Posts tagged with "conference"

YellowHeart and NFT.NYC partnerships for 2022 Conference via Cryptoland PR for use by 360 MAGAZINE

YELLOWHEART × NFT.NYC

YellowHeart, the NFT marketplace for ticketing, music, and community tokens, which accepts both crypto and credit card payments, has announced that it will be the official NFT ticketing sponsor of the upcoming NFT.NYC awards ceremony on June 21 at New York Marriott Marquis. The awards mark the pinnacle event of the three-day festival, which is projected to have a record turnout of 15,000 people and 1,500 speakers from 42 countries.

“As one of the earliest adopters of NFT ticketing, we are incredibly proud to be partnering with NFT.NYC to ticket its biggest awards ceremony to date,” said Josh Katz, Founder, and CEO of YellowHeart. “With every year, decentralization and blockchain technologies continue to become more mainstream because of their ability to disrupt industries that historically haven’t been innovative. The ticketing space is one of the most obvious use cases, and we’re elated that NFT.NYC understands this and is eager to evolve alongside us.” 

The partnership between YellowHeart and NFT.NYC will grant conference attendees exclusive access to the awards ceremony and dinner. Guests can purchase their NFT tickets from YellowHeart’s mobile wallet, so they can be easily scanned and admitted to the event. By issuing NFT tickets instead of traditional tickets, NFT.NYC will be able to help eliminate scalping, fraudulent tickets, and high secondary ticket prices. YellowHeart uses on-chain analytics, which allows the company to identify if a user has purchased several tickets but transfers them all to other users, which likely indicates they’re a scalper. The ticket issuer is also in complete control if a ticket is resold, and if it is, for how much, so they can help prevent high resale prices.

NFT.NYC often referred to as the “Woodstock” or “Super Bowl” of NFTs, brings together thousands of guests from around the world, including artists, developers, and journalists. During the conference, guests have the opportunity to attend the industry’s most prevalent panels, thought leader talks, workshops, and briefings from numerous household names and brands. There are hundreds of events outside of the conference during the week. This year, YellowHeart has also partnered with Tao Group Hospitality, the biggest global hospitality company in the world, to roll out three nights of NFT ticketing at Marquee in New York. The events will run on June 22, 24, and 25.

Veep of Marketing at Lexus via 360 MAGAZINE

Vinay Shahani

Vice President – Head of Marketing at Lexus, Toyota Motor North America

*Listen to Vinay Shahani’s full conversation with Vaughn Lowery on the 360 MAG Podcast HERE.

As a crowded child growing up in and around Detroit, Vinay Shahani was exposed to the motor industry at a very young age. He started working at the Ford Motor Company when his father (of Sindhi descent) emigrated from India to the United States in the 1960s. Vinay became a car lover under the influence of his father: “He was in the car business, and I was also in the car business because I was his son, and I loved that.” Once he moved to Michigan, Vinay earned a Bachelor’s Degree in Mechanical Engineering from the University of Michigan, a Master’s Degree in Business Administration and Manufacturing Systems Engineering from Stanford University. Currently, Vinay lives in the Dallas area.

Vinay is Vice President of Marketing for Lexus, a Japanese high-end car brand created by Toyota Inc., a position he has held since January 2021. He is responsible for Lexus’ marketing activities, including advertising campaigns, media and digital, product marketing and lifecycle management, auto shows, incentive and experiential marketing, and motorsports. He creates a “speak up” environment to make the opinions of all members of his team visible (agency partners and internal staff). Identifying social and commercial values helps expand the brand to various groups of consumers who may not align with the preferences of the Asian population, such as Walton Isaacson (black, Hispanic, and LGBTIQ community) and the IW group.

In addition, he oversees motorsports, engagement marketing, car shows, and other consumer events throughout the United States. Vasser Sullivan is a race team, with worldwide competitors such as Cadillac, Mercedes-Benz, BMW, and Audi, that Lexus empowers with some of the best drivers –  “We definitely want to win, and we have a winning team.” Meanwhile, Lexus also helps improve consumers’ skills in car track by providing the opportunity to study professionally at Performance Driving School.

Since the brand is determined to treat consumers as valued guests, one of Vinay’s top initiatives iis Lexus Hospitality, as it is inspired by the Japanese spirit of hospitality and is committed to providing excellence in customer service. 

