Posts tagged with "companies"

Jean Button illustrated by Mina Tocalini for 360 MAGAZINE.

Covid-19 on Clothes

By Eamonn Burke

As a relatively new virus, new information is coming out about Covid-19 every day. While much is known, such as the fact that it spreads through air and is most dangerous to the elderly, there is much that remains unknown.

One of these unanswered questions is that if clothing: can the coronavirus survive on clothing? What we do know from evidence is that the virus can in fact live on other surfaces like plastic and steel for up to nine days. There is no evidence, however, that answers the question about clothes.

What we do know is that viruses similar to Covid – MERS, SARS – do not survive on clothes, as they are porous surfaces that can trap the virus and dry it out. A study from Johns Hopkins Medicine corroborates this, finding the probability of the virus being transferred through clothing is low. However, another study did find that the virus can live on shoes.

While the most important protective measures against COVID-19 remain social distancing and wearing masks, the CDC still recommends to air on the side of caution and wash clothes, specifically on the warmest setting to dry them out. The findings also pose issue for companies who need to handle clothing returns. Many large companies like Macy’s and Gap have amended their return policies to consider this, but it is also important for small businesses to do the same.

Rita Azar, 360 Magazine, illustration, corporation

Companies Profiting from BLM

By Eamonn Burke

As the nation grapples with the murders of George Floyd, Ahmaud Arbery, and Breonna Taylor, among many others over many years, protests have called for massive police and corporate reform. Changes have already been made, as major companies and institutions have begun to exclude forms of racism and include new reforms and statements. However, as with many corporate sentiments, the genuine nature of these statements is being called into question and exposed as hollow.

It has become a trend for major companies to undertake policies and claim responsibility for social issues, in what is known as “Political Corporate Social Responsibility.” Media is flooded with brands preaching change and pledging to be a part of it. In today’s instant society, however, it is difficult to discern the true motives of these businesses in their support of the BLM movement.

Major companies like Microsoft and Amazon have been actively projecting support for the BLM movement, yet both corporations have shockingly low involvement of black people within their company structure. Intel joined in the trend with a cringey tweet as well.

Fast food companies like Wendy’s and Burger King, and Popeyes have also seemingly been using the movement to boost their reputation using tweets and ads, despite the fact that they thrive on minimum wage workers who are often people of color. The stark insensitivity is reminiscent of Pepsi’s distasteful ad that was pulled amidst the movement in 2017. Some companies, however, didn’t even try to voice support. One such company was Starbucks, who announced that employees were forbidden from wearing BLM merchandise, a policy that has since been reversed. Other food brands such as Quaker Oats are making real changes – the Aunt Jemima brand will be dropped because of it’s racial stereotyping, as well as Uncle Ben’s.

Following a petition signed by more than 5,000 people, Trader Joe’s announced in July that they would be changing the names of their “racist packaging” such as “Trader Ming’s” and “Trader José.” San Francisco High School student Briones Bedell, who started the petition, claimed that “The Trader Joe’s branding is racist because it exoticizes other cultures — it presents ‘Joe’ as the default ‘normal’ and the other characters falling outside of it.”

The company is now going back on that promise, and have says in a new statement that “We disagree that any of these labels are racist,” arguing that they are meant to show appreciation for these cultures. Company spokeswoman Kenya Friend-Daniel originally had accepted the petition, acknowledging that it may have the opposite effect of its intended inclusiveness. Now, however, she says that they will only look into these types of changes from employees, not from petitions online.

The racial revolution in the wake of George Floyd’s death has seen the downfall of other brands and images such as Aunt Jemima and the Washington Redskins, but Trader Joe’s is the first prominent one to resist the “cancel culture.”

What consumers really want, however, is not posts on social media. They want real action and real change. This means companies should “Open Their Purse” and donate to anti-racism organizations. Many companies have, but many have also donated to campaigns for Congress people that are rejected by the NAACP.

The public is skeptical of these statements and promises, and not without reason. The history of major businesses like Bank of America and Goldman Sachs have in the past had to cover up allegations of discrimation, and others fail to include minority members in their top ranks. Other major institutions like the NFL condemned the kneeling for the National Anthem just a few years ago, but is now apologizing and admitting the players were right. The question remains: have sentiments truly changed?

