Glass of wine illustration by Mina Tocalini for use by 360 Magazine

Wine Cab

Each year in France, 10 million wine tourists come to discover some 10,000 cellars open to visitors throughout the country. But this success has a drawback: the circuits offered are all alike. Wine lovers have to deal with soulless luxury sedans and signposted tours, without much originality.

It is because he had this experience when he moved to Bordeaux 12 years ago that Antoine Beucher decided to break the codes of the market. He invented a unique, deliciously atypical concept: Wine Cab, the wine route by English taxi.

Climbing aboard the mythical London “cab” means boarding in a car with a vintage look and a strong personality. Fitted out as a real tasting room, the famous Fairway FX4 seduces with its inimitable style and elegant line.

On Bordeaux lands, this English taxi allows you to live an experience unique, and at the same time simple, convivial, and authentic, to meet passionate winegrowers.

A slow life mindset to reinvent the iconic wine route

Wine Cab embodies a philosophy like the English taxi: the friendly driver offers tailor-made tours to beautiful addresses usually known to only a “happy few” in the region.

Tastings in the car, innovative in Bordeaux, mark the spirits by their originality and their quality. And so to make each lap unforgettable, each participant leaves with a souvenir road book with Polaroid pictures… so chic but without fuss!

The little Wine Cab plus: a welcoming guide in each area, who shares “house” secrets and offers tastings directly from the barrel or the vat. Our Wine Tour concept is simply unique!

The Wine Cab assets

● Health security: the English taxi is the only private transport vehicle with protective glass

● Private tours: tours take place with friends, couples, or families of up to 4 people

● The possibility of creating your own wine (cellar master workshop)

● Tastings in the taxi while driving

● A souvenir road book with Polaroid pictures

More and more winegrowers have made organic a philosophy. Wine Cab offers an initiatory circuit to discover more structured, more aromatic wines, with more fruity and spicy notes, in short, naturally good (organic) wines!

On the program: four hours of the discovery of the best wines produced by passionate and educationalists winegrowers, driven by the desire to introduce this type of culture.

The circuit includes pick-up and drop-off at a hotel in Bordeaux, two visits with tasting in two “organic” certified châteaux, one “countryside” tasting in the vineyards (or in the Cab in case of rain), and transport in an English cab by an English-speaking driver.

As an option, it is also possible to provide accompaniment by an expert oenologist (+280€).

The price is from €132/person.

Women often have a different outlook than men: they are more open to innovations, organic viticulture, and biodynamics. In Bordeaux, a few women are even pioneers in this field and their wines are very successful. Wine Cab invites you to meet these passionate and fascinating women who give themselves up through their testimonies and their stories.

About Antoine Beucher

After studying at a journalism school (Institut Français de Presse) and obtaining a degree in Economics, Antoine Beucher worked as a host in a local channel in Toulouse and then worked for 30 years as the manager of an event agency. Wine Cab aims to publicize the Wine Tours organized in Bordeaux and to establish itself as the reference for vintage vehicle tours in the region. Moreover, beyond 10 people, the tours can also be organized in a Combi, 2 CV, Cadillac. Subsequently, Wine Cab has plans to duplicate its concept in other wine regions.

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