Posts tagged with "Kendrick Lamar"

sza album cover for use by 360 magazine

SZA – I HATE U

Top Dawg Entertainment’s multi-platinum selling, chart-topping and award-winning recording artist SZA, officially releases “I Hate U” today at all DSPs via TDE/RCA Records.

Produced by Rob Bisel, Carter Lang, thankgod4cody and Dylan Patrice, “I Hate U” emerged as a fan favorite after being posted on Soundcloud in August as an “experiment.”

“I Hate U” comes nearly a year after SZA released “Good Days” on Christmas 2020. Grammy-nominated for Best R&B Song, “Good Days” quickly became SZA’s greatest gainer solo single release, peaking at #9 on the Billboard Hot 100 chart and marking her first time in the chart’s top ten as the main artist.

About SZA

Born in St. Louis and raised in Maplewood, NJ, genre-defying recording artist SZA released her major label debut album Ctrl (TDE/RCA) in 2017. Revered for its raw and honest lyrics, it landed at No. 1 on Billboard’s R&B Albums chart, No. 2 on the R&B/Hip Hop Albums chart and No. 3 on the Billboard 200 chart, according to Nielsen Music. The RIAA-certified 2x Platinum album received five Grammy nominations in 2018 and more than half the songs on Ctrl are now certified Platinum and Gold. Her hit song “All the Stars” with Kendrick Lamar from Black Panther: The Album, Music From and Inspired By, earned her Oscar (1) and Grammy (4) nominations in 2019. SZA has won various awards since the release of Ctrl including Billboard Music Awards’ Top R&B Female Artist, BET Awards’ Best New Artist, Soul Train Music Awards’ Best R&B/Soul Female Artist and Best New Artist, MTV Video Music Awards’ Best Visual Effects for the “All The Stars” with Kendrick Lamar and NAACP Image Awards’ Outstanding New Artist in 2018. In 2019, she won NAACP Image Awards’ Outstanding Duo or Group for “All The Stars” with Kendrick Lamar and Outstanding Soundtrack/Compilation for the Black Panther Soundtrack. SZA also received Billboard’s 2019 Women in Music Rule Breaker award.

In 2020, SZA released the hypnotic track “Hit Different” featuring Ty Dolla $ign along with the stunning visual that took the internet by storm. To close out the trying year, SZA gifted fans on Christmas Day with the hopeful track “Good Days,” followed by a trippy visual released in March. Grammy-nominated for Best R&B Song, the single quickly became SZA’s greatest gainer solo single release, peaking at #9 on the Billboard Hot 100 chart and marking her first time in the chart’s top ten as the main artist. To this day, SZA continues to set the standard on creativity and break records with over 7.2 billion streams worldwide across all platforms. Ctrl remains on the Billboard 200 chart since its release in 2017 (over 207 weeks) and holds the record for the longest run for any Black female artist’s debut album.

Pokemon 25: The Album

POKEMON 25: THE ALBUM IS OUT TODAY

View Official Video For J Balvins New Song, “Ten Cuidado,” HERE

Artists From Around The World Celebrate 25 Years of Pokemon On Compilation, Which Also Features Katy Perry, Post Malone, Jax Jones, Louane, Vince Staples, Mabel, And More

Artists from around the globe have come together to celebrate the 25th anniversary of Pokemon with songs inspired by the global entertainment franchise and recorded exclusively for Pokemon 25: The Album. The compilation was released today in digital and CD formats by Capitol Records as part of a massive, yearlong music campaign from The Pokemon Company International in partnership with Universal Music Group. Get Pokemon 25: The Album HERE. View the album trailer HERE.

The official video for J Balvin’s contribution, “Ten Cuidado” debuted today and can be viewed HERE. The award-winning Colombian singer, known to most as Reggaeton’s global ambassador, is joined by some of his favorite Pokemon & Pikachu, Hitmontop, Totodile, Loudred, and Charizard & in the clip, which was shot in New York City. Colin Tilley (Halsey, Kendrick Lamar, Cardi B), who helmed Balvin’s MTV VMA award-winning official video for “Rojo” directed.

“I always wanted to be Ash Ketchum and through this collaboration with Pokemon I’ve been able to live out a childhood dream,” said J Balvin. “That love for Pokemon inspired Ten Cuidado, my contribution to P25 Music, as well as the video in which I get to be a Pokemon Trainer in New York City. I can’t wait to share my fandom for Pokemon with my fans around the world with this song and still can’t believe I get to be part of this project.”

