Posts tagged with "bodyarmor"

Dad image for 360 Magazine

2021 Father’s Day Gift Guide

Father’s Day may seem far away, but June is right around the corner. It’s never too early to begin shopping for the important men in your life. 360 Magazine has put together a list of the best gifts for men that will come in handy this Father’s day. No need to get your dad another necktie, we have options for many men’s different interests.

BODYARMOR x Chris Brickley

BODYARMOR Sports Drink, the fastest-growing sports drink in the category, today announced a new partnership with celebrity basketball trainer Chris Brickley as the brand’s newest athlete partner.

Brickley’s partnership with BODYARMOR makes him the latest addition to BODYARMOR’s impressive athlete roster, including Kyler Murray, Mookie Betts, Christian McCaffrey, James Harden, Naomi Osaka, Mike Trout, Ja Morant, and Megan Rapinoe. In addition to its robust athlete partner roster, BODYARMOR is the Official Sports Drink of the UFC, Major League Soccer, and the US Open.

bodyarmor image for 360 Magazine

Rado Uniquely Square Watches

For the father that needs a new watch, try Rado’s line of square watches. Square watches are uniquely different well beyond their rectangular shape, Rado’s square watches provide remarkable comfort and amazing looks. They are made of high-tech ceramic, a material created by Rado that is extremely light, scratch-resistant and that adjusts to the wearer’s body temperature.

The square shape also allows for a wider and unobscured view of the dial, making it easier to admire the skeletonized movement of the True Square Open Heart timepieces. The True Square Collection offers a wide variety of styles and sizes and even options with diamonds. The men in your life will feel the Rado difference.

Rado square watch for 360 Magazine

Oakley Eyewear

Oakley® has just dropped their latest eyewear collection that is sure to please any dad this Father’s Day. Styles range from performance sunglasses that can take you to new heights and lifestyle sunnies that are perfect for any activity. If you can’t find the perfect frame, Oakley also offers customization features so you can build your very own eyewear. There are over 40 million combinations to choose from and you can check it out HERE.

Oakley just announced the signing of six-time NBA All-Star, Damian Lillard to carry on the brand’s legacy in basketball. In tandem with the signing of Damian, Oakley is re-releasing the iconic ‘90s frames, the X Metal® Romeo and Juliet. Visit Oakley’s website for more information on the collab.

Oakley glasses from 360 Magazine

New Lids Collections

New Era MLB Ultimate Patch Under Visor Collection

The Ultimate Patch UV Collection features 9 unique colorways, all with non-traditional under colors and a variety of side patches ranging from World Series patches, All Star Game patches, or Anniversary patches. The nontraditional colors are shown through the color of the hat, the MLB Batterman logo, team logo and under the visor of the cap. The colorways are featured across all 30 MLB teams in the 59Fifty fitted silhouette.

New Era MLB Gray Anniversary Collection *Exclusive to Lids

The Gray Anniversary Patch collection commemorates a key anniversary for all teams with a side patch hit, such as the Dodgers 100th Anniversary, Blue Jays 25th Anniversary, or the 30th Anniversary of Busch Stadium. Key design features include gray crowns/team color visor and green under visor, primary and Cooperstown logos used, and intricacy with each design.

Lids for 360 Magazine

Puma Suede Mono Gold

PUMA has added a new release to the Suede family today – the Suede Mono Gold. These are the perfect shoes for any fashion-forward father.

The Suede Classic Mono Gold doubles down on the monochromatic vibes with a tonal color palette, iced-out rubber sole and luxe gold foil detailing for an elevated addition. The unisex pack features three new sleek monochromatic colorways – ‘Barbados Cherry-Gold’, ‘Elektro Blue-Gold’, and ‘Byzantium-Gold’.

The new release comes on the heels of PUMA’s refresh of its iconic Suede silhouette with the release of Suede XXI. Originally hitting the scenes in 1968, PUMA’s Suede continues to be a classic for all time. Retailing for $70, the Suede Mono Gold is now available on PUMA.com, the NYC Flagship store, and in select retailers.

Fresh Hoods

Celebrity-loved artist, Romero Britto, collaborated with Fresh Hoods to create a bold one-of-a-kind sweatshirt line, merging his genius pop aesthetic with the brand’s high-quality apparel. The “Brazilian-born and Miami-made” artist uses bright hues and playful imagery as a reflection of his positive outlook on life and hope for the future.

