Posts tagged with "Mac"

Rosalia via Daniel Sannwald for JR PR for use by 360 Magazine

Rosalía – CANDY

To celebrate the arrival of MOTOMAMI, Rosalía treats fans to another eye-popping visual with the music video for “CANDY.” Watch the video which features Rosalía partaking in her favorite pastime of karaoke HERE.

Rosalía launched a once-in-a-lifetime immersive experience on TikTok LIVE. Drawing a massive audience well over a million viewers, she performed 14 tracks from the record during a mind-blowing show, giving each song its own distinct feel and visual. The event was personally conceptualized and created by Rosalía, directed by Stillz, and produced by CANADA with all the footage impressively filmed exclusively on mobile phones. 

About Rosalía

Rosalía is a Grammy & Eight-Time Latin Grammy Winner who has quickly “leapt to the forefront of the global pop landscape” on the strength of her innovative musical fusions and distinctive style. She has repeatedly shattered barriers for both female and Spanish language artists, while being widely hailed as: “a complicated genius… reflecting femininity and strength… a new generation leader… making Flamenco a global phenomenon… while becoming Earth’s Most Exciting Pop Star.” With the May 2018 release of her innovative breakthrough single “Malamente (Cap.1: Augurio)” and the fall arrival of her landmark album El Mal Querer, fans worldwide quickly embraced Rosalía’s phenomenal vocal capability meshed with her now fully realized fusion of classic Flamenco and other timeless music styles of Spain, with R&B, hip-hop, contemporary Latin-American rhythms and electronic beats. Coupled with Rosalía’s strong influences from industrial visual arts, female empowerment, fashion and choreography, it became clear to critics that: “El Mal Querer is a boundary-breaking modern masterpiece… that has resonated like a shockwave… it stands out from virtually everything else on the global pop landscape.” As a result of the album’s long-running impact, and additional 2019 singles that followed, Rosalía garnered a GRAMMY Award, standout GRAMMY performance, the historic first-ever Best New Artist Grammy nomination for a Spanish Language artist, and eight Latin Grammys, including Album of the Year. Additional acclaim has included 2 MTV VMA‘s, multiple magazine covers-including the annual Sunday New York Times Magazine‘s special Culture Cover, highly praised Coachella and Lollapalooza festival appearances, the most watched global YouTube video of 2019 for a female artist, and “Best Music of the Decade” picks from Rolling Stone, Billboard, GQ, The LA Times, Pitchfork and more. While Rosalía has spent a large majority of time immersed in the creative process of writing and recording her eagerly-awaited next album, she also finalized landmark brand partnerships with Nike and MAC‘s “Viva Glam” campaign, lead the field of LATIN GRAMMY winners for the second year in a row became the first-ever all-Spanish language music artist to grace the cover of VOGUE in the United States (with the January 2021 “Vogue Values” issue, photographed by Annie Leibovitz), and joined Travis Scott, Bad Bunny, the Weeknd, Billie Eilish, Arca, Tokisha and more on massive streaming collaborative tracks. She now begins her next creative chapter with the music of MOTOMAMI.

Troubleshooting Smart Home Tech

While Still Working from Home

It’s been almost two years since the COVID-19 pandemic forced many businesses to shift their physical models and adapt to a remote, virtual environment. Now in 2022, the rise of Omicron variant cases has resulted in offices sending their employees back to work from home again. A recent [1]survey from Assurant shows that full time work from home activity is expected to increase by 33% as the pandemic continues, tripled from 11% when the pandemic began.

This upward trend in work from home culture also comes with an upward trend in smart home device connectivity, particularly right after the holidays when people want to work simultaneously with their new smart televisions, smart speakers, and other devices operating in the background. Renters and homeowners alike have even opted for smart home appliances and amenities included with the property, as the demand for smart home technology increased by [2]nearly 25% at the end of 2021 and is expected to accelerate throughout the next few years.

Even with new smart home technology products presented at the recent CES® 2022, troubleshooting these devices when not working properly can be stressful, especially when the company’s IT department can’t come to the home environment.

