Posts tagged with "Mina Tocalini"

Mina tocalini illustrates article for 360 MAGAZINE

Brands You Will Love In 2021

There is no shortage of new and established products out there for consumers to try in 2021. One thing that has become obvious over the past year is consumer preference for quality. Because online shopping has skyrocketed consumers in the U.S. and around the world are seeming to tend to require more information about the products they buy. The reason being that, while browsing is something you do even when shopping in person, the level at which you can browse when ONLINE shopping is far superior. 

Say you are at a big box store looking at laptops. Maybe there will be ten options there for you to choose from or, if the place is especially large, maybe you’ll get twenty. But on the internet, there are literally hundreds of options – all of which you can research and choose from at your leisure until you choose the right one. While increased variety is certainly not a bad thing, it can also lead to something called “decision paralysis” where your mind gets overwhelmed at the number of options and defaults to something familiar. This is where curated lists like the one below come in handy: We did the research to pick out some of the best brands so that you don’t have to!

Organic Protein

Whether you are a fitness fanatic or not, protein powder is on just about everyone’s shopping list these days. Supplementation should not be thought of as a “substitute” for a good diet but, when taken in combination with a good diet, high-quality (preferably organic) protein products like those from Orgain can make a world of difference in terms of your overall health. 

Adding a high-quality protein powder or drink to your diet can lead to better muscle growth, improved appearance of your skin, more energy, less hunger, and more. 

A Secure, Portable Cubby

Tech Tub2 is a way to keep multiple electronic devices safe when you travel with kids, or students, or whatever the case may be. The device is epecially designed for educators but also has important uses for coaches, parents, and others.

Athletic Apparel

Like every other facet of life, exercise (and physical activities in general) have a uniform. That’s not to say you should be wearing a suit on the basketball court, but you should be wearing the athletic version of the RIGHT STUFF. And that’s where tasc performance comes in. Offering some of the best in bamboo-based technology, clothing from tasc will help you look the part and feel the part whenever you are doing something athletic. It’s high-performance athletic apparel for adults with an authentic approach to their fitness.

High-Quality CBD

CBD has a wide range of benefits, many of which are only now be discovered by the American public. But not all CBD is created equal. If you are looking for a product to help you sleep better or to help reduce your muscle or joint aches and pains, considering going with broad spectrum CBD from Healist Naturals.

Shaving Done Right

LTHR Shaving makes shaving a genuinely enjoyable experience. Sure we all know that a warm, old-fashioned shave feels better and makes you look better than a rush job. But who has the time? With the hot lather shaving device by LTHR, now you do!

The Best In Men’s Jewelry

JAXXON is bringing back men’s jewelry in a big way. Whether you’re thinking about a gold chain, silver bracelet or anything in-between checkout JAXXON for high-quality jewelry at reasonable prices.

The Best Way to Get Comfy

This faux fur blanket from Everlasting Comfort is the only comfort you’ll need while traveling or when snuggling up on the couch. The right blanket makes all the difference when it comes to sleep or relaxing at the end of a long day. That is why, even when it comes to your blanket, it pays to get something that is genuinely high quality and which will feel comfortable enough to help sleep better and relax easier.

Conclusion

Organic protein, athletic apparel, and more. Many products have come out over the past year with those listed here being among the best. Enjoy!

cocktail illustration by Mina Tocalini for 360 Magazine

Cavit Wine’s Frozen Cocktail Recipes

As the warm weather is quickly approaching, Cavit Wines’ frozen cocktail recipes are the perfect sip for the spring and summer months! Instead of soaking up the sun with a regular “Frosé,” Cavit wanted to create refreshing recipes that took their Rosé to the next level. Below are three simple and delicious cocktails to quickly whip up in your blender to keep you cool now through the summer.

Rosjito

Cavit Rosé is blended with ice, white rum, and fresh mint for a fun and cool play on the classic mojito. ​

Prep time: 5 minutes

Total time: 5 minutes

Makes: 1 cocktail 

·       4 large mint leaves

·       1.5 oz white rum

·       5 oz Cavit Rosé

·       1 cup ice cubes

Combine mint, rum, Cavit Rosé, and ice in a blender. Purée until very smooth. Pour into a tall chilled glass. Serve immediately. 

Garnish options: Mint sprig, lime wedge, sugar-rimmed glass.  

Tip: Include more elements of a classic mojito by adding fresh lime juice and simple syrup to the blender with the other ingredients. 

Pucker Up

Tart grapefruit and cranberry juices are blended with ice and Cavit Rosé for a pale, ruby-hued cocktail that will pucker and refresh all at the same time. 

Prep time: 5 minutes

Total time: 5 minutes

Makes: 1 cocktail 

·       5 oz Cavit Rosé

·       3 oz pink grapefruit juice

·       2 oz cranberry juice

·       1 cup ice cubes

Combine Cavit Rosé, grapefruit juice, cranberry juice, and ice in a blender. Purée until very smooth. Pour in a tall chilled glass. Serve immediately.  ​

Garnish options: Fresh grapefruit wedge, fresh cranberries. ​

Tip: Thread cranberries onto a cocktail pick or skewer and place in the glass and/or add a thin, long wedge of pink grapefruit to the side of the glass before serving. 

