Posts tagged with "beverage"

Uncredited: The Story of Afro Dance via 360 MAGAZINE.

Uncredited: The Story of Afro Dance

Unraveling the origins of dances we consume daily on social media, a new documentary uncovers the contributions of Nigeria’s Afro Dance scene to mainstream pop culture. Featuring backstories and performances from established and upcoming artists, Uncredited: The Story of Afro Dance is available now, only on Red Bull TV.  

A new documentary reveals the Nigerian dance scene – and the often-unrecognised talent behind it – which has made a profound impact on the global performing industry. Superstars of music and pop culture appear in the production, which follows astonishing Nigerian dancers as yet unknown to the mainstream public as they chase their dreams for a chance to change their lives and their communities. Uncredited: The Story of Afro Dance is available beginning December 6, 2022, only on Red Bull TV.

Uncredited deep-dives into the intricacies of Afro dance, its heritage and how it has affected African culture and the performing arts globally – from street dance to pop charts. As artists from Beyoncé to Justin Bieber incorporate African-inspired dance movement into their videos, dancer Iziegebe Odigie describes Lagos, Nigeria as the hub of Afro Beat. “This is like New York City or L.A.,” she says, “especially with the new wave of Afro Dance that’s starting to catch wildfire on TikTok, Instagram, YouTube.”

The acknowledged ‘queen’ of Nigerian dance, dancer and choreographer Kafayat ‘Kaffy’ Shafau, agrees and comments, “If you look at African culture… that is so powerful. Some of the moves that are going viral now, if you break them down to the core, it’s coming from our traditional movement.” 

Yet experts interviewed in the documentary point out that while the work of Afro Dance innovators has greatly contributed to the success of music hits on the African continent and beyond, the dance originators have often gone unknown. These insiders see social media as an opportunity for dancers to secure that recognition; and for many of the artists in Uncredited, the stakes are high.

Dancer Seyi Oluyole has founded a residential academy for orphaned and indigent girls, and as the video shows, social media posts of her students’ dancing drew a visit from supermodel Naomi Campbell. The struggle to keep the facility running continues, but Seyi is undaunted, saying, “I don’t need you to open the door for me. I’m just going to break the wall and make my own door and let other people in.” 

Looking to the future, the documentary follows dancers to the national finals of the Red Bull Dance Your Style contest, which spotlights the next generation of street dancers. Among them, there’s Chibueze Blayke, who had nearly given up on a dance career, as well as his brilliant student BJ Miah and dancer Eromose-Ordia Tom-Tom – part of Nigeria’s viral Westsyde Lifestyle dance crew. When Blayke and BJ make the deciding round, they must battle each other in the performance of their lives. Blayke’s eventual win sees him preparing to take the global stage at the competition’s World Final in South Africa, which will take place in conjunction with The release of the documentary.

Amongst the Red Bull Dance Your Style World Finalists include David “The Crown” Staler, a Liberian-Korean, Minneapolis born and raised, self-taught dancer. Although a dancer his whole life, David began to take his craft seriously in 2012, teaching himself the styles of hip-hop, animation, breaking, popping, locking, house, and more. His dedication and skill has landed him work with artists such as G-Eazy, Lil Jon, Skee-Lo and more. In addition to dance, David is also an actor, model, poet, DJ and ukulele player.

“I’m so happy when opportunities like this arrive,” says Kaffy. “These young people are underserved with platforms, and that’s what it is – it’s just the beginning of unraveling greatness.” 

Uncredited: The Story of Afro Dance is available to watch on demand, only on Red Bull TV. 

The Red Bull Dance Your Style World Final will stream live from Johannesburg on TikTok on Saturday, December 10, 2022.  

Nicki Minaj × MYX Watermelon Moscato via 360 MAGAZINE

Nicki Minaj × MYX Watermelon Moscato

Nicki Minaj– Now Making a Splash for the Holidays with her New Watermelon Moscato by Myx Fusions

Fresh Watermelon Infused Wine (& none of the Seeds)

THIS NEW REFRESHMENT IS “ONE IN A MELON”:

WATERMELON MOSCATO

MYX Fusions Delivers Fresh Watermelon-Infused Wine (And None of The Seeds) In Single-Serve and Full-Size Bottles- Perfect for Holiday Entertaining

Peach, Mango, Coconut, and now Watermelon!  Just in time for the upcoming holiday season, MYX Beverages presents the latest variety of fruit-infused wines: MYX Fusions Watermelon Moscato. This latest flavor is full of holiday fun and makes a delicious addition to your go-to lineup of refreshments.

