Posts tagged with "convention"

CEO of NFT VIP Julie Lamb via 360 Magazine

JULIE LAMB

NFT-VIP: Bridge to Reality

Julie Lamb, the CEO, Founder, and Executive Producer of How-To with Julie Sue, is a problem solver, storyteller, digital content creator, and economy connector. She is a collector of cryptocurrencies such as Bitcoin or Ethereum and is passionate about helping brands build their identity using current tools and a highly selected network of virtual agents to develop the entrepreneurial capacity of brands. She has already collaborated with multiple popular brands such as iHome, Disney, KidDesigns, Hasbro, CES, KeaBabies, Michael Todd Beauty, and Crown Goose USA. 

Listen to Julie Lamb’s full conversation with Vaughn Lowery on the 360 MAG Podcast HERE.

While studying music, Julie went to Europe and started working on fashion collections. She finally settled in New York, where Julie has 30 years of experience working as a model. By highlighting the activity with Brunello Cucinelli on Saks Fifth Avenue, Julie mentioned that her creative confidence was greatly inspired after moving from a small Southwestern town to the Big Apple, New York City. 

Julie has long loved the worlds of tech, digital, and speed: ‘I like being able to share things digitally.’ At the forefront of the crypto wave in 2017, she bought Ethereum, a digital platform used to make smart contracts, allowing entrepreneurs to create decentralized applications, as in the case of Julie. 

Immersed in the realm of cryptocurrencies, the trailblazer supports projects like Non-Fungible Token (NFT). As a rapidly developing industry, NFT is becoming an increasingly popular way to buy and sell digital art, spanning industries like sports, music, fashion, film, games, etc. The annual NFT conference, held in multiple cities (including New York City and Los Angeles) around the United States, attracts hundreds of guests from various fields who speak about exponential growth and future trends in different verticals and how the digital landscape can incorporate this new tradeable product. 

As an NFT-VIP (in which 360 MAGAZINE will serve as one of the media sponsor), Julie’s mission is to shape the NFT industry into diverse communities made of global thought leaders who share like-minded values and beliefs. Last April, she attended the Miami NFT week and served as its Executive Producer, where she focused on igniting new dialogue amongst attendees and tastemakers on topics related to technology, creative installations, immersive art, and performance. Julie can be recognized as an economy connector for providing the space for several minority-owned businesses in this conference to discuss the present and future of the meta-universe and how it affects them. 

Although the attendance was underrepresented and some representative minority-owned businesses felt left out, Julie declared her conditional support for the voice of women and the LGBTQ community. Meanwhile, this kind of offline meeting takes highly digital products further into reality, narrowing the society’s discrimination against aging. In addition, she is fascinated by using Web3.0 and its implementation with artists in the fields of music, fashion, and the token economy.

An example of this is that the international brand Gucci has started a multi-directional exploration to embrace the digital world, which associates a luxury brand with emerging technologies through a series of avatar experiences; i.e. exhibitions of Gucci art, mini-games, and digital item purchases.

Julie is now preparing a private event in New York City with NFT VIP sponsorships from June 19th-22nd at Margaritaville Resort Times Square, owned by the real estate and investment firm Soho Properties. Surprise celebrities will be attending that directly tie in with her message and bring new inspiration to the community. Sponsorship opportunities available for this four-day event.

In the field of cryptocurrencies, that features multiple sponsors, will have an additional sponsor called the crypto coin concierge. They will cover the luxury travel for the most elite global clients in the world of cryptocurrencies and with payment through these. Julie tells us that her company has also partnered with iHeartRadio on Crypto Radio in the marketing industry.