How Do I Go About Troubleshooting My Devices?

As the first instinct of many would be trying to fix the problem themselves or going directly to the device manufacturer, there are simple steps one can take, while not interrupting workflow at the same time.  To ensure smooth connectivity in every corner of the home, one should start by keeping a close eye on issues shown by the existing Wi-Fi router, such as web pages loading slowly or video playback constantly buffering.

If the router frequently displays issues with the network, the user should consider adding a Wi-Fi range extender in the home to increase the wireless bandwidth across different rooms. This would be an extreme help for company video meetings and software capabilities even when two people in the same household are both working at the same time.

When connecting a new smart device to the Wi-Fi network, one should also check the speed of the device and adjust the positioning accordingly where the internet connection is the strongest in the home. The existing service provider may even offer additional bandwidth options increase the desired connectivity as best as possible.

The Future of Support

No matter the device or the problem, troubleshooting can be time-consuming and hinder work productivity. Just imagine how a client would feel if one were struggling to join a video meeting or email a report that was due an hour ago. Support needs to be similar to an Amazon retail model in streamlining a one-stop shop to troubleshoot any smart home device without ever having to go to the manufacturer.

Whether it’s learning how to set up, connect, or get the most out of a particular device, tech support needs to be humanized to make it as convenient and comprehensive as possible for the person to understand. No one should have to still wait to get a response from an online ticket request they filled out days ago or wait on hold for hours just to speak to someone in a foreign country with a language barrier.

Consumers need to feel confident in the products they purchase, and companies need the assurance from their employees of working through these difficulties to keep their own products and services afloat.  

Even though the work from home culture with the pandemic is continuing, it doesn’t mean old tech support ways have to.

About The Author: 

Scott McKinley is AVP, Premium Technical Support for Pocket Geek Home. For more information visit www.pocketgeekhome.com.  

Sources

1, 2: https://www.assurant.com/newsroom-detail/Features/2022/January/smart-amenities-in-properties


Headphones illustration by Alex Bogdan for use by 360 Magazine

JENA ROSE LIFESIZE CHESS MUSIC VIDEO – CHECKMATE

Cuban-American gen-Z artist Jena Rose hit a 5-week streak on MTV’s Friday Livestream with Kevan Kenney, joining a-list artists including Harry Styles and Zayn in the fan-voted Top 10 rankings. The larger-than-life music video, “Checkmate”, released via Gem Street Music and Sweety High, was inspired by “The Queen’s Gambit” and her lifelong fascination with chess. The pop track visually follows Jena as she takes the power back in a toxic relationship. Watch here.

Since releasing “Checkmate” in June, Rose has experienced tremendous momentum across social media and DSPs. By the numbers, “Checkmate” has generated 4.65M total views and streams, 450K monthly Spotify listeners and 70K new TikTok followers. Additionally, the “Checkmate” sound has been used in 8.3K videos.

The single kicks off an exciting new chapter for Jena Rose and prepares listeners for her forthcoming debut EP Baby, Maybe. The project is slated for release later this year and will feature collaborations with all-star co-writers/producers including Nick Furlong and John Feldmann (Blink 182, Panic! At The Disco).

Christened a “tour de force” by American Songwriter, Jena has toured with Aly & AJ, Echosmith and Why Don’t We, attended NYFW (dressed in Alice+Olivia, Anna Sui, Tom Ford, etc), and worked on brand partnerships with Tommy Hillfiger, FabFitFun and MAC.

About Jena Rose

Growing up with a father who immigrated from Cuba and a mom raised in Chicago, Jena was inspired by a wide array of musical influences from a very young age. Displaying a precocious talent early on, she started playing her own songs on tour with AJR, Echosmith and Why Don’t We when she was only 17-years-old. Trained as a multi-instrumentalist, singer and dancer, with over 1M social followers and 10M likes, she is an artist to watch in 2021. Gearing up for a slate of releases, fashion week, and her debut EP, Rose will be back on tour just as soon as the world allows.