Brands and institutions are recognizing that being anti-racist and pro-BLM is selling more than ever. “Costs Signals,” which are the cost that companies pay to undertake these policy changes, are what should be used for judgement, says UPenn Marketing Professor Cait Lamberton to ABC News. Andre Perry, another ABC correspondent from Brookings Institution, warns that “These statements are a sign of defensiveness more so than an indication that they are proactively working to deconstruct racism in this country.”

For a list of donations made by major companies click here.

Virgin Pulse, Health, 360 Magazine,

Tech Companies To Watch Out For In The Next Year

By now we should all be familiar with the pace of technology, one of the last great frontiers for the entrepreneur. Even though it doesn’t occur to us in the moment, new innovations continue to shape our world from year to year.

Compare the year 2020 to the turn of the century. In the first two decades of the 21st century, we’ve gotten used to social media, 3D printing, blockchains, eBooks, CRISPR gene editing, online streaming video and the wide-scale adoption of mobile phones. Likewise, we started the new millennium not knowing the names of Facebook, Spotify, YouTube, Uber, AirBnB or Twitter.

What do the coming years bring? Our best economic and technological forecasters have picked a few rising stars in tech innovation who just might sculpt the next horizon in industry.

StartApp

We’ve all heard of marketing companies collecting data on mobile users to use as research on user behavior, but StartApp simply has more data than anybody else. Tapping a billion active mobile users every month across 350K apps, StartApp anonymously logs this user data and then packages it for sale to companies to help them make better decisions about development, user interface design, and marketing. Having grown from $200K to $37 million in revenue, StartApp is poised to be the Amazon of customer service information.

Nauto

While we were all anticipating the advent of driverless cars, still a hazy future promise, it occurred to our AI scientists that the experience of driving just isn’t documented enough to teach it to a robot. Nauto is one company helping to fix that, by building an autonomous driving data platform. Using cameras both exterior and interior, Nauto systems track both the road conditions and obstacles and the driver’s reactions, showing us what we respond to and how fast. It’s also aimed at reducing driver distraction and fatigue. With over $1 million in investor funding raised so far, the company aims first to enable better driver-assistance technology, before aiming at removing the need for a driver completely.

Evisort

Evisort is simple to explain: It’s “Google for contracts.” Except, rather than just automating text search, it’s an expert system trained for the legal profession, allowing it to parse out key dates, names, provisions, limitations, dollar amounts and legal clauses. This turns out to be a huge part of the day for anybody working in the legal profession, where the average lawyer might handle dozens of contracts numbering 30 pages or more per week. Human contract review is costly, time-consuming, and prone to errors, so an automated AI for contract management is something every legal worker wants. Evisort has raised over $5 million in investor funding and been praised in both Forbes and Harvard Law Review.

CloudBeds

The hospitality industry has been late to the party of industries changed by technology, but its turn has come. CloudBeds is a smart business management software for hotels, with an end-to-end platform that handles the unique challenges of property management and booking together with business management. The result is that hotels run better and make more money. Hotels, being a future-proof industry that online commerce can’t replace, are going to be around for a long time, and CloudBeds raising $20 million in investor funding shows that they’re going to be offering something every hotel wants.

SnapChat

The most senior member on this list, SnapChat has been in business for most of the 2010s, but it’s the social network platform with the brightest future. Just as Facebook took the crown from MySpace, everyone’s been counting the days until Facebook finds itself left behind by the next generation of web users. But which social network will it be? With a user base approaching 210 million people across 22 languages, SnapChat is a social network geared for the mobile platform and more favored by younger generations.

Conclusions…

Much of the technology in recent years is driven by the advent of large data and deep learning methods in artificial intelligence. There are many more industries that can be innovated to the same degree that the above list has been – aspiring entrepreneurs take note!

Contextual Advertising Report

In a recent study conducted by GumGum, the world’s leading computer vision technology company, 61% of US respondents reported they would continue to keep spending on contextual advertising. So what is contextual advertising, and why is it so important?

Contextual advertising is a form of artificial intelligence with the goal of creating targeted advertisements for its consumers. The advertisements are selected by an automated system based on the user and the content they enjoy. This approach allows companies to be more specific about the content they distribute and helps them deliver emotionally relevant branded messages.

GumGum recognizes the power of artificial intelligence and contextual advertising. They are dedicated to extracting valuable information from the public and proprietary data sets to implement it for industries across the board. With this knowledge, GumGum with the help of The Drum Studios, decided to conduct a study on contextual advertising. By doing so, GumGum determined the overall growing interest of this type of targeted advertising and why it has become so valuable for businesses.

