In the world of motocross, thrills are the name of the game. It’s the reason why people take up the sport at all. But alongside the high flying stunts, awesome speeds, thrilling turns and twists and all the fancy tricks comes a part of the motocross sport that is not at all pleasant, but remains simply unavoidable.
What are we referring to? Spills. Thrills and spills–that’s motocross.
That’s where motocross boots come into play. You may think that they’re only meant to protect feet (which is true), but that’s just not true.
There are other reasons why you must have high-quality motocross boots in your arsenal.
They Enhance The Look
You probably have a ton of images in your head of people posing with their bikes, fully clad in their extreme gear–including their boots. They look so cool, don’t they? They should, since gear nowadays is specially designed not only to be functional, but stylish as well.
If you are looking for a pair of dirt bike boots, be sure to find one that matches your bike’s design, as well as whatever other gear you may be wearing.
They Offer Great Protection
When you’re racing along rough dirt tracks, leaping off ramps, and slamming on the ground after being thrown several yards or meters into the air, you’re probably going to want all the parts of your body to be safely covered up and padded. Protection will ensure that you’re not in constant fear that the slightest mistake will cost you an arm and a leg—literally!
Also, bikers often use their feet to assist them when making sharp turns.
You’ve probably seen this before: a biker is nearing a turn, and instead of slamming down on the brakes to bring himself to a crawl, he slows down only a little. In this way, he can plant his foot down and use it as a sort of anchor that will allow him to swerve with more maneuverability than would otherwise be possible.
They may make it look easy, but that’s only possible because they are wearing proper protection–namely, a good pair of tough, sturdy dirt bike boots.
Boots will also protect your feet from minor impacts, cuts and abrasions if you have an accident. Because good quality boots are usually made from tough materials like leather, these can withstand a lot more beating than normal human skin can and act as the first line of defense for your feet and lower leg.
They Help Improve Performance
As mentioned above, a good pair of dirt bike boots will allow a rider to make much sharper turns. But, this is not the only way that this kind of gear can enhance one’s performance.
The soles of a good pair of boots are designed to give their wearer maximum traction, to ensure that their feet stay firmly planted on the foot pegs.
Modern boots are made to be as lightweight as possible, as not to hamper movement and balance. Finding a lightweight pair of boots allows you forget about them when having fun and getting your adrenaline rush on the dirt bike track.
For these reasons and many others, dirt bike boots are essential parts of the extreme biker’s gear.
Motocross boots aren’t only meant for protecting your feet, though that’s their primary function. You can also customize your boots to suit your bike’s design for aesthetic purposes. With motocross boots, you can focus on the ride more since you will be assured that your feet are safe from the gnarly ground.
We hope you’re convinced why it makes sense to invest in a good pair of motocross boots.
Do you have any questions? Ask us in the comments!
When it comes to shoes, there are some brands that have stood the test of time. Timberland, Nike, Converse and adidas all have iconic kicks that have been gracing our feet for decades.
Here, we give you a run down of the most iconic men’s shoes of all time, which are all still available today.
The Timberland Boots
The first Timberland boots were released in 1973, and they are still a bestseller today. As a boot fit for both work and play, it is the versatility of the Timberland that has kept them in the spotlight.
They are soft and made of quality materials. With a waterproof leather upper and lug rubber outsole, Timberland boots are not only stylish, but they’re also comfortable — and something every man should have in his collection. These boots do come in a few different colors, but the tan hue is at the top of our list. While Timberlands have always been iconic, hip hop artists such as Kanye West have taken them to the next level of cool.
The Nike Air Max Sneakers
When you own a pair of Nike Air Max kicks, they will be so much more than a typical pair of sneakers. First released in 1987, these retro shoes come in just about any color scheme you can imagine. Known for the cushioned base and that “window to the sole,” the brand wanted to show fans the air that was hidden inside. The idea to pump up the sole with air originally came from Frank Rudy, an aeronautical engineer who had experience with NASA.
