Posts tagged with "J. Cole"

Morray illustration by Heather Skovlund for 360 Magazine

2021 BREAKOUT ARTIST MORRAY

2021 BREAKOUT ARTIST MORRAY SIGNS TO INTERSCOPE RECORDS IN PARTNERSHIP WITH MOE SHALIZI’S PICK SIX RECORDS

Morray’s Hit Single “Quicksand” Surpasses 50 Million Views on YouTube “Big Decisions” And “Switched Up” Continue His Harmonic Rise

The wins continue in 2021 for North Carolina’s Morray. After achieving a stunning rise in notoriety thanks to his hit single “Quicksand,” the artist has officially signed to Interscope through music executive Moe Shalizi and his Pick Six label.

“Morray is an undeniable talent with an infectious energy,” says Interscope Geffen A&M CEO, John Janick. “We couldn’t be more excited to partner with Moe & his incredible team at Pick Six for what’s to come.”  Morray shares the same excitement noting, “It’s just so dope to be on a winning team with pic six and to add a powerhouse like interscope to the mix is just an amazing blessing.” Moe Shalizi adds, “There was so much synergy between our side and interscope that it just felt right, we are really excited to be working with John Janick and the rest of the team”

Since breaking through rap’s ceiling with the harmonious “Quicksand” in October 2020, Morray gained fans from all over hip-hop including Drake, fellow Fayetteville icon J. Cole and North Carolina native Da Baby. He also received a nod from Jay-Z when “Quicksand” was added to Jay’s “2020 Vision Under COVID-19” playlist. “We are very impressed with what Morray & Pick Six have been able to accomplish over the last year and are thrilled to be their partners on this journey,” expresses Nicole Wyskoarko, EVP/Co-Head of A&R at Interscope Geffen A&M.

Soon after “Quicksand,” he released a series of four songs that fleshed out his complex backstory. On “Switched Up” and “Low Key,” he reflects his hardened past. On “Dreamland,” he remembers an impoverished childhood defined by crashing at motels and friends’ houses (“some carpet ‘cause it’s better than the pavement”) and holidays and birthdays gone by with no gifts. On “Big Decisions,” his first release of 2021, he ruminates on his responsibilities as a breadwinner for his family and a role model for his community.

Morray has found a significant audience on YouTube in particular—each song was released alongside a music video that eclipsed one million views within a matter of days. Born Morae Ruffin, Morray made his public singing debut at age 4, when his mother and grandmother called on him in church to bless the congregation with a rendition of his favorite song, “I Believe I Can Fly.” He would later serve as the lead singer of his church choir. He’s worked nearly every job imaginable just to make ends meet—from fast food to construction, calling centers and even driving uber until he found his voice in music. Through his honest and vivid storytelling and emotional recordings he began the process of creating his songbook that included “Quicksand.” The first time I heard Quicksand I knew Morray was a global superstar in the making,” says Baroline, VP of A&R at Interscope. “I’m excited for the world to get to know him and hear what he’s been working on.”

His songs are as honest as they are catchy. And though he’s become a hometown hero in Fayetteville, the deep sense of struggle he evokes in his music gives it a universal appeal. “I’m speaking for every person that has real emotions,” he said. “I’m speaking to everyone that has a heart. Every song that you hear from me is a real feeling. I want people to cry with me. I want people to grow with me. I want people to understand where we’ve come from, and that we can always make it out of everything.”  

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PUMA x J. Cole

PUMA will release two brand new colorways of J. Cole’s signature collaboration basketball shoe, the RS-Dreamer.

The two new colorways are called “Concrete Jungle” and “Purple Heart.” The “Purple Heart” is inspired by the Los Angeles Lakers and sports their famous purple and gold while the “Concrete Jungle” design pays homage to street basketball and was repped by J. Cole himself as he sat courtside next to Kanye West at the 2020 NBA All Star Game.

The “Purple Heart” colorway can also be seen on the feet of Lakers stars Danny Green and Kyle Kuzma, and both designs will be worn by PUMA athletes across the NBA and WNBA.

