Posts tagged with "Endeavor"

UFC GYM × NRG via 360 MAGAZINE.

UFC GYM × NRG

UFC GYM® and UFC FIT® to Partner with NRG for a Product Collaboration and Complimentary 30-Day Membership

UFC GYM®, the first major brand extension of UFC®, has announced a partnership with NRG, one of the most successful professional gaming and entertainment companies in the world, for an exciting product collaboration including a complimentary 30-day membership at select UFC GYM® and UFC FIT® locations. 

With each company having a broad reach into the e-sports and fitness industries, this unique collaboration between the two market leaders will provide a glimpse into both worlds of each brand. With the purchase of co-branded merchandise, NRG customers and UFC GYM members will receive a complimentary 30-day membership at select UFC GYM® and UFC FIT® locations across the country. 

“We are very excited to partner with NRG and expand our reach into the gaming world. Gamers love fitness, and we are thrilled to welcome gaming enthusiasts to UFC GYM, where they can ‘train different’ with the best coaches and exercise equipment in the industry,” said Adam Sedlack, CEO of UFC GYM®.

“UFC GYM is the perfect first partner for collaboration with NRG! This merge brings together two great brands from different worlds. Our fans will love the fun, durable, high-quality merchandise represented in the capsule and will also get rewarded with a complimentary 30-day membership to check out the amazing facilities and programs at UFC GYM,” said Andy Miller, NRG Founder and CEO.  

UFC GYM® was the first to unite the benefits of MMA with fitness. The brand’s TRAIN DIFFERENT® approach provides members with the ultimate fitness experience and programming that secures results for all ages and training levels. With 160 locations opened and 500 additional locations currently in development globally, UFC GYM® has revolutionized the fitness industry and positively impacted countless lives worldwide. For more information, please visit www.ufcgym.com or www.ufcfit.com.

ABOUT UFC GYM®

UFC GYM® is the first major brand extension of UFC®, the world’s premier MMA organization, created in alliance with New Evolution Ventures™ (NeV), developers of many of the world’s most successful fitness brands. As the first to unite the benefits of MMA with fitness, the brand is not what you expect, and more than you can imagine. UFC GYM’s TRAIN DIFFERENT® approach provides members with the ultimate fitness experience and programming that secures results for all ages and training levels. With 160 locations opened and 1,000 additional locations currently in development globally, UFC GYM has revolutionized the fitness industry and positively impacted countless lives worldwide. In addition to its corporate-owned clubs, UFC GYM offers the opportunity to own and operate a franchise domestically and internationally through the UFC GYM® or UFC FIT® model. For franchise information, contact franchiseinfo@ufcgym.com or visit UFCGYMfranchise.com. For more information, please visit UFCGYM.com or UFCFIT.com. Follow UFC GYM on Instagram and Twitter @UFCGYM, Facebook.com/UFCGYM, and youtube.com/UFCGYM.

About UFC®

UFC® is the world’s premier mixed martial arts organization (MMA), with more than 688 million fans and 207 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world, while broadcasting to nearly 900 million TV households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 75 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is owned by global entertainment, sports and content company Endeavor, and is headquartered in Las Vegas, Nevada. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat, Instagram and TikTok: @UFC.

ABOUT NRG ®

NRG is a professional gaming and entertainment company headquartered in Los Angeles, California. Founded in 2016, NRG has embodied competitive esports excellence and the best of gaming culture over the last half-decade. Known for championship teams and innovative gaming lifestyle content, NRG is one of the most-watched organizations in the world on Twitch and YouTube, and the most watched org across platforms in North America for 2021.
NRG boasts the most-viewed and storied competitive Fortnite roster in the game, a World Championship Rocket League team, an Apex Legends squad with numerous national and international titles under its belt, and a top ranked fan favorite Valorant squad. Additionally, NRG is home to the San Francisco Shock, the org’s Overwatch League team, who is the winningest and most popular Overwatch team of all time, having won 2019, 2020 back-to-back Grand Finals.
NRG’s content channels span YouTube, TikTok, Instagram, Twitter, Facebook and multiple Snap Discover shows. NRG’s social gaming brand, Full Squad Gaming, has become an instant powerhouse amassing millions of followers on TikTok and YouTube in its first year since launch! Currently, NRG content channels reach over 60M uniques a month throwing off over 3 million views a day!

Cynthia Rowley speaks to IMG and guests at GLAM SLAM during NYFW via 360 MAGAZINE

IMG GLAM SLAM

‘Offers an opportunity to be engaged with progressives and new age entities that are like-minded, while striving to make an impact on global culture with innovation… And, don’t forget that inaugural activations of this scale create inevitable connections for life simply based on memorable introductions.’Vaughn Lowery, 360®

Vaughn Lowery attends IMG’S GLAM SLAM during NYFW wearing 53045 sneakers reported by 360 MAGAZINE

IMG Fashion Events, a subsidiary of Endeavor, and Spring Studios, the creative agency for fashion, beauty and culture, and the home of New York Fashion Week: The Shows, announces the creation of a new consumer event: ‘Glam Slam’ – a fashion and tennis experience. The ‘Glam Slam’ will take place Thursday, September 8 – Monday, September 12, 2022, on the Rooftop Terrace of Spring Studios in Tribeca. For the inaugural event, IMG and Spring Studios have partnered with Chase Sapphire to develop a unique program that spans both fashion and sports, combining the best of both worlds.

