Posts tagged with "Capitol Music Group"

Black Music Month via Alex Bogdan for use by 360 Magazine

Asiahn – Fall Back

R&B singer/songwriter Asiahn turns up the heat while taking it slow on her sultry new single, Fall Back, out today. Since the 80s / Motown Records. The track, an age-old tale of falling too hard and too fast, comes alongside a wine-soaked video that follows the intimate push-and-pull between two not-yet-official lovers. Watch the video.

As she’s proven before, Asiahn has a keen ability to dissect every emotion and stage of romance with a vulnerability that’s immediately felt. On Fall Back she boldly takes the reins, and sounds more convincing than ever. I just want to drive you crazy,she teases, over sizzling synth, bursts of sax, and glistening harp. But she’s not here to seduceߞnot yet.

Remarkably, Asiahn wrote Fall Back in about 15 minutes alongside producer Dreek Beatz. The story behind the song is, well, true, she laughs. I know we’ve all been in a situation where we’re trying to get to know someone casually. Then, of course, she falls in love anyways. It’s a song telling that person to fall back, you doing too much. Let’s just get to know each other and see if getting serious is even something we want to do. The video shows that conversation in action, from flirty Post-it notes to a playfully tipsy tete-a-tete.

A fan of all things futuristic and tech, Asiahn has teamed up with Verizon, Capitol Music Group (CMG) and Motown Records to give fans a new way to experience a music video. Using the ASIAHN app, fans can extend Asiahn’s “Fall Back” music video into their living rooms with Augmented Reality (AR). As the video plays on their TV or laptop, they can toggle between an ambient AR experience that plays in sync with the video and a volumetric capture (360-degree capture) of Asiahn dancing to her song in their room. The ASIAHN app, available September 29th on the Google Play and Apple ap stores, is the second project in Verizon and Capitol Music Group/Motown’s Emerging Tech and Emerging Artist Series.

Fall Back continues the Los Angeles-based artist’s transition from lovesick songstress to empowered star, as showcased on her Motown debut, The Interlude EP, released earlier this year. The EP debuted on multiple Billboard charts and earned Asiahn Billboard‘s Emerging Artist Spotlight, started at #33 on Apple Music Charts, and received support from fans and critics like Halle Berry, Lena Waithe, Keke Palmer, to American Songwriter Essence,Nylon,Refinery29, MarieClaire, and many more.

Asiahn will also be playing the title character in the upcoming Netflix animated series, Karma’s World, created by Ludacris. The show tells the story of a girl finding her voice and using it to change the world. Sounds like the ideal role for this 3x-Grammy-nominated talent who continues her steady rise, which includes being named Pandora’s Artist to Watch 2021, participating in Live Nation’s Black History Month, and Tidal Sessions performances.

The Greeting Committee – Dandelion

Today marks the long-anticipated release of Dandelion, the sophomore album from Kansas City-based alt-rock band The Greeting Committee. Released via Harvest Records, Dandelion finds the four-piece working with esteemed producer Jennifer Decilveo (MARINA, FLETCHER, Bat for Lashes) and mixer Dave Fridmann (The Flaming Lips, Tame Impala), delivering a moody and mercurial sound perfectly suited to the album’s emotional terrain. To celebrate Dandelion’s arrival, The Greeting Committee have also shared the video for Make Out, one of the album’s more lighthearted moments. Go listen to Dandelion, and check out the video for Make Out 

The follow-up to The Greeting Committee’s acclaimed 2018 debut album This Is It, Dandelion documents a particularly painful period in the life of frontwoman Addie Sartino, including the grief and inertia she experienced after a devastating breakup. Most of these songs are about feeling like you’re watching your life instead of living it: just going through the motions and feeling stuck and wanting to break out of that, but not really knowing how, she says.

