Posts tagged with "gym shoes"

ATL Street Sleigh Riders via Jorge Sigala for Reebok

REEBOK’S “I3 MOTORSPORTS” CAMPAIGN

Today, Reebok officially unveils its highly anticipated “Street Sleigh” footwear and apparel collection, championed by moto-inspired takes on the brand’s iconic retro footwear models: the Question Mid and new Classic Leather Legacy. Introducing the brand’s “I3 Motorsports” narrative, which highlights Reebok’s relationship to bike life through the lens of its original rough rider Allen Iverson, the “Street Sleigh” pack is available December 15, 2020 from Reebok.com, Foot Locker, Champs and Finish Line, among other local retailers.

With a history in motorsports sponsorship dating back to the mid-80s and the introduction of its racing-inspired Answer IV and I3 Apparel range in the early 00’s, Reebok – alongside cross-cultural icon Allen Iverson – helped introduce motorsports to the streets at the turn of the century. In fact, Reebok’s vibrant and overbranded I3 Apparel line is often recognized as one of the earliest and most important crossovers between streetwear and sportswear.​ Today, like most team sports, inner city motorsport or “bike life”  is an important subculture in many cities, affording freedom of expression and a sense of community.

​To celebrate this important subculture, Reebok released a photo series that documents riders from Atlanta, a prominent, thriving bike life city. The series [HERE] captures the pure freedom of expression, movement, style and prowess of these individuals and their wider community.

Tailored with a contemporary red and black holiday aesthetic nodding Iverson’s heart and style, the Question Mid “Street Sleigh” [imagery HERE] presents a material execution inspired by ATV’s and dirt bikes known for their high-contrast matte and gloss detailing. ​The Deep Black full-grain leather upper is accented with a patent synthetic toe and a Rich Red randing (mock welt) overlay that flows onto a glossed midsole for a truly eye-catching design. The silhouette effectively underlines the intersection of bike life and basketball in the inner city – two important and often overlapping subcultures in which Reebok remains rooted. Available in adult ($140, G57551), junior (GV7187), preschool (GV7184) and toddler (GV7182) sizing.

Riding alongside Question Mid is the new Classic Leather Legacy [imagery HERE] that puts its own twist on the “Street Sleigh” narrative. With a Rich Red leather upper seated atop a Deep Black rubber outsole and mixing glossy and matte overlays throughout, the Classic Leather Legacy “Street Sleigh” presents a clean and thoughtful symbol of bike life and Reebok heritage. Available in adult ($80, GZ2752) sizing. 

“Street Sleigh” will also usher in the introductory release of Reebok’s new “Iverson Apparel” range, showcasing historic images captured by longtime A.I. photographer Gary Land, among other graphic designs. Apparel imagery can be found HERE.

Imagery of the Atlanta photo series, Question Mid and Classic Leather Legacy “Street Sleigh” and new “Iverson Apparel” range can be found HERE.

Finally, to tie a bow around the holiday release, professional basketball player Montrezl Harrell delivers “Street Sleigh” gifts to kids in this animation-style short film, which can be viewed HERE.

Reebok’s “Street Sleigh” footwear and apparel pack is available December 15, 2020 from Reebok.com, Foot Locker, Champs and Finish Line, among other local retailers. Fans can stay tuned for more from “I3 Motorsports” in Spring 2021.

About Reebok

Reebok International Ltd., headquartered in Boston, MA, USA, is a leading worldwide designer, marketer and distributor of fitness and lifestyle footwear, apparel and equipment. An American-inspired global brand, Reebok is a pioneer in the sporting goods industry with a rich and storied fitness heritage. Reebok develops products, technologies and programming that enable movement so people can fulfill their potential. Reebok connects with the fitness consumer wherever they are and however they choose to stay fit – whether it’s functional training, running, combat training, walking, dance, yoga or aerobics. Reebok Classics leverages the brand’s fitness heritage and represents the roots of the brand in the sports lifestyle market.

For more information, visit Reebok at www.reebok.com, or, for the latest news at http://news.reebok.com/. Discover Reebok at the following locations:https://www.instagram.com/reebok/;http://twitter.com/reebok; and http://youtube.com/reebok.