The ’Glam Slam,’ which takes place during two of New York’s biggest tentpole franchises, the final Tennis major of the year and New York Fashion Week, will celebrate the intersection of tennis and style through a series of daily programming, screenings and hospitality. IMG’s in-house production agency, FOCUS, will produce a full- size tennis court on the roof top of Spring Studios that will serve as the event location for ‘Glam Slam.’

The ‘Glam Slam’ will feature five days of screenings, fashion presentations, limited merch collaborations and appearances from A-list tennis and fashion stars, allowing consumers to experience an exclusive slice of both tennis and fashion during these two quintessential NYC moments. The Glam Slam’ line-up includes IMG Tennis, a division of WME Sports, client, Maria Sharapova, among other tennis stars to be announced, and the fashion industry’s most stylish tennis enthusiasts including Laura BrownCynthia Rowley and Maison Kitsuné, with additional talent to be announced.

“Glam Slam is the natural evolution of our mission to create cultural experiences through the lens of fashion. There is no other company that can tap into an ecosystem of fashion, tennis, culinary and consumer ticketing experiences, all under one roof. This is the first in our expanding portfolio of new IP and consumer franchises that we are developing across the Endeavor network out of IMG Fashion Events,” said Leslie Russo, President, IMG Fashion Events & Properties.

“Glam Slam is at the core of Spring’s future – partnering with our clients and communities to create culturally defining IPs and experiences, capturing the zeitgeist of now,” said Gregoire Assemat Tessandier, President, Spring Studios, North America.

As presenting sponsor, Chase Sapphire is giving Sapphire Reserve cardmembers unique access to this event with VIP seating, bespoke event programming and exclusive event merchandise, all available through the Ultimate Rewards portal. ’Glam Slam’ is just one of many Chase activities that will be available for fans during New York’s major tennis tournament.

“We’re excited to launch this new and innovative ‘Glam Slam’ platform, a one of a kind event for fans and our Chase Sapphire Reserve cardmembers,” said Marleta Ross, General Manager, Chase Sapphire. “As fans continue to return to live events, we look forward to creating more unique opportunities for our cardmembers to enjoy premium experiences at the intersection of culture and entertainment.”

Tickets start at $125 and are available to purchase via On Location, the leading global sports, travel and event management company. For more information and to purchase tickets, please visit HERE.

About IMG

IMG is a global leader in sports, fashion, events and media. The company manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global sports and entertainment company.

About Chase

Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading financial services firm based in the United States with assets of $3.8 trillion and operations worldwide. Chase serves more than 66 million American households and 5 million small businesses with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: More than 4,700 branches in 48 states and the District of Columbia, 16,000 ATMs, mobile, online and by phone. For more information, go to chase.com.

About Spring Studios

Spring is a platform for culture and creativity, where ideas and experiences come together to elevate brands.

A creative agency with high-end studio spaces in the heart of Tribeca, Spring Studios is home to some of New York’s most iconic events in the fashion, film, art, and design worlds, including New York Fashion Week, TriBeCa Film Festival, and the Independent Art Fair.

Cynthia Rowley sunglasses at GLAM slam during NYFW via 360 MAGAZINE
Vaughn Lowery attends IMG GLAM SLAM DAY 2 f/ Cynthia Rowley in nyc during NYFW for 360 MAGAZINE shot by Getty Images

IMG UNVEILS NYFW PROGRAM

Black Directory in Fashion

Leading Racial Justice and Fashion Leaders Launch First-Of-Its-Kind Directory of Black Professionals in the Fashion Industry

Color Of Change’s #ChangeFashion Initiative and Black In Fashion Council Will Provide Brands An Easy Way To Hire Black Talent 

Color Of Change and IMG’s #ChangeFashion and Black In Fashion Council announced the launch of the BIFC x #ChangeFashion Directory, the first directory focusing on increasing opportunities for Black professionals in the fashion industry. This project is the first resource to be released from #ChangeFashion to help organizations execute the goals laid out in the #ChangeFashion Roadmap. The Roadmap seeks to empower fashion industry allies to embark on the journey of systematically addressing inequity and the exclusion of Black talent.

The directory currently houses the profiles and resumes of over 300 Black professionals, featuring Black-identifying photographers, makeup artists, set designers, and more with a geographic reach that expands across the world. Brands want to make a commitment to racial justice, equity, and inclusion and our Roadmap provides a guide to do so. The directory allows brands to move beyond statements of solidarity to create an industry that fully embraces diversity and inclusion. Currently, the directory will only be available to brands that sign on to the #ChangeFashion Roadmap and have committed to working with Color Of Change to achieve racial equity within the fashion industry. 