This clean and crisp infusion offers a perfectly balanced blend of premium Moscato wine with natural juices from fresh, ripe watermelons. Bursting with flavor, this refreshing Moscato tastes like summer in a glass. 

MYX Watermelon Moscato wine is everything you want in a light-bodied, thirst-quenching summer beverage. It’s smooth, slightly effervescent, and easy to drink. The signature fruit-forward notes of Moscato shine through, while the delightful watermelon flavor provides a crisp, clean finish. 

MYX Watermelon Moscato is very versatile, with a sweetness and lower alcohol level that pairs well with most foods. Serve it with fish, chicken, seafood, duck, and vegetables. It’s also a wonderful companion for your favorite ice cream, cookies, and cakes. Keep it on ice at your outdoor barbecue or beach party for easy summer refreshment.

Find MYX Fusions Watermelon Moscato at wine retailers, supermarkets, and convenience stores. It comes in 4-packs of 187ml single-serve bottles (MSRP $9.99 to $10.99) and 750ML bottles (distributed by Royal Wine Corp; MSRP of $8.99-$9.99).

  • 5.5% alcohol by volume
  • Sold in 187ml 4-packs and 750ml bottles
  • Crafted from Gordo Australian Moscato Grapes
  • Gluten-free, OU Kosher certified

 About MYX Beverage LLC

Refreshing and bursting with big, bold flavors, MYX Fusions offers a full range of fruit-infused Moscato wines (Peach, Mango, Coconut, and Watermelon), Sangrias (Classic and Tropical), Concord Wine, and Light Wine (Rose and Chardonnay). All wines are created from top-quality imported wines from Australia, Spain, Italy, and Argentina. Get in the Myx and follow MYX everywhere at @MYXFusions. Myx Fusions Beverage Co. was started by Nicki Minaj.

Emil Johannsson poses for a portrait at the Red Bull District Ride in Nuremberg, Germany on September 3, 2022 announced in 360 MAGAZINE

Swedish Crowned Champion

FOR RED BULL DISTRICT RIDE 2022

Emil Johansson pulled off the best tricks to take first place

Emil Johansson has been crowned champion of the fast-paced, adrenaline-filled, urban mountain biking slopestyle contest, Red Bull District Ride, which took place in Nuremberg over the weekend (from September 2nd – 3rd).

Thirteen Pro mountain bikers competed in the event which saw the picturesque old town of the Franconian metropolis transformed into a mountain bike slopestyle paradise.

The first Red Bull District Ride since 2017 did not disappoint. Across the event we saw a number of world-first tricks alongside some incredible combos with over 120,000 spectators turning up to watch live – a massive 70,000 for the main competition on Saturday.

Johansson (SWE), who won both the Best Trick Contest on Friday and the main event Slopestyle Contest on Saturday shared: “[This] victory means everything to me! The fact that we can bring the discipline of mountain bike slopestyle to such an unusual urban setting and attract such a large audience is simply amazing.”

He continued: “District Ride compared to other events on tour is very different because we’re basically riding, I would almost call it a downhill skate park. We’re adapting slopestyle into the city, but very few of the landings are actually dirt, a lot of them are wood. So, it’s very different compared to what we usually ride on.”

Placing second, Nicholi Rogatkin (US) loved his time on the course this year and thanked the crowd for their cheering: “[The] event was absolutely crazy. It was so unpredictable because all week we thought it was going to be bad weather, but the weather held off for us and all the boys went crazy. The atmosphere here in Nuremberg, like I’ve said so many times, is just on another level. The people support us so much. The crowd is massive all the way down the course they’re just yelling and it’s just insane. I had so much energy during my first run. Really upgraded it from yesterday’s action and put the 1440 at the end, which is the hardest, most aggressive trick that I do… So, when I landed that, I was going nuts.”

Meanwhile, the best German rider, Erik Fedko placed third on home soil with an outstanding run capped by a huge Backflip Superman Seatgrab, impressively proving why he had been one of the top favourites. 

The 24-year-old shared: “It’s a unique feeling to be here. Five years ago, I felt like a kid. I can’t find words for what it’s like to come back to Nuremberg now. My friends are here, my family is here. The Red Bull District Ride is beyond words – and above all, the atmosphere is really special.”

