Posts tagged with "Global Society"

Get The Most Money Selling Your Car

Sales is not everyone’s strong suit, and used car sales has its own stigma. But with the right preparation, you can have the confidence you need to get the most money selling your car. Here are a few strategic tips you can use when selling a used vehicle, no matter the kind or condition. 

Preventative Care

Getting the most out of your car in the future begins with how you take care of it today. Preventative care like regular oil changes and safe driving will help you get the most return when it comes time to sell your car.

  • Oil Change – Motor oil keeps your engine in proper working condition by lubricating its moving parts. This protective barrier also regulates engine temperature and prevents corrosion, which could lead to very dangerous and expensive damage that will show up on your vehicle history report.
  • Keep Clean – It may not seem like it, but keeping your car clean will help with your resale value. Taking your car through a touch-free car wash on a regular basis will help prevent paint from fading and could even prevent rust.
  • Safe Driving – A bit of a no brainer, but accidents dramatically decrease the value of your car. Even when repaired, a car that has been repaired following an accident is a red flag on the vehicle history report. Even if the outside looks good, the buyer has no way of knowing any residual effects of the accident and may choose to avoid the risk all together.

Prep for Success

Curb appeal applies to cars as much as it does homes. Getting more money for your vehicle can be as simple as cleaning it up and taking good photos. Prep your car, inside and out, for eye-catching photos from every angle including detailed shots. Wait for a nice day with optimum lighting and drive to a place with ambiance such as a park, atop a parking garage with the skyline in the background, or even just the side of a building with a clean wall. Don’t forget to eliminate distractions like garbage from the area. Great photos of a detailed car will naturally attract more attention and likely get you more cash in the end.

Getting more money for your vehicle can be as simple as cleaning it up and taking good photos. Great photos of a detailed car will naturally attract more attention and likely get you more cash in the end.

Transparency

After you’ve cleaned and photographed your car, put together a consolidated write up. You could even provide your own copy of the vehicle history report. Whether you’re sharing online or in-person, offering as much information as possible gives car buyers confidence that you’re not trying to hide anything. This transparency creates a foundation of trust which will help you secure your ideal asking price.

Understanding Value

Understanding the value of your car is the next step in getting the most out of it. The last thing you want is a situation where the buyer knows more about your car than you do. If you don’t know enough about the value of your car you could either undersell yourself or let someone talk you out of what your car is truly worth. Do a little research and look into pricing across sites such as Kelly Blue Book, Facebook Marketplace, Craigslist, and local dealerships.

Key Factors

There are a few primary factors that determine the value of your car, though some of the details can be subjective. The vehicle’s mileage and condition are two standing factors no matter the make or model. The value of your car based on its year is somewhat relative. Typically, the newer the better, unless your buyer is a collector or there have been recalls associated with the year of your car. The make and model can be somewhat subjective because buyers desire different cars for different reasons (ie. electric, luxury, comfort, size). Ask yourself why you bought the car in the first place. 

Other factors that affect the value of your car:

  1. Owner Care
  2. Number of Owners
  3. Stock Accessories
  4. Aftermarket Upgrades

Unique Factors

Throughout the time you’ve owned the car, you’ve undoubtedly made some changes to fit your lifestyle. Have you added a roof rack to haul snowboards or mountain bikes? Did you add navigation and update the stereo equipment for a better road trip experience? Did you lift your truck and add bigger tires? These things can increase the value of your car.

Opportunity Factors

Something to keep in mind when you’re prepping to sell is demand. Today’s car market is unique. While many are working from home and driving less, Americans are much more inclined to own a personal vehicle to avoid public transportation. Furthermore, the cost of gasoline and climate change campaigns are inspiring drivers to reduce their carbon footprint. Both of these factors make electric and hybrid vehicles more attractive.

Something to keep in mind when you’re prepping to sell is demand. As more people are inspired to do their part in helping the environment, electric and hybrid vehicles have been more attractive to prospective car buyers.

Negotiating & Wiggle Room

Now that you’ve prepped, photographed, and posted your car for sale, it’s time to gear up for negotiating. Selling privately through sites like Craigslist, eBay or Facebook Marketplace will get you the most for your car. If you have the right connections, you may be able to park your car with a for sale sign in a high-traffic area to attract potential buyers. When you sell to a dealership, they have to plan for overhead, profit, and commissions. This means the purchase price needs to leave enough room for markup and less money for you.