About Gem Street Music

Gem Street Music, based in LA and Nashville, was created as a solution to a new music market that requires artists to drive continual growth across their digital platforms. Their core business, spanning from A&R and content production to growth and distribution, delivers the cultural scale essential to building real fan bases and driving positive ROI. Owning one of the largest Gen Z platforms and growth networks in the U.S. (Sweety High and Social Impact), they leverage their diverse audiences and employ innovative, collateralized strategies for both established stars and promising newcomers.

Virtual Hangout illustration by Heather Skovlund for 360 Magazine

Houseparty is Poppin!

It’s award show season, and just because many are still social distancing it does not mean you can’t have a viewing party with friends and family! The show can still go on with Houseparty.

Houseparty is a synchronous face-to-face social network that enables group video communication through mobile and desktop applications. A user opens the app, and their friends get a push notification that they are “in the house” and ready to chat. The app allows users to come online and be present and see who their friends are talking to and join their conversations. On average, users spend 60 minutes per day in the app chatting with friends.

Get dressed up, pour yourself a drink, open the Houseparty app, and get your friends “in the house” to watch this year’s award shows – and make sure to check out the Trivia categories dedicated to movies! Click on the dice icon on the top right to play all the games available on Houseparty Heads Up! Tap a game and you’ll then be asked to add friends to play with you. Wait for them to connect, then it’s game on!

Fortnite Mode

Fortnite Mode lets you cast your party into Fortnite so you can bring your friends with you while you play. You opt into this feature by linking your Houseparty and Epic Games accounts on the Houseparty app.

Houseparty is a great resource for people right now and that they don’t need to miss out on gathering this award season. Houseparty is secure. There have been no data breaches and no exposure to customer data or third-party accounts. You can read their full statement on data safety to learn more.

Houseparty is available on iOSAndroidMacPC, and as a Google Chrome extension.

Follow along @houseparty.

5G Illustration by Heather Skovlund for 360 Magazine

Huawei Tops Share of 5G Devices

Huawei tops share of active 5G-ready devices globally with Samsung, Apple lagging behind

Data analyzed by Finbold indicates that Chinese firm Huawei is leading in active 5G-ready devices with a share of 26.9% globally during Q4 2020. Samsung ranks second with a share of 25.1%, while Apple accounts for 19.5%. Vivo, another Chinese firm, controls a share of 11.8%, with Honor accounting for 6.9% of the active 5G-ready devices. The Finbold analysis also compared the share of 5G-ready devices between Samsung and Huawei from August 2020 to December 2020. The findings show that Samsung dominated the share for the four months before December.

In August, Samsung’s share was 45.2% against Huawei’s 10.2%. As of September, the South Korean manufacturer share increased to 48.1%, with Huawei accounting for 10.1%. The dominance continued in October, with Samsung taking a share of 48.6% while Huawei accounted for 9.5%. In November, both players saw their active 5G-ready devices share drop as Samsung accounted for 44.9% against Huawei’s 8.6%. As of December, Huawei flipped the status to rank top at 27%, with Samsung accounting for 25.1%.

 Huawei leverages on pandemic to emerge top

The report explains circumstances that potentially contributed to Huawei emerging as a dominant force in active 5G-ready devices. According to the research report: “Like other industries, most of the manufacturers were impacted with Covid-19 disruption that affected global supply. However, Huawei appears to have sustained the downturn after China controlled the pandemic early, unlike competitors in the west which entered the pandemic’s second wave towards Q4.”

The growth of Huawei might soon be challenged since competitors are increasingly launching new 5G devices. For instance, Apple, with just one active 5G-ready device, ranked third.

 Read the full story with statistics here.

 

Rosalia

MAC’s New Ambassador is Rosalía

M•A•C announces their NEWEST VIVA GLAM Ambassador, Rosalía!

The groundbreaking GRAMMY Award-winning and multiple Latin GRAMMY Award-winning recording artist joins us to launch VG26 — our all-new, limited-edition, fiery-red M•A•C VIVA GLAM Lipstick shade that celebrates 26 years of giving back 100%.

