Posts tagged with "Super Bowl"

Seton Hall player illustration by Heather Skovlund for 360 Magazine

Baseball’s All-Star Game

Majority of Fans Support Removal of Baseball’s All-Star Game from Atlanta, Possible Removal of Super Bowl from Arizona Over Voting Laws

Support for Boycott of Beijing Olympic Games Over Human Rights Issues; Support for Athletes, Leagues, Unions Championing Social Change

By a 55-31 percent margin, a new Seton Hall Sports Poll has found that sports fans across the country support Major League Baseball’s decision to move the All-Star Game out of Atlanta in the wake of Georgia’s new voting laws. Those who call themselves “avid fans” are even more supportive, agreeing with MLB by a 67-25 percent margin. 

The general population was also in support of the move from MLB by a 49-31 percent margin, with 20 percent indicating “don’t know/no opinion.” The “don’t know/no opinion” choice was recited by 14 percent of sports fans and only eight percent of avid fans.

These were the findings of a Seton Hall Sports Poll conducted April 23-26 geographically spread across the United States using a national representative sample weighted according to gender, age, ethnicity, education, income and geography based on U.S. Census Bureau figures. The Poll had 1,563 adult respondents with a margin of error of +/- 3.2 percent. 

Super Bowl Removed from Arizona?

Almost exactly the same level of support was shown for the possibility of moving the 2023 Super Bowl out of Arizona should that state follow Georgia with similar voting law changes. By 55-32 percent (13 percent don’t know/no opinion), sports fans would support moving the game, with avid fans in support of a move by 64-27 percent (9 percent don’t know/no opinion). Among the general public, there is also support for moving the game by 49-30 percent with 21 percent in the “don’t know/no opinion” category.

“When I had the profound pleasure of meeting with Nelson Mandela in 1993 as the Executive Director of the National Basketball Players Association, he encouraged us to use our positions in sport to become agents of change,” said Seton Hall Professor Charles Grantham, director of the Center for Sport Management within the Stillman School of Business. “It is perhaps a long time in coming, but there would seem to be more support than ever for that proposition amongst the leagues, the players and the fans as well as the general public. But so far, the moves are largely symbolic and will require the leagues to utilize their strong political lobby to effectuate legislative and policy change.”

An Olympic Boycott for Beijing Games?

Moving on to the global stage, respondents to the poll were also asked about a possible boycott of the 2022 Winter Olympics in China, a country often cited for human rights violations. Asked if they would support a boycott of the games, 55 percent of the U.S. general population said yes, with only 23 percent saying no, and 22 percent saying they did not know or held no opinion. Among sports fans, support for a boycott rose to 57 percent vs. 27 percent opposed to a boycott, and among avid fans, 65 percent said yes to a boycott vs. 23 percent saying no. The don’t know/no opinion responses were 16 percent and 12 percent respectively for these self-described fans.

With Allies?

When Americans were asked if they would support an Olympic boycott if multiple countries joined in, the “yes” numbers (in favor) rose to 60 percent for the general population, 62 percent for sports fans and stayed even at 65 percent for avid fans.

Should Athletes Be Able to Participate Independently if Their Countries Boycott the Olympics?

On the question of whether athletes should be able to compete without representing their countries (if their countries were boycotting), the general population said yes by more than a 2 to 1 margin (49-23 percent), with 28 percent registering don’t know/no opinion. Among sports fans, the yes margin was even greater at 54-23 percent (with 23 percent don’t know/no opinion). Support for athletes competing individually rose again among avid fans to 63-23 percent with 14 percent saying don’t know/no opinion.

Should Leagues and Teams Use Their Influence To Affect Social Change?

 Asked whether organizations (sports leagues and teams) should use their influence to affect social change, the general public supported such actions by a 48-36 percent margin with 16 percent answering don’t know/no opinion. The level of support for teams and leagues wielding their influence to affect social change rose to 52 percent for sports fans and 61 percent for avid fans. 

Should Governments Use Sporting Events To Influence or Affect Social Change?