Each season we see small changes to the Nike Air Max range, but they still have that ’80s bounce we all know and love.
The Converse Chuck Taylors
Another shoe that is rich in history is the Converse Chuck Taylor All-Stars. These basketball babes were first invented in 1917, but Chuck Taylor wasn’t completely satisfied with the design.
He asked for more support in 1922, and they have been an icon ever since. Converse shoes come in different cuts, but we really can’t go past the high tops. They can be worn with any outfit, and really do scream retro fashion. Whether it is black, white or red, it’s that star that will keep these legends popular well into the future.
The Adidas Originals Superstar
Another shoe that we have been coveting for 50 years is the Adidas Originals Superstar. Its rubber shell toe cap and flexibility made it a direct competitor against Converse in the basketball market.
Adidas is a pop culture favorite, and while the Superstar may have started as a basketball shoe, it now has its place on the street. The 80s’ hip hop scene helped propel this shoe into the spotlight, as Run DMC proudly wore the three stripes.
An Iconic Shoe Is a Must-Have
Shoes aren’t just for working and running, they can be the finishing touch to your look. Some shoes are made to be worn for life, and a pair of Timberlands, Nike Airs, Adidas Originals or Converse Chuck Taylor’s have long-term appeal.
No matter what the season or the occasion, these iconic shoes will be there to make a statement. Plus, they are all made with comfort and support in mind.
By Althea Champion × Armon Hayes
“Giving the perfect gift is about finding something amazing and the element of surprise” — John Legend
Tonight, John Legend will perform at Sperry’s exclusive holiday concert for the press, influencers, and Sperry partners worldwide on Zoom.
“John Legend, multi-platinum artist and Sperry’s 2020 Global Brand Ambassador, shares his holiday footwear favorites for him, her, and the littles,” reads the collection’s website. From a refined, rainy day must-have to a cool classic weekend boot, winter weather doesn’t have to mean sacrificing style.
Take a look at The Legend Edit to see what he’s sporting – and gifting – this season. The concert will announce the launch of the new Sperry Legend Holiday Edit—a curation of Legend’s favorite Sperry shoes for the entire family.
Legend curated his favorite Sperry boat shoes, boots, and sneakers, and they will feature in the collection that is launching Nov. 4. It will be exclusively available on Sperry.com. The Sperry Legend Holiday Edit shoes are iconic and reflect Legend’s personal style—impeccably classic, with a hint of an edge.
“Simple, stylish, and suede… a great weekend boot,” says Legend about the new Men’s Bahama Storm Boot.
The collection is full of modern classics that promise warmth and style, a safe bank, and great gift opportunities for men, women, and children, assured to satisfy everyone on your list.
American singer, songwriter, record producer, actor, film producer, theatre director, and philanthropist, Legend has had much success. He has made six albums, the most recent of which, Bigger Love, was released this year and features Jhene Aiko, Koffee, Rapsody, and Gary Clark Jr.
“Sperry is the story of an iconic American brand. Fashion and sustainability has been rooted within the brand since 1934, when Paul Sperry fell off the deck of his sailboat,” our Armon Hayes wrote of the brand. “He set out to design a non-slip boat shoe, which led to the birth of an array of styles that would accommodate lifestyles and seasons to come. For men, women, and children, he inspired everyone to find common ground.”
The 1460 Remastered: Dr. Martens and Undercover celebrate joint anniversaries with a bespoke design from Jun Takahashi.
It’s been 60 years since the first ever Dr. Martens 1460 boot rolled off the production line, and the company is marking the occasion with 12 one-off collaborations. For their 5th 1460 Remastered collaboration, they’re reuniting with Undercover to celebrate both brands’ spirit of nonconformity, disruption, and attitude- and their shared anniversaries.
Reuniting with their long-running partnership, Dr. Martens is back together with Japanese design heavyweight and Undercover founder Jun Takahashi. Dr. Martens and Undercover go way back. Takahashi is carving out a place in DM’s history, and to mark their 60th anniversary, Dr. Martens asked him to express what their Original boot means to him.
