G-SHOCK Orange Suits via DXD Agency for use by 360 MAGAZINE

G-SHOCK & AUGUSTINE LA

AUGUSTINE LOS ANGELES RESTOCKS G-SHOCK’S SOLD-OUT MODEL WHICH PAYS HOMAGE TO ICONIC ORANGE SPACESUITS.

G-SHOCK’s latest sold-out timepiece will be available this Friday exclusively at Santa Monica menswear boutique Augustine Los Angeles.

  • The GWM5610NASA22-4 retails for USD 170 and is available from Friday, August 5, for the first time in the United States at Augustine Los Angeles and is available both in-store and online while stock lasts.
  • The watch was released earlier this week and sold out on G-SHOCK’s website; Augustine is the first retail store to drop the GWM5610NASA22-4 in the US.
  • Augustine Los Angeles opens its first retail store in Santa Monica on Friday, August 5 at 410 Broadway, Santa Monica, CA 90401.

Casio pays homage to iconic orange astronaut suits with the release of the G-SHOCK GWM5610NASA22-4, the third limited-edition timepiece in the series. The latest model, which celebrates space exploration, comes with advanced technical capabilities like Tough Solar Technology and Multi-Band 6 Atomic Timekeeping. Styled after the iconic orange suits worn by astronauts, the new model mirrors this famous aesthetic with an all-orange case and band and an American flag adorning the black band loop.

The orange uniform, known casually as a “pumpkin suit,” is a full-pressure suit used by astronauts during the ascent and entry portions of flights. Along with the eye-catching pop of color, the model also includes the astronaut insignia on the lower band and an engraving of an astronaut on the case back. Additionally, the watch dial intertwines black, white, and blue colorways against a positive LCD, and the watch packaging is inspired by the metal launch pad bridge out to the orbiter.

The limited-edition timepiece also features several improved technical characteristics compared to the first two models. Among the new features is Multi-Band 6 Atomic Timekeeping, which provides radio-controlled time syncing, allowing the watch to automatically update the time without manual adjustments based on the user’s home-city setting, and Tough Solar Power, allowing the watch to convert power from even the weakest light sources.

The new model also includes G-SHOCK features, including:

  • 200-meter water resistance
  • Full auto LED light, w/afterglow
  • World time31 time zones (48 cities +coordinated universal time), daylight saving on/off
  • 1/100-second stopwatch (24 hour)
  • Countdown timer (24 hour)
  • 5 daily alarms (with 1 snooze alarm)
  • Selectable Month/Day or Day/Month date formats
  • Multi-lingual day of week display (ENG, ESP, FRA, DEU, ITA, PYC)
  • Button operation tone (on/off)
  • Power Saving
  • Full auto-calendar 

About AUGUSTINE LOS ANGELES

“Take care of your body as if you’ll live forever, and your soul as if you’ll die tomorrow.

Augustine Los Angeles is an independently owned retail and brand project created by a syndicate of respected designers, artists, and fashion entrepreneurs. Each team member has exhaustive experience in their field and well-deserved notoriety built on the success of previous projects, which include some of California’s most recognizable streetwear brands. Augustine Los Angeles produces classic, high-quality apparel and accessories for all facets of contemporary life.

Augustine Los Angeles opens its first brick-and-mortar store in Santa Monica on Friday, August 5, 2022; this is just the beginning. More soon. Augustine.la IG: @augustinelosangeles

About G-SHOCK

CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up.” HERE.

About Casio America, Inc.

Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit HERE.