Posts tagged with "G-SHOCK"

Casio G-SHOCK MR-G Series by G-SHOCK for use by 360 Magazine

CASIO’S Kachi-Iro Watch Collection

By: Armon Hayes

Now more than ever, consumer priorities have shifted to become increasingly more selective when it comes to luxury goods. After all, the majority of wise spending decisions are made on the basis of durability, functionality and of course, value. If a dose of retail therapy is required, or you’re deciding on the ideal gift for Mother’s or Father’s Day–whatever the occasion may be­–G-Shock’s 2021 Spring/Summer latest release encompasses the philosophy of combining distinctive CMF design with leading-edge technology; redefining timepieces and the watch industry.

Casio announces the latest additions to its luxury G-SHOCK MR-G Series, with the introduction of the Kachi-Iro Collection. The brand-new MRGB2000B-1A and MRGB2000R-1A take inspiration from kachi-iro, the color of winning and victory in Japanese culture. Kachi-iro is a dark navy-blue color that was preferred by the native samurai warriors, often used for armor and helmets. Both high-end models incorporate ancient Japanese strength and aesthetics that pair well with G-SHOCK’s absolute toughness and top technical features, such as tough movement and standard technology.

The MRGB2000B-1A boasts a full metal band, derived from a traditional Japanese scale pattern used on the surface of the dial. The outer face is cut to a shape that resembles a Japanese fan, creating a stunning impression. The gentle concave surfaces of the hour markers resemble the curve of a samurai sword, while the inner surface of the bezel, inset dials, and logo all incorporate the bold kachi-iro color.

Each model is equipped with a deep layered hardening titanium case, the unique bezel of the MRGB2000R-1A is made of recrystallized titanium. Heat treating titanium creates a distinctive crystal pattern on its surface, which resembles the nie on Japanese sword blades. This model offers a durable fluorine rubber band with a Bishamon tortoise shell finish—a symbol of strength in Japan since ancient times. The only choice here is preference of wristband, dependent on one’s personal style.

My personal favorite is the G-STEEL collection. An owner of their previous edition, moderately priced at $425 and a notable collector’s item, the new GSTB100GC-1A, features an updated two-toned black colorway with refined gold accents. My favorite two finishes combine both style and functionality. The sleek, polyurethane black band and layered guard structure provide durability to enhance the model’s toughness–ensuring that it can withstand any activity.

The G-STEEL collection is fashionable, stylish, and equipped with premium design features–such as a highly scratch resistant black IP (ion plated) bezel with gold IP buttons, and buckle to match the timepiece’s elevated gold accents. As for functions, the watch is equipped with G-SHOCK’s most up-to-date features, including solar-powered charging capabilities, a super LED light and Neo-Brite luminous hands for maximum visibility. The timepiece also boasts Bluetooth technology to pair with smart phones via the G-SHOCK Connected App, offering connectivity, automatic time adjustment, and more!

As of late, this line up of the refined timepieces embodies the process of color material & finish, known as CMF. Unique colors and application techniques with the release of three new additions to its popular G-MS series of women’s watches, the MSGS600G-1, MSGS600-2, and MSGS600G-7, each offer a sporty-yet-elegant look that’s ideal for the multi-dimensional woman on the go.

The luxury watch­­­­­­ comes with understated blue, black, and white resin bands–a staple accessory to elevate any look while providing functionality and a comfortable fit on a smaller wrist. The watch is equipped with standard G-SHOCK technology, including shock resistance, 100M water resistance, daily alarms (5), stopwatch, countdown timer, and full auto calendar to year 2099. It comes available in a rose gold IP bezel, retailing for $200, and stainless-steel bezel at $170.

Mr. Ibe’s dream of creating a watch that never breaks challenges the theory of time and waits for no one. Available now at select G-SHOCK retailers, the G-SHOCK Soho Store, and on G-SHOCK’s website.

