Posts tagged with "revenue"

Cryptocurrency by Heather Skovlund for 360 Magazine

Bitcoin miners generate $1.4 billion despite 36% BTC slump

Bitcoin miners generate $1.4 billion in May’s revenue despite 36% BTC slump

With bitcoin experiencing a price correction of almost 50% in May from the all-time high, mining revenue was expected to take a significant hit. However, contrary to expectations, the revenue has shown resilience.

Data acquired by Finbold indicates that bitcoin miners earned $1.45 billion in May, dropping only 15.01% from the April figure of $1.7 billion. The revenue dropped slightly considering bitcoin suffered a significant price correction of about 36% in May. Between March and April, the revenue slightly plunged 2.5% from $1.75 billion to $1.7 billion.

Over the last three months, the highest daily bitcoin mining revenue was on April 15th at $77 million. The lowest returns were recorded on May 29th at $26 million.

Continued crackdown likely to impact bitcoin mining revenue

In May bitcoin faced increased scrutiny over the carbon footprint debate, something that was expected to significantly impact mining revenue. According to the research report:

“The bitcoin mining revenue is encouraging considering that the industry has witnessed a decline in profitability over recent years. However, with the regulatory crackdown on mining, the industry risks slowing down on revenue since large-scale miners are mostly targeted by authorities.”

The focus on bitcoin’s energy consumption can potentially lower the interest from institutional investors who want to meet the needs of environmentally cautious investors. However, the emergence of renewable energy sources might tilt the tide. The research report notes that:

“With the increased focus on renewable energy for bitcoin mining, the asset might attract more institutions potentially sparking an increase in value and consequently the mining revenue.”

Regions like North America are taking the lead aiming to establish a bitcoin mining hub that relies on renewable energy.

Read the full story with statistics here.

Cards and Dice illustration by Heather Skovlund for 360 Magazine

Global Card Game Market

Global Card Game Market to Hit $6.8B Value by 2025

Over the years, the global card game market has witnessed steady growth and acceptance among players, despite huge competition from digital entertainment sources. However, as millions of people started spending more time indoors amid the COVID-19 lockdowns, the entire sector surged in 2020, with revenues rising by 16% YoY to $5.6bn.

According to data presented by 123scommesse.it, after a slight drop in 2021, the global card game market is expected to continue growing and hit a $6.8bn value by 2025.

Revenues to Jump by 23% in Four Years

The main product in the card game market is a card deck that comes in many varieties. Besides standard decks, the segment includes individual decks for games like Uno, Tarot, or Lexicon and collectible and trading card games like Yu-Gi-Oh! and Magic: The Gathering.

Between 2012 and 2017, the revenues of the global card game market jumped by 50% to over $4.1bn, revealed the Statista Consumer Market Outlook. The steady growth continued in the following years, with revenues rising to $4.8bn in 2019, a 17% increase in two years.

However, as lockdowns forced people across the globe to spend more time indoors, revenues jumped by 16% YoY to $5.6bn in 2020, the most significant annual increase so far.

The Statista data indicate the global card game market is set to witness a slight contraction this year, with revenues slipping to just under $5.6bn. However, this figure is expected to jump by 23% in the next four years, with the entire market reaching over $6.8bn value.

China and US to Generate One Third of Total Card Game Revenues in 2021

Analyzed by geography, China represents the world’s largest card game market, expected to generate $1.2bn in revenue, a slight increase compared to last year. However, statistics show that the Chinese market grew by 18% since the pandemic stroke. By 2025, Chinese card game revenues are expected to jump to $1.5bn.

The Indian market, as the second largest globally, is forecast to hit $706 million in revenue in 2021, up from $694 million in 2020. In the next four years, this figure is set to reach almost $980 million.

The US card game market, as the third largest globally, is forecast to generate $623 million in revenue this year, down from $637 million a year ago. However, the US market is expected to continue rising in the following years and hit $682 million in value by 2025.

Read the full story here.

Computer Illustration by Heather Skovlund for 360 Magazine

Media’s New Currency

What Marketers Need to Know About Media’s New Currency

Source Digital, a leader in providing innovative video advertising, is helping marketers to stop wasting money

It’s estimated that digital advertising grew 12% over the last year, as many people were at home more during the pandemic. With billions being spent on trying to reach people as they watch videos, it only makes sense that marketers turn to new technology to advance key messaging to targeted consumers. Source Digital is leading the way in helping them maximize their revenue with media’s new currency: SAMs or Source Activated Moments. The innovative platform is helping companies stop wasting money and get more out of their video advertising efforts.