And it’s not just DM’s anniversary- it’s Undercover’s too. It’s been 30 years since Undercover was established and 60 years since Dr. Martens was, and Takahashi has gone the extra mile to mark the occasion. Drawing on his technical approach to design, Takahashi has created a one-off, bespoke bouquet pattern and incorporated it into the boot’s inner. Choosing flowers because they’re an international symbol of celebration, he’s printed them on the sock and lining and across the packaging. The 1460 Undercover is Takahashi’s tribute to DM’s British roots: made in England to the highest standards in DM’s original Wollaston factory and loaded with decades of shoemaking heritage. The boot is crafted from minimalist, British-sourced Black Corduroy- chosen specially by the Japanese designer- and finished with a bouquet printed sock liner. Embroidered with ‘S’ and ‘N’ embroidery on the vamp- short for Spiritual Noise, an Undercover slogan- they’re instantly recognizable as Docs with yellow stitching and black and yellow heel loop. Not to be confused with cowboy boots that are also very fashionable – cowboy boots have been particularly designed to look and be tall. Dr. Martens completely boots have a unique attitude. To know more about the different types of boots, check out Lilly Harvey’s post on Shoe Adviser.
THE COLLECTION DROPS 23.05 AND WILL BE AVAILABLE AT DRMARTENS.COM AND SELECT PARTNERS.
ABOUT THE 1460 REMASTERED
Six decades of self-expression. Six eras of growing with the subcultures that adopted us. Sixty years empowering our wearers. We’ve seen the world change dramatically. But one thing has remained the same. The 1460 boot. Working together with 12 innovative labels, brands and designers, Dr. Martens is marking the boot’s anniversary with a series of one-off reworks. And there’s one dropping once a month, every month throughout 2020.
ABOUT DR. MARTENS
The first pair of Dr. Martens boots rolled off the production line on the 1st April 1960. With its trademark yellow stitch, grooved sole and heel-loop, it was a boot for workers, initially worn by postmen and policemen; comfortable, durable and lightweight in comparison to its competitors at the time. Throughout Dr. Martens history, the brand has been adopted and subverted by diverse individuals, musicians, youth cultures and tribes. These are the people who stand out from the crowd and their journey of self-expression has always been accompanied by a pair of DM’s. The simple silhouette allows people to customize each pair; whilst on a utilitarian level their famous durability and comfort make them ideal footwear for the world of gigs and street fashion. On an emotional level, they are a flag of attitude and empowerment. The Northamptonshire factory where it all began still exists to this day, in the village of Wollaston. A specific range of ‘Made In England’ products are manufactured here by a small, close-knit team of people schooled in traditional shoe-making and the unique process that makes Dr. Martens like no other shoe on earth.
Founded in 1991 by Jun Takahashi, UNDERCOVER is a Japanese fashion imprint who share a mutual punk aesthetic and rebellious attitude with Dr. Martens. With his label epitomizing the essence of ‘Japanese cool,’ Takahashi’s brand was one of the ura-Harajuku movements most coveted secrets for many years. Having shown collections at Paris Fashion Week since 2002, the brand successfully crosses over between streetwear and high-end due to its diverse appeal. When UNDERCOVER released an extensive collaboration collection with New York’s Supreme in 2016 (that included a selection of excellent Anarchy print DMs) the cult brans gained genuine notoriety and admiration with its unapologetic statements and bold graphics.
The collection drops 5/23 and will be available at DRMARTENS.COM and select parteners.
Check out Dr. Martens on Instagram at @drmartensofficial.
Dolls Kill is an online boutique featuring a rebellious spirit and attitude, mixed with a bit of punk rock, goth, glam and festival fashion.