Asked whether governments should use sporting events to affect social change, the general public supported such actions by a 43-38 percent margin with 19 percent answering don’t know/no opinion. The level of support for governments wielding their influence to affect social change through sport rose to 48 percent for sports fans and 61 percent for avid fans. 

Players and Players Associations?

Asked if athletes and/or players associations should use their influence to affect social change – 51 percent of the general population said yes, compared to only 35 percent no and 14 percent who said they did not know or had no opinion. Support for the players’ advocacy rose among sports fans to 55 percent with 34 percent opposing. Among those who describe themselves as “avid fans,” those in favor rose again to 65 percent with opposition declining to 28 percent (11 and seven percent, respectively, saying don’t know/no opinion).

“The question of moving major events in response to legislation or boycotting the Olympics gets to the heart of sports and society, and one influencing the other,” said Grantham. “If the leagues, teams and players continue to wield their economic and political power as agents of change, the potential for real and meaningful impact can be realized.”

Questions and charted breakdowns may be found below; an online version of this release may be found here.

ABOUT THE POLL

The Seton Hall Sports Poll, conducted regularly since 2006, is performed by the Sharkey Institute within the Stillman School of Business. This poll was conducted online by YouGov Plc. using a national representative sample weighted according to gender, age, ethnicity, education, income and geography, based on U.S. Census Bureau figures. Respondents were selected from YouGov’s opt-in panel to be representative of all U.S residents. This poll release conforms to the Standards of Disclosure of the National Council on Public Polls. The Seton Hall Sports Poll has been chosen for inclusion in iPoll by Cornell’s Roper Center for Public Opinion Research and its findings have been published everywhere from USA Today, ESPN, The New York Times, Washington Post, AP, and Reuters to CNBC, NPR, Yahoo Finance, Fox News and many points in between. 

The Weeknd illustration by Heather Skovlund for 360 Magazine

The Weeknd × House of Balloons

THE WEEKND TO RE-RELEASE LANDMARK DEBUT MIXTAPE HOUSE OF BALLOONS IN ITS ORIGINAL FORM ON ALL DIGITAL SERVICE PROVIDERS FOR 10YEAR ANNIVERSARY  

MIXTAPE AVAILABLE MARCH 21
 
LAUNCH TO INCLUDE 1,000 LIMITED EDITION VINYL AND EXCLUSIVE MERCHANDISE

Ten years ago, an anonymous force emerged from the shadows in Toronto and took the first step towards changing popular music forever. The story started before nominations at the Academy Awards and halftime shows at the Super Bowl. On March 21, 2011, The Weeknd first unveiled his groundbreaking debut mixtape House of Balloons. A decade later to the date, it will be made available on all streaming platforms for the first time in its original incarnation, including original samples. This marks the first time House of Balloons has appeared on DSPs in its purest and most powerful form.
  
Additionally, The Weeknd will unveil an exclusive merchandise drop to celebrate the moment. Among many highlights, it features a collaboration with Daniel Arsham’s new interpretation of the iconic cover art and 1,000 limited-edition vinyl. Fans may purchase on the website on March 21 @ 3 PM EST for 48 hours only.
 
In Daniel Arsham’s words, “the summer of 2011 will always be marked by House of Balloons. Like a time travel device, the album transports me back to that specific moment in time every time I listen. It is a great privilege to work with The Weeknd and the XO Team to reimagine the iconic album art of House of Balloons as an eroded sculpture for the ten-year anniversary.  Alongside the transparent vinyl and eroded album artwork – we also worked on a collection of merchandise including a Varsity Jacket, blending my own aesthetic with that of The Weeknd’s.”  The interior of the varsity jacket will feature a custom camouflage pattern, mixing The Weeknd’s silhouette with Arsham Studio colorways inspired by and reminiscent of The Weeknd’s outfit at his first live show in 2011 at Toronto’s Mod Club.
 
Capping off 2011, House of Balloons graced over a dozen year-end lists. Complex christened it the “best album of 2011, while it landed in the Top 10 of annual roundups by Stereogum at #5, The A.V. Club at #6, and Pitchfork at #10. It closed out the year as Metacritic’s “third-best reviewed project of the year.” As the genesis of The Weeknd’s mythos, its influence only continues to grow.

