King, a leading interactive entertainment company for the mobile world, unveiled pop music sensation Doja Cat and national football champion Rob Gronkowski as celebrity competitors in the brand new Candy Crush All Stars U.S. tournament launching today. The duo appears in the brand new campaign film available HERE which showcases their drive to claim the winning title alongside tournament host Khloé Kardashian.
Doja Cat, known for dominating the music charts, TikTok trends and red carpets, and Rob “Gronk” Gronkowski, American football tight end and four-time champion, join the millions of players across the U.S. who will compete against one another for the first time ever in order to be crowned the ultimate Candy Crush All Star. The competition kicks off today and is open to any Candy Crush Saga player in the United States*.
“Everyone knows that if you say the words ‘national competition’ three times, Gronk magically appears,” said Gronkowski. “When I heard about the launch of America’s first Candy Crush All Stars tournament I knew I had to get in on the action. I’m already playing Candy Crush Saga on the road all the time, so when I’m not spiking footballs, I’m swiping candies. Now, I’m inviting everyone to show up and compete with me. Let’s crown the best Crusher there ever was, America. Let’s go!”
“I’m so excited to be taking part in America’s first Candy Crush All Stars tournament!” said Doja Cat. “Anyone can compete and come out on top. But the real question is … who will be able to beat me and be crowned America’s No.1 Crusher?! Join now!”
Rob Gronkowski and Doja Cat join tournament host Khloé Kardashian, who will showcase her competitive side and hype up players from across the country to do the same. Anyone who has passed Level 25 in the Candy Crush Saga app can join them in the action to compete across the nation with both casual Crushers and long-time fans alike.
How to Play
King is inviting players to put their skills to the test and crush the competition across the country in the hopes of being crowned the nation’s No.1 Crusher! The tournament kicked off September 23rd at 8am EST. It is free to play and can be accessed by all who have passed Level 25 in the Candy Crush Saga app. The Qualifier Rounds take place from September 23rd to October 7th, but if you don’t qualify, don’t get sour yet! Players will have a last chance to qualify in two Wild Card Rounds. Once qualified, only the strongest Crushers will progress throughout the Quarter Finals, Semi-Final and the digital Final in November, where Khloé Kardashian will help crown America’s first Candy Crush All Star and award them a year’s supply of gold bars.
Candy Crush Saga is available to download and play for free on iOS and Android. More information is available HERE.
Orchestral tinged indie-pop trio, The Happy Fits’ have partnered with SiriusXM’s Advanced Placement for the first look of their new single “Another Try.” Taken from their two-track bundle, which also includes the track “Cold Turkey,” “Another Try” represents the first new music since the release of their 2020 sophomore album, What Could Be Better,press HERE to listen and HERE to watch the “Another Try” visualizer, created by Alexis Kitchmire and Liza Farrell, which features bright and bold pop art images seen through a vintage View-Master.
Reflecting how we often cope with reality in negative ways, the anthemic new single rides an emotionally-charged chorus that highlights the importance of accepting adversity as part of life’s journey and an opportunity to grow. Inspired by cabin fever and the fear of losing everything they’d worked towards, “Another Try” is intentional in its effort to feel like a light of inspiration rather than a dark moment in the band’s timeline.
Despite signaling the start of a new era for The Happy Fits, “Another Try” continues the band’s steadfast mission statement of connecting with a world that’s sometimes distant. “For the past 3 years touring and recording was the only life that we knew, and I found myself repeating the same habits, day in and day out. For a time, I tried to do things that I thought would fill some void in me that needed to feel accomplished, but if anything, it just caused me to slip back into my vices,” Calvin shares. Moving to Brooklyn to record their new music, “Another Try” ignited the spark the band needed to continue creating vivid, lyrically-driven music. “The song, to me, feels like a goodbye to the negativity and hardships that we have all gone through in the past year,” adds Ross.
Their songs, which emphasize life-changing realizations, celebrate our collective ability to overcome the obstacles and hurdles as we level up morally and emotionally. The Happy Fits have cultivated an eager and engaged fanbase who have propelled consumption rates through the roof. The band saw rapid growth following the release of What Could Be Better as their monthly listeners grew to over 780,000 on Spotify and they surpassed 65 million global streams. The trio achieved their first Billboard chartings, landing at #4 on the Alternative New Artists list and #12 on the Top New Artists Albums list, while seeing the album’s focus track “Hold Me Down” hit #30 on the Alternative Airwaves chart. The Grammy Foundation, Alternative Press, DuJour, PopMatters, Ones To Watch, Atwood Magazine and more have all signed on to champion The Happy Fits’ unique, guitar-and-cello rock, with NPR asking “What Could Be Better? I honestly don’t know.”
The band will hit the road in October for a 50+ date headline tour to share their optimistic music with their fans, who have helped them sell out stops in New York, Los Angeles, Chicago, and DC. Full routing is below. For tickets and more details, visit The Happy Fits website.
In addition to their music, the band regularly connects with fans through their Twitch and YouTube Gaming channel, where they explore the worlds of Minecraft, Among Us, Stardew Valley, and Call of Duty (which they recently played with Ryan Key of Yellowcard). You can catch their weekly live series by adding their linktreeto your bookmarks.
Fast-rising artist Rarin has released his liberating, pop-rap debut mixtape Toxic Ends. An aspirational, ambition-fueled introduction which champions human connection and self-growth, inspiring listeners to be themselves free of insecurity, Toxic Ends unites Rarin’s recent string of hard-hitting singles and adds six new tracks to his prolific catalogue.
Originally recording music for fun and continuing to create in his bedroom despite his success, Rarin has racked up over 75 million global streams with his string of viral singles including “GTA” and “YESSIR!” which topped Spotify’s viral charts and trended on YouTube. Adding to his hot streak, and distilling rap, pop, and relatable storytelling into his own unique sound, Toxic Ends will follow his recently released singles: deceptive flex anthems that speak to what is achievable in life if you free yourself from insecurity. “Toxics Ends” imagines what life would be like if we let go of the negative thoughts that hold us back, while Rarin “levels up” to become the most polished version of himself on “Big Spendin’,” a version without heartbreak or self-consciousness, that is excited for the future. “SO WHAT! ft. Brxkenbxy” speaks to brushing off minor issues to find value in mistakes without letting them derail you from seizing big opportunities.
“I think we’re all destined for something greater than our expectations. We just have to let go of what’s holding us back,” says Rarin on the inspiration for the mixtape. “This project is mainly about letting go of our ‘toxic ends.’ People are tempted to commit themselves to things they cannot obtain, especially in relationships, leading their emotions to consume them. Just because you want something, doesn’t mean you need it.”
We had the opportunity to ask Rarin about his career, Toxic Ends, and what’s next for the artist:
How did you get your start into music? When did you know if it was something you wanted to pursue?
I originally got into music because of my parents. They had me learn to play the piano because they wanted me to try out new things when I was younger. I think that really gave me an ear for making music and it helped a lot. Singing and rapping came many years later and that really started out of boredom. Later, with time, I found myself enjoying recording music more and more and eventually I recognized music as something I wanted to pursue professionally.
Who were your biggest inspirations for going into the music industry? How has their careers inspired/impacted your own decisions and direction for your music?
My biggest inspirations are Lil Peep, Travis Scott, and Billie Eilish. The career of Lil Peep has made me see how important fan interaction is, and how being close with your fans can bring a really special connection. I also love Travis Scott’s live performances and seeing him perform made me realize that your fans and listeners will reflect your energy, so you need to show your enthusiasm in everything you do. Billie Eilish inspires me to go out of my comfort zone and to be more confident. In one interview she had said that you should embrace your mistakes in your music and keep them because that’s what makes it unique. That saying has stuck with me for the entirety of my career and has really given me motivation.
How does your new work compare to your other works you’ve done in the past in terms of process, production and message? Do you notice differences in creating singles versus mixtapes?
Overall, the production has gotten much better, but I also have more purpose when I record and write music. Currently, I tend to make faster and happier songs compared to my past music.
What was it like when you realized that your work was connecting with people? Was there a specific moment you remember realizing how your music impacted others?
It was honestly very motivating. I’ve had fans tell me that my music has helped them stay mentally strong in their hardest times, and that really means the world to me. I use music to help myself feel better so being able to provide that for others makes me really happy.