Another dimension within the marketing field is monitoring and analyzing the results after experimenting with the Lexus IS 500 model and the Lexus RC F Track Edition. 

Under the massive influence of the metaverse today, Vinay mentions that Lexus is creating its own Mark Netscape plus Upstream to figure out what the role of Lexus is as a brand in the metaverse. In addition, they are in talks with global partners like Lexus International to find out what is being sought out in Japan while identifying markets in the US, Canada, and Great Britain. Based on the diverse target audience of Lexus in the United States, Vinay seeks to use digital media and the National Brand Day to show brand culture and emotion, even

creating a TikTok account to get closer to younger audiences.  

As a high environment-friendly brand, by 2035, Vinay plans for Lexus to be a ‘global 100% battery electric’ vehicle brand to reduce fossil fuel consumption and emissions. With these measures, it’s great to see the carbon footprint will be reduced thanks to the company’s shift. 

Finally, Vinay adds that “it is important that we know who we are as a brand from a strategic perspective.” With this, they are trying to add attractive and technological accessories to their vehicles that give the driver great confidence in the handling and control of their car. “Maintaining a love for performance cars gets your heart rate up, it excites you, and that’s something we definitely want to associate with different brands.”

Article: 

Andrea Esteban, Vaughn Lowery, Krishan Narsinghani, Armon Hayes

Resources:

Lexus & Toyota Motor North America

Links to the 2023 product announcements: Toyota New Product Showcase and 

Lexus New Product Showcase

RZ images can be found within the 2023 Lexus RZ album on this page.

Link to each brand’s Livestream press conference:

Toyota | Lexus

Link to Toyota Connected ‘Cabin Awareness’ Concept press release

Links to the final PDFs of the speaker support slides for each presentation:

Toyota , Lexus × Sequoia First Drive

Follow Vinay Shahani: Instagram | LinkedIn

CEO of NFT VIP Julie Lamb via 360 Magazine

JULIE LAMB

NFT-VIP: Bridge to Reality

Julie Lamb, the CEO, Founder, and Executive Producer of How-To with Julie Sue, is a problem solver, storyteller, digital content creator, and economy connector. She is a collector of cryptocurrencies such as Bitcoin or Ethereum and is passionate about helping brands build their identity using current tools and a highly selected network of virtual agents to develop the entrepreneurial capacity of brands. She has already collaborated with multiple popular brands such as iHome, Disney, KidDesigns, Hasbro, CES, KeaBabies, Michael Todd Beauty, and Crown Goose USA. 

Listen to Julie Lamb’s full conversation with Vaughn Lowery on the 360 MAG Podcast HERE.

While studying music, Julie went to Europe and started working on fashion collections. She finally settled in New York, where Julie has 30 years of experience working as a model. By highlighting the activity with Brunello Cucinelli on Saks Fifth Avenue, Julie mentioned that her creative confidence was greatly inspired after moving from a small Southwestern town to the Big Apple, New York City. 

Julie has long loved the worlds of tech, digital, and speed: ‘I like being able to share things digitally.’ At the forefront of the crypto wave in 2017, she bought Ethereum, a digital platform used to make smart contracts, allowing entrepreneurs to create decentralized applications, as in the case of Julie. 

Immersed in the realm of cryptocurrencies, the trailblazer supports projects like Non-Fungible Token (NFT). As a rapidly developing industry, NFT is becoming an increasingly popular way to buy and sell digital art, spanning industries like sports, music, fashion, film, games, etc. The annual NFT conference, held in multiple cities (including New York City and Los Angeles) around the United States, attracts hundreds of guests from various fields who speak about exponential growth and future trends in different verticals and how the digital landscape can incorporate this new tradeable product. 

As an NFT-VIP (in which 360 MAGAZINE will serve as one of the media sponsor), Julie’s mission is to shape the NFT industry into diverse communities made of global thought leaders who share like-minded values and beliefs. Last April, she attended the Miami NFT week and served as its Executive Producer, where she focused on igniting new dialogue amongst attendees and tastemakers on topics related to technology, creative installations, immersive art, and performance. Julie can be recognized as an economy connector for providing the space for several minority-owned businesses in this conference to discuss the present and future of the meta-universe and how it affects them. 