If you’ve researched similar vehicles for sale in your area, as well as the appropriate value for your car based on the factors mentioned above, the final tip for getting the most money for your car is to include a little wiggle-room in the asking price for negotiating. For example, if your car is valued around $10,000 and nearby dealerships are selling the same vehicle for $9,000 to $12,000, consider listing your car with an asking price in that range, but $2,000 above your ideal sale price. Wise buyers will always make an initial offer below asking price, and if you have a cushion for negotiating, you should be able to offer a competitive rate that still gets you the most money for your car.

Your Trade-In is Someone Else’s Treasure

Whether you’re retiring a hand-me-down clunker or you’re growing from sports car to SUV, there is a buyer who will find what they need in what you’re selling. Getting the most money for your used car simply requires a little cleaning, research, and strategic negotiating. In the end, if the sale isn’t as important as your time, you can always donate your car to nonprofits like The Salvation Army or Habitat for Humanity, who are helping individuals and families rebuild their lives.

Brain Cancer illustrated by Mina Tocalini for 360 MAGAZINE.

Cancer Discovery Reveals Key Process in Tumor Formation

A discovery from the University of Virginia School of Medicine may open the door to an entirely new approach to treating cancer: by disrupting a vital condensation process inside cancer cells.

Researchers led by Hao Jiang, PhD, of UVA’s Department of Biochemistry and Molecular Genetics, discovered that cancer cells are exceptionally dependent on the proper condensation of a particular protein, AKAP95, during tumor formation. Blocking this process halted the cancer cells in their tracks.

“It is now clear that biomolecular condensation is a fundamental mechanism that underlies numerous biological processes in normal physiology and also in human disease including cancer,” said Jiang, of UVA’s Department of Biochemistry and Molecular Genetics and the UVA Cancer Center. “Our work reveals a new level of regulation – how liquid-like the condensates are can affect their activity in cancer control.”

Cancer and Condensation

The process of “biomolecular condensation” inside our cells is an area of great interest for scientists. In essence, our cells use condensation to create little compartments for important biological processes. You might think of these compartments as virtual mixing bowls that cells manufacture as needed.

It has been largely unclear if this condensation process is important in cancer. Jiang and his team showed that both the formation of the condensates and their material properties are important for cancer, and their work suggests that disrupting condensation or changing the condensate properties may offer a new treatment strategy.

The researchers’ lab experiments show that the AKAP95 protein gets condensed in cells, and cancer cells become heavily reliant on it. For that to happen, the condensed proteins, which are liquid-like, must be just the right consistency. Hardening them, for example, significantly impaired tumor formation, Jiang and his team discovered. Disrupting the condensation process halted cancer formation entirely.

A treatment based on the discovery might take a similar approach. Disrupting the condensation of AKAP95, the research suggests, could prevent cancer from hijacking our cells.

While much more work needs to be done to determine the possibility of developing a treatment based on the discovery, Jiang is happy to have shed light on tumor formation and to have provided cancer researchers a new avenue to explore.

“I was completely enthralled by this mechanism, as I had never learned or thought of such a seemingly simple principle of molecular organization in textbooks, previous classes or training, but it actually makes great sense and has such a profound impact on almost all basic cellular activities. My lab is thus very interested in how biomolecular condensation regulates gene expression on various levels, especially in the context of cancer,” Jiang said. “Further studies in this field will likely provide us unconventional strategies in cancer treatment.”

Findings Published

The researchers have published their findings in the scientific journal Nature Cell Biology. The research team consisted of Wei Li, Jing Hu, Bi Shi, Francesco Palomba, Michelle A. Digman, Enrico Gratton and Jiang.

The research was supported by startup funds from UVA and the University of Alabama at Birmingham, along with Department of Defense Breast Cancer Research Program Breakthrough Award BC190343. The work used the confocal microscopy system at UVA’s Keck Center that was supported by National Institutes of Health grant OD016446.

Jiang was supported by the American Society of Hematology Scholar Award, the American Cancer Society Research Scholar Award (RSG-15-166-01-DMC) and the Leukemia & Lymphoma Society Scholar Award (1354-19). Palomba and Digman were supported in part by National Science Foundation grant MCB-1615701. Digman and Gratton were supported by NIH grant P41-GM103540.

