Posts tagged with "pop up shop"

Armon Hayes image via Armon Hayes for use by 360 Magazine

Armon

Armon Hayes is an editor for 360 Magazine and the creative director for Ace of Haze Style of Ace (AOHSOA). Armon’s innovative eye for detail allows him to create long lasting partnerships with clientele as he helps them develop their personal brands. His design brand offers styling, design services, brand management, and lifestyle products. AOHSOA’s brand motto, “It’s not who you wear, how” encompasses the thoughtfulness with which Armon addresses each individual client to best emphasize their strengths and build their brands. This personalized approach to brand management and styling allows for AOHSOA to stand out in the field of design.

Armon describes his career aspirations regarding AOHSOA: “I’ve always dreamed of being an entrepreneur in the retail/fashion industry. In addition to feeding my own design sweet tooth, I enjoy developing design ideas and working with others to help them fulfill their own creative dreams. I have married these passions with the creation of Ace of Haze Style of Ace (AOHSOA) in 2017. My brand offers not only a street-luxe clothing line, but also styling and design services, home and children’s decor options, and brand management–all with the goal of motivating and empowering other creatives to look, feel, and produce their best. Our goal is to express creativity through fashion, art, and lifestyle, encompassing all creative endeavors. The focus at AOHSOA is elevating our lifestyle and transitioning our mindset. We live on the cutting-edge and believe that the key to brand success is being a part of–and influencers within–movements of change. Our motto is “It’s not who you wear, how.” This approach means that personal style should transcend past fashion trends to reflect your personality and your brand: you. Whether you’re getting back into the workforce or celebrating a milestone, when you look good, you feel good, and the world around you recognizes such. With this in mind, anyone and everyone can benefit from my brand. My clients include individuals, retail clothing brands, non-profit organizations, an independent recording artist, beauty brands and a pop culture and design magazine. Through our products, events and services, each client’s brand has been elevated. In turn, clients have been empowered to dream, create and develop their potential as they share their gifts with the world.”

Armon originally worked his way up in the retail industry, and now has created his own brand. He explains his journey to reaching his current achievements: “To me, success is measured as any opportunity from which I’ve had to learn and grow. In 2015/2016, before creating AOHSOA, I had the opportunity to participate in a spring product review when employed by True Religion as a store director. This experience sparked ideas in me for my future and gave me a raw understanding of the inner workings of a successful brand. My creativity and marketing sense was ignited in a way that I still look back on with gratitude. This experience led me to working as the assistant stylist for Toure Designs’ fashion show in 2018. At the fashion show, I had an idea that I felt would elevate a look just moments before the model was to walk the runway: having the model walk while shirtless. Fortunately, it was a very well received style suggestion. In that moment, I learned to trust my instincts, which has helped, and will continue to help, my endeavors with AOHSOA.

“More recently, I worked on several projects with independent recording artist, LaJune. As her personal stylist and creative director for three years, this is truly a passion project. During the pandemic, we collaborated on two live performances and two music videos. Additionally, we worked on an editorial shoot featuring Land Rover’s Defender to be featured in 360 Magazine. More recently, I hosted my second pop-up shop activation, The Bodega. The relaxed shopping event featured AOHSOA trunk options, and introduced a new assortment of blouses & dresses called “Onesie”. The one-size-fit-most offerings were a success, selling out of samples and having many orders placed. 2020 highlighted my need to develop a multifunctional living space, which has been an integral piece to my growth and development as a business owner. With the help of talented friends, family and supporters, we developed a space for myself and other creatives to come to develop their art and conduct business, with a twist. This living space has proved successful for both LaJune, AOHSOA, and my partners, as they may continue working, producing and creating safely during the uncertainty. The space, #360TRAP, has led to invaluable collaborations and partnerships.”