Britto’s designs have been showcased worldwide, including London’s Hyde Park and Carrousel du Louvre, bringing people from all cultures together through art. The French Bull-King Hoodie, features a custom made design, crafted from premium polyester. The fancy bulldog graphic with a crown was created by the brand’s team of resident artists in a collaboration with the talented graphic artist. You can purchase the limited-edition collection here on the Fresh Hoods website for $79.99 per sweatshirt.

Ballsy Brands

Men need self care nights too and Ballsy has products that will keep your man fresh from head to toe. The brand uses natural ingredients and never uses sulfates, parabens, synthetic dyes, and of course never test on animals. The products are developed with unique active ingredients to keep you feeling and smelling better than ever before.

From the “Sack Pack,” which includes a nut rub and sack spray, to their “Liquid Courage” body wash, any man in your life will be feeling fresh with Ballsy products. All of the products are affordable and begin at around $15, so you won’t break the bank spoiling the men in your life.

Champion Athleticwear x Premier Lacrosse League

Champion Athleticwear has recently become the official apparel partner of the Premier Lacrosse League for the 2021 season! The partnership will include providing all sideline apparel, collaboration on clothing lines, marketing initiatives, and other creative co-branding opportunities. The PLL and Champion will also be working together to create innovative new apparel products specifically for the sport of lacrosse.

To celebrate the partnership, Champion is offering two custom products on their website. The PLL X Champion Reverse Weave Hoodie features Champion’s iconic silver-gray with an embroidered PLL left chest logo and printed Champion script sleeve logos and the PLL X Champion Reverse Weave Crewneck featuring silver-gray with a PLL logo applique and embroidered Champion script logo. Both will be available at the PLL and Champion websites in sizes S-2XL.

PROUD Clothing

PROUD is an ethically-sourced collection with a mission to give back. Any purchase the customer makes from the website, 10% of gross sales will be donated to their charity of choice: St. Jude Children’s Research Hospital, Pink Ribbon Girls, Baby2Baby, Off The Street Club, Victoria’s Victory Foundation or the Rezvan Foundation.

PROUD’s ethos is to create a brand that unifies people beyond the current political divide in America and awaken the philanthropist in each of us. The idea is no matter where you come from or what you do, we all have something to be proud of. Plus the clothes have a variety of styles, sizes and prices, so they’re perfect for everyone.

FluffCo Pillow

FluffCo brings ultimate comfort to your bedroom. Featuring down and feather as well as down alternative pillows, bring the ultimate hotel pillow experience home with you! The pillows contain ethically sourced down & feather and pillow shells made with cooling eucalyptus.

At half the industry retail cost, your best night sleep ever is right around the corner with FluffCo. Let’s face it, men rarely buy new pillows or bedding, so this is the perfect time to get the man in your life a new comfortable pillow for the perfect night’s sleep.

Coach x Champion

For the fashion-forward father, this limited-edition collaboration brings together two American icons, combining Coach’s distinct attitude and legacy of craftsmanship with Champion’s authority in authentic athletic apparel. 

Featuring leather bags, leather jogger pants, sweaters and shearling jackets printed with new branding that unites Coach’s storypatch, one of its house symbols, with Champion’s iconic C-logo, the collection reimagines the shared heritage of both brands with a fresh, modern lens.

Nooie Doorbell Camera

The Nooie Doorbell Cam has officially re-launched and it now features 5G capabilities and an upgraded APP and firmware for expanded features, alerts and customization. The camera features a 2K Video resolution with superior night vision and a 158-degree field of view which provides a bigger and clearer view outside your home or business.

This is the perfect gift for any father who wants to protect his home or business. It’s an extra level of security that now has a sleek and minimal design. This is the first line of security for any home or business that is necessary for keeping your home and family safe.

Bridgestone Customized Golf Balls

Bridgestone Golf is offering customized balls, the perfect gift for any father that loves a long day of golf. These balls add a personal touch that is entirely customizable.

The company is now also offering customized packaging to add even more personalization to your order. This special box will take your gift to the next level. Learn more about the customization options by visiting the Bridgestone Golf website.

Rockstar Original

Rockstar’s philosophy inspired by the owners of the brand Frank Mechaly and David Mathey is to always stay true and remember your roots. They believe that being genuine means finding the path to both a soulful and aesthetic balance. The unique sense of handcrafted details, the passion for quality and sustainability, and a «nose» for long-living trends made Rockstar Jeans the ultimate must-have for fashionistas worldwide. 