Despite its often-brutal honesty, Dandelion radiates an irrepressible and unbridled energy, thanks in part to the joyful chemistry that The Greeting Committee bring to every track. To that end, the band selected the album’s title due to its suggestion of an unlikely hope. Dandelions are weeds, but depending on your perspective, you can shrug them off or you can choose to see them as a sort of beautiful flower, similar to how we have the choice in what we see in ourselves, says Sartino.

With its fuzzed-out riffs and pogo-ready rhythms, Make Out serves as a bold departure from Dandelion’s heavy-hearted tone. Co-directed by the band and Malik Lemon, the track’s outrageous video finds guitarist Brandon Yangmi facing off in a fantastically chaotic wrestling match featuring Wrestle Yr Friends (a queer wrestling collective based in Kansas City). With Sartino and bassist Pierce Turcotte playing the part of the match’s commentators, the visual makes for a brilliant counterpart to the free-spirited mood of Make Out. For the most part I like to get deep and uncomfortable in my lyrics, but this song is like the Antichrist of that, Sartino says. It’s somewhat of a true tale, about a girl who stuck her tongue out at me at a show in East Virginia and used to send me selfies where she’s in her rollerblades or eating pickles. It was the first time after my breakup that I thought, Maybe I’ll be okay. Maybe life can be fun again, and I won’t be sad forever.

In creating the tracklist for Dandelion, The Greeting Committee made a point of leading their listeners on a cathartic emotional journey. I wanted the record to really show the healing process, starting at a place of desperation and eventually getting to the point of being willing to accept reality, says Sartino. Hailed by Clash as a raw portrayal of post-break-up poignance, the album-opening lead single Can I Leave Me Too? perfectly captures the confusion of heartbreak, while its follow-up Float Away examines how depression warps our self-image. (Released in July, the track earned acclaim from Pop Matters, who likened its sonic elements to the haunted carousel all our minds seem to be stuck riding lately.) And on Ada an August release praised by Earmilk, who noted the band’s warm, welcoming, and vibrant indie rock sound. The Greeting Committee offer up a LGBTQ anthem inspired by a trans woman they befriended years ago, as well as Sartino’s own experience in coming out.

Closing out with the piano-laced reverie of Ten, Dandelion ultimately fulfills The Greeting Committee’s mission of providing their audience with an undeniable sense of emotional solidarity. Over the years we’ve had people come up to us at shows and tell us that our music has saved their lives, which is something we take very seriously, says Sartino. It’s really special to be part of the soundtrack to someone else’s experience, and we want to continue being a source of comfort to our fans and help them understand that they’re not alone.

In celebration of the album release, the band will be on Travis Mills’ Beats 1 Apple Music show and will also collaborate with Fender for a signed guitar giveaway and social takeover.

Tracklist for Dandelion by The Greeting Committee

  1. Can I Leave Me Too?
  2. Float Away
  3. Dandelion
  4. Bird Hall
  5. Make Out
  6. So It Must Be True
  7. Wrapped Inside Of Your Arms
  8. Ada
  9. How Long?
  10. Ten
Toosii x Latto - Photo Credit_ Shaquille Kokumo from Nikki Crystal, Capitol Music Group for use by 360 Magazine

TOOSII × LATTO DROP FEEL-GOOD VIDEO – 5’5

Syracuse-born, North Carolina-raised rapper Toosii returns today with a nostalgic video for his hit single, “5’5” featuring Latto. The track is a standout from Toosii’s new mixtape, Thank You For Believing (The Manifestation), out now via South Coast Music Group/Capitol Records. The visual finds Toosii getting romantic and dancing at a throwback house party-all baggy pants, bucket hats, and hoop earrings. It’s a cheerful clip for the feel-good rap track. Watch the video for “5’5” here.

Toosii’s latest ode to love finds the rapper moving from a quick flow to melodic bars. The video for “5’5” – directed by Joan Pabon, produced by Andreas Garcia and shot in Atlanta – stars Toosii at a bumping house party when his “angel” makes her way in. The two shoot pool, take turns at the keg, and find some chemistry on the dancefloor. Latto makes an appearance for her stellar verse, and together, the two take the party outside where they can more freely show off their moves.