“While the pandemic has weighed heavy on small business owners, Armon found a way to take advantage of his downtime. He continues explaining how 2020 affected his career path and personal vision: “The pandemic has helped me realize the need for businesses and artists to pivot and evolve in order to overcome challenges. It became important to use the down time of lockdown wisely so that I wouldn’t lose the momentum I’ve generated, nor plateau creatively. I found myself unemployed and unable to operate AOHSOA in the traditional way. However, I felt even more committed to making AOHSOA successful and on the front lines of a movement of change. With the time the pandemic afforded me to commit myself to this passion full-time, I developed my administrative and brand management skill set in preparation for a resurgence. Additionally, the social justice movement gave people like myself an opportunity to reflect on the times and ways in which we can impact the world and its ecosystem. AOHSOA is committed to progress in diversity and inclusivity – it’s who we are. Expressing myself creatively supported me with a clearer perspective, and more importantly, an outlet for my process. I began sewing more, creating merchandise, and focusing on building my inventory and my social presence through blogging. I strategized around ensuring AOHSOA could survive and thrive in a pandemic, and set goals for the next six months. After creating a space, #360TRAP, in partnership with 360 Magazine, I developed concepts and ideas that mutually benefitted my business and my clients. I grew my client list and increased sales by $515 over this time last year. I honed in on social media engagement, adding a layer to my brand by sharing lifestyle aspects via my blog. On the blog, I discuss all things fashion, music and lifestyle, with elements of design. I am also working toward evolving this business into a bespoke brand with customized curations, as well as capsule fashion.

“As a precursor to World Blood Day and my birthday in June 2021, AOHSOA hosted a pop-up shop called the Bodega that featured several clients and sponsors. These collaborators included Respire by Design, The 6th Clothing Co., a local NYC tattoo artist,  Chinelos Tacos NYC food truck, CocoOil, and Zavor. The event was a direct response to realign and reconnect with my community post-isolation. I continued to develop concepts for LaJune, including a streetwear collection of merchandise for her third EP, Mind. The merchandise collection is titled #mindmerch, and has been made available to her fans and supporters of AOHSOA. Our partnership, live performances, and music videos led to a collaboration with Viacom and a video shot at Smash Studios. These challenging times have taught me to pivot (sometimes at a moment’s notice), adjust, and be consistent in executing my plans. Having a network of talented supporters and friends has allowed for delegation and shared responsibilities, and most importantly, resources. All of these efforts resulted in a 47% increase in site sessions over 2020, with 51% representing unique visitors retaining 38% of existing traffic. As we enter the fourth quarter of this year, at my digital shop we anticipate an increased in traffic shy of 26% of last year’s visitors. Despite the challenges of the pandemic, I committed myself to elevating my brand with proven success. I embrace future challenges with an open heart because I know they will only make me smarter and stronger.”

Armon continues to work to grow his innovative, fashionable design brand, Ace of Haze Style of Ace. Through conducting SWOT analyses and evaluating his business practices, Armon looks to the future with determination and his signature creative flair. He is committed to inclusivity and actively works to pay forward his successes. Armon looks to use the platform AOHSOA has granted him to continue to pursue his own dreams, and help others do the same. He looks to not only building his brand empire, but also giving back to his community through charitable endeavors and his design abilities. Through creating opportunities for and mentoring the next generation of future fashion entrepreneurs, Armon aims to aid other young creatives in finding their own personal brands.

In describing his brand’s business model, Armon remarks that ” I believe that newly formed corporations should add activations for their diverse team members to feel comfortable and accepted no matter their color, creed, belief, sexuality or religion, and I aim to have AOHSOA be a leader in this effort. I want to position my organization to reflect the “Ballroom” culture within the LGBTQ community, by fostering a movement in life & style and allowing creatives a safe space to hone their skills and talents while they build their network. I am also looking forward to becoming more active in charitable endeavors, specifically working with kids/teens to help them find their brand within.”

Follow AOHSOA on Instagram and check out their website.

Armon Hayes image via Armon Hayes for use by 360 Magazine

The 6th Clothing Co image via Badi Tolo for use by 360 Magazine

The 6th Clothing Co. QxA

The 6th Clothing Co. creates athleisure wear that inspires greatness and brings people together. On the 6th Clothing Co.’s website, the brand defines their mindset as such: “6th man” mentality: patience and sacrifice in the face of adversity, but always a belief in himself and what could be accomplished when it’s your time to shine.” The recent drop of the Summer of 6th Collection highlights this optimistic attitude. Pieces from the collection, such as the One Tribe Unisex Demin Jacket and the Summer ’21 Give More Tee are printed with positive messages to uplift and motivate customers to “Do More, Be More, and Give More Together.” To learn more about the 6th Clothing Co., visit their website. A portion of proceeds from all purchases will be donated to various non-profit organizations.

