Posts tagged with "Eric Bellinger"

Kendy X Misplaced via The Thom Brand for use by 360 Magazine

Kendy X – Misplaced

California Chanteuse, R&B sensation and singer/songwriter Kendy X announced April 29 as the official release date for her highly anticipated debut project, Misplaced, via her label, Rose Records. The rapturous announcement is backed by the unveiling of the project’s official cover art and tracklist, including her Billboard placed (Peaked #14 on the R&B Digital Song Sales) debut single “For Me” featuring DreamDoll and Kalan.FrFr

Critics have raved over Kendy X. Lyrical Lemonade said, “Rose Records signee KENDY X has a new hit on her hands for the ladies.” “Be sure to press play on KendyX’s brand new ‘For Me (Remix)’ featuring DreamDoll and Kalan.Fr.Fr,” said Revolt TV. “The rising R&B artist breathes new life into her debut single,” said Hot New Hip Hop

Last week, the rising R&B star was announced as the official opening act on Kalan.FrFr’s Never Lose You tour kicking off on April 28 in Orlando, Florida.

About Kendy X

The Chicago-born and Long Beach-raised singer, songwriter, and co-founder of The Rose Fest Music Festival hustles with the heart of an athlete (she was once a renowned gymnast) as she simultaneously projects a fresh and fiery presence across the culture. Kendy X’s vision begins to unfold on her 2022 independent debut project and much more to come.

She devoted the first eighteen years of her life to gymnastics until torn ligaments in her knee derailed an ambition to compete in The Olympics. Along the way, she picked up cello and piano in middle school and always wrote songs of her own. Inspired by her older sister Ry Dope, she penned her first tune at just six years old. Meanwhile, dad played multiple instruments, specializing in guitar and songwriting, enjoying local success in Chicago.

Despite its influence on the periphery of her life, she fully embraced music in 2019.

“After I stopped training, music came in,” she admits. “I found my new passion to focus on. It always got me through difficult times. This moment was no exception.”

From that point forward, she went full steam ahead throughout 2021. Alongside Ry Dope, she launched The Rose Music Festival as a state-of-the-art Southern California festival experience. Not only did the founders perform, but the stacked lineup boasted Mozzy, Rubi Rose, Eric Bellinger, Day Sulan, Stunna, Kalan.FrFr, 1TakeJay and more. At the same time, Kendy X hit the studio and recorded what would become her soon-to-be-released EP. Produced by Ayo & Keyz [Cardi B, Chris Brown, Bryson Tiller], the first single, “For Me,” served as a slick and sexy introduction to her signature style. As the original version generated over 1 million total streams, Kalan.FrFr and DreamDoll stunted on the Remix with surefire star power.

In the end, Kendy X has become just what she was always meant to be—a force of nature.

“Music was always the thing that helped me feel like I’m okay,” she leaves off. “We’re all going through things, but we’ve got each other. I hope people relate to my songs, and they feel a sense of happiness, reliability and love.”

Kendy X via The Thom Brand for use by 360 Magazine

Kendy X × Dreamdoll × Kalan.FrFr – For Me

Rising Westcoast R&B artist Kendy X sets her mark with today’s remix release of “For Me” with Bronx-born rapper Dreamdoll and Los Angeles’ own Kalan.FrFr. Available to stream and purchase now, the trifecta forces unleash an irresistible remix to Kendy X’s debut single, which was met with praise last year upon immediate release.  

Kendy X shares “For Me is the most important song on the EP, because it shows the transformation into a bad bitch.” She continues with, “The whole project is about finding yourself and becoming the woman you are meant to be and not changing for anybody. On For Me, I’m saying, this is for me. I can get shit on my own. I can do whatever I want to do. It’s meant to empower women. I’ve been listening to Kalan.FrFr since high school, so it was a dream to do a song with him. DreamDoll is such a powerful woman who demands respect. She embodies the spirit of the song.”

A soon-to-be expert with weaving elements of R&B, Hip Hop, and New-Age Pop with her forthcoming body of work, “For Me” Remix serves as a savory exemplification for the gleaming rising star as she prepares to keep the momentum at a staggering high this year.   

Last year, in addition to setting the tone with her single “For Me,” Kendy X swiftly made a lasting mark with her strides as a co-founder of The Rose Fest Music Festival. Kendy X and a team of creatives, including her sister Ry Dope and creative director Phillip Riian created a platform for emerging musicians to showcase their bubbling stardom on a major platform stage with appeal compared to music festivals alike. The inaugural festival, which took place in Orange County, California, received national attention for the powerful initiative that also called on established artists such as Mozzy, Eric Bellinger, Rubi Rose, Day Sulan, Stunna Girl, and more to headline the joyous event. Kendy X made her eagerly awaited debut performance at The Rose Fest Music Festival, where she performed “For Me” along with an array of soon-to-be-released music that is set to make up her official debut project that is currently on the horizon. 