“5’5” follows the video for “spin music” with Fivio Foreign, the first single from Thank You For Believing (The Manifestation), the deluxe version of Toosii’s acclaimed 2021 mixtape. The “spin music” visual mirrors the song’s kinetic energy, jumping between scenes of ATVs, parties, and bedrooms in a dizzying array of lenses, camera angles, and special effects. VIBE wrote that the track “finds the two New Yorkers delivering what could be the city’s latest drill anthem.”

The “5’5” video continues Toosii’s unbelievable run from a grinding upstart to becoming a globally celebrated rapper. Earlier this year, he surpassed one billion streams, proof his music is resonating. And now, with a proven ability to consistently churn out diverse, vivid, and affecting music, Toosii shows no signs of slowing down. His charisma and screen presence are obvious in the video for “5’5,” marking another stunning performance from one of rap’s most exciting young artists.

Calum Scott via Tom Cockram for use by 360 Magazine

Calum Scott – Biblical ASL Version

Multi-platinum-selling singer/songwriter Calum Scott has created an American Sign Language (ASL) version of his recent single “Biblical,” a stunning and soulful ballad that premiered in June. Made in collaboration with the Tony Award-winning Deaf West Theatre, (David Kurs, Artistic Director), the ASL version of “Biblical” encompasses a powerfully moving video in which the U.K.-based artist and several performers interpret the track’s deeply personal storytelling. Check out “Biblical (American Sign Language Version In Collaboration with Deaf West Theatre)” HERE.  

“It is incredibly important for me to reach as many people as possible with my music so when the opportunity came about to work with the Deaf community, I was so excited to collaborate,” says Scott. “I feel immense gratitude to know that my music continues to transcend language across the world and not only did I want to have a sign language version of the song but I also wanted to learn how to sign it myself to connect directly with my fans in this often underrepresented community.”

Beautifully shot in black and white, the ASL version of “Biblical” opens on Scott spelling out the song’s title in ASL. From there, the visual focuses on a series of actors as they each offer up an impassioned interpretation of “Biblical” and its heartfelt expression of unconditional love. As revealed by Giovanni Maucere (the video’s ASL director), each frame was meticulously crafted to enhance the song’s impact among members of the Deaf community.

“It is my honor to collaborate with Deaf West Theatre and Calum Scott,” says Maucere. “I knew that we could bring a new facet to the song by expressing the beauty and honesty of the song through ASL. Deaf people experience music in various ways, and in this video ASL is layered with camera movement and lighting in a way that we can begin to feel Calum’s story. This music video is a true expression of honest and accessible storytelling.”

Partly recorded at the legendary Abbey Road Studios (and accompanied by a spellbinding video), “Biblical” marks the first single from Scott’s forthcoming sophomore album. Due later this year, the album will follow his 2018 full-length debut Only Human, a widely acclaimed release that hit No. 1 on the iTunes album chart in 21 countries across the globe, in addition to selling more than 3.6 million in adjusted album sales and amassing over 7.5 billion combined streams.

Last month, Scott appeared on “TODAY” to discuss the inspiration behind “Biblical” and deliver a soul-stirring performance of the track. Check out the clip HERE.

With the release of the ASL version of “Biblical,” Scott has moved forward with his ambition of making music that fosters a profound sense of community and connection. “Having seen how my music had reacted with people over the last three years, it gave me an opportunity to absorb what I had experienced, to mature and become an artist with a mission,” says Scott. “I want to create something for people to feel seen, heard, and represented.”