To keep up with the latest medical research news from UVA:

Subscribe to the Making of Medicine blog HERE.

 

The Millennial’s Financial Guide to Homebuying

Around 4.8 million millennials are turning 30 in 2020. This is the largest age bracket among millennials, according to CNBC. Many of them have families and are looking to buy their first home.

Compared to older generations, saving for a house hasn’t been easy for millennials. In 2017, millennials who bought homes paid around 39 percent more than baby boomers who bought houses in the 80s. With higher costs of living and rising student debt, it takes millennials longer to afford a home. Now, considering the economic impact of COVID-19, it’s tougher for people to make major life purchases.

But don’t fret. Knowing your mortgage options and proper financial planning will make a difference. If you commit to a budget now and work on your savings, it’s possible to purchase a house in the near future. Here are essential financial tips you need to know before buying a home.

When to Consider Buying a House

Before taking a mortgage, improve your credit score. Give yourself time to improve your credit. Make sure to pay your loans and credit card on time. If you have large outstanding debts, be sure to pay them down. Check your credit report and see if there’s any inaccurate information. Disputing errors like unrecorded payments can help improve your credit score.

Most conventional lenders usually approve a credit score of 680 and above, and some may approve 620. Conventional loans are offered by lenders that are not sponsored by the government. You can get them from banks, credit unions, and non-bank mortgage companies.

If you have an excellent credit rating, you’re eligible for lower interest rates. This makes your monthly mortgage more affordable. It will help you save on total interest costs throughout the life of your loan. Make sure to shop around for loans and choose the lowest interest rate.

Know how much house you can afford.

Compare real estate listings to know what price range you can manage. As a rule of thumb, you shouldn’t buy property beyond your means. How do you know if your dream home fits your budget? You must understand your debt-to-income (DTI) ratio.

DTI ratio compares your gross income with how much debt you owe. If your DTI ratio is too high, your loan will not be granted. A low DTI ratio makes it more manageable to make monthly mortgage payments. This decreases your risk of defaulting on your loan and losing your house to foreclosure. Once you’re perceived as a low-risk borrower, lenders are more likely to approve your mortgage.

Lenders check these two important DTI ratios before approving a loan:

  • Front-end DTI ratio – The percentage of your income that pays for mortgage-related costs. It includes monthly mortgage payments, property insurance, and association dues. Your front-end DTI must not exceed 28 percent. This is the standard requirement for conventional mortgages which are not federally backed by the government.
  • Back-end DTI ratio – The percentage of your income that pays for your mortgage-related costs along with your other debts. This includes auto loans, credit cards, student loans, etc. Your back-end DTI ratio must not exceed 36 percent. But for federally backed government mortgages such as Federal Housing Administration (FHA) loans, the DTI limit is 43 percent.

Know how much you can borrow.

To know this, get pre-approved for a mortgage. Speaking to a lender determines the specific amount you can borrow. It’s one of the best ways to know how much home you can afford. To do this, you must authorize your lender to review your credit report. Getting pre-approval does not require you to borrow from the lender. But once you’re ready to make an offer, you can choose one with the best rates and terms. According to the people at Lowermybills.com, “Like all things connected to home buying and mortgage rates, do your research.” and that “If you find a rate you are comfortable with, and it gets you the mortgage payment in your price range, it might be a good idea to decide to lock in the interest rate.”

Know when and where house prices are low.

A year before buying, research local market conditions in your preferred area. Check common house prices and pay attention to big price shifts. There are periods when real estate prices are depressed or generally low. In other times, they can be awfully expensive. It also pays to check houses in low-cost locations such as less crowded suburbs. Homes in busy metropolitan areas and coastal states usually have expensive price tags.

How Much Down Payment Should You Save?

Ideally, homebuyers should make a down payment that’s 20 percent of the home’s value. For instance, if you’re buying a $250,000 house, your down payment should be $50,000. These days, you might notice buyers making a smaller down payment. This has its drawbacks, which come in the form of mortgage insurance costs.

Conventional loans come with an annual private mortgage insurance (PMI) policy, which is 0.25 percent to 2 percent of your loan amount. It’s typically required if your down payment is less than 20 percent. PMI is usually rolled into your monthly payments and is canceled once your mortgage balance reaches 78 percent.