About Kendy X

Kendy X gained her grind mentality from a childhood dedicated to gymnastics and now she applies it to music with her own scorching and sizzling brand of R&B. The Chicago-born and Long Beach-raised singer,  and songwriter hustles with the heart of an athlete as she simultaneously projects a fresh and fiery presence across the culture.

Kendy X’s vision begins to unfold on her 2022 independent debut project and much more to come. “Even though gymnastics and music are completely different, gymnastics taught me work ethic and how to perform in front of people,” she affirms. “The dedication helped me in the long run. I learned how to put all of my effort into what I want to do—and just do it.”

She devoted the first eighteen years of life to gymnastics, until torn ligaments in her knee derailed an ambition to compete in The Olympics. Along the way, she picked up cello and piano in middle school and always wrote songs of her own. Inspired by her older sister Ry Dope, she penned her first tune at just six-years-old. Meanwhile, her dad played multiple instruments, specializing in guitar and songwriting and enjoying local success back in Chicago.

Despite its influence on the periphery of her life, she fully embraced music in 2019.

“After I stopped training, music came in,” she admits. “I found my new passion to focus on. It always got me through difficult times. This moment was no exception.”

From that point forward, she went full steam ahead throughout 2021. Kendy X hit the studio and recorded what would become her soon to be released EP. Produced by Ayo & Keyz [Cardi B, Chris Brown, Bryson Tiller], the first single “For Me” served as a slick and sexy introduction to her signature style. As the original version generated over 1 million total streams, Kalan.FrFr and DreamDoll stunted on the Remix with surefire star power.

In the end, Kendy X has become just what she was always meant to be—a force of nature.

Kash Doll × Wale × Eric Bellinger

Today, award-winning, certified artist, entrepreneur and actress Kash Doll reveals the music video, which exclusively premiered on Tuesday on Facebook, for her red hot new single “Single & Happy” feat. Wale & Eric Bellinger. It arrives ahead of the fourth episode of the highly anticipated STARZ series Black Mafia Family, which features the rap femme fatale in a recurring role.

Watch the music video for “Single & Happy:” HERE
Listen to “Single & Happy”: HERE

In the visual, Kash Doll occupies an ornate and classy mansion. As she raps right from bed, the rising superstar simultaneously auditions a series of potential suitors in between performing the track alongside Wale and Eric Bellinger. All at once, it reflects her attitude, swagger, and style on-screen, affirming her star power.

Since dropping last month, “Single & Happy” has already amassed millions of streams and counting. Earning critical acclaim, Complex praised how the track “gets straight to the point: understanding your self worth and seeking a partner who only adds to what you already have, rather than becoming someone you can’t live without.” Vibe highlighted the song’s “positive messages, while HotNewHipHop proclaimed she “didn’t hesitate to bring her bad bitch energy. Sohh summed it up as “pure audio fire.

It followed her previous single “Like A Pro” [feat. Juicy J]. Right out of the gate, HotNewHipHop raved how she “comes with nothing but energy, and Brooklyn Vegan hailed it as “a bouncy, catchy, raunchy new jam. Revolt predicted “the record is expected to be blaring through the speakers of the club ASAP. Elite Press put it best, calling it “one of the best songs of the year.

Kash Doll, who has gathered over 1 billion streams worldwide since signing with Republic Records, continues to pull up everywhere this year. She features on Saweetie’s “Hoops” alongside the legendary Salt-N-Pepa from the mega-anticipated Space Jam: A New Legacy Soundtrack. She took the stage at Detroit Summer Fest this month. Next up, she joins the bill of the Migos “Culture III” Las Vegas Weekender on October 15 and Rolling Loud LA on December 10.

Kash Doll continues to make waves. Receiving critical acclaim from Vulture and Marie Claire, Essence praised, “If there’s one rapper who can teach us a thing or two about remaining confident, it’s Kash Doll. Meanwhile, she guested on “Friday Night Cypher” from Big Sean’s chart-dominating Detroit 2 and joined forces with HoodCelebrityy for “So Pretty.”