Rosénade

Tart and sweet lemonade is puréed with Cavit Rosé and vodka for a refreshing cocktail perfect for any occasion.  

Prep time: 5 minutes

Total time: 5 minutes

Makes: 1 cocktail 

·       4 oz lemonade

·       4 oz Cavit Rosé

·       1 oz vodka

·       1 cup ice cubes

Combine lemonade, Cavit Rosé, vodka, and ice in a blender. Purée until very smooth. Pour into a tall chilled glass. Serve immediately.    ​

Garnish options: Lemon twist, fresh strawberries, sugar-rimmed glass.  ​

Tip: Change up the flavor by using vanilla vodka or intensify the citrus with lemon vodka. 

Music Notes by Mina Tocalini for 360 Magazine

PAUL × LINDA MCCARTNEY – RAM

50th Anniversary Limited Edition Vinyl Release

to be made available on May 14, 2021

To celebrate the 50th anniversary of Paul and Linda McCartney’s 1971 masterpiece RAM, the album will be reissued May 14, 2021, as a limited-edition half-speed mastered vinyl pressing via UMe.

Paul‘s most recent release, the #1 album McCartney III, recorded in “Rockdown” last year, saw a return to the homespun, lo-fi style of the earliest days of his solo career.  The eclectic charm and intimacy of 1970’s McCartney and 1971’s RAM found Paul redefining his post-Beatles creative identity, while unconsciously rewriting the rules of pop music and creating new genres along the way—or as Pitchfork would later describe RAM‘s sustained influence on generations of fans and musicians alike, “inventing an approach to pop music that would eventually become someone else’s indie-pop.”

The only album to be credited to both Paul and Linda McCartney, RAM was created mostly at Paul and Linda’s farm in Scotland (following initial, more traditional studio sessions in New York).  Unlike the completely solo sessions that resulted in Paul’s eponymous debut album, the recording of RAM found Paul and Linda enlisting a number of musicians, including Denny Seiwell, who would become a founding member of Wings, Paul’s next musical adventure.

The RAM sessions were completed in early 1971, also yielding the standalone single Another Day“, a worldwide hit that preceded RAM‘s May 1971 release.

RAM‘s singular sonic palette was unlike its predecessor—or anything else for that matter—and has grown exponentially in stature and influence over the decades. Critically polarizing at the time, the album was instantly beloved by fans, hitting #1 in the UK and giving Paul his first post-Beatles American #1 single, the GRAMMY-winning Uncle Albert/Admiral Halsey.  In recent years the record has continued to solidify its standing as one of the most loved in Paul’s unparalleled output. Fans and critics alike continue to sing its praises: Rolling Stone has hailed the album as a “masterpiece” and “a grand psychedelic ramble full of divine melodies,” Pitchfork has praised it as “a domestic-bliss album, one of the weirdest, earthiest, and most honest ever made,” and Mojo, perhaps most accurately of all, has deemed RAM “quintessentially McCartney.”

Basketball illustration by Mina Tocalini for use by 360 Magazine

North Carolina Introduces Anti-Trans Sports Ban

On Fifth Anniversary of HB 2 ‘Bathroom Bill’ Passage, North Carolina Introduces Anti-Trans Sports Ban.

North Carolina puts forward another anti-transgender bill, again invoking the rhetoric of protecting women and girls from transgender people.

Late Monday, the North Carolina House introduced House Bill 358, an anti-transgender bill that would ban transgender girls and women from participating in sports (including college sports) consistent with their gender identity. The timing of this bill introduction could not have been more ironic, as it came on the eve of the fifth anniversary of Governor Pat McCrory signing the now-notorious House Bill 2, which mandated discrimination against transgender people in bathrooms.

Like HB2, the “Save Women’s Sports” bills rely on false narratives based in fear, rather than facts or science. Like HB2, these sports bans are fear mongering and an attempt to score political points by singling out already marginalized people for additional discrimination.

“In a moment of sad irony, North Carolina legislators have shown they clearly did not learn their lesson from the HB 2 ‘Bathroom Bill’ fight that threatened the state to the tune of billions in revenue, taxpayer-funded litigation, and a tarnished reputation–in addition to the personal reputational harm Gov. Pat McCrory suffered that cost him his job,” said Human Rights Campaign State Legislative Director and Senior Counsel Kate Oakley. “By introducing an anti-transgender sports ban bill, they are playing with fire once again, and engaging in a fight that is doomed to the same fate. This legislation is simply the latest iteration in a failed series of attempts to thwart equality for LGBTQ people. Two conservative governors have either threatened to veto or vetoed anti-transgender sports ban legislation out of the same fears that were realized in North Carolina five years ago. Let North Carolina’s ‘bathroom bill’ fight be a lesson to all states and governors considering anti-transgender legislation this session. North Carolina does not want to go down this road again.”

