Posts tagged with "The Hundreds"

PUMA x The Hundreds Team Up For Another Collection

PUMA has teamed up again with community-powered streetwear brand The Hundreds for a new line of footwear, apparel and accessories designed with sustainability in mind.

The collegiate-inspired PUMA x The Hundreds collection aims to increase awareness around our environmental impact and make us more conscious about the way we dress. Sustainable materials used throughout the collection include recycled rubbers, organic cotton, chrome-free leathers, and recycled meshes for uppers, lining and sock liners.

Standout pieces from the collection include the PUMA x The Hundreds Performer Sneaker featuring bold colors and recycled materials, the colorblocked Future Rider made from 80% eco-friendly materials, the Chore Jacket which comes in both black and tan along with the Chino Pants to match, and the Reversible Shorts which offers the chance for customization with a different print on each side. Accessories include the PUMA x The Hundreds Convertible Bag which transforms from a shopper into a cross body and a super lightweight packable PUMA x The Hundreds Cap.

Retailing for $40 – $150, the PUMA x The Hundreds collection will be available on thehundreds.com, PUMA.com and select retailers starting Saturday, September 26.

Don Benjamin, 360 MAGAZINE, antm, tyra banks, illustration, top model, Emily Simon

Spotlight – Don Benjamin

Multi-talented Don Benjamin transitions from modeling to music

→ Los Angeles, California June 2020 – After a successful modeling career and placing in the top three of hit modeling competition show, America’s Next Top Model (ANTM), Don Benjamin takes aim at the music industry.

Benjamin’s music isn’t the traditional mainstream rap we’re used to hearing. He hopes his music influences our society in a positive way. “I’m a fan of Drake and J Cole. Lately, I’ve been listening to more gospel rap, artists like Bizzle, Eshon Burgundy, and Lecrae [noted Christian rappers]. Music lately feels so negative. It’s all about doing drugs and degrading women. I need something that is gonna feed my spirit and motivate me to be a better person,”

Don Benjamin on distinguishing himself from the direction of current mainstream rap artists:  “I don’t feel like much rap nowadays spreads positivity. Most songs that take off aren’t really saying much of anything. I want to spread a good message.”

During this time of unrest, Benjamin has taken a stand in solidarity with the Black Lives Matter movement and joined the music industries Blackout Tuesday. Other celebrities, including Beyoncé have used their social media platforms to demand justice for George Floyd and encourage their followers to take action.

→ PUMA × The Hundreds – California streetwear brand The Hundreds joins PUMA to debut a new line of footwear, apparel and accessories inspired by the last three decades, called “The ‘90s Cliques”.

→ Shaggy – Grammy award winning artist Shaggy, known for top hits “It Wasn’t Me” and “Boombastic,” discusses the variety of  his music and how he remains grounded. 

→ YaVe Tequila by Joe Cruz – Motivated by his passion for family and community, Joe Cruz creates YaVe Tequila. After many attempts to get the right formulation and an incredible shift to a team of female chemists, the world’s first naturally flavored tequila was born. Although this tequila was introduced shortly before a world-wide pandemic hit and YaVe’s original plan of having a large presence in bars is impossible, they’ve managed to grow their online presence with partnerships and influencers. YaVe has angled themselves as an essential for a stay at home happy hour. 

→ Michael B. Jordan × BODYARMOR –  BODYARMOR’s largest campaign to date, voiced-over by award winning actor Michael B. Jordan, is rooted in the belief that no matter who you are, only you can make you better. 

To delve into this provocative award-winning magazine issue, go HERE.

Special Thanks to the following individuals:

Photo: Sham Abdo
Style: Winnie Stackz
Mask: Marianna Harutunian
Jewelry: Aporro Brand
Story: Abigail Baldwin
Art: Alejandra Villagra
EIC: Vaughn Lowery

360 Magazine, Ben Shenassafar, Bobby Kim, culture, fashion, generation z, Germany, gym shoes, Herzogenaurach, lifestyle, millennials, music, outerwear, Puma, shoes, sneakerhead, sneakers, Sneakertopia, streetwear, style, The Hundreds, unisex, urban

PUMA X THE HUNDREDS

Sports company PUMA has joined with community-powered streetwear brand The Hundreds to debut a new line of footwear, apparel and accessories. Inspired by the transformation of streetwear over the last three decades, ‘The ‘90s Cliques’ collection features bold graphic-driven pieces with heavy color blocking. Garments can be broken down into four key styles: preppy, jock, party crew and 20/20.

The PUMA x The Hundreds Windbreaker rocks a plaid print that would look at home at any ‘90s concert, with a half-zip neckline and welt pockets. For a more contemporary look, try the camo PUMA x The Hundreds Reflective Windbreaker paired with PUMA x The Hundreds Reflective Shorts. Each clique is also present in the collection through an extensive range of unique tees, hoodies, shorts and tracksuits.

The 20/20 crew is represented by the RS-Pure x THE HUNDREDS shoe, which merges past and present sneaker trends with a monochromatic black camo print and a suede Formstrip. The new line also incorporates PUMA classics like the Palace Guard, Performer Mid, Clyde and Leadcat, with a look tailored to reflect each clique.

Highlights from the accessories collection include the PUMA x The Hundreds Bucket Hat and PUMA x The Hundreds Cap with a flat brim, as well as two takes on the classic streetwear backpack.

California-based The Hundreds was founded in LA in 2003 by Bobby Kim and Ben Shenassafar. It is a classic streetwear brand and a media platform dedicated to global street culture. Their guiding focus, people over product, is also the main force behind the PUMA x The Hundreds collaboration. By exploring the progression of ‘90s street style over time, designers got a chance to create products for the consumer of today as well as tomorrow.

The  PUMA X The Hundreds collection ranges from $35 – $140 and will be available April 30, 2020, on thehundreds.com and May 7, 2020, on PUMA.com and select retailers.

AGENDA FESTIVAL

Clear your calendars for Saturday, June 30th because the Agenda Festival [AF] is returning to Long Beach, California for it’s second year.

AF is a one-day event of pop-ups and performances by some of today’s hottest new brands/artists. Here’s the line-up: Brockhampton, Lil Yachty, Billie Eilish, Fidlar, Yung Lean, Lecrae, Denzel Curry, Na-kel Smith and Spaghetti Boys.

This year’s venue will feature 500+ vendors, live panels, podcasts, skateparks and food trucks. Top level sponsors include: Beats by Dre, Remy Martin, Herschel, Champion, Levi’s, G Shock, New Balance, The Hundreds, Dickies, Mountain Dew.

360 Magazine will be conducting a social giveaway for a pair of GA tickets. To enter, just follow @Agenda on Instagram and comment #360Magazine and #AgendaFestival. Winners wil be announced Tuesday, June 26th. They can collect their passes under their names with proof of ID at WILL CALL.