Although the attendance was underrepresented and some representative minority-owned businesses felt left out, Julie declared her conditional support for the voice of women and the LGBTQ community. Meanwhile, this kind of offline meeting takes highly digital products further into reality, narrowing the society’s discrimination against aging. In addition, she is fascinated by using Web3.0 and its implementation with artists in the fields of music, fashion, and the token economy.

An example of this is that the international brand Gucci has started a multi-directional exploration to embrace the digital world, which associates a luxury brand with emerging technologies through a series of avatar experiences; i.e. exhibitions of Gucci art, mini-games, and digital item purchases.

Julie is now preparing a private event in New York City with NFT VIP sponsorships from June 19th-22nd at Margaritaville Resort Times Square, owned by the real estate and investment firm Soho Properties. Surprise celebrities will be attending that directly tie in with her message and bring new inspiration to the community. Sponsorship opportunities available for this four-day event.

In the field of cryptocurrencies, that features multiple sponsors, will have an additional sponsor called the crypto coin concierge. They will cover the luxury travel for the most elite global clients in the world of cryptocurrencies and with payment through these. Julie tells us that her company has also partnered with iHeartRadio on Crypto Radio in the marketing industry.

Speakers:

Julie Lamb

CryptoMondays: Andrew Yang, Lou Kerner × TJ Stone

Article:

Andrea Esteban, Armon Hayes, Krishan Narsinghani, Vaughn Lowery

Resources:

Inter Creative Media

How-To With Julie Sue

Follow Julie Lamb:

LinkedIn

Twitter

Instagram

360 MAGAZINE named media sponsor for Julie Lamb's NFT VIP in NYC
Car Cat is an NFT from 360 MAGAZINE’S OPENSEA collection

NFT | LA Roundup

At the crux of the crypto community are gatherings. During a four-day inaugural conference from March 28-31, the brilliant minds behind the Edge of NFT podcast–Joshua Kriger, Jeff Kelley, Eathan Janney and Zack Sekar brought the LA blockchain clique together.

L.A. LIVE, the entertainment complex perfectly set in DTLA and adjacent to the Arts District is where tons off-site events were held. Since parking is difficult to navigate, public transit is one’s ideal option. In fact, some arrived via e-bikes with helmet in tow.

Attendance included financial experts alongside web developers, to those eager to learn about digital market spaces, DeFi, Web 3 and minting NFTs. Thanks to the growing tech within the City of Angels, largely in part to lower startup costs in comparison to Silicon Valley, the event drew an international crowd. 

Notable speakers ranged from billionaire Mark Cuban, NBA legend and founder of Black Santa Baron Davis, famed DJ Steve Aoki and world-renowned CEOs Robby Yung and David Wachsman. Other highlights which grabbed our attention were the art installations, innovative activations and musical performances.

The venue’s outdoor courtyard provided us with a much needed recess in between talks. In fact, we caught performances by rappers Nelly and Rich the Kid, played Trivia at the Freckle and snacked on lite bites from a plethora of parked food trucks. 

Wednesday night included an exclusive party held by Magic Eden, the leading NFT market place on Solana. The beginning of the night included a panel discussion from the Magic Eden team members Jack Tanlu, Zhuoxun Yin, Sidney Zhang and Zhuojie Zhou. After the discourse, the night was led by sets from Flosstradamus, Waka Flocka Flame and Migos‘ very own Quavo.

However, like many industries in America, the tech arena is white male-dominated, threatening new generational wealth of both women and minorities. 

That said, there were few discussions which concentrated on marginalized people within the realm, including the web3 panel which featured Dapper Labs, Stephanie Smellie, Ridhima Khan, Jayne Peressini, Nicole Rochette with moderator Ros Gold-Onwude

Perhaps next season, the organizers will consider grants for POC, LGBTQ and artists alike, encouraging inclusivity.

In celebration of this metaverse, 360 MAGAZINE, a brand which was established within this emerging smart city, launched its NFT capsule.