The legislative fight to pass discriminatory anti-transgender legislation has been fast and furious, led by national groups aiming to stymie LGBTQ progress made on the national level and in many states – quite like the bathroom bill push in 2016. There are 174 anti-LGBTQ bills under consideration in state legislatures across the country so far this year. Of those, 95 directly target transgender people and about half of those would, like HB 358, ban transgender girls from participating in sports consistent with their gender identity. As was the case in the HB 2 fight, legislators across the country invoke hypothetical scenarios of harm but have failed to provide actual examples of issues in their states to attempt to justify these attacks, laying bare the reality that these are attacks on transgender youth that are fueled by discrimination and not supported by fact.  Collegiate and professional sports organizations have had trans-inclusive policies for years without incident, and there is no reason North Carolina or any other state needs a ban on transgender participation in sports.

Wide range of business and advocacy groups, athletes oppose anti-trans legislation

  • Earlier this month, more than 55 major U.S. corporations stood up and spoke out to oppose anti-transgender legislation being proposed in states across the country. New companies like Facebook, Pfizer, Altria, Peloton, and Dell joined companies like Amazon, American Airlines, Apple, AT&T, AirBnB, Google, Hilton, IBM, IKEA, Microsoft, Nike, Paypal, Uber, and Verizon in objecting to these bills.
  • Nearly 550 college athletes have stood up to anti-transgender legislation by demanding the NCAA pull championships from states with anti-trans sports legislation
  • The nation’s leading child health and welfare groups-representing more than 7 million youth-serving professionals and more than 1,000 child welfare organizations-released an open letter calling for lawmakers in states across the country to oppose dozens of bills that target LGBTQ people, and transgender children in particular.

States that pass anti-transgender legislation suffer economic, legal, reputational harm

Analyses conducted in the aftermath of previous divisive anti-transgender bills across the country, like the bathroom bills introduced in Texas and North Carolina and an anti-transgender sports ban in Idaho, show that there would be or has been devastating fallout.

  • The Idaho anti-transgender sports bill that passed was swiftly suspended by a federal district court. The National Collegiate Athletic Association (NCAA) came out against the Idaho bill and others like it and subsequently moved planned tournament games out of Idaho.
  • The Associated Press projected that the North Carolina bathroom bill could have cost the state $3.76 billion over 10 years.
  • During a fight over an anti-transgender bathroom bill in 2017, the Texas Association of Business estimated $8.5 billion in economic losses, risking 185,000 jobs in the process due to National Collegiate Athletic Association (NCAA) and professional sporting event cancellations, a ban on taxpayer funded travel to those states, cancellation of movie productions, and businesses moving projects out of state.

The economy and reputation of North Carolina suffered very real harm caused by HB2. Here’s just a snapshot of the overwhelming outcry at the time of the bill’s passage:

  • Over 200 major business leaders, from Apple to Zola, signed an open letter to NC Gov. Pat McCrory opposing HB2, because discrimination is bad for business. The letter was first announced on March 29, 2016, when it was hand-delivered to Pat McCrory by HRC President Chad Griffin, Equality NC Executive Director Chris Sgro and transgender advocate Candis Cox.
  • On April 5, 2016, PayPal CEO Dan Schulman announced that the company will seek an alternative location for its new “global operations center.” PayPal’s investment was expected to bring 400 skilled jobs to North Carolina, with an annual payroll impact of more than $20 million. In its statement, Schulman said, “The new law perpetuates discrimination and it violates the values and principles that are at the core of PayPal’s mission and culture.”
  • On April 8, 2016 Bruce Springsteen cancelled his concert in North Carolina over HB2, saying, “Some things are more important than a rock show and this fight against prejudice and bigotry-which is happening as I write-is one of them. It is the strongest means I have for raising my voice in opposition to those who continue to push us backwards instead of forwards.”
  • On May 4, 2016, the U.S. Department of Justice determined North Carolina’s discriminatory HB 2 violates federal civil rights law, including Title VII of the Civil Rights Act of 1964 and Title IX of the Education Amendments Act of 1972. At a press conference on May 9, Attorney General Loretta Lynch spoke directly to the transgender community, saying “We see you. We stand with you, and we will do everything we can to protect you going forward.”
  • On July 21, 2016, the NBA decided to stand up to North Carolina lawmakers who refused to repeal HB2 by pulling its 2017 All-Star Game from Charlotte, NC. Despite the NBA’s repeated warnings that it would have to consider moving the high-profile game out of the state if the anti-LGBTQ law was not repealed, the state’s General Assembly shamefully adjourned after 100 days of inaction.
  • In North Carolina, basketball is king-but that didn’t stop the NCAA from standing up for their LGBTQ players, employees and fans by vowing to move tournament events from the state because of HB2. The NCAA announced that they would move all 2016-2017 championship games out of the state on September 12, 2016.
  • On Election Day, NC Governor Pat McCrory, who signed HB2 into law, was defeated at the ballot box — the only incumbent governor from either party to lose on Election Day. Polling by Greenberg Quinlan Rosner Research showed that HB2 was the most cited issue leading to McCrory’s defeat in those who voted against McCrory.
  • In February, the North Carolina Sports Association sent a letter to lawmakers warning of a loss of NCAA championship games through 2022 if HB2 is not immediately repealed. In the letter, the sports association warned that the NCAA decision could cost the state at least another half a billion dollars in economic activity when other sports organizations follow the NCAA’s lead in moving events out of the state. In November 2016, Forbes estimated that the state had already lost hundreds of millions of dollars due to HB2.
  • In March, the Greensboro Coliseum Complex revealed it had lost $23.5 million in revenue from various championships and conventions because of HB2.

