Posts tagged with "audience"

Three Unlikely Peaky Blinders Fan Theories

The anticipation is continuing to grow ahead of the sixth Peaky Blinders series, as the stars of the hit BBC drama have been caught filming the show throughout the summer

However, conversations surrounding fan theories about what happens next have been rife since the dramatic ending of the previous season. Some are more unlikely than others, though. But, which scenarios look more unlikely than most when it comes to season six of Peaky Blinders?

Aberama Gold Is Alive

This is a theory that has been doing the rounds since the shocking ending to the fifth series. In that final episode, Aberama Gold was viciously killed by the Billy Boys, as Tommy Shelby’s plot to assassinate Oswald Mosley quickly fell apart.

Of course, the Blinders have a history of bringing characters back from the dead, with Arthur making his shocking return to bring down Luca Changretta. However, it is massively unlikely that Gold survived the attack on that night at the rally, despite many fans hoping for the happy ending that Aunt Polly deserves. Other fan theories have rumoured that John Shelby and Inspector Campbell could also return, but they also seem far-fetched.

Michael Gray Informed Mosley

The most pressing question that fans will have ahead of the final season is who exactly betrayed Tommy and gave Oswald the heads up that they were planning an attack. One name that has constantly been mentioned in that conversation is Michael Gray. Michael and Tommy’s relationship hit an all-time low in the fifth series, as Tommy was warned by the IRA that he wasn’t trustworthy. Michael constantly tried to seize control of the Blinders from Tommy, which led to a dramatic showdown between the two in the final episode.

Certainly, Michael wants to go higher in the gang and take control in the place of Tommy, but it looks almost impossible that he had anything to do with the plan going wrong. Most importantly, he wasn’t even in the loop when it came to the plan, which means that he wouldn’t have had the knowledge to tell Oswald what was going to happen. However, whether Tommy believes him is an entirely different question altogether.

Tommy Commits Suicide

The final scene before the credits was Tommy running into a field with the gun to his head screaming. Many fans feared that this would be the end of Tommy, as his mental health was deteriorating throughout the series, as he would constantly see Grace. However, it is massively unlikely that Tommy would have pulled the trigger, mainly through pride, as that would indicate that Oswald has come out on top in the battle between the two.

More likely, we will see Tommy come back stronger and more determined than ever to find out who the mole was. Arthur and Tommy will likely be at the front trying to find out who it was, while also taking on Oswald and the Billy Boys, and also keeping face for his political career.

Audience illustration by Heather Skovlund for 360 Magazine

How Important Are First Impressions in Modern Entertainment?

Artistic design has become one of the most crucially important features in the modern entertainment industry. This is thanks to the rise of online libraries for everything from television to games. People are likely to make snap judgments about the pictures they see on the thumbnails in front of them and, if these designs don’t immediately grab the attention, the entertainment choice stands to lose out to a rival. Online entertainment providers need to be aware of just how important first impressions are, and design their offerings accordingly.

Audience Attention is More Discriminating Than Ever

There has been a vast amount of research into whether people’s attention spans are getting shorter, with some studies suggesting that the average human is nine seconds. However, others have been quick to point out that it is a vague statistic and something that isn’t perfectly measurable anyway.

Perhaps what is more likely is that the modern generation of internet users have much more selective attention than those who existed twenty years ago. What all researchers can agree on, though, is that online businesses and entertainment options only have a limited amount of time to grab someone’s attention before they move on to something else.

Users Know They Have an Abundance of Choice

The fact that there is just so much out there to choose from has led to this need for online businesses to capture audience attention instantly. Users are well aware of the abundance of choice in every industry. One of the biggest factors towards this has been the library model in entertainment, which was made famous by Netflix. This involves users scrolling through long lists of films and television shows, looking for one that catches their eye. The picture used here is so important, as it needs to stand out from all the others on the list.