Tom Brady illustration by Kaelen Felix for 360 MAGAZINE super bowl article

Super Bowl LV Essentials

The Super Bowl brings in almost 100 million viewers a year and Super Bowl parties have become many people’s favorite part of the special Sunday. Although Super Bowl parties will be less likely this year, a good drink is always necessary for the big game. 360 Magazine has put together a list of drink recipes for the Super Bowl that are both classic and delicious.

THE D’USSE NEW FASHIONED

Glassware: Rocks

Ingredients:

  • 2 parts D’USSE VSOP Cognac
  • ¾ part simple syrup
  • 3 dashes Angostura Bitters
  • orange peel and brandied cherry to garnish

Method: Add all ingredients into a mixing glass with ice. Stir until cold. Strain into a rocks glass with a large-format ice cube. Twist orange peel over the cocktail to release the oils.

New Fashioned Image for 360 Magazine

Elysian Brewing – Full Contact

Created with a hop combination including centennial, simcoe and strata, Full Contact invites drinkers to a bittersweet initiation that few can resist. Cloaked in a semi-translucent haze, Full Contact features a unique fruit-forward flavor, connecting drinkers to a tangent of wistful memories through notes of tangerine, cream soda and fresh honeydew, along with floral and slightly resinous aromas. 

Full Contact, which is rolling out nationwide in 6-pack cans and on draft, joins Contact Haze as a member of Elysian’s Contact family. Also joining the Contact family later this year is Altered Contact (6.8% ABV), a Tart IPA which offers a refreshing alternative to the usually generous hop-forward flavors of the style. A Trilogy Pack featuring all three beers in the Contact Family will be available in March 2021. 

Full Contact Product Image

Oakley Special-edition Super Bowl LV Eyewear

The stage is set for the big game, and to help fans gear up for Super Bowl and the epic showdown between the Kansas City Chiefs and the Tampa Bay Buccaneers, Oakley, the official eyewear of the NFL, has released special-edition Super Bowl LV eyewear for the game, along with team-specific eyewear for Chiefs and Bucs fans.

Patrick Mahomes II Signature Series  $196 USD

NFL MVP, Super Bowl MVP and Champion. Face of a franchise. Future of his position. Dynasty-maker? Patrick Mahomes II has accomplished more in his first three years in the NFL than most would dare to dream to achieve in a career. To celebrate his accomplishments and support the Quarterback in this year’s game, check out his Signature Series Collection with Oakley.  

Tampa Bay Buccaneers Holbrook $176 USD

See every touchdown in style and represent your team in this special-edition NFL Holbrook™, featuring Prizm™ Lens Technology, official team logo lens etch and team color accents throughout. 

SBLV Portal X $216 USD

Remember this historic moment and shop the NFL Super Bowl LV Portal X sunglasses, designed with Super Bowl LV logos and colors.

Oakley Super Bowl Image

Caramelized Onion Crostini

Serves 10-12 people

Ingredients

  • 1 wedge Parrano® Originale Cheese, shaved
  • 24 slices French Bread Baguette, ¼ inch thick toasted
  • 1 cup caramelized onions
  • 2 sprigs fresh thyme, chopped

This pairing can be modified based on flavor preferences and/or special dietary needs.

Instructions

Amplify this party favorite by coupling the sweet flavor of caramelized onions with notes of nutty Parmesan and creamy gouda from shavings of Parrano® Originale Cheese. For an even more decadent pairing, add the rich flavor of Italian black truffles by substituting Parrano® Originale for Parrano® Truffle.

Go to www.parrano.com for many exciting pairings featuring Parrano. Follow us on Instagram for more great ideas.

Game Day Cheese Boards

A Dutch Masterpiece® www.adutchmasterpiece.com,  the award-winning cheese that is a work of art, has begun to unveil a fresh new brand redesign that includes new packaging and revamped website devoted to drawing cheese lovers to the amazing line-up.   The redesigned packaging features readily identifiable and memorable Dutch painters and their recognizable work while providing informative tasting notes of the product to better educate people about the cheese line and its delicious taste and texture.   The new packaging for both the wheel and wedge provides a more powerful image of the current product, which is designed to stand out in the cheese case. Whether it is for a Super Bowl party or an at-home special occasion, A Dutch Masterpiece offers the art of cheese entertaining.