Casio G-SHOCK MR-G Series by G-SHOCK for use by 360 Magazine

Casio × G-SHOCK × Wildlife Promising – Limited-Edition MT-G Series Mode

Today, Casio G-SHOCK announces its latest collaboration with Wildlife Promising, an authorized nonprofit organization dedicated to African wildlife preservation, on a limited-edition MT-G series model. Inspired by the African Rock Python, the MTGB1000WLP1 boasts a laser etched band, case and bezel covered in a brown, black, and gold python pattern that is meant to mimic the skin of Africa’s largest python.

Influences from the African Rock Python and Wildlife Promising can be seen throughout the collaboration model’s design. The second hand on the dial sports a bright red color to match the color of the snake’s tongue, while the indicator hand at the 9 0’clock position, emulates the triangular pattern that mimics the top of the python’s distinct head. Wildlife Promising branding can be found on the watch band, as well as the case backing, which is etched with the organization’s mantra and logo, “Love The Sea And The Earth.”

Upholding the premium features of the original MTGB1000 base model, the MTGB1000WLP1 arrives with Bluetooth® connectivity and time synchronization via the G-SHOCK Connected app and Multi-Band 6 radio-controlled timekeeping, Tough Solar power, sapphire crystal for enhanced scratch resistance, a dual dial display, and more.

The limited-edition MTGB1000WLP1 also comes equipped with standard G-SHOCK technology such as:

  • Triple G Resist (Shock, Vibration and Centrifugal Force Resistance)
  • 200M Water Resistance
  • LED (Super LED)
  • Stopwatch (24Hr)
  • Daily Alarm
  • Countdown Timer (24Hr)
  • Full Auto Calendar
  • World Time (39TZ / 27Cities + UTC) 

The MTGB1000WLP1, which retails for $1,300 will be available for purchase this December at select G-SHOCK retailers, the G-SHOCK Soho Store, and gshock.com.

ABOUT WILDLIFE PROMISING

Wildlife Promising is a certified NPO that tackles issues related to wildlife conservation and coexistence among wildlife and people in Africa. Conservation ecology studies are conducted around Nairobi, in the Massai Mara National Reserve, and in northern Kenya, looking at interaction between wild animals and human beings. Based on this academic research, the group seeks to create a better living environment for both wildlife and people by carrying out social action and conservation activities.

ABOUT G-SHOCK

CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up.” www.gshock.com 

ABOUT CASIO AMERICA. INC.

Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casio.com/home.

G-SHOCK releases Earth Tone Color Series and Utility Marble Series as announced by 360 MAGAZINE.

New G-SHOCK Series

Today, Casio announces two new, fashion-forward collections of G-SHOCK men’s timepieces. The Earth Tone Color Series and the Utility Marble Series combine the iconic toughness of G-SHOCK with technical features and color palettes that bridge the gap between style and functionality.

Earth Tone Color Series

The GA2110ET-2A and the GA2110ET-8A headline the Earth Tone Color Series in sleek, dark navy blue and gray colorways. Both watches maintain the classic octagonal bezel design features from the base GA2100 model in an updated, slim case. The timepieces uphold the strength of a typical G-SHOCK with an ultra-tough Carbon Core Guard structure that remains easy to read no matter where you are with Neobrite luminous watch hands.

The GA2110ET-2A and GA2110ET-8A retail for $110 each.

UTILITY MARBLE Series

The theme of paying tribute to the natural colors from the Earth continues with the Utility Marble series, which utilizes a mixed color resin molding technology to create designs that reflect similar styles to geological formations. This lineup includes several models with G-SHOCK’s most updated features, for example the GA2000WM-1A boasts a Carbon Core Guard structure and a large front button, with a black bezel for a simple, subdued look, while the combination analog-digital GA700WM-5A features a large bezel to create a bolder design. Rounding out the trio is the DW5600WM-5, which comes in G-SHOCK’s iconic origin case shape, with a two-tone design and a complementary blue-green EL backlight to give it a sleek look.