We spoke with founder/CEO Badi Tolo about the inspiration behind the 6th man mentality, nonprofits that the 6th Clothing Co. collaborates with, and exciting upcoming pop-up shop opportunities. 

How do you define the clothing style of streetwear?

Unisex athleisure wear for all ages.

What nonprofits does the 6th Clothing CO. work with?

Currently, I’m spotlighting two great nonprofits, A Little Help (support elderly citizens by connecting neighbors) and Colorado Skateboarding Society (trying to get funding and support to build a top-of-the-line skate facility in Colorado where everyone is welcome). I’ve worked with close to 15 various non-profits though over a span of just over 2 years (one of which included a pandemic, haha) and all my products that aren’t specific to those nonprofits automatically contribute 6% of proceeds to various select nonprofits with every order. Long story short–the spotlight periods are focused on one or two [charities] at a time, but I want to continue to support as many causes and organizations as I can over time, with the resources I have available. I believe [that] helping out those who help those beyond my reach is having an impact [that] I (and my customers) can’t measure, but it’s one the world needs.

On your website’s About section, you mention sacrifice in the face of adversity. Did you come up with the “6th Man” mentality? If not, where does this idea come from?

As far as I know, I came up with it haha. I think generally a 6th man on a bench has a mentality that drives him/her, but I guess I just decided to define it as the core of my brand because I played ball when I was younger and [it] just kind of fit the career and passions I’ve had professionally. When I played, I started but I never viewed myself as someone who was just given anything. So, I always tried to leave it out there and play with that chip on my shoulder, like a 6th man would.

It was something I defined a little later in life as my “6th Man Mentality”. I think I honed-in on that message most coming out of high school when I reflected on regretting not giving basketball another shot after I was cut from my sophomore team and diagnosed with lymphoma cancer shorty after. That was pretty traumatic for me as a 15–16-year-old kid. I just kind of moved on through the rest of my high school life without revisiting the game I loved so much before the cancer thing. Going into college, I knew that I had sort of quit on something that I loved doing because of the cancer, because of the fear, because of pride. I knew I had more to give than that, so I decided going into college I would do everything I loved and could and go hard with it. I got more into music, I played new sports. I played gym ball for hours a day multiple times a week for basically 5 years. I became pretty decent and just had fun playing again while going through college. I was just grateful for the opportunity again, and I would give it everything I could–whether it was gym ball, city league hoops, music, school, family, work. That’s what the 6th man/woman does. They sacrifice for the team, but they know what they [need to do to] bring and relish those opportunities. That approach has driven me throughout life and lead to many more opportunities, personally and professionally, that I’m grateful for.

What is your favorite piece of apparel you have ever produced?

The first tee I ever did. [The] logo was huge right across the front of the chest and it says, “One Tribe” (which is my slogan/tagline) in a script font. I got a small run of tees printed and was just excited. [It] felt like that vision to have a brand where I could spread that [6th Man] mentality was finally here and real. I gave one to my mom, [and] kept one for myself. Funny story–I actually had a friend who [went] to a Meet and Greet with Mike Shinoda, at a concert of his we went to back in 2018. My buddy did me a solid and gave him one of my shirts, which I was super hype on because I was a big fan back in the day. [The] Linkin Park/Jay-Z collab was on repeat back then! Anyways, [I] always hoped I’d see a photo of him randomly wearing it someday haha, but it was just cool that he accepted it and signed a card my buddy gave to me. I don’t even think I have it up on my store anymore, but I might have to bring it back!

How would you describe the look of the “Summer of 6th ’21 Collection”?

[The] Summer of 6th look is just rolling with the current trend of tie dye prints. I wanted a little pop of color, which I’m trying to do a little more of with my brand. So, [I] got pink, sky blue, and black mixed with white tie die all over [the] print products. [Staying] true to the brand, I have to keep that message going, so a couple [pieces] say “DO MORE, BE MORE, GIVE MORE.” I’ll be adding a couple pieces to match (bathing suit, women’s dress and some youth options) probably in late June. There’s a little something for everyone, so get it while it’s hot! Everybody’s rockin’ the tie dye right now. Might as well give back and make a difference automatically while you’re shopping for it.