Rockstar Original features the hottest streetwear that will appeal to the fashion-forward father. From denim sets to graphic t-shirts, the site features bold pieces to add to your father’s wardrobe. Coming in a variety of styles and all at different price points, there is something for everyone. Some looks start as low as $39 and sales are often popping up on their website.

Tom Brady illustration by Kaelen Felix for 360 MAGAZINE super bowl article

Super Bowl LV Essentials

The Super Bowl brings in almost 100 million viewers a year and Super Bowl parties have become many people’s favorite part of the special Sunday. Although Super Bowl parties will be less likely this year, a good drink is always necessary for the big game. 360 Magazine has put together a list of drink recipes for the Super Bowl that are both classic and delicious.

THE D’USSE NEW FASHIONED

Glassware: Rocks

Ingredients:

  • 2 parts D’USSE VSOP Cognac
  • ¾ part simple syrup
  • 3 dashes Angostura Bitters
  • orange peel and brandied cherry to garnish

Method: Add all ingredients into a mixing glass with ice. Stir until cold. Strain into a rocks glass with a large-format ice cube. Twist orange peel over the cocktail to release the oils.

New Fashioned Image for 360 Magazine

Elysian Brewing – Full Contact

Created with a hop combination including centennial, simcoe and strata, Full Contact invites drinkers to a bittersweet initiation that few can resist. Cloaked in a semi-translucent haze, Full Contact features a unique fruit-forward flavor, connecting drinkers to a tangent of wistful memories through notes of tangerine, cream soda and fresh honeydew, along with floral and slightly resinous aromas. 

Full Contact, which is rolling out nationwide in 6-pack cans and on draft, joins Contact Haze as a member of Elysian’s Contact family. Also joining the Contact family later this year is Altered Contact (6.8% ABV), a Tart IPA which offers a refreshing alternative to the usually generous hop-forward flavors of the style. A Trilogy Pack featuring all three beers in the Contact Family will be available in March 2021. 

Full Contact Product Image

Oakley Special-edition Super Bowl LV Eyewear

The stage is set for the big game, and to help fans gear up for Super Bowl and the epic showdown between the Kansas City Chiefs and the Tampa Bay Buccaneers, Oakley, the official eyewear of the NFL, has released special-edition Super Bowl LV eyewear for the game, along with team-specific eyewear for Chiefs and Bucs fans.

Patrick Mahomes II Signature Series  $196 USD

NFL MVP, Super Bowl MVP and Champion. Face of a franchise. Future of his position. Dynasty-maker? Patrick Mahomes II has accomplished more in his first three years in the NFL than most would dare to dream to achieve in a career. To celebrate his accomplishments and support the Quarterback in this year’s game, check out his Signature Series Collection with Oakley.  

Tampa Bay Buccaneers Holbrook $176 USD

See every touchdown in style and represent your team in this special-edition NFL Holbrook™, featuring Prizm™ Lens Technology, official team logo lens etch and team color accents throughout. 

SBLV Portal X $216 USD

Remember this historic moment and shop the NFL Super Bowl LV Portal X sunglasses, designed with Super Bowl LV logos and colors.

Oakley Super Bowl Image

Caramelized Onion Crostini

Serves 10-12 people

Ingredients

  • 1 wedge Parrano® Originale Cheese, shaved
  • 24 slices French Bread Baguette, ¼ inch thick toasted
  • 1 cup caramelized onions
  • 2 sprigs fresh thyme, chopped

This pairing can be modified based on flavor preferences and/or special dietary needs.

Instructions

Amplify this party favorite by coupling the sweet flavor of caramelized onions with notes of nutty Parmesan and creamy gouda from shavings of Parrano® Originale Cheese. For an even more decadent pairing, add the rich flavor of Italian black truffles by substituting Parrano® Originale for Parrano® Truffle.

Go to www.parrano.com for many exciting pairings featuring Parrano. Follow us on Instagram for more great ideas.

Game Day Cheese Boards

A Dutch Masterpiece® www.adutchmasterpiece.com,  the award-winning cheese that is a work of art, has begun to unveil a fresh new brand redesign that includes new packaging and revamped website devoted to drawing cheese lovers to the amazing line-up.   The redesigned packaging features readily identifiable and memorable Dutch painters and their recognizable work while providing informative tasting notes of the product to better educate people about the cheese line and its delicious taste and texture.   The new packaging for both the wheel and wedge provides a more powerful image of the current product, which is designed to stand out in the cheese case. Whether it is for a Super Bowl party or an at-home special occasion, A Dutch Masterpiece offers the art of cheese entertaining.