The GA700WM-5A and DW5600WM-5 retail for $110 each, while the GA2000WM-1A retails for $130.

All models in the Earth Tone Color Series and Utility Marble Series will be available for purchase at the end of November at select G-SHOCK retailers, G-SHOCK Soho Store, and gshock.com.

G-SHOCK x New Era

Casio announced that it joined with longtime collaborator New Era Wednesday for a brand new timepiece.

The GM110NE-1A is a celebration of New Era’s 100th anniversary and includes the classic headwear brand’s flag logo at the 3 o’clock position on the watch’s face.

The gold accents work in conjunction with an engraved gold IP case back that features inscriptions reading “100 1920-2020,” a tribute to New Era’s long and storied history.

While carrying the design of the G-SHOCK GM110, the GM110NE-1A has a dark gray metal-forged and polished IP bezel.

The GM110NE-1A also comes with two bands.

One is a black cloth band lined with green, similar to New Era’s famous 59FIFTY hat. It also has a gold buckle and band keepers on the underside, a nod to the sought after 59FIFTY cap, gold buckle, band keepers, an embroidered New Era logo and a gold-speckled back.

The other is a gold-speckled black urethane band with a stainless-steel keeper.

G-SHOCK released a video for everyone to see all the features of their new design. You can see it by clicking right here.

The GM110NE-1A comes with signature G-SHOCK technology like:

-200M Water Resistance

-Shock Resistance

-Magnetic Resistance

-Super Illuminator Auto LED Light

-3-year battery

-5 Multi-Function Alarms with 1 Snooze Alarm

-World Time (31 Time Zones + UTC / 48 Cities)

-1/100th Sec. Stopwatch (24Hr)

-Countdown Timer (1Sec., 24Hr)

-12/24 Hr. Time Formats

-Full Auto Calendar

It is available in Nov. and will retail for $340. It can be purchased through select G-SHOCK retailers, the G-SHOCK Soho Store and online on G-SHOCK’s website.

G-Shock Collaborates with Royal Air Force

G-SHOCK RELEASES COLLABORATIVE GRAVITYMASTER TIMEPIECE WITH THE ROYAL AIR FORCE

New Model Marks the Second G-SHOCK Timepiece as an Official Partner to Her Majesty’s Armed Forces

Casio announces the release of a brand new, limited-edition GRAVITYMASTER timepiece in collaboration with the Royal Air Force (RAF) of the British Ministry of Defense. The GRB200RAF-8A, which is part of G-SHOCK’s popular GRAVITYMASTER series and designed with aviation professionals in mind, is built with an updated Carbon Core Guard structure, carbon-infused resin bezel and resin band.

The premium Carbon-insert Bezel that is engineered within the GRB200RAF boasts a three-layer structure that provides the utmost strength to withstand harsh conditions pilots are faced with on a daily basis. The top layer is also semi-transparent to reveal the carbon material inside for a tough, yet stylish look.

The collaborative timepiece also arrives with practical details including extra-large buttons set at different angles and shapes to prevent operating error while wearing gloves, a bright green dial and digital display for improved readability under harsh situations, and more.

The new GRB200 RAF also boasts updated technical features such as automatic compass correction capabilities, Bluetooth® connectivity through the G-SHOCK Connected App featuring Mission Log, Quad Sensor technology that includes a compass, thermometer, altimeter/barometer, and step tracker, and Super Illuminator LED light, making it easy and reliable for pilots to use no matter where they are located.

The GRB200RAF-8A retails for $370 and will be available this November at select G-SHOCK retailers, G-SHOCK Soho Store, and gshock.com.

Watch illustration done by Mina Tocalini of 360 MAGAZINE.

G-SHOCK x Clear Camo Collection

Today, Casio announces the release of a new line-up of men’s G-SHOCK models with striking translucent, metal camouflage prints. The new models share the strength and design features of three of G-SHOCK’s most popular silhouettes, the origin G-SHOCK 5600, the DW6900, and GA110, bringing a nostalgic, yet eye-catching new look to these iconic models.