Collectors, sneakerheads and bots alike can get ready for the shoe to drop online with FootLocker and with with PUMA this Friday, August 21 at 10 a.m. EST. They will retail for $125.

J. Cole illustrated by Mina Tocalini for 360 MAGAZINE.

J. Cole × PUMA

After the highly anticipated launch of J. Cole’s signature basketball sneaker for PUMA – the RS-Dreamer – the two will be releasing additional, limited-edition colorways of the signature shoe in August.

The first release – ‘Blood, Sweat and Tears’ – is inspired by the grit, determination and hard work needed to accomplish one’s dreams, despite the obstacles faced or time passed. With countless hours putting pen to paper and throwing shots up behind closed gym doors, J. Cole knows the grind like no other. So, Cole and PUMA Hoops are paying respects to putting in that work with this next Dreamer drop – The RS-Dreamer Blood, Sweat and Tears.

The newest drop features an audacious red colorway, the Dreamer logo and PUMA Hoops tech; these kicks are ready to grind, as long as you are too. Nothing worth having comes easy. Available in limited quantities, the new launch comes after the initial debut of the RS-Dreamer in July, which sold out online and in-stores within minutes.

Retailing for $125, the limited-edition RS-Dreamer ‘Blood, Sweat and Tears’ will be available starting this Monday, August 17th at 10:00 AM EST exclusively on PUMA.com and FootLocker.com

Follow J. Cole: Facebook | Instagram | Twitter | YouTube

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A photo of the PUMA R-S Dreamer shoes.

Photo by Kevin Amato for an iann dior article for 360 MAGAZINE

New iann dior Music Video

21-year-old rapper iann dior released a new music video for his song “Prospect” on Tuesday. It can be seen here!

The song features Lil Baby and was featured on Spotify playlists like Rap Caviar, Get Turnt and New Music Friday, all helping to propel it to more than 41 million streams since its May release.

The gorgeously shot video is directed by Omar Jones and inspired by Chinese landscape, architecture and colors to tribute the obvious inspiration to the beat. According to the press release, dior’s plans to tour in Asia were cancelled because of the pandemic, so the music video was his next best choice to show love to his Chinese fans.

“Prospect” is just dior’s latest in a long line of hits in a short period of time. Growing up in Corpus Christi, he quickly learned he was a talented writer and decided to turn that talent into hip-hop music. His first song earned 10,000 streams and caught the attention of Taz Taylor, the founder of Internet Money.

He released “Cutthroat” in 2019 which racked up 13 million streams on SoundCloud. He then inked a deal with 10K Projects, with whom he released his first mixtape titled “nothing’s ever good enough.”

dior gives credit to J. Cole for inspiring him to make music.

“He showed me that I could use songs to tell my own story, just like he uses his songs to tell his story,” dior said.

“Prospect” can be found along with other hits like “Pretty Girls,” “Sick and Tired” and “Paradise” on his new album, “I’m Gone,” which was released in June.

EarthGang Reveals Top Down Video

Atlanta duo EarthGang continues to push the creative boundaries with its visual deliveries. The pair premiered the video for the track “Top Down” on Adult Swim early Sunday morning, featuring Olu and WowGr8 in puppet form, driving through the streets of Atlanta, visiting strip clubs, and diving under the sea to canoodle mermaids. EarthGang partnered up with long time collaborators Chad Tennies and Mac Grant for this video, the same creatives behind the “Night at The Museum” themed “Up” (WATCH HERE). Start your week off right with the “Top Down” video.

WATCH “TOP DOWN” BY EARTHGANG HERE.

About EarthGang

Hailing from Atlanta, GA, EarthGang’s Olu and WowGr8 are the GRAMMY Award-nominated, Platinum-selling pair who embody the best of the new generation in music — and plenty of critics and fans alike have taken note. Marrying lean, sharp-eyed lyricism with Southern-fried soul, every song arrives fully formed, hitting hard and landing jokes while also delving deep into political issues. Signed to J. Cole’s Interscope imprint, Dreamville, EarthGang first hit a stride with a 3-EP project inspired by “The Wiz;” Rags (Scarecrow), Robots (Tinman) and Royalty (the lion). The music saw the duo tour the globe relentlessly supporting J. Cole, Young Thug, Billie Eilish, Mac Miller, Jaden Smith, and more.