The Buschhhhh Cooler Stocking is a five-foot-long, fully-insulated stocking that can keep its dozen beers as cold as the North Pole for up to four hours. Launched just in time for the holiday season, the stocking is the perfect gift for all the beer lovers on your list this year, and is available now for $20 while supplies last.
The MTGB1000XBD-1 will retail for $1,100 and will be available for purchase beginning in November at standard G-SHOCK retailers including Macy’s, the G-SHOCK Soho Store, and gshock.com.
Revo introduces new 1985 all-glass lense collection that features six styles ranging from 80’s retro-inspired frames with unique metal detailing to a classic sport wrap. Each frame will come in special Revo 1985 packaging. The retail price for the collection ranges from $249 to $279. Durable, lightweight and sporty.
Scarflings is known for having a reputation for providing luxurious high quality scarves, wraps and shawls. The company offers free shipping on orders over $200. Their collection is made to mix and max with your existing wardrobe, offering people a great designer look. The company aims to be environmentally responsible, using natural, compostable and recyclable materials whenever possible. To learn more about Scarflings, or to see their full catalog of products, go HERE.
Double-Insulated Touchscreen Gloves by Mujjo. Developed for those in colder climates. This year they’ve been completely re-engineered so they are able to withstand much colder temperatures thanks to a unique triple-layered construction.
Take advantage of Lexus Performance Driving School [LPDS] in Monterey, California at the iconic WeatherTech Raceway Laguna Seca. This is the 4th year of this program helmed by legendary Nascar driver Scott Pruett alongside of world-class driving instructors. Under his direction, consumers as well as car enthusiasts can learn to become more confident and cognizant drivers with personalized coaching.
The 6th Clothing Co 2019-2020 FW is now exclusively available on their site HERE. Their creed is about reinforcing positivity through action. They donate a small percentage of proceeds to select non-profits on a monthly basis. Free shipping for orders over $50.
Actor, producer and musician; two-time Academy Award® nominee; four-time Grammy nominee and winner; Will Smith is releasing the second collection under his new apparel brand, Bel-Air Athletics.
Solely on sale at belairathletics.com from Tuesday, November 26, and running through mid-December, the limited collection features more than 40 new items of unisex apparel and accessories. Every item in the collection is limited edition and only available as part of this limited sale.
Just in time for the snowy season, Dr. Martens has released a collection of boots designed to combat the icy sidewalks. Introducing the new Wintergrip collection – a new line of boots and shoes specifically designed with a grooved cleat sole, offering superior traction, grip and durability for solid footing on slippery surfaces. They’re even lined with fleece and faux fur to keep your feet warm and made from a water-resistant Snowplow leather, helping them to outlast even the most brutal winters.
The latest UNIQLO UT collaboration celebrates the art of Fortnite, which has become a global sensation since its release in 2017. Featuring popular in-game outfits and items, most notably the iconic Loot Llama, Cuddle Team Leader, and Slurp Juice, the 13-piece line comprises T-shirts in eight unique designs that are sure to be a hit with the fans.
The collection will come in a full range of sizes, priced from $14.90 to $29.90, and will launch in stores and Uniqlo.com on Friday, December 20th
Just in time for Star Wars: The Rise of the Skywalker, check out this Adidas drop HERE.
The official “Star Wars: The Rise of Skywalker” original motion picture soundtrack, with music by John Williams, is out now. Stream it HERE.
The Mandalorian “Chapter 7” is out now. Stream music from the official soundtrack HERE.
If you are trying to stand out this autumn these fashion tips are sure to help you stay in style this season.
Over a quarter of people say that fall is their favorite season.
If you’re one of those people, you’re in luck as we’re now officially in fall. This means your skimpy sundress days are behind you and instead the winter clothing will soon be coming out.
But, in-between times, fall provides you with the chance to get creative and fashionable.
Who doesn’t love a sunny yet chilly day providing you with the opportunity to wear a dress, boots, and a leather jacket?
If you are trying to stand out this autumn season these fall fashion tips are sure to help you stay in style this season.