Speakers:

Julie Lamb

CryptoMondays: Andrew Yang, Lou Kerner × TJ Stone

Article:

Andrea Esteban, Armon Hayes, Krishan Narsinghani, Vaughn Lowery

Resources:

Inter Creative Media

How-To With Julie Sue

Follow Julie Lamb:

LinkedIn

Twitter

Instagram

360 MAGAZINE named media sponsor for Julie Lamb's NFT VIP in NYC
BravoCon 2019 via Jennifer Geisser NBC Universal for use by 360 Magazine

BravoCon Returns

Three years after Bravo fans had their Bravo dreams come true, BravoCon returns for an even bigger star-studded and unparalleled experience from October 14 to October 16. The super-fandom event will take place at the Javits Center in New York City, featuring an exciting weekend of tea-spilling panels, interactive experiences, live performances, immersive activations, never-before-seen content and more exclusive shopping opportunities than ever before. Fans will have front-row exclusive access to their favorite shows and Bravolebrities. Additional details coming soon. 

For more information, click HERE.

“BravoCon emerged as a first-of-its-kind interactive event where ten thousand fans got to experience the massive Bravosphere come to life,” said Ellen Stone, EVP, Consumer Engagement & Brand Strategy, NBCUniversal. “After the last few years, we are especially excited to bring our biggest BravoCon ever to our loyal fans for an even more memorable year.”

BravoCon launched in 2019 with a sold-out three-day weekend showcasing the network’s wide breadth of series including The Real Housewives, Below Deck, and Million Dollar Listing franchises as well as Southern Charm, Top Chef, Summer House, Married to Medicine and more.

Fast Facts From BravoCon 2019

  • Nearly 10,000 attendees  
  • 90+ Bravolebrities 
  • More than 50 live events  
  • Watch What Happens Live with Andy Cohen hosted the largest audience ever, with over 75 Bravolebrities on stage 
  • One fan famously raved after attending: “My top three moments in life were marriage, babies and BravoCon—not necessarily in that order.” 

About Bravo

Bravo is the premier lifestyle and entertainment brand that drives cultural conversation around its high-quality, interactive original content across all platforms. The network features a diverse slate of original programming, including Emmy Award-winning Top Chef and Project Runway, fan-favorites Vanderpump Rules, Below Deck, Southern Charm and the highly popular Million Dollar Listing and The Real Housewives franchises. Bravo also boasts the only live late-night talk show on television with the critically acclaimed Watch What Happens Live with Andy Cohen, which has become a nightly destination for A-list celebrities. Bravo is part of the NBCUniversal Television and Streaming portfolio, which includes NBCU’s broadcast, cable and streaming platforms: NBC, Bravo, E!, Oxygen, SYFY, Universal Kids, USA Network and Peacock

'Homme 277' NFT illustration by Heather Skovlund for 360 Magazine

NFT.NYC

Each year, NFT.NYC brings together the global NFT community of brands, developers, entrepreneurs, gamers, artists, investors, collectors, and enthusiasts. The 2022 event will be hosted across 7 venues in Times Square, including the iconic Radio City Music Hall. Other NFT.NYC venues include: 

1. New York Marriott Marquis 

2. Palladium Times Square 

3. The Edison Ballroom 

4. The Edison Rooftop 

5. The Town Hall 

6. Margaritaville Resort Times Square 

Jodee Rich, NFT.NYC co-founder, spoke about the growth of the event: “This is our fourth year hosting the event. The addition of Radio City Music Hall to the lineup of great venues will provide an ideal platform for some of the most exciting speakers within the NFT community.” NFT.NYC’s programming at Radio City will be hosted by Coinbase, with exclusive stage sponsor Ripple

“NFT.NYC brings together the diverse, global NFT community of creators, developers, companies, projects, and educators for an inspirational exchange of ideas. We are thrilled to present NFT.NYC,”  Coinbase said. 

“After a positive experience participating at NFT.NYC 2021, Ripple is excited to continue our partnership in 2022 as a Platinum Stage Sponsor,” said David Schwartz, CTO at Ripple. “We look forward to further showcasing the long-term utility and benefits possible for NFTs with the XRP Ledger.” 