Do you have a favorite piece from the “Summer of 6th ’21 Collection?

The Diamond Mentality Tee. [It] has my logo masked out in tie die with a diamond shape around it, and the word “mentality” across the front. Simple and to the point. That’s what it’s all about for me. That’s how I built this brand, how I’m building my life and career. It’s always about your mentality through the ups and downs. Sometimes you need a reminder, so why not say it with your chest? It’s there for you and for anyone who can draw a little fire and inspiration from it.

Can you tell us about any exciting, upcoming artists who are to be featured within The Drop Collection?

I do have a collab in the works that will speak to the Stop Asian Hate movement, so I will hopefully be dropping a tee for that in July. I have a sponsor [who is working] on that tee who is based in the Bay area. Th[ey] do a lot for youth in the Asian community there. A percentage of sales proceeds will go directly back to them to support their efforts in the community and spread the word.

Aside from that, I’ll continue to feature a friend, Curt Fulsty of C Fulsty Books as one of my current featured artists. He illustrates children’s books about difficult issues that sometimes adults tend to gloss over or avoid. I think that’s important in today’s world, so I was happy to collab with him.

I’d love to work with a music artist for sure as I’ve always just been a big music fan. My first Drop Collection collab was with an artist/radio personality out of LA, named Jackie Hollywood. We did some lyric merch from a music video when it dropped, so I want to do more of that. The 6th is a new brand on the scene, so really I’m just hustling to try and get the name out, make a few sales, and support these nonprofits. So, I’m open to opportunities or people of interest that like the vibe and want to make something happen.

What is to come from the 6th Clothing Co. in the rest of 2021?

Some new merch for sure. With my current nonprofit spotlight, I’ll be doing a little popup at an event later this month where there will be a bunch of skate brands and other partners there to support their mission of building a skate facility here in Colorado. So, that’s exciting to be a part of that. I’ve got a couple more nonprofit spotlights lined up, so [I] will be working behind the scenes on that. Aside from that, sky is the limit. I always say, “Wherever I’m at in life with my brand, with my mission–I’m just getting started.” It’s all about mentality so who knows what the future holds, but I’m excited about it.

The 6th Clothing CO. Hat image via Badi Tolo for use by 360 Magazine

Image Credit Courtesy Louis Vuitton_Brad Dickson

Louis Vuitton in Miami’s Design District

Louis Vuitton’s Spring-Summer 2021 Men’s Collection debuts in North America as part of a multi-faceted installation in Miami’s Design District on December 4th. The Temporary Residency showcases the collection within the lively universe of The Adventures of Zoooom with Friends, a fantastical crew of characters conceptualized by Men’s Artistic Director Virgil Abloh, on a raucous international voyage representing the fundamental belief in inclusivity at the core of the House’s approach to Menswear.

First introduced at the 2020 Digital Fashion Week in Paris, Zoooom with Friends took the establishment by storm with their joyfully animated escapades throughout the city. Soon reborn in Shanghai and Tokyo as gigantic balloons, Zoooom with Friends has now embarked on a global adventure, celebrating the House’s spirit of travel. Miami is their first-ever stop in North America. Guests at Jungle Plaza will navigate an engaging outdoor environment featuring the Zoooomies’ larger-than-life balloon figures positioned amongst their bespoke shipping containers, alongside delightfully irreverent sculptures.

The Louis Vuitton Men’s Temporary Residency at Miami Design District will also feature a custom Augmented Reality experience. Quick Response codes displayed on the containers will activate via SnapChat, allowing guests to interact with the Zoooomies’ animated incarnations, while generating their own unique and shareable content.

Making its first-ever appearance in North American at Louis Vuitton Men’s Temporary Residency at Miami Design District, the Spring-Summer 2021 Men’s Collection is founded in four methods of upcycling: new looks made from recycled material, looks repeated from the Fall-Winter 2020 collection, looks freely created by the studio during the lockdown using recycled material, and new looks created from existing ideas.

The Temporary Residency will offer clients the opportunity to pre-order the designs in advance of the launch in Louis Vuitton stores worldwide. In addition to the Spring-Summer 2021 Men’s Collection preview, guests will discover a full suite of menswear moments from Men’s Artistic Director Virgil Abloh, including the second LV2054 Capsule Collection—a performance-inspired technical line-—making its international debut. This season, LV2054 clarifies its message and extends its reach in a multi-climactic collection derived from methods used in professional skiwear.