Look for the new packaging of this award-winning collection, which will feature the full cheese profile front and center for the entire collection, which includes:

Rembrandt- Traditionally ripened for one year, this award-winning Extra Aged Gouda Cheese has a firm texture, a robust flavor, and an exceptional taste. World Championship Cheese Contest World Champion in 2004, World Cheese Awards 2016 Gold

Vincent – Where Gouda Meets Parmesan flavor, this rich, sweet-tasting fully ripened for six months Dutch Cheese releases pleasant characteristic bursts of flavor with every bite. World Cheese Awards 2013 Gold

Frans Hals – A rich aged Dutch goat cheese that is naturally matured up to six months. Frans Hals is made from 100 percent goat’s milk to create a unique full-bodied taste and delicate aroma. World Cheese Awards 2016 Super Gold

Vermeer – Traditionally ripened for five months, this award-winning aged Dutch Gouda cheese has a delicate, fruity taste with a delightful flavor. World Championship Cheese Contest World Champion in 2012, World Cheese Awards 2013 Gold

BODYARMOR EDGE

BODYARMOR, the fastest-growing sports drink in the country, launched its first-ever sports drink plus natural caffeine, BODYARMOR EDGE.

BODYARMOR EDGE combines the same functionality of BODYARMOR Sports Drink – including the same base hydration formula – with caffeine to give consumers an EDGE on the competition, no matter the game or goal.

Designed to deliver the latest in active hydration and sports nutrition, BODYARMOR EDGE provides over 1,000mg of hydrating electrolytes, plus 100mg of caffeine. This hydrating sports performance drink with caffeine is sure to keep you energized for all of Super Bowl Sunday.

BODYARMOR EDGE sports drink

Super Bowl LV Championship Gear

Lids sell all official championship gear for Super Bowl LV and this year is no different. Lids have designed a line of gear that highlights the Tampa Bay Buccaneers as the Super Bowl LV winner. The collection even features a Tom Brady jersey that represents the legend’s new team and first Super Bowl win after leaving the New England Patriots. A list of all Lids brick & mortar locations selling championship product in-stores already can be found here and products are available online here.

Tampa Bay shirt image super bowl LV

360 football illustration for sports articles

THE ECONOMIC SUPER BOWL

In midst of a pandemic that devastated society, including sports, the total wealth of 64 billionaire sports barons shot up by $98.5 billion, or over 30 percent. Taxpayer subsidies for stadiums of 26 billionaire team owners have totaled $9 billion since 1990, with most in last decade.

We won’t know the winner of this year’s Super Bowl till Sunday, but we already know the big winners in our COVID-ravaged economy include dozens of billionaire sports barons.

On the eve of the big game, and after 10 plus months of the pandemic, 64 billionaire owners of major league sports franchises—including the AFC champion Kansas City Chiefs’ Hunt family and the NFC champion Tampa Bay Buccaneers’ Glazer family—have enjoyed a $98.5 billion rise in their collective net worth, a 30 percent increase, as millions of fans have fallen ill, lost jobs, neared eviction, gone hungry and died due to the coronavirus.

The 64 billionaires, who together own or co-own 68 professional sports franchises, had a combined wealth of $426 billion on January 29, 2021. This number is up from $326 billion on March 18, 2020, roughly since the start of the pandemic lockdowns, according to a new analysis by the Institute for Policy Studies (IPS) and Americans for Tax Fairness (ATF), and data analysis from Forbes and Wealth-X. (Note: The increase in total billionaire wealth from March to January was $100 billion, but has been adjusted to $98.5 billion because an additional billionaire reached that status in January 2021.)