Look for the new packaging of this award-winning collection, which will feature the full cheese profile front and center for the entire collection, which includes:

Rembrandt- Traditionally ripened for one year, this award-winning Extra Aged Gouda Cheese has a firm texture, a robust flavor, and an exceptional taste. World Championship Cheese Contest World Champion in 2004, World Cheese Awards 2016 Gold

Vincent – Where Gouda Meets Parmesan flavor, this rich, sweet-tasting fully ripened for six months Dutch Cheese releases pleasant characteristic bursts of flavor with every bite. World Cheese Awards 2013 Gold

Frans Hals – A rich aged Dutch goat cheese that is naturally matured up to six months. Frans Hals is made from 100 percent goat’s milk to create a unique full-bodied taste and delicate aroma. World Cheese Awards 2016 Super Gold

Vermeer – Traditionally ripened for five months, this award-winning aged Dutch Gouda cheese has a delicate, fruity taste with a delightful flavor. World Championship Cheese Contest World Champion in 2012, World Cheese Awards 2013 Gold

BODYARMOR EDGE

BODYARMOR, the fastest-growing sports drink in the country, launched its first-ever sports drink plus natural caffeine, BODYARMOR EDGE.

BODYARMOR EDGE combines the same functionality of BODYARMOR Sports Drink – including the same base hydration formula – with caffeine to give consumers an EDGE on the competition, no matter the game or goal.

Designed to deliver the latest in active hydration and sports nutrition, BODYARMOR EDGE provides over 1,000mg of hydrating electrolytes, plus 100mg of caffeine. This hydrating sports performance drink with caffeine is sure to keep you energized for all of Super Bowl Sunday.

BODYARMOR EDGE sports drink

Super Bowl LV Championship Gear

Lids sell all official championship gear for Super Bowl LV and this year is no different. Lids have designed a line of gear that highlights the Tampa Bay Buccaneers as the Super Bowl LV winner. The collection even features a Tom Brady jersey that represents the legend’s new team and first Super Bowl win after leaving the New England Patriots. A list of all Lids brick & mortar locations selling championship product in-stores already can be found here and products are available online here.

Tampa Bay shirt image super bowl LV

Carrie Underwood × BODYARMOR LYTE Sports Drink

BODYARMOR LYTE Sports Drink announced a new equity partnership with 7-time Grammy Award-winning superstar, Carrie Underwood. Best known for relationships with top athletes including Naomi Osaka, Megan Rapinoe and Dustin Johnson, the fastest-growing sports drink brand has now added a world-class musical artist to its roster by welcoming Underwood and her expanding fitness and lifestyle portfolio to the BODYARMOR team.

The decision to team up with Underwood was strategic in nature, as the brand comes off an unprecedented milestone year. An extension of BODYARMOR Sports Drink, BODYARMOR LYTE offers a low calorie, no sugar added premium sports drink option with potassium-packed electrolytes, antioxidants and coconut water. The brand knows that consumers, beyond athletes, are looking for better-for-you options when it comes to sports drinks, as health and wellness trends continue to rise. And if you know anything about Carrie Underwood, you know that the better-for-you mindset matters to her, too.

As an entrepreneur, Underwood will celebrate the 6th anniversary this year as founder and lead
designer of her fitness and lifestyle brand, CALIA by Carrie Underwood, which is the second-highest
selling women’s brand within Dick’s Sporting Goods. In 2020, she continued to turn her passion for
health and wellness into a growing business empire with the launch of her fitness app, fit52, and
publication of her New York Times bestselling book, FIND YOUR PATH: Honor Your Body, Fuel Your
Soul, and Get Strong with the Fit52 Life, in which she shares her belief that fitness is a lifelong
journey, providing a common-sense approach to staying active, eating well, and looking as beautiful
as you feel, 52 weeks a year. Her partnership with BODYARMOR LYTE, aligns perfectly with her
personal mission to ensure that health and wellness is at the forefront of everything she does.

