Posts tagged with "rap music"

The Assignment via Noelle Accardi for use by 360 Magazine

Tay Money – The Assignment

Tay Money flexes on a fiery new track entitled “The Assignment”. Fueled by a skittering bounce, Tay eases into her confident and charismatic bars with an announcement, “I understood the assignment”. Ahead of its release, the track has already made its rounds on TikTok with over 280K videos and climbing. 

“The Assignment” is available now at all digital retailers. Listen HERE.

Tay Money upholds her red-hot streak this summer. In July, she made her U.S. major festival debut with a standout set at Rolling Loud Miami, bringing the crowd to its feet. “The Assignment” arrives on the heels of a string of summer anthems including tracks “Shake” and “Asthma Pump” which both feature the unfiltered lyrics and attitude that have made the Dallas artist one to watch. Having been featured on the digital cover of ELEVATOR, and hailed by FLAUNT as “one of the hardest female rappers of our generation,” Tay’s in the midst of a hot streak that stretches back to the release of Blockedt. She made that EP with heavyweights like Derrick Milano (a co-writer on Megan Thee Stallion’s “Hot Girl Summer”) and Bankroll Got It (producers of hits like “DO DAT” by Stunna 4 Vegas featuring DaBaby & Lil Baby)—collaborations that fed into the boundary-pushing energy of her tracks since. “Shake” showcases an exciting new side of Tay’s style, highlighting her ability to craft emotionally stirring songs while still sticking to her favorite topic―flaunting her assets.

About Tay Money

In just over two years, Tay Money, the Athens-born, Dallas-based rapper has racked up millions of views and streams thanks to her witty punchlines and unique musical approach. Her debut song, “Na Na” marked the beginning of her career as an artist and set the tone for the originality that she would bring to the rest of her records to come. Within months of her first release, she was selling out shows in Dallas and had gained a cult-like following among her listeners (now dubbed Tay Army). 

With her bouncy trap beats, unmistakable Texas twang, and unapologetically catchy rhymes, Tay began to reach commercial success with her breakout song “Trapper’s Delight” in 2018. With what was originally a risky move to expand her music outside the limits of her hometown of Dallas, the video for “Trapper’s Delight” amassed over 1.1 million views in under two months. Since then, she’s continued to release many more viral hits including “Bussin” (11 million YouTube views), “Bussin 2.0” with Saweetie (7 million YouTube views), and “Brat” featuring Mulatto, two of which are on her recently released EP, Blockedt. The widely acclaimed project led to many defining moments for Tay, landing spots on coveted playlists including Spotify’s New Music Friday, Feelin Myself, and Release Radar as well as Apple Music’s The Plug and New In Hip Hop. The project also received praise from FLAUNT who hailed her as “one of the biggest women rappers in Texas”, SPIN who noted that she was “one of the biggest women rappers in Texas”, and ELEVATOR who named her their February cover star. Now, with the cosigns of some of the biggest up-and-coming female rappers, and having surpassed the milestone of over 100 million U.S. streams, Tay plans to build on her momentum with her forthcoming EP.

Kodie via Motown Records for use by 360 Magazine

Kodie – Children

Houston-based rapper-producer BBY Kodie released his powerful new single, “Children,” via True Panther/EQT/Motown Records. Download / stream “Children,” which is from his upcoming mixtape, HERE.

The provocative, richly cinematic official video for “Children” immerses Kodie in

vibrant, visceral tableaux that reference the Baroque historical paintings of Caravaggio, capturing moments in history like the the Last Supper, and the Crucifixion of Jesus Christ. View the video, which was helmed by the trio of directors Nyles Washington, Ross Constable and Elias Morrow Weinberg, HERE.

 The “Children” video follows “Korleone” which was named one of the best rap videos of 2020 by Rolling Stone, which said, “BBY Kodie seems quietly ascendant. With the attitude of someone who spent 2020 building in secret, ‘Korleone’ arrives almost fully realized. BBY Kodie has described himself as Houston’s answer to Drake and it’s increasingly clear how serious he is.” 