ATL Street Sleigh Riders via Jorge Sigala for Reebok
Classic Leather Legacy "Street Sleigh" for Reebok
Iverson Apparel Street Sleigh for Reebok
Iverson Apparel Street Sleigh for Reebok
Question Mid "Street Sleigh" for Reebok
Created by MDKGraphicsEngine – Licensed to Adidas Production
Question Mid "Street Sleigh" for Reebok
Shoe article illustration by Kaelen Felix for 360 magazine

The Iconic Men’s Shoes You Will Want to Own Today

When it comes to shoes, there are some brands that have stood the test of time. Timberland, Nike, Converse and adidas all have iconic kicks that have been gracing our feet for decades.

Here, we give you a run down of the most iconic men’s shoes of all time, which are all still available today. 

The Timberland Boots

The first Timberland boots were released in 1973, and they are still a bestseller today. As a boot fit for both work and play, it is the versatility of the Timberland that has kept them in the spotlight. 

They are soft and made of quality materials. With a waterproof leather upper and lug rubber outsole, Timberland boots are not only stylish, but they’re also comfortable — and something every man should have in his collection. These boots do come in a few different colors, but the tan hue is at the top of our list. While Timberlands have always been iconic, hip hop artists such as Kanye West have taken them to the next level of cool. 

The Nike Air Max Sneakers

When you own a pair of Nike Air Max kicks, they will be so much more than a typical pair of sneakers. First released in 1987, these retro shoes come in just about any color scheme you can imagine. Known for the cushioned base and that “window to the sole,” the brand wanted to show fans the air that was hidden inside. The idea to pump up the sole with air originally came from Frank Rudy, an aeronautical engineer who had experience with NASA. 

Each season we see small changes to the Nike Air Max range, but they still have that ’80s bounce we all know and love.

The Converse Chuck Taylors

Another shoe that is rich in history is the Converse Chuck Taylor All-Stars. These basketball babes were first invented in 1917, but Chuck Taylor wasn’t completely satisfied with the design. 

He asked for more support in 1922, and they have been an icon ever since. Converse shoes come in different cuts, but we really can’t go past the high tops. They can be worn with any outfit, and really do scream retro fashion. Whether it is black, white or red, it’s that star that will keep these legends popular well into the future.

The Adidas Originals Superstar

Another shoe that we have been coveting for 50 years is the Adidas Originals Superstar. Its rubber shell toe cap and flexibility made it a direct competitor against Converse in the basketball market. 

Adidas is a pop culture favorite, and while the Superstar may have started as a basketball shoe, it now has its place on the street. The 80s’ hip hop scene helped propel this shoe into the spotlight, as Run DMC proudly wore the three stripes

An Iconic Shoe Is a Must-Have

Shoes aren’t just for working and running, they can be the finishing touch to your look. Some shoes are made to be worn for life, and a pair of Timberlands, Nike Airs, Adidas Originals or Converse Chuck Taylor’s have long-term appeal.

No matter what the season or the occasion, these iconic shoes will be there to make a statement. Plus, they are all made with comfort and support in mind.

New Pumas featured inside of 360 MAGAZINE

PUMA x KidSuper

PUMA and creative artist collective KidSuper Studios are releasing their first collaboration together this week. 

The PUMA x KidSuper Studios collection combines love, passion and team chemistry of football to the uniqueness, innovativeness and energy of the art world. The collection takes inspiration from PUMA’s football heritage and KidSuper founder and designer, Colm Dillane’s past as a player – working to combine the energy and unbridled passion of football with the creativity and innovation of art.

Retailing for $40-$200, the unisex collection consists of apparel, footwear and accessories that features retro tailoring, bold prints, vivid color combinations, and “KidSuper Studios” signature doodle aesthetics. Key footwear styles include bold iterations of the Style Rider, Nitefox and Oslo City, among others. Additional items from the collection include tailored jacket and pants and a football jersey, available in a brightly colored striped version and a black striped version.

As part of this collection, KidSuper Studios in partnership with PUMA created a limited animated series called “SCRAM.” Featuring Usain Bolt, Héctor Bellerín, Jessie Reyez and more. The seven-episode series tells the story of three New York City kids in their adventures through the city. Their lives change when they explore a secret laboratory below their neighborhood bodega, the kids are unknowingly exposed to superpowers, which they will need to figure out how to use.

For an exclusive preview, visit: https://youtu.be/tFQz-57wqII – the series will premiere September 16 on KidSuper Studios’ YouTube channel.

PUMA x KidSuper Studios collection will be available on PUMA.com, the PUMA NYC Store and select retailers on Thursday, September 17.