NFT.NYC is attracting the ecosystem’s top projects, presenting new ideas, technologies and launching initiatives to thousands of its attendees. Over 1,000 NFT community members will speak at NFT.NYC 2022. 99 days out from the event, 3,500 attendees (from over 60 countries) have already registered. At the same point in the lead-up to the 2021 event, only 10% of total tickets had been sold. NFT.NYC expects the 2022 event to sell out early. The 2021 event sold out with 5,600 participants and over 3,000 on the waitlist. NFT.NYC 2022 tickets can be purchased via credit card or cryptocurrency. Ticket prices will increase on May 8th: NFT.NYC/Register NFT.NYC attendees are offered an exclusive rate for accommodation at the Marriott Marquis Times Square. Title sponsors for NFT.NYC 2022 include eco-friendly blockchain network Polygon and NFT checkout platform MoonPay.

Red Wine via 360 MAGAZINE

Vinexpo Paris

Wine Paris & Vinexpo Paris is returning to Paris Expo Porte de Versailles from 14 to 16 February 2022 for its third edition, marking the resumption of in-person events for the wine and spirits industry. By offering a comprehensive and inspiring range of products with a powerful international resonance, the Vinexposium group’s flagship event is reiterating its commitment to becoming THE global benchmark and a key date for trade members.

Wine Paris & Vinexpo Paris will be the first major international event of 2022 and it marks the resumption of full-scale tastings. Highly awaited by the global wine and spirits industry for the variety of products on show and its business meetings, the event is now focusing on promoting attendance by key buyers, including those from outside the EU who are showing a strong interest in the exhibition.

Over three days, more than 2,800 exhibitors will convene in Paris to showcase their latest vintage, their flagship products and rare bottlings, all of them delicious pours to be shared with connoisseurs from around the globe. The desire by French wine marketing boards to join forces by being stakeholders in the event is stronger than ever and the event will group together all of France’s wine regions, alongside an impressive line-up of international wine regions. In total, representatives from 23 countries will celebrate the reunion of the wine and spirits community in the heart of the French capital next February.

The event, which will cover four halls at the entrance to the Paris Expo Porte de Versailles exhibition centre (halls 3, 4, 5 and 6), will cater as much to the small winegrowers as to the major international brands. Household names such as François Lurton, Gérard Bertrand, E. Guigal, Maison M. Chapoutier, Domaine Paul Mas, Castel Frères, Maison Sichel, Bernard Magrez, Grands Chais de France and Gh Martel & Cie Champagne will be attending, alongside less prominent vineyards well worth discovering, such as the Aquitaine Independent Winegrowers and family-run properties like Vins Chevron Villette, Vignobles Vellas and Château Castigno, to name a few. Hall 5, set aside for international producers, will welcome wines of Luxembourg, Advantage Austria, Tenuta Lamborghini, Wines of Lebanon, Wines of Germany, Cesari, Carpineto, Consorzio Di Tutela Della Doc Prosecco, Consorzio Tutela del vino Conegliano Valdobbiadene Prosecco, Gaja, J. Garcia Carrion, Viniportugal Wines Of Portugal, Hammeken Cellars and Flechas De Los Andes, for example. 

Alongside wines in Hall 3, the Be Spirits by Vinexpo area and its huge Infinite bar will bring together spirits from all backgrounds, ranging from micro-distilleries through to well-known brands. Attendees will include the Armagnac marketing board BNIA, Calvados Château du Breuil, Cognac Lheraud, Distillerie Warenghem, Gin de Binche, Glasgow Whisky, La Martiniquaise, Japan Sake and Shochu Makers Association and Distilleria Bertagnolli

“Wine Paris & Vinexpo Paris is above all an event that brings people together and creates a sense of community. People welcome their clients there from a wide range of backgrounds to give international exposure to local, innovative products, from the little treasures to the prominent growths. Paris will host a celebration in 2022 and we are very much looking forward to being reunited with everyone once again”, stresses Rodolphe Lameyse, CEO of Vinexposium.

Science Tech by Gabrielle Archuletta for use by 360 Magazine

Invention Convention Michigan Honors Student Inventors

The Henry Ford’s Invention Convention Michigan honored student inventors for their outstanding inventions and problem-solving solutions during a virtual awards ceremony. Based on this year’s entries, 15 student inventors from across the state will be participating in the Raytheon Invention Convention U.S. Nationals, powered by The Henry Ford, taking place virtually on June 24, 2021.