Choose Autumnal Colors
Let everyone know it’s fall by bringing out your pieces in autumnal colors. Burnt oranges, mustard yellows, dark greens all work well for this time of year.
If you’re someone who likes to keep their wardrobe minimal, choosing these colors is a great way to develop your fall capsule wardrobe.
However, if you want to break from convention, there’s nothing stopping you from mixing it up and throwing in some pastel shades or neon yellows!
Invest in High-Quality
At all times of the year, it’s worth investing in pieces which are of high-quality and will last a lifetime.
You’ll stand out from the crowd if you’re wearing something which looks well made. This doesn’t necessarily mean it has to be extremely expensive.
In a world of fast fashion, it may be impossible to find cheap high-quality products. But, look in second-hand stores and online.
To check the quality of a piece, look at the seam, the pockets, check the material and read reviews of the brand online before spending money.
Pick the Right Boot
A boot is your best friend during fall. It can be a beautiful statement piece to complete your outfit all the while keeping your feet dry!
Autumn showers are a fact of life, but this doesn’t mean you have to look bedraggled after getting caught in the rain!
Make sure you choose a shoe which is water-resistant. This fall, animal print boots are back in fashion. Why not consider a higher boot and pair this with a dress?
Where’s Your Statement Coat?
Another essential for fall is a statement coat. Choose something which works with the rest of your wardrobe.
A fall colored coat may be in a camel or dark red. There are many different options which work well.
As fall turns into winter, you’ll need to switch your coat from one of elegance to one of comfort. So, make the most of these drier days to enjoy a chic outfit!
Pull Out a Blazer
A blazer is a classic look for the fall. You can pair it with jeans for a dressed-down look or with a matching skirt for a smart business outfit.
Your blazer should be tailored if you want to stand out from the crowd. Having a jacket which fits will look better and make any outfit look more expensive.
Add an extra little element to your blazer by sewing on elbow patches. This look is interesting and cool. Not sure how to do this? Learn how to sew a patch, here.
Black Turtlenecks Are Back
The black turtleneck has made a comeback! No longer will you have to sit at your desk with a chilly neck as this item will keep you warm.
You may choose a variety of different colored turtlenecks which can be matched to a range of different outfits.
Pair a black turtleneck with tweed trousers and a chic winter coat for the ultimate fall wardrobe look!
Monochrome Is Chic
Are you looking for a simple outfit you can pull on in the morning that still looks chic? Monochrome is the answer.
Why not wear a white turtleneck with beige trousers? Or, how about wearing a black jumper with black trousers?
In order to look great while wearing monochrome, try wearing a lighter hue on top. This is flattering for most people.
When you’ve put your monochrome look together, pair it with your fall boots, and you’re ready to go!
A Scarf Is a Staple
It’s getting dark earlier and the temperature is dropping. You may be wearing the cutest outfit, but it certainly won’t look sophisticated if you’re shivering!
Pair your coat with a scarf. Choose something which works with the rest of your wardrobe.
Before you go out and spend money, why not look at one of the many scarves you likely already own?
If you have something in a plain color, this should work well. Stick with dark colors, such as black, which work with everything! Remember, the big, chunky scarf is still very much in fashion.
Match your scarf to your gloves. Choose a color which works and will keep you looking classy as you roll up in your coordinated outfits.
Accessorize, Accessorize, Accessorize
Tie your entire wardrobe together with the right accessories. This could be a simple necklace, a tasteful pair of earrings, or something bolder and out there.
You can choose. But, consider the implication of buying new jewelry. Why not buy pieces which are fair trade and doing some good for the world?
Nowadays, there are hundreds of brands which are doing right by the planet! You may consider checking Etsy to see homemade wares too.
Fall Fashion Tips Are Countless!
If you’re trying to build your wardrobe, don’t simply rush out and buy hundreds of fall fashion items. That’s one of the most important fall fashion tips!