Detroit native Kash Doll has impacted the music industry with a commanding force, dropping street-earned truths with her throwback wordplay and powerful bars. The one-two combination of spirit and sass announced her as fiery female force in 2019 after quietly amassing 30 million-plus on-demand streams, garnering the BMI Social Star Award and “Issa Wave Award” at the BET Social Awards, securing a new management deal with Title 9 Productions and inking a recording contract with Republic Records. An unbelievable story brought her to this point. Losing her dad on just her first birthday, she always held down multiple jobs to support her mom and siblings. And at 18, she started investing in herself eventually opening two beauty bars and funding her own music career. She made waves on the 2014 independent debut mixtape, Keisha Vs. Kash Doll. Following 2016’s Trapped In The Dollhouse, she developed a presence as a touring force and earned coveted co-signs from Drake, Big Sean, Rick Ross, Remy Ma, and many more. The 2018 The Vault mixtape captured #1 on multiple mixtape sites as her debut single for Republic Records “Ice Me Out” and its 2 Chainz-assisted official remix clocked 85 million-plus total streams. Last year, Kash Doll also released a project solely for her fans titled Brat Mail to thank them for all their continued support. The project garnered over 30 million global streams and features the break out single “Check.” Shortly before Brat Mail, Kash released one of her biggest singles to date, “For Everybody,” which racked up over 101 million YouTube/VEVO views independently. Outside of music, this boss runs Kash Doll Enterprises and does charity work around her hometown. Her city bestowed the “Spirit of Detroit” Award upon her. Additionally, in 2019, Kash Doll released her debut album Stacked, received a 2019 BET Award nomination for “Best Female Hip-Hop Artist,” garnered critical acclaim for her album from Billboard, MTV, UPROXX, BET, Forbes, Nylon and more and toured with Meek Mill. This year will be full of brand new music, acting and more from the Detroit star.

image from Alex John for use by 360 Magazine

BLXST × BINO RIDEAUX — SIXTAPE 2

On Friday, rising LA hip-hop artists Blxst and Bino Rideaux teamed up for the release of their collaborative project, Sixtape 2. Out now via Red Bull Records, the project serves as the highly anticipated sequel to the 2019 release of Sixtape, which helped to catapult both artists’ careers and establish them as two of the West Coast’s most exciting new acts. You can stream Sixtape 2 HERE.

Spanning across twelve tracks, including the hit single “Movie,” Sixtape 2 showcases the palpable chemistry between the South Central artists, flexing their smooth, stylistic lyricism and penchant for catchy hooks. Serving as songwriters on the project, in addition to Blxst producing several of the tracks, Sixtape 2 allows both artists to highlight their individual talents while maintaining an effortless sense of collaboration, making for one of the must-listen projects of the summer.

The release of Sixtape 2 is also accompanied by the music video for the single “One Of Them Ones,” which finds both artists at a late-night casino. Featuring a motivational opening narration by DJ Drama, the visual features XXL Freshman class member Blxst and Def Jam signee Bino as they celebrate their rise to success, surrounded by their crew as they gamble and commemorate how far they’ve come. You can watch the music video HERE.

Sixtape 2 is out now, full tracklist is below and is available to stream on all platforms HERE.

Sixtape 2 Tracklist

1. Pop Out

2. Movie

3. Might Do Well

4. Program

5. One Of Them Ones

6. Accountable

7. Hate How Much

8. She Perfect

9. What Is It

10. Stressful

11. Time Will Only Tell

12. Beginning To The Ending

About Blxst

Blxst began his solo music career in Los Angeles in 2015, rapping, singing, writing and producing. From self-editing his videos and artwork to mixing and mastering his sound, he’s been on an unstoppable run, gaining notoriety for his productions and collaborations with Kendrick Lamar, YG, Eric Bellinger, Mustard, G Perico, Mozzy and Kalan.FrFr.

Last year saw the release of his highly anticipated debut EP, No Love Lost, an expansive and emotive collection of music inspired by past relationships and his hometown of Los Angeles. Paired with a four-part cinematic series of videos to bring the project’s overarching narrative to life, its quintessential West Coast vibe received acclaim from fans, press and tastemakers, cited by Pigeons & Planes as “one of the best projects of 2020.” Following this up with his first release of 2021, the two-track project Just For Clarity featuring Drakeo the Ruler and Russ, Blxst has solidified his position as the next must-watch musician out of LA. Receiving praise from Billboard, BET, Complex, Pitchfork and more, in 2021, Blxst was announced as a XXL Freshman Class member and an Amazon Breakthrough artist. This fall also sees Blxst headline his first ever North American tour, which sold out in less than an hour.

