Posts tagged with "will smith"

Willow Smith has new music and a new album via 360 MAGAZINE

Willow – <COPINGMECHANISM>

WILLOW has released a new single “curious/furious” from her forthcoming album – <COPINGMECHANISM> out September 23. <COPINGMECHANISM> was produced by WILLOW and Chris Greatti and follows 2021’s explosive release, lately I feel EVERYTHING. Fans can pre-save <COPING MECHANISM> today and pre-order the album on CD and cassette. This past week WILLOW also announced a performance at the GRAMMY Museum in Los Angeles on September 26. Tickets on sale HERE

WILLOW has released two additional tracks from <COPINGMECHANISM> beginning with the single, “<maybe> it’s my fault,” and followed by “hover like a GODDESS,” along with a visualizer directed by Jaxon Whittington and edited by Dana Trippe. “WILLOW’s gearing up to release her next album,” said Stereogum, “and it’s taking her in the direction of harder rock. She’s no stranger to heavy music, but that darkness is allowing WILLOW to explore other sides of herself as well.” 

WILLOW has been road-testing the songs from <COPINGMECHANISM> over the past months while on a major North American tour with Machine Gun Kelly. She’s also just back from stops across UK & Europe in Reading, Leeds, Munich and Dublin, and released a live performance of “hover like a GODDESS” from Lollapalooza Chicago. She’ll play Firefly Festival on September 22nd and iHeart Festival in Las Vegas on September 24th. 

WILLOW’s 2021 album, lately I feel EVERYTHING, showcased her pop-punk sound and featured heavy hitters such as Travis Barker, Avril Lavigne and more. Since its release, l.i.f.E has amassed 400 million global streams. WILLOW was nominated for “Best New Alternative Artist” at the 2022 iHeartRadio Music Awards, and was named Billboard’s Greatest Pop Stars of 2021: Comeback Artist of the Year. The album featured the platinum-certified single, “t r a n s p a r e n t s o u l feat. Travis Barker,” which was a top 5 record at Alternative radio, netting over 300 million global streams to date. “Easily the best and most assured music of her career so far,” said The New Yorker. “The album is the first to maximize her talents, externalizing the pent-up, dialed-up angst of her adolescence.”

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Machine Gun Kelly releases new music via 360 MAGAZINE

MGK – MTL

Fresh off his latest No. 1 album, Machine Gun Kelly has released his new song, “more than life,” today via Bad Boy/Interscope Records. The crunching track features rising pop prodigy glaive and exhibits MGK’s gift for relaying passionate pain as he weighs his fears of vulnerability with the acceptance of newfound love in the lyrics. The blistering new track will appear as the one new song on the vinyl edition of MGK’s No. 1 album mainstream sellout, which will arrive June 24. Watch “more than life” HERE.

The song release also comes with its official music video, directed by Colin Tilley, the visionary filmmaker behind such music videos as Cardi B and Megan Thee Stallion’s “WAP” and Kendrick Lamar’s “Alright.” In “more than life,” MGK’s past pain ramps up to 10 as he sits before a neighborhood that slowly engulfs in flames and he and glaive are encased in cement and ash and vent their angst in the of a graveyard. The fiery video made its broadcast premiere on MTV Live, MTVU and on the Paramount Times Square billboards.

In addition to new music, the mainstream sellout era reached a new level when its namesake tour began this week with a sold-out show in Austin, TX. The dynamo lit up the city’s Moody Theatre MGK unleashing all his rockstar energy in a spectacle involving a tilted stage and serenading the crowd from a helicopter. Plus, superstars iann dior and blackbear joined for collaborations, including MGK and blackbear’s first live performance of “my ex’s best friend.” The Mainstream Sellout Tour spans 41 U.S. dates from June through August and includes MGK’s headlining slot at the 2022 Lollapalooza festival. He then heads to Europe for 15 stops in September and October. Supporting acts include a killer lineup of Avril Lavigne, Travis Barker, WILLOW, blackbear, Trippie Redd, iann dior and more rotating throughout the tour. Tickets are on sale NOW – purchase yours HERE.

Upon its release in March, mainstream sellout became MGK’s second consecutive No. 1 album on the Billboard 200, the first rock No. 1 since AC/DC in 2020 and started with the biggest debut week for a rock album since Paul McCartney over a year earlier. The album, which NME declared “will continue to speak to the millions who see Machine Gun Kelly as the saviour of punk rock,” contains several Billboard Hot 100 hits with artists like WILLOW (“emo girl”), Lil Wayne (“ay!”), blackbear (“make up sex”) and ”Bring Me the Horizon (“maybe”). The album also includes “twin flame,” the emotional track that MGK performed and dedicated to his family at the Billboard Music Awards in May in one of the night’s standout moments. mainstream sellout is available HERE.