I wanted to see if you would be interested in connecting with an executive from GumGum to discuss the recent study on contextual advertising. They are also available to discuss the misconceptions of artificial intelligence and contextual advertising. For more information on this study watch, A Walk Down Contextual Lane created by GumGum.

1/3 TripAdvisor Reviews Are Fake

HotelPlanner.com CEO Tim Hentschel explains how the recent report claiming 1 in 3 TripAdvisor reviews are fake.

Despite the report of fake reviews, Hentschel still trusts in TripAdvisor. “Tripadvisor has always kept a Chinese wall between its review department and advertising department,” according to Hentschel.

Hentschel elaborates that “TripAdvisor’s high traffic numbers mean it has always been able to have an independent review department. The site’s advertising sales have always been independently strong like Google or Amazon.”

Additional Tim Hentschel talking points:

  • “This debate is very old in travel tech circles. Everybody has been trying to build the perfect machine to spot fake reviews, but nobody has gotten close yet.”
  • “There are sites that make you verify a purchase before you can post a review, but those can be tricked as well, especially by a hotel or restaurant generating fake receipts.”
  • “Up to a few years ago the general consensus in travel tech circles was overall rating is a good indication of the quality of the project, i.e. anyone can fake a few reviews, but if you have hundreds and thousands of reviews and they are mostly positive or mostly negative, then that is good sign of the overall quality of the product.”
  • “A large problem are sites that charge companies a monthly fee to keep up positive reviews. Yelp is facing multiple lawsuits for this practice.”

HotelPlanner.com, the largest group hotel booking site in the world, was called the “go-to site” for travel planners by The New York Times.

Pirelli: World Leader in Sustainability

Results of annual review

Pirelli is the world leader in Sustainability in the Auto Components sector on the Dow Jones World and Europe indices. This is the result that emerged from the annual review of the indices conducted by RobecoSam and S&P Dow Jones and which will take effect from September 24th. Pirelli recorded a total score of 81 points compared with the sector average of 32. Launched in 1999, the Dow Jones sustainability indices are among the most important market indices regarding sustainability at the world level. Involving over 2,000 companies from 60 industrial sectors, the analysis is based on the integrated evaluation of economic, environmental and social factors, that are the three aspects which define the concept of sustainability in terms of enduring value creation for all stakeholders.

Arcimoto Hosts Uber’s Return to Eugene, Oregon

Arcimoto, Inc.® (NASDAQ: FUV) — makers of the Fun Utility Vehicle® (FUV®) — an affordable, thrilling, pure electric vehicle for everyday commuters and fleets, along with the Technology Association of Oregon and Uber, ushered in the age of ridesharing in the Eugene-Springfield area on September 6.

“It was a true honor to kickoff ridesharing in Eugene at Arcimoto headquarters,” said Arcimoto Founder and President Mark Frohnmayer. “Arcimoto and Uber share the vision of a sustainable transportation system, and we believe the Arcimoto platform has a significant role to play in shared mobility fleets.”

Arcimoto hosted Uber’s return to the Eugene-Springfield area at the Arcimoto Manufacturing Plant after a three-year absence. Four FUVs formed a motorcade for the ceremonial first ride. Technology Association of Oregon (TAO) Vice President Matt Sayre escorted honorary passengers Eugene Mayor Lucy Vinis and Springfield Mayor Christine Lundberg around the Eugene streets surrounding Arcimoto Headquarters.

“This occasion represented something far more real than just ceremony,” said Sayre. “Today we were at the nexus of collaboration among Oregon cities, between state government and industry, connecting the world’s first Fun Utility Vehicle company with one of the world’s hottest technology companies. It felt really special to be Uber’s driver zero.”

Uber originally operated in the Eugene-Springfield area from 2014-2015, but suspended operation because of city regulations. In the interim, Eugene was the largest city in Oregon without any ridesharing service.

According to the Technology Association of Oregon, which was instrumental in bringing Uber back, “a coalition of TNC [Transportation Network Companies] supporters, including the Eugene and Springfield Area Chambers of Commerce, local student leaders, and members of the Technology Association of Oregon, advocated that the city council take action that would enable companies like Uber to operate in Eugene.”

Frohnmayer sees this as a sea change for the area, opening the door to the future of transportation in his own backyard, concluding, “We look forward to the role Arcimoto will play on the road of tomorrow.”

About Arcimoto, Inc.