Were you surprised that your work became popular in gaming communities? What has that experience been like as you watched you work be appreciated by many different communities?
I never really expected my songs to blow up through video games. I used to edit gaming montages so it’s crazy to me that my music is being used in videos similar to what I used to edit.
Toxic Ends is a mixtape with “deceptive flex anthems that speak to what is achievable in life if you free yourself from insecurity.” What inspired you to make a mixtape that is vulnerable and honest about overcoming insecurity? Is there anything you hope fans take away from the mixtape?
My life inspires my music and, in my life, I’ve found myself unable to rid myself of toxic relationships and situations because I thought those situations were normal and that I didn’t deserve better. After listening, I hope my fans recognize the importance of loving yourself and what you do. I think it is the key to being successful and happy in life and I wish that upon everyone.
What are you most excited for next once your new mixtape is out?
I’m most excited to start doing live shows and possibly touring.
Looking for rockin’ back to school duds? Rockstar Originalis expanding womenswear pieces to include sizing from X-Small to 3X-Large! The plus size collection includes track sets, casual wear and activewear which is accented with the brand’s logo, and iconic embellishments thus remaining true to the brands ethos. The plus size pieces range from $39.00 to $89.00, won’t break the bank and are perfect for the end of Summer and beginning of the school year. Arrive for the first day of class feeling confident in trendy styles like the Gigi Short Set (which can be viewed below.)
ZAGG Gear4 Protective Gaming Console Cases
ZAGG Gear4 today announced a 360-degree protection bundle for the Nintendo Switch and Switch Lite gaming consoles. The Kita Grip 360 and Kita Grip 360 Lite cases, which are made with 52% renewable plant-based material, will be bundled with a ZAGG InvisibleShield screen protector for the ultimate gaming protection package. Gamers also get a smooth screen protector that preserves touchscreen sensitivity and guards the display against scratch damage, like from docking the console.
The slim, flexible Kita Grip case has been tested to protect the Switch from drops up to 10 feet/3 meters. The case is compatible with the Switch Classic docking system and allows access to the rear kickstand on the Switch Classic. It even includes an antimicrobial agent that inhibits the growth of odor-causing bacteria.
Skechers and digital creator and entrepreneurAvani Gregg (50M+ followers) just dropped Avani x Skechers, a new creative campaign for the sought-after Skechers Uno where Avani styles her number one fashion sneaker like no other. Avani curated the social content for the campaign, which reflects her personal style and love for bright colors. Available in brights including hot pink, blue, and red, making the perfect statement shoe to make any look pop, and classic colorways like white, black, sand, and olive, that go with any outfit.
The versatile trend-right Uno can be paired with a summer dress while also completing any athleisure look. The Skechers Uno has you covered for all-day wear thanks to its Air-Cooled Memory Foam® insole, while the hidden Wedge Fit design adds the perfect slight lift. Look and feel good this summer and fall as you get ready to head back to school! The Avani x Skechers styles featured in the campaign are available on Skecher’s website and retail for $80.
Fabletics’ July Collection
School is out for the Summer, but its never too soon to think about your back to school outfits. As we kick off the new month, Fabletics is sharing their July Collection. Fabletics is launching their first ever Hiking Capsule, which includes cargo shorts, onesies, skirts, jackets (and more!) These lifestyle pieces are versatile enough for every school day and extracurricular activity.
New styles are introduced in this collection and grounded in the brand’s beloved Motion365® fabric. It’s silky-smooth support, superior stretch and breathability make it a top pick when dressing for these hotter temps. Meet the Brianna Onesie– our first jumpsuit in this fabric- built with breathable mesh vents and secure pockets. And speaking of pockets- our Trinity ‘triple pocket’ design is back, better than ever and available in both leggings and shorts! For more complete Back to School outfits, our ‘Must Have’ July sets can be found here!
Mophie 3-in-1 stand for MagSafe Charger
Mophie today announced a new 3-in-1 stand for MagSafe Charger. Available exclusively in Apple stores, and on Apple and Zagg’s websites, the 3-in-1 stand for MagSafe Charger offers dedicated wireless charging spots for iPhone, Apple Watch, and AirPods/AirPods Pro. Just drop each device in its designated space and charging begins on contact. Install the Apple MagSafe Charger (not included), and you can easily charge all of your everyday accessories in one central location. The 3-in-1 stand for MagSafe Charger is priced at $89.95.
The Magsafe Charger features 15W Fast Wireless Charging, allowing users to wirelessly charge the iPhone 12 at the fastest speed possible. With the Integrated Apple Watch Magnetic Charger, your Apple Watch will be positioned at the ideal angle to take advantage of Nightstand Mode. The charger additionally has an AirPods Charging Spot that ensures charging begins on contact, every time. This charging spot allows for the perfect viewing angle in both Portrait or Landscape mode. For more information, visit HERE.
Rolls-Royce Escapism Luggage Collection
Rolls-Royce Motor Cars has added Black Badge editions to its Escapism Luggage Collection. The new luggage is designed to complement the darker, edgier personas of the marque’s Black Badge motor cars, which cater to patrons with a bold, confident, and uncompromising attitude to life. The five new pieces – 48hr Weekender, 24hr Weekender (see below image), Holdall, Tote Bag and Organizer Pouch – are handcrafted from the finest leather and soft canvas, together with a new material inspired by the unique technical-weave fabric first used in the interior of Cullinan Black Badge. Patrons can choose from colorways which include bold, eye-catching hues from the Black Badge color palette or more understated tones. Each item is finished with intricate contrast piping detail – a first for Rolls-Royce luggage, which clients can personalize if they wish – and a metal plaque bearing the Black Badge ‘Infinity’ lemniscate icon.
The Black Badge Escapism luggage collection can be ordered as a five-piece set or as individual items from Rolls-Royce dealers. These luggage pieces can also make for luxurious school bags, and are sure to impress on picture day. Prices for the five-piece set start from 22,075 GBP, excluding local taxes.
Raptic’s Portable Power Station – TITAN 225
Raptic’s Titan 225is the perfect power source for every student’s back to school needs. This portable, rechargeable power station is designed to provide long-lasting charge for all your devices. Students can study outside on campus grounds or do homework in their backyards, thanks to the mighty Titan 225. Additionally, this battery is compact enough to be effortless carried around in one’s backpack from class to class. 360 Magazine used our Titan 225 to charge our GoTrax Emerge Electric Bike.
Users can recharge their phone up to 20 times, laptop up to 5 times, and tablet up to 6 times. The battery also includes 3 USB hubs, 1 USBC, a lighter plug, and an AC plug. No matter how long homework takes you, Raptic’s technology solutions ensure that you can get the job done without losing power. For more info, please visit HERE.
GRIPBELL Free-Weight Pairs
Revolutionary free-weight company GRIPBELL is proud to announce it is now selling its weights as sets of pairs. These weight sets are perfect for PE classes at home during hybrid learning schedules, pre-season and sports training, and working out. Students looking to enhance their home gym and fitness regimen will find this targeted and affordable option the best way of providing an excellent, full body, at-home workout. Especially for college students in small dorm rooms, this compact exercise equipment is able to easily be stored and used for a variety of physical activities.
With its innovative design, GRIPBELL is the superior handheld free weight system. Hundreds of exercises are possible with nearly unlimited range of grip positions, making it the most versatile free-weight system on the market. As the weight is equally distributed throughout the device and there are no sharp edges, GRIPBELL is both ergonomic and family friendly, and allows users to perform all the movements of both dumbbells and kettlebells combined. For more information, please visit their website.
Skechers ×Kansaïyamamoto Collection
A celebration of high fashion and avant-garde imagery arrives at Skechers, The Comfort Technology Company™, in an exciting new footwear collaboration inspired by the late iconic Japanese designer Kansai Yamamoto. Each Max Cushioning Premier pair in the limited-edition collection provides exceptional comfort and support through lightweight, responsive ULTRA GO® cushioning platforms and Air-Cooled Goga Mat breathable insoles with high-rebound cushioning. The well-cushioned pairs are a tribute to Kansai’s affection for joyful fashion.