The sports billionaires’ private gain in the midst of so much public pain is particularly galling since many of their franchises have been the beneficiaries of taxpayer handouts. Over the past several decades, according to data maintained by Field of Schemes, 28 pro sports teams owned by 26 billionaires have received $9 billion in taxpayer subsidies (see Table here) to help build or update stadiums and arenas and make other investments that billionaires could presumably afford on their own. These publicly subsidized team owners have seen their wealth increase $45 billion since mid-March.

For the full report go to Pandemic Super Bowl 2021: Billionaires Win, We Lose.

Over the past five years—when a lot of sweetheart tax deals were cut—the collective wealth of sports billionaires shot up $165 billion, or 67 percent. Their combined wealth of $247 billion in March 2016 had grown to $426 billion by January 29 of this year. (Nine billionaires on the list in 2021 were not billionaires in 2016, accounting for the $14 billion discrepancy.)

The $98.5 billion wealth gain by 64 sports franchise billionaires since March 2020 could pay for:

  • A stimulus check of $1,400 for over 70 million Americans—almost half of the 153 million people who likely will be eligible under the pandemic relief plan proposed by President Biden based on the 2020 stimulus payments.
  • More than one-third of the $290 billion cost of providing $400-a-week supplements to existing unemployment benefits through September, as proposed by President Biden in his COVID rescue plan.

March 18 is used as the unofficial beginning of the pandemic because by then most federal and state economic restrictions responding to the virus were in place. Moreover, March 18 was also the date on which Forbes estimated billionaire wealth for the 2020 version of its annual report. That report provided a detailed baseline that ATF and IPS have been comparing periodically with real-time data from the Forbes website. [See past reports here] This methodology has been favorably reviewed by PolitiFact.

Last March is when the nation’s emergency response to the deadly virus threw professional sports, along with the rest of society, into turmoil. Thousands of low-paid stadium and arena workers lost their jobs as sports seasons were cancelled and curtailed.

The long winning streak of America’s billionaire sports owners is just part of the dominance of a national dynasty of 661 U.S. billionaires whose wealth has grown by $1.2 trillion, or 40%, during the pandemic. The number has climbed from $2.9 trillion on March 18 to $4.13 trillion, as of January 29, 2021 (see link here for all data).

Though only one of their teams will lift the Lombardi Trophy as Super Bowl champs this year, both the Chiefs’ Hunt family—specifically, Ray Lee Hunt and W. Herbert Hunt—and the Bucs’ Glazer family will continue their long reigns among the nation’s biggest economic winners. The Hunts’ net worth is estimated by Forbes at $6.3 billion, up $482 million during the COVID crisis. The Chiefs received $250 million in taxpayer subsidies for stadium renovations in 2006.

The Buc’s Glazer family is worth an estimated $1.7 billion, according to Wealth-X. Taxpayers provided a total of $218 million in subsidies for construction and renovation of the Buccaneer stadium in 1998 and 2015.

Sixty U.S. billionaires—roughly one in ten of the country’s 661 total billionaires—own one or more major league professional sports teams in the National Football League (NFL), National Basketball Association (NBA), Major League Baseball (MBL), and National Hockey League (NHL). Four other billionaires—three from Canada and one from Germany—own four additional teams.

“These billionaire sports barons have seen their wealth rise as their fans lose their lives, livelihoods, health and wealth,” said Chuck Collins, director of the Institute for Policy Studies, Program on Inequality.  “As a country, we should be investigating pandemic profiteering and taxing windfall gains during these extraordinary times.”

“The Super Bowl brings the whole nation together, but we have not come together as a country to beat the pandemic,” said Americans for Tax Fairness executive director Frank Clemente. “Billionaire sports owners have continued their long winning streak of ever-growing fortunes while fans at home are losing their lives and livelihoods. Real team work would require billionaires to pay their fair share of taxes so we can get the whole U.S. back to its winning ways.”

“Every year, wealthy sports team owners rake in more than two billion dollars in taxpayer subsidies for new stadiums and arenas that, according to innumerable economic studies, provide zero measurable economic benefit to the public,” said Neil DeMause, co-author of Field of Schemes: How the Great Stadium Swindle Turns Public Money Into Private Profit, and editor of the stadium news site. “Letting billionaire owners socialize their costs and privatize their profits has allowed the rich to get richer, while starving local governments of revenue to pay for schools and other genuine public needs.”