Overall, the top three competitors for the 2022 Red Bull District Ride were:

  1. Emil Johansson (SWE), 90.00 points 
  2. Nicholi Rogatkin (USA), 88.34 points
  3. Erik Fedko (GER), 85.32 points

The track of the Red Bull District Ride, which included street mountain biking across five districts and was about 700 metres long, demanded everything from the 13 world-class riders. Starting at Nuremberg Castle, the track went right through the old town to the Hauptmarkt square, where a massive Big Air Jump awaited the athletes. This year’s course offered them some innovative features to take the progression in mountain bike slopestyle into account. 

Tarek Rasouli, the founder and Sporting Director of the Red Bull District Ride, was thrilled with the riding level at the sixth edition of the contest, commenting: “The Red Bull District Ride has made insane progress since 2005, both athletically and in terms of the course. We saw five World’s Firsts in the Best Trick Contest yesterday, which was incredible. The contest has gotten bigger and bigger and the fanbase is growing as well. The Red Bull District Ride has become a fixed institution in Nuremberg.”

If you would like to catch up on all things Red Bull District Ride 2022, you still can still watch it globally on free sports tv app, Red Bull TV.

Essentia Water campaign featuring basketball star Jimmy Butler via 360 magazine

Essentia Water Campaign

Essentia® Water, the pioneer of ionized alkaline water in the U.S., today launched a new campaign featuring basketball star Jimmy Butler, Chicago quarterback Justin Fields, and multi-platinum singer-songwriter Tate McRae. A continuation of its “Stop for Nothing” campaign, which launched in 2021 and featured McRae alongside Kansas City quarterback Patrick Mahomes, this new creative focuses on maintaining resilience by taking a moment to pause and hydrate.

Essentia’s philosophy is that a better you, starts with a better water. Today’s world demands resilience, and resilience starts with self-care. The new campaign creative highlights how Essentia’s Supercharged Ionized Alkaline Water not only hydrates, but can also help promote a sense of renewal to keep your mind and body focused on achieving your goals.

Each of the brand’s campaign partners have one thing in common – the relentless drive to constantly hone their own craft and stop for nothing in pursuit of their goals:

  • Nicknamed “Jimmy Buckets,” Jimmy Butler is a 6-time league all-star and a decorated titan in his sport. Most recently, he led his team to the top seed in this year’s playoffs.
  • Justin Fields was selected in the first round of the 2021 professional draft and is the second quarterback in his team’s history to surpass the century mark in rushing.
  • Tate McRae’s hit single “you broke me first” has achieved over 1 billion streams and the #1 spot on the Top 40 US radio charts, landing her on Forbes’ 30 Under 30 list – the youngest musician to be included.

“This campaign underscores the importance of taking care of yourself so you can continue chasing your dreams, and focus on the things that are important to you,” said Zola Kane, Head of Marketing at Essentia Water. “Our partners personify that extraordinary combination of grit and determination we not only admire, but strive to inspire through our products and campaigns. We are both proud and humbled to be working with these superstars.”

The new “Stop for Nothing” campaign was created in partnership with Essentia’s lead creative agency Droga5. It includes 30-second, 15-second, and 06-second spots that will air across digital and social channels, along with online video platforms – specifically Hulu, YouTube and NBC Universal beginning May 2, 2022. The campaign films can be viewed on Essentia’s YouTube channel at youtube.com/c/essentiawater.

Visit EssentiaWater.com to learn more and find your closest retailer at essentiawater.com/store-locator/.

About Essentia Sub, LLC:

The first ionized alkaline bottled water offered in the United States, Essentia’s philosophy is that a better you, starts with a better water. Headquartered in Bothell, WA, Essentia Sub, LLC pioneered ionized alkaline water in 1998 and is known for its unique ionization process. The brand is CarbonNeutral Packaging Certified® and distributed in more than 100,000 retailers across the United States. It’s the #1 alkaline water brand and the #1 selling bottled water brand in the natural channel*. To learn more about Essentia, please visit essentiawater.com or connect with Essentia on Facebook, Twitter, or Instagram.

Red Bull Culture Clash in Los Angeles and New York City via 360 MAGAZINE

RED BULL CULTURE CLASH

4 Stages. 4 Crews. 1 Winner.

June 24 at Shrine Auditorium and Expo Hall celebrating the trailblazing underground nightlife sounds of Latinx music featuring four crews: Recreo, Gasolina, Subsuelo, and The Do-Over

Red Bull Culture Clash, the innovative live music experience featuring four opposing crews on four separate stages, is excited to announce the return to the U.S. this summer with two shows, bringing once-in-a-lifetime music experiences to fans on both coasts.