The limited edition Skechers x Kansaïyamamoto collection of four fashion sneakers for men and women embrace Kansai’s unique aesthetic and energetic style. Launching on the one-year anniversary of his passing, the collaboration provides an opportunity for fans across the world to honor Kansai’s legacy through the colorful designs. The collection of Max Cushioning Premier styles for men and women is now available on skechers.com, as well as at select Skechers flagship stores, and online at Skechers website.
Evesome Fall Winter 2021 2022 Collection
Evesome, the French boutique brand, features designs from Paris, produced by artisans with an eye for detail. This lavish company invites fashion and comfort into your life with their newest look book. Evesome features back to school essentials for students that are picture-perfect for photo day.
Show off your style with classy garments like berets, scarfs, kimonos, ponchos, shirts, and sweaters. For transporting supplies across campus, invest in one of Evesome‘s patterned totes. Evesome even has adorable dorm room decor, like cushy throw pillows. For more info, please visit their website.
Vontélle Eyewear × ViacomCBS Children’s Eyewear Line
Vontélle Eyewear, the black-woman-owned, luxury eyewear brand, is proud to announce a partnership with ViacomCBS Consumer Products for a children’s eyewear line centered around Nickelodeon’s beloved characters. Vontélle will create three to four new unique eyewear frames annually using characters from Nickelodeon shows like Baby Shark’s Big Show!,PAW Patrol, SpongeBob SquarePants, Rugrats, Teenage Mutant Turtles, and more
For this collaboration, Vontélle has created an exclusive set of frames specifically for kids that combines the classic Nickelodeon characters with their bold and vibrant styles. These frames are the perfect back-to-school swag for students. Vontélle X Nickelodeon eyewear line will be available December 2021 at retailers and online HERE.
The PANGAIA X HAROSHI BE@RBRICK Capsule
Looking for the perfect back-to-school drip? PANGAIA is pleased to announce a new partnership with renowned artist and skateboard enthusiast – Haroshi. As a skateboarder and self-taught woodworker, Haroshi creatively combines his two passions: fine art and subculture, utilizing upcycled skateboards as a medium for his hand carved sculptures. Each collaborative piece of Haroshi’s BE@RBRICK, created in partnership with the expert Karimoku woodworkers, is built from local Japanese maple wood that imitates the colorful layers of a skateboard deck. First released by MEDICOM TOY in 2019, it will now come to life across the range of PANGAIA X HAROSHI BE@RBRICK products through an assortment of adult and kids t-shirts, hoodies, and track pants.
The PANGAIA X HAROSHI BE@RBRICK capsule will be available to purchase today July 27, 2021 via the PANGAIA website and in Tokyo through 2G’s concept store that is jointly operated by MEDICOM TOY, Motofumi “Poggy” Kogi and NANZUKA. The new release furthers the brand’s dedication to working with communities, artists, and change makers that share the same values and mission as PANGAIA. Haroshi’s creativity, combined with his love for art and sustainability is perfectly aligned with the brand’s approach.
Team USA Surf Collection
To commemorate USA Surfing‘s first ever event at the Olympic Games in Tokyo, renowned marine life artist Wyland created a limited time commemorative USA Surf collection with a signature Octopus in his beautiful Japanese-influenced Gyotaku style. This lucky Octopus shows up throughout the collection. The Surf Tokyo hat is the perfect accessory to keep you cool during sunny afternoons by the sea. The Surf Tokyo shirt, which features illustrated dolphins, is the ideal beach-ready tee.
Look like an Olympian in this stylish surf apparel. Proceeds support the ocean conservation partnership between USA Surfing and the Wyland Foundation. Olympic gold medalist Carissa Moore supports these conservation efforts, and has created joint commemorative gear with Surfers for Conservation and the Wyland Foundation. Shop the joint surf collection HERE.
Old Trapper Original Beef & Cheese Snack Stick
Old Trapper’s Original Beef & Cheese Snack Sticks are the perfect back-to-school snack! Enjoy the best of both worlds because you get two tasty foods in one package– creamy American cheese and smoky beef. These hearty snack sticks are easy to throw into lunch boxes or quickly unwrap after a long day at school.
Old Trapper sets the standard for snacking utility with their delicious Beef & Cheese sticks. These snacks retail in convenient packs for just $21. Customers can choose between a one-time order, or a recurring snack subscription. For more info, visit Old Trapper’s website.
PUMA × TMC Collection – THE HUSSLE WAY | THE MIAMI STORY
To continue honoring the vision and legacy of Nipsey Hussle, PUMA and The Marathon Clothing are releasing their second collection of 2021 which represents THE HUSSLE WAY | THE MIAMI STORY. This series pays homage to select cities – the “MIAMI STORY” is the first in this series – and particular moments when famed fashion icon Groovey Lew collaborated with Nipsey Hussle to create unique, one-of-a-kind looks. The five-piece “MIAMI STORY” capsule collection draws inspiration from the multiple shades of blue in the majestic Miami water and includes co-branded shirts, blue pants, blue Bermuda shorts and an all-white PUMA x TMC Future Rider.
Retailing for $45-$90, the collection will be available on Puma’s website, at the PUMA NYC Flagship store, and at select retailers including The Marathon Clothing starting August 13. For more information, please visit HERE. On that website, users can view a video of Groovey Lew, who talks about his friendship with Nipsey Hussle, the meaning of the Hussle Way, inspiration behind the collection and more.
Rado x Great Gardens of the World Watches
Never be late for class again! When Rado announced their partnership with Grandi Giardini Italiani in 2017, it brought together the companies’ shared interest in design, beauty and nature at its best. Rado now extends its partnership with the Great Gardens of the Worldand brings to life three modern design timepieces with an essence of nature.
In full bloom, three new models celebrating exceptional design, eternal nature and futuristic materials, form part of the new line named Rado True x Great Gardens of the World. Each timepiece, or “chapter,” represents a stunning achievement of great subtlety and harmony, the glorious power of nature, and modern design. For more information, visit HERE.
MyMedic First Aid Essentials
Head into your next school year confident you’ve covered all your emergency bases with MyMedic’s conveniently compact safety kits for your car or backpack. Their MyFAK ultra-compact kit can store over 100 expert selected first aid items in only 7.5″ of space! It has everything you need to treat trail blisters, cuts and burns, blocked airways, broken bones, and more.
MyMedic’s MyFak first aid kit contains over 100 first aid and trauma supplies. The bag is easy to tote to school, thanks to it’s grab and go design and snag resistant zipper. The MyFak kit is MOLLE system compatible. MyMedic also offers the Solo First Aid Kit, which is more compact and lightweight. This portable kit is small enough fits in bookbags, but contains over 45 essential first aid supplies. For more info, please visit MyMedic’s website.
Doctor Plotka’s Mouth Watchers
Bacteria, viruses, and fungi. While we all know these bad guys lurk in our mouths causing bad breath and tooth decay, we often stop thinking about them as soon as the toothbrush has left our mouth. Unfortunately, these pesky microorganisms stick around on our brushes, doubling every 20 minutes when left in the warm moist environment of the bathroom
These pioneering toothbrushes are paving the way to a cleaner dental routine by using silver infused bristles to naturally eliminate 99% of bacteria, viruses, and fungi. When paired with their deep cleaning flossing bristles, you’ll enjoy that fresh from the dentist feeling every time you brush! For more info, visit HERE.
G-SHOCK’s All-New GA2200 Series
Casio announces the all-new GA2200 series, featuring three colorways designed for rugged toughness. The GA2200BB-1A, GA2200M-1A, and GA2200M-4A are equipped with heavy duty cases built with Carbon Core Guard Structures, a front button design and a three-tier construction that seamlessly integrates bezel, case back and buttons to slim the case down to a mere 12.8mm.
The GA2200 models also boast G-SHOCK’s features, including a Double LED super illuminator, 3-year battery life, 5 daily alarms (1 SNZ), world time, interchangeable bands and more. The GA2200BB-1A retails for $120, while the GA2200M-1A and GA2200M-4A retail for $130 each. Each model will be available in August at select G-SHOCK retailers, G-SHOCK Soho Store, and on G-SHOCK’s website.
Star Wars™ Fine Jewelry Friendship Collection
On August 6th, Star Wars™ Fine Jewelry will premiere the newest additions to the Friendship collection with pieces inspired by R2-D2™, the devoted lighthearted droid. The Friendship collection is designed with droid-distinct detail and iconic color cues. More information about the collection can be found on this website.