“Many marketers are frustrated because they are spending more and more on digital advertising but are not seeing the results they want,” explains Hank Frecon, the chief executive officer of Source Digital. “This is where we come in. We have helped many of these companies gain more control of their digital marketing efforts to get a result that justifies their expenditure. We are here to help to grow their business, and at the same time give consumers what they are looking for in a seamless way.”

Many advertising campaigns are being switched to Source Digital’s patented platform. The new platform gives businesses what they have needed all along, which is a way to offer their products or services to customers that have indicated interest, during videos. Here are five things to know about this new way to reach consumers through digital advertising with SAMs:

  1. New media currency (SAMs) focuses on not disrupting the viewer. People love to watch videos, but they have been turned off by the ads that interrupt what they are watching. Having a platform that will seamlessly allow you to watch a video without ad interruption but still allow the marketer to promote something without stopping their video makes a world of difference.
  2. Many businesses turning to the new media currency are able to greatly increase their revenue, because Source Digital is offering them an entirely new inventory to access to help grow their business.
  3. Rather than traditional advertising working with particular networks, the new method of advertising works across platforms. This makes it easier for marketers to reach more people without having to put in more effort.
  4. The more you know about the audience, the more you can tailor ads to them and improve engagement. The new media advertising platform helps advertisers get more insight into the audience, so they can use that to improve user experience and increase engagement.
  5. The new currency is completely changing how online video advertising is done, and it’s doing so for the better. We all learned a lot from the prior ways that video ads were done, and that information has helped to create a better experience for all moving forward.

“We see the way our platform is helping to transform the efforts put forth by marketing teams,” added Frecon. “We look forward to helping many others get on board. It’s a more efficient way of reaching your audience, increasing profits, and in getting the most from your investment.”

Source Digital’s platform quietly works in the background, gathering important data points about the person, so that it can provide a better user experience and increase engagement. Source Digital has worked with numerous Fortune 500 companies to help create a more engaging and effective video advertising experience. To learn more, visit Source Digital.

About Source Digital, Inc. 

Developed by seasoned technology leaders and inventors, Source Digital delivers a new era of contextual commerce and advertising. Offering the first in-video, contextually driven, frictionless acquisition experience, Source Digital’s technology allows content creators, owners, brands, and retailers to seamlessly engage with viewers across any device or screen in real time. An immersive approach to interactive video, Source Digital’s patented technology inspires brand loyalty organically through continuous, personalized engagement, reducing audience drift while yielding nuanced measurements and substantially increased avenues for monetization.

Virtual Meeting illustration by Heather Skovlund for 360 Magazine

Zoom Hits A Record High

Zoom Hit a Record High Quarterly Revenue of $882.5 Million, Almost a 370% Increase YoY

Zoom’s revenues skyrocketed last year as global demand for online meeting solutions soared amid the COVID-19 lockdown. Although the popular video conferencing platform generated impressive revenue through its fiscal year 2021, the year’s final quarter set a new record.

According to data presented by BuyShares, Zoom hit a record high quarterly revenue of $882.5 million in Q4 FY 2021, almost a 370% increase year-over-year.

Annual Revenue Soared by 700% in Two Years

Unlike many other sectors, the video conferencing platforms witnessed explosive growth amid the COVID-19 crisis, as millions of people started working from home. However, Zoom emerged as the most preferred platform for holding virtual meetings. As countries across the globe-imposed lockdowns, family members also turned to Zoom as a way of keeping in touch with each other. Museums, theatres, and schools chose the platform to maintain normal operations.

With the ban on social gatherings, Zoom also became a cultural phenomenon through hosting parties, concerts, church services, and art shows. The surge in the number of users led to a 700% revenue growth in two years.

In the fiscal year 2019, Zoom generated $330.5 million in revenue, revealed the company’s earnings report. Over the next twelve months, this figure jumped by more than 88% to $626.6 million. The two-digit increase was driven by a strong Q4 FY 2020, matching the period between January and March 2020, when the pandemic already struck. Zoom’s quarterly revenue jumped by 78% YoY in this three-month period and hit $188 million.

The strong increasing trend continued in the following months, with revenue rising to $328.1 million in the second quarter of the calendar year 2020. Statistics show this figure more than doubled in the next three-month period and hit $663.5 million.

However, the fourth quarter of the fiscal year 2021, matching the period between January and March 2021, delivered the highest quarterly revenue in Zoom`s history, causing annual revenues to rise above the expectations to $2.65bn.

Almost 70% of that value, or $1.83bn, was generated in the Americas as the largest Zoom market. Users from the EMEA region, as the second-largest market, generated $486 million in revenue. Asia followed with $332.8 million, respectively.

