Posts tagged with "Adidas"

BEYONCÉ x ADIDAS

By Payton Saso

Beyoncé first collaborated adidas with her launch of Ivy Park. Now, the singer is back with a new collaboration. On September 18 the Beyoncé x adidas Superstar Platform will be released and available to purchase through the adidas App.

This shoe is a reinterpretation of the adidas Superstar, “however, the tooling begins to sculpt to a platform shape, bearing in tow an aggressive, near brutalist aesthetic. The midsole, though partly left untouched, quickly begins to protrude out, extending from all sides as it does in height,” Sneaker News described.

The adidas website describes the launch as “The meeting of two icons: Beyoncé lends her elegance and perspective to the iconic silhouette for the 50th anniversary of the Superstar.”

Teen Vogue recapped the history of Ivy Park, stating that the brand, “relaunched just last April with adidas where they would be collaborating, but also Beyoncé would be designing her own sportswear apparel and footwear for the brand, which includes the classic sneakers.”

This remake of the Superstar is the first of its kind by reshaping the shoe and adding a platform. This isn’t the first time Beyoncé has repurposed the classic adidas style to brand them with her Ivy Park line. Earlier this year, she launched four shoes with the brand. “All showcasing the collection’s bold styling, and incorporating utilitarian details,” adidas announced, and adding never seen before colors to the brand.

The sneakers, however, were reportedly leaked prior to their original release date but this doesn’t seem to be bothering Queen Bey too much as she was seen enjoying a vacation in Croatia on a $2 million a week yacht.

While the Ivy Park name already holds its own in the fashion industry and pop culture, collaborating with adidas is its newest mark in the industry. The brand first launched in 2016 and was cofounded with TOPSHOP founder, Sir Philip Green, but Beyoncé is now the sole owner after Green faced sexual harassment allegations in 2018, according to BBC.

The singer originally alluded to her collaboration in the January issue of ELLE Canadae, which 360 Magazine covered. With new magazine covers, movies, music and fashion, this year has been busy for Queen Bey.

The singer released a visual album, “Black is King” earlier this year which was a revival of “The Lion King.” Beyoncé was also recently enlisted by the United Nations, along with other celebs, “a film promoting actions to tackle the world’s biggest issues from the COVID-19 pandemic to poverty and inequality” according to USA Today.

It is no surprise to her fans that the singer is staying booked and busy, and are anticipating her latest drop with adidas.

The shoe’s which drop today, September 18 on the adidas app, cost $200 US dollars. Through the app customers can purchase the shoe, or enter a giveaway which closes on the drop date to win themselves a pair of the exclusive sneaker.

Kicking a Soccer Ball illustration done by Mina Tocalini of 360 MAGAZINE.

U.S. Soccer Foundation – 300 Mini-Pitches

300 Mini-Pitches from the U.S. Soccer Foundation Bring Soccer to Underserved Communities Research shows youth sports improve physical and mental health as well as academic performance in communities hit hardest by COVID-19 July 27, 2020 U.S. Soccer Foundation As a traumatic pandemic continues to grip much of America, particularly communities of color, efforts are underway to ensure that children and families across the country have positive recreational opportunities to look forward to when they return to school and play. 

The U.S. Soccer Foundation, with the support of its partners, this week reached an important milestone with the installation of the 300th mini-pitch in underserved communities nationwide since 2015. Through a collaborative effort with local governments, youth organizations, school districts, and companies of all sizes, the U.S. Soccer Foundation has continued installing mini-pitches during the pandemic, fulfilling a long-term commitment to children living in underserved communities. 

These communities are the hardest hit by the COVID-19 pandemic and will be the slowest to recover, which underscores the importance of these investments. “The trauma that young people in underserved communities face from this pandemic, from the loss of lives to family member’s loss of jobs to the closure of schools and community centers, has been profound,” U.S. Soccer Foundation President & CEO Ed Foster-Simeon said. 

“This is an unprecedented escalation in the already challenging circumstances that young people live with, day after day.” “The U.S. Soccer Foundation and our partners are sending a very real message to young people and their families through these projects: We are here for you. We continue to ensure that when communities are ready, more mini-pitches will be there for play.” The U.S. Soccer Foundation’s mini-pitch initiative is responding to a significant challenge faced by youth in underserved communities—a critical shortage of safe places to play.

Since 2015, the Foundation has worked with partners to install mini-pitches in more than 200 communities across the United States and more mini-pitches are on the way. The Foundation plans to install more than 100 in the next year, with a goal of creating a total of 1,000 mini-pitches coast to coast by 2026. With safe surfaces and high-quality lighting, these mini-pitches serve as an ideal place for both pick-up games and free play, as well as high-quality programming, including the Foundation’s Soccer for Success program. 