There are seven distinctive fine jewelry collections inspired by Star Wars, so every fan can connect with their favorite character’s journey, from R2-D2 to the Mandalorian™. Shop assortments that honor the light side or the dark side of the force. All pieces in all seven collections are beautifully crafted in gold or silver with diamonds and gemstones. Star Wars Fine Jewelry is an officially authorized fine jewelry collection crafted by Renaissance Global.
Quarto Kids Nonfiction Books
Still have some summer reading to do before the school year? Check out Quatro Kids’ selection of nonficntion titles for children. All of these texts will be coming out late this summer or early next fall. For more information on Quatro Kids, visit their website.
Inside Animals by Barbara Taylor and Margaux Carpentier
[64 pages; ages 4-8; $22.99/$27.99 CAN]
In this book, there are 21 cross-sections that show how skeletons, organs, nerves and muscles fit together inside creatures from across the globe. Animals can have some body parts in common with us humans, such as the brain, heart and lungs – but each creature has its own unique body to help it survive and thrive in the wild. This means that there are all kinds of weird and wonderful organs and senses in the animal kingdom, such as the honey stomach in a honeybee or the ink sac of an octopus. Prepare to be dazzled as you discover incredible information to wow your family and friends
Rescuing Titanic by Flora Delargy
[80 pages; ages 7-11; $22.99/$27.99 CAN]
This exquisitely illustrated story of quiet bravery tells in rich detail how the little ship Carpathia saved 705 passengers of the Titanic from the icy waters of the North Atlantic. Written and illustrated by debut Northern Irish artist Flora Delargy, whose grandfather and great grandfather both worked in the Belfast Shipyards where the Titanic was built.
When Plants Took Over the Planet
[64 pages; ages 7-11; $17.95/$25.95 CAN]
This large-format, highly illustrated book will guide readers through the key aspects of the life of plants, from early ferns which were most certainly munched on by dinosaurs, to carnivorous plants that snap and ‘attack’ their prey, or powerful medicinal plants that can heal ailments and boost health. This book also explores how humans use – and abuse – our precious plants, and how reliant we all are on the survival of our planet’s network of botanical life.
Work It, Girl: Rule the music scene like Queen Beyoncé Knowles by Caroline Moss and Sinem Erkas
[64 pages; ages 7-12; $15.99/$20.99 CAN]
Discover how Beyoncé became a superstar singer and entrepreneur in this true story of her life. Find out what makes Queen Bey tick, what inspires her, and what motivates her. Learn about her passion for activism–right up to date with her support for Black Lives Matter. Then, learn 10 key lessons from her work.
Roots of Fight’s Game Changers Gold Collection
Apparel brand Roots of Fight is honoring five extraordinary Olympians, including Jim Thorpe, Wilma Rudolph, Jesse Owens, Cassius Clay and Joe Frazier, as part of their Game Changers Gold Collection. These Gold medalists are Olympians who overcame setbacks, odds and prejudices with courage, heart and incredible self-belief.
All five of these American athletes shined on the world’s biggest stage. They were game changers and remain the gold standard. The Game Changers Gold Collection celebrates these icons with a range of apparel from t-shirts, to shorts, sweats and sweatshirts priced from $40 – $85 dollars, available HERE.
Casio’s A100WE-1AVT Timepiece
Casio America, Inc. is excited to announce the expansion of its popular Vintage collection with the A100WE-1AVT. Inspired by the F-100 digital timepiece, Casio’s first resin case model and originally released in 1978, the new A100WE-1AVT timepiece boasts a unisex design and stylish, retro gadget feel.
Although the new A100WE-1AVT is modeled after the original F-100 digital timepiece, its design was updated for this more modern version while retaining the distinctive four metallic front button design of the F-100. The new model comes in a stainless-steel band and a nickel-free plated case for a more refined look. Along with Casio’s signature metal elements, its band features a slide-type clasp that lets users easily adjust the band length without special tools. For more information, please visit HERE.
Isabelle Grace Jewelry
Just as layering is super trendy in the necklace department, having a strong wrist stack is also in style. Today’s fashionistas have discovered that you don’t need to stop there when exploring the possibilities of your bracelet collection. Be creative and intermingle different metals, materials and colors in developing your own personal style with Isabelle Grace Jewelry.
Isabelle Grace Jewelry’s new beaded bracelet collection features exquisite, handcrafted jewelry that’s sustainably made in the USA and of heirloom quality, and never goes out of style. Known for their beautiful distinct designs, each piece is created just for the wearer, perfect for an easy and effortless look that’s impactful, yet versatileenough to wear on a day-to-day basis. Isabelle Grace’s trendy and elegant jewelry are the most darling accessories for any student’s perfect back-to-school outfit.
Tenacious Toys Boo Berry GID Skull Dangler
Tenacious Toys is thrilled to continue their support of independent creators and manufacturers with a pair of exclusive releases at the end of this week which they are dubbing “INDY INSANITY”! This second drop this week is the Boo Berry GID Skull Dangler by Jonathan DuBose – a monstrous 8-inch-tall vinyl art toy designed and produced by DuBose Art. While the Skull Dangler is available in a rainbow of colors in the DuBoseArt shop, the GID Boo Berry colorway is a Tenacious Toys shop exclusive.
There are only 30 Boo Berry Skull Danglers made and they are priced at $140 each. Boo Berry Skull Danglers will be released on the Tenacious Toys homepage at noon EST on Friday August 13th. Each Boo Berry Skull Dangler will come with an exclusive sticker as well as a free enamel pin. Customers looking to create a super deluxe version can opt to head over to the DuBoseArt website shop to pick up a Clear Blue Ooze head to place on top of the Skull Dangler (must purchase Ooze Head separately). DuBose offers a selection of optional alternative heads which fit all Skull Danglers.
IVY PARK RODEO Collection
adidas and Beyoncé are returning to present the latest adidas x IVY PARK collection. Inspired by the inimitable style and undeniable influence of Black cowboys and cowgirls, the “IVY Park Rodeo” collection celebrates the formidable impact of Black men and women on American Western culture. The collection celebrates the oft-hidden history of Black pioneers within cowboy and cowgirl culture and their continued influence and impact on the American Rodeo.
IVY PARK Rodeo is where audacious design meets thoughtfully remixed classic streetwear and athletic wear fused with inspiration from the Black cowboy experience. The collection features 58 adult apparel styles, 5 adult footwear styles, and 13 different accessories. Boasting dark denim fabrics and washed heavy French terry materials throughout, the apparel and accessories are elevated with unique denim monograms and bold purple glow cow prints. Utilitarian-inspired zips and snap fastenings complete the details. The fourth IVY PARK collection launches exclusively on adidas’ website for 24 hours on August 19 and is followed by a wider global launch on August 20.
Champion × Naruto Capsule Collection
Champion Athleticwear has partnered with Naruto, a Japanese manga, to bring a unique capsule to market celebrating the story’s most well-known characters. Fans can shop the limited edition collection on August 13 at Champion (in-store and online).
The collection includes Reverse Weave hoodies and Heritage short sleeve tees for men, cropped Reverse Weave and Boyfriend Reverse Weave hoodies and heritage short sleeve tees for women, and hoodies and tees for kids. Plus, fans can go in any Champion store for an exclusive opportunity to customize their merchandise with hand-picked patches including characters Naruto Sage mode, Gaara, Shikamaru, Tsunade, Hashirama, Tobirama, Hiruzen and symbols Uzumaki Clan, Uchiha Clan, Akatsuki cloud, and Sharingan!
Rockstar Original’s Alaisa Jacket
Rockstar Original’s Alaisa jacket is the must-have wardrobe staple for Fall. The iconic puffer jacket for men comes in black ($199) and statement-making metallic royal blue ($209) and metallic red ($209). Staying true to the brand’s values of accessibility, the Alaisa starts at $199 in sizes Small to 3X-Large.
Designed to keep you warm and snug during the winter months, Rockstar Original’s bestseller in a matte fabric is made with a down alternative and includes a removable hoodie. This jacket is the perfect back-to-school coat to keep you warm throughout the upcoming, cooler months. For more info, visit HERE.