Beyond the music wins, fans can also catch MGK in his new stoner comedy film, Good Mourning, available on-demand and in select theatres. The film, which NME praised as “providing sheer, silly entertainment, filling the comedy void left by the likes of Seth Rogan and Jonah Hill perfectly,” features appearances from a sea of stars, including Megan Fox, Becky G, Dove Cameron, Zach Villa, Boo Johnson, Pete Davidson and Whitney Cummings.

Machine Gun Kelly ft. glaive “more than life” eSingle

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Official Video 

Machine Gun Kelly’s mainstream sellout eAlbum

Retail

Sebastián Yatra releases new music via 360 MAGAZINE

Matteo Bocelli × Sebastián Yatra

Italian singer-songwriter Matteo Bocelli and Colombian singer-songwriter Sebastián Yatra released a romantic new single as a three-track EP with renditions of the song in English (“Until She’s Gone”), Spanish (“Tu Luz Quedó”) and Italian (“Un Attimo di Te”). The tender ballad conveying regrets and hope for reconciliation, performed remarkably by the acclaimed vocalists, who are accompanied by poignant piano and soaring strings, is complemented with a stunning music video shot in the Mediterranean island of Malta. All three versions of the song were produced by Mauricio Rengifo and Andrés Torres, who have helmed such multi-Platinum hits as Luis Fonsi’s “Despacito.” Matteo Bocelli wrote the track with Jez Ashurst and Emma Rohan (Little Mix, Susan Boyle). Yatra collaborated with Matteo on the Spanish lyrics.

Listen HERE.

Matteo Bocelli says, “‘Until She’s Gone’ is an incredible romantic ballad that I had the pleasure of singing with my friend Sebastián Yatra. I met him two years ago and we immediately connected on a musical and personal level. I am so honored to sing this song with him in Spanish, English and Italian. It is truly an international project.”

Sebastián Yatra added, “Matteo is a terrific artist and I am deeply excited about singing such a beautiful song with him and about having the opportunity of doing so in Spanish, English and also Italian. I’ve always been inspired by the Italian language and their music, starting from Matteo’s father Andrea Bocelli. Matteo and I had a spectacular time in Malta shooting the video and hopefully we will get to sing this song live many times.”

Bocelli and Yatra perform the three versions outdoors, directed by Italian filmmaker Cosimo Alemà. The video for “Tu Luz Quedó,” which was released today, can be viewed HERE. Watch for the YouTube Premiere of the official video for “Until She’s Gone” on Monday, April 11, and for the “Un Attimo di Te” official video soon after.

The three videos were shot in the unique setting of the Island of Malta, thanks to Visit Malta, Ministry of Tourism and Consumer Protection, Malta Tourism Authority, the Mediterranean Tourism Foundation and Malta Hotels and Restaurants Association (MHRA).

Yatra recently stunned at the 94th annual Academy Awards performing a beautiful rendition of the RIAA certified Gold “Dos Oruguitas” from The Walt Disney animated film “ENCANTO” which was nominated this year for an Oscar and a Golden Globe. The multi-platinum singer-songwriter also recently released a powerful bilingual celebration of his single “Tacones Rojos” which reached #1 on Latin Radio in the US, from his multi-platinum new album “Dharma,” which is the #1 streamed Latin album released this year on Spotify. The genre-bending 17-track third studio album’ features his 8x platinum hit “Pareja del Año,” 4x platinum smash “Chica Ideal,” and the Latin GRAMMYs nominated ballad “Adios,” and boasts 5.4 Billion combined streams. While Yatra has released bilingual collaborations in the past, “Un Attimo di Te” is his first recording in Italian. Currently nominated for five Latin American Music Awards, and starring in Netflix’s “Érase Una Vez Pero Ya No,” he will resume his 2022 ‘Dharma World Tour’ later this month with a series of dates in Mexico, followed by the US and Canada. 

