Posts tagged with "new rap music"

The Assignment via Noelle Accardi for use by 360 Magazine

Tay Money – The Assignment

Tay Money flexes on a fiery new track entitled “The Assignment”. Fueled by a skittering bounce, Tay eases into her confident and charismatic bars with an announcement, “I understood the assignment”. Ahead of its release, the track has already made its rounds on TikTok with over 280K videos and climbing. 

“The Assignment” is available now at all digital retailers. Listen HERE.

Tay Money upholds her red-hot streak this summer. In July, she made her U.S. major festival debut with a standout set at Rolling Loud Miami, bringing the crowd to its feet. “The Assignment” arrives on the heels of a string of summer anthems including tracks “Shake” and “Asthma Pump” which both feature the unfiltered lyrics and attitude that have made the Dallas artist one to watch. Having been featured on the digital cover of ELEVATOR, and hailed by FLAUNT as “one of the hardest female rappers of our generation,” Tay’s in the midst of a hot streak that stretches back to the release of Blockedt. She made that EP with heavyweights like Derrick Milano (a co-writer on Megan Thee Stallion’s “Hot Girl Summer”) and Bankroll Got It (producers of hits like “DO DAT” by Stunna 4 Vegas featuring DaBaby & Lil Baby)—collaborations that fed into the boundary-pushing energy of her tracks since. “Shake” showcases an exciting new side of Tay’s style, highlighting her ability to craft emotionally stirring songs while still sticking to her favorite topic―flaunting her assets.

About Tay Money

In just over two years, Tay Money, the Athens-born, Dallas-based rapper has racked up millions of views and streams thanks to her witty punchlines and unique musical approach. Her debut song, “Na Na” marked the beginning of her career as an artist and set the tone for the originality that she would bring to the rest of her records to come. Within months of her first release, she was selling out shows in Dallas and had gained a cult-like following among her listeners (now dubbed Tay Army). 

With her bouncy trap beats, unmistakable Texas twang, and unapologetically catchy rhymes, Tay began to reach commercial success with her breakout song “Trapper’s Delight” in 2018. With what was originally a risky move to expand her music outside the limits of her hometown of Dallas, the video for “Trapper’s Delight” amassed over 1.1 million views in under two months. Since then, she’s continued to release many more viral hits including “Bussin” (11 million YouTube views), “Bussin 2.0” with Saweetie (7 million YouTube views), and “Brat” featuring Mulatto, two of which are on her recently released EP, Blockedt. The widely acclaimed project led to many defining moments for Tay, landing spots on coveted playlists including Spotify’s New Music Friday, Feelin Myself, and Release Radar as well as Apple Music’s The Plug and New In Hip Hop. The project also received praise from FLAUNT who hailed her as “one of the biggest women rappers in Texas”, SPIN who noted that she was “one of the biggest women rappers in Texas”, and ELEVATOR who named her their February cover star. Now, with the cosigns of some of the biggest up-and-coming female rappers, and having surpassed the milestone of over 100 million U.S. streams, Tay plans to build on her momentum with her forthcoming EP.

LMB DG via Chris Torres for use by 360 Magazine

LMB DG – Trust Me

LMB DG released his new single, “Trust Me,” via Capitol Records. Atop a haunting keyboard melody, he delivers a powerful declaration of self-reliance and victory over those who would bring him to his knees. The Los Angeles-based artist wrote the track with Chase The Money and Desro, who also served as producers. Stream “Trust Me,” from DG’s forthcoming mixtape, HERE. Watch for the official video to premiere soon.

“Trust Me” follows DG’s viral hit “Pull Up,” which has now surpassed 30 million combined global streams. Praising his “fast bars and rhythmic verses,” EARMILK said, “’Pull Up’ has a classic hip-hop and R&B sound, LMB DG toggles between melodic vocals and quick, structured raps. Each bar describes his triumphant grind for the finer things in life.” View the gritty official video for “Pull Up,” which was directed by Picture Perfect (A Boogie Wit Da Hoodie, French Montana, Cardi B), HERE.

About LMB DG

DG was born to deliver the ghetto gospel, music for survivors. Fueled by memories of his troubled Los Angeles neighborhood and the years he spent honing a powerful voice in his church choir, the West Coast artist freely spills his soul over solemn trap beats. He spins tales of tragedy, triumph, romance and everything in between, creating anthems that sit at the intersection of despair and inspiration, drawing from a life that’s been filled with unexpected twists and turns.