Hedon Helmets, the manufacturer of the world’s most luxurious and stylish motorcycle, bicycle and e-bike helmets, issue a bold and refreshing retake on two wheeled culture. Whether you’re taking your e-bike to school, work, or just on an afternoon joy ride, Hedon Helmets keeps you safe on all of life’s adventures. Kids will be kids, so keep them safe while they play!
Created in 2011, founders Lindsay and Reginald set out ot completely rethink the protective headgear of the contemporary urban rider. Without compromising on safety they developed a style that is bold, refined and nostalgic, with comfort driving design above all else Their core belief is that when form and function work seamlessly together, style is effortless. Their dedication has led Hedon Helmets to become essential accessories for all discerning riders.
Casio’s A100WEPC Watch
Casio America, Inc. announced today the release of the A100WEPC, a collaboration model featuring the iconic PAC-MAN game that is popular around the world. The A100WEPC is based on the recent reissue of the F-100 digital watch, which was originally released in 1978.
The new A100WEPC watch is based on the recently released A100 watch, which reprises the design of the original F-100, including the unique four-button front layout. The styling is designed to evoke the fun, retro look of the PAC-MAN game. The watch face features colorful pixelated PAC-MAN and ghost characters, and the center ILLUMINATOR logo is rendered using the PAC font. The face design faithfully replicates the PAC-MAN game screen, down to details like the pink line marking the exit of the ghost nest from which the ghosts emerge. The gold-plated watch case is inspired by the color of the PAC-MAN arcade game cabinet. The top watch band is laser etched with a rendering of PAC-MAN being chased by ghosts, and the reverse scene with PAC-MAN chasing ghosts is rendered on the bottom band. The case back also features the PAC-MAN logo and icons. The watch comes with special packaging imprinted with PAC-MAN character icons and the game score screen, to deliver the full look of the PAC-MAN game.
Marc Jacobs’ Color Collection Pop Up
Westfield Century City’s newest pop-up, THE COLOR COLLECTION, an everyday capsule designed by Marc to celebrate comfort, creativity and self-expression, will debut just in time for the back to school and back to work shopping season. For a limited time, the Marc Jacobs Color Collection will be on display for guests to shop and browse. The pop-up will feature accessories and athleisure in vibrant matching hues and shades – featuring everything from everyday wardrobe essentials such as t-shirts, biker shorts, tote bags, to slides, all donning the iconic Marc Jacobs logo.
This apparel in this vibrant, striking collection makes for the ultimate back-to-school outfit or picture day photo-op. Free for all, Westfield Century City invites the public to visit the pop-up from August 15– October 31. The pop-up is located between the Jo Malone and Tesla retailers, on Level 1. For more information, please visit HERE.
Kask’s urban, Italian style helmets are ideal for bike enthusiasts and microtransit commuters. With the recent launch of their URBAN R and MOEBIUS helmets, bikers can stay safe and fashionable on the road. URBAN R features more than just beautiful aesthetics. With an integrated active ventilation system, URBAN R’s airflow is fully adjustable to suit the rider’s needs. A simple slide of the rear lever will open the helmet’s vent to allow comfortable cooling while the sun is shining. MOEBIUS features the all-new and KASK-exclusive ERGO FIT adjuster to ensure precise fit and comfort, even when riding on uneven terrain such as cobblestone streets. Complete with removable and washable padding, MOEBIUS provides optimum comfort for day-to-day wear.
The URBAN R helmet will go on sale in North America from the end of June, retailing at $249 USD (CPSC 1203 certified). The MOEBIUS helmet will go on sale in North America from the end of June (CPSC 1203 certified). It will retail at $149 USD. For more information, please visit HERE.
Humphreys Witch Hazel
Humphreys Witch Hazel is sustainably wild harvested to preserve its natural potency and distilled to capture its more pure, vital plant essence – not diluted and never polluted. Humphreys is proud to responsibly manufacture products and offer a vegan, cruelty-free skincare experience free of dyes, sulfates, parabens, gluten and phthalates.
Humphreys Witch Hazel offers three Organic Toners including Humphreys Clarify Pure Witch Hazel Organic Toner, Humphreys Calm & Clarify Witch Hazel with Lavender Organic Toner and Humphreys Soothe & Clarify Witch Hazel with Rose Organic Toner. Additionally, the brand offers four Alcohol-Free Toners including Humphreys Soothe Witch Hazel with Rose Alcohol-Free Toner, Humphreys Nourish Witch Hazel with Aloe Alcohol-Free Toner, Humphreys Refresh Witch Hazel with Cucumber Alcohol-Free Toner and Humphreys Recharge Witch Hazel with Grapefruit Alcohol-Free Toner. The full collection features botanical ingredients specially selected for the beautiful benefits they bring to senses and skin, always wild & free. Humphreys Witch Hazel is available at Walmart, Amazon and select Target stores.
Tonino Lamborghini Timepieces × BeauGeste Luxury Brands at Couture in Las Vegas
Tonino Lamborghini Timepieces and BeauGeste Luxury Brands, the Brand’s exclusive agent in the USA, will participate in the next edition of Couture in Las Vegas from August 24-26, 2021. Visitors will have the opportunity to view the newly redesigned Cuscinetto timepiece.
Held annually at the luxurious Wynn Resort, the Couture Show is one of the leading trade shows specializing in designer fine jewelry and luxury timepieces. In addition, BeauGeste Luxury Brands will exhibit Tonino Lamborghini watches in the “Krug” ballroom and showcase the entire collection to America’s elite top-tier buyers and the most recognized luxury consumer and trade media.
APERCU EYEWEAR – THE LAURENCE FRAME IN BLEU MARINE
Introducing the newest addition to Apercu’s bestselling silhouette: BLEU MARINE. The luxury sunglass brand has recently welcomed their newest, navy shades. This innovative colorway is an instant classic and proves to be the perfect mix of novelty and refinery. Bleu Marine shades are sure stun at any occasion this Fall.
Aercu’s mission is to create sophisticated, timeless sunglasses. As such, the company designed a 1970’s inspired silhouette that complements any outfit. A chic, navy hue was combined with the perfectly oversized, square shape to create the Laurence in Bleu Marine. The future is bright for students returning to school this fall. As such, these sunglasses are the ideal back-to-school style statement.
Fabletics × Liza Koshy Second Collection
Fabletics releases a new, limited-edition capsule collection with actress, producer and entertainer, Liza Koshy. Following the success of her first collection and based on customer demand, Liza is back to deliver her unique design perspective again. In her second activewear collaboration with Fabletics, Liza took inspiration from nature and urban utility for a collection that is bold yet versatile.
Designed in a variety of the brand’s high-tech fabrics and textures, like second-skin Seamless, contouring SculpKnit®, and PureLuxe in a new ultra-shine fabric for added texture, Liza’s collection goes beyond bras and leggings, sporting a wide variety of pieces including bodysuits, joggers, hoodies, and more. Grounded in a neutral pallete of powder lights, the collection features pops of colors and a psychedelic Haze Wave print throughout to reflect Liza’s energy and creative personality.
The Wale Collection x Kaz
Rapper and entrepreneur, Wale, has teamed up with Foot Lockerand Footaction to drop his second collection: “The Wale Collection x Kaz.” Designed with Kazeem “Kaz” Famuyide and in partnership with the WWE, the second collection is inspired by Wale’s love for the WWE and features T-shirts and hoodies from some of his favorite WWE Superstars from the ’80s.
Launching just in time for SummerSlam, the collection will be available exclusively at Foot Locker and Footaction starting today. This one-of-a-kind launch merges the world of music, sports, entertainment and fashion. Students looking for the most hip back-to-school apparel should check out this collection!
Skechers x kansaïyamamoto D’Lites Capsule
The second Skechers x kansaïyamamoto collection, inspired by the late Japanese designer, is set to drop on Saturday, August 21 at online and at select Skechers retail stores in North America and Japan, followed by the release of the limited-edition pairs in select European markets.
A celebration of avant-garde artistry, the Skechers x kansaïyamamoto D’Lites capsule honors the iconic Japanese designer’s use of color alongside Skechers’ signature silhouette and builds on the success of the initial launch on July 21. The global collaboration—years in the making—was one of the last influenced by acclaimed designer Kansai Yamamoto before he passed away and provides an opportunity for fans across the world to honor his legacy through the colorful designs.