Mini-pitches fit into urban environments or other areas where space is at a premium, providing a safe place for kids to play and for community members to gather right in their neighborhoods. Corporations including Target, Adidas, and Major League Soccer and its clubs are national partners in this initiative and have partnered with the Foundation on hundreds of mini-pitches to date. Last September, Musco Lighting partnered with the U.S. Soccer Foundation to update the mini-pitch with a new modular system including lights, fencing, and goals. On average, these lighted mini-pitches add 2.75 hours of playing time per day on each pitch. 

Although participation in youth sports is associated with better health and academic achievement, more than 80 percent of children living in households making less than $25,000 miss out on the benefits of team sports. Furthermore, one in three Americans don’t have a park within a 10-minute walk from home, leaving too many kids without access to a soccer program or safe place for free play. To address these barriers, the Foundation and its partners have committed to increasing access to quality youth development programming and creating 1,000 new mini-pitches nationwide. In addition to providing access, the creation of mini-pitches has lasting community benefits: 98% of communities report that the people in their community are more active and feel safer with the addition of a mini-pitch. 

Further, soccer mini-pitches serve as neighborhood gathering places for families, and nearly one-third of the kids who come to play on them are new to soccer. To learn more about the U.S. Soccer Foundation’s work to make soccer everyone’s game, visit itseveryonesgame.org

The U.S. Soccer Foundation’s programs are the national model for sports-based youth development in underserved communities. Since its founding in 1994, the Foundation has established programs proven to help children embrace an active and healthy lifestyle while nurturing their personal growth beyond sports. Its cost-effective, high-impact initiatives offer safe environments where kids and communities thrive. Headquartered in Washington, D.C., the U.S. Soccer Foundation is a 501(c)(3) organization.

Follow U.S. Soccer Foundation: Facebook | Instagram | Twitter

Drake, ovo, 360 MAGAZINE, celebrity, entertainment, pop culture, nicki Minaj, rihanna, chris brown, illustration, mina Tocalini

Drake collaborates with OVO-Nike sneaker

Drake OVO-Nike sneaker collaboration in the works

Drake is said to be launching his collaboration with Nike in 2021. Drake has already worked together with Nike. The brand used Drake’s owl logo for a limited edition of Air Jordan products such as shoes, sweats and special Air Jordan 4, that celebrated the Toronto Raptors becoming champions. There are already mockups on the internet and the rumor is that Drake and Nike might be releasing Air Force 1 and OVO. His other collaborations with Nike include a gold color pair of Jordan 3s that he wore at the 2014 OVO Fest and Jordan 3s that he is wearing in the music video of Nicki Minaj’s Anaconda. Drake has his own clothing brand and also often works together with other designers, such as Roots, Takashi Murakami, Dsquared2. Other footwear brands that he is collaborating with are Clarks and Timberland.

Fans are waiting for private shows

The music industry, like almost all the other industries, took a big blow when the events were canceled all over the world because of the COVID-19 pandemic. Drake canceled all of his performances for 2020. Some singers are planning their return to the stage for 2021 and the fans of Drake hope that they will soon have information about his concert plans for 2021 too. “Dark Lane Demo Tapes” Drake’s new album was a huge hit and made it to the top of all charts in Canada and the United States. The fans would love to hear those new songs from the album. The majority of the countries already entered phase one of reopening after the COVID-19 pandemic, so restaurants, bars, and casinos are allowed to accommodate a small number of guests. Reportedly, casinos and clubs will be the first to organize spaces for the singers to perform. Drake might appear on VIP shows in Casinos and perform there for a small number of guests. These types of shows are popular because casinos allow guests to enjoy table games as well as best online casino games. Poker tables, roulettes, slot machines, even sports betting will be at the disposal of the audience. Some parties might even have a very strict dress code. The themes can vary from classic nights to particular movie themes. For instance, during the classic nights, the guests would be asked to wear tuxedos and gowns and for other nights they might be required to wear a Star Wars-themed outfit.

Drake New Album Rumors: DJ Akademiks Shares Major Hints

Drake might have canceled the concerts for 2020 but he did not go on vacation. He is rumored to be releasing his sixth studio album this summer. The gossip about this has been happening for months now. As the summer came, the fans started to wonder when they would get an official announcement about it. This week DJ Akademiks shared that he knows about the plans of Drake on the new album. He did not confirm or deny anything but Drake’s sixth album would be a big deal. DJ Akademiks wrote that his source said that YouTube’s divisions Pandora and SiriusXM are about to finalize a deal for Drake’s sixth studio album. The message said that Drake might be performing songs from his previous albums for thirty minutes and then in a fifteen-minute address share the information about the new album. The plan is for the events to take place from July 2nd to August. Nobody on Drake’s team has confirmed anything yet. The fans hope that with so many concerts delayed, Drake would actually find time to surprise them with his new songs. With so many songs from Dark Lane Demo Tapes and his rumored 6th album, 2021 would be the year of a big return for Drake.