Tax reform that ensures the wealthy pay their fair share—the principle President Biden’s tax plan is built on—would transform a good chunk of those huge billionaire gains into public revenue to help heal a hurting nation. But getting at that big boost in billionaire fortunes is not as simple as raising tax rates: tax rules let the rich delay, diminish and even ultimately avoid any tax on the growth in their wealth. What’s needed is structural change to how wealth is taxed.

The most direct approach is an annual wealth tax on the biggest fortunes, proposed by Senators Elizabeth Warren and Bernie Sanders, among others. Another option is the annual taxation of investment gains on stocks and other tradable assets, an idea advanced by the new Senate Finance Committee chair, Ron Wyden. Even under the current discounted tax rates for investment income, if Wyden’s plan had been in effect in 2020 America’s billionaire sports owners would be paying billions of dollars in extra taxes this spring thanks to their gargantuan pandemic profits last year. Another reform is needed to significantly strengthen the estate tax so that the riches accumulated by these ultra-wealthy sports franchise owners pay their fair share of taxes when these dynasties get passed onto their heirs.

Chloe x Halle illustration by Kaelen Felix for 360 Magazine

CHLOE X HALLE

RELEASE ALTERNATE VERSION “TIPSY” AND COVER OF “SENDING ALL MY LOVE” FOR SPOTIFY SINGLES

LISTEN HERE 

Chloe x Halle has shared two new tracks for the latest installment of Spotify Singles, marking the second-ever Are & Be-branded Spotify Singles release. 

Recorded in LA, Chloe x Halle performed a stripped-down version of their hit single “Tipsy” from their recently released album Ungodly Hour as well as a cover of Zhané’s “Sending My Love,” with Chloe x Halle adding their subtly electronic 90s-R&B-inspired twist. Listen to both songs HERE.

“We first fell in love with ‘Sending All My Love’ by Zhané because our parents would blast it all around our house in Atlanta,” says Chloe x Halle. “We fell in love with the fact that they’re a duo as well, and how their voices blended so nicely together.  It was very inspiring to us as a duo too!” 

Ungodly Hour is available HERE.  

www.chloexhalle.com
@chloexhalle

About Spotify Singles

Driving more than four billion streams since the program began in 2017, Spotify Singles was created to give artists an opportunity to record new versions of their own songs, and the songs of the artists they love. The Singles scope includes a unique version of each artist’s own song (Side A) and a cover song of their choosing (Side B). To date, there have been over 300 Singles recorded as part of the program.

Has eSports Become a Part of Pop Culture?

A couple of decades ago, when video games burst into the mainstream audience for good, everyone could have guessed that gaming would soon become an important part of the entertainment industry. But what no one could have predicted is just how popular it would become not to play video games yourself, but to watch other people play. So popular in fact, that competitive video gaming, i.e. eSports, has slowly but steadily grown to become an important part of pop culture. But how and why did eSports gain so much momentum?

eSports expand their reach into the mainstream audience

When the first organized competitive gaming tournaments emerged where professional players vie for a prize, analysts very aptly dubbed the new practice “eSports”. And research reported by the Influencer Marketing Hub reveals that this new industry has quickly expanded its appeal and gained unprecedented growth. In 2017, eSports reached an audience of 335 million viewers, which climbed to 380 million in 2018. It is now estimated that until 2021 that number will reach roughly 557 million, exhibiting an annual growth rate of 14%. Out of those, 250 million will be regular viewers but another 307 million will be casual spectators. This means that casual viewers will constitute the majority of the eSports audience.

Furthermore, according to the same source, even people who do not watch eSports have still heard of them. In 2015, an impressive 800,000 people were aware of the industry. But a year later, over a billion people have reportedly heard of eSports – a jaw-dropping growth. In 2019 alone, eSports awareness was estimated to have reached 1.57 billion people around the world. The combination of these two facts, i.e. the number of casual viewers and the tremendous growth in awareness, lead us to the conclusion that eSports has now become an important part of pop culture.

