copies as well as a hybrid SACD . (An UltraDisc One-Step 180g 45RPM 2LP set of Thriller will be released at a future date.)

Visit HERE for further information and to Pre-Order.

Several activations are planned between now and the end of the year to honor Michael’s epic creation which won a record setting 8 Grammys, smashed musical barriers and changed the frontiers of pop music and videos forever.  Michael Jackson’s Thriller has spent more than 500 weeks on the Billboard album chart and has sold over 100 million albums since its release on November 30, 1982. The first such activation is the first drop of new merchandise featuring the special Thriller 40 logo which is now available exclusively through the MichaelJackson.com Official Site.

MORE ABOUT THRILLER:

Thriller holds a modern-day record of 37 weeks at No. 1 on Billboard. It was the first album in history to spend each of its first 80 weeks in the album chart’s Top 10, a feat only reached by one other album in the nearly four decades since. During its 112th week on Billboard’s album chart, it became the first title ever to be certified RIAA 20X multi-Platinum (October 30, 1984) and became the first title ever to be certified more than RIAA 30X multi-Platinum in 2015 and since has been certified at 34x Multi-Platinum.  

Worldwide, Thriller went to #1 in practically every country in the world, including the UK, France, Italy, Australia, Denmark, Belgium, South Africa, Spain, Ireland, New Zealand, Canada and apartheid South Africa and remains the biggest selling album of all time with sales in excess of 100 million.  Seven tracks from the album became Top 10 singles, and three, Beat It, Billie Jean, and Thriller, went No. 1. 

The music on Thriller was so singular for the time it defied any definition of rock, pop or soul that had gone before. Beat It was a new kind of pop-rock hybrid and demolished the longstanding segregation between black and white music with Eddie Van Halen’s incendiary guitar. On The Girl Is Mine, two men, one white and one Black, banter about the same girl. On the same album were songs like the African-rooted Wanna Be Startin’ Somethin and the rhythm and blues-based Billie Jean.   

Michael set out to revolutionize how to tell a story and entertain on a grand scale through film but faced roadblocks. Despite the luscious cinematography, dramatic narrative and spectacular choreography of Billie Jean, a fledgling MTV, which was programming white rock artists almost exclusively, refused to play it. Epic persisted. Once the wall came crashing down, MTV’s ratings soared and a door was opened for a generation of African American artists. “He was MTV’s Jackie Robinson,” said cultural critic Touré.

Next, came the unforgettable short film for Beat It, which featured Michael bringing two gangs together through the power of music and dance. And then there was Thriller. Premiered at the AVCO Theatre in Los Angeles in 1983, it sold out every night for three weeks. No other video before or since has generated such excitement and has such a hold on our attention, such that 40 years later we all share it as a collective memory and it remains the only music video to be inducted into the elite National Film Registry by the Library of Congress.

Music from Thriller and other hit albums are featured in the Vegas show Michael Jackson ONE, at the Michael Jackson ONE Theater at Mandalay Bay as well as the acclaimed Broadway play MJ The Musical at the Neil Simon Theatre in NYC, which was nominated for 10 Tony Awards. Michael Jackson One by Cirque du Soleil is an electrifying fusion of dance as well as acrobatics which wows audiences. Powered by his greatest hits in a state-of-the-art surround sound atmosphere. ONE takes the audience on a visual expedition–63 overly artistic dancers engaged in extensive choreography.

Michael has sold more than 1 billion records and remains one of the top streaming artists of all time.

MICHAEL JACKSON:

Website / Facebook / InstagramTwitter

Hot Wheels™ Legends Tour via Taylor Vande Beek (Extension PR) by 360 Magazine

Hot Wheels: Legends Tour

• Presented by Mobil 1 and in partnership with Walmart and Dickies, the world’s largest traveling car show returns to Houston on Saturday, May 14
• One Houston fan car could be the next Hot Wheels die-cast sold around the world – submit your entry now!
• This family-friendly event will take place at Walmart in Spring, Texas from 8:00 a.m. to 12:00 p.m. CDT

The Hot Wheels™ Legends Tour returns to the Lone Star State on Saturday, May 14 for an epic day of custom car competition at the Houston-area Walmart Supercenter in Spring, Texas. Featuring fan-built art cars, slabs, Texas muscle, imports and everything in between, this family-friendly event is set to showcase the best of Houston’s custom car culture, Hot Wheels, Garage of Legends life-size vehicles, local automotive legends and H-Town celebrities, along with collectables available exclusively on the Tour.