Meanwhile, federally backed mortgages such as FHA loans come with mortgage insurance premiums (MIP). If your down payment is less than 20 percent, MIP is required. It’s paid both as an upfront fee (1.75 percent of the loan amount) and an annual insurance fee (0.85 percent of the loan amount). MIP is usually paid for the entire life of the loan, which makes it a lot costlier in the long run.

How do you save for your down payment?

Start gathering funds as early as you can. Saving your tax refund is a great source. As of 2020, the average tax refund is $3,100, which is a large amount that can bolster your down payment. You can also use work and holiday bonuses you get from your employer. Save cash gifts during birthdays, as well as windfall inheritance funds from relatives. To earn extra income, work overtime hours or get a freelance job on the side. This will take time. So the earlier you save, the better.

Low Down Payment Options for First-Time Homebuyers

More often, people do not usually have enough time to save for a higher down payment. They need to relocate because of a new job or a growing family. When this happens, you can opt for low-cost mortgages options. If you need a loan with low down payment and relaxed credit requirements, consider government-sponsored mortgages. These are loans meant for low to moderate income families who need assistance in buying a home.

FHA Loans
You can qualify for an FHA loan if your credit score is between 500 to 580. Your down payment can be as low as 3.5 percent if your credit score is 580 and above. If your credit score is below 580, your down payment must be at least 10 percent. All FHA loans require MIP regardless of your down payment amount.

USDA Loan
The U.S. Department of Agricultural approves home loans if your credit score is 640. Down payment is not required but is definitely an option. To get a USDA loan, you must purchase a house in a USDA-approved rural area. This includes many suburbs and around 97 percent of land mass in the U.S. Moreover, your household income must not be over 115 percent of the median income of your area. USDA loans come with a guarantee fee, which is paid as an upfront fee and an annual fee rolled into your monthly payments.

VA Loans
The U.S. Department of Veterans Affairs offers special loans to active military members, veterans, and qualified military spouses. VA loans are flexible with credit scores, but it’s better if your credit score is at least 620. Down payment is also not required but is an option. However, instead of a mortgage insurance premium or guarantee fee, VA loans require a VA funding fee. Paying at least 5 percent down payment helps reduced this added cost.

Worried about poor credit? There are local housing agencies per state that can help you. Your state agency can assist you in looking for housing options that can accommodate your low credit score. They can also provide down payment assistance for mortgages. Just get in touch with your state housing agency soon.

The Importance of Saving a 20 Percent Down Payment

Making a 20 percent down payments eliminates private mortgage insurance costs. This reduces the amount you need to borrow, which effectively lowers your monthly mortgage payment. The higher payment also decreases your loan-to-value ratio, which is the amount of your loan compared to your home’s value. It also allows you to secure a much lower mortgage rate.

To give you a better idea how it affects your mortgage payments, let’s see the table below. It compares the same mortgage. One made an 8 percent down payment, while the other made a 20 percent down payment.

30-year Fixed-Rate Mortgage
Home price: $350,000
Interest rate: 3% APR
Mortgage5% Down Payment20% Down PaymentDown payment$17,500$70,000Borrowed amount$332,500$280,000Monthly payment$1,401.83$1,180.49Total interest paid$172,160.03$144,976.87Loan-to-value ratio95%80%Total PMI cost$18,038.130

In the example above, making a 20 percent down payment reduces your borrowed amount to $280,000, while 5 percent only reduces it to $332,500. Your monthly mortgage payment will be $221.34 lower with a 20 percent down payment. As for interest cost, you save $27,183.16 more in total interest with a 20 percent down payment. Meanwhile, with a 5 percent down payment, you still need to pay $18,038.13 on top of interest charges. Basically, you’ll gain more saving in the long term if you make a higher down payment.

Need help with your mortgage budget? Use this mortgage payment calculator to estimate your monthly mortgage payment, total interest, and PMI costs.

Here’s a tip: If you take an FHA loan for the low down payment, there is a way to remove MIP. If your credit score is at least 620, you have the option to refinance into a conventional mortgage after a few years. Refinancing is basically taking out a new loan to replace your existing one. You can refinance to a conventional loan with a lower rate. You may consider this option to get rid of costly MIP charges.