The Human Rights Campaign is America’s largest civil rights organizations working to achieve equality for lesbian, gay, bisexual, transgender and queer people. HRC envisions a world where LGBTQ people  are embraced as full members of society at home, at work and in every community.

Green Car by Mina Tocalini for 360 Magazine

China’s EV Industry Growth

1.3M Electric Vehicles Were Sold In China In 2020 – Projected For 51% Increase By 2021

China has become a relatively rich market for Electric vehicles (EVs) in recent times, and companies like Tesla have pounced on the opportunity. China posted a record number of EVs sold in the country in 2020, despite the global downturn of the automotive industry due to the COVID-19 pandemic. According to data presented by TradingPlatforms, 1.3M EVs were sold in China in 2020– a rise of 8% YoY, but is projected to grow by over 51% in 2021 to almost 2M.

EV Enters Mainstream– China One of Promising Markets, Despite Negative Effects of Pandemic

EVs have entered the automotive mainstream in recent times with Tesla setting the tone for affordable and stylish EVs. In 2019, the global EV market was valued at just over $162B and is expected to see tremendous growth in the next decade. The global EV market is projected to have a compound annual growth rate of 22.12% in the period from 2019-2026, and rise to a value of almost $803B in 2026.

China is a particularly strong market for EVs, where a record number of EVs were sold in 2020. However, recent policy changes around the EV industry in China, and the more recent Coronavirus pandemic, have slowed down the strong momentum EVs once generated. Despite this, the number of EVs sold in China still saw a modest increase of 8% YoY from 2019-2020 to a record 1.3M units sold.

Demand is also expected to rebound after 2020’s sharp downturn for the entire industry. EV sales are projected to increase by over 51% to almost 2M EVs sold. Automotive industry expert Chris Jones noted: “Prospects are very good for China’s EV market in 2021. There is already an excellent network of standardized public EV chargers in China, good government support and now a return to strong consumer demand.”

SAIC-GM-Wuling and Tesla Carried Chinese EV Industry Through Turbulent Time

Two brands and their vehicles carried the Chinese EV industry through a difficult period caused by the pandemic: SAIC-GM-Wuling and Tesla. The Tesla Model 3 was the most popular EV in China for a time until the Wuling Hong Guang Mini EV entered the market in the middle of 2020. As of July 2020, the Tesla Model 3 was the most registered new electric car in China with the Wuling Hong Guang Mini EV already following closely behind.

An estimated 11,000 Model 3’s had been registered by that period while 7,250 Wuling Hong Guang Mini EV had already been registered despite deliveries only starting in the same month. By the end of 2020, SAIC-GM-Wuling had become the most popular EV brand in China with an estimated 177,000 units in car sales compared to Tesla’s 137,460 units.

The two brands offer two very different EVs, yet found that their shared success that carried the Chinese EV market through a difficult time. Jones further notes: “If it had not been for the huge success of these two very different EVs, the Chinese EV market would have declined in 2020. Between them, the two models represented one in five of all EVs sold in China.”

You can read more about the story with more statistics and information at TradingPlatform’s website.

 

 

Music Notes illustration by Mina Tocalini for 360 Magazine

ANDREW WATT WINS GRAMMY FOR PRODUCER OF THE YEAR

MULTI-PLATINUM PRODUCER ANDREW WATT SCORES FIRST GRAMMY WIN FOR PRODUCER OF THE YEAR AT THE 63rd ANNUAL GRAMMY AWARDS.

PRODUCER CREDITS IN 2020 INCLUDE DUA LIPA’S FUTURE NOSTALGIA, WHICH TOOK HOME BEST POP VOCAL ALBUM, AND POST MALONE’S HOLLYWOOD BLEEDING, NOMINATED FOR ALBUM OF THE YEAR.

Critically acclaimed, award-winning music producer Andrew Watt took home the award for Producer of the Year at the 63rd annual Grammy Awards.  This marks the first official Grammy win for the multi-platinum selling hit-maker, who worked on some of 2020’s biggest music releases including; Ozzy Osbourne’s Ordinary Man, Miley Cyrus Plastic Hearts, both of which he executive-produced, Dua Lipa’s Future Nostalgia, which tonight took home the Grammy for Best Pop Vocal Album, and Post Malone’s Hollywood’s Bleeding, nominated for Album of the Year.