Game Changers/Ground Breakers Collection
“The Brown Bomber,” Joe Louis, is boxing royalty. Furthermore, he is a national hero and unconquerable champion. Between 1937-1949, Louis stood as the world’s heavyweight champion. He wasn’t just loved, he was also s a serviceman during World War II, the embodiment of national pride. For generations of boxers since, he was the motivation to greatness. Now, Roots of Fight is creating a capsule inspired by this timeless icon.
As part of Roots of Fight‘s Game Changers Series, this new collection features an assortment of bright, stylish apparel. Tee-shirts inspired by historic legends will make you feel like you’re paving your own path to history. Wear shirts inspired by great leaders like Rey Mysterio, Rosa Parks, Julio Cesar Chavez, Joe Louis, Jesse Owens, Jackie Robinson, Roberto Clemente, and more. Celebrating standing up and speaking out with Game Changers new Ground Breakers collection featuring Joe Louis.
Spice of Life’s Bonfire Bluetooth Speaker
The Bonfire is a Bluetooth Speaker and flickering light all-in-one! “Pink noise” is a natural soothing rhythm in nature that comes from flames and/or bonfires. The Bonfire Bluetooth Speaker creates a form of “pink noise” and creates a calming ambiance! Its flickering light mimics a flame, while playing high-quality sounding music. Push once for a flicker or two for a full-like fire glow!
Use this speaker for a romantic outside dinner for two, a group bonfire on the beach, or to relax after school. The Bonfire Bluetooth Speaker will give you ambient lighting and quality sound anywhere you want to create a perfect setting! The small handle makes it easy to carry and hang anywhere! IP65 Certified (International Protection: recognized standard for classifying its water & dust resistance). Includes USB charging cable.
The LUMICHARGE II LED is an all-in-one desk lamp. Its multi-functional features include a convenient place to charge your phone with a universal charging dock for all types of smart phones and the 10W Wireless Fast Charger charges two phones at once! Modernity, sophistication and overall minimalistic presence the LED lamp 2.0 version will steal the spotlight in any office, kitchen, bedroom or workspace!
There are 3 different hues (cool, warm and yellow), different levels of brightness, directional lighting, built-in-motion sensor that turn on when you enter a dark room and an anti-bacterial surface-important in today’s environment. This model includes an upgraded dimmable calendar display with daylight savings, date, temperature and calendar with alarm options. Lumicharge is available on this website, Amazon and Amazon Prime, and ShareSale.
LITA by Ciara
Ciara launched her new ready to wear fashion collection today – LITA by Ciara – the latest brand to join The House of LR&C. The new women’s ready-to-wear collection is built on the belief that Love Is The Answer (LITA) and is designed with Ciara’s signature tomboy chic and effortless style as the inspiration. The consciously created collection brings to life the notion that consumers shouldn’t have to choose between style and sustainability which is an integral part of the brand’s ethos.
LITA features prints that embody the spirit of the rare and beautiful black king cheetah, an ode to Ciara’s fashion identity. The collection includes an Armor Coat in Faux Fur Jersey, Lover Shirt Jacket in Lamb Papery, a 90’s inspired Varsity Tour Jacket and Leader Track Pant in Stretch Leather. The collection is now available online at The House of LR&C, as well as on Nordstrom’s website and at select Nordstrom stores.
Are you tired of having a big black tv staring back at you from the wall? What if you could have an art collection valued at over a billion dollars instead? Enrich your life through the beauty and emotional connection of your favorite works of art with the BillionDollarArtGallery.
The perfect gift idea for the person who has everything, the BillionDollarArtGallery is an ingenious way to put your tv to work showcasing an extensive collection of over 500 paintings that span the ages and the imagination. Featuring the world’s most famous and influential pieces in ultra-high definition, now you can experience the fine details your coffee table book could never capture. Each slimline memory stick comes enclosed in a beautiful laser-etched maple gift box for safe storage and easy gifting for the person who has everything! For more info, please visit Amazon.
School can be stressful and the last thing you need is having to pick out what to wear. The key to back to school outfits are having staple items that are comfortable, stylish, inexpensive, and versatile. Luckily, Fabletics has made is easy for you to look cool and trendy. These back to school essentials will have you covered for the entire year.
The Postgame Jogger: A softer than soft brushed fleece jogger, equipped with sweat-wicking and anti-stink tech. Designed with a tailored fit and the perfect amount of stretch, you’ll never want to take these off.
The Training Day Polo: Built for training but cool enough to wear beyond the tennis courts, this isn’t your basic polo. Sweat-wicking fabric keeps you dry during your sweatiest workouts while its versatile slim fit and ribbed collar take the look to a whole new level.
The Franchise Short: Our bestselling short is made from our most durable fabric that’s coated with sweat-wicking and anti-stink tech. Its multiple pockets (including bounce-free hidden storage for your phone) make this a top performing utility short.
Rockstar Original Faux Grill
Not a new trend, but an exciting one. As an expansion or expression to your personal style, Rockstar Original now offers faux grills in silver and gold. An affordable and unique way to add character to your outfit.
P.S.: Rumor has it that grillz and tooth gems are it right now, “In 2021, grillz and dental ornaments are having a rebirth, and this movement is being spearheaded by a cohort of avant-garde, experimental designers who are set on pushing the boundaries of dental jewelry into a whole new realm. Mandatory-mask-or-not, being stuck at home has revealed an insatiable appetite for getting our mouths blinged-out.”
MomRemedy Household Cleaner and Stain Removal
College dorm rooms aren’t very big and don’t have a ton of storage. A good multi-surface cleaner can help keep your dorm clean with an all-in-one formula. From crayon on the walls to pet stains on the upholstery, discover the only grab-and-go household cleaner you need for jobs big and small with MomRemedy!
Their eco-friendly Everything Household Cleaner & Stain Remover is the key to decluttering your cleaning cupboard while making your routine a breeze. Simply grab one bottle to tackle stains, dissolve grease, eradicate odors, and more without harmful chemicals or obnoxious scents. When you opt in to their Subscribe & Save feature, you’ll get a great deal on their 64oz refill to use with your new chic reusable glass bottle.
Made with just 4 ingredients
Uses the natural cleaning power of citrus and hydrogen peroxide against stains, spots, odors, dirt, grease, and grime
Safe for the entire home
No sulfates, phthalates, or parabens
No added dyes or fragrance
Naturally light lemon scent adds a touch of freshness to your space
Made in the USA
Includes 64oz refill and 16oz reusable glass bottle with silicone sleeve
Sold in Giant Food Stores near you
Since introducing the very first organic lip balm in 2003, Eco Lips has helped make organics part of people’s lives. USDA Certified Organic and 100% edible formula made from food grade ingredients. This back-to-basics Pure & Simple lip balm line is packaged in our new Plant Pod® Innovation – the first 100% plastic-free plant tube. Offered in a variety of flavors including Coconut, Raspberry, and Vanilla. Delicious, pure and simple, and also great for kids.
Pure & Simple line: this back-to-basics Pure & Simple lip balm is made with just FOUR ingredients – sunflower oil, beeswax, Vitamin E and flavor. Certified organic and 100% edible – yes, you actually eat it!
This 9-pack features 3 Pure & Simple flavors: Raspberry, Coconut, Vanilla
As one of the most popular consoles globally, Nintendo Switch witnessed an influx of new players and fans since its release back in 2017. According to data presented by SafeBettingSites, Nintendo Switch sales jumped by 50% in a year, with its lifetime unit sales reaching 85.7 million as of May.
More than 26M Nintendo Switch Consoles Sold in a Year
Following the disappointing sales of its predecessor, the Wii U, the Switch was seen as the new hope for Nintendo in the ongoing battle with other console giants, PlayStation and Xbox. Acting as both a portable and home console system and offering a seamless and unified experience switching between them, the console soon started to gain popularity in the gaming community.
A year after its launch in March 2017, the Nintendo Switch hit 15.5 million sold units worldwide, revealed Statista and VGChartz data. The next two years witnessed an influx of new fans, with its lifetime sales reaching 49.8 million units in December 2019. However, as the entire gaming industry exploded amid the lockdowns, Nintendo sold almost 10 million Switch units in the first half of 2020 only. The surge in demand continued since then, with more than 26 million Nintendo Switch consoles sold in the last year.