Earlier this year, Matteo Bocelli made his Spanish language recording debut with “Dime,” which he also recorded in Italian (“Dimmi”). He recently joined his father, opera legend Andrea Bocelli, on a sold out U.S. arena tour, which included two shows at Madison Square Garden shows in New York City and the Hollywood Bowl. Matteo Bocelli, who is graduating at the Conservatory of Lucca in Tuscany, began learning piano at age six. At 18, he made his stage debut, singing Verdi at the Rome Colosseum. Much of the world first heard Matteo’s mellifluous vocals and textured piano playing on 2018’s “Fall on Me,” the English/Italian duet he co-wrote for Andrea Bocelli’s chart-topping Sì album. The song, which went on to soundtrack Disney’s The Nutcracker and the Four Realms, has attained over 300 million combined global streams. Matteo released his fittingly titled debut single “Solo” in 2021. Combined global streams of the song have surpassed seven million and views of the official video now exceed five million. He performed the follow-up single, “Close,” on “The Kelly Clarkson Show” in January 2022.

*Photo by Luca Rossetti

Fashion maven Lenny Kravitz never disappoints via 360 MAGAZINE

CROONER KRAVITZ

Singer-songwriter, record producer, and actor Lenny Kravitz was seen at the Grammy’s wearing bespoke boots in collaboration with Modern Vice [MV] Designer, Jordan Adoni and Church Boutique!

The seasoned musician literally brought his look to new heights. The heeled knee-high leather boots in black and silver, which boasted a square-shaped toe, was paired seamlessly with his rockstar outfits on the red carpet and during his iconic performance with H.E.R and Travis Barker.

Apart from his successful career, Lenny Kravitz’s innate style has catapulted him into becoming the icon he is today, breaking conventional societal norms. Kravitz follows a long line of megawatt performers who have given the heel a go, including David Bowie, Prince, and Harry Styles.

Launched in 2012, Modern Vice is a direct-to-consumer made-to-order footwear brand. MV made shoe-buying easier by stripping away middlemen and inventory which eliminates overstock waste and cut costs. At Modern Vice, every product is made of genuine leathers and materials from Italy, then crafted to completion at the New York City factory handcrafted by artisans. The brand has garnered celebrity fans including: Kate Hudson, Bella Thorne, Lauryn Hill and Rita Ora. The on-going project includes videos which were creative directed by Jordan Adoni & Zexi Qi of Snakk Studio filmed at famed Brooklyn venue House Of Yes.

Next up is a capsule with Disco House music artist Amy Douglas.

movies, 360 magazine

94th Oscars

The 94th Academy Awards were held on Sunday, May 27, at the Dolby Theatre right in the heart of Hollywood. The Oscars ceremony made for a night of unforgettable moments, including the slap that broke the internet.

The night began with words from Serena and Venus Williams before Beyonce’s performance of “Be Alive” from Best Picture nominee “King Richard.” The film stars Will Smith while following the story of the tennis sister icons childhood and rise to widespread athletic acclaim.

To reference the story even further, Beyonce’s pre-recorded performance took place at the former Lueders Park tennis courts in Compton. Sporting lime-green tennis-inspired attire, Beyonce and her dancers captivated the audience and started the show off flawlessly.

This year’s Academy Awards saw the return of a host for the first time since the 2018 showing, and three at that. Amy Schumer, Regina Hall and Wanda Sykes shared banter on the stage and separately throughout, successfully beginning with a bit directed towards Florida’s “Don’t Say Gay” bill.

Further controversy surrounding the night stemmed from the pre-recorded award announcement of eight categories and the New York Times stated this included the short films, production design, score, editing, makeup and hairstyling and sound. Conducted to seemingly shorten the duration of the show, this didn’t help much, as the show ended up extending to a long three hours and 40 minutes of showtime. Not to mention the pre-announced awards were aired as if they were live.

Amidst the contentious night of awards, we saw light as Ariana Debose became the first Afro Latina and openly queer women of color to win an Academy Award. While starring as Anita in Steven Spielberg’s “West Side Story,” we also saw DeBose become the second Latina to win an Academy Award following Rita Moreno for the same role dating back to 1962.

DeBose commended the trailblazing of Moreno during her acceptance speech while saying, “Now you see why that Anita says ‘I want to be in America,’ because even in this weary world that we live in, dreams do come true, […] I’m so grateful your Anita paved the way for tons of Anitas like me and I love you so much.”

DeBose rejoiced this moment in history, stating, “To anybody who has ever questioned your identity — ever, ever, ever — or you find yourself living in the gray spaces, I promise you this: There is indeed a place for us.”