The new transparent camo series arrive in a one-of-a-kind look with a premium, laser-engraved camouflage metal bezel and fully translucent camouflage-printed band. The GM5600SCM-1 features the renowned square case of the original G-SHOCK, while the GM6900SCM-1 and GM110SCM-1A bring superior strength in updated styles with forged metal bezels that accentuate the translucent camouflage pattern.

In addition to this updated look, the latest line-up from G-SHOCK comes with the brand’s most up to date technical capabilities, including an EL backlight to provide enhanced visibility for any time of day, and the GM110SCM-1A boasting magnetic resistant technology.

G-SHOCK released a new watch just this past month. The 360 MAGAZINE announced that “G -SHOCK announces the release of the MTGB1000VL-4A, an all-new, limited-edition to the popular MT-G line up of premium men’s watches. The new model boasts a striking, multi-colored design and rainbow ion-plate bezel that represents volcanic lightning.”

The G-SHOCK watches are revolutionary for the Casio offering “electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness,” according to the companies site. The G-SHOCK watch was created by Casio engineer, Kikuo Ibe, in 1981 when he had broken a pocket watch his father had given him.

He then set out to make a watch that could go through stress without breaking. After 200 prototypes, Ibe released the G-SHOCK watch.

Since the creation, multiple models have been released offering something for every one. His watch has truly proved to be indestructible. InsideHook reported that, “Just over two years ago, officials from Guinness World Records drove a 24.97-ton dump truck over a Casio G-SHOCK in order to test the ticker’s claim to be the world’s toughest watch. 

Though the massive truck Guinness used for the test gave the DW5600E-1 model quite a licking, the iconic square-case watch kept on ticking, setting a new world record for the heaviest vehicle to drive over a watch without breaking it.”

Now with a new model of watches being released this October, Casio, G-SHOCK and Ibe are continuing to revolution watches.

The GM110SCM-1A will retail for $230, and the GM5600SCM-1 and GM6900SCM-1 will retail for $210 each. The models will be available this October at select G-SHOCK retailers, G-SHOCK Soho Store, and gshock.com

G-SHOCK Releases New MT-G Model

G-SHOCK RELEASES STRIKING MT-G MODEL INSPIRED BY VOLCANIC LIGHTNING

New, Premium Model Boasts Vivid, Multi-Colored Design and Semi-Translucent Red Band to Represent the Build Up of Magma

Today, Casio G-SHOCK announces the release of the MTGB1000VL-4A, an all-new, limited-edition to the popular MT-G line up of premium men’s watches. The new model boasts a striking, multi-colored design and rainbow ion-plate bezel that represents volcanic lightning.

A red, blue and white color scheme for the hour, minute and second hands sets them off against the black of the dial and gold hue of the index. A rainbow vapor deposition finish colors the inset dial ring with blue-to-violet gradations. The model’s rainbow-colored bezel makes subtle coloring differences resulting in a unique gradation for each MTGB1000VL-4A, no two watches will look alike.

The MTGB1000VL-4A is also the first MT-G model to use a soft red urethane material for the band, which is made to represent the illusion of magma bubbling up. Fine resin gives the band connection a look of transparency.

The latest MT-G model features a combination of premium style and absolute toughness with an updated Core Guard structure that links the bezel and back cover with planar parts. This tough case construction provides Triple G Resist: Shock Resistant, Centrifugal Gravity-Force Resistant and Vibration Resistant. The timepiece also arrives with Bluetooth ® connectivity that provides automatic time adjustment, easy watch setting, world time for over 300 cities, home time/world time switching, alarm setting and phone finder function. In addition, the newest premium MT-G has solar-power, Multi Band 6, dual dial world time display, Super Illuminator LED light and more.

In addition to the introduction of this limited-edition MT-G, G-SHOCK has unveiled an exclusive video taking consumers through the features of the timepiece, which can be viewed HERE.