About Bino Rideaux

With a one-two punch of laidback flows and hypnotic melodies, Bino Rideaux has quietly shaped the next era of West Coast hip-hop. Growing up in South Central, he crafted his 2015 independent project, Life Is Like A Movie, out of a D.I.Y. studio in his grandmother’s house. Gaining traction around L.A., he co-founded Out The Blue Records and dropped music at a prolific pace. Penned in the wake of his homie KP’s death, “100 Days 100 Nights” caught the attention of the late Nipsey Hussle. He featured on Nipsey’s tracks “Clarity” and “The Field” before they teamed up on the 2017 joint project No Pressure.

As his profile rose, Bino linked with Blxst on Sixtape in 2019 before unleashing his full-length debut, Outside, which boasted appearances by heavyweights such as Ty Dolla $ign, Fredo Bang, Mozzy, and BlueBucksClan. In addition to praise from ComplexLA WeeklyVICE and more, UPROXX named it one of the “100 Best Albums of 2020.” Signing to Def Jam in partnership with Out The Blue, he only perfected his signature style on the likes of “Pride 2 The Side” and “BET” before igniting 2021 with the entrancing guitar-laden trip of “Incredible” [feat. Drakeo The Ruler]. Pegged as one of Rolling Stone’s “Breakthrough 25,” Billboard championed him among “6 LA Rappers to Watch in 2021” and went on to describe him as “the brightest star to emerge from that orbit.” Meanwhile, KAZI christened him “one of the West Coast’s most exciting new talents.

The Rose Fest line up press image. Photo Courtesy: Rap Plug Live. For use by 360 Magazine.

THE ROSE FEST MUSIC FESTIVAL

“THE ROSE FEST” MUSIC FESTIVAL MAKES HISTORY AS THE FIRST COVID-COMPLIANT STATE-OF-THE-ART FESTIVAL OF  2021 WITH INAUGURAL ORANGE COUNTY, CA BENEFIT EVENT

MOZZY, RUBI ROSE, RY, ERIC BELLINGER, KENDYX, DAY SULAN, STUNNA GIRL, KALAN. FRFR, 1TAKEJAY& MORE GRACES STAGE WITH UNFORGETTABLE PERFORMANCES

THE ROSE FEST MUSIC FESTIVAL kicked off an inaugural debut this past Saturday on April 24, in Orange County, CA, with one of the first covid-complaint, state-of-the-art music festival experiences to take place in North America in over one year. An important moment for the community of California, and those who are eagerly awaiting to resume attending in-person functions, the event-filled day brought a blissful beam of light and upliftment for everyone in attendance with the perfect mix of performances from music’s biggest names and indisputable artists on the rise.

“It’s an amazing feeling to see the results of something that at some points felt like the impossible to make happen during this pandemic,” says Phillip Riian, Co-Founder of The Rose Music Festival. “What feels even more special is that I was able to create something of this magnitude with my team, my girls, KendyX and RY. I’m beyond happy that we were able to not only put together a great event but also build bridges for voices that needed to be heard while supporting a special initiative that’s dear to us all. Even though this music world is very new to me, good work is good work and we have so much to celebrate.”

The Rose Fest featured some of the biggest names and in Hip Hop and R&B mixed with powerhouse artist on-the-rise with exquisite performances from Mozzy, Rubi Rose, RY, Eric Bellinger, KendyX, Day Sulan, 1TakeJay, Stunna Girl, Kalan FRFR, Black Fortune, TMG Fre$h, Marissa Ford, SingerSlime, DW Flame, Float Lord, Whitney Reign, ASH10, Audemar, B Lytrece, HTTH, Yoppa Bam, 3LetterzNUK, J.LeGras, Jimmy Bolt, Mariana Velletto and more! Hosted by Abby NicoleManuel Antonio and Philon, the benefit event also saw guest appearances from YG and J Mulan, while DJ Asia Shabazz and DJ Carisma of Power 106 FM provided music and sounds for the night.

The Rose Fest founders Phillip Riian, KendyX and RY all had sight set with creating a special moment to bring worlds together and create impact; that goal was achieved in a game-shifting way from the array of praise received from attendees, rising stars who were able to amplify their voices and showcases the value of their brilliance and The Avalon Center—the non-profit organization selected by The Rose Fest to donate 100% of proceeds raised for the festival.

A total of $21,797 was raised from The Rose Fest and will be donated to The Avalon Center, a network center located in South Los Angeles that provides education services, home improvement services, and substance abuse services for people who live in Los Angeles County.

Our staff and young people were given the ultimate VIP experience with the best seats in the house! The organizers created lifelong memories for us all, said Jamico Elder, Executive Director of The Avalon CenterTheir professionalism and hospitality are only matched by their generosity and sincere desire to help our families recover during these perilous times. We are encouraged and elated to know Avalon Carver is a part of the Rose Fest family!”

For more information about the festival, visit the Rose Fest website.