“The release of Pokemon 25: The Album marks the culmination of a yearlong music celebration of Pokemon by an amazing array of global artists,” said Colin Palmer, vice president of marketing, The Pokemon Company International. “From Katy Perry and Post Malone to today’s release of J Balvin’s contribution to the album, all of the artists brought a unique perspective to this collection, which we hope brings music fans as much joy as Pokemon has delivered for 25 years.”

Tokyo-based artist/producer Yaffle created the new track “Reconnect”(feat. Daichi Yamamoto & AAAMYYY) for P25 Music. French singer Louane and UK artists Mabel and Jax Jones with Sinead Harnett further attest to Pokemon’s universal appeal. Post Malone offers up “Only Wanna Be With You (Pokemon 25 Version),” a surprising take on the Hootie and the Blowfish hit, and Katy Perry led the charge with the uplifting single “Electric.” Vince Staples, Cyn, Lil Yachty, and Tierra Whack also joined in the celebration. See below for tracklisting.

Director Eric Maldin (U2, 30 Seconds To Mars) takes Vince Staples, Mabel, and Cyn on a surreal walk down memory lane, exploring their early experiences with Pokemon and how they went about creating their original songs for P25 Music in the new “Evolution of a Song” video series. The episodes also feature ZHU in the studio, discussing the evolution of his remixes of Staples’ “Got Em” and Cyn’s “Wonderful” found on the digital edition alongside his remix of “Take It Home” by Mabel. View “Evolution of a Song” at Here.

The P25 virtual merch store & UMG’s first-ever multi-artist interactive shopping experience ߝ launched today with new merchandise from J Balvin, Katy Perry, and ZHU. Check out the animated, interactive virtual pop-up shop HERE. A special edition colored vinyl edition of Pokemon 25: The Album will be released in February 2022 in celebration of Pokemon Day. It is now available for pre-order.

Fans can keep up with the latest news for P25 Music and more celebrations across the franchise on Pokemon’s 25th-anniversary website at Here.

Pokemon and music fans are invited to join the conversation online with @Pokemon and #Pokemon25.

WizTheMc – Do It Over

Today, South African born, Germany raised, and Toronto based singer, songwriter and producer WizTheMc releases his latest single “Do It Over” via 10K Projects/Homemade Projects. Get “Do It Over” HERE and watch the official video Friday at 9am PST HERE.

“Do It Over” marks the third release from Wiz’s upcoming EP Where Silence Feels Good” slated for release at the top of 2022. The project will also feature recent singles “Break” and “Everything.”

In the visual for “Do It Over,” Wiz and his love interest (played by Uncut Gems star Noa Fisher) have officially called it quits, leading him to wallow in all of the things he would have changed to go back and fix it. This third installation marks the finale to the storyline presented in previous videos for the first two singles, showcasing the steps from the spark felt in a new relationship all the way to the tribulations that lead to its ultimate demise. The narrative represents the core message of the overall EP and sets up for its release. Watch the video for “Everything” HERE and “Break” HERE.

Leading up to this release, Wiz spent last weekend in Texas where he took to the Miller Lite Stage for a performance at Austin City Limits.

Where Silence Feels Good EP marks the follow up to his What About Now? EP. Released at the end of last year, it features the breakout single “For A Minute,” which has since amassed over 34M streams on Spotify.

ABOUT WIZTHEMC

Fitting for an artist who spent formative years on three different continents, WizTheMc describes his sound as “borderless music.” It’s an apt description for the 22-year-old singer, rapper, and producer, whose DIY ethos to music-making combines an ear for sticky pop hooks with nimble rapping abilities, all bolstered by high-octane production and summery guitar loops.His career hit warp speed during summer of 2020, when his peppy love song “For A Minute” became a major online hit, following his signing with Elliot Grainge’s 10K Projects and Homemade Projects. It’s since accrued over 34 million streams on Spotify alone. The Toronto-based, Cape Town-raised artist is now bringing his magnetic records to the masses.