The most shocking night of the event that has had the entire world talking came when Will Smith punched Chris Rock on-stage after an insensitive comment about Jada Pinkett Smith’s hair.

While presenting the Best Documentary award, Rock joked about Pinkett Smith, stating, “Jada, I love you. ‘G.I. Jane 2,’ can’t wait to see it,” speaking about her shaved hair.

Back in 2018, Pinkett Smith revealed to the world that she had alopecia, which causes hair loss. It appeared Smith was laughing along at first, but then he got up and slapped Rock. After returning to his seat the audio cut out in the United States but was broadcasted internationally where audiences heard Smith then yell, “Keep my wife’s name out of your f****** mouth!”

The conflict left the in-person audience stunned, and Rock reacted by saying, “Will Smith just smacked the s*** out of me.”

Later on, Smith was awarded for his performance in “Little Richard” with the Best Actor award. He apologized for the altercation during his acceptance speech while referencing his role as the Williams sisters’ father in the film while stating, “Richard Williams was a fierce defender of his family. In this time in my life, in this moment, I am overwhelmed by what God is calling on me to do and be in this world. […] I’m being called on in my life to love people. And to protect people. And to be a river to my people.”

He continued by thanking his fellow nominee Denzel Washington who came to his side after the dispute occurred, recalling his words when stating, “He said [to me], ‘At your highest moment, that’s when the devil comes for you.’”

Smith continued to apologize and stated, “I want to apologize to the Academy, I want to apologize to my fellow nominees, […] This is a beautiful moment. I’m not crying for winning an award. It’s not about winning an award for me. It’s about being able to shine a light on all the people. […] I hope the Academy invites me back.”

The night commenced when “CODA” historically won Best Picture. The film celebrates both Deaf culture and actors while becoming the first movie from a streaming service to be awarded an Academy Award.

Apple TV+’s “CODA” triumphed over Netflix’s “The Power of the Dog” for the esteemed award, though we still saw Netflix’s Jane Campion take home the Best Director award for the film. “CODA,” too, saw their very own Troy Kostur take home Best Supporting Actor as Frank Rossi and director Sian Heder win Best Adapted Screenplay.

Check out the full list of 2022 Oscar winners below.

Best Supporting Actress

Ariana DeBose (West Side Story)

Best Costume Design

“Cruella”

Best Sound

“Dune”

Best Original Score

“Dune”

Best Adapted Screenplay

“CODA” (Sian Heder)

Best Original Screenplay

“Belfast” (Kenneth Branagh)

Best Animated Short

“The Windshield Wiper”

Best Live Action Short

“The Long Goodbye”

Best Supporting Actor

Troy Kotsur (“CODA”)

Best Film Editing

“Dune”

Best Makeup & Hairstyling

“The Eyes of Tammy Faye”

Best Animated Feature

“Encanto”

Best Documentary Feature

“Summer of Soul”

Best Documentary Short

“The Queen of Basketball”

Best Original Song

“No Time to Die” (“No Time to Die”)

Best Cinematography

“Dune”

Best International Feature

“Drive My Car”

Best Production Design

“Dune”

Best Visual Effects

“Dune”

Best Actress

Jessica Chastain (“The Eyes of Tammy Faye”)

Best Actor

Will Smith (“King Richard”)

Best Director

Jane Campion (“The Power of the Dog”)

Best Picture

“CODA”

Welcome to Earth via Disney for use by 360 Magazine

Welcome to Earth Soundtrack

Just ahead of the premiere of Welcome to Earth, a Disney+ original series from National Geographic, Hollywood Records announced that the Original Series Soundtrack with music by Academy Award-nominated and Emmy Award-winning composer Daniel Pemberton (The Trial of The Chicago 7, Spider-Man: Into the Spider-Verse) will release Friday, December 10. Known for his innovative and exciting scores, Pemberton recently won a Critics Choice Award for Best Original Score for The Rescue and was named Film Composer of the Year in 2021 by both the World Soundtrack Awards and the international film music critics association IFMCA. Pemberton, who has composed music for some of today’s top film luminaries including Ridley Scott, Aaron Sorkin, and Danny Boyle, reteamed with Academy Award-nominated filmmaker Darren Aronofsky for Welcome to Earth, and had this to say about the project:

“In the same way that in Welcome to Earth Will Smith explored some of the most unexpected parts of our planet, I wanted the music to explore some of the most unexpected worlds of sound. The soundtrack had to feel different and unexpected so, like the series itself, you could experience the world in a way you have never seen or heard before. I tried to fuse a vast range for different sounds from all over the globe together-from pulsing electronics to sampled recordings of water, ancient flutes to unusual vocals, the sounds of wildlife with the rhythms of nature-to create a unique sonic palette as rich, visceral and absorbing as the environments Will Smith encounters. I hope that, without even leaving the house, this album can take the listener on their own adventure to some of the most amazing places on this planet. After One Strange Rock it’s been fantastic to re-team with Darren Aronofsky and the team at Nutopia to go on another adventure together with Welcome to Earth,” said Daniel Pemberton

About Welcome to Earth

It might seem humans have mapped every inch of our planet’s surface but look closer and you’ll discover that there is still so much more to uncover; the age of exploration is far from over! Welcome to Earth, a Disney+ original series from National Geographic, follows two-time Academy Award nominee Will Smith on an extraordinary, once-in-a-lifetime adventure around the world to explore Earth ‘s greatest wonders and reveal its most hidden secrets. Throughout the six-part limited series produced by visionary Academy Award-nominated filmmaker Darren Aronofsky, Protozoa Pictures, Jane Root’s Nutopia and Westbrook Studios, Will is guided by elite explorers on an awe-inspiring journey, getting up close and personal with some of the most thrilling spectacles on the planet; from volcanoes that roar in silence to deserts that move beyond our perception to animal swarms with minds of their own. Combining breathtaking cinematography with Will’s boundless curiosity and enthusiasm, the blockbuster series is an exciting, multisensory ride through Earth’s most mind-bending portals.

Best Shape of My Life via Youtube for use by 360 Magazine

New Documentary Featuring Will Smith

YouTube Originals and Will Smith premiered the first two episodes of the highly-anticipated new six-part unscripted series Best Shape of My Life. This  emotionally packed five-day event from Westbrook Media peels back the curtain on what makes Will Smith truly tick as he is pushed to his limits physically, mentally, and emotionally. Additional episodes will premiere daily this week (Mon-Fri) only on Will Smith’s official YouTube channel

What starts as a docu-follow about Will’s desire to go from the “worst shape” of his life to a new movie star body evolved into a deeper, darker and more profound journey into Will’s psyche. With “Best Shape of My Life,” Will finds himself questioning the very behaviors that have led to his success, and ultimately it’s on this search where his healing can begin, featuring meaningful moments with his family and those closest to him. This marks Will Smith’s second project with YouTube Originals. In his first, “Will Smith: The Jump,” he accepted the ultimate challenge to bungee jump from a helicopter over the Grand Canyon on his 50th birthday for charity in 2018, resulting in nearly 18M views in the first 48 hours.

Watch episode one HERE and episode two HERE of Will Smith’s “Best Shape of My Life” on Will Smith’s official YouTube channel.

New episodes will be available to stream for free, daily this week only on Will Smith’s official YouTube channel

“Best Shape of My Life” is co-showrun by Westbrook Media’s Lukas Kaiser (The Fresh Prince Reunion) and co-showrun and directed by Dexton Deboree, the visionary creative behind Unbanned and Promiseland. Susanne Daniels is Global Head of Original Content for YouTube. Alex Piper, Head of Unscripted for YouTube Originals, and Lauren Celinski, Development Lead for YouTube Originals, oversee the project for the global platform. 

Association with Fitbit

As part of his commitment to improve every aspect of his health and wellness, Will recently joined the Fitbit family, creating and curating an exclusive collection of whole-health guidance that includes six sweat-inducing, endorphin-boosting workouts and mindfulness sessions in the Will Smith: StrongWill curriculum. From room-shaking workouts to smooth stress-relief techniques, Fitbit Premium members can virtually work with Will and his trainers to get their minds and bodies strong. 

About YouTube Originals

YouTube Originals are award-winning series, specials and livestream events for YouTube’s two billion active monthly users that entertain, inspire, connect, and educate audiences through authentic storytelling from YouTube creators, music artists and celebrities. By tapping into the platform’s growing global community, fan engagement product capabilities, and innovative content, YouTube Originals amplify the most popular and unique aspects of YouTube.  Fans can experience YouTube Originals content for free through the standard YouTube platform (ad-supported), or through a paid subscription to YouTube Premium, which adds ad-free, bonus/exclusive content, and early binge access to select programming. YouTube Originals are available in over 100 countries worldwide.  Keep up with the latest YouTube news by visiting the global platform’s official blog HERE.