Born in Lake Charles, Louisiana in 2000, Kodie was raised by his biological mother’s adopted sister and her husband, who moved to Houston when he was two. There, Kodie grew up with jazz and soul blaring through the house. As a teenager, he discovered rappers Future, Young Thug and Lil Yachty alongside Houston legends like Lil Flip, and channeled his influences into his first beats on Fruity Loops. By high school, he was dropping a song a day on SoundCloud. He began throwing biweekly DIY shows with HVN, growing his fanbase locally and online.

For the 20-year-old rapper-producer, putting words together is an art form based in the Texas lineage of flexing and freestyling. “When you grow up on that shit, it just gets embedded in your skin,” BBY Kodie explains. “It’s like putting the ugliest words on the most beautiful beats.”

Albums like 2018’s Kodie Kardashian and 2019’s Vogue marked gradual steps away from the innocent charm of his earlier songs towards a more polished artistic vision that coalesces on his forthcoming mixtape. Naming Kodie one of the best new artists, Pigeons & Planes said, “the budding talent operates on a high-octane field of his own, confident as hell and raring to bring the world to Houston.”

Rich Gang via The Thom Brand for use by 360 Magazine

Rich Gang – Blue Emerald

Rich Gang is back! Cash Money Records co-founder and GRAMMY® Award-nominated rap icon Bryan “Baby” Williams a.k.a. Birdman has joined forces with GRAMMY® Award-winning multi-platinum superstar Young Thug on a new single entitled Blue Emerald. Get it HERE.

The track fuses otherworldly production with a UFO-style buzz as Young Thug slithers through the beat with eerie melodies. It all builds toward a massive and magnetic chant meant to blast off into the fall. 

“This is what y’all have been waiting for,” Birdman says.  “Me and Thugger are back together, and ‘Blue Emerald’ is just the beginning. This is the next era of Rich Gang. It starts now.”

This notably marks the return of Rich Gang—the ever-evolving hip-hop brand and collective founded by Birdman. 2013’s compilation album, Rich Gang, crashed the Top 10 of the Billboard Top 200 and yielded the gold-selling Hot 100 hit “Tap Out,” featuring Lil Wayne, Birdman, Mack Maine, Nicki Minaj, and Future. Riding this momentum, Rich Gang delivered the multi-platinum smash “Lifestyle” [feat. Young Thug, Rich Homie Quan, & Birdman] and the historic mixtape, Rich Gang: Tha Tour Part 1. The latter project claimed spots on numerous best of the decade lists, including ones by Noisey, Stereogum, and Rolling Stone. Stereogum hailed it as “a classic of 2010s rap music.”

The music video premiered on BET Jams, BET Hip Hop, Vevo and YouTube with Music Choice and Revolt on August 27th at Midnight (12:00 am ET / 9:00 pm PT). Watch it HERE.

About Cash Money Records

Since 1991, Brothers Bryan “Birdman” Williams aka “Baby” and Ronald “Slim” Williams have built Cash Money Records into a legendary force in the music industry. Through tireless devotion and an unparalleled work ethic, the duo founded the legendary label in the New Orleans housing projects and elevated it into a multi-million-dollar empire and cultural tastemaker. Not only is the company revered as an iconic and enduring global street brand, it’s become the most successful independent record label in America boasting a bevy of chart-dominating, multi-platinum artists and Grammy Award winners and cumulative sales over 100 million albums worldwide, the roster includes Jacquees, Blueface, Deemic, Juvenile and more. The label also houses Lil Wayne’s imprint Young Money Entertainment (Drake and Nicki Minaj) as well as a publishing arm Cash Money Content. Cash Money Records is distributed by Republic Records, a division of Universal Music Group, the world’s leading music company.

Headphones illustration by Alex Bogdan for use by 360 Magazine

Joyner Lucas × Lil Tjay – Dreams Unfold

GRAMMY Award-nominated rapper Joyner Lucas premieres a thought-provoking collaboration with Bronx superstar Lil Tjay. Joyner Lucas X Lil Tjay’s “Dreams Unfold” is available now via Lucas’ own Twenty Nine Music Group label at all DSPs and streaming services. Directed by Ben Proulx and Joyner Lucas, “Dreams Unfold” is a satirical take on the influence of today’s hip-hop culture on their young impressionable fans. Children watch in awe as their role models glorify sex, drugs and violence. When shown from the point of view of the kids, the message is most clear: let’s be better role models. 

