Posts tagged with "sneakers"

AWAKE NY CLOTHING, Reebok, 360 MAGAZINE

Reebok × Awake NY

Reebok and NYC-based clothing brand Awake NY announce the release of their first collaborative collection – an understated footwear and apparel capsule championed by Awake NY-inspired takes on Reebok’s Instapump Fury and NYC-staple the Workout Low. The capsule drops March 13 exclusively at awakenyclothing.com and in-store at Dover Street Market, before becoming available worldwide on March 20 on Reebok.com and select local retailers.

“The partnership between Awake NY and Reebok is all about mutual support,” said Angelo Baque, founder of Awake NY. “Reebok offers a rich platform for Awake’s ideas, while Awake offers a fresh, authentic NYC take on Reebok’s heritage and classic sneakers.”

The SS20 Reebok x Awake NY collection turns the clock back nearly three decades to NYC’s emerging streetwear landscape of the late ‘80’s and ‘90s – a time when the world capital began to embrace sportswear from all over the world. Because New Yorkers became especially fond of Reebok’s Workout Low ($120) in the ‘90s, Awake NY’s SS20 rendition emphasizes the sneaker’s historical impact on the city’s street culture and style at the time.

Simultaneously, Awake’s subtle NYC-inspired take on Reebok’s Instapump Fury ($180) localizes this globally iconic ‘80s silhouette, which once broke the rules of sneaker design on a massive scale with its unprecedented Pump technology. “We wanted to keep the designs simple and true to both brands,” continued Baque. “Reebok’s signature silhouettes and colorways with Awake NY’s brand blue make a great match stylistically and narratively.”

Complementing the footwear, the collection also features a Reebok x Awake NY hockey jersey and tracksuit, each of which mirror the sneakers’ heritage-inspired aesthetic.

Franky Baca, 360 MAGAZINE

Franky Baca Footwear

Franky Baca [FB] is a breakthrough designer for 2020. With 70’s inspired unisex athleisure, he has fabricated key components for all. A stand alone piece of his recent collection consolidates a sophisticated pallet for sneaker heads and shoe aficionados alike. Possessing snap-on lace guards as well as a removable sock extension, his designer tennis shoes are ideal for any major music festival attendee. As most fashionable avid travelers, not having to carry additional pieces for a comfortable casual outfit is always ideal. The functionality of this affordable accessory with suede accents and robust patent leather tongue makes them unparalleled.

For a cool golf look, bump off the guard and rock a polo shirt. Or, sport a guard and sock on alternating foot for an avant garde exhibition. Whatever the case, FB has struck gold by making a dynamic tier for fashion/istas and mavens during a period of personal style. With durability, customization on a whim coupled with a generous price point, this layer is soon to be SOLD OUT by Gen X, Y and Z.

Established in 2013, self-taught designer Franky Baca set out to construct his first garments. The brand drew inspiration from nature, architecture, classic paintings, motion pictures and his Bay Area neighborhood, ultimately creating a sense of individuality for both men and women.

In 2014, their products were available to the public using futuristic yet historic silhouettes, its singularity is what differentiated the collection from what’s already been offered in the marketplace.

Franky says “My goal in creation is for the customer to question why something so different from there style is still beautiful to them. I want to challenge them to what they thought they knew about beauty. I always wanted to design clothing and loved fashion but I was hesitant because I didn’t want to design for others. I thought it took away from my individuality. I realized I could never be them and they could never be me, and I knew I must move forward. We need to inspire people and it’s the inspired people that create heroes of tomorrow.”

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road, uber, car, traffic, illustration, car-sharing,

Nike x Cross-Country Camp

Nike Running Camps Announces Dates For The Nike Cross Country Camp At The University of San Diego

Located in the beautiful city of San Diego, California, the Nike Cross Country Camp at the University of San Diego announces June 14-17 and July 5-8 as its camp dates for 2020.

Last summer, runners at the Nike Cross Country Camp at the University of San Diego experienced informative, challenging, and fun weeks of training.

In addition to cross country training, the camp instructs runners on the principles team building and team management, learning how to inspire others, conflict resolution, communication skills, and identifying ways to contribute to furthering a positive team culture. All of this leads to campers reaching their own and team’s full potential.

The University of San Diego Head Coach and Camp Director Will Guarino leads break-out sessions and interactive discussions which take place on campus. Runners travel to nearby beaches, the San Diego Bay, San Diego’s historical sites, and San Diego’s own Balboa Park. Guarino says, “Training sessions are for the driven leader, lover of the outdoors, and those interested in making a significant contribution to their team. This running camp is for the active athlete interested in building their leadership skills. My campers leave USD energized and ready for their upcoming XC season.”

Campers stay in the USD dorms, eat in the dining hall and run on local San Diego beaches and trails. The camp is coed, overnight and day campers, ages 11-18. All ability levels are welcome, those with the desire to train smarter, work hard and to have fun.

Players, coaches, and parents interested in learning more can visit Nike Running Camps.