Watt’s work has continued to dominate the charts. He helped steer the hit “Midnight Sky” to become Miley’s 14th Top 20 US hit and Plastic Hearts to 3 consecutive weeks at #1 on the Rock Charts. And he started 2021 off with a bang with his recent work on Justin Bieber’s smash hit “Anyone,” which helped catapult the single to the top 10 of the Billboard Hot 100, making it Bieber’s 22nd career top 10 in the US.  Watt also produced Bieber’s latest release “Hold On” from his highly anticipated upcoming album Justice.

About Andrew Watt

ANDREW WATT is music-industry royalty, having collaborated with a wide variety of A-list acts including Justin Bieber, Elton John, Miley Cyrus, Mick Jagger, Selena Gomez, Smokey Robinson, Bruno Mars, Sam Smith, Juice Wrld, Halsey, Nile Rodgers, Ellie Goulding, Khalid, Slash, The Chainsmokers, Blink 182, Bebe Rexha, Tom Morello, Florida Georgia Line, Duff McKagan, 5 Seconds of Summer, Taylor Hawkins and Chad Smith to name a few. The record producer, singer, songwriter and multi-instrumentalist’s production credits include Cardi B.’s groundbreaking 2019 album Invasion of Privacy, which took home the Best Rap Album Grammy Award in 2019, Shawn Mendes and Camila Cabello’s smash global hit “Senorita,” as well as Lana Del Rey’s “Doin Time,” which topped the Billboard charts at #1. His genre-transcending talent as a producer entices artists of all kinds but it is his laid-back charm that keeps them coming back – as friends, and as collaborators. His versatility as a songwriter, producer and all-around musician have made him a bona-fide hit-maker reminiscent of legends way beyond his time.

Elle King and Miranda Lambert "Drunk" PR image for Sony music by Kimberly Manfre, uploaded by Sarah Weinstein Dennison, for use by 360 Magazine

ELLE KING × MIRANDA LAMBERT – “DRUNK (AND I DON’T WANNA GO HOME)”

ELLE KING AND MIRANDA LAMBERT’S “DRUNK (AND I DON’T WANNA GO HOME)” CRASHES INTO THE #1 SPOT ON BOTH THE BILLBOARD ROCK AND COUNTRY DIGITAL SONG CHARTS THIS WEEK.

Listen/Watch HERE

Elle King and Miranda Lambert’s brand new collaboration “Drunk (And I Don’t Wanna Go Home)” is clearly the party everyone has been missing. The single debuted at #1 on Billboard’s Country Digital Song Sales Chart and #1 on the Rock Digital Sales Chart. Listen/Watch the Video HERE.

The song was co-written by Elle King with Martin Johnson, who also produced the track, and was recorded in Nashville and New York pre-pandemic.

This is the second time the two female powerhouse performers have recorded together with their first release “Fooled Around and Fell in Love” (along with Maren Morris, Ashley McBryde, Tenille Townes and Caylee Hammack) going on to win the 2020 ACM Award for “Music Event of The Year.”  Elle also was a special guest on Miranda’s 2019 Roadside Bars & Pink Guitars tour.

To accompany the track, the pair met up in Nashville to film an 80s-inspired wedding video starring Elle as the bride and Miranda as her Maid of Honor complete with a cameo from Elle’s real-life fiancé as the groom. The video was shot in January by directing duo Running Bear using strict COVID protocols.

Watch the video HERE.

Check out what the press is saying about “Drunk”:

“’Drunk’ is a fist-pump, feel good, girl-power anthem from these two country power houses, with a nostalgic, pastel music video to match.”

360 Magazine

“This may be end up being a top-10 pop song, country song, and rock song of 2021.”

“Brilliant stuff here at the intersection King’s sassy roots-rock shtick, Lambert’s sassy country shtick, and the Nashville mainstream’s constant drift toward arena rock.”

Stereogum

“…a euphoric collaboration…exhilarating new duet.”
“When the chorus hits, it’s neon-spattered, banjo-flecked euphoria that fits perfectly with the idea of blowing off steam well into the wee hours.”

Rolling Stone

“Firebrands King and Lambert hit one out of the bar with this singalong ode to handing your keys to the bartender and drinking all night because you don’t want to go home. The song will fuel a thousand karaoke nights and a million bridal parties, but it’s the cotton candy-colored video that really sells it, with King as a feisty bride and Lambert as the maid of honor who’s the first to spike the punch.”

“… an enjoyable glass-raising anthem, but it’s the way that the ‘Ex’s and Oh’s’ singer and country veteran complement one another on the track that denotes a longstanding bond, and an opportunity to listen in on their fun.”

Billboard
“Elle King and Miranda Lambert’s Duet ‘Drunk’ Is an ‘All-In’ Party of an Event”

“Drunk” is a memorable, feel-good anthem.”