The next chapter of his career comes in the form of his upcoming Where Silence Feels Good EP, featuring singles “Everything,” “Break” and now “Do It Over.” The project will show Wiz at his most in-tune self, marked by an over darker sensibility, drawing attention to Wiz’s emotive rasp. He uses songwriting for emotional excavation but maintains that what matters more to him is not what he gets out of a song, but what you do. He says introspective rappers like Kendrick Lamar and J. Cole have inspired him to pour more of himself than ever before into the music he’s writing, “It’s been my goal to be able to put down my emotions as accurately as possible onto paper to the point that I feel moved by my own words because they feel so true to me.” He continues, “I feel like these songs are the closest to my real experience. These are the most vulnerable songs I’ve written to date.”

image by Sara Davidson for use by 360 Magazine

Joy Crookes × New York Times

Joy Crookes — who is already garnering Amy Winehouse and Lauryn Hill comparisons from her own songs—began her musical journey years before her magpie-like introduction to brass. The daughter of a Bengali mother and an Irish father, she grew up listening to an eclectic mix of genres. Every week, while driving her to Irish dancing lessons, they would listen to a different album. Kendrick Lamar’s ‘To Pimp a Butterfly’ one week ‘Soon Forward’ by Gregory Isaac the next. As a curious, passionate, and music-obsessed 12-year-old, Joy decided to start writing her own song and honing her modern soul sound. Her first song “Seaside” was penned after falling head over heels for a boy by the beach. Seven years later, her songs might have grown more sophisticated, but the approach remains the same: whether she’s dealing with heartbreak or trying to come to terms with the latest Trump headline, Joy is committed to translating her most honest and vulnerable feelings to music. While her candid song-writing and fearless attitude have won her dedicated grassroots following, it was a baby-faced Joy singing a cover of Hit the Road Jack, which caught the attention of 600,000 viewers, and her first management company. Now she has a feature in the New York Times.

READ FEATURE HERE

UPCOMING ALBUM SKIN, OUT OCTOBER 15 |PRE-ORDER SKIN HERE

WATCH JOY DISCUSS HER “FIRSTS” FOR BRITISH VOGUE
DURING LONDON FASHION WEEK HERE

“Listening to Crookes’s soulful, intimate music can feel like intruding on a private conversation or cracking open a diary” – The New York Times”

“In her music, Crookes offers listeners a nuanced and candid exploration of her multiracial identity. At a time when many conversations about race in the arts and calls for change have only recently begun, Crookes’s commitment to vulnerability in her storytelling has helped her connect with a growing — and loyal — fan base.” – The New York Times

2021 UK IN-STORE PERFORMANCES

10/16 – Resident – Brighton

10/17 – Banquet – Kingston

10/8 – Rough Trade East – London

10/20 – HMV Manchester

10/21 – HMV Westfield White City

10/23 – Rough Trade – Bristol

10/24 – Rough Trade –Nottingham

2021 UK TOUR DATES

10/24 – Dublin

10/26 – Glasgow

10/28 – Sheffield

10/29 – Leeds

10/31 – Newcastle

11/2 – Manchester

11/3 – Birmingham

11/4 – Norwich

11/6 – Southampton

11/7 – Bristol

11/8 – London (Kentish Town Forum)

11/9 – London (Kentish Town Forum)

Cover via Hannah Haines of Ten Thousand for use by 360 Magazine

WIZtheMC – Everything Music Video

South African born, Germany raised, and Toronto based pop/rap artist WizTheMc releases a music video for his latest single “Everything.” Directed and edited by Clyde Monroe, and starring Noa Fisher (Uncut Gems, Betty), the video showcases the highs and lows of a whirlwind love affair. “The “Everything” video is a visual representation of Infatuation, the first of many stages of love that I will be exploring in my upcoming releases,” says WizTheMc.

The video for “Everything” serves as the first in a series of three visual chapters due from Wiz this year. Along with “Break” and “Do It Over”, the three visuals unite to tell a linear cinematic story about Wiz’s experience with love and relationships. The video for “Everything” debuted on Diffus Magazine earlier this morning.

The acoustic guitar driven single follows up the success of Wiz’s What About Now? EP, released at the end of last year on 10K Projects/ Homemade Projects. The EP includes Wiz’s breakout single “For A Minute,” which has surpassed 30M streams on Spotify to date.

Fitting for an artist who spent formative years on three different continents, WizTheMc describes his sound as “borderless music.” It’s an apt description for the 22-year-old singer, rapper, and producer, who combines an ear for sticky pop hooks with nimble rapping abilities, all bolstered by high-octane production and summery guitar loops.