Netflix has inspired numerous other streaming services, and the concept has also spilt over to gaming as well. Online casinos have been using this model for some time, as it is the best way to display the vast lists of games on offer. This is especially true for slots, where abundant choice is the best way to pull in players. At Vegasslotsonline there are hundreds of games to choose from, and developers probably have less than a second to capture players’ attention. This is why the thumbnails need to be bright, colourful, and instantly appealing. Some examples of this can be seen with offerings like Starburst, which has large font and multiple colours, and Mega Moolah, which also has bold writing and a scattering of gold coins in the image.

The library model is set to become ubiquitous in other sections of the gaming industry in the years ahead. This is thanks to the rise of cloud-based subscription services on consoles and PC. Options like Google Stadia allow players to pay a monthly fee to have access to a wealth of games, rather than having to buy individual titles. This means that players will spend less time deliberating on what they are going to play, knowing that they are not making a large investment for that game. With this in mind, developers need their titles to stand out, and this will all come down to the design of the thumbnails shown on screen.

How Important is The Design of The Thumbnail?

Because of the seemingly endless options on offer in the entertainment industry, the design of the thumbnail of a film, television series, game, or YouTube video is so important. It needs to serve multiple purposes if possible. This includes an image that is going to catch the eye of users immediately, a brief description in some cases, the name, and something that conveys the genre.

Going back to the slot game example, it seems that developers here have managed to master the art of incorporating these things into a tiny square on a screen. Book of Dead, for instance, shows a picture of a rugged explorer, a striking gold artefact, and a background of ancient tombs. It also has the name of the game in large, visible writing. From this, players can easily gather that it is an adventure offering set in Ancient Egypt.

Film posters need to give viewers the facts they need to sway their decision as to whether they want to watch. This includes names of popular actors or directors or a reference to a famous title from the same filmmaker. When it comes to thumbnails on streaming platforms, however, there is even less room available for these things. Therefore, designers need to be selective in what they show. Superhero offerings on Netflix are a good example of making use of limited space. For example, the Spider-man titles show the hero pitted against the main villain in each film.

There is no doubt that first impressions count when it comes to modern entertainment. Designers of thumbnails have a split second to capture the attention of users, who are well aware that they have a lot of options to choose from. Those who can master these designs will enjoy success in the modern age.

Analysis illustration for 360 MAGAZINE

SMS Marketing for Business Beginners

Spreading the word about your business can be tedious and inefficient if not done properly. Mobile phone usage has become popular in that nearly everyone in the world owns a phone, with statistics showing 5.11 billion users in 2019. People rely on their phones for so many things that a text message has an open and read rate of 97% within the first 3 minutes they have been received.

What is SMS Marketing?

SMS marketing is simply a marketing tactic that uses a short message service (SMS) to send notifications, informative and promotional messages to people who have opted into a company’s products or services.

Why you Should use SMS Marketing

SMS marketing gives you real-time visibility of your loyal customers and followers, narrowing down your target customers. It provides a direct and instantaneous link to customers once they have opted-in. The brevity of the message is limited to 160 characters, make it easy and simple to use. Allows you to get feedback on marketing campaigns allows you to create, track, and ameliorate your content. 

SMS help to enhance other marketing forums such as email and social media. Short codes and keywords are easy to remember attracting new customers. Some providers can deliver your message to the world and you can visit Edgility to learn more about this.

How to Compose Messages for an SMS Campaign

Identify Your Organization

Use the business name or business short code to show where the text originates and where to redeem the offer.

Establish your audience

Personalize the message by addressing the person by the first name. Using demographics such as location, gender, and age may come in handy in creating a customized message. 

Make it Short

Be concise and to the point, ensuring it is exclusive and provides a high amount of value.

Embrace the Call-To-Action

Include an engaging call-to-action, preferably at the end, to serve as the last instruction to the recipient and provide a link to perform this.

Use Formal Language

Professional language should be used. Below are some of the cautions to take.

· Avoiding text-speak use, for example, using ‘u’ in place of ‘you.’

· Limit the use of Caps as it is interpreted as wailing.

· Overuse of the exclamation mark is often translated as a sign of desperation.