How eSports became a part of pop culture

But if you want even more proof, just take a closer look at eSports betting. That’s right: betting sites now consider eSports as a sub-category of the traditional realm of sports betting, and punters can place wagers on the biggest eSports tournament just like they would on the NBA finals or the Super Bowl. It is no surprise, when you consider the hype surrounding the biggest eSports competitions. In 2019, the League of Legends World Championship gathered an audience of almost 4 million viewers, and the Fortnite World Cup Finals amassed an impressive 2.3 million. Speaking of Fortnite, it is perhaps the game that best encapsulates how video gaming and eSports are now part of pop culture in their own right.

Who could forget the iconic and hilarious scene in Avengers: Endgame that saw Thor compete against “Noobmaster69” on Fortnite? Just like people are still not over the live concert series that now takes place within the Fortnite game. Travis Scott was the first to take the leap of faith and performed virtually to raving reviews. Now, the digital concerts continue, with J Balvin reportedly set to headline the Fortnite Halloween Concert series, in a perfect blend of these divergent strands of pop culture that has had audiences going wild. Much like the music industry, other sectors have realized the potential of eSports and gaming that allows them to reach to a wider audience and are jumping at the chance. For example, Oakley has already announced that they would launch a new type of lenses specifically designed for gaming.

If we want to understand better how eSports have so quickly become a part of pop culture, we also need to look at the channels that enabled them to connect with their audience. Millennials are now in their 20s and 30s, and they have grown up in an increasingly digital world. Watching their favorite gamers play live on Twitch or YouTube, and interacting with them on chat or social media was an organic way for them to connect. Steven Spielberg’s recent blockbuster Ready Player One took the concept one step further. In a dystopian future, taking place in a VR gaming tournament has become the one shot its protagonist has at fixing everything wrong with the world – competitive gaming has somehow turned into something more real than real life itself.

For the young adults that are right now the driving force behind market trends, and are shaping pop culture, eSports are an integral part of life and culture.

Terry Bradshaw, 360 MAGAZINE, nfl, sports

NFL Superstar and Entertainer Terry Bradshaw Set to

Release Original Song, “Quarantine Crazy”

Amid the COVID-19 pandemic, Super Bowl champion and FOX NFL analyst, Terry Bradshaw, along with Sony Music Entertainment, will debut a new single, “Quarantine Crazy,” at midnight EST/9 p.m. PST on Thursday, April 23.

The football star and iconic entertainer has channeled his musical talents into the song, which will be available on iTunes, Spotify, Pandora and other outlets. Co-written by country singer Jimmy Yeary, “Quarantine Crazy” playfully chronicles the plight of the current “safer-at-home” quarantine mandates.

“After weeks of staying home and social distancing, I think we can all relate to feeling a bit ‘Quarantine Crazy’,” said Bradshaw. “However, it is more important than ever to remain home and stay safe. We will all get on the other side of this soon, but in the meantime, I hope this song brings a smile to your faces.”

A portion of the proceeds received from the sale of the song will support local food banks in Oklahoma and Texas.

Bradshaw, who has a long history in music and entertainment, was signed to a 31-show residency with “The Terry Bradshaw Show” at Luxor Hotel and Casino for 2020. New dates for his Las Vegas show have not yet been announced. His first foray into music, a cover of Hank William’s classic “I’m So Lonesome I Could Cry,” landed him on the Billboard Hot 100 in 1976. He also hit the charts with his follow up single, “The Last Word in Lonesome is Me.” Bradshaw has released two albums in his career, toured with gospel artists, The Isaacs, and participated in FOX’s singing competition, “The Masked Singer.”