On September 5th, Joyner Lucas presented Joyner Fest in his hometown of Worcester, Massachusetts. He will be performing alongside Lil Skies and Milliz at The Palladium Outdoors. Tickets are available for purchase HERE

“Dreams Unfold” follows the Worcester rapper’s collaboration with Lil Baby, “Ramen & OJ,” which topped out on Spotify’s RapCaviar playlist with Joyner as the cover and currently has over 60 million streams on Spotify. Moreover, fans can also enjoy Lucas’ track “Shoot My Shot” on the official Space Jam 2 Soundtrack. His latest album, EVOLUTION, is available now at all DSPs and streaming services via Twenty Nine Music Group/TheOrchard. The album includes such tracks as “Like A River (Feat. Elijah James),” “Snitch,” and “Fall Slowly (Feat. Ashanti),” all joined by official music videos streaming now at YouTube.

“Dreams Unfold” is a fully independent production, created with the groundbreaking artists platform, Tully, with distribution with Twenty Nine Music Group. Co-founded by Lucas and manager/technology entrepreneur Dhruv Joshi, the Tully Platform empowers Artists and Artist Management teams to control their workflows while managing work product and studio assets in one place. By reducing his overheads, Lucas was able to put all his focus and the power of his team behind the track’s creation to create a truly one-of-a-kind collaboration. Lucas hopes to inspire other independent artists to do it their own way going forward. Tully is available now via Apple’s App Store and Google Play; for more information, please click HERE.

Image via Republic Records for 360 Magazine

Kuttem Reese – Industry Music

KUTTEM REESE GOES HARD ON NEW SINGLE INDUSTRY MUSIC

Riding high with millions of streams and widespread acclaim, Kuttem Reese’s breakout summer continues. The buzzing Orlando rapper unleashes his latest single Industry Music today. The song will be included in the upcoming Madden NFL 22 video game soundtrack album. 

Listen to Industry MusicHERE.

On the track, trap keys pierce through hypnotic 808s as he launches into an intense flow. The momentum builds towards a bold, brash, and biting hook about the state of the game. 

While everyone else might be making Industry Music, Kuttem Reese is making music for the culture…

Thus far, his 15-track debut mixtape, Kutt Dat Boy, has tallied north of 5 million total streams and counting. Inspiring tastemaker applause, XXL Magazine described him as polished and well-formed.

He initially bulldozed a path for the record with No Statements [feat. Lil Durk], which has clocked over 1.7 million Spotify streams. HotNewHipHop christened it extremely hard-hitting and went on to praise, Kuttem Reese offers up some dope energy that will make you want to get in the gym and get back on your grind. Meanwhile, Durk comes in with menacing bars that certainly help demonstrate the chemistry between himself and Reese.

About his come-up, HipHopDX praised, yet another artist from Florida is on their way to the big leagues, while the Super Bowl Champion Tampa Bay Buccaneers bumped his banger Madden to celebrate their NFC championship win earlier this year.

Kuttem Reese beat the toughest of odds in Orlando, FL by kinetically rapping nonstop. Born and raised in Orlando as the oldest of six kids, he grew up fast. Shortly after Reese’s eighth birthday, his mother went to prison for three years. He and his siblings moved in with his grandmother until mom returned home. Along the way, Reese developed a passion for music. One night, he picked up a microphone and rapped to a friend’s beat in a hotel room. He posted it on Instagram and continued to cut tracks. Following his debut My Story, he dropped a string of successful singles, including Rugrat and Boston Celtics. Within six months since that night in the hotel, he has already put serious numbers on the board with nearly 5 million cumulative YouTube views and 1 million-plus Soundcloud plays in addition to attracting acclaim from Elevator and more. In 2021, he throws down even harder with his debut mixtape for Republic Records.

Follow Kuttem Reese via Instagram, YouTube and Spotify.

image from Sasha Camacho for use by 360 Magazine

EST GEE — “5500 DEGREES”

Today, EST Gee shared the new music video for his raw and energetic single “5500 Degrees (feat Lil Baby, 42 Dugg and Rylo Rodriguez),” which has become a fan-favorite off the Louisville hip-hop artist’s debut label mixtape, Bigger Than Life Or Death.