· Abbreviations and abuse of punctuations are annoying and confusing.

Incorporate an Opt-out Option

Including a virtual number of your company where users can save you from tough anti-spam regulations. Opt-out allow customers to unsubscribe from your messages. Examples may include “Reply STOP to opt-out” or “Opt-out send STOP to 12345,” which are your actual virtual numbers.

Use the Right Timing

Once you have come up with the text message, you have to be conscious of its delivery timing. Guided by your geographical location and the business’s nature, it is prudent that you send the message using the right timing.

Conclusion

The SMS marketing technique is a low cost, fast and effective way of product promotions that can lead to high traffic and increased sales in your business.

Immersive Van Gogh

Lighthouse ArtSpace Chicago, a brand new venue in Chicago’s Germania Club will open Feb. of 2021.

The recently renovated building will open to the U.S. premiere of Immersive Van Gogh. The building’s Victorian Era, 35-foot-tall walls will show off art exhibitions that completely encapsulate an audience, blurring the lines between entertainment and culture, art and blockbuster creation.

Immersive Van Gogh received rave reviews from critics and a wide array of audiences in Toronto, as it allowed them to step inside the iconic, emotional, imaginative artist Vincent Van Gogh.

The Toronto Sun called Immersive Van Gogh “intense and emotional, cathartic and liberating” while Debra Yeo of the Toronto Star said,  “I wondered: could projections of paintings on walls and floors be thrilling? The answer is yes.”

More than 180,000 guests were able to see the exhibition in July 2020, and it passed worldwide ticket sales for any of Ticketmaster’s live cultural events.

Tickets will be available beginning Nov. 23 at 11 a.m. CST. You can find them by clicking right here, or you can call (844) 307-4644. Admission begins at $39.99, or $24.99 for children 16 years old or younger.

The tickets will be for viewings from Feb. 11 to May 2, and parking is available at the James House parking garage, conveniently located nearby.

Given the world’s current state of affairs, the experience also makes health and safety a priority, as admissions will align with Chicago’s capacity guidelines.

Tickets will also be taken contact-free, temperatures will be taken upon arrival and hand sanitizer stations will be open. Markers throughout the exhibit will also remind guests to socially distant as they get sucked into the world of Van Gogh. Face masks will be required.

The same Italian creative team that pioneered Atelier des Lumières will create a design custom to the exhibition’s home in Chicago.

The exhibition was designed by Massimiliano Siccardi, an Italian film producer, with help from composer Luca Longobardi, who delivers a score that combines electronic music with piano, blending modern and classic tones to evoke the perfect tone for the experience. Vittorio Guidotti is the art director.

Siccardi and Longobardi created the Van Gogh, Starry Night exhibition together, setting them up for Immersive Van Gogh, which features more than 50 projectors that cover more than 14,000 square-feet.

Siccardi said Van Gogh has created a lasting emotional impact despite going relatively unknown while he was alive.

“Both myself and Luca Longobardi are very excited to visit Chicago and once again bring Van Gogh’s legacy to life in a way that is unique to the beautiful architecture of the Germania Club Building,” Siccardi said.

Some of the most notable pieces featured include Self Portrait with Felt Hat, The Bedroom in Arles, Irises and The Starry Night.

Corey Ross, the co-producer of Immersive Art Space, said Immersive Van Gogh is a new way to consume art from all directions.

“Both connoisseurs and new admirers of Van Gogh’s work are guaranteed a breathtaking perspective on the influential artist’s oeuvre,” Ross said. “Merging state-of-the-art technology, theatrical storytelling, animation and some of the finest works of art ever created, Immersive Van Gogh is a uniquely mesmerizing experience that seemingly transports the viewer into the artist’s mind to see these timeless works as never before.

For more information, you can click right here.

Has eSports Become a Part of Pop Culture?