FIRST COVID-COMPLIANT STATE-OF-THE-ART FESTIVAL OF 2021 BENEFIT EVENT ON SATURDAY, APRIL 24th

THE ROSE FEST MUSIC FESTIVAL” ORANGE COUNTY, CA ANNOUNCES STAR-STUDDED LINEUP: MOZZYASIAN DOLLERIC BELLINGERDAY SULANSTUNNA GIRL1TAKEJAY,  & MORE SET TO PERFORM, SOUNDS BY DJ CARISMA & MORE

TICKETS ON SALE NOW

The Rose Music Festival makes an official unveil with the announcement of its massive, inaugural lineup for the first covid-compliant state-of-the-art festival of 2021, taking place in Orange County, California, on April 24, 2021. Set to be a momentous experience with the perfect mix of star-studded performances from established artists and up-and-coming artists who are set to be next, attenders will have the chance to enjoy entertainment from some of their favorite artists while discovering music from soon-to-be-favorite rising stars. “The Rose Music Festival” originally came into fruition over one year ago by founder’s creative director Phillip Riaan and rising artists, entertainers Ry & Kendyx to create a platform for emerging musicians to showcase their bubbling stardom on a main stage with appeal compared to music festivals alike. Today, the experience now includes some of the hottest entertainers in music now making it the most unparalleled music festival that caters to something for everyone.

Featuring some of the biggest names in music and next up emerging acts, attenders will see performances from Mozzy, Stunna Girl, Eric Bellinger, Day Sulan, 1TakeJay, Asian Doll, Black Fortuna, Jaddah Blue, 777 God, Kendyx, Ry, Abbey Nicole, Float Lord, Rizz, and more special guests! Hosted by Philon, the benefit event will also see guest appearances from J Mulan and Manuel Antonio with music/ sounds by DJ Skyhighbaby & Power 106 FM’s own DJ Carisma.

100% of proceeds from “The Rose Festival will the donated to Avalon Carver Community Center, a network center located in South Los Angeles that provides education services, home improvement services, and substance abuse services for people who live in Los Angeles County. Built on the vision of community leader Mary B. Henry, the agency has become a centerpiece of the diverse community fabric of the neighborhood and met the needs of its growing and ever-changing community.

“We’re really excited to create this moment for California because our community needs this beam of light during these unusual times,” says Phillip Riaan, Co-Founder of The Rose Music Festival. It has been a tough year, a year that has shed light on the health and economic disparities in Black and Brown communities, so I’m happy we’re able to make this experience that looks out for many communities. Not only was the concert essential to us because of the cause, but it also provides a platform for up-and-coming artists to be able to see their name in lights and not have to wait on someone to allow them to because they are trending on social media.”

Kendyx, Co-Founder of “The Rose Music Festival,” shared, “music is healing, and it’s a beautiful moment to see emerging musicians, like myself, have this moment of coming together in a unique way that gives back to the community that has supported us all in more ways than one.”

Ry, p.k.a. Rydope, Co-Founder of “The Rose Music Festival and a rising artist herself, echoed similar sentiments by saying, “This festival will show that betters days is approaching for the world, not only for our community here in California.”

The Rose Festival marks one of the first live music events in the United States in over a year.
 
For more information about the festival, visit this website

About The Rose Music Festival

Rose Fest is a music festival that gives back to the community, shines the light on emerging artists and collaborates with established artists to give fans across the world exclusive access to behind-the-scenes content and live performances. Proceeds from the Fest’s revenues will benefit Avalon Carver Community Center. Avalon Carver works to care for youth and through education, community outreach and empowerment throughout Los Angeles, CA. The inaugural festival will take place in Orange County on April 24, 2021

For more information, visit this website.

About Avalon Carver

Avalon Carver works to care for the physical, mental and spiritual needs of individuals and families through education, community outreach and empowerment.

Since 1940, Avalon Carver in South Los Angeles has been a place for people from diverse backgrounds to join together in one space and work to make their community thrive. Built on the vision of community leader Mary B. Henry, it has strived to become a place of growth, unity, family, and positive change for South Los Angeles. It has grown to become a centerpiece of the diverse community fabric of the neighborhood.
Throughout the years, Avalon Carver has met the needs of its growing and ever-changing community. Through hard times and good, through struggles and triumphs, bringing up inspiring community leaders and strengthening families.

Avalon Carver is now stepping into the next chapter of our story, keeping an eye towards the future of our community through a refresh of our space, an expansion of our services, and a progressive take on the education of the community.

For more information, visit Avalon Carver’s website.