About Calum Scott

With the arrival of his 2018 debut album Only Human, U.K.-based singer/songwriter Calum Scott landed at No. 1 on the iTunes album chart in over 20 countries around the world, amassing over 7.5 billion total global streams and counting. Now certified platinum or gold in 21 countries, Only Human includes his platinum-selling smash “You Are The Reason,” a track that cracked the top 25 on Spotify’s US Viral 50 and hit the top 10 on iTunes single charts in 38 countries. The album also features Scott’s stripped-back, platinum-certified cover of Robyn’s “Dancing On My Own,” which earned a Brit Award nomination in the category of Best British Single. His first new music since Only Human, Scott’s new single “Biblical” marks an exciting evolution of his artistry, bringing even more raw emotion to his soulful and timeless sound. With its title referring to “a love of biblical proportions that transcends everyone and everything,” according to Scott, the piano-laced ballad is the first song released from his highly anticipated sophomore album due early 2022. Over the last few years, his songs have appeared on countless TV shows (including American Idol, The Voice, So You Think You Can Dance, Grey’s Anatomy, and many more), while Scott has performed on such shows as Late Night with Seth Meyers, Ellen, Good Morning America, Live with Kelly and Ryan, and Dancing With The Stars, among others. In addition, he garnered acclaim from outlets including Billboard (who hailed his “stunningly pure voice”), The Huffington Post (who stated that “Scott makes an impressive splash, compelling”), and Ones to Watch (who noted that Scott’s music “elegantly transforms pain into beauty”).

About Deaf West Theatre

Committed to innovation, collaboration, training, and brand activism, Tony Award-winning Deaf West Theatre is the artistic bridge between the Deaf and hearing worlds. Founded in Los Angeles in 1991, Deaf West engages artists and audiences in unparalleled theater and media experiences inspired by Deaf culture and the expressive power of sign language and spoken English. For more information and ways to support, click HERE.

Image via Capitol Music Group for 360 Magazine

The Greeting Comittee – Ada

THE GREETING COMMITTEE SHARE LIFE-AFFIRMING LGBTQ ANTHEM ADA

WATCH THE OFFICIAL VIDEO HERE

NEW ALBUM DANDELION OUT 9/24

Kansas City-based alt-rock band The Greeting Committee premiere their new single Ada, a grippingly honest and life-affirming track that frontwoman Addie Sartino calls an anthem for all our LGBTQ friends and family and fans. Named for a trans woman the band befriended years ago, Ada marks the latest single from their upcoming sophomore album Dandelion, due out via Harvest Records on September 24. Go HERE to stream/download Ada, and pre-order Dandelion HERE.

The single arrives alongside a powerful visual directed by Ada Brumback and produced by Alison Claire Peck (Story School). The video depicts an an all too familiar narrative for many LGBTQ youth. By the end, the protagonist is joined by her community of allies while the line you are loved is repeated. Watch the video HERE.

Partly inspired by Sartino’s own experience in coming out (and by the story of a beloved Greeting Committee fan named Dakota), Ada wanders between tender narration and inner monologue, embedding its lyrics with essential yet bracing truths (It’s hard to be a woman, even harder to be somebody you’re not; A dead name don’t ring the same). In bringing the intensely poignant song to life, The Greeting Committee took great care to fully honor Ada’s emotional reality.

When we were writing that song, [Ada] took the time to go for a two-hour walk with me and tell me about being transgender and growing up in a small town, and what that felt like for her, Sartino recalls, noting that The Greeting Committee first met Ada back when she handled merch for the band.

Referring to the song’s namesake as one of the people who’s made The Greeting Committee who we are today, Sartino points out that Ada closely aligns with the band’s longtime mission of providing their audience with music that illuminates. I think it’s important to have a song like ‘Ada’ on our album, and it’s even more important to give Ada and Dakota the recognition they deserve, says Sartino. Because at the end of the day, I’m not transgender, that’s not my story to share. But I do have a voice and a platform, and to be able to use that platform to share these very personal stories is incredibly special. It’s something that we as a band don’t take lightly.