About US Sports Camps:
US Sports Camps (USSC), headquartered in San Rafael, California, is America’s largest sports camp network and the licensed operator of Nike Sports Camps. The company has offered summer camps since 1975 with the same mission that defines it today: to shape a lifelong enjoyment of athletics through high-quality sports education and skill enhancement.

J. Cole x PUMA Collection

PUMA AND J.COLE ANNOUNCE OFFICIAL PARTNERSHIP WITH TV SPOT THAT WILL AIR DURING 2020 NBA ALL STAR GAME

Collab footwear and apparel to be part of multi-year partnership

Today, global sports company PUMA officially announced a multi-year partnership with Grammy-winning artist J. Cole with a short film and TV commercial that was concepted and co-directed by Cole himself. The theme of the spot speaks to never abandoning one’s dream, despite the obstacles faced or time passed. The commercial was a joint PUMA x Dreamville production and will air during Sunday’s NBA All-Star game on TNT. PUMA has tapped Cole because of his connection to basketball, fashion and music culture.

“Our partnership with Cole is deep-rooted,” said Adam Petrick, Global Director of Brand & Marketing at PUMA. “Cole’s involved in product creation, marketing campaigns and cultural guidance. He is going to be a key player in many of the things we do at PUMA moving forward and we’re excited to work with him not only on a product level but even more importantly as one of our athletes.Cole sits at the intersection of musicand sport and represents everything that PUMA stands for as a brand.”

This announcement comes right before PUMA’s newest Hoops silhouette, the Sky Dreamer, hits shelves on February 13. The Sky Dreamer is a relaunch of the original style, the Sky LX, worn on-court in the ‘80s. It now returns to basket ball nearly four decades later with a heritage-inspired mid-top silhouette infused with a touch of today’s style, including a Dreamville “Dreamer” emblem, which draws inspiration from Cole’s
brand, Dreamville. This new sneaker will be worn on and off the court by PUMA Hoops athletes and has already been spotted on J.Cole over the past few months. The Sky Dreamer is the first of many Hoops products that Cole will be involved in before dropping his own Dreamer footwear and apparel coming later this yearwith PUMA.

The Sky Dreamer, available on PUMA.com and at Foot Locker in the U.S., is equipped with PUMA Hoops technology, including the brand’s signature ProFoam cushioning and high-abrasion grip for peak stability. It also features forefoot webbing for stabilization and lockdown. The Sky Dreamer will retail for $130.

PUMA
PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For 70 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 13,000 people worldwide, and is headquartered in Herzogenaurach/Germany. Follow @puma for more product stories and find all of PUMA’s latest news on about.puma.com

Lisa x Lena Sneaker Launch

Internationally followed German social media stars and GenZ opinion leaders, Lisa and Lena, who have amassed over 15 million followers on Instagram, hosted a one-day-only unique pop-up in Downtown Los Angeles to celebrate the launch of BUFFALO’s much-anticipated J1mo71 sneaker collaboration.

The well-received event featured the new Buffalo J1mo71, guests anxiously waiting to meet with the celebrated Instagram stars, a colorful candy bar and pancakes by Get Caked LA, DJ tunes by Ben 10k and Ben Senseless, and a mural wall by Cori Alsbrooks. Guests of the launch event included Katie Ritzi (@xkflyaway), skater Hilary Shanks (@hilaryshankss), and Haivyn Sanches (@haivyndaisy). Throughout the day, guests enjoyed writing inspiring messages on the mural wall, taking photos and talking with Lisa and Lena, eating eye-catching pancake art, and dancing to great music.

Inspired by the 90s, the three BUFFALO sneaker styles the twins Lisa and Lena have created are showing up with a chunky sole as well as in an all over denim look, in neon colors and with reflective elements. The collaboration with the twins marks the highlight of BUFFALOs #NOTLIKED campaign which started in 2019 and celebrates self love and authenticity.

Lisa X Lena, Buffalo Shoes, 360 Magazine

Buffalo Shoes, Lisa X Lena, 360 Magazine

Buffalo Shoes, Lisa x Lena, 360 Magazine,

Pirelli, Puma, 360 MAGAZINE

PUMA × PIRELLI

Sports company PUMA unleashes the Replicat-X 1.8 Pirelli, a new sneaker with a quick lacing system which is inspired by one of the most iconic turbo engines in motorsport shistory to take the track to the street.

The Replicat-X 1.8 Pirelli takes on the ferocity and form of a modern supercar, inspired by motorsports heritage, to transform it into the fastest footwear in the entire collection.

The build up upper offers more layering with a booty construction, which makes the Replicat-X 1.8 Pirelli comfortable for a stroll around the track. The body kit of the shoe features an “oversized” wraparound full rubber outsole with Pirelli’s unique CINTURATO Blue tread pattern used to generate maximum traction during wet races. This gives it a distinctive, racing-inspired look, sits low to the ground and has an even more comfortable molded sock liner.