Recap of NFT.NYC

360 MAGAZINE NFT ANIMAL SERIES ON OPENSEA

Article: Bee Davies, Yash Thadani, Vaughn Lowery

'Homme 277' NFT illustration by Heather Skovlund for 360 Magazine

NFT.NYC

Each year, NFT.NYC brings together the global NFT community of brands, developers, entrepreneurs, gamers, artists, investors, collectors, and enthusiasts. The 2022 event will be hosted across 7 venues in Times Square, including the iconic Radio City Music Hall. Other NFT.NYC venues include: 

1. New York Marriott Marquis 

2. Palladium Times Square 

3. The Edison Ballroom 

4. The Edison Rooftop 

5. The Town Hall 

6. Margaritaville Resort Times Square 

Jodee Rich, NFT.NYC co-founder, spoke about the growth of the event: “This is our fourth year hosting the event. The addition of Radio City Music Hall to the lineup of great venues will provide an ideal platform for some of the most exciting speakers within the NFT community.” NFT.NYC’s programming at Radio City will be hosted by Coinbase, with exclusive stage sponsor Ripple

“NFT.NYC brings together the diverse, global NFT community of creators, developers, companies, projects, and educators for an inspirational exchange of ideas. We are thrilled to present NFT.NYC,”  Coinbase said. 

“After a positive experience participating at NFT.NYC 2021, Ripple is excited to continue our partnership in 2022 as a Platinum Stage Sponsor,” said David Schwartz, CTO at Ripple. “We look forward to further showcasing the long-term utility and benefits possible for NFTs with the XRP Ledger.” 

NFT.NYC is attracting the ecosystem’s top projects, presenting new ideas, technologies and launching initiatives to thousands of its attendees. Over 1,000 NFT community members will speak at NFT.NYC 2022. 99 days out from the event, 3,500 attendees (from over 60 countries) have already registered. At the same point in the lead-up to the 2021 event, only 10% of total tickets had been sold. NFT.NYC expects the 2022 event to sell out early. The 2021 event sold out with 5,600 participants and over 3,000 on the waitlist. NFT.NYC 2022 tickets can be purchased via credit card or cryptocurrency. Ticket prices will increase on May 8th: NFT.NYC/Register NFT.NYC attendees are offered an exclusive rate for accommodation at the Marriott Marquis Times Square. Title sponsors for NFT.NYC 2022 include eco-friendly blockchain network Polygon and NFT checkout platform MoonPay.

Watch illustration done by Mina Tocalini of 360 MAGAZINE.

Time Zone Protocols

Developed out of Rasheedah Phillips‘ ongoing practice as a member of Black Quantum Futurism, the Vera List Center is thrilled to present Time Zone Protocols (April 4–18, 2022), the Prime Meridian Unconference (April 15–17, 2022), and the digital project www.timezoneprotocols.space.

The exhibition and accompanying Unconference, both held at the Anna-Maria and Stephen Kellen Gallery at Parsons School of Design, explore the implications of the 1884 International Meridian Conference (IMC), a convening that established a prime meridian and universal time standard. Tracing the written and unwritten political agendas and social agreements that underlie Westernized time constructs, Phillips examines the protocols by which dominant time structures regulate, catalyze, and perpetuate systems of oppression that deny marginalized people access to and agency over the temporal domains of the past and present, with a focus on Black communities in the US.

Using Black Quantum Futurism and Colored People’s Time as critical frameworks, the exhibition, Unconference, and digital space propose alternative theories of temporal-spatial consciousness. Learn more below.

Time Zone Protocols

Time Zone Protocols debuts a nonlinear map pinpointing sociohistorical events in the development of Western time consciousness. The map illustrates the backward and forward-reaching impacts of time standardization and colonized time. 

Prime Meridian Unconference

The three-day, hybrid Prime Meridian Unconference brings together artists, architects, musicians, physicists, geologists, technologists, and scholars who consider new ways of understanding our relationship to space-time. Speakers and presenters include Camae Ayewa (Moor Mother), Asia Dorsey, Walter Greason, Kendra Krueger, Ingrid LaFleur, V. Mitch McEwen, Katherine McKittrick, Mendi + Keith Obadike, Danielle M. Purifoy, Ingrid Raphaël, Thomas Stanley, Joy Tabernacle-KMT, Ujijji Davis Williams, and Celeste Winston.

www.timezoneprotocols.space

Preceding the exhibition and Unconference is the launch of www.timezoneprotocols.space. The site documents the ongoing Time Zone Protocols research project and sets the stage for the exhibition and Prime Meridian Unconference. It offers an interactive space for rewriting the protocols of time with a Black [Quantum] futurist lens.