Market Cap Soared by 357% Year-Over-Year

While the Zoom stock price has increased steadily throughout 2020, a positive announcement regarding the efficiency of a COVID-19 vaccine in November last year resulted in the price falling by more than 30% by the end of the year.

Since then, the share price has been fluctuating and in recent months saw even more of a downturn, reaching $328.95 last week.

In December 2020, the combined value of Zoom shares stood at $115.5bn, revealed the MacroTrends data. Over the last four months, this figure dropped to $96.6bn, still a 357% increase year-over-year.

The full story can be read here

Headphones illustration by Heather Skovlund for 360 Magazine

Music Streaming Revenues Jump

Music Streaming Revenues to Hit $23B in 2021:

A 50% Jump Compared to pre-COVID-19 Figures

Like many other sectors, the music industry has been significantly affected by COVID-19, with the massive cancelation of live events and huge ticket sales revenue drops amid the lockdown. With earnings from live music events shrunk to the lowest level in history, artists increasingly rely on income from streaming platforms. According to data presented by BuyShares.co.nz, music streaming revenues are expected to hit $23bn in 2021, a 50% increase compared to pre-COVID-19 figures.

Revenues to Jump by $3.3bn in a Year, Number of Users to hit 620 Million

Even before the pandemic, the music streaming industry witnessed impressive growth, with revenues rising by a CARG of 20% year-over-year. Statista survey showed that in 2017, the unified market was worth $10.5bn. In the next two years, this figure jumped to $15.2bn. However, last year, music streaming platforms witnessed the biggest annual revenue growth, as COVID-19 halted live events. Statistics show that revenues surged by almost 30% year-over-year and hit $19.7bn in 2020. The ongoing lockdown is expected to continue driving a rise in music streaming consumption, with revenues growing by another $3.3bn this year. By 2025, the entire market is forecast to hit a $33.3bn value. The Statista survey showed the number of people using music streaming platforms also surged amid the pandemic and jumped from 425.6 million in 2019 to 626.2 million in 2021. More than 900 million people worldwide are expected to use music streaming services in the next four years.

Spotify hit 155 Million Premium Subscribers in 2020, Double than Apple Music

As the world’s largest music streaming market, the United States is expected to reach 100.7 million users and $8.7bn in revenue in 2021, a 16.6% increase in a year. The Chinese market, the second-largest market globally, is forecast to grow by 20% YoY and hit $2.2bn value this year, almost four times less than the leading US. Nevertheless, with 177.7 million users in 2021, the country has the largest number of people using music streaming services globally. According to Hootsuite’s Digital 2021 Report, more than 81% of surveyed internet users in China reported listening to music streaming services last year. The United Kingdom ranked as the third-largest music streaming market with $1.4bn in revenue this year.

As the biggest music streaming service globally, Spotify (NYSE: SPOT) hit 345 million monthly active users and 155 million premium subscribers in December 2020, a 25% jump in a year. While Apple (AAPL: NASDAQ) hasn’t publicly commented on its subscriber count since reaching 60 million in June 2019, estimates from MIDiA Research put Apple Music subscribers at 72 million in 2020, or half the Spotify count.

 

The full story can be read here.

Airplane visual for 360 magazine

Delta Air Lines’ Revenue Drop

According to the research data analyzed and published by ForexSchoolOnline.com, Delta Air Lines’ revenue dropped by 88%. It led to a pre-tax loss of $7.01 billion and a GAAP net loss of $5.7 billion. 

Passenger revenue plummeted by 94% to $678 million while cargo revenue dropped by 42% to $108 million. For H1 2020, there was a drop of 56% in operating revenue with passenger revenue shedding 60% YoY as it went from $20.62 billion to $8.25 billion. The total operating loss for H1 2020 was $8.37 billion and there was a loss per share of $9.83.

Global Air Travel Drops by 95%, Industry to Lose $84.3B in 2020

According to Flightradar 24, global daily commercial flights dropped from 100,000 to 23,923. In April 2020, there was a year-on-year (YoY) drop of 73.6% in commercial flights, slightly improving to -71.7% in May 2020. 

Research from the International Air Transport Association (IATA) echoes a similar sentiment, noting a -95% drop YoY in global air travel in April 2020. It predicted that passenger numbers would halve to 2.25 billion compared to 2019. Similarly, passenger revenue would drop from $612 billion in 2019 to $241 billion in 2020. With airlines losing a cumulative $230 million daily, airlines would see a total loss of $84.3 billion. Asia Pacific will lead the industry’s losses with -$29.0 billion while North America will take the second spot with -$23.1 billion.