Like all of Dandelion, Ada was produced by Jennifer Decilveo (MARINA, FLETCHER, Bat for Lashes) and mixed by Dave Fridmann (The Flaming Lips, Tame Impala), who helped to assemble the track’s kinetic collage of sounds: thrashing percussion, bright squalls of synth, achingly delicate piano work. The song arrives as the follow-up to The Greeting Committee’s recent single Float Away, a July release praised by the likes Pop Matters (who noted that the bass steamrolls in static, angst-grunged; the drums are propulsive without feeling frenetic; and marimba keys twirl underneath it in a loop, like a haunted carousel all our minds seem to be stuck riding lately). Back in June, the band shared the first single from Dandelion: the gorgeously sprawling alt-pop epic Can I Leave Me Too?, hailed by Clash as a raw portrayal of post-break-up poignance, cloaked in indie pop reverb.

About The Greeting Committee

Made up of Addie Sartino, Brandon Yangmi, Pierce Turcotte, and Austin Fraser, The Greeting Committee have embraced a spirit of purposeful sharing since their formation in 2014. Founded soon after Sartino and Yangmi got their start playing open-mic nights in Kansas City, the band self-released their debut EP It’s Not All That Bad in 2015. Its lead single Hands Down quickly became a breakout hit, paving the way for The Greeting Committee’s signing to Harvest Records when they were all still in high school. After making their Harvest debut with the Meeting People Is Easy EP in 2017 and releasing their debut album This Is It in 2018, the band spent much of the next few years on the road, with sold-out headline shows in major markets such as Chicago, Austin, New York, Los Angeles, and Minneapolis. To date, they’ve toured with the likes of Bombay Bicycle Club, Tennis, Hippo Campus, and Rainbow Kitten Surprise and taken the stage at leading festivals like Lollapalooza and SXSW, in addition to delivering the I’m Afraid I’m Not Angry EP in late 2019 and appearing in Netflix’s To All the Boys: Always and Forever. The band’s second album Dandelion will be out on September 24 via Harvest Records.

For more information on The Greeting Committee visit Instagram, Twitter, Facebook, and website.

Young Franco via Young Franco for use by 360 Magazine

Young Franco × Golden Vessel – Underneath

Following a near perfect run of singles under a reformed, hip hop dance sound recruiting the likes of rap mogul Denzel Curry, SonReal and rising star Jalmar, Young Franco returns to his indie roots, collaborating with close friend Golden Vessel for new single, “Underneath”. Listen HERE

Young Franco’s career highlights include Apple Advertising Campaigns, support from Zane Lowe and hosting new MTV series, “Back and Beyond” with Thandi Phoenix, “Underneath” acts as an ode to the incredible, feel good alternative sound that established his core early fanbase. 

“Underneath” oozes timelessness, highlighting Young Franco’s ability to shift sounds and genres, while keeping his cornerstone value of quality dance cross over production. Across its just under 4-minute run time, Golden Vessel’s ominous vocals shimmer amidst a cocktail of production flare from Franco. A wobbly bassline combines perfectly with softly tapped piano chords, creating the underbed for a sway worthy alt-pop ballad. As the synth line takes care of the melodic elements in the track’s breakdown, a melancholic ambience is created, channeling the perfect moment for reflection in these unstable times.

On the creation of the track, Golden Vessel stated, “To me it feels like it’s about that corny moment at a music festival or a concert where you’ve spotted someone a couple of times and you lock eyes with them. Your favorite band is playing, and you feel really connected with this stranger even though you know nothing about them.”

About Young Franco

The Young Franco project is currently sitting perched above the clouds, with career highlights being ticked off with every subsequent release. Most recently he collaborated with Filipino-Canadian Director Khrysta Lloren a.k.a NOFAC3 for the music video for Come Thru (feat. SonReal & Jalmar), which premiered via Flaunt. His 2020 single, “Fallin Apart” featuring Denzel Curry and Pell took the already glowing artist to angelic levels. The single received a full addition on Triple J, as well as radio spins globally, and featured on publications such as Clash Magazine, NME, Out Now Magazine, Colors, Sniffers, Happy Mag, Acclaim, Purple Sneakers, Pilerats and more. The track also featured as the soundtrack for Apple’s Airpod ‘Jump’ campaign which has received nearly 10 million views on Youtube and was premiered during the Grammys broadcast.