The Bottom Line

Now that you know your housing options and requirements, you can better prepare your finances. As early as now, start improving your credit score to qualify for a loan. Borrowers are offered lower interest rates when their credit score is high. It’s also ideal to save up for a 20 percent down payment.

Next, keep track of your debt-to-income ratio. As long as you don’t accumulate large debts, you should be eligible for a mortgage. Moreover, start checking home prices at low-cost areas. If you time your purchase when house prices are generally low, you can score a better deal.

If you can’t make the 20 percent down payment, there are low-cost mortgage options to choose from. Check out FHA loans and USDA loans. If you’re a veteran or military member, you’re qualified for VA loans. Just take note that government-backed loans come with extra costs, such as mortgage insurance premium for FHA loans. If you take advantage of these options and plan your finances, soon you can purchase your own house.

Paxti’s Pizza Porter Ranch Signature Dish

Patxi’s Pizza Porter Ranch

By Krishan Narsinghani

Established in San Francisco, Patxi’s Pizza opened up it’s second SoCal location in Porter Ranch, California at the end of July. The patio has ample seating while following strict six feet social distancing guidelines. Having tried Chicago deep dish several times, Patxi’s recipe does not disappoint. Try mix and matching signature favorites like the half Spinach Pesto (vegetarian) and half Old Chicago Style (meat) on one pie. The sauce is zesty and packs a flavorful punch reminiscent of that in Little Italy. Pro tip from the servers – try a little honey on the crust! The new obsession.

Patxi’s Pizza is best known for its deep-dish but other favorites include Thin Crust Pizzas, Signature Piadina’s, and Dessert Pizzas (try the apple one). After one meal, you’ll be converted to their foodie fanbase. The restaurant will host indoor seating for up to 80 guests when it is safe to do so and is currently utilizing their two patios that seat up to 40 guests for safe, patio dining. Not to mention, it’s conveniently located at The Vineyards Shopping Mall so you can walk off those calories and shop in the area.

Early favorites at Patxi’s Porter Ranch include the Chicken Tikka Masala, a deep-dish pizza with spicy tikka masala sauce, spinach, herb-roasted chicken, red onion, roasted garlic, tomatoes and cilantro. Guests have also been loving the 100% Vegan Deep-Dish Pizza. The homemade sauce and dough are already vegan-friendly, but to our surprise, top-off your pie with gooey vegan mozzarella cheese.

Something special about the ambiance arouses when entering the dining establsihment which took a moment to figure out. The impressive service from not only the server but also the owner of this branch made not only guests, but also his staff, feel important and attended. From their exceptional service to homemade sauce and dough to the gooey cheeses, it’s time we all join the Patxi’s family.

See Patxi’s featured in LA’s Best COVID Curbside Restaurants.

Hotel illustration done by Mina Tocalini of 360 MAGAZINE.

Exceptional Chefs at Green Pearls Hotels

Green Pearls hotels can be found all around the globe, with each destination and venue offering uniquely unforgettable experiences. One of the greatest features among the Green Pearls hotels are the exceptional chefs. Below, are some of are favorites.

The Smiling Gecko Project’s The Farmhouse

The Vietnam War and the Khmer Rouge’s reign of terror destroyed large parts of Cambodia’s infrastructure and the population still suffers from poverty and hunger. But, the Smiling Gecko Project enables families to help themselves following the devastation that many Cambodian people face. With the Smiling Gecko, projects have been defined based on four pillars of education, agriculture, handcrafts/production and tourism/gastronomy to aid in the fight against poverty.

The Farmhouse and restaurant are the perfect example of Smiling Gecko project. Built in 2015, the idea was to accommodate tourists and students involved in the project. The Farmhouse offers a sustainable training and employment place for local residents and offers secure jobs with humane working conditions. They are able to earn a living and sustainably support themselves and their families.

One of the success stories of the project is that of chef Mariya Un Noun.

“I garnish my food with love,” says the 30-year-old chef. Her story begins in the slums of Phnom Penh in Cambodia. After only being able to attend 3 years of school growing up, Mariya Un Noun now works as the Executive Chef at the Smiling Gecko Farmhouse.