Born DeGabriel Floyd to a mother from Trinidad and Tobago and a father from Illinois, DG remembers riding around in the car with his dad, listening to Boyz II Men and Michael Jackson. Inspired by their melodies, he began singing in church with his sister. To this day, Boyz II Men remain one of his favorite groups. Check out DG’s soulful acapella take on their chart-topping 1992 hit “End of the Road” HERE.

When he was only nine, DG‘s father died of lung cancer. Inspired by his dad’s love of football, DG began to focus on making his own gridiron dreams a reality. By his senior year of high school, he had earned a full scholarship to play at the University of Texas. While preparing for his freshman season, DG learned he had a congenital condition that narrows the spine. He announced his retirement from football in December 2019. Turning to music as a way of coping, he quickly found that highly personal songs like “Long Nights” and “Pull Up” resonated with others.

“Now I know I’m not alone, and other people can know they’re not alone, too,” says LMB DG.

Masked Wolf via Harpreet for Elektra Records for use by 360 Magazine

Masked Wolf – Say So

Elektra recording artist Masked Wolf has unveiled his brand new single “Say So,” available today on all DSPs HERE. The buoyant track is an early contender for song of the summer, and marks the Australian rapper’s much anticipated, follow up to his global smash “Astronaut In The Ocean” which has already gone to #1 in 8 countries around the world and amassed over a BILLION streams to date. “Say So” sees Masked Wolf collaborating once again with “Astronaut” producer Tyron Hapi. Watch the companion lyric video for “Say So” HERE.

Masked Wolf explains: “It’s always important for me to say something with my music, even if the deeper message is hidden inside of what sounds like a fun, upbeat song. In ‘Say So,’ I was writing about how, in times of trouble, we often try to act like we’re still okay, even when we really aren’t. No matter how bad the situation is or how close we are to self-destructing, we think that, if we keep telling ourselves we’re ok, then maybe we will be. We think ‘if we say so, then we say so…’ but really we need help.”.

“Astronaut In The Ocean” has also proven to be a multi-format phenomenon in the U.S., climbing into #1 on the Rhythmic chart while remaining a mainstay in the Top 10 at Top 40 radio. The song has spent 20 weeks and counting on the Billboard Hot 100, peaking at #6 and holding at 12 this week. Meanwhile, the official music video has logged over 180 million views on YouTube alone. Masked Wolf made his world television debut with an epic performance on “The Tonight Show Starring Jimmy Fallon” followed by his first, primetime television appearance on The Voice and, most recently, on “The Kelly Clarkson Show.” Last month, Masked Wolf released “Gravity Glidin’,” a track that he explained as “the response to Astro. Where ‘Astronaut In The Ocean’ is about not being where I should be, this song is about me feeling like I’ve found my place and finally gliding through the environment I was born to be in.”

Look out for much more to come from Masked Wolf in 2021.

About Masked Wolf

Transforming from a mild-mannered man by day into an unrestrained beast in the studio, Masked Wolf (aka, Harry Michael) has unassumingly established himself as a powerful, passionate, and primal hip-hop force. After graduating from school, the Sydney, Australia native tirelessly worked in sales to fund recording. He even took out a loan to build a home studio as he cut hundreds of songs and logged thousands of hours in the lab. In 2018, he dropped his independent debut “Speed Racer.” It gathered millions of streams and turned heads across Australia. Following “Night Rider” and “Water Walkin,” he unveiled “Astronaut in the Ocean.” Awash in airy guitar, jagged 808s, neon keys, and deft wordplay, he submerged himself in honest lyricism, facing depression head-on. That one-two-punch of a recognizable riff and chantable chorus organically caught fire online. It quickly incited 350,000-plus TikTok videos, spanning everything from footage of U.S. military Blackhawk chopper crews to welders and ice fisherman. Meanwhile, Kansas City Chief Super Bowl champ quarterback Patrick Mahomes even incorporated the tune into an Instagram post, fueling its explosion in early 2021. Amassing streams in the hundreds of millions and counting, the buzzing rapper and singer unleashes a torrent of personal truths and emotions on his 2021 debut for Elektra Records and more to come.

Illustration by Alex Bogdan for use by 360 MAGAZINE

D. Smoke × Asia Fuqua – I’m Alive

Infinite, featuring Mark Wahlberg, Chiwetel Ejiofor, Sophie Cookson, and Jason Mantzoukas, is the first movie project for the new Paramount+ streaming service. The film, directed by Antoine Fuqua (Training Day, The Equalizer 2, The Magnificent Seven) was released on June 10th and has already received millions of streams on Paramount+. The film will feature, “I’m Alive”, a high energy hybrid of hip hop, rock, electronica and pop that features the lyrical greatness of Grammy nominated artist D. Smoke and introduces newcomer Asia Fuqua. It will feature D. Smoke’s “I’m Alive” and has already garnered great traction on Youtube and will officially be released on all digital platforms by Roc Nation today, June 25th. 