Image via capitol music group for 360 Magazie

Boslen – Dusk to Dawn

BOSLEN RELEASES DEBUT ALBUM DUSK to DAWN

LISTEN HERE

FEATURES INCLUDE TYLA YAWEH, VORY, DRO KENJI, RASCALZ, & CHARMAINE

Redefining what Black music can look, feel and sound like – FADER

Boslen is on a clear cut path for international stardom – Lyrical Lemonade

Vancouver-bred genre-defying artist Boslen shares his debut album DUSK to DAWN. The 22-year-old rapper’s first body of work since signing to Capitol Records in partnership with Chaos Club Digital, DUSK to DAWN showcases Boslen’s eclectic and forward-thinking brand of alt-hip-hop, as well as his deeply reflective approach to storytelling. Listen HERE.

Featuring guest spots from Tyla Yaweh, Vory, Dro Kenji, Rascalz, and Charmaine, DUSK to DAWN draws its undeniable power from Boslen’s boundary-pushing vocal experiments, shapeshifting transitions, and heavier production than he’s attempted before. After opening on the soulful minimalism of DUSK, the album cycles through an entire spectrum of textures and moods, ultimately arriving at the beautifully warped DAWN. Naming hyper-creative artists like Kid Cudi among his main inspirations, Boslen notes that DUSK to DAWN emerged from a desire to explore how vulnerability and self-empowerment can co-exist.

On this album more than anything, I was the most vulnerable I’ve ever been on a project, Boslen stated in a recent interview with Flaunt Magazine. I really took risks and I really took my time. It can be a cinematic experience for anybody to resonate with. You can have a song that you can sit there and think about, but the very next song you can rage out like at a festival or on a stage.

Executive-produced by justsayin, DUSK to DAWN features a number of previously released singles, including TRIP (praised by Atwood Magazine as a smoldering song full of soaring, woozy psychedelia and raw lyricism), DENY feat. Tyla Yaweh (a pop-punk-inspired track that inspired HotNewHipHop to hail Boslen as one of Canada’s most exciting hip-hop exports), and QUARTZ feat. Charmaine (deemed ferocious by Flaunt). See below for the complete tracklist to DUSK to DAWN.

A fast-rising artist with a proven track record of boldly defying genre barriers, Boslen first burst onto the scene with his acclaimed 2018 mixtape Motionless. DUSK to DAWN marks his first new project since the Black Lotus EP, a 2019 effort that peaked at #11 on the Canadian Apple Music streaming charts.

DUSK to DAWN Tracklist

  1. DUSK
  2. VULTURES
  3. FORSAKEN feat. Vory
  4. HAVE YOU
  5. DENY feat. Tyla Yaweh
  6. TRIP
  7. NIGHTFALL feat. Dro Kenji
  8. QUARTZ feat. Charmaine
  9. NOTE TO THE CITY (INTERLUDE) feat. Rascalz
  10. MY WAYS
  11. ASHES
  12. DAWN

WATCH THE LYRIC VIDEO FOR NIGHTFALL HERE

Follow Boslen via Instagram and Twitter.

ABOUT BOSLEN

Boslen is a born trailblazer. The 22-year-old hip-hop experimenter lives in Vancouver, and the city’s people have become key to the way he understands himself and his art. A land of contrasts, snowy peaks and warm water, beautiful nature, and busy streets, it’s the perfect home for an artist who reconciles disparate energies, weaving together styles and sounds that don’t intuitively connect. DUSK to DAWN, his Capitol Records debut, furthers this adventurous approach, mixing trap, pop, punk, and rock melodies, and it’s also directly inspired by his city, a place that drives him to be different, to achieve greatness when no one expects him to. Boslen first emerged as an artist in 2018, when he dropped out of school, moved to North Vancouver, and released the Motionless and Motionless II mixtapes. He found his footing in 2019 with the energetic, confrontational songs Eye for an Eye and Hidden Nights, which garnered millions of streams. In 2019, he released the Black Lotus EP, but even with so many songs out in the world, DUSK to DAWN feels like a step forward, full of boundary-pushing vocal experiments, heavier production, and shapeshifting transitions. The music finally matches the tumultuous emotions he’s captured in his lyrics all along. He may not be able to pull every listener into Vancouver, but he’s using the city’s contrasts as a backdrop to challenge everyone to think beyond themselves, to dream big.