The mother of two children came to Smiling Gecko in 2014, where she quickly attracted attention with her passion and talent for cooking. Since the opening of the Farmhouse Smiling Gecko restaurant in 2015, Mariya has played a crucial role in the development of the menu. The young Cambodian interprets local specialties in her own creative way.  A partnership with The Farmhouse gives young European chefs the opportunity to work with Mariya in the farmhouse and to bring the soul of Cambodian cuisine to the world.

Dolomites’ Hotel Paradiso Pure.Living

On the other side of the world, in the newly opened 100% holistic vegetarian Hotel Paradiso located on the Seiser Alm, another chef surprises her guests with creativity and skill.

Opened in July 2020 after extensive renovations, Paradiso Pure.Living is the first vegetarian and sustainable hotel on the Seiser Alm, the largest high alpine pasture in Europe which is nestled in the middle of the Dolomites.

The concept is based on the vision of a healthy and sustainable lifestyle. It is the owners’ wish to inspire guests to take ideas home with them and integrate them into their everyday life. The 100% vegetarian cuisine offers a delicious, natural variety and at the same time contributes to the environment. This vision comes to life with chef Federica Scolta.

Born in Abruzzo in 1982, Scolta’s path leads her through Italy after studying international relations. She gained her first experiences in simple Trattorias, but her talent and passion led her to well-known starred restaurants, where she continued to develop her passion and skills.

 “Being vegetarian is a choice for life, it means becoming aware that what we eat is transformed into energy to support our body, soul and spirit.”

At the Hotel Paradiso Pure.Living, Federica, as a chef, follows a 100% vegetarian approach in the knowledge that this concept promotes personal health while reducing the carbon footprint in our fragile environment.

Eamonn Burke illustrates an article for 360 MAGAZINE.

5 Benefits of Having Live Entertainment

When it comes to planning parties and events, some people have an aversion to hiring live entertainment. Many people believe live entertainment to be too costly or too much of a headache to plan out. While these are certainly valid complaints on the planning side of live music, there still are a lot of positives associated with having live music at your event. So how can live music improve your event, and is it worth the extra effort it adds to planning your event? Here are five benefits of having live entertainment.

Generate Hype

One of the best benefits of having live entertainment at your party or event is the hype it generates around it. Many people will be excited to see live entertainment, so much so that you’ll likely have extra people at your event that otherwise would not have gone. In addition, those that were already planning on attending now have something to look forward to and get excited about. Having more excited people at your event is great, as it means that the energy will be fantastic, thus making the event even better.

Provide Entertainment

The most obvious benefit of having live entertainment at your event is simply the fact that it provides your guests with some high-quality entertainment. People go to parties and events in order to be entertained, and they want something that will be able to keep them occupied while they’re there. While simply playing music may satisfy some cravings for entertainment, it has nowhere near the same effect that a live performance has. If you’re looking to provide some high-quality entertainment for your guests, then hiring a live performer is the perfect opportunity.

Create a Focal Point

Another great thing that having live entertainment at your party or event does is it creates a focal point for people to gather around. When having an event or party, it’s totally normal for people to peel off and go to different corners of the venue. However, when you have live entertainment people gather around the performer to see what’s happening, creating a focal point in the center of your event. It’s very hard to get people to congregate in one particular area during a party or event, thankfully live entertainment can do just that.

Add to the Theme

An underrated aspect of having live entertainment at your party is its ability to add to the overall theme of the event. If you’re planning something that has a strong theme, live entertainment can make that theme much more believable and immersive. For example, if you were having a St. Patrick’s Day party, looking for Irish dancers to hire or bringing on an Irish band could make your party or event much more on theme. Theme parties are only fun if you can properly pull the theme off, and live entertainment can go a long way in doing that.

Make it Memorable

Many people leave parties and forget nearly everything about them. If nothing memorable or special happens at a party or event, then chances are no one will remember it in the future. Thankfully, live entertainment can be a huge help in this regard, providing your guests with something that they can easily remember. Normal parties can be easily forgotten, but if you have a well-known entertainer performing at your event, then guests likely won’t be forgetting it any time soon.

Rise of Influencers and Success Tips

By Krishan Narsinghani

Over the course of the past few years, we’ve seen the term “influencer” unfold into a new category of jobs within the market. Influencers are essentially tastemakers of a certain genre that work prominently via digital platforms to shape a certain trend or lifestyle. We’ve seen influencers on social media, but it also stems further to where creators first started on YouTube and bloggers online.