A couple of decades ago, when video games burst into the mainstream audience for good, everyone could have guessed that gaming would soon become an important part of the entertainment industry. But what no one could have predicted is just how popular it would become not to play video games yourself, but to watch other people play. So popular in fact, that competitive video gaming, i.e. eSports, has slowly but steadily grown to become an important part of pop culture. But how and why did eSports gain so much momentum?

eSports expand their reach into the mainstream audience

When the first organized competitive gaming tournaments emerged where professional players vie for a prize, analysts very aptly dubbed the new practice “eSports”. And research reported by the Influencer Marketing Hub reveals that this new industry has quickly expanded its appeal and gained unprecedented growth. In 2017, eSports reached an audience of 335 million viewers, which climbed to 380 million in 2018. It is now estimated that until 2021 that number will reach roughly 557 million, exhibiting an annual growth rate of 14%. Out of those, 250 million will be regular viewers but another 307 million will be casual spectators. This means that casual viewers will constitute the majority of the eSports audience.

Furthermore, according to the same source, even people who do not watch eSports have still heard of them. In 2015, an impressive 800,000 people were aware of the industry. But a year later, over a billion people have reportedly heard of eSports – a jaw-dropping growth. In 2019 alone, eSports awareness was estimated to have reached 1.57 billion people around the world. The combination of these two facts, i.e. the number of casual viewers and the tremendous growth in awareness, lead us to the conclusion that eSports has now become an important part of pop culture.

How eSports became a part of pop culture

But if you want even more proof, just take a closer look at eSports betting. That’s right: betting sites now consider eSports as a sub-category of the traditional realm of sports betting, and punters can place wagers on the biggest eSports tournament just like they would on the NBA finals or the Super Bowl. It is no surprise, when you consider the hype surrounding the biggest eSports competitions. In 2019, the League of Legends World Championship gathered an audience of almost 4 million viewers, and the Fortnite World Cup Finals amassed an impressive 2.3 million. Speaking of Fortnite, it is perhaps the game that best encapsulates how video gaming and eSports are now part of pop culture in their own right.

Who could forget the iconic and hilarious scene in Avengers: Endgame that saw Thor compete against “Noobmaster69” on Fortnite? Just like people are still not over the live concert series that now takes place within the Fortnite game. Travis Scott was the first to take the leap of faith and performed virtually to raving reviews. Now, the digital concerts continue, with J Balvin reportedly set to headline the Fortnite Halloween Concert series, in a perfect blend of these divergent strands of pop culture that has had audiences going wild. Much like the music industry, other sectors have realized the potential of eSports and gaming that allows them to reach to a wider audience and are jumping at the chance. For example, Oakley has already announced that they would launch a new type of lenses specifically designed for gaming.

If we want to understand better how eSports have so quickly become a part of pop culture, we also need to look at the channels that enabled them to connect with their audience. Millennials are now in their 20s and 30s, and they have grown up in an increasingly digital world. Watching their favorite gamers play live on Twitch or YouTube, and interacting with them on chat or social media was an organic way for them to connect. Steven Spielberg’s recent blockbuster Ready Player One took the concept one step further. In a dystopian future, taking place in a VR gaming tournament has become the one shot its protagonist has at fixing everything wrong with the world – competitive gaming has somehow turned into something more real than real life itself.

For the young adults that are right now the driving force behind market trends, and are shaping pop culture, eSports are an integral part of life and culture.

GIRLS KICK SUMMER SOUNDS INTO ACTION

International singer/songwriter, K-Syran, celebrates the recognition of women at this year’s Ibiza Music Summit and personally promises a summer of stonking dance music.

Summer – gorgeous, warm, sparkling summer.  The trees are full, the blossom’s floating down like snow and we’re hankering after those delicious brushes of warm sunshine on our skin.  Don’t you just love it! But summer brings with it so much more than the seasonal sun – it also comes armed with a whole new bag of music. As spring blends into shimmering summer, our music industry flicks the switch on the vibe dial and suddenly we burst into action on the dance floor.

Summer is officially here and that means dance music is hot on the agenda for the next four months!