“Partnering with BODYARMOR LYTE was a natural evolution for me, from a personal and
professional standpoint,” said Underwood. “I’m a firm believer that what you put into your body
matters, so the fact BODYARMOR LYTE is made with no artificial flavors, sweeteners and no colors
from artificial sources, is important to me. BODYARMOR LYTE has everything that my body needs
to recharge and keep me hydrated throughout my day and everything I do. While music will always
be my first love and priority, I’m so fortunate to have been able to build my passion for health and
fitness into a business model and personal brand I can stand behind and be proud of. This
partnership is an important next step for me and the community I am building, which goes far
beyond endorsing a brand.”

To kick off the partnership, Underwood stars in a national television campaign, another first for the BODYARMOR LYTE brand. Underwood will also appear in advertising for BODYARMOR SportWater, a premium water with a performance pH9+. In the BODYARMOR LYTE campaign, Underwood is positioned alongside basketball superstar and veteran brand partner, James Harden. The spot can be viewed in full here: https://youtu.be/ePqew7J4Euk

“BODYARMOR Sports Drink continues to resonate with consumers who are looking for healthier hydration,” said Mike Repole, Co-Founder and Chairman, BODYARMOR. “Carrie Underwood is an incredible artist and entrepreneur and hydration plays an important role in her daily lifestyle, which is why BODYARMOR LYTE works so well for her. We couldn’t be more excited to have Carrie as part of the team to help us continue to build BODYARMOR’s awareness and momentum.”

BODYARMOR is a premium sports drink with potassium-packed electrolytes, vitamins and coconut water and is made with no artificial flavors, sweeteners and no colors from artificial sources. BODYARMOR LYTE is the low-calorie, low sugar and naturally sweetened offering from BODYARMOR Sports Drink, and is available in five flavors. Consumer demand for a better-for-you sports drink has made BODYARMOR the number three sports drink in the U.S. and it has been the hydration option of choice for many professional athletes and millions of high school and college athletes since its launch in 2011.

About BODYARMOR Sports Drink 

BODYARMOR is a premium, sports drink that provides superior hydration. It is packed with electrolytes, coconut water and vitamins and is low in sodium and high in potassium. Created in 2011 by Mike Repole, BODYARMOR contains natural flavors and sweeteners and no colors from artificial sources. In 2017, BODYARMOR launched BODYARMOR LYTE, which has all the same nutrients as BODYARMOR Sports Drink but is naturally sweetened and has only 20 calories per serving; and BODYARMOR SportWater, a premium sport water designed by athletes, for athletes with a performance pH 9+ and electrolytes for sport. In August 2018, The Coca-Cola Company purchased a minority stake in BODYARMOR, making them the second largest shareholder behind Repole.

About Carrie Underwood 

Carrie Underwood emerged from the promise of her 2005 American Idol win to become a true multi-format, multi-media superstar, spanning achievements in music, television, film, and now books, as a New York Times bestselling author. She has sold more than 64 million records worldwide and has recorded 27 #1 singles, 14 of which she co-wrote, while continuing to sell out arena tours across North America and the UK. Her 2018 release, Cry Pretty, is her seventh album to be certified Platinum or Multi-Platinum by the RIAA, including her Greatest Hits: Decade #1. In September, Carrie released her eighth album, My Gift, her first-ever Christmas album, which debuted at #1 on the Billboard Country, Christian and Holiday charts in its first week and marked her eighth straight release to debut at #1 on the Billboard Country chart. My Gift also debuted #1 on the UK country chart (her fifth #1 on the chart) and #1 on the Canadian country chart. Additionally, HBO Max is currently streaming “My Gift: A Christmas Special From Carrie Underwood,” an exclusive, all-new holiday special, with Carrie performing songs from My Gift with a live orchestra and choir. She also starred as Maria von Trapp in NBC’s three-hour 2013 holiday blockbuster, the Emmy®-winning The Sound of Music Live!, whose airings attracted 44 million viewers, and she returns this Fall for her eighth season as the voice of primetime television’s #1 program, NBC’s Sunday Night Football. She hosted the CMA Awards for 12 consecutive years.