The newest addition to the MT-G collection comes with additional standard G-SHOCK technology such as:

  • 200M Water Resistance
  • Shock Resistance
  • Auto-Hand Home Position Correction
  • 1/1 Stopwatch (24Hr)
  • Daily Alarm

The MTGB1000VL-4A, which retails for $1,100 will be available this September at select G-SHOCK retailers, G-SHOCK Soho Store, and gshock.com.

G-Shock Releases New Aviation Line

Today, Casio introduces an all-new model to its popular G-SHOCK Master of G collection of men’s tactical watches, Designed with aviation professionals in mind, the GRAVITYMASTER, GRB200 boasts three colorways with a unique Carbon Core Guard construction, carbon-infused resin bezels and resin bands in black (GRB200-1A), orange (GRB200-1A9) or blue (GRB200-1A2) to provide elevated strength and durability in lightweight cases.

The new GRB200 packs essential functions and all the accuracy and functionality required for flight. Its carbon core guard structure protects the module with a resin case reinforced with carbon fibers. In addition, the model features a brand new and unique button design with large buttons set at different angles and shapes arranged in a way to resemble a fighter jet control stick with powerful button guards to prevent operating errors while wearing gloves.

The GRB200 has G-SHOCK’s most-premium features, including a Carbon-insert Bezel that’s engineered with a three-layer structure to provide the utmost strength and capability to withstand harsh conditions pilots handle on a daily basis.  The top layer is semi-transparent to reveal the carbon construction inside.

Packed with a number of technology features, the GRB200 offers tactical functions for all level of aviation enthusiasts.  When synced with a Bluetooth®-connected smartphone, via the G-SHOCK Connected App, the GRB200 offers a Mission Log function that records altitude points from the watch and GPS points from the phone. The Calorie Consumption Display calculates data from the step counter and takes altitude measurement into account. The Location Indicator records a current location on the app, and the watch acts as a backtracking device by pointing to the location with the second hand and showing the distance on the LCD display. The watch automatically adjusts the time through the Bluetooth connection and has a phone finder function. The menu mode on the LCD display is also customizable. All these features are accessible and easily viewed on the G-SHOCK Connected smartphone app.

The GRB200 arrives with updated features like automatic compass correction capabilities, two-year battery life, and Quad Sensor technology that includes a compass, thermometer, altimeter/barometer, and step tracker, making it easy and reliable for pilots to use under any situation.

As part of the release, G-SHOCK has unveiled an exclusive landing page taking consumers through the features, which can be viewed HERE.

The newest addition to the GRAVITYMASTER collection comes with additional standard G-SHOCK technology such as:

  • 200M Water Resistance
  • Shock Resistance
  • Vibration Resistance
  • Double Super LED Lights
  • Neo-Brite Luminous Hands & Markers
  • World Time (38 Time Zones / 38 Cities + UTC)
  • Sunrise & Sunset Data
  • 1/100th Sec. Stopwatch (24Hr)
  • Countdown timer
  • 5 Multi-Function Alarms
  • 12/24 Hr. Time Formats
  • Full Auto Calendar

The GRB200 will retail for $350 and will be available for purchase this September at select G-SHOCK retailers, the G-SHOCK Soho Store, and gshock.com.

Rita Azar illustrates a design article for 360 MAGAZINE

G-SHOCK

Casio announced the release of the G-SHOCK GMWB5000TCF-2 on Thursday, the newest addition to the Full Metal GMWB5000 collection.

The new design is composed of a lightweight titanium case and band, DLC coating to prevent scratching and a blue camouflage design.

This new watch offers premium G-SHOCK features like Two-Way Time Sync technology which combines Bluetooth and Multi-Band 6 to show the correct time anywhere in the world. The model also offers a STN digital display to improve readability for the wearer.

It also self-charges with solar technology, aiming to combine practicality and functionality with style.

The GMWB5000TCF-2 retails for $1,700 and can be found online with G-SHOCK, in retail stores and at G-SHOCK’s Soho location.