Just as the first buds of spring peep into view, our radio stations tempt and tease us as they sprinkle more vibrant and energized dance tracks across the airwaves.  From that moment, us music lovers know that the new season of music has sprung into life. Summer ‘sounds’ are equally as important as the summer sun and as the Ibiza Music Summit came to an end last weekend, it marked the official start of the dance music season, bring it on!

With three Top 10 dance hits of my own, I understand just how important dance music is to all of us.  Standing hand-in-hand with festivals and live gigs, dance clubs are one of the few places that our music can touch and interact with our audience on a live level.  That’s one of the few opportunities that we have to share the exhilarating musical experience as one. For me, that’s what music is all about, that touching-point with my audience.

So I applaud my musical sisters who made a stand at this year’s Ibiza Music Summit and addressed the vital topic of Diversity in Electronic Music. Tackling the issue of female representation within the electronic music industry, Jackie Antas of Live Nation exposed some vital statistics about us girls in the industry:

  • Just 1 out of 15 of Billboard’s One’s to Watch were women
  • No major music labels have female bosses
  • In 2014, only 18% of electronic labels include women on their rosters 
  • Women made up 11% of rosters in 2016

 I’m sure you’ll agree that these statistics are kinda shocking in what’s meant to be a equal world and within an industry which focuses so heavily on female talent.  The Summit discussed the need to implement a change in thought processes globally and it was agreed that there’s absolutely no doubt that the industry needs to represent women more fairly.  We shouldn’t label talent as ‘female artists’ or ‘female DJs’ – we should be equal enough to be label for our talent, not our gender.

Bring it on girls, let’s show the industry what we’re made of!  I’m kicking live and loud into this summer of dance with a bucket load of dance music that I’ll be releasing across the season.  I’ve been working with some awesome DJs and remixers to bring you the flavour of music that I know keeps you pumping in the clubs.  From awesome Dan Boots right through to the unparalleled talent of Jamie Lewis and Mr Mike – I’ve been working relentlessly in the studio with them all and I promise I’ll make this a musical summer that you won’t forget.  Watch this space – us girls will be lighting up those Ibiza dance floors very soon!

Why having a social media platform is right for your business

The one thing entrepreneurs, small business owners, large and small corporations around the globe have in common is the desire to grow and thrive in their line of business. In the last decade alone social media has significantly changed how people connect and communicate, with approximately over 2.4billion users worldwide. Keeping this in mind, growing one’s business simply boils down to building a strong brand online because that’s where the consumers are.

Let’s go through a few ways in which social media is good for business.

Allows you to adapt to shifts in consumer attention

Prior to the social media boom, businesses would communicate to their potential customers by paying to have their commercial ads on magazines, radio, and television. The non-free element of these platforms made it more difficult for startups to reach an audience and most would rely on ‘word of mouth’ to market their business. Today, online platforms are free, interactive and have an uncanny ability to reach a niche audience. As a business, you can constantly use surveys to find out if the consumers’ needs have changed or evolved and develop a marketing strategy to target your audience and meet their needs.

There is a lot of demographic data readily available on social media networks; analyzing this data can help you develop marketing tools that your audience is better likely to receive.

Social media is interactive

Social media allows you to have real-time interactions with your customers, and you can respond to comments and questions on your brand while on a grocery line or having a coffee. There are many existing online platforms which one can use to interact with consumers making it difficult for businesses to survive on all of them as this requires time. Which begs the question, how do I identify the right social media platform to use?

• Choose a platform your customers are on: A business should only exist on a platform that their audience is in to ensure value adding interactions. This allows you to ‘cull the herd’ in a manner of speaking, access and respond to your target consumer needs

• First, ensure your marketing strategy is better than your competitors and apply it on a platform that is comfortable for you. For example, if you are unable to create compelling short ads or hire someone to do it for you then twitter may not be the best platform to use; a business needs to play to its strengths. However, one cannot ignore core platforms which are essential for your business to be on such as LinkedIn and Instagram because of the attention such platforms receive.