Art by 360 Magazine for use by 360 Magazine

Security Token Summit

Draper Goren Holm, the premier early-stage blockchain startup venture studio and fund as well as producer of the world’s finest quality blockchain events including the LA Blockchain Summit, announced that it will host its 4th Annual Security Token Summit on May 24, 2022, live from the heart of the world’s financial hub, New York City.  This summit represents Draper Goren Holm’s first-ever event hosted within the state of New York. 

Since its introduction in 2019, the Security Token Summit is regularly considered the preeminent security token and digital asset event of the year due to its significant gathering of leading industry professionals as well as thought-provoking main stage content. This highly-curated digital securities event features a robust agenda spanning a variety of themes focused on advancing the conversation in such areas as custody, compliance, regulation, investing, marketing, tokenization, standards, issuance, and real estate.

“With the conversation surrounding security tokens and digital assets growing louder by the day, it’s more important than ever that the industry gather to discuss some of its most pressing matters, come to a consensus, and continue to move this industry forward in unison,” shares DGH founding partner Josef Holm, “where better to host such a pivotal conversation than New York.” 

Sponsorship and tickets remain available in limited quantities. Interested participants are encouraged to visit the 4th Annual Security Token Summit website for more information.

About Draper Goren Holm

Draper Goren Holm, a partnership between Tim Draper, Alon Goren, and Josef Holm, is a venture studio and fund focused on accelerating and incubating early-stage blockchain and fintech startups, while simultaneously producing the industry’s top cryptocurrency events, Security Token Summit, Global DeFi Summit, and LA Blockchain Summit.  Portfolio companies include LunarCRUSH, Ownera, Tezos Stable Technologies, Totle, Degens, Gifts, Vertalo, CasperLabs, Rivet, Simetria, and more.

Art by Mina Tocalini of 360 Magazine for use by 360 Magazine

Fabtech Conference 2021

By: Skyler Johnson

Coronavirus affected every single aspect of society, including factory labor. The Fabtech 2021 conference showcased the top metal forming brands in Taiwan, discussing the unique ways they were able to adapt to Covid-19. 

Mechalogix was the first company that spoke. They designed a system designed to lower labor costs through computers that actually monitor the performance of the machines and send back statistics to the operator, allowing the user to gain statistics from the strength of a saw blade to overall performance. If something needs to be replaced, the user will know, and a mechanic can be sent to the machine. But, no one needs to be watching the machines, which allows for a decrease in labor costs.

SEYI has developed a computer program that allows for users to interface with a lot of different aspects of the press, figuring out the analysis of the machine, including operation analysis and downtime analysis. Like with Mechalogix, the technology is able to send messages immediately to maintenance personnel.

Tailift has implemented a system to help in decreasing the time between taking orders and delivering products by using different web services that cut out the middleman between taking orders and delivering products, and have secured high speed internet and a strong firewall to do so. The company has also invested in technology including utilizing robot arms which help to increase efficiency and decrease maintenance costs

Da Jie is utilizing automated technology in order to avoid human cluster as a result of the pandemic, thus leading to more efficiency in production and 50% of the material being saved. SImilar to Tailift, the company uses robotic arms and other devices in order to save on cost. 

Ultimately, metal forming companies have implemented a lot of changes in order to deal with the pandemic, making their systems smarter and more efficient in the process. The pandemic has hurt everyone, but these factories were able to adapt.

Analytics Illustration by Ivory Nguyen for use by 360 Magazine

Diversity & Inclusion Research Conference

Diversity & Inclusion Research Conference to return for its fourth year.

Researchers, practitioners, corporate leaders and philanthropists share findings and best practices to address today’s most pressing societal issues.

The fourth annual Diversity & Inclusion Research Conference (DIRC21) will take place as a virtual event on November 17-19, 2021. DIRC21 brings together researchers, practitioners, corporate leaders, philanthropists and policymakers to share findings and best practices for today’s most pressing societal issues related to Diversity, Equity and Inclusion (DEI), ranging from health and wealth inequities, to social justice and workplace DEI.