Kanye West, 360 Magazine, rapper, Kim Kardashian, Adidas, yeezy rita azar, illustration

Bridging the GAP 

By Armon Hayes

Hip-hop icon and culture curator Kanye West announces his 10 year collaboration yesterday with America’s sweetheart brand GAP. Identified as the #WestDayEver, Kanye’s tweet comes as a major displacement in the fashion industry which no one expected. A media frenzy reminiscent of Beyoncé’s Adidas × Ivy Park collaboration as well as Rihanna x Puma is verified for lines of anticipation forming now set to release 2021. 

Offerings include men, women, children and possibly home. It’s premature to speculate on design details; however, fans can assume chique yet simple urban duds shared by both Yeezy and the GAP. The household name established in 1969 proves its resilience and continues to reinvent itself. At a time where diversity and equality is at the cutting edge of pop culture, the GAP boardroom is no stranger to utilizing their voice for justice.

According to CNN, on the day of the announcement GAP’s stocks have significantly increased.

hvd, gift guide, champion, apparel, la, nyc, philly, Chicago, 360 MAGAZINE, unisex, couples, valentine's day

HVD GIFT GUIDE

Champion’s new offerings show ❤ with exclusive Reverse Weave hoodies as well as a limited-edition Oversized Wrap Logo perfect for couples and/or BFFs who like to match! #TWINNING

 

Reverse weave hoodie is comfortable, durable and extremely stylish. Definitely for the grown and sexy. (model: Armon Hayes)

Amtrak wants to show customers how much they love them by offering a Valentine’s Day Buy One Get One Free Sale. Thursday, February 13, through Monday, February 17, customers can buy one coach ticket and get the second free for nationwide travel between March 9 and August 30, 2020, with no blackout dates. Customers can receive discounted tickets by using the code V214 at checkout or at amtrack.com/valentines-day-sale.

To support the campaign, Oakley released a new eyewear collection, Origins, capturing the brand’s iconic heritage and progressive approach to innovative design reimagined in present day style. Led by Sutro Eyeshade, a sport performance piece inspired by the iconic Eyeshade originally introduced in 1984, this new collection pays homage to Oakley’s journey rooted in a love of sport and passion for optics.

In addition, Oakley will be launching City of Origins, a branded, immersive retail space in Los Angeles on Fairfax Avenue that celebrates the new collection and Love of Sport. Opening February 21st, the pop-up retail space will feature intimate conversations, workshops, exhibitions and more, including the first ever photography exhibition by Evan Mock, surfer, skateboarder and model, a one-on-one talk with Team Oakley athlete and pro-surfer, Sage Erickson, and more. 

The Sky Dreamer, available on PUMA.com and at Foot Locker in the U.S., is equipped with PUMA Hoops technology, including the brand’s signature ProFoam cushioning and high-abrasion grip for peak stability. It also features forefoot webbing for stabilization and lockdown. The Sky Dreamer will retail for $130.


The pack also features a robust and playful collection of unisex apparel for kids and adults, including a Reebok x Tom & Jerry padded woven jacket ($140), short-sleeve t-shirts ($28), a hooded dress ($60), crew neck sweaters ($55), and hoodies ($60). Each piece is inspired by Tom & Jerry cartoon colorways and the collection’s matching footwear styles.
 
The Reebok x Tom & Jerry collection is available at Reebok.com and in-store at select retailers worldwide beginning February 15th.

This Valentine’s Day, Sapphire Gentlemen’s Club in New York City (NYC) is offering an exclusive deal for single guys. Anyone who is single this Friday, February 14th can stop by Primal Cut – the upscale restaurant inside Sapphire Gentlemen’s Club on 60th Street in NYC – and enjoy a romantic dinner with a Sapphire girl. The meal for the female entertainer will be paid for by Sapphire.

Vaughn Lowery, Armon Hayes, Beyoncé, IVY PARK, Adidas

Adidas × Ivy Park

By Armon Hayes × Vaughn Lowery

“These barriers are not going to stop me,” is the opening line of the latest #Adidas×IVYPARK campaign.