Underwood has won over 100 major awards including 7 GRAMMY® Awards, 15 ACM Awards including three for Entertainer of the Year (the first female in history to win twice and, as of 2020, the only female ever to win three times), 22 CMT Music Awards where she continues to hold the record for the most award wins ever for the show, 7 CMA Awards, and 15 American Music Awards with her 7th win for Favorite Female Artist – Country and 6th win for Favorite Country Album for Cry Pretty, breaking the AMA record for Most Wins in the Favorite Country Album Category. Carrie is the most followed country artist on Instagram and most followed female country artist on Twitter, Facebook and TikTok. She is a proud member of the Grand Ole Opry and founder/lead designer for her fitness and lifestyle brand, CALIA  by Carrie Underwood. In March 2020, HarperCollins/Dey Street books published Carrie’s first book, FIND YOUR PATH: Honor Your Body, Fuel Your Soul, and Get Strong with the Fit52 Life, a fitness lifestyle book in which she shares her belief that fitness is a lifelong journey, providing a common-sense approach to staying active, eating well, and looking as beautiful as you feel, 52 weeks a year. That same month, Carrie also launched her new fitness app, fit52, which is a holistic wellness platform designed to encourage and support users on their personal wellness journey, and is available on the App Store and on Google Play.

Donovan Mitchell, BODYARMOR x adidas

Donovan Mitchell is fresh off a five-year, $195 million extension with the Utah Jazz, and now he’s dropping some fresh, new kicks.

The star guard teamed up with BODYARMOR for a collaboration with adidas to create a limited edition version of his D.O.N. Issue #2 sneaker called the adidas D.O.N. Issue #2 x BODYARMOR.

The shoe features a brand new colorway inspired by Mitchell’s favorite BODYARMOR flavor, Tropical Punch.

D.O.N., which stands for “Determination Over Negativity,” is representative of Mitchell’s mindset both on and off the court.

The new shoe features the BOUNCE midsole, which enhances comfort and stability. It is also a higher heel counter, which provides even more containment and support. A webbed lacing system and the soft, breathable mesh upper provide even more lateral support.

The D.O.N. Issue #2 x BODYARMOR will not be available for purchase. Rather, it is available to fans and consumers nationwide through giveaways on BODYARMOR social platforms beginning Tuesday.

There will be just 100 pairs, so those who can get their hands on the shoes will be the envy of sneaker collectors everywhere.

Mitchell was first announced a partner and investor with BODYARMOR Sports Drink in Jan. 2018. He was another premier name added to a list of athlete partners that includes James Harden, Trae Young, Megan Rapinoe, Skylar Diggins-Smith, Kemba Walker, Dustin Johnson, Naomi Osaka, Mike Trout and more.

Mitchell took the league by storm in the 2017-2018 season. He was drafted by the Denver Nuggets with the 13th overall pick in the 2017 draft and was traded to the Utah Jazz the same night.

He won the 2018 Slam Dunk Contest and was named an All-Star during the 2019-2020 season. Through the first three seasons of his career, he is averaging 22.7 points per game, 4.1 rebounds per game and 4 assists per game.

BODYARMOR is now the No. 2 sports drink sold nationwide.

For more information about BODYARMOR, you can click right here. You can also follow them on Facebook, Instagram and Twitter.

You can also follow Donovan Mitchell on Facebook, Instagram and Twitter.

Donovan Mitchel

Donovan Mitchell × BODYARMOR × adidas

Coming off of his 5-year contract extension with the Jazz, NBA All-Star Donovan Mitchell and BODYARMOR Sports Drink have teamed up for a new, exclusive collaboration with adidas, creating a limited-edition version of Donovan’s D.O.N. Issue # 2 sneaker: the adidas D.O.N. Issue #2 x BODYARMOR.

The adidas D.O.N. Issue #2 x BODYARMOR features a colorway inspired by Donovan’s favorite BODYARMOR Sports Drink flavor, Tropical Punch. The silhouette represents Donovan Mitchell’s ‘Determination Over Negativity’ mindset as he continues to aim to be a vehicle for positive disruption on the court and in communities across the country. 

As part of the second version of Donovan’s signature footwear line with adidas, the D.O.N. Issue #2 features a returned technology of a BOUNCE midsole, which arms Donovan and users with enhanced comfort and stability. New to the model is a higher heel counter, while the higher height gives the shoe even more containment and support. The upper features a soft and breathable mesh that provides improved lateral support through a webbed lacing system.

The adidas D.O.N. Issue #2 x BODYARMOR shoes will not be available for sale. Rather, only 100 pairs of shoes have been created that fans and consumers nationwide will be available to win via giveaways on BODYARMOR social platforms and more, starting today.