“The inequities highlighted by the COVID-19 pandemic and by the murder of George Floyd have raised global awareness of the profound impact of one’s personal traits on virtually every facet of our society” said DIRC co-creator Paolo Gaudiano. “DIRC fills a unique and much needed niche, elevating the discourse about DEI beyond qualitative, narrative approaches.”

DIRC21, organized by DEI research nonprofit Aleria Research Corp (ARC) in partnership with the New York University Office of Global Inclusion, Diversity and Strategic Innovation, will be hosted on the Socio virtual event platform, and all content will be available at the DIRC website info page.

Taking full advantage of its virtual format, DIRC21 will combine pre-recorded and live content to give the audience maximum flexibility in accessing the information that is most interesting and useful to them. In addition to a full roster of talks and panels, DIRC21 will feature live workshops, interactive experiences, immersive videos, fireside chats and Q&A sessions, offering every attendee the opportunity to focus on topics of interest to them.

“Our virtual format, which was originally developed out of necessity, has proven to be superior to in-person events in many ways” said Toni Shoola, DIRC co-organizer. “We learned a lot last year, and for DIRC21 we are unveiling even more ways for the audience to gain invaluable knowledge about DEI.”

DIRC will showcase an impressive lineup of speakers and panelists from corporations, foundations, academic institutions, government agencies and other sectors, who will discuss the importance of research as a way of addressing a wide range of societal problems related to DEI, while sharing key findings and best practices.

In alignment with its mission, DIRC21 will introduce novel approaches to share its proceeds equitably with presenters, and will also donate a portion of its revenues to a select group of charitable organizations supporting greater inclusion and equity in our society. For additional information or to purchase single or bulk tickets, please visit the DIRC website.

Virtual Meeting illustration by Heather Skovlund for 360 Magazine

Zoom Hits A Record High

Zoom Hit a Record High Quarterly Revenue of $882.5 Million, Almost a 370% Increase YoY

Zoom’s revenues skyrocketed last year as global demand for online meeting solutions soared amid the COVID-19 lockdown. Although the popular video conferencing platform generated impressive revenue through its fiscal year 2021, the year’s final quarter set a new record.

According to data presented by BuyShares, Zoom hit a record high quarterly revenue of $882.5 million in Q4 FY 2021, almost a 370% increase year-over-year.

Annual Revenue Soared by 700% in Two Years

Unlike many other sectors, the video conferencing platforms witnessed explosive growth amid the COVID-19 crisis, as millions of people started working from home. However, Zoom emerged as the most preferred platform for holding virtual meetings. As countries across the globe-imposed lockdowns, family members also turned to Zoom as a way of keeping in touch with each other. Museums, theatres, and schools chose the platform to maintain normal operations.

With the ban on social gatherings, Zoom also became a cultural phenomenon through hosting parties, concerts, church services, and art shows. The surge in the number of users led to a 700% revenue growth in two years.

In the fiscal year 2019, Zoom generated $330.5 million in revenue, revealed the company’s earnings report. Over the next twelve months, this figure jumped by more than 88% to $626.6 million. The two-digit increase was driven by a strong Q4 FY 2020, matching the period between January and March 2020, when the pandemic already struck. Zoom’s quarterly revenue jumped by 78% YoY in this three-month period and hit $188 million.

The strong increasing trend continued in the following months, with revenue rising to $328.1 million in the second quarter of the calendar year 2020. Statistics show this figure more than doubled in the next three-month period and hit $663.5 million.

However, the fourth quarter of the fiscal year 2021, matching the period between January and March 2021, delivered the highest quarterly revenue in Zoom`s history, causing annual revenues to rise above the expectations to $2.65bn.

Almost 70% of that value, or $1.83bn, was generated in the Americas as the largest Zoom market. Users from the EMEA region, as the second-largest market, generated $486 million in revenue. Asia followed with $332.8 million, respectively.

Market Cap Soared by 357% Year-Over-Year

While the Zoom stock price has increased steadily throughout 2020, a positive announcement regarding the efficiency of a COVID-19 vaccine in November last year resulted in the price falling by more than 30% by the end of the year.

Since then, the share price has been fluctuating and in recent months saw even more of a downturn, reaching $328.95 last week.

In December 2020, the combined value of Zoom shares stood at $115.5bn, revealed the MacroTrends data. Over the last four months, this figure dropped to $96.6bn, still a 357% increase year-over-year.

The full story can be read here