• Choose a platform that allows you to have real-time interactions with people either through face to face marketing of group chats. This could be a strategic way to building lasting relationships and connections and leverage these connections for your business.

Interactive features like monitoring apps alert you to any bad reviews your business may be getting and allows you to respond adequately and promptly to avoid loss of sales and brand damage. It also lets you know how your competitors are doing, and this will enable you to make strategic business decisions if niches have been identified.

Offers many features

Popular social media platforms require the user to be active in order to gain a large following and subsequent likes. So, if you are unable to continually have an online presence, ‘cheat apps’ are your best bet. Let’s use the example of Instagram which is currently the most visited social network. The app offers individuals and businesses services such as Instagram likes for sale which gives the perception that your posts are popular and value adding to your audience. Instagram auto likes are a good marketing technique in the sense that it is easy to use and time-saving. A business simply has to submit an Instagram photo or URL and go about day-to-day activities while the system ensures that you receive as the number of like you requested. This feature not only brings traffic to the products and services your business offers but also gives you an edge over your competitors.

Advantages of auto like services

• It is time-saving. Once you subscribe and choose a package that works for you, the system does the rest while you can focus on other ways of growing your brand

• It is a great tool for entrepreneurs. It helps build the client base as people are more likely to take time to look and follow URLs of popular posts.

• It allows a business to increase sales while growing and promoting it’s their brand. The free auto likes will get the attention of consumer who will in turn like and sometimes share the post. This increases the likelihood of getting lifetime customers and reaching new audiences.

• It is affordable. Some packages are free allowing business to save on monetary resources while steadily growing their brand.

Allows you to partner with influencers

A social media influencer is an individual with a large online following that trusts their judgment and can easily help you improve brand visibility. These group of people often guide their followers purchasing choices by simply talking or sharing links and images about the products and services you offer. Since their opinions are trusted, your brand credibility soars, and this translates into sales.

In some instances business hit the gold mine and go viral through these partnerships. Consumers will share content they deem worthy with their friends and followers who will also do the same and before you know it your business has been exposed to millions of people online.

In conclusion

A lot has changed over the years; a business’s ability to adapt to these changes will determine whether it will succeed or fail. The use of social media to market one’s business is one such change. Social networks undoubtedly have a wide range of benefits to a company from increasing brand awareness to increased sales, and this makes it a vital component to business continuity.

Rosklide Festival 2019 Lineup

Roskilde Festival completes 2019 line-up with Janelle Monáe, Skepta, Vampire Weekend and 65 more artists

Other new names include Marina, Noel Gallagher’s High Flying Birds, Maggie Rogers, Johnny Marr, Behemoth, Aldous Harding, DJ Koze, Sheck Wes, Saweetie, Weyes Blood and The Comet Is Coming

29 June – 6 July 2019 Denmark |Roskilde-festival.dk |

With 67 new artists – including 55 new music acts – the full line-up for Roskilde Festival, Northern Europe’s biggest festival, is now complete. 173 music acts in total will play the Danish non-profit festival. Today’s new additions will join the already announced The Cure, Bob Dylan, Travis Scott, Cardi B, Robyn, Christine and the Queens, Rosalía and many, many more.

From Ghana to Greenland, from New Zealand to Norway, from Jamaica to Japan, artists of all sizes from more than 30 different countries will play the big and the small stages. Festival-goers from all over the world will party together in the name of charity when they explore the diverse music and arts programme at Roskilde Festival 2019. When Janelle Monáe first played Roskilde Festival she called it the most amazing show she had ever played. The American is back, bigger and better than ever before after the release of her highly acclaimed Dirty Computer, mixing soul, funk, pop and Afrofuturism. A former mentee of Prince, Monáe doesn’t merely perform a persona, she embodies it. On her first releases, she became an android, inviting listeners into a world full of Afrofuturist magical realism. She has wowed critics in roles in Academy-nominated films, ”Moonlight” and “Hidden Figures”, so performing a character is natural stuff for this prodigy. Her album challenges social and sexual norms as well as traditional concepts of a woman’s role in the world. It’s also an album that celebrates those in marginalised communities.