A quick lacing system provides faster acceleration to kick off the day without worrying about tying your shoes. Fast as a super car, the upper features a perforated mash vamp, with lateral mesh panels for breathability, providing the perfect fit to own the road.

The PUMA Replicat-X 1.8 Pirelli will be available in stores right now in PUMA Black-Luminous Purple-Sunny Lime, PUMA White-Peacoat-Limepunch and Gray Violet-Sunny Lime-Palace Blue.

PUMA

PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 70 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in more than 120 countries, employs more than 13,000 people worldwide, and is headquartered in Herzogenaurach/Germany.

PIRELLI

Pirelli was founded in 1872 and is now one of the world’s leading tire-makers, specializing exclusively in tires for cars, motorbikes and road bikes, as well as associated services. Pirelli enjoys a unique space in the High Value tire sector, thanks to products with advanced technological content, which have obtained more than 2700 homologations in partnership with the world’s most prestigious car manufacturers. Pirelli is constantly engaged in cutting-edge research and development, re-investing 6.1% of its High Value revenue, in order to maintain the highest levels of performance, safety, and environmental respect. Pirelli has been active in motorsports since 1907 and from 2011 has been exclusive supplier to the Formula 1 World Championship, recently renewing until 2023. Pirelli will also be exclusive supplier to the World Rally Championship from 2021 to 2024.

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Vaughn Lowery, 360 MAGAZINE, Vince's Village Cobbler, NYC, LA, shoe repair, custom sneakers, handbags

VINCE’S VILLAGE COBBLER

Experts in Leather × Luxury Accessory Care

Established in 2009, Vince’s Village Cobbler is a modernized shoe, handbag and accessory maintenance provider.

They are a team of skilled artisans which are experts in handling high-end personal products.

They service a wide range of goods from shoes to handbags as well as many other small accessories (i.e. wallets).

Experience first-hand their sophisticated methods and outstanding customer service. Their meticulous approach to detail is what sets them apart from the rest.

OFFERED SERVICES:

SHOES × BOOTS

Sole × Heel Replacement
Weatherproofing
Cleaning
Restitching
Sole Protection
Corking Replacement
Shine & Polish
Shoe Resizing/Stretching
Zipper Repair/Replacement
Dying & Painting
Conditioning
Tapering
Taps

BAGS, BELTS × MORE

Handle & Strap Repair/Replacement
Rivet, Gromet, & Snap Replacement
Zipper Repair/Replacement
Leather & Suede Patchwork
Leather Piping Repair
Hand Luggage Repair
Conditioning
Restitching
Painting
Cleaning

For additional information go HERE.

Vaughn Lowery, Armon Hayes, Beyoncé, IVY PARK, Adidas

Adidas × Ivy Park

By Armon Hayes × Vaughn Lowery

“These barriers are not going to stop me,” is the opening line of the latest #Adidas×IVYPARK campaign.

The highly anticipated collaboration with Beyoncé and ADIDAS made the world stop this past weekend. Like her music, the lifestyle brand is inclusive, evoking strength and identity. Gender fluid with neutral color pallets for effortless layering during the time of year. On trend. It’s aesthetically pleasing athleisure with the intended functionality backed by the workmanship of an apparel powerhouse.

The collection includes footwear which will entice any sneakerhead. Four sleek vibrant designs starting at $99 coupled with accessories and branded grillz.

In activation of the release, this week the Beyhive sent orange care packages to various celebrities: Megan Thee StallionReese WitherspoonCiaraCardi B and Diplo. Rolling racks, trunks and boxes were chosen by the superstar herself with ‘love and respect.’

360 MAGAZINE teammates rocked the unisex cargo sweat ($85) paired with matching sweatshirt. The Nite Jogger sneakers ($159) were enunciated with a branded key chain.

And, if you were one of the lucky handpicked few, you received a luggage tag alongside of an inserted note from the Queen Bey herself.

With many of the items being SOLD OUT within hours of its online discharge, this launch is sure to be one of the most successful drops in both brand’s histories. Definitely a strong departure from Topshop (originally a partnership with British billionaire Sir Philip Nigel Ross Green, she’s now the sole owner).

Buy HERE.

Available in select stores.

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NASA, Kids Foot Locker, 360 MAGAZINE

SUPER HEROIC × NASA

Children’s footwear and apparel brand, Super Heroic, launched its first social impact campaign in collaboration with NASA. With this partnership they hope to encourage, and make accessible to inner city youth the reality of space exploration and STEAM career opportunities as a whole! 

Apart from finding the collection on the Super Heroic site, the NASA gear will be available nationwide via Kids Foot Locker on December 3rd, 2019!

Alongside the new NASA sneakers and apparel, Super Heroic is offering 4 child Heroes the chance to win an all-expenses-paid trip to Space Camp. The brand aims to teach young Heroes about NASA, about the work it does and the opportunities available they provide. Particularly young girls who might not think a career in space or science is for them.✊ 

Check out context details HERE.