On “5500 Degrees,” Gee joins forces with the Baby, Dugg and Rylo to put a fresh twist on Juvenile’s classic “400 Degreez” that was released in 1998. In the visual directed by Diesel Filmz, all 4 artists deliver dynamic bars that showcase their charisma and star power. Watch the video HERE.

Gee recently secured his first-career, Top-10 appearance on the Billboard 200 chart with Bigger Than Life Or Death, which was released via CMG/Warlike/Interscope Records and surged to No. 7 on the Billboard 200.

It has impressively gathered over 137 million streams globally to date as he continues to average nearly 4 million monthly listeners on Spotify. He also topped Rolling Stone’s Breakthrough 25 Chart and captured No. 1 on Apple’s All Genre chart. Stream Bigger Than Life Or Death HERE.

Last month, Gee made his major festival debut at Rolling Loud: Miami, where he performed several songs from Bigger Than Life Or Death and performed alongside labelmate 42 Dugg. He is also set to perform at Rolling Loud: New York and Rolling Loud: California as well as Made In America.

Bigger Than Life Or Death marks Gee’s label debut and the project was jam-packed with illustrious collaborations from Lil Baby, Future, Yo Gotti, Young Thug, Lil Durk, 42 Dugg, Rylo Rodriguez and Pooh Shiesty.

The mixtape went on to receive acclaim from several media outlets including XXL, OkayPlayer, BrooklynVegan, Complex, Fader and more. It also received rave reviews from VIBE who acclaimed, “…the Louisville native shines on this outing, as well as the entirety of his new project…” and Stereogum who recognized, “Even with all those big stars on the album… Bigger Than Life Or Death never loses its sense of personality.”  Gee was also recognized by Billboard who crowned him as “July’s R&B/Hip-Hop Rookie of the Month.”

PRAISE FOR BIGGER THAN LIFE OR DEATH:

“comprised of impressive bars, a fluid flow and vivid storytelling about his life coming up in Louisville, Ky” – XXL

“It’s no wonder Jay-Z and Drake have co-signed him” – Consequence of Sound

“one of rap’s most promising and closely watched new talents.” – FADER

“Every new verse from Gee feels like he’s trying to bring the house down, and this concoction of deeply vivid street tales and hard-nosed deliveries has anointed Louisville’s own as the next superstar in rap” – Lyrical Lemonade

“EST Gee has quickly become one of the hottest rappers out” – REVOLT

image from Sasha Camacho for use by 360 Magazine

PARIS BRYANT — “TRAGEDY”

Rising talent, Paris Bryant, shares the visual for his latest R&B track “Tragedy” today. On the heartsick single the 17-year-old artist shares an R&B approach to his music by tapping into his vocal abilities. He investigates the challenges of a relationship filled with dishonesty, sharing, “Every lie ends in tragedy no matter how you handle it. My song is inspired by past relationships where communication wasn’t something the other partner did.” 

Listen to “Tragedy” via Cinematic Music Group/Geffen Records HERE. The Llama directed video is filled with striking visuals that helps the story come to life—deep tones and roses catching fire, the toxicity becomes apparent as we listen to Paris sing about his loved one causing clear suspicion and deception—watch the video HERE.

Paris Bryant recently made his official debut with his track and video for “Mad Mad,” which now has nearly fifty thousand views. On the song he weaves together thought-provoking bars and show-stopping vocals above a backdrop of acoustic guitar and 808s. The accompanying visual finds him rapping alone around New York in the middle of the night as it captures his palpable charisma on-screen. The track led to quick praise from Triller who spotlighted him as a featured artist as well as recognition from REVOLT, HotNewHipHop, RESPECT and Uproxx who listed the track on their “Best New Hip-Hop This Week” roundup. Soon after he released his second track “Proud Of You” which features fellow New York rapper, Jay Gwaupo and most recently “Demon Time” which has over 131k views and led to HNHH to praised the track as a “fun follow-up for Bryant and yet another example of his ability to make catchy tracks.” The budding talent is quickly on his way upward as he continues to assert himself song after song.

image from Kalie Tomlinson for use by 360 Magazine

LANA LOVE — “EGO GO”

Upcoming alt-pop sensation Lana Love has shared her newest single and music video “Ego Go.” Backed by only a piano and strings, the new single highlights the intangible pursuit of perfection and the inevitable struggle of having to come to terms with your faults. Fans can check out the music video for “Ego Go” premiering exclusively on PopWrapped HERE. “Ego Go” is also available to stream HERE.