Influenced by flamenco, urban rhythms, electronic beats- and a feminist ethos- the Barcelona-born singer, songwriter and record producer embodies passion, courage and originality that inspires us and her fans across the world. The Grammy-Award winning artist has established herself globally as a unique, dynamic feminist who inspires self-expression and represents creativity and individuality – all values that are core to M•A•C’s VIVA GLAM mission- where 100% of the lipstick selling price supports healthy futures and equal rights for women, girls and the LGBTQ+ communities while maintaining its decades-long support for those living with HIV/AIDS.

“We are beyond proud to join forces with the incomparable Rosalía, who will elevate the M•A•C VIVA GLAM campaign to new levels this year. Aside from her epic voice and coveted style, Rosalía is deeply committed to improving the lives of people living with HIV/AIDS around the globe, especially those most vulnerable, including women, girls and the LGBTQIA+ community,” says John Demsey, Chairman of the M•A•C VIVA GLAM FUND & Executive Group President, The Estee Lauder Companies Inc.

Rosalía also recently recently released her second creative pairing with Travis Scott with the song “TKN”; Watch here and listen here.

Find Rosalía on Instagram

Don Benjamin, 360 MAGAZINE, antm, tyra banks, illustration, top model, Emily Simon

Spotlight – Don Benjamin

Multi-talented Don Benjamin transitions from modeling to music

→ Los Angeles, California June 2020 – After a successful modeling career and placing in the top three of hit modeling competition show, America’s Next Top Model (ANTM), Don Benjamin takes aim at the music industry.

Benjamin’s music isn’t the traditional mainstream rap we’re used to hearing. He hopes his music influences our society in a positive way. “I’m a fan of Drake and J Cole. Lately, I’ve been listening to more gospel rap, artists like Bizzle, Eshon Burgundy, and Lecrae [noted Christian rappers]. Music lately feels so negative. It’s all about doing drugs and degrading women. I need something that is gonna feed my spirit and motivate me to be a better person,”

Don Benjamin on distinguishing himself from the direction of current mainstream rap artists:  “I don’t feel like much rap nowadays spreads positivity. Most songs that take off aren’t really saying much of anything. I want to spread a good message.”

During this time of unrest, Benjamin has taken a stand in solidarity with the Black Lives Matter movement and joined the music industries Blackout Tuesday. Other celebrities, including Beyoncé have used their social media platforms to demand justice for George Floyd and encourage their followers to take action.

→ PUMA × The Hundreds – California streetwear brand The Hundreds joins PUMA to debut a new line of footwear, apparel and accessories inspired by the last three decades, called “The ‘90s Cliques”.

→ Shaggy – Grammy award winning artist Shaggy, known for top hits “It Wasn’t Me” and “Boombastic,” discusses the variety of  his music and how he remains grounded. 

→ YaVe Tequila by Joe Cruz – Motivated by his passion for family and community, Joe Cruz creates YaVe Tequila. After many attempts to get the right formulation and an incredible shift to a team of female chemists, the world’s first naturally flavored tequila was born. Although this tequila was introduced shortly before a world-wide pandemic hit and YaVe’s original plan of having a large presence in bars is impossible, they’ve managed to grow their online presence with partnerships and influencers. YaVe has angled themselves as an essential for a stay at home happy hour. 

→ Michael B. Jordan × BODYARMOR –  BODYARMOR’s largest campaign to date, voiced-over by award winning actor Michael B. Jordan, is rooted in the belief that no matter who you are, only you can make you better. 

To delve into this provocative award-winning magazine issue, go HERE.

Special Thanks to the following individuals:

Photo: Sham Abdo
Style: Winnie Stackz
Mask: Marianna Harutunian
Jewelry: Aporro Brand
Story: Abigail Baldwin
Art: Alejandra Villagra
EIC: Vaughn Lowery

5 Essential Skills of a Graphic Designer

Are you thinking of pursuing a career in graphic design? Be sure to master these essential skills of a graphic designer.