360 Magazine, Ben Shenassafar, Bobby Kim, culture, fashion, generation z, Germany, gym shoes, Herzogenaurach, lifestyle, millennials, music, outerwear, Puma, shoes, sneakerhead, sneakers, Sneakertopia, streetwear, style, The Hundreds, unisex, urban

PUMA X THE HUNDREDS

Sports company PUMA has joined with community-powered streetwear brand The Hundreds to debut a new line of footwear, apparel and accessories. Inspired by the transformation of streetwear over the last three decades, ‘The ‘90s Cliques’ collection features bold graphic-driven pieces with heavy color blocking. Garments can be broken down into four key styles: preppy, jock, party crew and 20/20.

The PUMA x The Hundreds Windbreaker rocks a plaid print that would look at home at any ‘90s concert, with a half-zip neckline and welt pockets. For a more contemporary look, try the camo PUMA x The Hundreds Reflective Windbreaker paired with PUMA x The Hundreds Reflective Shorts. Each clique is also present in the collection through an extensive range of unique tees, hoodies, shorts and tracksuits.

The 20/20 crew is represented by the RS-Pure x THE HUNDREDS shoe, which merges past and present sneaker trends with a monochromatic black camo print and a suede Formstrip. The new line also incorporates PUMA classics like the Palace Guard, Performer Mid, Clyde and Leadcat, with a look tailored to reflect each clique.

Highlights from the accessories collection include the PUMA x The Hundreds Bucket Hat and PUMA x The Hundreds Cap with a flat brim, as well as two takes on the classic streetwear backpack.

California-based The Hundreds was founded in LA in 2003 by Bobby Kim and Ben Shenassafar. It is a classic streetwear brand and a media platform dedicated to global street culture. Their guiding focus, people over product, is also the main force behind the PUMA x The Hundreds collaboration. By exploring the progression of ‘90s street style over time, designers got a chance to create products for the consumer of today as well as tomorrow.

The  PUMA X The Hundreds collection ranges from $35 – $140 and will be available April 30, 2020, on thehundreds.com and May 7, 2020, on PUMA.com and select retailers.

Franky Baca, 360 MAGAZINE

Franky Baca Footwear

Franky Baca [FB] is a breakthrough designer for 2020. With 70’s inspired unisex athleisure, he has fabricated key components for all. A stand alone piece of his recent collection consolidates a sophisticated pallet for sneaker heads and shoe aficionados alike. Possessing snap-on lace guards as well as a removable sock extension, his designer tennis shoes are ideal for any major music festival attendee. As most fashionable avid travelers, not having to carry additional pieces for a comfortable casual outfit is always ideal. The functionality of this affordable accessory with suede accents and robust patent leather tongue makes them unparalleled.

For a cool golf look, bump off the guard and rock a polo shirt. Or, sport a guard and sock on alternating foot for an avant garde exhibition. Whatever the case, FB has struck gold by making a dynamic tier for fashion/istas and mavens during a period of personal style. With durability, customization on a whim coupled with a generous price point, this layer is soon to be SOLD OUT by Gen X, Y and Z.

Established in 2013, self-taught designer Franky Baca set out to construct his first garments. The brand drew inspiration from nature, architecture, classic paintings, motion pictures and his Bay Area neighborhood, ultimately creating a sense of individuality for both men and women.

In 2014, their products were available to the public using futuristic yet historic silhouettes, its singularity is what differentiated the collection from what’s already been offered in the marketplace.

Franky says “My goal in creation is for the customer to question why something so different from there style is still beautiful to them. I want to challenge them to what they thought they knew about beauty. I always wanted to design clothing and loved fashion but I was hesitant because I didn’t want to design for others. I thought it took away from my individuality. I realized I could never be them and they could never be me, and I knew I must move forward. We need to inspire people and it’s the inspired people that create heroes of tomorrow.”

Buy HERE.

Vaughn Lowery, Armon Hayes, Beyoncé, IVY PARK, Adidas

Adidas × Ivy Park

By Armon Hayes × Vaughn Lowery

“These barriers are not going to stop me,” is the opening line of the latest #Adidas×IVYPARK campaign.

The highly anticipated collaboration with Beyoncé and ADIDAS made the world stop this past weekend. Like her music, the lifestyle brand is inclusive, evoking strength and identity. Gender fluid with neutral color pallets for effortless layering during the time of year. On trend. It’s aesthetically pleasing athleisure with the intended functionality backed by the workmanship of an apparel powerhouse.

The collection includes footwear which will entice any sneakerhead. Four sleek vibrant designs starting at $99 coupled with accessories and branded grillz.