Indie heroes, guitar gods and wonderful weirdos. Vampire Weekend have kept fans waiting for a new album for six years. Now they are finally back at Roskilde Festival, and this time they will be conquering the legendary main stage, the Orange Stage. Noel Gallagher returns with his High Flying Birds, and guitar lovers will be happy to see another British legend, Johnny Marr, presenting both solo material and The Smiths classics. Travis Scott favourite Sheck Wes, grime king Skepta and future star Saweetie will make hip-hop connoisseurs happy, while festival-goers looking for something heavier will rejoice in collective headbanging to acts such as Behemoth and Danish favourites Baest. Plenty of singer-songwriters are ready for their Roskilde debut: from Welsh popstar Marina and New Zealand hero Aldous Harding to folk-pop starlet Maggie Rogers and indie favourite Weyes Blood. Those favouring synthesizers, beats and samples will have plenty to look forward to with new announcements such as German darling DJ Koze, quirky Italian Giorgia Angiuli and noisy duo 700 Bliss consisting of DJ Haram and Moor Mother. A further exploration of the paths of weird will lead to Yves Tumor and the jazz adventures of The Comet Is Coming and Sons of Kemet XL, with saxophone hero Shabaka Hutchings leading both outfits.

Nordic talents ready for their Roskilde Festival debut- Roskilde Festival’s talent programme has also been completed with 32 new acts, representing the best new Nordic music. The new acts include Icelandic prodigy Auður, Norway’s Lil Halima, Swedish DIY rapper Z.E and Selma Judith, daughter of Lars von Trier and one of the most exciting new acts in Denmark, making emotional R&B while mastering the harpThey will join already announced upcoming Nordic acts such as Norway’s Brenn., Copenhagen techno duo Funeral Future and Ea Kaya, one of Denmark’s most promising Scandi-pop talents. These artists are all making waves in their home countries and internationally, ready to take things to the next level at Roskilde Festival. They follow in the footsteps of MØ, Silvana Imam, Icona Pop, Iceage, Susanne Sundfør and many others who played Roskilde Festival before their big breakthroughs. During the first three days of the festival, these stars of tomorrow will play the Rising and Countdown stages, both located in the centre of the non-profit festival’s huge camping city. Most of these acts will play to the biggest audience of their career so far.

Arts, activism and solidarity – and particle accelerators- Art, social engagement and music are inseparable and all part of the full experience at Roskilde Festival.Hundreds of artists, writers, scientists, speakers and architects will inspire contemplation, spark debate and surprise festival-goers. This year’s Arts & Activism programme includes a large-scale sculpture by renowned Swiss artist Claudia Comte and a performance by American artist Isabel Lewis. Hannah Tocicki Anbert will conduct a silent parade in the name of unproductivity, Søren Aagaard will set up a post-apocalyptic food truck and Japanese artist Tomoko Sauvage will transform water bowls into instruments, turning water into sound. As always, there will be plenty of street art at Roskilde Festival with a programme that includes Askew One, Bacon and Zusa. Bringing science to the festival experience, CERN and the Niels Bohr Institute will offer workshops enabling you to make a cloud or a your very own renewable charger as well as debates on topics such as future energy.

Roskilde Festival’s head of programme Anders Wahrén says: “It feels great to finally present our programme, and Janelle Monáe is a crown jewel in a line-up I think bodes very well for our future. Not only do we have a load of great young artists of all sizes and from all corners of the earth, we also see that many of them are more socially aware than ever. From the music to the arts, debates and workshops, solidarity and activism is something that is reflected throughout our programme.”

The schedule and a handful of acts are yet to be announced. The full arts programme will be out in the spring.

  • Tickets to Roskilde Festival are on sale on roskilde-festival.dk.

  • Full festival tickets are DKK 2100 (approx. EUR 282) (including free access to camping).

  • More artists will be announced soon.

  • A total of 180 acts will play the festival’s eight stages.