On “I’m Alive”, D. Smoke’s lyrics passionately tell a story of resilience, fearlessness and the will to win. Asia Fuqua, who is the daughter of director Antoine Fuqua and actress Lela Rochon, lends her exquisite vocals to the chorus of the song. “I’m Alive” is Asia’s first commercially released single; and everyone is extremely proud to have her as a part of this groundbreaking single and major film release. “I’m Alive” was mixed by Grammy Award winner Manny Marroquin, who has worked with internationally renowned artists such as Christina Aguilera, Mariah Carey, Beyonce, Ed Sheeran, Lady Gaga, Rihanna, and countless others. D. Smoke claimed his fame as the winner of Netflix’s Rhythm & Flow artist competition and has had major success with his subsequent projects with Snoop Dogg, The Game and others, including his Grammy nominated Black Habits album.  

Listen to “I’m Alive” HERE.  View the Infinite trailer HERE.  

About Ford Music Services

Ford Music Services (FMS) is an independent “artist centric” film and television music entertainment company that utilizes film, television and multimedia advertising campaigns to build independent artists’ brands and partnerships. FMS represents some of the most exciting and influential new artists of today, along with some of the most highly acclaimed classic artists of yesterday. FMS has placed hundreds of songs in blockbuster films, top-rated TV shows and award-winning advertising campaigns including Ford vs. Ferrari, Godfather of Harlem, Western Union, Grand Theft Auto and Grey Goose to name a few.  Other FMS artists include Whitney Houston, Mystikal, Count Basie, Lalah Hathaway, Frank Sinatra, Aerosmith and Ziggy Marley.

Young Franco via Casey Garnsey for use by 360 Magazine

Young Franco × SonReal × Jalmar – Come Thru

Following one of the biggest Australian songs of last year, Young Franco is back with yet another banger, “Come Thru” featuring SonReal and Jalmar. A brilliant follow up to his late 2020 release “Fallin Apart” featuring Denzel Curry & Pell, the Sydney based producer raises the bar yet again with “Come Thru,” a single filled to the brim with confidence and production class. Listen HERE

As a track, “Come Thru” deals in the provision of positive energy and trusting your inner confidence. Combining a glitchy synth line with laid back drums and a sexy slick bass line creates a melting pot of formidable two step and raucous energy. Joining the near perfect musical bed is SonReal and Jalmar. They provide a piece of unflustered bravado, with the two versatile vocal deliveries trading verses, bars and energy rapidly over the Margherita ready production.  

Franco stated, “’Come Thru’ started as an instrumental with just bass and a groove. I had a session with Sonreal in February 2020 and we just clicked. What was really special was that it was one of the last times I was in the USA. We were also shooting the Juice official video and had a lot of lovely people ‘come thru’ to where I was staying in Highland Park. I think that helped inspire the song and take it in a certain direction. I was looking for a second verse and was introduced to Jalmar. When I heard his verse, I immediately knew the song was completed.”

Young Franco‘s project is currently sitting perched above the clouds, with career highlights being ticked off with every subsequent release. His most recent single, “Fallin Apart” featuring Denzel Curry and Pell took the already glowing artist to angelic levels. The single received a full add on Triple J, as well as radio spins globally, and featured on publications such as Clah Magazine, NME, Out Now Magazine, Colors, Sniffers, Happy Mag, Acclaim, Purple Sneakers, Pilerats and more. The track also featured as the soundtrack for Apple’s Airpod “Jump” campaign which has garnered over 10 million views on YouTube and premiered during the Grammys broadcast.

photo by Louie Knows for use by 360 Magazine

BLUEBUCKSCLAN – RAP CITY

BLUEBUCKSCLAN UNLEASH NEW RAP CITY MUSIC VIDEO

“Since their emergence in 2019, the pair has been busy” – Rolling Stone

“LA’s best duo.” –  Pitchfork

“It’s clear that BlueBucksClan is only getting started.COMPLEX

“BlueBucksClan have built their own high-speed lane.” – Billboard

Jeeezy and DJ are all about fashion, women and clever sports references, and their natural sense of humor has garnered attention all over L.A. and beyond.” – XXL

Continuing to heat up the West Coast this summer, Los Angeles rap duo BlueBucksClan drop a punchy new video for their latest lyrical barrage, Rap City, out now via Out The Blue Records. It pops off as another banger from the pair’s latest buzzing mixtape, Clan Virus 2.