If you have a passion for art and would like to earn money from it, look no further.

Graphic design is something that many businesses invest in because it allows them to create customized advertisements. Aside from that, they can use graphic design for logos, essentially helping them make a name for themselves as a brand.

Most of the job skills of a graphic designer aren’t that hard to obtain, but they require a lot of patience and determination. Graphic design is an art, so you’ll have to spend time practicing before you’re ready to sell your work.

Keep on reading to learn about 5 essential graphic designer skills!

1. Creativity

One of the most important skills a graphic designer must have is creativity. As a graphic designer, you must be able to come up with new ideas on the fly. No graphic designer works with one client and all projects are unique.

When working with multiple clients, you’ll need to give them ideas that will help them achieve whatever their goals are. While it’s acceptable to have a certain style, you don’t want one client’s designs to look similar to another’s. This can create branding problems because consumers might confuse one client for another.

With creativity comes the ability to draw sketches, brainstorm, balance artistry with technique, and pay attention to detail. If you’re not a creative person, you’ll have a hard time coming up with ideas and helping clients see through theirs.

2. Communication

Communication is the most important skill after creativity. Graphic designers don’t pay themselves. Instead, they work with clients that pay them to complete projects. When working with clients, a graphic designer must be able to portray their ideas and give visual representations of what a client wants.

Graphic design skills revolve around being able to multi-task and work with a team, and communication will play a role in almost every task. Any time you make something, you’ll need to communicate it to your client.

Whenever a client makes a request, you must be able to fill in the gaps to understand what exactly they want.

This skill is especially important if you’re working remotely because it’s much harder to work with a client when you can’t see them in person. When working remotely, most of your communication will take place over video chats.

Without being able to quickly sketch something for a client, you need to know how to explain what you’re thinking about.

3. Time Management

Most graphic designers work with multiple clients at once because the work usually doesn’t take up an entire day. Because of this, a graphic designer must be able to effectively manage their time if they’d like to earn a decent income.

This line of work revolves around completing projects within a set period. When working with multiple clients, you must keep track of when projects are due. Most designers will allot certain hours to a client so that they can stay consistent while working.

Knowing when to prioritize a project is also important. For example, a project that has a deadline in 2 weeks should be focused on more than a project that’s due in 2 months. However, you can’t neglect anything as you must ensure that all projects are steadily progressing.

4. Technology

Understanding how to use technology is necessary when becoming a graphic designer because most of your work will take place on the computer across various programs.

You’ll need to know how to make something on a program and transfer it to another location while preserving its quality.

The most important thing to focus on is learning how to use the programs that you’ll be designing on. Programs like Photoshop provide users with a plethora of tools and features that allow them to manipulate their projects to their liking.

You’ll also need to know how your computer functions because Windows and Mac have many differences. For example, knowing how to remove icons from top bar Mac will give you more space to work on projects, something that many people are unaware of.

Tech skills will come in handy when working with clients remotely. You’ll have a better understanding of what kind of things you can get done and what will require in-person exchanges. You can then provide clients with this information so that they understand what needs to be done.

5. Typography

Typography is the skill of making text look visually appealing. This is often done with copywriting and it has a major role in graphic design. Typography skills typically come with creativity, but they’re something that most people should focus on because many clients will want text in their designs.

Keep in mind that most people looking for graphic designers are trying to create ads and build a brand. When you come up with a good font, your client can build off that and start getting recognized more often.
Now You Know the Skills of a Graphic Designer

Graphic design skills revolve around being artistic and knowing how to associate with clients. After obtaining the skills of a graphic designer, you can start working for clients and earn a decent income. Graphic design is something that will never go away, so you can get started whenever you’re comfortable.

We encourage you to start brushing up on your art skills. If you can’t draw but know how to design things on the computer, start focusing on that. When you’re ready to start taking clients, you simply need to find them on a job board or you can apply to companies.

Browse our articles to learn more about a variety of topics!