CMT

“…a rip-roarin’ good time!”
“…this catchy tribute to a blackout night, complete with a fun-filled, wedding-themed music video…”

“Go Behind the Scenes of Their Gender-Bending Music Video (Exclusive)

Miranda Lambert and Elle King’s ‘Drunk’”- Watch HERE

Entertainment Tonight

“…hilarious music video…”
People

“Country superstar Miranda Lambert and rocker Elle King let loose for a wild-night duet …up-tempo anthem…features a driving rhythmic stomp and maxed out country-rock edge, mixing rolling banjos with party-all-night vocals. Lambert leads the rebellious second verse and also blends her vocal in with King’s gritty delivery throughout, and King says track’s devil-may-care attitude suits them both well.”
Sounds Like Nashville

“It’s a wild wedding — and Miranda and Elle are there to party.”
The Boot

“the badassery levels are off the charts. Co-written by King and Martin Johnson, it’s a fun tribute to staying out till dawn and drinking the night away (remember that?).”

Whiskey Riff

“…unapologetic anthem…a first pumping, banjo-led party song to rule any dance floor.”

“’Drunk’ is coasting at the top of the charts right now because the track crosses any sort of existing genre barriers – the long hailing queen of country revenge tales and the rock/pop King belting out how they’re both not ready to leave the cash bar just yet. It’s a wedding party we all want to be a part of.”

Earmilk

“…a dizzying new party anthem”

“One-time tourmates Miranda Lambert and Elle King join forces once again for the genre-bending party banger…”

ABC Radio News

“Fun, upbeat…Exhilarating…a party anthem all about living your best life on the spur of the moment.”

iHeart Radio

Swimming article illustration by Mina Tocalini for 360 MAGAZINE

MADELINE BANIC × X1-PRO

American Record Holder, International Swim League (ISL) breakout athlete Madeline “Maddy” Banic sets sights on Tokyo Olympics by training less, using X1-PRO

Madeline “Maddy” Banic, the 18-time all-American NCAA swimmer who earned a neck-load of gold medals while swimming for the University of Tennessee and broke out on the scene for the ISL in 2020, has signed with GMX7 as an ambassador, joining GMX7 ambassador and 4-time Olympian Ryan Lochte with sights on ever bigger aspirations for 2021.

According to Banic, while she’ll continue swimming with the ISL, her next goal is to hopefully make the U.S. Olympic Team to compete in the 2021 Tokyo Olympics.

“It’s definitely my dream, and I’m pretty sure, it’s every competitive swimmer’s dream, to go to the Olympics,” said Banic, who broke the American record for the 50-meter fly at the ISL and was one of the top three breakout swimmers over the 8-week pro league. “I dream about it every day. It’s on my phone under my goals to have an American Flag Banic cap from the Olympics.”

Banic, who saw major improvements in her performance in 2020, attributes her success to a few key components, which includes practicing less.

That may sound counter intuitive, but it seems to have worked for Banic.

“Before COVID, I was absolutely murdering my body in practices, keeping my heartrate at 170 or above for several hours,” said Banic. “But when COVID hit, we weren’t able to train indoors, so I started boxing, cycling, running and kayaking and basically exercising outdoors. When I started swimming again, I was putting up decent times and that’s when I realized I had really been over doing it before.”

Then, at the end of May, Banic met David McCagg, the former 7-time gold medalist who started GMX7 and developed the X1-PRO resistance trainer, which Olympians Ryan Lochte and Caeleb Dressel also use. McCagg met Banic’s training group in Naples where she was able to try the X1-PRO.

“At first, I was skeptical. I mean, racks and towers were the standard for resistance training, but the X1-PRO changes that. It really helped me with my underwater,” said Banic, who used the X1-PRO twice a week to prepare for ISL Budapest. “Now, I use it all the time and love the X1-PRO because it’s not jerky and it travels with you the whole 25 back and forth for continuous training.”

According to Banic, her routine typically goes like this. She wakes up at 7:45 a.m., has a banana and gets ready for practice. Then, she’s in the pool from 8:45 a.m. until 10:45 a.m. At 11:30 a.m., breakfast includes eggs, avocado, yogurt, some fruit and lots of coffee.

Then, it’s time to hang out with her 5-year-old Border Collie-Australian Shepherd mix, named Remi. At 3 p.m. lunch is served which can vary, but often includes a sandwich, crackers, guacamole, salsa and dip. From 6:30 until 8:30 p.m. she’s back in the pool. After the evening swim, dinner almost always includes a meat, carb and veggie.

“That’s my typical doubles routine, but when I have singles, I’ll add in cycling with either a road bike or stationary bike, or I’ll do some yoga,” said Banic.

In addition to the workouts, and training with the X1-PRO, according to Banic, her other secret to success is her weekly massage.

“It’s an absolute must,” Banic said.

 

While 2020 was a tough year for many, Banic, who has publicly discussed her past struggles with depression and has helped others through her transparency, seems to have flourished and discovered more about herself. It has led to the realistic possibility of her perhaps earning a spot to compete in Tokyo at the Olympics for team USA.