In activation of the release, this week the Beyhive sent orange care packages to various celebrities: Megan Thee StallionReese WitherspoonCiaraCardi B and Diplo. Rolling racks, trunks and boxes were chosen by the superstar herself with ‘love and respect.’

360 MAGAZINE teammates rocked the unisex cargo sweat ($85) paired with matching sweatshirt. The Nite Jogger sneakers ($159) were enunciated with a branded key chain.

And, if you were one of the lucky handpicked few, you received a luggage tag alongside of an inserted note from the Queen Bey herself.

With many of the items being SOLD OUT within hours of its online discharge, this launch is sure to be one of the most successful drops in both brand’s histories. Definitely a strong departure from Topshop (originally a partnership with British billionaire Sir Philip Nigel Ross Green, she’s now the sole owner).

Buy HERE.

Available in select stores.

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NASA, Kids Foot Locker, 360 MAGAZINE

SUPER HEROIC × NASA

Children’s footwear and apparel brand, Super Heroic, launched its first social impact campaign in collaboration with NASA. With this partnership they hope to encourage, and make accessible to inner city youth the reality of space exploration and STEAM career opportunities as a whole! 

Apart from finding the collection on the Super Heroic site, the NASA gear will be available nationwide via Kids Foot Locker on December 3rd, 2019!

Alongside the new NASA sneakers and apparel, Super Heroic is offering 4 child Heroes the chance to win an all-expenses-paid trip to Space Camp. The brand aims to teach young Heroes about NASA, about the work it does and the opportunities available they provide. Particularly young girls who might not think a career in space or science is for them.✊ 

Check out context details HERE.

Reebok, 360 MAGAZINE

Reebok x Cottweiler FW19 launch

Reebok has unveiled details and photos of the DMX Trail Shadow OG, Trail and Future packs.
 
An electric mix of technical textures and bold prints, the silhouettes are the pinnacle of Reebok’s latest in contemporary offerings. Futuristic and fashion-forward yet familiar, its design marks the next chapter of Reebok design, where contemporary running and training meets high-end style.
 
The upper features a modern interpretation of Reebok’s premier running shoes, while the tooling provides a modern version of our iconic trail products. The DMX  Shadow packs introduce us to a new world order where functionality has become synonymous with fashion, and high-tech fabrics are king.
 
Product will be available on Reebok.com on a rolling basis from now until December 2019.

Reebok wondagurl, 360 MAGAZINE

Reebok × WondaGurl

Reebok announces its partnership with famed music producer, WondaGurl, as part of its ‘It’s A Man’s World’ campaign. WondaGurl is the second female icon the brand has joined forces with for this campaign (after Jazarei-Allen Lord’s custom club c drop). 
  
After breaking into the music scene at 16, Ebony Naomi Oshunrinde, AKA WondaGurl, continues to make a name for herself, working with the likes of Big Sean, Travis Scott, Jay Z, Drake, SZA and Rihanna.
 
A woman who is defying convention every day, WondaGurl embodies the ‘It’s A Man’s World’ message through her relentless drive to break barriers in the music world. Bringing her personal story with ‘It’s A Man’s World’ to life, WondaGurl worked with Reebok to update the classic Aztrek 96 sneaker.

WondaGurl’s Shoe Design, Inspiration & Quotes:

  • On the surface, WondaGurl’s shoe has a simple all-black aesthetic composed of 3M.
  • “I just knew I wanted the shoe black. I’m just simple. I don’t really like to show myself off.”
  • When exposed to a camera flash, the 3M material unveils unique graphics such as audio waves and a USB symbol representing WondaGurl’s wrist tattoo.
  • “The USB is literally the most important thing to me. Literally everything I need goes through the USB.”
  • The shoe features a smiley face patch on the heel as a nod to WondaGurl’s “Enjoy Life” motto.
  • “It’s my motto really. It’s funny how it started. My bro walked out of the studio and I said “alright, enjoy life!” That was literally the first time I ever said it, and I was like “wow, this is kind of cool.””
  • WondaGurl used the inside of the shoe to share the most meaningful aspects of her life.
  • “It’s the things that make me happy: My family. My good friends. Love. Food. The studio. The process. Achieving my goals. Being healthy. Being free.”

Arriving in inclusive men’s and women’s size ranges, the Reebok Classic x WondaGurl ‘It’s A Man’s World’ Aztrek 96 will be available on November 5th at www.Reebok.com/IAMW