ELHAE illustration by Siwoo Lee and Motown Records for 360 Magazine

ELHAE – SEPARATED

WATCH THE VISUAL FOR “SEPARATED” HERE

STREAM “SEPARATED” HERE

Emerging as a melodic force of nature, rare groove enthusiast, singer and lyricist, Elhae releases his music video for “Separated“ out now. A follow up to his infectious “Fun Fact“ single featuring Rick Ross, “Separated” showcases a more complex side of Elhae that his fans have yet to experience. The beautifully shot visual, directed by Loris Russier, captures the emotional dynamic between two lovers who are desperately trying to hold on to their union, but ultimately realize that they’re better off apart. The visual portrays raw imagery with emotional highs and lows as Elhae painfully sings of heartbreak and love lost. Watch it HERE.

Praised by XXL as being “the next R&B sensation that’s about to make a huge wave in the industry,” the visual encompasses all the elements of a classic period piece tied into a modern-day love story, proving that Elhae’s creativity and talent are both layered and timeless. “Choosing “Separated” as a single was a no-brainer for me. I just think it’s such a relatable song in the sense that everyone’s been there before, in that heartbroken space, that disappointed space.” Elhae continues, “It’s not an easy topic for most, but on the other side of it usually comes growth and wisdom.”

“I was really stoked to have Loris Russier direct the video. My creative director Siwoo Lee really put me on to his work and I just loved the colors he was using, the shots and angles he used to convey emotion.” Elhae continues “I knew he’d be the right guy for the job. Although it’s impossible to show a whole relationship in 3 minutes, the goal was to try to show how good things can be and then instantly not be with someone you love. The song is really emotional, and I just wanted to pair that with something just as emotional visually. I love how everything came out and excited to work on more projects with Loris in the future.”

Known for his creativity and incredible attention to detail, Elhae’s vision for the single’s cover art was inspired by the parable of Samson & Delilah, a story of man who lost his strength due to putting his trust into the wrong woman. Produced by P2J (Beyonce’s Brown Skin Girl) and co-written by Ari PenSmith (Doja Cat, Snoh Aalegra) “Separated” showcases Elhae in rare form as he boldly sings “I’m man enough to take the blame for my mistakes, it’s unfortunate you wanna try again, I can’t relate.”

In addition to XXL, Elhae has garnered glowing praise from The FaderBillboardVibeThe Source, and more. His 2016 album All Have Fallen produced hits like “Doesn’t Matter” (feat. Kehlani) and “Needs,” which has over 19M Spotify streams. 2017’s Aura II EP boasted the Ty Dolla $ign-assisted “Bang Your Line,” which adds to its 24M Spotify streams every day. Outside his solo work, Elhae has collaborated with stars like Lecrae and Eric Bellinger. Following his 2018 Coachella performance, he released his conceptual album Trouble in Paradise (2019).

About Elhae:

North Dakota-born and Georgia-raised singer, artist, and visionary ELHAE approaches R&B like a film director would, choosing every element carefully, ensuring an intricate level of cohesion, and building his own world. Since catching fire in 2015 on the independent Aura EP, he worked towards eventually architecting such a world. The follow-up All Have Fallen yielded fan favorites such as “Doesn’t Matter” [feat Kehlani] and “Needs,” which clocked 19 million-plus Spotify streams. In between, he garnered glowing praise from the likes of The FaderBillboardVibeThe Source, and more as Sprite named him among its P.O.U.R. (Purveyors of Urban Reality) program. The 2017 sequel to Aura, the Aura II EP, boasted “Drama,” “Something,” and the popular “Bang Your Line” [feat. Ty Dolla $ign]. The latter ignited 24 million Spotify streams and counting. Meanwhile, he lent his voice to high-profile collaborations with Lecrae, Eric Bellinger, and many others in addition to supporting blackbear on tour.

2018 saw him grace the stage of Coachella for the first time in front of 40,000 fans as he diligently worked on new tunes in Los Angeles, Miami, and Atlanta. Inspired by childhood favorite albums such as Kid Cudi’s Man on the Moon: The End of Day, Childish Gambino’s Because the Internet, and Kendrick Lamar’s Good Kid, M.A.A.D. City, he developed an airtight vision with a detailed plotline for his next release. In 2019, the vision unfolds over the course of his twelve-track conceptual project, Trouble In Paradise [Atlantic Records], introduced by the intoxicating first single “Hennessy.” His sound is about to blow up on the biggest canvas possible now.

ELHAE image Siwoo Lee by Motown Records for 360 Magazine

ELHAE still image by Loris Russier and by Motown Records for 360 Magazine

Eric Bellinger – SOLO’N

Today, Grammy-winning songwriter and R&B artist Eric Bellinger releases his catchy second single SOLO’N from his upcoming album Eric B for President: Term 3 releasing via YFS Music/EMPIRE on October 30. Produced by Smash David and Lowky, the magnetic new track shows Bellinger as he falls in love with a strong, independent woman and strives to give her the luxurious life she deserves.