6 Ways to Improve PC Performance

There is no getting away from slower computer performance over time. Technology is autonomous so you have to take care of your hardware and software if you like to expand their lifetime. We’ve all experienced slow loading speed and glitches on computers once they get clogged up by different things over time.

Fortunately, there are different methods to clean up all the things that affect your computer performance. However, if you like to keep everything running smoothly, you must do proper maintenance constantly.

In this article, we will go through some of the ways to improve PC performance so you would not need an upgrade.


1. Uninstall Unnecessary Applications

Most of us usually install some application that we need at the time and forget about it when we don’t even use it. These unnecessary applications are called bloatware by their technical term and they are considered to be useless things that eat up system resources, especially when you have start-up applications. It is very important to clean all the unused items that you can find in your computer.


2. Lower the Number of Startup programs


Usually, when your computer takes too much time to boot up, it means that it’s facing trouble by having so many different programs to start at the beginning. All of these programs will also run in the background of your PC and slow down your performance.


You have to open Task Manager and see which programs are eating most of your RAM memory. It is important to keep only essential programs on your startup menu and remove all others.


3. Check for Viruses


Viruses are the main problem in every computer and with today’s wide selection of unsafe websites that we visit you can easily get your computer infected. Even though Windows Defender does a good job protecting your PC from malware, you still have to install software that will keep your PC protected at all times. You should be careful choosing the right anti-virus software just because some of them can take too much space and memory from your RAM in order to run, which will only slow your computer even more. The best way is to create schedule scans and remove all the threats.


4. Disk Cleanup and Defragment


Disk cleanup is the best way to find any unnecessary files in your PC that you haven’t used for a while. It will free up drive space making your computer running smoothly. On the other hand, disk defragment is keeping your drives healthy by removing any gaps from deleted applications on the drive. You can also schedule disk to defragment on weekly basis so you would not have to worry about that.


5. Check your web browser


If the internet content such as websites, pictures or videos is loading slowly, you might take a look at your browser. Some browsers can slow your PC or create some lag, so make sure you are using a reliable internet browser. Also, you must check if your cache is cleaned, just because storing cache for a long time can also slow down your computer.


6. Consider an upgrade


If you successfully completed all the tasks that are mentioned above, then you should consider a small upgrade that will affect PC performance.

Usually, when it is speed in question you might consider two things:


• Upgrading your RAM


• Using startup SSD


RAM plays a big role in every computer’s performance. By upgrading your RAM memory your PC can be able to run more applications at the same time.

However, upgrading RAM memory on regular laptops is a very hard process and almost impossible, so you have to settle with the thing that came in the box. On the other hand, upgrading RAM on desktop is very easy and cheap process that you can do it yourself, but just make sure you have an extra slot in your motherboard.


If you are using a startup SSD your computer should boot up at incredible speed. This solid-state drive (SSD) is taking the pressure of the processors for faster boot time. This is a very powerful drive that can process everything at much greater speed. Since they are expensive, people buy small size 128GB units that should be enough only for the operating system. The rest of the files are stored on normal hard drive.


These are some of the ways where you can improve your PC performance. It is important that you keep everything organized and cleaned constantly, just so you avoid clogging up your computer to a point where is not fixable and keep it running as fast as a winning horse on the Breeders cup race.

Aaliyah × MAC Makeup Kit

In honor of the late singer Aaliyah, fans had been petitioning MAC on change.org to release a makeup line for her. The petition gained over 26,000 signatures in the process and helped fans make their wishes into a reality. The only downside is as soon as the collection was put out on MAC’s website at 11 a.m. ET on June 20, the $250 set was sold out within an hour. The pyramid-shaped set is inspired by Aaliyah’s own makeup kit and comes with a bandana similar to the one she wore, as well as a poster of her. The eyeshadow palette is combined of different colors which include neutrals, purples, and metallics while the lipsticks include neutrals, reds, and black. There are 12 products in total that MAC Cosmetics has commemorated in her name and they have all been approved by Aaliyah’s brother Rashad Haughton prior to the official release.