AViVA “Melancholy” image shot by Matais C from Lisa DiAngelo at Capitol Music Group for use by 360 Magazine

AViVA – MELANCHOLY

AViVA PREMIERES NEW SINGLE “MELANCHOLY” LISTEN HERE 

WATCH THE OFFICIAL VIDEO FOR “MELANCHOLY” HERE

AUSTRALIAN ARTIST’S DEBUT NOVEL SELF/LESS DUE OUT 9/28

Today, Australia-born artist AViVA makes her Capitol Records debut with ”Melancholy” : a new single and video spotlighting her immersive and electrifying brand of alt-pop. An unfiltered look at the downward pull of depression, “Melancholy” also showcases the uncompromising originality that’s earned AViVA a passionate global following in recent years. Go HERE to download/stream “Melancholy,” and check out the video HERE.

With its moody backdrop of minimalist beats, “Melancholy” sets its emotionally vivid lyrics to an infectious sing-song melody (“One, two, three, four/Vicious, knocking at my door/Seven, eight, nine, ten/Burn the candle at both ends”). Throughout the track, AViVA delivers a captivating vocal performance, flaunting her effortless flow and fierce yet vulnerable presence. 360 Magazine loves AViVA’s vibrant energy and passionate lyricism.

On the single, AViVA says, “Seemingly cheerful and upbeat from the outside, it doesn’t matter what makes you feel that way, sometimes feeling down is the only way you can feel, but the power of the last line ‘it will never be the same’ is where the core message of the song lies. Even though after negative experiences things often aren’t the same, we are always free to learn and grow from our experiences. Feeling melancholy, like so many feelings, is just a temporary state. Things will, as they always do, get better.”

The video for “Melancholy,” co-directed by AViVA and long-time collaborator Jeffeton James, amplifies the song’s raw and powerful intimacy. To that end, the wildly colorful visual places AViVA in a series of isolated situations: lying in a hospital bed, trapped behind a school desk, singing to her own reflection inside the room of an abandoned and decaying home. As the song unfolds, the 27-year-old artist reveals her unapologetically punk spirit, inhabiting each frame with a feverish intensity.

A multidisciplinary artist, AViVA will release her debut novel SELF/LESS via Macmillan on September 28. Set in a dystopian society in which all forms of self-expression and creativity are outlawed, the book follows its 17-year-old protagonist Teddy as she rebels against her upbringing and discovers a secret world beneath the walled-in city where she was raised. According to AViVA, SELF/LESS fulfills a longtime mission of creating her own distinct multiverse that seamlessly merges music and literature.

*Photo Credit: Matais C

AViVA “Melancholy” image shot by Matais C from Lisa DiAngelo at Capitol Music Group for use by 360 Magazine

Evan Giia image provided by Erin Cooney and Capitol Music for use by 360 MAGAZINE

Evan Giia Releases New EP Endorphins

Today, Astralwerks released EVAN GIIA’s new EP, ENDORPHINS a set of six kinetic, feel-good tracks that affirm her knack for crafting what she calls “pretty bangers.” See below for track listing. Download / stream ENDORPHINS HERE. Find the YouTube playlist HERE. The new EP includes her infectious new single, “BY MY SIDE,” which finds EVAN GIIA rekindling the simplicity and spontaneity in a relationship.