The music video, inspired by his real-life relationship with his wife, gives fans a peek into the start of their romance. SOLO’N follows last week’s release GODLY and he will continue with weekly song and video releases telling a continuous story.

“SOLO’N is definitely one of my personal favorites on the album,” explains Bellinger. “Nursery rhyme melody vibes on the hook make sure you know the words by the time the 2nd chorus comes around, and it’s stuck in your head after the song is done playing! The entire project is in chronological order and is based off the back story of me meeting and solidifying the relationship between me & my 1st lady. The album starts with GODLY, a record where I’m showcasing that I got all my shit together. I’m in position. I’m up at this point and I’ve worked on myself so I can be ready for that special someone. SOLO’N sets the scene. Introducing those first passages of convo from text messages to FaceTimes giving listeners an inside look at the moments that brought us together throughout our timeline of love.”

Eric B For President: Term 3 follows Optimal Music, an album collaboration with longtime business partner Nieman Johnson. The project debuted in April and features Young Thug, Jeremih, Joe Moses, and more. This year, Bellinger also shared another album Scenarios a collaboration with Grammy-winning producer Chase-N-Cash and the thoughtful single Enough written about police brutality and released during the BLM protests.

Don Benjamin, 360 MAGAZINE, antm, tyra banks, illustration, top model, Emily Simon

Spotlight – Don Benjamin

Multi-talented Don Benjamin transitions from modeling to music

→ Los Angeles, California June 2020 – After a successful modeling career and placing in the top three of hit modeling competition show, America’s Next Top Model (ANTM), Don Benjamin takes aim at the music industry.

Benjamin’s music isn’t the traditional mainstream rap we’re used to hearing. He hopes his music influences our society in a positive way. “I’m a fan of Drake and J Cole. Lately, I’ve been listening to more gospel rap, artists like Bizzle, Eshon Burgundy, and Lecrae [noted Christian rappers]. Music lately feels so negative. It’s all about doing drugs and degrading women. I need something that is gonna feed my spirit and motivate me to be a better person,”

Don Benjamin on distinguishing himself from the direction of current mainstream rap artists:  “I don’t feel like much rap nowadays spreads positivity. Most songs that take off aren’t really saying much of anything. I want to spread a good message.”

During this time of unrest, Benjamin has taken a stand in solidarity with the Black Lives Matter movement and joined the music industries Blackout Tuesday. Other celebrities, including Beyoncé have used their social media platforms to demand justice for George Floyd and encourage their followers to take action.

→ PUMA × The Hundreds – California streetwear brand The Hundreds joins PUMA to debut a new line of footwear, apparel and accessories inspired by the last three decades, called “The ‘90s Cliques”.

→ Shaggy – Grammy award winning artist Shaggy, known for top hits “It Wasn’t Me” and “Boombastic,” discusses the variety of  his music and how he remains grounded. 

→ YaVe Tequila by Joe Cruz – Motivated by his passion for family and community, Joe Cruz creates YaVe Tequila. After many attempts to get the right formulation and an incredible shift to a team of female chemists, the world’s first naturally flavored tequila was born. Although this tequila was introduced shortly before a world-wide pandemic hit and YaVe’s original plan of having a large presence in bars is impossible, they’ve managed to grow their online presence with partnerships and influencers. YaVe has angled themselves as an essential for a stay at home happy hour. 

→ Michael B. Jordan × BODYARMOR –  BODYARMOR’s largest campaign to date, voiced-over by award winning actor Michael B. Jordan, is rooted in the belief that no matter who you are, only you can make you better. 

To delve into this provocative award-winning magazine issue, go HERE.

Special Thanks to the following individuals:

Photo: Sham Abdo
Style: Winnie Stackz
Mask: Marianna Harutunian
Jewelry: Aporro Brand
Story: Abigail Baldwin
Art: Alejandra Villagra
EIC: Vaughn Lowery

Eric Bellinger – Blessed

Today, Grammy-winning songwriter and R&B artist Eric Bellinger and Nieman Johnson debut “Blessed,” the second song available from Optimal Music, a collaborative project releasing via YFS Music/Empire Records on April 24.

On the smooth and soulful J. Gramm produced track, Eric Bellinger joins Wale, RJ and Joe Moses to sing and rap about their affection for women and how they feel blessed that the love is reciprocated right back.