Headquartered and manufactured in Eugene, Oregon, Arcimoto, Inc. (NASDAQ: FUV) is devising new technologies and patterns of mobility that together raise the bar for environmental efficiency, footprint and affordability. Available for pre-order today with a target base model purchase price of approximately $11,900, Arcimoto’s Fun Utility Vehicle is one of the lightest, most affordable, and most appropriate electric vehicles suitable for the daily driver. For more information please visit www.arcimoto.com.

A Rolls-Royce with Bitcoin

Hospitality mogul, Tilman Fertitta, is proud to announce his luxury automobile retailer Rolls-Royce MOTOR CARS Houston (a part of Post Oak Motors) is the first Rolls-Royce dealership in America to accept bitcoin and bitcoin cash for payments. Luxury car buyers are now able to purchase Post Oak Motors’ luxury campaigns from anywhere in the world via the bitcoin processor BitPay.

“The rising of bitcoin sparked my interest,” says Tilman Fertitta who is the owner of Post Osk Motors. “Being a premier luxury car dealer, I always want to offer my customers the very best buying experience and this partnership will allow anyone around the world to purchase our vehicles faster and easier.”

We’ve noticed people prefer to make larger purchases with bitcoin since it is a simple way to make payments,” says Sonny Singh, Chief Commercial Officer of BitPay. “This partnerships is timely with the increasing popularity ultra-luxury vehicles. Post Oak Motors has a great reputation of selling the finest cars and we are thrilled to be partnering with Tilman.”

Rolls-Royce Motor Cars Houston is next to Fertitta’s newest luxury development, The Post Oak Hotel at Uptown Houston. Its showroom provides a unique car buying experience Rolls-Royce motor cars for commission along with a selection of other luxury vehicles and pre-owned makes and models.

To hear more about Fertitta Entertainment

It is recognized as a world leader in the dining, hospitality, entertainment, and gaming industries. Fertitta Entertainment, solely owned by Chairman and CEO Tilam Fertitta, owns the restaurant giant Landry’s, Inc., the Golden Nugget Casinos and Hotels and the NBA Houston Rockets. Its restaurant and entertainment company o9perates more than 600 properties in 36 states and owns a number of international locations and is also one of the nation’s largest employers with more than 60,000 employees. The company owns and operates a signature collection of eateries, as well more than 50 different restaurant brands and award winning concepts. The Signature Group includes some of the world’s premier fine dining concepts, such as Mastro’s Steakhouse and Ocean Club, Morton’s The Steakhouse, The Oceanaire, Vic & Anthony’s, Brenner’s Steakhouse, Grotto, Atlantic Grill, La Griglia and Willie G’s; while the multi-unit restaurant brands include such well known favorites as Chart House, Landry’s Seafood House, Rainforest Café, and many more.

To hear more about Post Oak Motors Cars…

It is a Tilman Fertitta company and home to Bentley, Bugatti, and Rolls-Royce Houston. Here, clients are part of an exclusive world of luxury. Not only are clients’ privy t special concierge services from the sales and services departments, but dinner reservations, hotel stays, and helicopter transfers. They are located at 1530 W. Loop South, Houston, TX 77027. Click here for more details!

To hear more about BitPay…

Founded in 2011, it is the pioneer and the most experienced company in bitcoin and blockchain payments. Its suite of products enables businesses to send and receive cross border payments, also enabling consumers to manage digital assets with the BitPay Wallet and turn digital assets into dollars with the BillPay Prepaid Visa Card. The company’s locations are in North America, Europe, and South America–already raised over $70 million from leading investors including Founders Fund, Index Ventures, and Aquiline Technology Growth. Visit here for more information on BitPay.

Pirelli Supplier Awards 2018

Sustainability, innovation and quality of service were the key elements for the Pirelli Supplier Awards 2018, the annual occasion when the Company awards 9 suppliers from its global supply chain of over 10,000. The Supplier Awards reward those suppliers who shine for their ability to make the Pirelli supply chain even more sustainable and enhance qualitative excellence, making Pirelli’s products more High Value, in line with the Group’s strategy.

Today the awards for the suppliers who distinguished themselves over the last year were presented by Chief Purchasing Officer, Matteo Battaini and the Chief Sustainability and Risk Governance Officer, Filippo Bettini, at a ceremony at Pirelli’s headquarters in Milan. The awards were given to nine suppliers in the areas of raw materials, services and machinery.

In the 2018 edition, the most frequently seen factors include innovation, quality of service and sustainability, which had its own specific award. Pirelli’s supply chain has been constructed to guarantee product innovation, process digitalization and long term competitiveness, where respect for the environment and attention to the value of people are considered a primary levers of growth.