Currently on tour with Louis The Child, she will perform tonight at Ascend Amphitheater in Nashville. Praising her recent performance at Stubbs BBQ in Austin, Texas Review observed, “She’s amazing, the most genuine artist and performer out there” Following the summer outing, she’ll launch a U.S. headline tour in Boston on October 22. She’ll also perform at the Life Is Beautiful Festival in Las Vegas, at the Breakaway North Carolina Music Festival, Suwannee Hulaween and at Holy Ship! Wrecked in Tulum, Mexico. See below for itinerary. Tickets are on sale HERE.

“I will always remember 2020 as the year I finally understood my purpose as EVAN GIIA. To uplift, motivate and inspire my fans. Coming from a background in fitness, I have always envisioned people moving, sweating and being active to my songs,” says EVAN GIIA. “While running on the treadmill one morning it dawned on me, I was trying to infuse my fans with endorphins! The EP is an exploration of each way that I experience ENDORPHINS in my life. From watching someone I love sleep to blasting my favorite song while working out, each song embodies a different feeling. I am incredibly proud of this body of work and hope that after listening, my fans will have the motivation to tackle their life head on.”

Standout tracks on the EP include the edgy, inspiring “IN MOTION” Ft. Reo Cragun & MEMBA and the breezy “MOOD SWINGS,” which has already gotten airplay on BBC Radio 1. Praising EVAN GIIA’s “verve and texture,” Dancing Astronaut said, “Carrying a vocal kiss from Reo Cragun, ‘In Motion’ marries the New Yorker’s verses with his in a fluid lyrical interplay. The added bonus? MEMBA’s production touch.” PLNKWIFI said, “there’s always an emotional and physical reaction tied into our favorite songs MOOD SWINGS will not only bring out these reactions, but they’ll jump out [as she] gracefully describes the ever-changing state of a whirlwind of emotions.”

Released by ODESZA’S Foreign Family Collective in 2018, EVAN GIIA’s breakout single “WESTWORLD” and the accompanying music video propelled her to #1 on Hype Machine. Combined global streams of the song now exceed 30 million. Since the release of “WESTWORLD,” EVAN GIIA has been in sessions with Hudson Mohawke, Georgia Ku, Nate Campany, Kyle Shearer, Chris Lyon, OjiVolta, Kate Morgan, CHVRCHES, What So Not, Matias Mora and Larzz.

Image via Capitol Music Group for 360 Magazine

HD4President – Touch Down 2 Cause Hell (Bow Bow Bow)

BATON-ROUGE, LA-BASED HD4PRESIDENT SHARES OFFICIAL VIDEO FOR TOUCH DOWN 2 CAUSE HELL (BOW BOW BOW)

TikTok Views Surpass 1.5 Billion

HD4President shared the official video for his breakthrough hit, Touch Down 2 Cause Hell (Bow Bow Bow). View HERE.

I feel like the ‘Touch Down’ video captures the right vision for the song and matches the viral moments from TikTok and social media, says HD4President. And it shows good vibes and fun times, bringing fun back to the music scene.

Initially released independently, Touch Down 2 Cause Hell (Bow Bow Bow) exploded after a TikTok user uploaded a video of herself and a friend dancing to the track in May 2021. To date, there have been over 1.2 million TikTok creations, including clips by Lizzo, Coi Leray, City Girls, Latto, Niecy Nash, Gabrielle Union and Jessica Alba, and over 1.5 billion views on the platform. Complex included Touch Down 2 Cause Hell (Bow Bow Bow) in its recent round-up of The Best TikTok Trends and Challenges Right Now.

HD4President delivers brazen lyrics, serving as a reflection of his life experiences. Growing up in Baton Rouge, Louisiana, he found inspiration for his music in life itself, as well as in the music of favorite artists such as Soulja Slim, JAY-Z and Juvenile. While still staying true to his Baton Rouge jiggin roots, HD4President’s music is a unique mix of hip hop, R&B, soul and pop, which translates into infectious, high energy hits.