Louis Vuitton Photo by Brad Dickson
Louis Vuitton Photo by Brad Dickson
Image Credit Courtesy Louis Vuitton BFA.Com

LIVE NATION to unveil exclusive New Kids On The Block Pop Up Shop

Amidst their much-anticipated return to the spotlight on the Mixtape Tour, the “boys in the band” announce an exclusive three-day pop-up shop in New York City.

The pop-up hits Live Nation’s Shop Nation store in Chelsea on Saturday, June 29th and will give fans access to new and exclusive vintage-inspired merchandise emblazoned with throwback lyrics like, “We like the boys, the boys in the band” and “Hangin’ Tough”, only available at the pop-up. Keeping with the aesthetic that has defined this new chapter of NKOTB’s career, the pop-up also features a number of pieces from the Mixtape Tour collection.

In addition to a perfectly curated merch collection, fans will also have the chance to win a pair of tickets and even a meet & greet with members of NKOTB at one of their shows either in Uniondale, NY on June 30th or Newark, NJ on July 2nd.

The meet & greet giveaway contest will run from Saturday, June 29th-Sunday, June 30th. The winners for the June 30th Uniondale tickets will be announced on June 29th, and the winners of the July 2ndNewark tickets will be announced on June 30th. Click here for contest rules:

Pop-up location, dates and hours below:

ADDRESS:

Shop Nation

430 W. 15th Street

New York, NY 10011

 

DATES/HOURS:

Saturday, June 29 @ 11 AM-8 PM

Sunday, June 30 @ 11 AM-8 PM

Monday, July 1 *store closed*

Tuesday, July 2 @ 11 AM-8 PM

 

The Mixtape tour kicked off in early May and will hit 53 cities throughout the band’s three-month journey across North America. NKOTB is also joined by special guests Salt-N-Pepa, Tiffany, Debbie Gibson and Naughty by Nature. For ticket information and more exclusive merchandise, visit the band’s website

RUSSELL WESTBROOK

RUSSELL WESTBROOK’SHONOR THE GIFT” CLOTHING LINE SELLS OUT IN FIRST 24 HOURS AT OKC POP-UP SHOP

“HONOR THE GIFT” CELEBRATES RUSSELL WESTBROOK’S HOMAGE TO HIS ROOTS AND JOURNEY TO  BECOMING A FASHION ICON 

In his latest venture into fashion, NBA MVP Basketball Russell Westbrooklaunched his new clothing line “Honor The Gift” this weekend with a surprise pop up at local OKC auto shop, Penn Automotive. A planned two-day event, the first public offering of the collection sold out on site within the first 24 hours. The vintage clothing line indiscreetly pays homage to Russell’s LA Youth featuring a small capsule of streetwear including sweatshirts, sweatpants and athleisure, with design inspo dating back to the late 20th century and Russell’s birth year 1988.

“I’m thankful for my humble beginnings in OKC,” Russell shared on Instagram last week. “I’m thankful for the man above for allowing me to achieve amazing things in my life. All of which has led me to create my own brand, Honor the Gift.”

Russell’s full collection will be available on the Honor The Gift website on Tuesday, November 21st @10:00 AM EST.

About Honor the Gift: Honor The Gift is a brand of self belief and dedication to honor the gift “he” has given you. Shaped into different product offerings that represent a personal promise to challenge all and achieve greatness no matter what hardship.

Photo Credit: Zach Beeker

Carr Winery, Santa Barbara, 360 MAGAZINE, Lexus, GS F, Vaughn Lowery

CARR WINERY SANTA BARBARA 

“Work hard, play hard and source really good fruit… it all starts from the fruit!” – Jessica Carr

By Vaughn Lowery

Since 1999, Owner/Winemaker/Sommelier Ryan Carr and wife Jessica Carr have been developing an impeccable assortment of Pinot wines – crisp, juicy and delicious. Established in downtown Santa Barbara, their main tasting room is inside of a quonset hut. If the corrugated structure doesn’t enthrall you to enter, Jessica’s warm smile and innate ability to promote her product will have you become a member of their 800+ wine club. The decor is modern yet industrial with a saloon-ish style bar with wine on tap. Adjacent is an outdoor comfy patio where you and a group of friends can soak up a session while basking in the sunshine.