“I always enjoy coming back home to Houston, which has long been a famous hub for custom car culture,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “The Houston art car, slab and muscle scenes always surprise us with some of the most outrageous and colorful contenders in the entire competition. We are sure to find the perfect match for
this year’s Global Grand Finale.”

The select panel of judges consists of Hot Wheels designers and local car afficionados, who will be on the hunt for the custom build that best showcases creativity, authenticity and garage spirit. Judges for this stop include: Houston rapper and philanthropist Trae tha Truth; Smithy Customs owner and head designer Justin Smith; Recoil Racing owner Jerry Dellaportas; president of West Houston Muscle and founder of Nerdtropolis Sean Tajipour; paint and bodywork specialist Veronica Ramos, along with Ted Wu and Phil Riehlman from the HotWheels design team.

Spanning 15 countries and 5 continents, the Hot Wheels Legends Tour is now in its fifth year, giving builders around the world a platform to showcase their passion projects. The winner of the May 14 stop in Houston will move on to compete in the Global Grand Finale later this year, where the champion will have their custom build immortalized as an official Hot Wheels 1:64 die-cast and inducted as a permanent fixture into the Hot Wheels Garage of Legends.

Additional North American stops include:
• June 4: In-Person Event at Walmart in Northwest Arkansas
• June 18: In-Person Event at Walmart in Atlanta, Georgia
• July 9: In-Person Event at Walmart in Detroit, Michigan
• July 16: In-Person Event at Walmart in Windsor, Canada
• July 30: In-Person Event in El Segundo, California
• September 10: In-Person Event at Walmart in Phoenix, Arizona
• September 24: In-Person Event at Walmart in Dallas, Texas
• October 8: In-Person Event at Walmart in Los Angeles, California
• Date TBC: Virtual Livestream
• November 1: Global Semi Final (Livestream only)
• November: Global Grand Finale (Livestream only)

Dickies, the global leader in workwear, is once again proud to join the Hot Wheels Legends Tour and celebrate the brand’s do-it-yourself personality. The Legends tour exemplifies “Built not Bought” and this falls right in line with Dickies, which is proud to be present at each of the tour stops providing Dickies wear for judges and staff. In addition, select commemorative Dickies apparel will be available to consumers at each Walmart stop with proof of Dickies purchase from inside the store. Visit the Dickies booth at the event for more details.

To learn more about the Hot Wheels Legends Tour, visit HERE.

About Hot Wheels
As a 54-year-old brand more relevant today than ever before, Hot Wheels is the world’s leading vehicle franchise which represents and unites all segments of car culture. For decades Hot Wheels has proven its influence in automotive and pop culture with legendary design and epic performance. Through unparalleled collaborations with global leaders in streetwear, fashion, luxury, entertainment, action sports and motorsports, Hot Wheels is the #1 selling toy in the world with over 8 billion vehicles sold. The brand engages fans of every generation through immersive live events, global competitions, theme park attractions, world-class digital gaming, consumer products and film and television content.

About Mattel
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and e-commerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

About Mobil 1
Mobil 1™ motor oil is the world’s leading brand of synthetic motor oil. Our advanced technology allows Mobil 1 motor oils to meet or exceed some of the industry’s toughest standards and to provide exceptional protection under even extreme driving conditions. Mobil 1 motor oil is designed to help protect critical engine parts, maximize engine performance, and
extend engine life. For more information, visit HERE or and follow @Mobil1 on Facebook, Instagram and Twitter.

Contacts
Scott Shaffstall
Mattel Global Communications
scott.shaffstall@mattel.com
310-252-3610
Michael Haas
Extension PR
mhaas@extensionpr.com