Invention Convention Michigan provides an opportunity for youth inventors and entrepreneurs, 3rd-12th grade, to display their critical thinking and entrepreneurial skills. It’s a space for the Michigan STEM community to celebrate and be inspired by inventors and entrepreneurs of all ages, backgrounds and disciplines. More than 750 students participated in Invention Convention Michigan in their classrooms in 2021, with 205 inventors qualifying in the state finals.

Students showcased their inventions/products to a group of judges who selected winners based on the inventor’s process, the project’s impact, the problem solved and the inventor’s presentation. The competition is broken down into age brackets based on the National Competition Rules, with one grand prize winner selected.

This year’s inventors taking home top honors include:

  • Twelfth-graders John Canelopoulos, Jonathan Jackson, Cayden Saunders from Northville High School, received the Grand Prize, presented by AAA and 1st place honors in the 9-12th grade category for their COVID-19 Effective Face Mask for Athletes.
  • Eleventh-graders Sasha Lee and Adam Vander-Molen from Huron High School, received the Make the World Award, presented by Stanley Black & Decker for their Search and Rescue Drone Attachment System.
  • Eleventh-grader Emma Kaipainen from Huron High School received the Sustainability Award, presented by BASF and 2nd place honors in the 9-12th grade category, for her Walking Shipping Container Home.
  • Fifth-grader Tyler Parks, from Novi Meadows, received the Best Display Board Award, presented by Kerr Russell and 2nd place honors in the 3rd-5th grade category for his “Mailbot”.

Other first place winners included Shreyas Ikare from Novi Meadows in the 6-8th grade category for the Green Energy-Wind Operated Car Power Outlet, and 3rd-5th grade category winner Praseeda Munnagi, an independent inventor from Ann Arbor, for the “Clean Cube.”

To watch the full awards ceremony, click HERE

About The Henry Ford

Located in Dearborn, Michigan, The Henry Ford, a globally recognized destination, fosters inspiration and learning from hands-on encounters with artifacts that represent the most comprehensive collection anywhere, focusing on innovation, ingenuity and resourcefulness in America. Its unique venues include Henry Ford Museum of American Innovation, Greenfield Village, Ford Rouge Factory Tour, Benson Ford Research Center and Henry Ford Academy, a public charter high school. Together with its online presence found HERE, its national television series, The Henry Ford’s Innovation Nation, and Invention Convention Worldwide, The Henry Ford inspires individuals to unlock their potential and help shape a better future.

Passport illustration by Heather Skovlund for 360 Magazine

Airlines Urged to Issue Refunds

Consumer Reports & PIRG Urge Airlines to Provide Full Refunds for Flights Canceled During Pandemic as Voucher Expiration Dates Approach

Groups Call for Airlines to Extend Voucher Expiration Dates Through At Least End Of 2022

With the one-year anniversary of the nationwide COVID-19 lockdown approaching, Consumer Reports and U.S. PIRG sent a letter to ten domestic airlines today calling on them to provide full refunds to consumers whose flights were canceled or affected by the pandemic.  At the very least, the consumer groups are urging airlines to extend the expiration dates for vouchers they issued for canceled flights to the end of 2022 or longer.

“Millions of Americans who booked flights in good faith in 2020 were prevented from flying because of government lockdowns and safety concerns brought on by a once-in-a-century global pandemic,” said William J. McGee, Aviation Adviser to Consumer Reports.  “The airline industry has received very generous support from taxpayers while stiff-arming its customers and treating their hard-earned dollars as interest-free loans.  It’s time to provide consumers with the long-overdue refunds they rightfully deserve.”

The consumer groups’ letter notes that complaints to the U.S. Department of Transportation about airline refunds have jumped dramatically over the past year.  In 2019, consumers submitted a total of 1,574 complaints about refunds to the DOT.  Last year, that number increased 57-fold to 89,518 refund complaints.