Throughout the space are stacked barrels, workers fermenting grapes with monthly rotating provocative art pieces scattered throughout the walls on consignment. Everyone knows grapes love art and when the fruit is happy so is the wine.

Ryan wasn’t available for our private tasting but his presence was prevalent. During harvest, he’s out in the fields picking and sorting fruits. He and Jessica met at the University of Arizona about 20 years ago – he majored in graphic design and she in communications. It was inevitable that Ryan designed the ultra chique labels and she wrote many of their outward facing materials.

Nothing can stand in the way of their success with such an immense passion for winemaking and a strong business acumen. And, the positive reviews alongside of 90+ scores keep rolling in. Named one of Six California Wineries You Should Know About.

“Carr produces polished, authoritative Pinot Noirs from various Sta. Rita Hills vineyards.” – S.H., Wine Enthusiast

They started with only 15 people almost two decades ago; now with 2 locations and a wine management company (early September they handled the grand opening for sister brand CrossHatch Wines) – they’re invincible. Presently, they have no children, but obviously the grapes are their babies. Angel is their Rottweiler/Shepherd 2yro dog and was rescued from an overcrowded litter. Evidently, the Carrs have huge hearts and it’s known throughout the city. Everyone we encountered both inside and outside the winery respects their philanthropic endeavors. In fact, they’re always giving back to local charities.

Moreover, this eclectic outfit is host to a plethora of music events where indie rock to reggae bands showcase their talent on Friday nights from 6-8pm.

Be on the lookout this Halloween for their costume competiton where they will have a live DJ, small bites as well as spooky decorations. And if that doesn’t float your boat, you may want to check out their WOGA (wine + yoga) which is rumored to be held on their outdoor patio. Other honorable mentions include their indie pop-up market which will showcase local artisanal made goods and their 46 wine lockers – customers can store 4, 8, 16 and up to 72 cases per rental.

It’s so refreshing to come across such a winery ambiance only 82 miles from central Los Angeles. We drove up in the Lexus GS F 10th Anniversary Limited Edition to add to this whimsical wine experience.

ART INSTALLATION & LIVE MUSIC! This Friday July 9th from 6-9pm at Carr Winery

Free Admission, 21+

414 N Salsipuedes Street, Santa Barbara, CA

Join Carr Winery this Friday, July 9th 6-9 pm for the last opportunity to view artist Gus Harper’s art installation in the winery. What better way to start your weekend than to gather once more with art, wine, and live music? Carr Winery’s Santa Barbara tasting room will be transformed once again into your favorite weekend watering hole, complete with the live music and the gathering of community we’ve all been craving.

To learn more about the event, please visit HERE.

THE SALTY STRINGS TRIO

We’re kicking off the return of live music with three members from local bluegrass group, The Salty Strings. This group transcends the boundaries of traditional bluegrass music, adding percussive elements and blending notes of Latin and jazz.

They’re known to put on an engaging live performance filled with fast-picking originals and old-timey favorites, and we’re so looking forward to having them in the winery. Salty Strings will be pluckin’ alongside the art 6-8:30 PM.

Learn more about the band here

GUS HARPER

Based in Los Angeles, Harper has been creating and selling art around the world for the past 18 years. His work is moving, capturing your eyes and mind with geometric patterns, captivating iridescence, and immense detail. “Like the best of Pop, their effect is to awaken us to the strangeness of the ordinary, to present the most routine encumbrances of our daily lives as almost miraculous apparitions.”

Learn more about the artist HERE.

*Carr Vineyards & Winery is a small, handcrafted winery producing 4500 cases in downtown Santa Barbara. All of the wines made by Carr are sourced from Santa Barbara County vineyards and are made in a traditional winemaking style to capture the essence of the grape varietal and region. The vast microclimates of Santa Barbara County allow the winery to produce several wines including Pinot Noir, Pinot Gris, Sangiovese, Grenache, Cabernet Franc and Syrah. Carr Winery has two locations for guests to enjoy wine tasting, wines by the glass and wine on tap: The Barrel Room in downtown Santa Barbara and The Warehouse in Santa Ynez.

http://carrwinery.com