Currently based in Toronto, the Cape Town-born artist is bringing his magnetic records to the masses. As a teenager, he began rapping with friends in the town of Lüneberg, Germany, and like many Gen Z creatives, applied a DIY ethos to music-making.

“For me, it was always the internet. I learned how to freestyle off the internet, how to write songs, how to make beats,” he says. “That’s so beautiful, because no matter where I was, if I had my laptop, my interface, and my mic, I could make music.”

Wiz’s career hit warp speed in the summer of 2020, when his peppy love song “For a Minute” became a major online hit, following his signing with Elliot Grainge’s 10K Projects.  It’s since accrued over 27 million streams on Spotify alone. A charming music video shot in the midst of quarantine highlights Wiz’s natural charisma, easy screen presence, and goofy sense of humor. But now that he’s got more resources behind him, he’s committed to making a world that expands on his music.

Recent videos for “All My Friends Are Stoned” and “World is Fucked” showcase Wiz’s playful and visually creative side, with rich color palettes and surreal humor. “Sometimes, I would just write the chorus and then write the music video concept just off the chorus,” he says. “With everything I’m making, there is just a visual element that’s working in the background.”

In addition to gearing up for live shows including major festival dates like Austin City Limits, Wiz is currently putting the finishing touches on a new batch of songs. He says introspective rappers like Kendrick Lamar and J. Cole have inspired him to pour more of himself than ever before into the music he’s writing; “it’s been my goal to be able to put down my emotions as accurately as possible onto paper. To the point that I feel moved by my own words because they feel so true to me,” Wiz says. “I feel like these songs are the closest to my real experience. These are the most vulnerable songs I’ve written to date.”

Forthcoming singles “Everything” and “Break” have a darker sensibility and an urgency to them, drawing attention to Wiz’s emotive rasp. He uses songwriting for emotional excavation, but maintains that what matters more to him is not what he gets out of a song, but what you do.

“My favorite thing is when I make something I don’t understand or love immediately and then it grows on me,” he explains. “I feel like it’s an empowering idea for artists that we are not really the ones in control to make something meaningful. We don’t have to understand anything to make anything great, we just have to be there and show up and let the music come through us.”

Cover via Hannah Haines of Ten Thousand for use by 360 Magazine

WIZTHEMC × EVERYTHING

WIZTHEMC RELEASES NEW SINGLE “EVERYTHING”

Today, pop/rap artist WizTheMc releases his latest single “Everything,” out now via 10K Projects/ Homemade Projects. The acoustic guitar driven single arrives ahead of his debut album, due this year, and follows up the success of his EP What About Now? The EP, released at the end of last year, features the breakout single “For A Minute,” which has amassed nearly 30M streams on Spotify to date.

LISTEN TO “EVERYTHING” HERE

Fitting for an artist who spent formative years on three different continents, WizTheMc describes his sound as “borderless music.” It’s an apt description for the 22-year-old singer, rapper, and producer, who combines an ear for sticky pop hooks with nimble rapping abilities, all bolstered by high-octane production and summery guitar loops.

Currently based in Toronto, the Cape Town-born artist is bringing his magnetic records to the masses. As a teenager, he began rapping with friends in the town of Lüneberg, Germany, and like many Gen Z creatives, applied a DIY ethos to music-making.

“For me, it was always the internet. I learned how to freestyle off the internet, how to write songs, how to make beats,” he says. “That’s so beautiful, because no matter where I was, if I had my laptop, my interface, and my mic, I could make music.”

Wiz’s career hit warp speed in the summer of 2020, when his peppy love song “For a Minute” became a major online hit, following his signing with Elliot Grainge’s 10K Projects.  It’s since accrued over 27 million streams on Spotify alone. A charming music video shot in the midst of quarantine highlights Wiz’s natural charisma, easy screen presence, and goofy sense of humor. But now that he’s got more resources behind him, he’s committed to making a world that expands on his music.

Recent videos for “All My Friends Are Stoned” and “World is Fucked” showcase Wiz’s playful and visually creative side, with rich color palettes and surreal humor. “Sometimes, I would just write the chorus and then write the music video concept just off the chorus,” he says. “With everything I’m making, there is just a visual element that’s working in the background.”