“It’s an internal dialogue between my Ego and my Self,” Lana expresses on the new single. “An honest, hard look in the mirror at the fears and flaws that make me human. I’m scared I’m not the woman I want to be, but I can’t let my ego go.”

“’Ego Go’” is the first track I played keys on myself. The song was written in a 10 min free-flow, sitting in a puddle of tears on my bedroom floor. There’s something unrefined about it, unlike the restraints of classical technique I grew up in. Simple and raw—I wanted the track to feel the way it did at conception: an earthquake of emotion.”

Lana Love’s self-titled EP is set to be released on October 1. Completely self-owned, the EP tells the story of Lana’s tremulous journey within the music industry. More information to come HERE.

Every once in a blue moon an artist emerges with an undeniable arsenal of talents and embarrassment of riches, and such is the case with contemporary pop artist Lana Love. The Atlanta-born juggernaut fully embodies the spirit of being multi-faceted as a singer, songwriter, classically trained pianist/musician, trained dancer, actor and burgeoning entrepreneur.

The genesis for Lana’s musical journey started in Naples, Florida as a precocious 4-year old who was obsessed with Andrew Lloyd Weber’s iconic “Phantom of The Opera” and started playing the song, “Music of the Night,” by ear on piano in her living room. From that auspicious beginning, Lana has been immersed in honing and expressing her artistry in every medium available. By age 7, she had written her first song. She later studied music at the University of Florida and the American Music Theater and Dramatic Academy in New York.

In her late teens, she was featured in several musical productions as a singer/actor/dancer produced by Disney and Nickelodeon that were presented internationally in over 20 countries throughout Europe. Back in the US she has amassed a number of television credits on programs that were broadcast by HBO, Warner Brothers, Discovery Channel, YouTube and Telemundo. She has also opened for mega rappers like Snoop Dogg and Wu Tang Clan, among other, dabbled in EDM and been a featured guest artist on RaF MC’s Latin dance track, “Baila.”

Currently, Lana is the epitome of a female entrepreneur in a male-dominated field. Between finally owning 100% of her masters and joining the ranks alongside the few women that have broken the digital currency barrier with an NFT venture on the horizon, Lana is a lyricist for the upcoming Netflix documentary “Malinche,” written by Nacho Cano and orchestrated by Hans Zimmer.

An entrepreneur and businesswoman at heart, Lana Love’s story continues to exponentially blossom. She is spreading the one message she holds most dearly…everything, absolutely everything is LOVE.

LMB DG via Chris Torres for use by 360 Magazine

LMB DG – Trust Me

LMB DG released his new single, “Trust Me,” via Capitol Records. Atop a haunting keyboard melody, he delivers a powerful declaration of self-reliance and victory over those who would bring him to his knees. The Los Angeles-based artist wrote the track with Chase The Money and Desro, who also served as producers. Stream “Trust Me,” from DG’s forthcoming mixtape, HERE. Watch for the official video to premiere soon.

“Trust Me” follows DG’s viral hit “Pull Up,” which has now surpassed 30 million combined global streams. Praising his “fast bars and rhythmic verses,” EARMILK said, “’Pull Up’ has a classic hip-hop and R&B sound, LMB DG toggles between melodic vocals and quick, structured raps. Each bar describes his triumphant grind for the finer things in life.” View the gritty official video for “Pull Up,” which was directed by Picture Perfect (A Boogie Wit Da Hoodie, French Montana, Cardi B), HERE.

About LMB DG

DG was born to deliver the ghetto gospel, music for survivors. Fueled by memories of his troubled Los Angeles neighborhood and the years he spent honing a powerful voice in his church choir, the West Coast artist freely spills his soul over solemn trap beats. He spins tales of tragedy, triumph, romance and everything in between, creating anthems that sit at the intersection of despair and inspiration, drawing from a life that’s been filled with unexpected twists and turns.