TERRY BRADSHAW

The only NFL player with a star on the Hollywood Walk of Fame, Terry Bradshaw continues to entertain fans far and beyond his legendary professional football career with the Pittsburgh Steelers. The four-time Super Bowl champion quarterback, two-time Super Bowl MVP and Pro Football Hall of Fame inductee joined FOX NFL Sunday as co-host and analyst with the show’s inception in 1994. In addition to his long-term role as a multi-Emmy and award-winning broadcaster, Bradshaw has starred in movie and television hits including the box office smash comedy romance, “Failure to Launch,” “Father Figures,” “Better Late than Never,” and “The Masked Singer.” Bradshaw is also a gospel and country singer, motivational speaker, New York Times best-selling author and breeder of championship quarter horses.

katy perry, 360 MAGAZINE

KATY PERRY – NEVER WORN WHITE

Capitol Records released Katy Perry’s new song, “Never Worn White.” She wrote the moving piano ballad with Johan Carlsson, John Ryan and Jacob Kasher Hindlin. It was produced by Carlsson. Download / stream “Never Worn White” HERE

Parisian directing duo J.A.C.K. (Madonna, Christine and the Queens) helmed the official video, which can be viewed HERE.

About Katy Perry

Since Katy Perry’s Capitol Record debut in 2008 with One of the Boys, she has racked up a cumulative 35 billion streams alongside worldwide sales of over 45 million adjusted albums and 135 million tracks with her albums One of the Boys, Teenage Dream, PRISM and Witness, and her latest singles, Gold-certified “Never Really Over,” “Small Talk” and “Harleys In Hawaii.” Views of her 2013 video “Roar” recently surpassed three billion – making Katy the first female artist to reach this milestone. Katy was also the first female artist to have four videos surpass a billion views each. Her videos for “Firework” and “Last Friday Night” have over one billion views, while “Dark Horse” has surpassed the 2.7 billion mark. Katy’s 2015 Super Bowl performance is the highest-rated in the event’s history. She is one of only five artists in history to have topped 100 million certified units with their digital singles – and the first-ever Capitol Records recording artist to join the elite RIAA 100 Million Certified Songs club.

Aside from being one of the best-selling musical artists of all time, Katy is an active advocate of many philanthropic causes. In 2013, Katy was appointed a UNICEF Goodwill Ambassador as a result of her commitment to improving the lives of children worldwide. From traveling to Vietnam and Madagascar to highlight the needs of some of the world’s most vulnerable children, to recording PSAs about the importance of empowering girls and supporting adolescents living with HIV/AIDS, as well as raising awareness for UNICEF’s emergency relief efforts, Katy has used her powerful voice to advocate for children and support UNICEF’s mission to ensure every child’s right to health, education, equality, and protection. She was awarded with the Audrey Hepburn Humanitarian Award in 2016. 

360 Magazine,art,artist,Brooklyn,design,Forbes,graphic,JENNA MORELLO,Macy’s,muralist,murals,New Jersey,sculpture,Super Bowl,The New York Times,The Ritz-Carlton,Universal Music Group,Vaughn Lowery,World Trade Center, NYC

JENNA MORELLO

Jenna Morello is a multi-disciplinary artist from Brooklyn. At home, she creates large-scale bold, expressive walls as well as meticulously crafted sculptures. She mixes and matches multiple mediums to create nature-based, sometimes anatomical art which speaks for itself. Her work is internationally sold; and her murals can be seen around the world. She has completed projects for The Ritz-Carlton, the World Trade Center, Universal Music Group, Macy’s and the Super Bowl. As of late, she’s been featured in both The New York Times and Forbes.

http://www.jennamorello.com/

360 MAGAZINE, Jennifer Lopez, Bulleit, 2020 Film Independent Spirit Awards

FILM INDEPENDENT SPIRIT AWARDS × JLO × BULLEIT

As the latest stop on its nationwide-tour of the Bulleit 3D Printed Frontier Experience, Bulleit brought its 3D Printed Bar, some of the world’s first 3D printed cocktails and a Bulleit NEON in A Bottle, film-inspired art installation by the ‘Neon Queen’ Lisa Schulte to the Film Independent Spirit Awards in Santa Monica today Saturday, February 8th.
 
Now in its 35th year, the Film Independent Spirit Awards is an acclaimed award show that brought together the most boundary-pushing talent from this past year’s independent films across the globe including Hustlers, Parasite, Uncut Gems, Marriage Story, Waves, Honey Boy, Luce + more.

We’re all rooting for Jennifer Lopez.

*Photo courtesy of Getty Images