Compared to other top-selling consoles, Nintendo Switch lifetime sales is still significantly lower than 115.6 million PS4 units sold so far. However, statistics show that Nintendo Switch sold 35.6 million units more than Xbox One, whose lifetime sales hit 50.1 million this month.
North America Generates One-third of Total Sales Revenue
Analyzed by geography, North America represents the leading Nintendo Switch region, with 32.1 million units sold as of May. Europe and Japan followed with 22.2 million and 19.9 million, respectively.
One of the key reasons for the Switch’s success is the popularity of Nintendo’s first-party titles. Blockbuster series like Mario, The Legend of Zelda, and Pokémon are exclusive to Nintendo, meaning that fans can only play them on Nintendo consoles.
With 35.4 million sold units as of March, Mario Kart 8 Delux ranked as the top-selling Nintendo Switch game. Animal Crossing: New Horizons ranked second with 32.6 million in total sales. Super Smash Bros. Ultimate, The Legend of Zelda: Breath of the Wild and Pokémon Sword/Pokémon Shield follow with 23.8 million, 22.2 million, and 21.1 million in unit sales, respectively.
When one thinks of the cutting edge in gaming, graphics are what comes to mind. How well does this game render characters and the environment? How real does it look? Video games continue to push the boundaries of what modern computers could do. What was once science fiction is now a household name.
As spectacular as these games are to behold, they represent only one part of the gaming market. Not all popular games embrace the hyper-detailed graphics of AAA studio games. Other gamers embrace simpler, less tech-intensive art styles. Many of these games are as popular with the general public for a plethora of reasons. They’ve since carved a niche for themselves in a world where hyperrealism is king.
The Road to Realism
Today’s hyper-real graphics reflect developments that fueled gaming since the early days. Then as now, graphical sophistication was a major selling. Consoles duked it out to see which could render games with better graphics. Each new console and game promised better art than the last. Meanwhile, PC gamers, with their customized rigs, could push graphics even further.
Amazing graphics can immerse players into the worlds they play. Many of the big names in gaming today boast of immersive, hyper-realistic environments. Today’s visual spectacles like Assassin’s Creed and Final Fantasy rival theatrical animated films in detail. The best of these games bring historical and fantasy environments to life at home.
The Limits of Hyperrealism
But as amazing as these visuals would look on screen, it comes at a heavy price. In a very literal sense, playing these games is not easy on the pocket. Many titles from AAA studios are quite demanding from technology. Both consoles and an excellent gaming PC come with a hefty price tag. This proves to be a great barrier to entry for gamers on a budget.
Meanwhile, PC gamers must also contend with the complexity of customization. It takes awhile to learn the ropes of the visual settings. The average player must be patient when tweaking them to one’s liking. Even dialing down the graphics is confusing for the novice.
Games that aim for too much realism stand the risk of evoking the uncanny valley. This term was first coined by roboticist Masahiro Mori in the 1970s to describe unsettling robots. Its impact on realistic graphics, however, mustn’t be understated. Even small breaks in realism will be off putting for audiences. Avoiding this is a taxing endeavor. One either attempts to amp up realism (which is costly) or embrace a more stylized depiction. The best 2D and 3D games, fortunately, avoid the worst of this.
Finally, the aesthetic that comes with games takes a toll on development teams. Game development studios have come under fire for crunch culture that overworks and underpays their developers. Often, this has roots in the near-impossible deadlines brought on by game hype. And better 3D graphics don’t always lead to a better product. The buggy messy Cyberpunk 2077 fiasco alone proves that.
A Different Direction
The big names in gaming embraced more elaborate, graphics-intensive art styles. Others, meanwhile, chose a different path. Many indie developers embraced stylized 3D or more isometric or side-scrolling art styles. Mostly, this was a budgetary choice. Advancements in technology have made developing 2D games cheaper and faster.
In the heyday of Flash, developers could build a simple vector graphics game within days or weeks. It allowed indie developer communities to flourish. Soon, sites like Kongregate and Newgrounds had massive archives of 2D games. Even today, older games once made in Flash could be found in archival sites like Plays.org.
Today, developer teams can create complex games using either 2D engines or a hybrid of 2D and 3D graphics. By eschewing the complexities of hyperreal graphic engines, they can focus on refining other aspects of gameplay. Choosing less graphics-intensive visuals also lets them experiment with other genres. Many small titles embrace 2D graphics without sacrificing storytelling. A cartoony point-and-click, Broken Age toys with two different yet unified narratives.
A Flourishing Market
There are a host of reasons why people gravitate toward games with cartoonish art styles. Lower-tier 3D games won’t tax computer hardware as much. Meanwhile, all but the slowest low-end computers can play 2D Flash or HTML games without a hitch.
Devs can even port these games into social media. There was a reason why elderly gamers flocked to Farmville in its heyday, after all. Mobile gaming also fueled the development of less graphic-intensive games. Side-scrollers and isometric games play smoother in smartphones. By using cartoonier and flatter visuals, these games don’t sap the phone’s batteries. Players on mobile can sink hours into these games. This is a lucrative outcome for mobile game developers.
This level of accessibility and portability can prove to be a winning ticket. InnerSloth’s game Among Us, follows the same cel-shaded 2D style of its previous releases. This simple spot-the-impostor social game became a pop culture phenomenon in 2020.
More Than a Throwback
The appeal of 2D gaming lingered even after the rise of 3D graphics. The most popular games in the 1990s still had dedicated communities well into 2010. Some older games, like Age of Empires, enjoyed incredible appeal through gameplay alone. First released in 1999, Age of Empires II continued to have a fan following well into the 2010s. This led to the development of not one but two remasters of the game. It was also followed by several new expansions introducing a mix of new playable cultures.
Throwbacks to retro-style gameplay became a selling point by the 2010s. The wildly successful game Cuphead combined 1980s-style gameplay with 2D 1930s-style cartoons to great effect. This and other games like it capitalized on a niche that 3D platformers couldn’t fill. They also introduced a new generation of gamers to the joys of 2D platform gaming.
Nostalgia didn’t play as big a role in the staying power of these games as one would think. Many developers created side-scrollers to experiment with unique gameplay concepts. Braid played around with time control, creating tactical challenges for the player. These simple games also play around with many game conventions. The popular Undertale subverts the idea that video game characters should slaughtering their enemies. Here, you have the option to negotiate. Different actions create varying outcomes for the player… all in glorious pixelated 2D. Through its plot twist, Braid makes a statement on how you see its player character.
A Niche of Their Own
There’s room in the larger gaming community for both 2D and 3D games in various levels of realism. Each level of graphics have their own appeal and cater to different types of players. Not every game needs realistic lighting to suspend a gamer’s disbelief.
Graphics-intensive 3D games grew with the idea that video games should be immersive. They are at once a technical and artistic achievement. The best of them are a spectacle that can captivate gamers from all walks of life. Games on the lower end of the graphic scale, however, are no slouches in that department. Some stand out as interactive artistic expressions. They can be an exciting challenge to play and ponder. Others offer a fun and enthralling experience that keeps players on their toes.
Less graphic intensive games add more variety to the gaming market. The lower graphic requirements let developers introduce new gameplay and story concepts. The lower barrier to entry also helps make these games more accessible to a larger audience. Ever wanted a good game that won’t overwork your computer? There’s going to be a 2D or low-end 3D game somewhere.
Slots are perhaps the most popular online casino game available today. Every good online casino will have a wide range of slots, covering many themes. It is the variety of choice that makes slots such as pleasure to play. Despite being relatively straight forward to play in comparison to other online casino games, as a beginner there are some things you must be aware of before playing.
When playing slots online using real money, you want to get the best value possible. You can so by taking advantage of special promotions. Free spins with no deposit are one of the leading online bonuses available for online slots. As the name suggests, free spins with no deposit does not require any money to be added to your online casino account. Instead, the casino will give you the specified number of free spins without having to pay any of your own money. You can find a great selection of free spins with no deposit bonus offers on gamble-usa’s website. We recommend you check them out before playing slots.