In 2019, EarthGang continued their dominance by contributing to the year’s best hip-hop compilation in Revenge of The Dreamers III — which debuted at #1 on the Billboard Top 200 charts is RIAA Platinum certified. It shined a spotlight on the pair as they went into the release of their debut major-label album, Mirrorland. The fourteen-track album debuted in the Top 40s of the Billboard 200 charts and #20 in the Rap Albums charts. Featuring special guests Young Thug, T-Pain, Kehlani, Arin Ray, and more — Mirrorland has cemented EarthGang as one of music’s most dynamic forces. Bursting with energy and having garnered a cult-like live following, the ATLiens have been critically praised by the likes of Pitchfork, Hypebeast, Highsnobiety,  Hot New Hip Hop, Consequence of Sound, Uproxx, Pigeons & Planes and more. Stretching beyond the “indie hip-hop” label they’ve been brandished with, EarthGang is ready to reach a wider audience with slick-sharp lyrics that cut through the hazy blur of ratchet rap and an avid interest in never settling, or resting on their laurels.

Follow EarthGang: Instagram | Twitter | Facebook | YouTube

PUMA × J. Cole

PUMA has announced the launch of J. Cole’s first signature basketball sneaker: The RS-Dreamer.

J. Cole was intimately involved in the new franchise, from initial inspiration to the final design. This first signature basketball sneaker is intended to be worn both on and off the court – equipped with the latest technology while having a fashion-forward and disruptive design. The RS-Dreamer will be worn on the court by PUMA Hoops athletes and has already been spotted on several NBA and WNBA athletes as they ramp up for their respective returns to play this summer.

Earlier this year, PUMA and Cole announced their official partnership with a TV spot that aired during All Star Weekend. The theme of that spot, which inspired Cole’s new signature product line, is about never abandoning one’s dream, despite the obstacles faced or time passed.

On the sneaker’s “DREAMER” logo, Cole stated “When said out loud, all the best dreams sound crazy. Dreamer was created with the belief that, still, we must follow ours, no matter how unachievable they may seem to others.”

The RS-Dreamer combines PUMA’s running system “RS foam” and innovative RS technology for superior on-court mobility.

“Over the years, basketball shoes have progressed greatly in their level of technology and comfort but have strayed too far away from designs stylish enough for cultural relevancy,” Cole explains, “The Dreamer hopes to change that reality. The highest-level of on-court performance meets the highest level of aesthetic design for daily wear. Once again, you can hoop in the same shoes you wore outside.”

Retailing for $125, the RS-Dreamer will be available exclusively in store and online at the Foot Locker Inc. Family of Brands (including Foot Locker, Kids Foot Locker, Champs, Footaction and Eastbay), PUMA.com, and PUMA stores starting this Friday, July 31. A limited apparel collection to compliment the RS-Dreamer will also be available for purchase. Additional iterations of the RS-Dreamer are slated to release throughout 2020.

J. Cole illustrated by Mina Tocalini for 360 MAGAZINE.

J. Cole – Lewis Street

Today, J. Cole delivers 2-song pack “Lewis Street” featuring songs “The Climb Back”, produced by J. Cole and “Lion King On Ice” produced by J. Cole, T-Minus, and jetsonmade. The songs will serve as the first two songs from forthcoming album The Fall Off. 

In 2009, J. Cole released his debut album, “Cole World: The Sideline Story” which reached number one on Billboard 200. Since then he has released Born Sinner (2013), 2014 Forest Hills Drive (2014), 4 Your Eyez Only (2016), KOD (2018). The Fall Off will be his sixth studio album. Cole states via social media, no date for the album yet, taking my time, still finishing.