Red Bull Culture Clash New York took place in Warsaw in Brooklyn on May 19 and celebrated the burgeoning talent leading the city’s underground nightlife scene including hip hop, hyper-pop, reggaeton and hardcore featuring four crews: Half Moon, Club Cringe, Apocalipsis, and CORPUS.

Red Bull Culture Clash Los Angeles will follow on June 24-25 and highlight the Latino musical and cultural diaspora in one of the largest U.S. clashes yet. Artist lineup and event details for Red Bull Culture Clash Los Angeles will be revealed soon. Ticket sales are now available, click HERE to buy yours!

Drawing a sold-out crowd when it last took place stateside in Atlanta in 2018, Red Bull Culture Clash aims to showcase each host city’s unique musical and cultural offerings – past, present and future. Inspired by Jamaican sound system culture, Red Bull Culture Clash is more than a DJ battle or band competition. Red Bull Culture Clash features head-to-head performances from four crews over four distinct rounds. Crews and their participating artists are given the reigns to take over each corner of a venue and face off for a four-round bout, bringing big sound, heavy tunes, fierce competition and an exciting roster of special guests, all in an effort to outshine their competition and win over the crowd – because at Red Bull Culture Clash, the crowd decides who reigns supreme.

For more information on Red Bull Culture Clash, visit HERE.

Read on for all details and ticket info for the Los Angeles show.

Red Bull Culture Clash LA

On June 24, Red Bull Culture Clash is coming to Los Angeles to celebrate the Latinx music diaspora across several iconic genres. It will have four crews in four stages:

The first round (and the only round without judging) will be all about warming up, so take the time to get to know each team. But the second round will be judged on the choice of song and wordiness. During the third round, the teams will exchange styles and practices and try to beat each other. If special guests are welcome at any point in the first three rounds, in the fourth, they will be required.

To learn more about the event format and what to expect, and to purchase tickets for Red Bull Culture Clash LA, visit HERE.

Follow along at #redbullcultureclash and click HERE to access the official page of the event for more information.

Cocktail via 360 Magazine

Super Bowl Sips

The big game is coming this year, and the pressure is on. No one knows how the game will progress and who takes home the trophy. No one knows which city will sing its praises and which will go to bed defeated. The only thing we know is the best cocktails to drink to calm the nerves. 360 has compiled a list of the best cocktails for The Super Bowl.  

Game Time Decision

Ingredients:

  • 1.5 oz. 1800 Blanco (Drizly, ReserveBar)
  • 1 oz. fresh lime juice
  • 1 oz. agave syrup
  • .5 oz Agavero orange

Directions: Combine all ingredients in a cocktail shaker, shake and serve over ice in a rocks glass Garnish with an orange peel.

2 Minute Drill

Ingredients:

  • 1.5 oz. 1800 Cristalino (Drizly, ReserveBar)
  • 3 oz. sparkling grapefruit soda
  • Salt for garnish 
  • Grapefruit for garnish 

Directions: Pour 1800 Cristalino over ice and top with grapefruit soda. Garnish with a pinch of salt and a slice of grapefruit.

Runyon Canyon Ranch Water

Ingredients: 

  • 2 oz. 1800 Cristalino (Drizly, ReserveBar)
  • .25 oz. fresh lime juice
  • .25 oz. agave syrup
  • 1.5 oz chilled sparkling water
  • 2 fresh cucumber ribbons
  • Grapefruit for garnish 
  • Tajín seasoning for garnish 

Directions: Combine 1800 Cristalino, fresh lime juice, agave syrup, cucumber slices and ice in a cocktail shaker. Shake vigorously and strain into Collins glass with Tajín rim and cucumber ribbon draped around the inside. Top with sparkling water and grapefruit zest.

Stoli Sweetheart Martini

Ingredients:

  • 1.5 parts Stoli®️  Premium (ReserveBar)
  • .05 parts Agave syrup
  • 1 shot of espresso
  • 1 part coffee liqueur
  • 2 tea-spoon mascarpone cheese
  • 1 maraschino cherry
  • Cocoa powder

Directions: Combine Stoli , espresso, coffee liqueur, mascarpone cheese and agave syrup in a cocktail shaker with ice and shake thoroughly for a consistent foam. Strain into a frozen martini glass, top with cocoa powder and garnish with a maraschino cherry.