Pirelli’s efforts towards a sustainable purchasing strategy were recognized by the confirmation that Pirelli’s supply system was in compliance with the UNI ISO 20400 rule, conferred in February 2018 by SGS Italia S.p.A. – one of the leading companies globally for inspection, verification, analysis and certification services. Pirelli is thus the first company in the automotive industry to have received this confirmation of compliance. The ISO 20400 constitutes the most important international guideline in the matter of supply chain sustainable governance, where the economic, social and environmental responsibility are integrated into the Company’s strategies, organization and purchasing processes.

The winners of the Pirelli Supplier Awards 2018 include:

Glanzstoff Sicrem Spa (Italy), suppliers of textile reinforcements – awarded for the criteria of “Quality” and “Speed”, plus the prestigious Sustainability prize, which the company deserved because it produces rayon using only cellulose from plantations certified for sustainable agro-forestry management;

JSR Corporation (Japan), a supplier of synthetic rubber awarded for the criteria of “Innovation” and “Service Level”;

Thai Eastern Innovation Co., Ltd (Thailandia), PT. Kirana Megatara Tbk (Indonesia) and PT. Prasidha Aneka Niaga Tbk (Indonesia); all suppliers of natural rubber awarded for “Quality” and “Service Level”;

VMI Holland (Holland), a supplier of tire assemblers and machines for semi-processed components for the criteria of “Quality” and “Global Presence”;

MDM (Italy), an integrated marketing and communication agency awarded for the criteria of “Innovation” and “Speed”;

APPIAN (USA), a supplier of the Business Process Management platform and related consultancy services awarded for the criteria of “Innovation” and “Speed”;

Warehouse Service, Inc. (USA), a logistics services supplier awarded for the criteria of “Speed” and “Innovation”.

Matteo Battaini, Chief Purchasing Officer,commented: “Pirelli has built its business model, focused on High Value, on product innovation and process digitalization. To pursue this strategy it is not only necessary to choose suppliers that are leading companies, but also to build with each of them a partner relationship. It is essential that they share values such as innovation, quality, customer care, product and process sustainability and attention to brand value. And, in an ever more dynamic market context, goals must also be shared, such as cost rationalization, speed of adapting to new technology and implementation of best practices in sustainable management. Today Pirelli’s procurement involves the management of around 10,000 suppliers for a total expenditure of 3.2 billion euro in 2017, mainly on raw materials (46%), services (36%), machinery (13%) and consumption materials (3%).”

Snapped: Notorious BTK Serial Killer

Oxygen Media, the home for high quality true-crime programming, takes viewers into the twisted mind of the “BTK Killer” Dennis Rader, who posed as a family man by day and murderer by night. The two-hour special,“Snapped: Notorious BTK Serial Killer,” premiering on Sunday, September 2ndat 6pm ET/PT will delve deep into the slayings of the innocent victims and a never before heard interview with Rader himself, as he recounts his crimes and childhood. For a sneak peek visit: http://www.oxygen.com/snapped/season-2/videos/snapped-notorious-the-btk-killer-airs-sunday-92

Under the guise of the “BTK Killer,” Rader heinously murdered 10 people, over the course of 17 years, all while taunting Wichita police and media before finally being brought to justice,after 30 years of cold cases. In an exclusively acquired interview, the “BTK Killer,” which acronym stood for “bind,” “torture,” “kill” reveals his darkest secrets and what drove him to murder. The special features exclusive interviews with experts and the journalists that were tormented by him.

“Snapped” is produced by Jupiter Entertainment with Stephen Land, Allison Wallach, Matt Sprouse and Irfan Rahman serving as executive producers. For more information, visit www.oxygen.com and follow us on Twitter at www.twitter.com/OxygenPR.

About Oxygen Media:

Oxygen Media is a multiplatform crime destination brand for women. Having announced the full-time shift to true crime programming in 2017, Oxygen remains one of the fastest growing cable entertainment networks with popular unscripted original programming that includes the flagship “Snapped” franchise, “Cold Justice,” “Killer Couples,” “Criminal Confessions,” and breakout hit event series such as “The Disappearance of Natalee Holloway,” “Dahmer on Dahmer: A Killer Speaks” and “Aaron Hernandez Uncovered.” Available in more than 77 million homes, Oxygen is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Watch Oxygen anywhere: On Demand, online or across mobile and connected TVs.