In addition to gearing up for live shows including major festival dates like Austin City Limits, Wiz is currently putting the finishing touches on a new batch of songs. He says introspective rappers like Kendrick Lamar and J. Cole have inspired him to pour more of himself than ever before into the music he’s writing; “it’s been my goal to be able to put down my emotions as accurately as possible onto paper. To the point that I feel moved by my own words because they feel so true to me,” Wiz says. “I feel like these songs are the closest to my real experience. These are the most vulnerable songs I’ve written to date.”

Forthcoming singles “Everything” and “Break” have a darker sensibility and an urgency to them, drawing attention to Wiz’s emotive rasp. He uses songwriting for emotional excavation, but maintains that what matters more to him is not what he gets out of a song, but what you do.

“My favorite thing is when I make something I don’t understand or love immediately and then it grows on me,” he explains. “I feel like it’s an empowering idea for artists that we are not really the ones in control to make something meaningful. We don’t have to understand anything to make anything great, we just have to be there and show up and let the music come through us.”

Headphones illustration by Alex Bogdan for use by 360 Magazine

BUTCH DAWSON RELEASES SINGLE × MUSIC VIDEO – GET MONEY

Rapper, producer, songwriter and “a leading voice in Baltimore’s evolving music scene” (Baltimore Sun) Butch Dawson unveils his latest single “Get Money” with accompanying music video. Self-recorded and produced, “Get Money” is raw and textured while showcasing Butch’s dexterous flow. The catchy single follows on the heels of “Hummer,” the lead track off his highly anticipated EP Stardust, out later this summer via Asylum Records.

Co-directed by Khufu Najee and Loris Russier, the “Get Money” video takes the viewer on a first-hand journey of a day and night in the life with Butch and his crew. Blending fast & eccentric footage with still photographs the visuals simultaneously create a real time and nostalgic adventure.

Click here to listen to “Get Money.”

Click here to watch the “Get Money” music video.

“Get Money was made last year. It’s about getting money any way possible and just the perfect montage to get money to,” Butch explains. “The inspiration came from a Kendrick Lamar cadence on ‘ELEMENT.,’ and I created the beat around my vocals. This song feels like an anthem for Baltimore and reminds me of the late single from Tim Trees called ‘Bankroll.’ It’s a simple beat but creates room for a catchy wordplay.”

Merging at the intersection of music and fashion, the West Baltimore native’s braggadocious bars and experimental perspective are all the right elements for a promising career. On his major label debut, Butch shares, “Stardust is about my transition into becoming a household name. The name derived from a project that I wanted to put out before covid called “Jazzstar.” Conceptually, I wanted to highlight all the qualities that makes me a star, and an interesting person. I want to leave my mark in the industry by setting an example and always doing something that breaks barriers. I’m dropping that star dust on the game.”

Stardust EP Track List:

  1. Celebrate
  2. Hummer
  3. All Mine
  4. One Heaven Away
  5. Sutter Hoe
  6. Get Money
  7. Momentum

“Maintains his inner punk side, continuing with his experimental energy, relishes in a more jazz-focused approach to raw hip-hop.” -HYPEBEAST

“Butch Dawson has long been at the forefront of Baltimore’s eclectic DIY rap scene.” -DJ Booth

Butch Dawson is a Rapper You Should Know Right Now – Read More Via DJ Booth

ABOUT BUTCH DAWSON:

Butch Dawson’s artistic journey is a testament to what can happen when someone doesn’t place any parameters around their creativity. The West Baltimore native has been a pivotal figure in his hometown’s hip-hop scene for a decade, starting as a battle rapper while still in high school. In the years following those embryonic stages, Butch’s artistry began to blossom as he developed his skills in constructing songs, producing for himself and others, while also finding innovative ways to promote what he and his peers were making. In the early half of the 2010’s, his music reflected the shit-talking, bounciness that rappers trying to get crowds to jump and down to their songs reflected at the time. But towards the middle of the decade, with songs like “Red Leather Chair,” his sound started to trend more towards a jazzy, melancholy direction where he was able to peel back his emotional layers in a way that he hadn’t before. As time progressed, Butch’s music has become a down-the-middle split between making you want to punch a hole through the wall and inspiring you to sit back and gather your thoughts about life, past, present and future.