We’ve even see influencers like ChadGoesDeep fight for influencer rights within the LA community, and reinforcing the fact that it’s a leading industry that hasn’t been been looked at properly in today’s society. Traackr, an influencer management platform, claims that seventy-two percent of notable brands dedicate a strong portion of their marketing spends to influencers.

With the rise of apps like TikTok (which claim they aren’t going anywhere in the US), the most downloaded app on the App Store, teens seem to become millionaires through quick viral moments that in return start a brand for themselves. Now we see influencers in the realms of food, auto, tech, music, fashion, travel and everything in-between. Cultivating your passion through social media can open more doors than you’d think.

Figuring out the algorithm has been a mystery to all. Here are some key tips to remember. Posts tend to do better in the morning/afternoon. Make sure your photos and videos are high res and collect post of your engagement on Instagram during the first to ensure it’s position towards the top of your fans’ feeds. Most importantly in today’s society, influencers need to curate original contest that is authentic. TikTok posts spark vitality with relatable or authentic content that distinguishes itself from all other platforms. It’s suggested to start posting on Triller as well.

With the overflow of new creator platforms and digital agencies, it can be hard to filter with are trustworthy and legit. Try using top choice platforms like Intellifluence that provides opportunities for all people regardless of the size of your social media accounts. If you’re wanting to learn more about how to connect with your audience while looking behind the scenes at an influencer’s creative process, check out this article from the The Drum.

More on Intellifluence:

Our exclusive network is comprised of trusted Influencers in a wide variety of niches – including entertainment. From industry veterans to up and coming social media stars, you’ll find the perfect Influencers for your entertainment campaign. Whether you are in music, film, literature or any other category, you’ll be able to use our Discover tool to search our entire network and collaborate with the best personalities available that are ready and waiting to promote your product or service!

John Coltrane’s “Giant Steps” 60th Anniversary Album

By Krishan Narsinghani

John Coltrane’s Giant Steps is one of the most important albums in American music history.” – Pitchfork

The John Coltrane Estate and Atlantic Records (Rhino Records) announce an upcoming release of Coltrane’s remastered jazz sensation, Giant Steps. Fans can expect 8 alternate takes or bonus tracks on the LP and CD physical pieces and 20 extra tracks on the super deluxe edition available on steaming platforms and digital downloads.

Along with the release, the Coltrane estate is giving away a Pro-ject turntable in celebration of the announce. Rules indicate to follow John Coltrane on Spotify.

Over 60 years ago, John Coltrane embarked on principal recording sessions for his first Atlantic album that became “Giant Steps,” less than two weeks after completing work with Miles Davis on what would become “Kind of Blue.” This was Coltrane’s first album comprised entirely of original compositions.

‘Giant Steps,’ the title track, has become one of the most legendary recordings in all of jazz history for its virtuosity. Pianist, Tommy Flanagan, originally thought that the song was a ballad when first reviewing the score, with its 26 chord changes in the 16-bar theme that has challenged musicians since its inception.

The first single “Naima” is available now. Listen here.

10:22PM & LVRN’S OMB BLOODBATH BRINGS THE HEAT ON ELECTRIFYING SINGLE “BOLT”

OMB Bloodbath – Bolt

OMB Bloodbath brings the bars and ladies out in her latest single, “Bolt.” Produced by DZL and Johnny Yukon, the Houston MC bodies the beat with a continuous flow that caters to fans who enjoy her quick-witted rhymes. For the studio-based visuals, Bloodbath entertains the ladies during a studio session interrupted by a seafood boil, luxury retail tags, and her animated personality.

Listen HERE

Watch HERE

Fitting on any quarantine turn up playlist, “Bolt” is another hit on Bloodbath’s discography which has been praised by peers in the game like Obe Noir, Stunna Bam and Grammy-nominated producer Murda Beatz. She also found a huge fan in Beyonce when her “2018” track “All I Know” was featured on the singer’s “Classy Bougie Ratchet” playlist for TIDAL.