Will Smith – YouTube Originals

WILL SMITH PUSHES LIMITS IN NEW SIX-PART
DOCUSERIES “BEST SHAPE OF MY LIFE”

WATCH OFFICIAL TRAILER HERE

NEW YOUTUBE ORIGINALS FIVE-DAY EVENT PREMIERES
MONDAY, NOVEMBER 8 ON 
WILL SMITH’S YOUTUBE CHANNEL

YouTube Originals and Will Smith today debuted the highly-anticipated official trailer for new six-part unscripted series “Best Shape of My Life,” premiering Monday, November 8 with episodes one and two followed by new episodes premiering daily only on Will Smith’s official YouTube channel. This emotionally packed five-day event from Westbrook Media peels back the curtain on what makes Will Smith truly tick as he is pushed to his limits physically, mentally, and emotionally. 

What starts as a docu-follow about Will’s desire to go from the “worst shape” of his life to a new movie star body evolved into a deeper, darker and more profound journey into Will’s psyche. With “Best Shape of My Life,” Will finds himself questioning the very behaviors that have led to his success – and ultimately it’s on this search where his healing can begin, featuring meaningful moments with his family and those closest to him. This marks Will Smith’s second project with YouTube Originals. In his first, “Will Smith: The Jump,” he accepted the ultimate challenge to bungee jump from a helicopter over the Grand Canyon on his 50th birthday for charity in 2018, resulting in nearly 18M views in the first 48 hours.

Watch the official trailer for Will Smith’s “Best Shape of My Life” HERE.

“Best Shape of My Life” joins a robust slate of YouTube Originals including recent hits like “Demi Lovato: Dancing with the Devil,” “Noted: Alicia Keys The Untold Stories,” “I Promise” with LeBron James, “Barbershop Medicine,” “World Debut,” “30 Days With: Bretman Rock,” “K-Pop Evolution,” “Black Renaissance,” “and more.

About Westbrook Media:

Westbrook Media, a subsidiary of Westbrook Inc., is a best-in-class content studio that incubates and produces premium IP with talent, creators, and brands. Westbrook Media’s innovative approach challenges the status quo by combining emerging technologies, formats, artists, and platforms to broaden the reach of premium storytelling across the ever-evolving content landscape.

About YouTube Originals:

YouTube Originals are award-winning series, specials and livestream events for YouTube’s two billion active monthly users that entertain, inspire, connect, and educate audiences through authentic storytelling from YouTube creators, music artists and celebrities. By tapping into the platform’s growing global community, fan engagement product capabilities, and innovative content, YouTube Originals amplify the most popular and unique aspects of YouTube.  Fans can experience YouTube Originals content for free through the standard YouTube platform (ad-supported), or through a paid subscription to YouTube Premium, which adds ad-free, bonus/exclusive content, and early binge access to select programming. YouTube Originals are available in over 100 countries worldwide.  Keep up with the latest YouTube news by visiting the global platform’s official blog at https://blog.youtube/.

Vaughn Lowery illustration by Allison Christensen for his book Move Like Water x Be Fluid produced by 360 MAGAZINE

Move Like Water × Be Fluid

By Katrina Tiktinsky

Vaughn Lowery, founder and publisher of 360 MAGAZINE, pens poignant prose. Move Like Water × Be Fluid is a stunning memoir documenting the author’s journey from a childhood in the Detroit’s subsidized, section 8 housing to a successful career in fashion and media. The arc of this remarkable passage twists and turns in surprising ways, ensuring readers will believe in the concept that this life truly is what you make it. The text will debut as an exclusive multi-volume installation within 360 MAGAZINE and marks the inception of the brand’s foray into publishing.

This provocative coming-of-age story explores the power of branding strategy, a technique the writer developed at an early age and carried with him throughout his lifetime. Lowery, from the time he was a young child, is able to comprehend that one’s innate, individual self is their greatest commodity in life. Through the highs and lows that inform his experience, he stays true to that ideal. Lowery puts forward a raw and compelling narrative of a child, and later a man, who repeatedly picks himself up, reimagines his life, and finds innovative ways to move forward. The self-empowerment so emblematic in Lowery’s character and story promotes readers to adopt the author’s tactics in their own lives.