And while his career evolved over this span of time, Butch was simultaneously helping usher in an alternative route for rappers trying to break out of Baltimore. He hails from the Pennsylvania Avenue section of West Baltimore, an area steeped in musical history. Clubs like the former Royal Theater regularly hosted Black musical icons like Billie Holiday and visiting artists as they hit the Chitlin’ Circuit. But during Butch’s lifetime, though still an essential part of Black Baltimore culture, Pennsylvania Avenue regressed into a shell of its former self, with the majority of nightlife destinations vanishing, while crime and dilapidation rose considerably. This pushed a young creative Butch who was hungry for inspiration to start looking past his neighborhood and other familiar parts of the city. What he found was Central Baltimore’s transplant-heavy alternative DIY scene, and it opened his mind to a new way to approach his work.

Getting into that scene helped me evolve artistically because, you know, I was more open to different shit, he says. Living in the hood and shit all day, you can be close-minded a little bit if you don’t go out and just see the world for yourself. So for me, just going out there and just seeing people soak all this music up, it allowed me to just open my mind creatively, and it made me become more experimental with my music.

As he was making his way in the alternative scene, tirelessly releasing collaborative projects with others in that orbit, establishing the Basement Rap collective with like-minded friends, and getting coverage from national music platforms, Butch was inspiring other kids from inner city Baltimore to spread their wings. It also made Baltimore a much more enticing destination for artists from elsewhere, like standout rapper and producer JPEGMAFIA who moved to the city in 2014 and began collaborating with Butch almost instantly. For this, Butch Dawson is already a pioneer, which makes his recent accomplishments all the more special.

In 2018, he released his breakout project Swamp Boy, an eight-track album that is the most complete representation of what makes him exceptional. It features songs like Division St. Blues, a somber ode to the street he grew up on and how it’s changed over the years. Around the same time, he began to model for and collaborate with fashion designer Telfar Clemens. In 2019, he followed Swamp Boy with Ollieworld, a more high octane project that felt like it was made with performing live in mind (he toured with JPEGMAFIA across North America that year). The majority of this was accomplished from Butch’s home studio in Baltimore. And now as he’s newly signed to Asylum Records, it feels like the rest of the world will finally be hip to the gifts that he’s been sharing for over ten years now.

Connect With Butch Dawson:

Instagram | Twitter | Youtube | Soundcloud

image from Alex John for use by 360 Magazine

BLXST × BINO RIDEAUX — SIXTAPE 2

On Friday, rising LA hip-hop artists Blxst and Bino Rideaux teamed up for the release of their collaborative project, Sixtape 2. Out now via Red Bull Records, the project serves as the highly anticipated sequel to the 2019 release of Sixtape, which helped to catapult both artists’ careers and establish them as two of the West Coast’s most exciting new acts. You can stream Sixtape 2 HERE.

Spanning across twelve tracks, including the hit single “Movie,” Sixtape 2 showcases the palpable chemistry between the South Central artists, flexing their smooth, stylistic lyricism and penchant for catchy hooks. Serving as songwriters on the project, in addition to Blxst producing several of the tracks, Sixtape 2 allows both artists to highlight their individual talents while maintaining an effortless sense of collaboration, making for one of the must-listen projects of the summer.

The release of Sixtape 2 is also accompanied by the music video for the single “One Of Them Ones,” which finds both artists at a late-night casino. Featuring a motivational opening narration by DJ Drama, the visual features XXL Freshman class member Blxst and Def Jam signee Bino as they celebrate their rise to success, surrounded by their crew as they gamble and commemorate how far they’ve come. You can watch the music video HERE.

Sixtape 2 is out now, full tracklist is below and is available to stream on all platforms HERE.

Sixtape 2 Tracklist

1. Pop Out

2. Movie

3. Might Do Well

4. Program

5. One Of Them Ones

6. Accountable

7. Hate How Much

8. She Perfect

9. What Is It

10. Stressful

11. Time Will Only Tell

12. Beginning To The Ending

About Blxst

Blxst began his solo music career in Los Angeles in 2015, rapping, singing, writing and producing. From self-editing his videos and artwork to mixing and mastering his sound, he’s been on an unstoppable run, gaining notoriety for his productions and collaborations with Kendrick Lamar, YG, Eric Bellinger, Mustard, G Perico, Mozzy and Kalan.FrFr.