When playing online slots for the first time, it is important to understand the different terms. Reels are located in the middle section of the slot, and spin when you play a slot game. They are always an odd number–usually either three, five, seven, or nine. Reels will have different symbols on them, and you must know what each of these symbols mean before you begin playing a slot game. This is information you will have to discover for yourself by reading the information about the individual slot before you begin playing. You should never play an online slot game without knowing what each of the symbols on the reels means, because you need the information to know when to hold reels to win.
Paylines are rows that go across the slot from left to right. The more paylines there are on a slot, the better your chances are of winning money. Winning paylines are often in a straight line across the screen, but as online slots have become more exotic, paylines have fluctuated across the reels. You should always have access to a payout table when playing an online slot game and analyze it so you know which combinations of symbols payout the biggest amounts of money.
Always track how much money you are spending when playing online slots. Funds can quickly diminish, so its a good idea to have a budget in mind before you begin playing. Always choose a slot you like, rather than the one that has the biggest jackpot, and play for fun. There are no guaranteed winnings when playing online slots. Remember, they are a form of entertainment, not a way to make money.
The five-track project spotlights Nigerian-born, New York City-bred Kah-Lo’s seamless fusion of wild rhythms, dancefloor-ready beats, and skyscraping hooks. The single “Fire” ignites this hybrid. Neon keys bounce underneath her slick verses before she drops the red-hot hook, “I look so fire bitch, I am the match.” On the high energy “Commandments,” she issues one important commandment for the club for another between a chanting chorus. On the finale “Candy,” airy wah guitar dissolves into a head-nodding beat punctuated by old school beeper chirps and a thick bassline. Her undeniable attitude carries another bold chorus.
Back in 2016, Kah-Lo linked up with Riton for the breakout “Rinse & Repeat.” The international anthem not only amassed 65.3 million Spotify streams, but it also picked up a GRAMMY® Award nomination in the category of “Best Dance Recording.” Loaded with bangers, they dropped Foreign Ororo highlighted by “Ginger” and “Fake I.D.”—which notched 94.2 million Spotify streams. Along the way, she collaborated with everyone from Idris Elba to Destructo and earned acclaim from Rolling Stone, HYPEBEAST, i-D, NME, and more.
Now, she lands at the forefront of the culture with The Arrival and more to come.
Check out the full track listing below.
Grammy nominated dance-pop sensation Kah-Lo is geared to unleash her Epic Records debut EP The Arrival, bringing a refreshing blend of sounds that truly embody this rising star. The Nigeria born, New York City bred artist has carved her own niche within music and is ready to show the world every angle of her sonic versatility. Kah-Lo first emerged on the scene in 2016, assisting UK producer Riton on the hip-house cut “Rinse & Repeat,” which earned the two a Grammy nomination. From there, Kah-Lo dropped her solo debut single “Fasta” in 2017, sitting at the crown of the BBC Radio 1 Dance charts for five weeks. By 2018, Kah-Lo dropped the infectious “Fake I.D.” which became the lead song for the U.S. arrival of TikTok, and the viral hits have just kept on coming. Kah-Lo’s songs have been featured in a myriad of placements on TV, film, and gaming placements for her songs, including “Exit Sign” on the FIFA 21 Volta soundtrack. It’s been a non-stop ride since she first got started, punctuated with hundreds of millions of streams and global appeal.
Whether it’s collaborating with Idris Elba on “Ballie” or Selena Gomez on the “Back To You Remix,” Kah-Lo shines. Her features on Diplo’s “Give Dem,” along with The Knocks on “Awa Ni” have also further crystallized Kah-Lo’s consistent track record for bringing the best out of any song she touches. In 2020, she dropped the rhythmic “Melanin” with Michael Brun, setting the stage for 2021’s “arrival.” On The Arrival, Kah-Lo brings a culmination of all of her sounds with five tight tracks. Packed with energy, songs like “Ouch” and “Commandments” bring the vibes from her hip-house beginnings, while “Fire” and “Spaceship” showcase Kah-Lo’s powerful singing vocals. Then there’s the closer “Candy”—a true indicator of her pop superstar future. Whether adding flavor to a collaboration or having her own tunes as the soundtrack to your favorite TV series, Kah-Lo delivers and The Arrival is a long time coming.
Saturday Night during GROW.HOUSE’s Bitcoin 2021 party at David Grutman’s Story Nightclub, G-Eazy and Questlove were seen performing, as well as the newly launched cannabis NFT game’s newest ambassador, Fetty Wap. Paris Hilton was also in the House.
GROW.HOUSE, the First Ever NFT game to Grow Digital Cannabis and Earn Cryptocurrency. It’s a Digital Metaverse for Lovers of Cannabis, Crypto, and DeFi, Led By Social Media Pioneer, Branden Hampton, the largest independent social media publisher in the world. Hampton’s role within GROW.HOUSE is Chief Cannabis Officer.
GROW.HOUSE is a Farmville-like game, where users can grow digital cannabis, earn $GROW tokens, collect NFTs, and learn about yield farming. Within the game users can plant NFT cannabis flowers, earn $GROW tokens, and use in-game assets to beautify farms. Users can also plant cryptocurrencies in our yield farms, where they can earn yield rewards. Players can choose to work together or alone and do their part to live, play, and GROW in the Cannaverse world. The game is made for mass consumer adoption, taking the social gaming elements of Farmville and combining them with the revolutionary aspects of Yield Farming to bring DeFi to the masses in a fun gamified way.
Within GROW.HOUSE, you will see the following:
Grow Digital Weed and learn about Cannabis
It’s built on the Polygon Blockchain for fast zero-fee transactions
Grow the ecosystem by combining cannabis, crypto, and gaming ecosystems
Big brand opportunities for exposure, land, and in game tie ins
A unique token economy that allows players to play, earn $Grow, and yield farm
Opportunities to $GROW with real world partnerships for the VIP players
Online streaming is one of the most popular activities that gamers can do in the modern era, and it is proving to be rather lucrative for some of them.
Indeed, with so many people becoming interested in eSports and watching gamers play their favourite games as a way of either learning to play the game themselves by picking up various tips or for sheer enjoyment pleasure, many of the best online gamers have gone on to become celebrity figures.
With names such as Ninja and Pewdiepie having emerged and become some of the biggest names in the industry, there will be many that use Platincasino who will instantly know exactly who they are and why they have become celebrities.
Better known by the name ‘Ninja’, Richard Tyler Blevins is perhaps the most famous celebrities to have been created via the world of eSports and live streaming. Of course, platforms such as Twitch and YouTube have helped his brand and name grow, with more and more continuing to follow him and watch what he does when he plays live.
Ninja – who is from Detroit – first started playing in 2009 when he played Halo 3 professionally for teams such as Cloud9, Renegades, Team Liquid and Luminosity Gaming. However, his celebrity status only really took off in 2017 when he played Fortnite Battle Royale. He saw his followings increase exponentially, thus making him attractive to businesses.
As of November 2020, Ninja had more than 16.1 million followers on Twitch, whereas he had over 6 million people follow him on Twitter, over 14.5 million on Instagram, 4.3 million on TikTok and almost 25 million people subscribing to his channel on YouTube; thus further highlighting his appeal as a celebrity.
Gaming influence Pewdiepie has also had a huge impact on the live streaming market and one that has allowed for those who are successful to become celebrities. Of course, Pewdiepie is a game and user tag, as the Swede is actually known as Felix Arvid Ulf Kjellberg.
The Swede was one of the first to experience huge growth in the live streaming sphere, as he managed to acquire over 1 million subscribers on his YouTube channel in July 2012, and subsequently became the most subscribed channel in August 2013.
In 2016, Pewdiepie was named one of the most influential people in the world by TIME Magazine; further highlighting why he has been able to become a celebrity figure.
Why have they become celebrities?
Indeed, with so many followers, it only made sense for businesses and brands to try and get their products and services represented by Ninja and Pewdiepie, as it would only help them to potentially tap into a new market demographic, or simply take advantage of a huge market that could be presented to them.
Ninja’s status helped Fortnite Battle Royale’s developers, Epic Games, make billions whilst he also earned close to $10 million, whereas he was also paid $1 million to promote Electronic Arts’ Apex Legends, whilst his celebrity status has been so big that he has appeared on a number of celebrity-edition TV shows, including The Masked Singer and Family Feud.
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