Booking, Entertainment, Airlines, Cruises/Casinos and Hotels/Resorts (BEACH) stocks are among the worst losers during the pandemic period. According to data from the Visual Capitalist, between February 19 and March 24, 2020, El Dorado Resorts was the highest loser. It lost 76% in market capitalization during the period while Norwegian Cruise Lines lost 72%. Overall, BEACH stock lost over $332 billion during this one-month period.

Basketball illustrated by Mina Tocalini for 360 MAGAZINE.

Projected NBA Revenue 

Data gathered by Safe Betting Sites shows that the NBA sponsorship revenue over the past decade amounts to about $9.24 billion. According to the data, the revenue is projected to grow by 159.33% between 2010 and 2020. 

Sponsorship revenue to peak during 2019/20 season. The revenue will be highest during the current 2019/20 season at $1.39 billion while during the 2009/10 season the revenue stood at $536 million. 

The revenue surpassed the one billion mark during the 2017/18 season when it stood at $1.12 billion and later grew by 15.89% to 1.29 billion in the 2018/19 season. 

From the data, the biggest growth was between the 2016/17 and 2017/18 season with a percentage increase of 30.08%. 

The coronavirus pandemic might impact the current season’s sponsorship revenue. According to our research report: “It is important to note that the NBA’s unprecedented move to suspend its season early this year due to the coronavirus had an immense cost as the league’s clubs collectively lost millions in game-day revenue for games canceled. This move might significantly impact the 2020 figures. However, the league is expected to resume later this month.”

Our research also overviewed sports sponsorship spending in the United States from 2014 to 2024. By 2024, the spending will grow to $19.8 billion, an increase of 27.74% from the estimated 2020’s figure of $15.5 billion.

By next year, the spending will stand at about $16.4 billion, which will later increase by  6.09% to $17.4 billion by 2022. In 2023, the spending is projected to stand at $18.5 billion.  Between 2014 and this year, the sponsorship has grown by 28.09%. From the data, the lowest spending was registered six years ago at $12.1 billion.

Follow Safe Betting Sites: Facebook | Twitter

Follow NBA: Facebook | Instagram | Twitter

Why having a social media platform is right for your business

The one thing entrepreneurs, small business owners, large and small corporations around the globe have in common is the desire to grow and thrive in their line of business. In the last decade alone social media has significantly changed how people connect and communicate, with approximately over 2.4billion users worldwide. Keeping this in mind, growing one’s business simply boils down to building a strong brand online because that’s where the consumers are.

Let’s go through a few ways in which social media is good for business.

Allows you to adapt to shifts in consumer attention

Prior to the social media boom, businesses would communicate to their potential customers by paying to have their commercial ads on magazines, radio, and television. The non-free element of these platforms made it more difficult for startups to reach an audience and most would rely on ‘word of mouth’ to market their business. Today, online platforms are free, interactive and have an uncanny ability to reach a niche audience. As a business, you can constantly use surveys to find out if the consumers’ needs have changed or evolved and develop a marketing strategy to target your audience and meet their needs.

There is a lot of demographic data readily available on social media networks; analyzing this data can help you develop marketing tools that your audience is better likely to receive.

Social media is interactive

Social media allows you to have real-time interactions with your customers, and you can respond to comments and questions on your brand while on a grocery line or having a coffee. There are many existing online platforms which one can use to interact with consumers making it difficult for businesses to survive on all of them as this requires time. Which begs the question, how do I identify the right social media platform to use?

• Choose a platform your customers are on: A business should only exist on a platform that their audience is in to ensure value adding interactions. This allows you to ‘cull the herd’ in a manner of speaking, access and respond to your target consumer needs

• First, ensure your marketing strategy is better than your competitors and apply it on a platform that is comfortable for you. For example, if you are unable to create compelling short ads or hire someone to do it for you then twitter may not be the best platform to use; a business needs to play to its strengths. However, one cannot ignore core platforms which are essential for your business to be on such as LinkedIn and Instagram because of the attention such platforms receive.

• Choose a platform that allows you to have real-time interactions with people either through face to face marketing of group chats. This could be a strategic way to building lasting relationships and connections and leverage these connections for your business.

Interactive features like monitoring apps alert you to any bad reviews your business may be getting and allows you to respond adequately and promptly to avoid loss of sales and brand damage. It also lets you know how your competitors are doing, and this will enable you to make strategic business decisions if niches have been identified.