Last year saw the release of his highly anticipated debut EP, No Love Lost, an expansive and emotive collection of music inspired by past relationships and his hometown of Los Angeles. Paired with a four-part cinematic series of videos to bring the project’s overarching narrative to life, its quintessential West Coast vibe received acclaim from fans, press and tastemakers, cited by Pigeons & Planes as “one of the best projects of 2020.” Following this up with his first release of 2021, the two-track project Just For Clarity featuring Drakeo the Ruler and Russ, Blxst has solidified his position as the next must-watch musician out of LA. Receiving praise from Billboard, BET, Complex, Pitchfork and more, in 2021, Blxst was announced as a XXL Freshman Class member and an Amazon Breakthrough artist. This fall also sees Blxst headline his first ever North American tour, which sold out in less than an hour.

About Bino Rideaux

With a one-two punch of laidback flows and hypnotic melodies, Bino Rideaux has quietly shaped the next era of West Coast hip-hop. Growing up in South Central, he crafted his 2015 independent project, Life Is Like A Movie, out of a D.I.Y. studio in his grandmother’s house. Gaining traction around L.A., he co-founded Out The Blue Records and dropped music at a prolific pace. Penned in the wake of his homie KP’s death, “100 Days 100 Nights” caught the attention of the late Nipsey Hussle. He featured on Nipsey’s tracks “Clarity” and “The Field” before they teamed up on the 2017 joint project No Pressure.

As his profile rose, Bino linked with Blxst on Sixtape in 2019 before unleashing his full-length debut, Outside, which boasted appearances by heavyweights such as Ty Dolla $ign, Fredo Bang, Mozzy, and BlueBucksClan. In addition to praise from ComplexLA WeeklyVICE and more, UPROXX named it one of the “100 Best Albums of 2020.” Signing to Def Jam in partnership with Out The Blue, he only perfected his signature style on the likes of “Pride 2 The Side” and “BET” before igniting 2021 with the entrancing guitar-laden trip of “Incredible” [feat. Drakeo The Ruler]. Pegged as one of Rolling Stone’s “Breakthrough 25,” Billboard championed him among “6 LA Rappers to Watch in 2021” and went on to describe him as “the brightest star to emerge from that orbit.” Meanwhile, KAZI christened him “one of the West Coast’s most exciting new talents.

TOBi Off The Drugs album cover fro Sarah Weinstein Dennison, RCA Records for use by 360 Magazine

TOBi × Mick Jenkins – Off The Drugs

Winner of the 2021 Juno Award for Best Rap Recording of the Year for his project Elements, Vol. 1, Canada-raised/Nigeria-born TOBi and Mick Jenkins today release an old school groove “Off The Drugs” via Same Plate/RCA Records.

Listen/watch the lyric video here.

Speaking on the inspiration behind the song, TOBi says, “When I smoke, I see things clearer and I’m way more aware. So I’m intentional about how I use it. I think more money should go into researching things like cannabis and mushrooms for their healing properties. Just the way I look at it, so many things are actually drugs—alcohol, gambling, even social media cuz it affects brain chemistry, but all that shit is legal. Whereas things that can legitimately heal if properly understood and done correctly are stigmatized, it’s wild. Mick came thru and bodied the verse as he should, and we’ve got a video on the way too. I just wanna live life to the fullest and enjoy this while it lasts. Life to me is a good trip if you let it be.”

The slow burning track follows a handful of TOBi’s singles  “Come As You Are” featuring Baby Rose and “Don’t Touch!” which Complex heralded for its “smooth production…elevating (TOBi’s) empowered musings on the hairy side of the Black experience to new heights.”

His re-working of track “Family Matters” with Flo Milli was described as a “dynamic” and “impassioned reboot” (Atwood) and Highsnobiety declared it a “formidable pairing.”

ABOUT TOBi

TOBi released his music project ELEMENTS, Vol. 1 in fall 2020, heralded by the critics, combining hip-hop, R&B, soul, grime & Afrobeats. The project features some of TOBi’s favorite producers & musicians worldwide and embodies the sounds and music that have influenced his artistry. TOBi was voted by Complex Magazine as “a top artist to watch” and has received critical praise from Interview MagazinePitchfork, Vogue, Teen Vogue, L’Officiel, Paper, Billboard, Rolling Stone, Clash, OkayAfrica, Flaunt, Exclaim!, Refinery29, Essential Homme, COLORS, and many more. The rising star announced his partnership with Same Plate Entertainment/RCA Records last year and has enjoyed over 49 million streams globally. Prior to ELEMENTS, TOBi released his debut album STILL in May 2019 followed by a deluxe edition, exploring themes of vulnerability, post traumatic growth, self-reflection and masculinity in his time emigrating from Nigeria to Canada. STILL’s release was followed by two new singles “Holiday” produced by !llmind, “Paid,” the “City Blues Remix” featuring The Game, the “180 Remix” featuring Kemba and the “24” remix featuring all Torontonians SHAD, Haviah Mighty, Jazz Cartier and Ejji Smith.