Shot on an iPhone by director Tevo Laron, the clip tails BlueBucksClan through the Los Angeles underground. They hit up all the spots as the standard smartphone camera captures them ripping bars while making it rain with their homies. The streets come to life in the visual as they’re proudly “talking crazy in the booth like this Rap City.” It arrives on the heels of the Different Levels music video.

Clan Virus 2 has cemented the duo as a West Coast force to be reckoned with. Inciting widespread critical applause from Rolling Stone and more, FLAUNT Magazine exclaimed, When it comes to who’s running the streets of Los Angeles on the rap tip, look no further than BlueBucksClan and XXL observed, BlueBucksClan‘s movement is going strong as their style and sound evolves.” Earmilk christened them “one of the strongest new acts coming out of the city.” To date, Clan Virus 2 has already gathered over 22 million streams and counting, boasting standouts such as Lil League (feat. Quavo & Hit-Boy). Clan Virus 2 hit No. 9 on the Billboard Heatseekers Albums Chart and they themselves hit No. 16 on Rolling Stone’s Breakthrough 25. Pitchfork called them “L.A.’s best duo,” and HipHopDX wrote that the group was the city’s “hottest new talent.” Complex hailed them “Rappers to Watch in 2021” and Billboard included them on their 6 LA Rappers to Watch in 2021 list.

About BlueBucksClan

BlueBucksClan are driving Los Angeles’ rap renaissance forward slowly, steadily, and mercilessly. Since emerging in 2019, the duo of DJ and Jeeezy have captivated their city with hypnotic beats, mind-melding verbal chemistry, and vivid tales of shutting down the club while draped in designer drip. Together, these lifelong friends who met on the football field are taking the fierce sound of contemporary SoCal Street rap and making it regal, bringing the hood to Beverly Hills. Each new cinematic song affirms that these two men from the rough parts of South L.A. are leveling up, wearing shoes that cost more than your rent and driving foreign cars with beautiful women riding shotgun. Clan Virus 2 is their seventh project in two years. They’ve refined their deadpan punchlines, flamboyant boasts, and charismatic back-and-forth delivery as quickly as they’ve expanded their wardrobes, car collections, and fanbase. In an era where shallow hooks take precedence over bars, BlueBucksClan bring you into their world one clever couplet at a time. With Clan Virus 2, DJ and Jeeezy invite fans into their luxurious universe once more, bringing their city with them on their meteoric rise. In the U.S. alone BlueBucksClan have generated nearly 85 million streams to date.

Music Notes by Mina Tocalini for use by 360 Magazine

OMB Bloodbath – Don’t Do It

OMB Bloodbath released the music video for her new single: “Don’t Do It.” They not only honor the rapper’s home but they provide a glance into Bloodbath’s life with loved ones who keep her grounded. Directed by Jon Primo and Edgar Esteves, Bloodbath enjoys some fashionable moments while rightfully parading her Blackness as she cruises through the streets of Houston. These moments also come with a sombering sentiment. Bloodbath’s late mentor George Floyd is honored throughout the visuals as she performs with glee in front of his iconic mural. While bittersweet, Bloodbath has previously shared her inspiring friendship with Floyd in an editorial for Billboard. “He had a good aura about him. You look at a dude that big and think he has to be some type of extra-hard gangsta, but he was the exact opposite,” she said at the time of his death. “That’s why you hear a lot of people call him the gentle giant. He had a heart of gold.”

About OMB Bloodbath

Representing Houston’s historic Third Ward, OMB Bloodbath is in a class of her own. While 2020 was a wild ride for everyone, it was OMB Bloodbath’s pivotal year. Her hustle paid off, when Blood secured a deal with 10:22 PM and Love Renaissance (LVRN), in partnership with Interscope Records.  The release of “Dropout” with fellow Houston star Maxo Kream fanned the flames for what was to come. The song cracked 750K organic views in no time on YouTube and is currently inching towards a million. Also, Bloodbath’s “For Me” became a TikTok favorite. The Chase B and Ken The Man assisted single is also enjoying a ride to the 2 million mark on YouTube, making it her biggest record to date. “My whole hood is rooting for me, my city’s rooting for me. I’m just taking in every moment of it, working hard, and keeping it going,” she explains.

Black Thought ft. Pusha T, Killer Mike, & Swizz Beatz – Good Morning

Legendary MC for GRAMMY® Award-winning platinum-certified hip-hop luminaries The Roots, Black Thought debuts new track “Good Morning,”feat. Pusha T, Killer Mike and Swizz Beatz via Republic Records. This release marks the second track off of Black Thought’s highly anticipated Streams of Thought Vol. 3: Cane & Able, which is set for release September 18, 2020.