  • See more on roskilde-festival.dk

Roskilde Festival 2019 lasts for eight days between Saturday 29 June and Saturday 6 July.

About Roskilde Festival:

Roskilde Festival is 100% non-profit. All profits are donated to social and cultural charities by the Roskilde Festival Charity Society. The festival is right next to the Danish capital of Copenhagen and easily connected by train, bus and flight (Copenhagen Airport). With more than 180 music acts in the line-up performing on eight stages and over 130,000 passionate music lovers gathered for a full week, Roskilde Festival is among the most unique music festival experiences in the world. A position the festival has held since the early 1970s. The full festival journey in Roskilde is an eight-day exploration of music, artistic expression, delicious food, sustainability, love, community and party.

Catfish And The Bottlemen Release New Song “Fluctuate”

Today, Catfish and The Bottlemen share a brand new song “Fluctuate.”

LISTEN HERE

The second new track from their upcoming album The Balance [out April 26 on Capitol Records], “Fluctuate” aired for the very first time today on long-time supporter Zane Lowe’s World Record on Apple Music’s Beats 1 and is now available as an instant download for fans who pre-order the album.

Before its official release, Catfish and the Bottlemen performed “Fluctuate” live throughout summer 2018 as a preview of new music to come, and the song quickly became a fan-favorite. Audiences can expect to hear more new tracks from The Balance during the band’s upcoming U.S. headline tour which kicks off March 12. Less than an hour after going on sale, their show at Brooklyn Steel in Brooklyn, NY on April 3 sold out. Tickets for the remaining shows are available HERE, and full routing can be found below.

“When I’m writing a new song, the audience is all I really see. I get a vision of them in my head before I properly hear the melody or anything like that,” explains front man Van McCann. “If we put three or four of these songs in the set, it’s going to be so strong. This run of shows we have coming up is just perfect timing, getting the chance to play new songs that go hand in hand with a wild night out.”

“Fluctuate” follows the band’s January single release: “Longshot,” which has amassed over 12.8 million global streams and is rapidly climbing Alternative radio charts. The song also scored Catfish and the Bottlemen their highest UK singles chart placing to date. Together with a string of sold-out UK arena dates, the wild reception to their first new music since 2016’s gold-certified The Ride brings renewed attention to the phenomena of the band’s unassailable ascent in the company of a youthful, ever-growing family of fans.

In the breaks between their electrifying outdoor and festival shows, McCann (vocals, guitars), Johnny Bond (guitars), Robert “Bob” Hall (drums), and Benji Blakeway (bass) recorded The Balance over a 12-month period in the company of Irish producer, Jacknife Lee. It was recorded in two, secluded studios; Grouse Lodge, in Moate, Republic of Ireland, and The Chapel in the countryside of East Lincolnshire. The album was mixed by Craig Silvey.

THE BALANCE TRACK LISTING:

1. Longshot

2. Fluctuate

3. 2all

4. Conversation

5. Sidetrack

6. Encore

7. Basically

8. Intermission

9. Mission

10. Coincide

11. Overlap

CATFISH AND THE BOTTLEMEN ߝ U.S. TOUR DATES:

3/12 Indianapolis, IN @ Egyptian Room at Old National Centre

3/13 St. Louis, MO @ The Pageant

3/15 Houston, TX @ House of Blues ߝ Houston

3/16 Dallas, TX @ House of Blues ߝ Dallas

3/18 Phoenix, AZ @ The Van Buren

3/19 San Diego, CA @ House of Blues ߝ San Diego

3/22 Los Angeles, CA @ Hollywood Palladium

3/23 San Francisco, CA @ The Fox Theatre

3/25 Portland, OR @ Roseland Theatre

3/26 Seattle, WA @ Showbox SoDo

3/28 Salt Lake City, UT @ The Depot

3/29 Denver, CO @ Ogden Theatre

3/31 Kansas City, MO @ Midland Theatre

4/2 Columbus, OH @ Express Live!

4/3 Brooklyn, NY @ Brooklyn Steel - SOLD OUT