Consumer Reports has been contacted by numerous customers frustrated that they couldn’t get a refund during lockdowns and who are concerned that they might not be able to travel before vouchers expire. An analysis by TripAction, a travel management company for businesses, found that 55 percent of vouchers for unused tickets will expire in 2021, and 45 percent will expire in 2022.

Many passengers were prevented from flying because of government restrictions, public health notices, or serious medical conditions that made flying during the pandemic unsafe. Far too many of the trips they booked will never happen, due to the cancellation (not postponement) of conferences, conventions, weddings, graduations, and family reunions.

While passengers on flights canceled by airlines are entitled to a full refund under federal law, a congressional analysis found that some carriers offered vouchers as the default option, requiring passengers to take extra steps to get a cash refund. Many airlines waited until the last minute to cancel scheduled flights, prompting concerned passengers to cancel their tickets and forfeit their legal right to a refund.

“It’s insulting and unfair that airlines haven’t offered refunds to all customers affected by the pandemic,” said Teresa Murray, Consumer Watchdog Director for U.S. PIRG. “Consumers certainly couldn’t have foreseen a once-in-a-lifetime global crisis. Our research has shown that travelers whose plans got canceled have to wade through refund policies likely written by a team of lawyers. They’re faced with figuring out the difference between a flight credit or a trip credit or a travel voucher and similar offers the airlines make to avoid giving people easy-to-understand cash in their pocket.”

A Consumer Reports review of airline voucher policies found nine different policies among ten different airlines.  Many of these policies are hard to find on airline websites, and the airlines’ descriptions of their policies can be quite confusing and at times contradictory, based on conflicting rules for various dates of booking, travel, and cancellation. The consumer groups’ letter was sent to the CEOs of the following scheduled airlines: Alaska Airlines, Allegiant Air, American Airlines, Delta Air Lines, Frontier Airlines, Hawaiian Airlines, JetBlue Airways, Southwest Airlines, Spirit Airlines, and United Airlines.

ESPN, leadership dinner, 360 MAGAZINE

ESPN Leadership Dinner

On Thursday, November 14th at 6:30 PM ESPN celebrated today’s visionaries and their role on leveraging innovation to impact change. The dinner will take place ahead of Beyond Innovation – an annual event hosted by Beyond Sport, which will convene a series of leaders and innovators across sports, technology, government and education to inspire cross-sector discussion and partnership on innovative solutions to the global STEM workforce crisis.

Both Thursday’s dinner and Beyond Innovation are private, invite only events. Thursday’s dinner kicked things off and was headlined by David Goldstein of SpaceX. Goldstein will give his perspective on the tech space and the opportunity to advance, such as landscape, insights on where the tech world is sitting at the moment, what does it take to work as a leader in tech, and lightly touch on the sport angle and how they can connect/engage. 

Thursday night’s turnout was phenomenal at the iconic Dodger Stadium. Beyond Innovation started the topic of conversation about how important the role of sports and STEM education is to our community.

David Goldstein, retired Air Force colonel, gave a very motivating speech on what it takes to be a good leader.

“You need to inspire, engage and have grit in what you do to help others get to their destination and be able to pass that knowledge on to our upcoming leaders as well.”

AREA15, hakkasan, 360 MAGAZINE, Vegas

AREA15 × HAKKASAN

AREA15, the experiential retail and entertainment complex opening in spring 2020, today announces a corporate hospitality partnership with one of the world’s leading hospitality companies – Hakkasan Group, which will be AREA15’s preferred caterer for meetings, private parties and corporate events taking place in the one-of-kind venue. Additionally, Hakkasan Group will use AREA15 as the exclusive location for any events outside of the company’s Las Vegas venues.