TOBi has cited the work of Gil Scott-Heron, Frank Ocean, Kendrick Lamar, Marvin Gaye, Eartha Kitt, Florence and the Machine, and Andre 3000 as some of the artists who have inspired his work, particularly his lyrics.

Follow TOBi:

Instagram – Facebook – Twitter – YouTube – Spotify – Apple

 

by EVIDENCE for use by 360 Magazine

EVIDENCE Draws Attention to Social Injustice via Impactful Short Film

Damian Marley, Nabil Elderkin, Berner & More Join Evidence Co-Founder’s Dan & Casey Dalton to Launch Social Justice Cannabis Brand EVIDENCE

On the eve of Juneteeth, and coinciding with the 50th Anniversary of President Nixon’s War on DrugsEVIDENCE officially launched with a video collaboration via Rolling Stone between artist, cannabis activist Damian Marley, EVIDENCE Creative Director Nabil Elderkin who is also a legendary music video filmmaker known for his work with Kanye West, Kendrick Lamar, Frank Ocean, John Legend; and cannabis entrepreneur, artist, philanthropist, Berner. Produced by music manager, activist and EVIDENCE Co-Founder Dan Dalton, the short film beautifully encapsulates the social justice movement and message behind EVIDENCEa much-buzzed about cannabis brand that packages its flower in police-style evidence bags with the intent of not-so-subtly compelling customers to reckon with the racial disparities surrounding drug-law enforcement.

Everyone involved has a singular goal: to bring attention to the 40,000 prisoners of cannabis prohibition, and $1 from every EVIDENCE cannabis bag sale goes to criminal justice reform non-profit Last Prisoner Project.

Operating out of an abandoned, high security private prison in Coalinga, California, EVIDENCE Co-Founder Casey Dalton says, “We grow weed at a prison to get people out of prison for growing weed.”

Evidence and Last Prisoner Project both stand for a very honorable cause,” said Damian Marley. “With Last Prisoner Project, through the work that they’re doing in trying to get people who are incarcerated for cannabis out of jail; and Evidence through being a brand that is helping to support that same movement. To me it was a victory to be able to turn a facility that was once a place of despair, doom, and gloom, into something that is now a place of joy and healing. We are proud to be a part of that.

The EVIDENCE parent company, Ocean Grown Extracts, is a family-owned, woman-run cannabis brand with a deeply ingrained social justice mission. Since co-founding the California-based company, siblings Casey, Dan, and Kelly Dalton have sought to raise awareness surrounding the racial inequities inherent in the War on Drugs. In a particularly impactful move, the Daltons purchased an abandoned, high-security private prison in 2016, then transformed that space into a state-licensed facility where they cultivate, manufacture, and rigorously test a variety of cannabis formulations. With their recent triumphs, including this launch of EVIDENCE, Ocean Grown continues to create exceptionally clean and high-quality products.

Along with establishing Ocean Grown as one of the first large-scale cannabis manufacturing permit-holders in the state of California, the Coalinga space almost immediately boosted the local economy, eliminating the city’s debt and generating over 100 jobs in its first year of operation. And in a poetic turn of events, the company assembled their team of security personnel from several former guards from the former prison, this time hiring them to keep watch over their crop of cannabis plants, not people.

Ocean Grown has recently achieved several milestones such as securing the first outdoor cultivation license in Fresno County a monumental accomplishment in an area recognized as one of the most productive agricultural regions in the entire world. They are also gearing up to open a retail store and consumption lounge in Coalinga, a location primed to be a destination spot for road trippers making the trek between Los Angeles and San Francisco. In all its endeavors, Ocean Grown and EVIDENCE remain passionately committed to correcting the injustices associated with cannabis prohibition, and building a sustainable, more equitable future for the industry at large.