The highly anticipated collaboration with Beyoncé and ADIDAS made the world stop this past weekend. Like her music, the lifestyle brand is inclusive, evoking strength and identity. Gender fluid with neutral color pallets for effortless layering during the time of year. On trend. It’s aesthetically pleasing athleisure with the intended functionality backed by the workmanship of an apparel powerhouse.

The collection includes footwear which will entice any sneakerhead. Four sleek vibrant designs starting at $99 coupled with accessories and branded grillz.

In activation of the release, this week the Beyhive sent orange care packages to various celebrities: Megan Thee StallionReese WitherspoonCiaraCardi B and Diplo. Rolling racks, trunks and boxes were chosen by the superstar herself with ‘love and respect.’

360 MAGAZINE teammates rocked the unisex cargo sweat ($85) paired with matching sweatshirt. The Nite Jogger sneakers ($159) were enunciated with a branded key chain.

And, if you were one of the lucky handpicked few, you received a luggage tag alongside of an inserted note from the Queen Bey herself.

With many of the items being SOLD OUT within hours of its online discharge, this launch is sure to be one of the most successful drops in both brand’s histories. Definitely a strong departure from Topshop (originally a partnership with British billionaire Sir Philip Nigel Ross Green, she’s now the sole owner).

Buy HERE.

Available in select stores.

RECENT NEWS

from Teen Vogue

Sainsbury’s Comparison HIGHSNOBIETY

See in CNN.

Reebok, Adidas, 360 MAGAZINE, cartoon, Tom & Jerry, Instapump Fury, unisex, apparel, collection

Reebok – Tom & Jerry

Today, Reebok, in partnership with Warner Bros. Consumer Products, debuted its highly anticipated collaboration with beloved television cartoon series, Tom & Jerry. The result: a footwear and apparel collection for adults, kids and toddlers that unites Reebok’s iconic styles and Tom & Jerry’s’ classic, Saturday-morning cartoon heritage, available online and at select retailers worldwide beginning February 15th. 
 
Hero to the collection are four footwear styles that provoke Tom & Jerry’s long-standing fun-loving rivalry:
 
Instapump Fury x Tom ($200): Bold and aggressive like the conniving feline, the Instapump Fury x Tom is designed with a cold grey upper and fleece material mimicking fur, with cartoon yellow hits throughout. Its fast design and THE PUMP technology are ideal for chasing down clever rodents. Also available in Versa Pump ($50) for toddlers.

Club C Revenge x Jerry ($100): Simple yet versatile like the witty mouse, the Club C Revenge x Jerry features a soft suede tan upper with pink and yellow hits throughout – an ode to Jerry’s monochrome mouse cave. Also available in toddler ($50), preschool ($65) and grade school ($70) sizing.

Club C x Tom & Jerry ($100): For fans who don’t pick sides, or those who simply love the show, two additional Club C x Tom & Jerry models highlight the cartoon in its entirety. The first is designed with a paper white upper, all-over cartoon sketch graphics and asymmetric sock liners featuring Tom & Jerry logos and character graphics. This style is also available in toddler ($50), preschool ($65) and grade school  ($70) sizing. The second – a subtle chalk and quiet pink colorway – features visual animations and sound FX graphics on each heal, while the “Tom & Jerry” logo replaces the “Reebok” wordmark on the upper window box.

The pack also features a robust and playful collection of unisex apparel for kids and adults, including a Reebok x Tom & Jerry padded woven jacket ($140), short-sleeve t-shirts ($28), a hooded dress ($60), crew neck sweaters ($55), and hoodies ($60). Each piece is inspired by Tom & Jerry cartoon colorways and the collection’s matching footwear styles.
 
The Reebok x Tom & Jerry collection is available at Reebok.com and in-store at select retailers worldwide beginning February 15th.

Beyoncé,IVY PARK,KO Média,ELLE Canadae,ELLE network,2020 ELLE International Beauty Awards,Karla Welch,Hollywood,athleisure,activewear,sweats,Adidas,Reebok,Vaughn Lowery,360 MAGAZINE,Elle Canada,Canada, Lagardère Group, ELLE Decoration

Beyoncé × ELLE

KO Média is proud to announce that the January issue of ELLE Canadae stars none other than global phenomenon Beyoncé. As she unveils her new Adidas partnership for IVY PARK, Beyoncé offers a rare opportunity in this can’t-miss feature: full access. In an intimate DM session with her fans, the superstar opens up about motherhood, finding time for date nights and how she learned to feel “more womanly and secure” with her curves. “The more I mature, the more I understand my value,” she explains in the piece that hits newsstands in conjunction with ELLE US and UK. “I realized I had to take control of my work and my legacy because I wanted to be able to speak directly to my fans in an honest way.”