You should be building your wardrobe slowly but surely over time to ensure that every piece will stand the test of time. Don’t be afraid to take something back to the shop if it’s simply not right for you!
Have you found this article useful? Check out the rest of our website for similar content!
Two MIT Sloan MBAs will launch a new startup called Season Three this fall. The only direct-to-consumer company focused on the fashion lifestyle space in the accelerator, Adam Klein, MBA ’19, and Jared Johnson, MBA ’20, will offer a product line featuring all-weather Merino wool lined boots engineered at MIT.
“Our product fits an open space within the shoe industry that existing shoes have failed to fulfill. The boots are designed for all humans – they are unisex – making style and comfort accessible to everyone. They encourage the exploration of your surroundings, without sacrificing professionalism,” says Klein.
Johnson says, “The resources, support, and mentorship provided at MIT Sloan were invaluable. They helped us go from nothing to something.”
Meeting in MIT Sloan’s MBA Program, the team combined Johnson’s passion for fashion as well as design experience with Klein’s entrepreneurial, finance and legal experience to create an outdoors brand that they describe as a “marriage of fashion, comfort, and functionality.”
The idea began with a personal need, explains Johnson. “We were walking in Boston on a snowy, cold winter day in big chunky boots. We talked about how boots could be designed better not only in terms of style, but also thermal stability. We wanted to create a comfortable boot that anyone could wear to the office and then move throughout the city during the day and to events after work. Out of that came Season Three.”
Klein adds, “Jared brings a tremendous knowledge of footwear to this venture. Before MIT, he pursued design with the goal of working in the fashion and footwear sector.”
At MIT, they began working on the idea through the MITdesignX program in MIT’s School of Architecture and Planning and received support from the MIT Sandbox Innovation Fund. They also received support and mentorship from the Martin Trust Center for MIT Entrepreneurship as well as feedback from faculty, alumni, and classmates. Through classes, they refined their business plan and marketing strategy.
The cofounders designed the boot at MIT with their “Threedom footbed,” which provides shock absorbing qualities for comfort as well as greater absorption of moisture. The boot is temperature controlled by a combination of merino wool and weather-proof leathers.
“No other product caters to the new lifestyle of the ‘WeWork Generation,’ where someone working 60 hours a week needs fashion to seamlessly flow between professional environments, drinks with friends, and side hustles in between. As a unisex brand, we recognize an eagerness within all humans,” says Johnson. “We believe our boots are a product that advocates for collective unity.”
The founders will participate in the delta v program Demo Day presentations at MIT, New York City, and San Francisco in September. They plan to officially launch their online store in November. The boots will be their initial product and retail at $345.
“We’ve received a lot of interest because the boots were designed at MIT and we occupy a unique position in the fashion lifestyle space. We are taking everything we learned in school to build this company, and we look forward to our launch this fall,” says Jared.
The MIT Sloan School of Management is where smart, independent leaders come together to solve problems, create new organizations, and improve the world. Learn more at mitsloan.mit.edu.
MIT Sloan School of Management, Office of Media Relations 1 Main Street, Cambridge, MA 02142 United States
Native Shoes & Zappos for Good Partner to Turn Recycled Shoes into Playgrounds
Project aims to collect 10,000 shoes by the end of 2018
Native Shoes is excited to announce it’s joining forces with Zappos for Good, the community outreach arm of Zappos.com, the customer service company that just happens to sell shoes, clothing and more, to collect well-loved Native Shoes to be recycled and made into playground matting. The initiative, called The Remix Project, is one of Native Shoes’ programs that aims to have each and every pair of their shoes 100 percent life cycle managed by 2023. Consumers can help build playgrounds by visiting Zappos for Good, requesting a free shipping label, and sending all styles of well-loved Native Shoes to be recycled. The project’s goal is to receive 10,000 recycled shoes by December 31, 2018 and build its first playground in 2019.