Follow J. Cole: Facebook | Instagram | Twitter | YouTube

Lute Life visual

Lute – Life

Rapper Lute details his personal hardships in new music video for “Life”

“Sometimes life gets crazy. Sometimes I don’t know up from down.”

Rapper Lute gifts his fans on his birthday by dropping his latest single “Life.” In this song, Lute reflects and celebrates as he describes the pressures from those around him, the rap game, and most importantly, himself. The string accompaniment on the production from Lute provides a perfect backdrop for the introspective lyrics and harmonies from Tiera Beverly on the hook. While addressing his messages of self-growth and perseverance to his daughter, Lute is also talking to himself to make sure he practices what he preaches.

The video, directed by Alexander Hall for Haus Elephi, features three generations of his family as well as the recent headlines regarding the protests in the streets and Covid-19. He also dedicates the song and video to those killed on June 21, 2020 on Beatties Ford Road in North Carolina as well as his cousin Marcus Okoye Withers.

Lute has been busy releasing his episodic Gold Mouf Chronicles which features his single “GED (Gettin Every Dolla)” as its opening theme. The 2020 single has become a fan favorite with the music video amassing over 1.8 million views on YouTube. Following its release, Lute stunned fans with a halftime performance during the Hornets vs. Rockets showdown at the Spectrum Center in Charlotte, North Carolina. In 2019, the Charlotte rapper teamed up with label head J. Cole, and DaBaby for the track, “Under the Sun,” which was featured on the Grammy-nominated RIAA certified Platinum Dreamville album Revenge of the Dreamers III. With the impressive pace Lute is growing at, fans excitedly wait for what’s next.

Smino Unleashes “Reverend” Track

Smino is on a roll. The St. Louis rap phenomenon has been flowing nonstop since the release of his sophomore album, NOIR, last November. His latest single, “Reverend,” produced by Chicago newcomer, prodxvzn, is a lyrical stream of consciousness that serves as another testament to the midwest MC’s otherworldy gifts. Listen HERE.

The artist is currently featured on the Dreamville posse cut, “Sacrifices,” with J. Cole, Saba and Earth Gang. He also nabbed a coveted guest spot on Chance the Rapper’s album, The Big Day, on the song, “Eternal.” The duo recently performed it for the first time at Lollapalooza and, by all accounts, ripped the stage.

Earlier this year, Smino headlined the sold-out “Hoopti Tour,” which took him to 33 cities across the United States, Canada and England and appeared on an episode of Wild’n Out. His new single “Reverend” is now available at all digital retailers via Zero Fatigue/Downtown Interscope Records.

Smino “Reverend” eSingle.

Rolling Loud

Fresh off a massively successful festival in the Bay Area, Rolling Loud heads down I-5 to Los Angeles to host another carnival for the culture. Bringing out hip-hop’s best and brightest to the City of Stars for a nonstop two-day event, Rolling Loud Los Angeles proudly unveils the lineup for its 2018 edition. Headlined by Billboard chart dominators Cardi B and Post Malone, Rolling Loud L.A. gathers an unbeatable variety of artists from across the rap spectrum, from established stars like Lil Wayne, Lil Uzi Vert, 21 Savage, Wiz Khalifa, and Young Thug, to meteoric risers like Gunna, Juice WRLD, Lil Skies and Trippie Redd, to promising newcomers like Flipp Dinero, YBW Melly, wifisfuneral, Yung Bans, and Lil Mosey, to West Coast heroes like Ty Dolla $ign, Tyga, Nipsey Hussle, Shoreline Mafia, Yung Pinch, and Roddy Ricch, plus many others. Occurring on December 14th and 15th at the Banc of California Stadium Grounds in Downtown L.A., Rolling Loud Los Angeles is the perfect opportunity for rap fans to send off the year in style. Buy tickets exclusively at www.rollingloud.com.