AREA15 boasts a variety of imaginative, artistic and technologically sophisticated event spaces now available for corporate, social and private events which include:

  • 1,900-square-foot Sanctuary featuring a 34-foot high bamboo structure by the Balinese design firm, Ibuku
  • 7,500-square-foot Lightboxx featuring 360-degree floor-to-ceiling projection mapped walls, a first of its kind in Las Vegas
  • 32,000-square-foot A-Lot, an outdoor patio venue featuring monumental art installations 

Hakkasan Group operates some of the world’s top performing nightlife, daylife and restaurant brands—in Las Vegas as well as in international destinations located in the trendiest locales around the globe, including London, Dubai, Bali and Los Cabos. The group’s expert event planners and marketers cater and produce remarkable events at over 40 best-in-class venues located worldwide in 25 international cities. 

“This partnership allows Hakkasan Group to fuse its unparalleled expertise in producing successful consumer and corporate events with our extraordinary world of art, technology and imagination,” says Winston Fisher, chief executive officer, AREA15.

Opening in 2020, AREA15 promises to be a portal to the extraordinary, the world’s first purpose-built experiential retail and entertainment complex designed to bring the best-in-class of immersive experiences together under one roof. AREA15 will announce additional attractions and food and beverage experiences this fall. Event bookings are now available for dates beginning February 2020.

ABOUT HAKKASAN GROUP
Hakkasan Group is a renowned worldwide hospitality company with establishments across North America, Europe, Middle East, Asia and Africa. Its namesake is taken from its Michelin star restaurant that set the best-in-class standard for the diverse brands in the group’s collection. Its ‘brand first’ philosophy creates restaurant, nightlife and daylife venues into a world-class hospitality portfolio, all with a focus on service, design, and innovation that together, craft remarkable experiences for its guests. Its restaurant properties include Hakkasan, with 12 locations worldwide, Ling, Yauatcha, Sake no Hana, Casa Calavera, Herringbone and Searsucker. Concepts under the nightlife umbrella are Hakkasan, Omnia, Jewel and 1Oak Nightclub; and daylife brands include Omnia, Wet Republic and Liquid. For more information, visit www.HakkasanGroup.com or connect with us on FacebookTwitter and Instagram @HakkasanGroup.

ABOUT AREA15 
AREA15, located minutes from the Las Vegas Strip, is the world’s first purpose-built experiential retail and entertainment complex offering live events, exhilarating attractions, immersive activations, art installations, bars and eateries and much more. With a growing collection of dynamic destinations including NomadicEmporium, Oddwood, Dueling Axes and its anchor experience, Meow Wolf Las Vegas, AREA15 will also host ongoing pop-up events designed to attract locals and tourists of all ages when it opens in 2020. AREA15 is the development project led by a joint venture between real estate development firm Fisher Brothers and creative agency Beneville Studios, both of New York. For more information visit www.AREA15.com and follow on Instagram and Twitter: @AREA15Official; Facebook: AREA15LasVegasand YouTube: AREA15. Hashtag: #SomethingIsComing. Click here for directions and here to download high-res renderings.

SOCIAL MEDIA LINKS: 
Facebook: @AREA15LasVegas@HakkasanGroup 
Instagram: @AREA15Official@HakkasanGroup 
Twitter: @AREA15Official@HakkasanGroup 
YouTube:AREA15

HASHTAG:
#SomethingisComing

JBL FEST, RUN DMC, 360 MAGAZINE, LAS VEGAS

3rd Annual JBL Fest


The 3rd annual JBL Fest kicked off last night in Vegas with JBL REMIX, hosted by legendary NBA All-Star Shaquille O’Neal (AKA DJ Diesel) and featuring an iconic throwback performance from Run DMC on the rooftop of Caesars Palace.

 
Just before Run DMC took the stage, DJ Diesel was seen catching up with fellow “Inside the NBA” co-host Kenny Smith in the VIP lounge.

 
Artist Cey Adams, who designed some of RUN DMC’s most iconic album covers, created an immersive experience with authentic graffiti tags, streetlamps and JBL-branded subway signs to transport guests back into New York City’s hip-hop scene in the 1980s.

 
*Note: The party continues tonight for CLUB JBL!, hosted by JBL ambassador Priyanka Chopra Jonas and featuring even more electrifying performances from Bebe Rexha, as well as fellow JBL ambassadors Armin van Buuren and DJ Tigerlily. Plus, the cast of “Vanderpump Rules” will walk the star-studded red carpet with a surprise guest you can’t miss.   
 