“Performative activism for racial equity needs to go out of style,” said Amity Paye, Senior Director of Communications at Color Of Change. “Black people and people of color continue to push the fashion industry forward both in the spotlight and behind-the-scenes —  yet the legacy of the industry is one of racial exclusion. This directory is an invitation for the industry to easily hire Black talent and professionals after taking a pledge to commit to racial justice. Black people are not a trend to flaunt whenever it’s socially impressive. With this directory, we are calling on the industry to #ChangeFashion by moving from rhetoric to action, and by investing in Black talent and careers.”  

“Too often, we hear from brands that they can’t find Black talent or that their rolodex of talent needs to be more inclusive, but they don’t know where to begin,” said Lindsay Peoples Wagner and Sandrine Charles, Co-founders at Black In Fashion Council. “We are incredibly passionate about eradicating this problem and being a resource for companies to use a more diverse roster of talent and know that resources like this will make a significant impact in the industry.”

“We cannot create meaningful change without analyzing and overhauling the systems that brought us here in the first place,” said Romola Ratnam, SVP of Social Impact at Endeavor. “With this directory, we are further democratizing industry access by providing brands a comprehensive resource to change their hiring practices and ensure there is diversity both in front of and behind the camera.”

Along with being a resource for any brand committed to addressing historical racism and systemic inequality, it also aims to help fashion organizations and companies truly change the status quo, break patterns and set new norms that empower, finance, and reward Black people in the industry. There are no excuses as to why there is not an increased presence of Black artists and talent in the fashion industry. This directory will help the industry include more Black people, putting them at the center of the work. 

Learn more about the directory HERE

Color Of Change is the nation’s largest online racial justice organization. We help people respond effectively to injustice in the world around us. As a national online force driven by over 7 million members, we move decision-makers in corporations and governments to create a more human and less hostile world for Black people in America.

#ChangeFashion is a vertical within the Color Of Change #ChangeIndustries initiative dedicated to eradicating racism in the fashion industry. In partnership with the Black In Fashion Council, IMG, and Joan Smalls, its goal is to rally companies and talent across the fashion industry to restore equity and advance racial justice by moving from rhetoric to action.

Black In Fashion Council is a group of editors, models, stylists, media executives, assistants, freelance creatives, and industry stakeholders aiming to build a new foundation for inclusivity in the fashion industry.

Endeavor is a global sports and entertainment company, home to the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The company is composed of industry leaders including entertainment agency WME; sports, fashion, events, and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation, sports operations & advisory, event & experiences management, media production & distribution, experiential marketing, and brand licensing. 

IMG is a global leader in sports, fashion, events, and media. The company manages some of the world’s greatest athletes and fashion icons, owns and operates hundreds of live events annually, and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training, and league development. IMG is a subsidiary of Endeavor, a global entertainment, sports, and content company.

Illustration by Alex Bogdan for use for 360 Magazine

Halsey × HBO

Halsey’s If I Can’t Have Love, I Want Power Film Experience will debut on Thursday, October 7, on HBO Max in the U.S. as a MAX ORIGINAL film. HBO Max has acquired the film after a limited theatrical run in IMAX theaters, which broke nearly $1M at the box office after selling out in 70+ theaters globally. Halsey and the filmmakers were represented by WME and Endeavor Content in the distribution deal.

Set to the music of Halsey’s fourth studio album, this one-of-a-kind film experience stars the two-time GRAMMY nominee as the young and pregnant Queen Lila. After a shocking event, Lila unlocks a paranormal power within and discovers her ability to create life (and end it). Offering a stunning visual treat for fans, this evocative, horror-tinged fairytale explores the labyrinth of sexuality and birth. If I Can’t Have Love, I Want Power was written by Halsey and directed by Colin Tilley. The album was produced by Trent Reznor and Atticus Ross. The film was produced by Halsey, Jamee Ranta and Anthony Li.

This Saturday, October 9, Halsey will make their fourth appearance as musical guest on  Saturday Night Live. If I Can’t Have Love, I Want Power recently debuted at No. 1 on Billboard’s Top Current Albums chart their third consecutive release to top the tally. Hailed as Halsey’s best album yet by Vulture, If I Can’t Have Love, I Want Power also topped Billboard’s Alternative Albums, Vinyl Albums and Tastemaker Albums charts and claimed the #01 position on the Spotify Top 10 Global Album Debuts chart.

In a four-star review, NME praised the album as “an intricate and an endlessly compelling artistic statement that only Halsey could have made.”Pitchfork observed, Halsey lets horror of the body, of the mind, of mortality radiate outward. The result is alluring and spectral. It’s their best work yet. SPIN said,  Halsey is not a woman, they’re a rock God. And IICHLIWP proves she’s earned the title.