LISTEN TO “BLESSED”

“R&B savior Eric Bellinger knows rhythm and blues, and his expertise has landed him songwriting credits for some of the biggest names in the music industry” – UPROXX

“With everything that’s going on we want people to know that they are still blessed to have life and family and friends that love them. Our job is to continue to make music that inspires and provides an escape from this difficult time that everyone is experiencing. We will overcome this moment together,” says Nieman Johnson.

“Blessed” follows the new album’s sensual lead single “Say Less” that’s gained over 3 Million combined streams since its release earlier this month. Both songs are featured on Optimal Music, a joint project curated by Eric Bellinger’s longtime friend and YFS Music business partner Nieman Johnson who handpicked an organized the album’s production, songwriters, artwork and guest features that include Young Thug, Jeremih, Wale, RJ, Joe Moses and Nieman Johnson himself.

LISTEN TO “SAY LESS”

During this time while people are self-quarantined, Eric Bellinger continues to stay in touch with his fans in new ways via social media. Last weekend, he live-streamed the process of recording a new song via YouTube while he looked to viewers to give their input on selecting the beat and suggesting song lyrics. This week he went on IG Live alongside fellow songwriter and producer Chrishan to record new music and have viewers experience the process with them. He’s also currently running a contest for producers to submit their beats and win a chance for Eric to record over one of their tracks that could appear on a new album. Previous campaigns on Instagram include winning a guest verse from him and having the chance to open at one of his shows.

Also, check out Neiman Johnson and Eric Bellinger’s newly launched YouTube series where they tackle their independent journey and discuss other hot music industry topics with special guests.

ABOUT ERIC BELLINGER:

Born and raised in Compton, CA, Eric Bellinger is a Grammy Award-winning songwriter and critically-acclaimed R&B star with sinfully smooth vocals and an affinity for soulful melodies. The grandson of Jackson 5 songwriter Bobby Day who wrote the hit “Rockin Robin”, Bellinger has been engulfed with music his entire life. He’s racked up over 100 song placements and co-penned hits for pop and R&B stars including Usher (“Lemme See”), Justin Bieber (“Right Here”) and Chris Brown (“Fine China”), Wale (“On Chill”) and won his first Grammy Award as a songwriter on Brown’s best R&B-crowned album, F.A.M.E.

“…This Grammy-Award winning songwriter has been able to establish a reputation for himself that has him working alongside the likes of Chris Brown, Ne-Yo, Tank and Justin Bieber to name a few.” – Billboard

Bellinger’s extensive writing discography spans to R&B royalty like Jennifer Hudson, Trey Songz, Janelle Monae, Boyz II Men to pop superstars Selena Gomez and Jojo to hip-hop chart-toppers Wale, Kid Ink, The Game and Nelly. Not only a skillful songwriter, Bellinger is also an equally talented singer/rapper. He has a prolific catalog of music that has amounted to over 1 Billion Combined Streams.

Starting in 2013, he made his solo artist debut with In The Meantime and Born To Sing volumes 1-3. 2014 brought his critically-acclaimed official full-length album The ReBirth. In 2015 the R&B hitmaker released the first installment of his signature mixtape series Cuffing Season, Cuffing Season Part 2 and In The Meantime Part 2. 2016 he debuted Choose Up Season, Eventually and Eric B for President: Term 1. 2017 was Eric B for President: Term 2, Eazy Call and Nine. Last year, his anticipated debut album follow-up The ReBirth 2, Saved By The Bellinger and Cuffing Season 3. This year, Eric has released his themed album Scenarios with Grammy-winning producer Chase-N-Cashe [Lil Wayne, Drake].

On April 24th, 2020, Eric will release Optimal Music, a collaboration with YFS Music and career-long business partner Nieman Johnson. The album curated from top to bottom by Nieman includes guests vocals from Wale, Young Thug, Jeremih, RJ, Joe Moses, and Nieman Johnson.

WEBSITE / INSTAGRAM / TWITTER / FACEBOOK / SOUNDCLOUD

Austin Eldred

With over 230,000 Spotify streams on his single, ‘Are You Down,’ the people of Los Angeles keep buzzing around a fresh urban vibe named Austin Eldred.

The Orange County native is a show-stopping recording artist paving a name in the music world. Eldred has officially been releasing music for two years with hits featuring the noteworthy likes of Eric Bellinger and Problem. Eldred draws inspiration from his eclectic childhood upbringing in Southern California where he infuses R&B and Hip-Hop into a unique sound. His upcoming debut album, “1997” (executively produced by Ned Cameron) is soon to release and will showcase new sides of the performer. With ten new hand-written tracks, Eldred looks to put a permanent imprint on the industry.