#JBLFEST
@JBLaudio
Facebook.com/JBL
 
 

*photo credit: Kevin Mazur

Memphis, Tennessee, Vaughn Lowery, 360 MAGAZINE

Memphis × West Tennessee

By Shelby Barbour × Vaughn Lowery

The Tennessee Department of Tourist Development held the Memphis and West Tennessee Media tour March 19th-23rd. This trip was filled with amazing food, noteworthy experiences and monumental moments.

Tuesday, March 19, 2019 journalists arrived bright and early at the Memphis International Airport and were met by Geiger & Associate staff, and were shortly off to lunch. Lunch was held at The Beauty Shop, which is a hip spot located at the center of the Cooper-Young Entertainment District. The name of the restaurant is the theme. 1940’s beauty dryers are scattered around the salon. Along with this old-fashioned décor, the trendy restaurant also serves amazing, American cuisine. Grilled peaches with blue cheese and balsamic vinegar, herb-crusted trout, cheese grits, and succotash are just a few of the delicious bites they have. After breakfast, the groups split for afternoon activities. The journalists were able to choose between three different activities.

First day activities include taking a tour of Graceland – Home of Elvis Presley, visiting Cooper-Young Entertainment District and Overton Square, and taking a tour of the Memphis Botanic Garden.

Dinner was held at Blues City Café, located on Beale Street. Their ribs have been featured on many food channels and in Bon Appetit’s barbeque issue. Then after, having the options to go out for the night.

The following days were very similar to this one. Starting the day with a delicious breakfast, then continuing to do some fun activity. A lot of the activities include touring Memphis’ popular attractions like The Rock ‘n’ Soul Museum, the Blues Hall of Fame, Shelby Farms Park, the National Civil Rights Museum, and the Peabody Hotel; just to name a few.

Beale street is known for its music, and soul so it’s no doubt that was a must-see on this trip.

This trip was full of opportunity. Tennessee has so much culture, soul, and influence that it’s a no brainer why people fall in love with it. Although the trip mainly focused on food and sight-seeing, some history was thrown in there as well. Tours of the National Civil Rights Museum were given. The museum was established in 1991 and is located at the former Lorraine Motel, where Dr. Martin Luther King Jr. was assassinated. This museum offered the visitors a full immersion experience through the American civil rights movement.

When exploring Tennessee, it’s hard to not eat everything that comes into view. Luckily on this trip, it offered multiple foods. This trip was all about the food and travel destinations, so without a doubt, there was going to be some great food options. Food varied from fried chicken sandwiches to impossible burgers which are made from plant-based meats and even deep-fried oysters.

What’s a good trip, without good alcohol? Wine tasting, beer tasting, any alcohol tasting you can think of, Tennessee has it. Century Farm Winery is a family-owned and operated winery that is located right on a working farm. Journalists were able to tour the winery and enjoy a selection of handcrafted and award-winning wines. The wine wasn’t the only alcohol being tasted, good olé’ moonshine was available for taste as well. Samuel T. Bryant Distillery was a hot stop on this tour as well. Just like with the Winery, the journalist was able to have a tasting and tour at the Distillery. Samuel T Bryant Distillery tries its hardest to use locally grown produce in their products. The berries in the Blueberry Moonshine and the Blackberry Moonshine come from local farms and the corn they use comes from Madison County farms. They even use local Sorghum Molasses to make a very unique rum product.

The Memphis and West Tennessee Media Tour was filled with so much culture, inspiration, passion, and warmth. Journalists were able to put their creative skills to the test; write and visit places they’ve never been before. When traveling it’s important to try new things and always think outside the box. New foods, drinks, experiences, and great times are what make a trip unforgettable.

Memphis is definitely a place that needs to be on everyone’s travel list. It’s full of so much culture, experiences and food. Memphis is the definition of an affordable visit, foodie town with tons of music history.