Growing from a single day Miami-based festival into a global company and the biggest live brand in rap music, Rolling Loud’s success embodies the spirit of Hip-Hop. In September, Rolling Loud founders Matt Zingler & Tariq Cherif hosted Rolling Loud Bay Area 2018. Headlined by turn-up titan Travis Scott and Taylor Gang ringleader Wiz Khalifa, the artist roster for Rolling Loud Bay Area was as star-studded as they come, boasting Hip-Hop heavy hitters like Rae Sremmurd, Pusha T, Gucci Mane, and Kevin Gates, local heroes like E-40, IAMSU!, Kamaiyah, Mozzy, and P-Lo, XXL Freshmen like Trippie Redd, wifisfuneral and BlocBoy JB, and other rapidly rising stars, including Juice WRLD, Lil Baby, Yung Bans, Lil Skies, and Saweetie. Occurring over two days on the grounds of Oakland Coliseum, Rolling Loud Bay Area brought a blast of hyphy local energy that the rap game desperately needs.

Buy Tickets for Rolling Loud Los Angeles: rollingloud.com/losangeles

Watch the Rolling Loud Los Angeles trailer:http://www.youtube.com/watch?v=5apN3cvQKFk

Featuring a three day lineup and moving from Bayfront Park to Hard Rock Stadium, Rolling Loud Miami proved that bigger is better in 2018. With over 140 artists performing during an action-packed weekend, Rolling Loud Miami 2018 brought capacity crowds each day to the Hard Rock Stadium in Miami Gardens earlier this month. Headlined by J. Cole, Travis Scott & Future, Rolling Loud 2018 boasted performances from heavy-hitters like Migos and Lil Uzi Vert, veterans like N*E*R*D, The Diplomats and Juicy J, established names such as Young Thug, Big K.R.I.T., Young Dolph and Rick Ross, and risers like Playboi Carti, Lil Skies, Ski Mask The Slump God, Trippie Redd and many more. Founded by Matt Zingler and Tariq Cherif, recently the new subject of a feature in the Wall Street Journal, Rolling Loud continues to expand its profile as one of the most successful and valuable festival brands in the music business.

Be sure to check out Rolling Loud’s Instagram for the latest updates: Instagram.com/rollingloud

Listen to the Rolling Loud playlist: http://open.spotify.com/playlist/0DWU77onMykmFpoSfedN1A?si=1Fb7f4IESYW5oE4FuO2ubg

Check out the Rolling Loud Miami Aftermovie:http://www.youtube.com/watch?v=oXiwF7NW4DM

“Rolling Loud — which has rapidly become the most essential annual hip-hop festival — was the fire-hot center of the SoundCloud rap explosion last year” The New York Times

“One of hip-hop’s biggest festivals” The Wall Street Journal

“The country’s premier hip-hop festival” Billboard

The Background:
Rolling Loud Festival is one of rap’s premier music festival experiences. The festival was the brainchild of co-founders Tariq Cherif and Matthew Zingler, who began organizing shows in 2010. The two created Rolling Loud Festival in 2015 as a one-day festival for 6,000 attendees. Three years later, the festival’s Miami chapter has expanded into a three-day event, with the festival expanding worldwide in the coming year.

About Banc of California Stadium
Located in the heart of Los Angeles in Exposition Park, next to the Los Angeles Memorial Coliseum, the California Science Center, the Natural History Museum of Los Angeles County, the California African American Museum, and close to the University of Southern California, Banc of California Stadium is the first open-air stadium built in Los Angeles since Dodger Stadium in 1962. The stadium is a $350 million, state-of-the-art, world-class venue specifically designed to present all types of star-studded live entertainment and creates an unparalleled fan experience for music, sports, and more. At a capacity of 23,500 for concerts (22,000 for soccer), the venue’s unique design provides for an intimate experience with excellent sightlines of the stage from every seat and superior quality sound throughout the house. Banc of California Stadium sits atop the hallowed grounds of the former Los Angeles Memorial Sports Arena, which hosted some of the most legendary music artists of all time — befitting its history, the new stadium will continue the tradition of hosting the very best in live entertainment.