Singer/Songwriter NO1-NOAH (Ghetto Earth Records/Interscope Records) isn’t shying away from telling the ladies what he’s craving in his new video “Bounce.” Directed by Arman Mitchell, NOAH pens a hypnotic hook capable of seducing any woman to fulfill his desires in the bedroom. Surrounded by a bunch of party-goers, NOAH takes the action with him wherever he goes. Whether it’s the house, the streets, or the liquor store, no location is safe from Noah and his team of dance-happy friends. Watch HERE.
He is the first signee of Summer Walker, and much like her, is very open about his intentions, and that is evident through the song’s explicit lyrics.
Last January, the promising songwriter was named one of Billboard’s 15 Hip-Hop & R&B Artists to Watch. Touted for his “ethereal vocals and intrepid lyricism,” NOAH first caused shockwaves in the R&B world when he appeared on Summer Walker’s 2020 standout EP Life on Earth. NOAH’s indelible prints landed on the singer’s stellar cuts “SWV” and “White Tee,” where he served as her guest feature.
After displaying beams of promise on Walker’s sizzling anthems, NO1 inked a deal with her label Ghetto Earth Records last winter. Serving as her first artist, NOAH looks to rattle the cages of R&B with his emo-leaning tracks and sticky hooks. Since announcing his deal, his opening record, “Ridin For My Love,” flaunted his pillowy vocals and gutsy lyrics. With publications such as Rolling Stone and XXL already praising NOAH for his extraordinary talents, it’s only a matter of time before he morphs into a full-fledged star.
About Ghetto Earth Records
Ghetto Earth, founded by R&B artist Summer Walker in 2020, is a record label who debuted with feature artist NO1-NOAH. It is a joint venture with Interscope Records.