“I’m definitely going to try my absolute best to make the Olympics,” said Banic. “I think that the ISL season proved that I’m kind of an underdog, but no matter how it goes, look out for the next ISL season.”

About GMX7

Founded in 2018, GMX7 is based in St. Petersburg, Florida and is dedicated to changing the world of swimming by empowering competitive swimmers with the best aquatic resistance training devices ever created. GMX7 was founded by David McCagg, a 7-time gold medalist, former world record holder and winner of multiple national championships. The first device on the market by GMX7 is the X1-PRO. Designed by ROBRADY Engineering, it has already been the recipient of several international awards including the 2020 International Design Excellence Award and the 2020 Red Dot Award for product design.  

Mini Tocalini illustration for hair salon and Barbershop marketing for 360 MAGAZINE

SNAP AND SHARE

Black Salon and Barbershop Owners as Social Influencers

Wil Shelton, CEO and Founder of Wil Power Integrated Marketing 

All marketers understand the importance of sharing images and messages with their online communities. But what if your online community doesn’t reflect enough diversity for African Americans to engage? African American salon and barbershop marketing can breathe life into a campaign and enable brands to piggyback on the connection Black barbers and hairstylists already have within their communities—including those that are online. 

These cultural catalysts are considered to be taste-makers within the African American community because they are always the first to know about new trends, products, and sports or news information that matters to their customers. When they share an in-store promotion, their customers take it as a recommendation from a trusted source. And that’s when the word-of-mouth marketing really starts to take effect.

African American customers who happen to be in the shops are thrilled to be a part of this seemingly spontaneous, infused in-store experience, which turns another day at the salon into a behind-the-scenes sneak peek at the next big craze that’s about to blow up. In-store marketing means that not only do these customers get to be in the know before everyone else, they score some dope merch to prove it. 

You can be sure they leave that salon or barbershop ready to get everyone they know excited, too. But in-store marketing activations don’t end there. Because African-American-owned salons and barbershops tend to have huge online followings on social media sites such as Instagram.

In fact, almost all Black salon and barbershop owners are savvy social media influencers and often have hundreds of thousands of social media followers. You can see why smart brands are competing for their recommendation. Even better, most African American barbers and salon owners are more sophisticated in non-traditional marketing than a lot of senior media planners and buyers. But this hasn’t happened by chance! They are entrepreneurs who have had to teach themselves how to promote their stores and being seen as on-trend is part of the allure.

Shop owners have a history of doing more with less. In short, out of a lack of resources, urban barbershop owners have had to be nimble and develop the skills to become their own Black marketing creatives, media planners, and strategists.  

Barbers and stylists are engagement experts, and what they have accomplished can’t be devalued, because they have the power to monetize the culture and narratives in their shops and elevate the marketing strategies of the brands with which they choose to work. Even after COVID-19 hit, they have found ways to pivot and thrive. 

African American men and women gather weekly to spend money on self-improvement and discuss what’s new. This culture predisposes them to the idea of receiving brand messaging from the chair. Even as social media has expanded the realm of influencers, barbers and hairstylists have maintained and, in most cases, built on their role as taste-makers to become the micro-influencer stars. 

They’ve done it by leveraging their strong social-media engagement skills to develop an ever-widening circle of influence. This phenomenon is nothing new, but, interestingly, COVID-19 has put salon and barbershop owners in the spotlight, as people realize the critical role they play in their lives. This makes it more relevant than ever to leverage their influence to reach African American consumers.

About the Author 

Wil Shelton is the CEO & Founder of Wil Power Integrated Marketing, a full-service agency offering traditional and digital marketing services to reach multicultural audiences in the beauty and grooming industries.  

Playing Piano by Mina Tocalini for 360 Magazine

WAEL FAROUK JOINS NEW PHILHARMONIC

ACCLAIMED PIANIST WAEL FAROUK SHOWCASED IN UNPRECEDENTED CONCERT PROGRAM OF RACHMANINOFF PIANO CONCERTOS NO. 1, 2 AND 3

Concert to Be Recorded this April on the MAC’s Belushi Performance Hall Stage, Premieres April 17; Available on Demand Through June 15

Internationally acclaimed pianist, Wael Farouk, joins New Philharmonic, the professional orchestra in residence at the McAninch Arts Center (MAC) for “Rachmaninoff Piano Concertos.” This unprecedented concert program, conducted by Maestro Kirk Muspratt and recorded at the MAC’s Belushi Performance Hall stage, will premiere at 7:30 p.m. Saturday, April 17, then be available on demand through June 15.

The concert will include Rachmaninoff’s Piano Concerto No. 1 in F-sharp minor, Concerto No. 2 in C minor and Concerto No. 3 in D minor. Rachmaninoff’s Piano Concerto No. 3 in D minor is respected, even feared, by many pianists. It has been called “daunting” (Wall Street Journal), “a classical war horse” (New York Times) and “one of the most technically challenging concertos in the classical repertoire” (CMUSE). Piano Concerto No. 1, actually Rachmaninoff’s second attempt at a piano concerto, is very different from his later works. Piano Concerto No. 2, one of Rachmaninoff’s most enduring works, has been hailed as “an unassailably epic work of genius” (Classic FM).