Representing Houston’s historic Third Ward, OMB Bloodbath is in a class all her own. Making her name for herself on the local tip with the hometown favorite, “Shootston” the rapper secured a deal with 10:22 PM and Love Renaissance (LVRN), in partnership with Interscope Records. Her first single“Dropout” showcases a vicious back and forth flow with fellow Texas native Maxo Kream. HotNewHipHop describes the song as a “slowburner” that confirms the artist “is providing all the reasons in the world right now to make sure all eyes are on her.”

New approach to airborne disinfection uses food-coloring dyes

Purdue – Airborne Disinfection

By Chris Adam

The COVID-19 pandemic has shed new light on the needs for improved disinfection methods, both for individuals and facilities.

Purdue University innovators have developed an airborne disinfection method – using food-coloring dyes – to be applied to the entire body and rooms for sterilization purposes and lowering the risk of infection.

The Purdue team’s disinfection method uses edible materials. The Purdue team presented the technology in July during a COVID-19 virtual conference sponsored by the National Council of Entrepreneurial Tech Transfer.

“Most of the antiviral and antibacterial sprays used for airborne antiviral and antibacterial disinfectants, such as aerosolized hydrogen peroxide, ozone, and deep ultraviolet illumination, are a biohazard risk to humans,” said Young Kim, an associate professor of biomedical engineering at Purdue. “Additionally, disinfectants containing titanium dioxide and noble metal nanoparticles pose carcinogenic and cytotoxicity risks.”

Kim also said new methods are needed since transmission of pathogens (viruses and bacteria) often occurs in the air and infection with pathogens is transmitted by an airborne route. The Purdue method might also help in medical settings, where healthcare workers typically are exposed to the disease-causing agents when they take off their personal protective equipment.

The Purdue airborne antiviral phototherapy technique uses small aerosols FDA-approved food coloring dyes to mitigate the risks of airborne transmissions of pathogens. This is referred to as Photodynamic Airborne Cleaner (PAC).

“We have demonstrated with our novel solution how visible light activation of several FDA-approved food coloring dyes generate singlet oxygen, which can be used to kill airborne pathogens,” Kim said. “In the medical community, it is well known that singlet oxygen is effective to inactivate viruses. We are developing a scalable aerosol generation system for the dyes, allowing uniform fog-like dispersion lingering in the air to minimize wetting and surface staining. In addition, as health care workers are often infected when removing PPE, this technology can be installed in a confined chamber for health care professionals to change PPE in hospital settings.”

The novel photoreactive arrangement can be used in rooms where many people are present at risk of airborne pathogen exposure.

The innovators are working with the Purdue Research Foundation Office of Technology Commercialization to license this patented technology.

The researchers are looking for partners to continue developing their technology. For more information on licensing and other opportunities, contact D.H.R. Sarma of OTC at DHRSarma@prf.org and mention track code 2020-KIM-69064.

Kim also is receiving support from Purdue’s Trask Innovation Fund, which helps labs commercialize their innovations.

About Purdue Research Foundation Office of Technology Commercialization

The Purdue Research Foundation Office of Technology Commercialization operates one of the most comprehensive technology transfer programs among leading research universities in the U.S. Services provided by this office support the economic development initiatives of Purdue University and benefit the university’s academic activities through commercializing, licensing and protecting Purdue intellectual property. The office recently moved into the Convergence Center for Innovation and Collaboration in Discovery Park District, adjacent to the Purdue campus. In fiscal year 2020, the office reported 148 deals finalized with 225 technologies signed, 408 disclosures received and 180 issued U.S. patents. The office is managed by the Purdue Research Foundation, which received the 2019 Innovation and Economic Prosperity Universities Award for Place from the Association of Public and Land-grant Universities. In 2020, IPWatchdog Institute ranked Purdue third nationally in startup creation and in the top 20 for patents. The Purdue Research Foundation is a private, nonprofit foundation created to advance the mission of Purdue University. Contact otcip@prf.org for more information.

About Purdue University

Purdue University is a top public research institution developing practical solutions to today’s toughest challenges. Ranked the No. 6 Most Innovative University in the United States by U.S. News & World Report, Purdue delivers world-changing research and out-of-this-world discovery. Committed to hands-on and online, real-world learning, Purdue offers a transformative education to all. Committed to affordability and accessibility, Purdue has frozen tuition and most fees at 2012-13 levels, enabling more students than ever to graduate debt-free. See how Purdue never stops in the persistent pursuit of the next giant leap at purdue.edu.