Listen to “Good Morning” feat. Pusha T, Killer Mike and Swizz Beatz: HERE

Streams of Thought Vol. 3: Cane & Able was produced entirely by Sean C (Jay-Z, Diddy, Pusha T, Joey Bada$$). The thirteen-track collection sees Black Thought continuing to hone his inimitable and impenetrable improvisation. The project includes features with heavy hitters like Swizz Beatz, Portugal The Man, Pusha T, ScHoolboy Q and The Last Artful, Dodgr.

THIRD INSTALLMENT OF HIS CRITICALLY ACCLAIMED SERIES STREAMS OF THOUGHT VOL. 3: CANE & ABLE SET TO RELEASE SEPTEMBER 18th

Black Thought’s previously released Streams of Thought, Vol. 1 & Vol. 2 have set the stage for this next arrival. Volumes 1&2 are tastemaker-approved phenomenons, Pitchfork proclaimed it “a small testament to his sustained excellence” as Rolling Stone and more offered praise. In addition to bowing in the Top 10 of Billboard’s Top Independent Album charts, “9th vs. Thought” and “Twofifteen” both surpassed 1 million Spotify streams each.

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TheHxliday – Save Me

Rapper-singer-songwriter TheHxliday is ready to make his mark as a hip-hop/pop hybrid artist with his somber emotionally distraught love ballad Save Me. Listen here via Motown Records. At only 18-years-old the rising artist is making waves gaining over 20 streams all on his own. He’s featured on Familiar and Let You Down off Internet Money’s debut album B4 The Storm.

TheHxliday co-produced, mixed, and wrote Save Me. The raw dark-pop record is a deep cry for help fueled by visceral emotion. He belts “And I don’t wanna lose my life. And you’re the one that keeps me tame.” COMPLEX praised Save Me calling it “A beautiful new record from TheHxliday, in which the young artist calls for help to escape the torment of his own thoughts.”

Earlier this year TheHxliday dropped his debut EP Broken Halls, a tease of what’s to come down the line as he continues to refine his sad boy, love sound. Not to mention, he’s championed by the media conglomerate Lyrical Lemonade, who’s founder Cole Bennett shot multiple videos for TheHxliday. TheHxliday is part of the new wave of rock stars who are inspired by the likes of rappers, pop stars, and rock bands of the past. Looking to the future, he’s ready to make it Hxliday SZN with a new project forthcoming.

Lil Wayne – No Ceilings

Today, multi-platinum, Grammy Award-winning music icon Lil Wayne surprises fans and releases the critically acclaimed No Ceilings mixtape on all digital streaming platforms via Young Money Records/Republic Records. In honor of the late Kobe Bryant, the project features the bonus track “Kobe Bryant,” which Wayne performed as tribute to the NBA legend at this year’s BET Awards.

LISTEN TO NO CEILINGS HERE

Earlier this summer, Wayne also celebrated the 5th anniversary of the Free Weezy Album (FWA) (stream HERE) by releasing the project on all digital streaming platforms. Fans can also revisit the inaugural season of his highly successful show – Young Money Radio – on Apple Music (revisit the first season HERE). The 12-episode season featured an all-star lineup of incredible guests, including Dr. Dre,  Drake, Birdman, Eminem, Nicki Minaj, Mike Tyson, Twitter CEO Jack Dorsey, Dr. Anthony Fauci, Kevin Hart,  Chris Brown, Jamie Foxx, Shaq, Stephen Jackson, Kevin Durant, Mannie Fresh, DJ Khaled, Travis Scott, Deion Sanders, Babyface, Jessie Reyez, Lil Baby and more.

Wayne also dropped the deluxe version of his chart-topping album Funeral (listen HERE), which includes 8 new tracks featuring Lil Uzi Vert, Tory Lanez, Doja Cat, Jessie Reyez, Benny The Butcher and Conway The Machine. Funeral marks Wayne’s 5th No. 1 album on the U.S. Billboard 200 Chart, joining Tha Carter V (2018), Tha Carter IV (2011), I Am Not a Human Being (2010) and Tha Carter III (2008).

The full tracklisting for No Ceilings can be found below:

  1. Surf Swag
  2. YM Wasted
  3. Shoes
  4. Broke Up (feat. Fre$h & Gudda Gudda)
  5. Banned
  6. Throw It In
  7. That’s All I Have (feat. Shanell & Tyga)
  8. Wayne On Me
  9. I’m Good (feat. Lucci Lou)
  10. Let Do It
  11. I’m Single
  12. Kobe Bryant (Bonus)