Donovan Mitchell has been with BODYARMOR Sports Drink since January 2018, when he was first announced as an athlete partner and investor in the brand. In addition to Donovan Mitchell, BODYARMOR’s impressive athlete roster includes James Harden, Trae Young, Megan Rapinoe, Skylar Diggins-Smith, Kemba Walker, Dustin Johnson, Naomi Osaka, Mike Trout, and more. 

BODYARMOR is now the #2 sports drink sold nationwide, and is on track for nearly $1 billion in retail sales by the end of 2020.

Don Benjamin, 360 MAGAZINE, antm, tyra banks, illustration, top model, Emily Simon

Spotlight – Don Benjamin

Multi-talented Don Benjamin transitions from modeling to music

→ Los Angeles, California June 2020 – After a successful modeling career and placing in the top three of hit modeling competition show, America’s Next Top Model (ANTM), Don Benjamin takes aim at the music industry.

Benjamin’s music isn’t the traditional mainstream rap we’re used to hearing. He hopes his music influences our society in a positive way. “I’m a fan of Drake and J Cole. Lately, I’ve been listening to more gospel rap, artists like Bizzle, Eshon Burgundy, and Lecrae [noted Christian rappers]. Music lately feels so negative. It’s all about doing drugs and degrading women. I need something that is gonna feed my spirit and motivate me to be a better person,”

Don Benjamin on distinguishing himself from the direction of current mainstream rap artists:  “I don’t feel like much rap nowadays spreads positivity. Most songs that take off aren’t really saying much of anything. I want to spread a good message.”

During this time of unrest, Benjamin has taken a stand in solidarity with the Black Lives Matter movement and joined the music industries Blackout Tuesday. Other celebrities, including Beyoncé have used their social media platforms to demand justice for George Floyd and encourage their followers to take action.

→ PUMA × The Hundreds – California streetwear brand The Hundreds joins PUMA to debut a new line of footwear, apparel and accessories inspired by the last three decades, called “The ‘90s Cliques”.

→ Shaggy – Grammy award winning artist Shaggy, known for top hits “It Wasn’t Me” and “Boombastic,” discusses the variety of  his music and how he remains grounded. 

→ YaVe Tequila by Joe Cruz – Motivated by his passion for family and community, Joe Cruz creates YaVe Tequila. After many attempts to get the right formulation and an incredible shift to a team of female chemists, the world’s first naturally flavored tequila was born. Although this tequila was introduced shortly before a world-wide pandemic hit and YaVe’s original plan of having a large presence in bars is impossible, they’ve managed to grow their online presence with partnerships and influencers. YaVe has angled themselves as an essential for a stay at home happy hour. 

→ Michael B. Jordan × BODYARMOR –  BODYARMOR’s largest campaign to date, voiced-over by award winning actor Michael B. Jordan, is rooted in the belief that no matter who you are, only you can make you better. 

To delve into this provocative award-winning magazine issue, go HERE.

Special Thanks to the following individuals:

Photo: Sham Abdo
Style: Winnie Stackz
Mask: Marianna Harutunian
Jewelry: Aporro Brand
Story: Abigail Baldwin
Art: Alejandra Villagra
EIC: Vaughn Lowery

BODYARMOR × MICHAEL B. JORDAN

Award-winning actor Michael B. Jordan is lending his voice to premium sports drink and water brand, BODYARMOR’s newest campaign: “Only You Can Make You Better”.
 
The largest advertising campaign to-date for the brand, voiced-over by Jordan, stars seven of BODYARMOR’s athlete partners: NBA MVP and All-Star James Harden, MLB MVP and All-Star Mike Trout, USWNT star Megan Rapinoe, women’s tennis sensation Naomi Osaka, WNBA All-Star Skylar Diggins-Smith, PGA Tour standout Dustin Johnson, and MLS MVP and All-Star Carlos Vela.
 
The campaign is rooted in the belief that no matter who you are, only you can make you better – and that includes the work you put in, your mental toughness, and what you put in your body.Athletes today are more health-conscious than ever and won’t settle for inferior products, which is why so many are choosing BODYARMOR for their hydration needs. BODYARMOR is made with potassium packed electrolytes, antioxidants, coconut water, and no artificial flavors or sweeteners, providing athletes with better hydration options.
 
The campaign will make its national TV debut during The Match this Sunday, May 24 and will continue to air throughout the summer. Furthermore, BODYARMOR will be surprising some young fans throughout June who post on social media how they are committed to making themselves better with #OnlyYouCan.