Rachmaninoff’s Piano Concerto No 3 is extremely important to Farouk, who was born with shortened ligaments in his hands. His doctor suggested to his parents that he study the piano to help exercise his fingers. Farouk heard Rachmaninoff’s Piano Concerto No. 3 when he was 12 and it fueled his continuing interest in the piano. When he was 13, he mentioned his interest in Rachmaninoff’s Piano Concerto No. 3 to his piano teacher, who discouraged his interest in the work, citing that even the best of pianists with large hands found it a challenge so with Farouk’s small hands it was impossible. Farouk took it upon himself to prove the teacher wrong and, at age 19, played Rachmaninoff’s Piano Concerto No. 3 with the Cairo Symphony, as the first Egyptian to ever perform this concerto.

Farouk’s theme for this concert is “Climbing Beyond Everest: 3 Musical Mountains and 3 Systemic Injustices: Discrimination, Oppression, and Persecution.” Farouk sees the upcoming concert as a testament to the enduring strength of the human spirit and ability to overcome what appear to be insurmountable challenges. To prepare for this challenging concert, Farouk will build his stamina by playing the program three times a day leading up to the New Philharmonic concert. Herculean accomplishments are nothing new to Farouk, who was last seen at the MAC performing all five of Beethoven’s concertos in a single program, “Beethoven: Five Piano Concertos | One Pianist” (2018).

Farouk has garnered international acclaim as a concert pianist, performing on five continents in such venues as the White Hall in St. Petersburg, Schumann’s house in Leipzig, and Weill Recital Hall at Carnegie Hall in New York, where his solo debut performance in 2013 was described as “absolutely masterful” (New York Concert Review). Farouk is the Director of the Keyboard Studies Program of Wisconsin’s Carthage College and Piano Faculty at Chicago’s Roosevelt University. Using virtual technology, he instructs students as far away as China and Nigeria, Ukraine and Egypt. He also conducts international virtual lectures seen around the world.

Tickets

New Philharmonic: “Rachmaninoff Piano Concertos” premieres 7:30 p.m., April 17, and is the available on demand through June 15. Tickets are $40 per household. Special $10 tickets available for students with discount code TENTIX. For tickets visit AtTheMAC.org, email themac@cod.edu or call 630.942.4000. The McAninch Box Office is open remotely Monday – Saturday, noon – 5 p.m.

The MAC encourages everyone enjoying New Philharmonic: “Rachmaninoff Piano Concertos” to consider making a donation to support the MAC’s ongoing ability to continue to provide fun, creative and thought-provoking programming. For more information visit AtTheMAC.org or call 630.942.4000.

About New Philharmonic

New Philharmonic, the only professional orchestra based in DuPage County, Ill., has inspired classical music enthusiasts in Chicago and the suburbs for more than 40 years. It continues to thrive with the goal to give innovative treatment to both classic compositions and modern works while striving to make the music accessible to new audiences and youth through a variety of educational efforts. Today, under the direction of Kirk Muspratt, named 2018 Conductor of the Year (Professional Orchestra) by Illinois Council of Orchestras, New Philharmonic consists of more than 60 professional musicians and performs more than a dozen concerts a year, reaching more than 7,500 from the greater Chicago area annually. New Philharmonic was recently honored with the Illinois Council of Orchestras’ 2020 ICO Award in the category Programming of the Year.

About the MAC

McAninch Arts Center (MAC) at College of DuPage is located 25 miles west of Chicago near I-88 and I-355 at 425 Fawell Blvd. It houses three indoor performance spaces (the 780-seat proscenium Belushi Performance Hall; the 236-seat soft-thrust Playhouse Theatre; and the versatile black box Studio Theatre), an outdoor venue, the Lakeside Pavilion, plus the Cleve Carney Museum of Art and classrooms for the college’s academic programming. The MAC has presented theater, music, dance and visual art to more than 2 million people since its opening in 1986 and typically welcomes more than 100,000 patrons from the greater Chicago area to more than 230 performances each season.

The mission of the MAC is to foster enlightened educational and performance opportunities, which encourage artistic expression, establish a lasting relationship between people and art, and enrich the cultural vitality of the community. For more information about the MAC, visit their website, Facebook or Twitter.

Support for New Philharmonic is provided in part by the JCS Fund of the DuPage Foundation; Sullivan Taylor, Gumina & Palmer, P.C.; the Illinois Arts Council, a state agency; WFMT 98.7 FM, WDCB 90.9 FM and the College of DuPage Foundation.

Established as a 501(c)(3) not-for-profit charitable organization in 1967, the College of DuPage Foundation raises monetary and in-kind gifts to increase access to education and to enhance cultural opportunities for the surrounding community. For more information about the College of DuPage Foundation, visit foundation.cod.edu or call 630.942.2462.

Programs at the MAC are partially supported through a grant from the Illinois Arts Council Agency.