Born DeGabriel Floyd to a mother from Trinidad and Tobago and a father from Illinois, DG remembers riding around in the car with his dad, listening to Boyz II Men and Michael Jackson. Inspired by their melodies, he began singing in church with his sister. To this day, Boyz II Men remain one of his favorite groups. Check out DG’s soulful acapella take on their chart-topping 1992 hit “End of the Road” HERE.

When he was only nine, DG‘s father died of lung cancer. Inspired by his dad’s love of football, DG began to focus on making his own gridiron dreams a reality. By his senior year of high school, he had earned a full scholarship to play at the University of Texas. While preparing for his freshman season, DG learned he had a congenital condition that narrows the spine. He announced his retirement from football in December 2019. Turning to music as a way of coping, he quickly found that highly personal songs like “Long Nights” and “Pull Up” resonated with others.

“Now I know I’m not alone, and other people can know they’re not alone, too,” says LMB DG.

Masked Wolf via Harpreet for Elektra Records for use by 360 Magazine

Masked Wolf – Say So

Elektra recording artist Masked Wolf has unveiled his brand new single “Say So,” available today on all DSPs HERE. The buoyant track is an early contender for song of the summer, and marks the Australian rapper’s much anticipated, follow up to his global smash “Astronaut In The Ocean” which has already gone to #1 in 8 countries around the world and amassed over a BILLION streams to date. “Say So” sees Masked Wolf collaborating once again with “Astronaut” producer Tyron Hapi. Watch the companion lyric video for “Say So” HERE.

Masked Wolf explains: “It’s always important for me to say something with my music, even if the deeper message is hidden inside of what sounds like a fun, upbeat song. In ‘Say So,’ I was writing about how, in times of trouble, we often try to act like we’re still okay, even when we really aren’t. No matter how bad the situation is or how close we are to self-destructing, we think that, if we keep telling ourselves we’re ok, then maybe we will be. We think ‘if we say so, then we say so…’ but really we need help.”.

“Astronaut In The Ocean” has also proven to be a multi-format phenomenon in the U.S., climbing into #1 on the Rhythmic chart while remaining a mainstay in the Top 10 at Top 40 radio. The song has spent 20 weeks and counting on the Billboard Hot 100, peaking at #6 and holding at 12 this week. Meanwhile, the official music video has logged over 180 million views on YouTube alone. Masked Wolf made his world television debut with an epic performance on “The Tonight Show Starring Jimmy Fallon” followed by his first, primetime television appearance on The Voice and, most recently, on “The Kelly Clarkson Show.” Last month, Masked Wolf released “Gravity Glidin’,” a track that he explained as “the response to Astro. Where ‘Astronaut In The Ocean’ is about not being where I should be, this song is about me feeling like I’ve found my place and finally gliding through the environment I was born to be in.”

Look out for much more to come from Masked Wolf in 2021.

About Masked Wolf

Transforming from a mild-mannered man by day into an unrestrained beast in the studio, Masked Wolf (aka, Harry Michael) has unassumingly established himself as a powerful, passionate, and primal hip-hop force. After graduating from school, the Sydney, Australia native tirelessly worked in sales to fund recording. He even took out a loan to build a home studio as he cut hundreds of songs and logged thousands of hours in the lab. In 2018, he dropped his independent debut “Speed Racer.” It gathered millions of streams and turned heads across Australia. Following “Night Rider” and “Water Walkin,” he unveiled “Astronaut in the Ocean.” Awash in airy guitar, jagged 808s, neon keys, and deft wordplay, he submerged himself in honest lyricism, facing depression head-on. That one-two-punch of a recognizable riff and chantable chorus organically caught fire online. It quickly incited 350,000-plus TikTok videos, spanning everything from footage of U.S. military Blackhawk chopper crews to welders and ice fisherman. Meanwhile, Kansas City Chief Super Bowl champ quarterback Patrick Mahomes even incorporated the tune into an Instagram post, fueling its explosion in early 2021. Amassing streams in the hundreds of millions and counting, the buzzing rapper and singer unleashes a torrent of personal truths and emotions on his 2021 debut for Elektra Records and more to come.