Pink Grapefruit Shandy

By: Chef Brad Kent

Ingredients:

  • 1-12 oz wheat beer
  • 6 oz pink grapefruit juice
  • 1 oz simple syrup (optional) 

Directions: Combine all ingredients in a tall glass and enjoy

Glass of wine illustration by Mina Tocalini for use by 360 Magazine

Wine Cab

Each year in France, 10 million wine tourists come to discover some 10,000 cellars open to visitors throughout the country. But this success has a drawback: the circuits offered are all alike. Wine lovers have to deal with soulless luxury sedans and signposted tours, without much originality.

It is because he had this experience when he moved to Bordeaux 12 years ago that Antoine Beucher decided to break the codes of the market. He invented a unique, deliciously atypical concept: Wine Cab, the wine route by English taxi.

Climbing aboard the mythical London “cab” means boarding in a car with a vintage look and a strong personality. Fitted out as a real tasting room, the famous Fairway FX4 seduces with its inimitable style and elegant line.

On Bordeaux lands, this English taxi allows you to live an experience unique, and at the same time simple, convivial, and authentic, to meet passionate winegrowers.

A slow life mindset to reinvent the iconic wine route

Wine Cab embodies a philosophy like the English taxi: the friendly driver offers tailor-made tours to beautiful addresses usually known to only a “happy few” in the region.

Tastings in the car, innovative in Bordeaux, mark the spirits by their originality and their quality. And so to make each lap unforgettable, each participant leaves with a souvenir road book with Polaroid pictures… so chic but without fuss!

The little Wine Cab plus: a welcoming guide in each area, who shares “house” secrets and offers tastings directly from the barrel or the vat. Our Wine Tour concept is simply unique!

The Wine Cab assets

● Health security: the English taxi is the only private transport vehicle with protective glass

● Private tours: tours take place with friends, couples, or families of up to 4 people

● The possibility of creating your own wine (cellar master workshop)

● Tastings in the taxi while driving

● A souvenir road book with Polaroid pictures

More and more winegrowers have made organic a philosophy. Wine Cab offers an initiatory circuit to discover more structured, more aromatic wines, with more fruity and spicy notes, in short, naturally good (organic) wines!

On the program: four hours of the discovery of the best wines produced by passionate and educationalists winegrowers, driven by the desire to introduce this type of culture.

The circuit includes pick-up and drop-off at a hotel in Bordeaux, two visits with tasting in two “organic” certified châteaux, one “countryside” tasting in the vineyards (or in the Cab in case of rain), and transport in an English cab by an English-speaking driver.

As an option, it is also possible to provide accompaniment by an expert oenologist (+280€).

The price is from €132/person.

Women often have a different outlook than men: they are more open to innovations, organic viticulture, and biodynamics. In Bordeaux, a few women are even pioneers in this field and their wines are very successful. Wine Cab invites you to meet these passionate and fascinating women who give themselves up through their testimonies and their stories.

About Antoine Beucher

After studying at a journalism school (Institut Français de Presse) and obtaining a degree in Economics, Antoine Beucher worked as a host in a local channel in Toulouse and then worked for 30 years as the manager of an event agency. Wine Cab aims to publicize the Wine Tours organized in Bordeaux and to establish itself as the reference for vintage vehicle tours in the region. Moreover, beyond 10 people, the tours can also be organized in a Combi, 2 CV, Cadillac. Subsequently, Wine Cab has plans to duplicate its concept in other wine regions.

Thanks, it's Cashmere via Elysian Brewing for use by 360 Magazine

Story Behind the Can

January 24th is National Beer Can Appreciation Day, which celebrates the historic and thirst-quenching day beer was first sold in cans! In celebration, here are a few of Elysian Brewing’s most iconic beer cans through the years including Salt & Seed, the hit summer seasonal rose released last year which features a photograph of an actual watermelon, and Dayglow, which showcases a tiger with laser beams shooting out of its eyes (yes, you read that right).

The in-house design team at Seattle-based craft brewery Elysian Brewing is known for its art-forward approach to beer can creation. The small design team is constantly pushing the boundaries and exploring how they can drive excitement and inspiration through label design, often through a mixed-medium and DIY creative take on label design.  

The creativity and imagination that goes into their labels are endless, leading to everything from sculptures, photography, and even shampoo being featured on product labels. In celebration of the upcoming holiday, the Elysian design team talked about their favorite labels throughout the years.