Offers many features

Popular social media platforms require the user to be active in order to gain a large following and subsequent likes. So, if you are unable to continually have an online presence, ‘cheat apps’ are your best bet. Let’s use the example of Instagram which is currently the most visited social network. The app offers individuals and businesses services such as Instagram likes for sale which gives the perception that your posts are popular and value adding to your audience. Instagram auto likes are a good marketing technique in the sense that it is easy to use and time-saving. A business simply has to submit an Instagram photo or URL and go about day-to-day activities while the system ensures that you receive as the number of like you requested. This feature not only brings traffic to the products and services your business offers but also gives you an edge over your competitors.

Advantages of auto like services

• It is time-saving. Once you subscribe and choose a package that works for you, the system does the rest while you can focus on other ways of growing your brand

• It is a great tool for entrepreneurs. It helps build the client base as people are more likely to take time to look and follow URLs of popular posts.

• It allows a business to increase sales while growing and promoting it’s their brand. The free auto likes will get the attention of consumer who will in turn like and sometimes share the post. This increases the likelihood of getting lifetime customers and reaching new audiences.

• It is affordable. Some packages are free allowing business to save on monetary resources while steadily growing their brand.

Allows you to partner with influencers

A social media influencer is an individual with a large online following that trusts their judgment and can easily help you improve brand visibility. These group of people often guide their followers purchasing choices by simply talking or sharing links and images about the products and services you offer. Since their opinions are trusted, your brand credibility soars, and this translates into sales.

In some instances business hit the gold mine and go viral through these partnerships. Consumers will share content they deem worthy with their friends and followers who will also do the same and before you know it your business has been exposed to millions of people online.

In conclusion

A lot has changed over the years; a business’s ability to adapt to these changes will determine whether it will succeed or fail. The use of social media to market one’s business is one such change. Social networks undoubtedly have a wide range of benefits to a company from increasing brand awareness to increased sales, and this makes it a vital component to business continuity.

THE ECONOMIST x OPEN FUTURE

The Economist, a leading source of analysis on international business and world affairs, today announced “Open Future”, an editorially driven initiative (www.economist.com/openfuture) which aims to remake the case for The Economist’s founding principles of classical British liberalism which are being challenged from all sides in the current political climate of populism and authoritarianism.

“Although the world has changed dramatically since James Wilson founded The Economist to fight against the Corn Laws, the liberalism we have championed since 1843 is as important and relevant as ever,” said Zanny Minton Beddoes, editor-in-chief, The Economist.  “Yet the core tenets of that liberalism—faith in free markets and open societies—face greater resistance today than they have for many years. From globalization to free speech, basic elements of the liberal credo are assailed from right and left.”

Content for Open Future will be developed and organised around five themes: Open Society (diversity, and individual rights versus group rights); Open Borders (migration); Open Markets (trade, markets, taxes and welfare reform); Open Ideas (free speech); and Open Progress (the impact and regulation of technology). In addition to content from The Economist editorial staff, the Open Future hub will feature commentary from outside contributors, including from those with dissenting points of view.

The initiative launches with a debate between Larry Summers and Evan Smith about no-platforming and free speech at universities. Mr Summers is the Charles W. Eliot University Professor and President Emeritus at Harvard University. He served as Secretary of the Treasury for President Clinton and as the Director of the National Economic Council for President Barack Obama. Evan Smith is a Research Fellow in history at Flinders University in Adelaide, Australia and is writing a book on the history of no-platforming.

A special report on the future of liberalism written by editor-in-chief Zanny Minton Beddoes will appear in the newspaper’s 175th anniversary edition dated September 15th. And on that Saturday, the newspaper will host the Open Future Festival, to be held simultaneously in Hong Kong, London and New York. There will also be an Open Future essay contest for young people; surveys and other data visualizations; podcasts; social-media programs and new video from Economist Films.

Wireless Service Revenue

Wireless service revenue is forecasted to reach $217.4 billion by 2020

ReportLinker’s team of economists have created industry forecasts based on the evolution of key indicators and analysed the upcoming trends in the American telecommunications and tech industry.

Results show that: 

Mobile data usage in the US is anticipated to keep rising and reach 1.5K Megabytes per person by 2020.

• Also, wireless service providers’ revenuesare forecasted to grow to 217.4 $billion by 2020

• Nearly half of of all American adults (46%) check their smartphones as soon as they wake up in the morning, and among Millennials it’s nearly two-thirds (66%).

• Another 28% of Americans use their smartphones during breakfast.

• And close to 10% even wake up in the night after going to bed and check their smartphones.

To read more, click here.

About Reportlinker Insight: 
Reportlinker Insight combines analysis and exclusive investigations. We cover innovations, social and economics megatrends to understand the world of tomorrow. For more information, please visit http://www.reportlinker.com/insight/.