The influence of prominent civil rights leader Joseph Lowery, the writer’s grandfather, is prevalent in this work. A beacon for both hope and progress during the Civil Rights Movement, the legacy of Joseph Lowery weighs heavily on the narrator. This, along with his upbringing and existence as a black man in America, make Lowery both introspective and contextually aware when it comes to race. Moreover, draws parallels between the movement his grandfather championed and led, and the Black Lives Matter movement of today, exposing the failures of our system and calling for meaningful, systemic change. Both Joseph and Vaughn Lowery are members of the first intercollegiate historically African American organization Alpha Phi Alpha. Lowery simultaneously considers the work he can do, as a singular human being, to forward social justice causes in his day-to-day life and interactions with others. 

In 1920, his grandmother, Agnes Christine Moore Lowery (the little girl in the blue dress, also a member of Alpha Kappa Alpha), came with her grandmother to become the first black to vote in Tennessee. The kids’ book, The Big Day, depicts their journey the day she voted, now available on Amazon here.

Photo of LaJUNE by Armon Hayes for 360 Magazine

Photo: Armon Hayes, Talent: LaJUNE

360 Magazine is also now selling one of a kind home goods via Chairish, a curated marketplace for the best in vintage and contemporary furniture, decor and art. Check out this piece designed by 360’s founder Vaughn Lowery.

In the year 2020, which has been afflicted with an overwhelming amount of change, there has never been a timelier moment for insight from a man like Lowery. As mentioned, Lowery’s deep ties and connections to racial justice in America feels incredibly relevant, as do his thoughts on digital media, something Lowery pioneered years before COVID-19 forced the world hurriedly online. Constantly at the forefront of social change, Move Like Water × Be Fluid offers an understanding of the current moment, yet looks forward to the possibility of an evolved, cosmopolitan world. One that Lowery aspires to through all his works, including this installation and 360 MAGAZINE.

As we follow the author through grade school, high school and on through Cornell University, we collect advice from a myriad of powerful secondary characters. From all walks of life, these secondary support systems offer Lowery the push he needs to continue on striving towards something better. We watch Lowery model the work ethic of his admired older sister, gain confidence from an encouraging teacher, change the trajectory of his life due to a neighborhood mentor, and learn from the critique of a Residential Advisor. This self-help-book stands apart for never failing to appreciate the importance of an individual’s support system. Fittingly, while the book catalogues Lowery’s journey to success, it inspires and encourages readers in the same way Lowery’s community uplifted him – to take action towards a meaningful life.

Comparable titles to Move Like Water × Be Fluid include other stories of individuals who later turned to publishing their experiences in self-help books. Numerous celebrity examples include Becoming by Michelle Obama, Shoe Dog by Phil Knight, or The Path Made Clear by Oprah Winfrey. These titles, as well as Lowery’s first book, all feature introspection and explanations regarding the course of the authors’ lives. 

The following descriptions outlines the chapter-by-chapter journey within Move Like Water × Be Fluid.

Chapter 1: The beginning of Lowery’s journey is marked by his complicated childhood in Detroit, distinctly connected to his sense of place and community. Financial struggles and surroundings reminiscent of the song “Gangsta’s Paradise,” as well as the author’s early experience with assault contextualize the course of Lowery’s life.

Chapter 2: A childhood mood, coupled with the realization of his intelligence, swiftly changed the direction of Lowery’s life. Following a move to New Jersey to live with his older sister, Lowery’s early experiences of racism shine a light on his passion for racial justice today. The opportunity to participate in an honored education program again changes the trajectory Lowery follows.

Chapter 3: This chapter offers insight into the ups and downs of high school, a narrative many are familiar with. Yet, Lowery’s poised observations throughout the chapter reflect his early understanding of the world.

Chapter 4: After a remarkable yet complex journey through high school, Lowery achieves the first of many dreams by gaining the chance to attend Cornell University in New York. At Cornell, he is able to expand his understanding of self and what he hopes to accomplish.

Chapter 5: Saks Fifth Avenue recruits Lowery to work in their corporate office, marking Lowery’s first foray into the world of economics and fashion. The advice he gains from mentors in the field prompts him to shift towards a career in acting and modeling, supplemented by working in the Medicare Department of U.S. Healthcare.

Chapter 6: New York, in all its hectic nature, pointed Lowery west towards California where he could further capitalize on his talents in the entertainment industry.

Chapter 7: This chapter details one of the events in Lowery’s life for which he is best known: his commercials as “Joe Boxer Guy” that overwhelmed the nation. Following ups and downs in Los Angeles, this success cemented Lowery’s understanding of his own talents as well as his ties to L.A.