The issue also features another exciting ELLE network exclusive: the 2020 ELLE International Beauty Awards. This much-anticipated global event reveals the top 16 products handpicked by ELLE’s esteemed team of international beauty editors—and you won’t want to miss the results.
 
And for those looking for some guidance as we kick off a new decade, look no further than the whopping 30-page astrology guide in ELLE Canada’s January issue, which boasts ultra-entertaining year-ahead forecasts for every sign, an unmissable glossary of every celestial term you’ll need to know in 2020 and asks the important question: should you plan your next vacation based on your sign?
 
Also in this issue: Hollywood’s top stylist Karla Welch talks about the future of fashion, a report on the unlikely problem with clean beauty, a panel of Canada’s top fitness experts share the keys to successful goal setting, and an exclusive unforgettable shoot with Gucci’s one-of-a-kind eveningwear collection.
 
The January issue of ELLE Canada will hit stands today.
 

Dolls kill, accessories, women's, fashion, streetwear, athleisure, 360 MAGAZINE

STOCKING STUFFERS

Dolls Kill is an online boutique featuring a rebellious spirit and attitude, mixed with a bit of punk rock, goth, glam and festival fashion.

The Buschhhhh Cooler Stocking is a five-foot-long, fully-insulated stocking that can keep its dozen beers as cold as the North Pole for up to four hours. Launched just in time for the holiday season, the stocking is the perfect gift for all the beer lovers on your list this year, and is available now for $20 while supplies last.

The MTGB1000XBD-1 will retail for $1,100 and will be available for purchase beginning in November at standard G-SHOCK retailers including Macy’s, the G-SHOCK Soho Store, and gshock.com.

Revo introduces new 1985 all-glass lense collection that features six styles ranging from 80’s retro-inspired frames with unique metal detailing to a classic sport wrap. Each frame will come in special Revo 1985 packaging. The retail price for the collection ranges from $249 to $279. Durable, lightweight and sporty.
 


Scarflings is known for having a reputation for providing luxurious high quality scarves, wraps and shawls. The company offers free shipping on orders over $200. Their collection is made to mix and max with your existing wardrobe, offering people a great designer look. The company aims to be environmentally responsible, using natural, compostable and recyclable materials whenever possible. To learn more about Scarflings, or to see their full catalog of products, go HERE.

Double-Insulated Touchscreen Gloves by Mujjo. Developed for those in colder climates. This year they’ve been completely re-engineered so they are able to withstand much colder temperatures thanks to a unique triple-layered construction.

Take advantage of Lexus Performance Driving School [LPDS] in Monterey, California at the iconic WeatherTech Raceway Laguna Seca. This is the 4th year of this program helmed by legendary Nascar driver Scott Pruett alongside of world-class driving instructors. Under his direction, consumers as well as car enthusiasts can learn to become more confident and cognizant drivers with personalized coaching.

The 6th Clothing Co 2019-2020 FW is now exclusively available on their site HERE. Their creed is about reinforcing positivity through action. They donate a small percentage of proceeds to select non-profits on a monthly basis. Free shipping for orders over $50.

Actor, producer and musician; two-time Academy Award® nominee; four-time Grammy nominee and winner; Will Smith is releasing the second collection under his new apparel brand, Bel-Air Athletics.
 
Solely on sale at belairathletics.com from Tuesday, November 26, and running through mid-December, the limited collection features more than 40 new items of unisex apparel and accessories. Every item in the collection is limited edition and only available as part of this limited sale.

Just in time for the snowy season, Dr. Martens has released a collection of boots designed to combat the icy sidewalks. Introducing the new Wintergrip collection – a new line of boots and shoes specifically designed with a grooved cleat sole, offering superior traction, grip and durability for solid footing on slippery surfaces. They’re even lined with fleece and faux fur to keep your feet warm and made from a water-resistant Snowplow leather, helping them to outlast even the most brutal winters.
 

The latest UNIQLO UT collaboration celebrates the art of Fortnite, which has become a global sensation since its release in 2017. Featuring popular in-game outfits and items, most notably the iconic Loot Llama, Cuddle Team Leader, and Slurp Juice, the 13-piece line comprises T-shirts in eight unique designs that are sure to be a hit with the fans.

The collection will come in a full  range of sizes, priced from $14.90 to $29.90, and will launch in stores and Uniqlo.com on Friday, December 20th

Just in time for Star Wars: The Rise of the Skywalker, check out this Adidas drop HERE.

The official “Star Wars: The Rise of Skywalker” original motion picture soundtrack, with music by John Williams, is out now. Stream it HERE.

The Mandalorian “Chapter 7” is out now. Stream music from the official soundtrack HERE.