“Our customers are always showing us how to keep it lite and have fun when they wear Native Shoes. It seemed like a perfect fit to turn them into something useful, on a playground where communities gather to have fun and play,” said Kyle Housman, President, Native Shoes. “We’re excited to be working with Zappos for Good on this project, what a great opportunity to team up and bring fun to communities.”
“As an advocate for environmental sustainability, joining forces with Native Shoes is an amazing opportunity to help communities do more with less by encouraging an environmental best practice in the retail industry that simultaneously creates a fun space for kids¬–and their imaginations–to run wild,” said Steven Bautista, Head of Zappos for Good at Zappos. “With our overarching goal of delivering happiness, this project’s sustainability efforts allow us to spread smiles on both a national and local level.”
How to Participate in The Remix Project
Recycling Native Shoes is easy:
●Visit the Zappos for Good website
●Select Recycle with Native Shoes – The Remix Project and box up your well-loved Native Shoes (all styles are welcome) in any shipping box
●Login or create a new Zappos.com account and print your special prepaid shipping label
●Attach the label and drop off your box at any UPS Store in the continental United States
To contribute a pair of well-loved Native Shoes today, visit http://zapposforgood.org/recycle/native
For more information or to learn more about The Remix Project, please visit nativeshoes.com
World-renowned celebrity podiatric surgeon and luxury shoe designer Dr. Joan Oloff is thrilled to announce the launch of her namesake footwear brand at Bloomingdale’s. The Joan Oloff Shoes shop-in-shop will open on September 27, 2018 at Bloomingdale’s 59th Street at 1000 Third Avenue in Manhattan.
Designed by a woman in the medical field with a keen knowledge of a woman’s needs in footwear, Joan Oloff Shoes is a fashion footwear collection that combines style, elegance and cutting edge insole design technology for women on the go. The brand is best known for its top selling classic three inch, 9am to 9pm “go everywhere” pump, the Deborah, and the lower kitten heel version, the Callie. These, along with additional classic styles of flats, heels, boots, booties and sandals in eye catching leopard, red suede and every day neutral shades from the Fall/Winter 2018 collections will be showcased on the recently renovated 5th floor shoe complex for several weeks before moving to other Bloomingdale’s locations across the U.S. in a traveling trunk show. The brand will also be available online at bloomingdales.com.
Dr. Oloff will make a personal appearance during her launch event at Bloomingdale’s 59th Street on Thursday, September 27th, 2018 6:00pm – 8:00pm. The event is open to the public, and guests are invited for champagne, lite bites, music and shopping.
The Joan Oloff patent pending insole technology is unlike that of any other brand and has already begun to disrupt the footwear industry. Dr. Oloff’s design aims to protect a woman’s foot and body by eliminating scrunched toes and correcting misalignment of the body that leads to aching legs and back pain that is quite common among many women. It is Dr. Oloff’s tenacity in changing industry standards that has brought light to her brand thus far and will continue to drive her.
The New York opening is a homecoming for Oloff who grew up in her grandfather’s shoe store in Brooklyn and went into the podiatric medical field wanting to make a change after witnessing many women complain about their aching feet and back pain.
“I had seen the damage caused by poorly constructed shoes to so many of my female patients over the years and thought to myself, ‘In this day and age of technology, there has to be a better way to design heels.’ The time is now for women to stop accepting the way shoes have been wrongly constructed for decades by designers who do not have their best interest in mind,” says Oloff.
She continues, “I want to let women know that it doesn’t have to be this way, and my mission is to design shoes that allow women to stand taller, more confident, and focus on being and feeling their best in their day to day lives.”
“When we elevate the lives of women and girls, we elevate society as a whole. I wanted to create a brand for women, by women, to elevate all women!” says Oloff.
The brand has been well received at Bloomingdale’s in San Francisco and Chestnut Hill, MA. Joan Oloff Shoes is excited to be a part of the iconic 59th Street store in New York City and will announce trunk shows at Bloomingdale’s in additional cities across the U.S. in the coming months.