Chapter 8: Following an offensive home invasion, Lowery pivots to continue embracing what life throws at him with appearances on NBC’s “Scrubs” and “America’s Next Top Model.”

Chapter 9: With plenty of capital and the space to complement his next steps, Lowery founded 360 MAGAZINE in 2008, powering through the tidal wave that was the recession all due to his own brains and the belief in his product and brand.

Chapter 10: After another painful reminder of the inadequacies of the justice system in America due to an unjust prison stay, Lowery’s comprehension of what is truly important is once again realigned. Despite his negative experiences, his magazine is able to be on the cutting edge of the Los Angeles scene.

Chapter 11: The number 360 is ubiquitous to Lowery – one embodies the other. His appreciation for both his own capabilities and expertise, as well as the ones of others, assures his magazine and brand are constantly evolving. 

Chapter 12: Thinking on the future following the tragic death of a friend, Lowery is nowhere near finished and is more than ready to continue is many metamorphoses. He now exists in a space where he strives to empower others, all around the world. 360.

Move Like Water x Be Fluid, by Vaughn Lowery, is available this month exclusively on the 360 MAGAZINE’s website. 360 MAGAZINE has received numerous accolades, and has recently been featured on Dancing with the Stars. Stay in touch by following both Lowery (@vaughnlowery) and 360 (@360magazine)

Additionally Vaughn has an audio book titled, “Say Uncle: The Story of Vaughn Lowery” which loosely based on his childhood. It is available for here on Amazon Music. For additional info on Vaughn Lowery visit Wikipedia and IMDb.

Now available in all formats at Amazon, Barnes & Noble, Google Books, Blurb, Walmart and Audible.

Signed copies of Vaughn’s memoir, Move Like Water × Be Fluid, are available in our shop.

Computer illustration by Kaelen Felix for 360 Magazine

Over 32% Of TikTok Users Are In Their Teens

Social Media platform TikTok has continued its meteoric rise since an important merger in 2018 that took the platform globally, permeating the mainstream. The platform is especially popular among the younger generation with a majority of teens using Tiktok in the US. According to data presented by Stock Apps, over 30% of Tiktok users are in their teens which is the biggest among all age groups. More data indicates that 7 in 10 American teens use Tiktok at least once a month.

The Early Days of Tiktok

Tiktok is a social media platform that originated in China and is locally known there as Douyin. Douyin was started by ByteDance in 2016 and aimed to spread globally once it gained popularity in mainland China. In 2017 ByteDance launched Tiktok which was the international version of Douyin.

In 2018, Bytedance reportedly spent up to $1B to acquire Musical.ly, another Chinese social media startup based out of Shanghai that was founded in 2014. Musical.ly already had a large following, especially among the younger generation. This became the foundation for Tiktok’s global rise. Since their merger, Tiktok has been made available to download in over 150 countries and 75+ languages.

Tiktok Widely Popular Among Younger Generation

Tiktok allows users to record a short 15-second clip that usually features music in the background and can be edited through filters. A popular kind of clip that originated with the Musical.ly app are short lip-sync videos to trendy songs.  The video can also be sped up or slowed down to the users liking allowing for creative little clips that easily go viral. The platform clearly appeals to the younger generation and has surpassed many other social media platforms in terms of usage among teens. In the fall of 2020, a survey of almost 10K teens indicated that TikTok was the third most popular social media platform behind only Snapchat and Instagram with over 7 in 10 teens indicating that they used the platform at least once a month.

More Than 30% Of Tiktok’s Android Users Are In Their Teens – Largest Share By Age Group

TikTok’s popularity among the younger generation is no secret and is in fact the backbone of the app’s success. As of the midway point of 2020, 32.5% of Tiktok’s Android users are from the 10-19 age group, the largest share of any group, followed by the next youngest generation, the 20-29-year-olds who comprise 29.5% of Tiktok’s Android users. That means over 60% of Tiktok’s Android users are under the age of 30.

This important share of the market has not been lost among celebrities who seek to expand their reach with stars such as Jimmy Fallon and Tony Hawk among those to join the Tiktok party relatively early in 2018. Since then other megastars such as Jennifer Lopez, Justin Bieber and Will Smith have joined the party, among many others.

In the fall of 2019, Tiktok also announced a multi-year partnership with the National Football League which included the launch of the official NFL Tiktok account giving teams, players and the league as a whole new marketing avenue. Partnerships such as these are what help catapult Tiktok to become one of the fastest-growing social media platforms, already boasting 800 monthly active users in less than four years of existence.