Dayglow IPA

Elysian Design Team: “What company proudly puts a tiger shooting laser beams out of its eyes on a bottle and pushes print? As ridiculous as the concept seems, the visual was a hit. Dayglow was the winner of the 2014 Beverage World Global Packaging Design Awards, paving the way and setting a standard for all future Elysian label designs to come.”

Mother Pig Fresh Hop IPA

Elysian Design TeamL “The art for Mother Pig was inspired by the hop picker at the farm that provided the hops for this IPA. The picker is a specialized machine the growers refer to as ‘Mother Pig’ as it herds up all the little piglets (Hop bines).”

Salt and Seed Watermelon Gose

Elysian Design Team: “This tongue-in-cheek ‘still life’ reveals itself as an impossible object; similar to a ship-in-bottle, it begs out consumers to question—’how the heck did they do that?’ The creation of this label was done in-house and all by hand for an elaborate, albeit lo-fi photoshoot.”

Thanks, It’s Cashmere Hazy IPA

Elysian Design Team: “This label was a first in our history in that it cleverly highlighted the hop used within its name, leaned into it, and turned it into a full-on story. It set a high bar for beers following its footsteps and reimagined what it means to write a beer description.”

Elysian Brewing via M&C Saatchi Entertainment for use by 360 Magazine

Elysian Brewing Citrus Beer

With Citrus season in full swing through February, Josh Waldman, Brewmaster at Elysian Brewing, shared some insight on these beers and why they’re so popular.

The relationship between citrus and beer dates back centuries, from the use of bitter orange peels in Belgian styles to the discovery of New American Hop Varieties, such as orange zest-like Cascade hops, first commercially introduced all the way back in 1971. 

What makes a citrus beer so appealing? Waldman says it’s simple: “They offer refreshing and sprightly flavors for contemporary drinkers.” There’s no better example than Elysian’s Altered Contact:

  • Altered Contact Tart IPA – 6.8% ABV: Altered Contact rewires your perception of IPAs with its electrifyingly tart and juicy demeanor. Plug into galvanized notes of orange, tangerine, mango, and pineapple, There’s no turning back now.

If you’re interested in something that’s a bit less citrus-forward but still features tropical/fruity notes, be sure to check out the other two members of Elysian’s Contact Trilogy:

  • Contact Haze Hazy IPA – 6% ABV: This IPA is tangled chemistry of mild haze, low bitterness, and an explosion of hop aroma. On top of the typical citrus notes of hazy IPAs, Contact Haze features flavors and aromas of raspberry, currant, guava, and passion fruit.

Full Contact Imperial Hazy IPA – 8.8% ABV: Cloaked in a semi-translucent haze, an imposing presence beckons you to come closer. As you do, your nose opens to a tangent of wistful memories—peach season in the orchard, a tangerine tree on a hill, fresh honeydew cold from the fridge, and a vanilla cream soda in your hand.

Indoggo Gin via Fingerprint Communications for use by 360 Magazine

INDOGGO Long Beach Lemonade

Hip-hop legend, Grammy Award-winning rapper and founder of INDOGGO® Gin, Snoop Dogg will be performing at this year’s Superbowl Halftime Show and INDOGGO®’s Long Beach Lemonade is the perfect game day cocktail!

Ready, Set, Drink! All of America will be tuned in to watch the big game—but this year’s halftime performance is going to be one of the best of all time, and we have the perfect cocktail to enjoy this Superbowl Sunday! A star-studded lineup of Dr. Dre, Kendrick Lamar, Eminem, Mary J. Blige, and none other than the California legend himself, Snoop Dogg, will hit the stage on February 13th for a show like no other. The Long Beach native created his premium flavored Gin right here in the Golden State so it’s only fitting that you celebrate with the king of Cali’s Gin ‘n Juice… Snoop Dogg style!

After maintaining his place in the public spotlight for over 25 years, the entertainment mogul ventured out into creating his own spirits brand with the mission of making a gin that exemplifies a laidback California lifestyle that is easy to mix, easy to drink, and hard to forget. Combine the strawberry flavored Gin with fresh lemonade, ice cubes, and lemon garnishes to kick off your Super Bowl Sunday and watch the Doggfather perform his greatest hits alongside some of the most legendary names in music!

Long Beach Lemonade

  • 2 oz. INDOGGO®
  • 6 oz. Fresh Lemonade
  • Ice Cubes
  • Lemon Slices

Add INDOGGO and lemonade to a glass and stir to combine. Top with ice and lemon slices.