Posts tagged with "platform"

Heather Skovlund-Reibsamen

Heather

Heather Skovlund-Reibsamen is an illustrator, graphic designer, and writer, who has published work within 360 Magazine and issuu. Specializing in new media, Heather’s innovation and passion are a force to be reckoned with.

Currently working at 360 Magazine, Heather’s talents have blossomed in unbelievable ways.  Heather has created an abundance of illustrations ranging from celebrities such as Britney Spears and Doja Cat to heart-wrenching moments such as George Floyd and mass shootings. Heather’s most recent work details the shocking testimony from Britney Spears about the inhumane activities within her conservatorship. In addition, she has written articles on various topics and has interviewed rapper/actor celebrity Page Kennedy and artist David Irvine from The Gnarled Branch.

Heather has also worked with the migration of the 360 Magazine website to a new hosting service and continues to work on building the 360 Magazine eCommerce platform that features styles from the creative director of Ace of Haze Style of Ace (AOHSOA), Armon Hayes. She also assists with copyediting articles and the recent book “Move Like Water × Be Fluid” written by Vaughn Lowery, web design, and client communication.

Heather completed her associate degree in graphic design through Independence University and will complete her bachelor’s degree in January of 2022. She is a proactive member of the AIGA IU Student Group as well as the Director of Communications. Heather works alongside fellow officers to bring digital content to the students as well as helping to create the e-zine “Creative Layers”. Heather is also a member of the Alpha Beta Kappa National Honor Society. She has also made charitable design contributions to Dola Dolls to Love through Dementia.

Heather looks forward to her blossoming career and is excited to see where the path leads her. Follow her on LinkedIn and Instagram.

Image via Infamous PR for 360 Magazine

Meya Platform Announces Partnership with Artists Jamie Jones and Lee Burridge

Music and Meditation Platform MEYA Announces Jamie Jones and Lee Burridge as New Partner

Artist Partners to Contribute Exclusive Productions Fusing Electronic Music, Psychoacoustics, and Meditation to Bridge the Gap Between Music and Mindfulness

Download the MEYA App to Experience the Exclusive Music Mind Journey via the App Store and Google Play Store

Well-being, music, and meditation platform MEYA has announced electronic music’s leading artists Jamie Jones and Lee Burridge as new equity partners. Jones and Burridge will contribute exclusive tracks and meditation remixes to the app as part of their Music Mind Journey series, which bridges the gap between music, meditation, and mental health.

The collaborative project aims to transcend the typical confines of meditation, interweaving multi-level brainwave entrainment and vocal guidance with the deeply immersive experiences and psychoacoustic effects achieved through music. This unique fusion allows users to make meditation as empowering as an unforgettable experience on the dancefloor or as deep and emotional as listening to your favorite songs.

Download MEYA to Hear Exclusive Music from Jamie Jones and Lee Burridge via Apple and Google Play

Fans of electronic music know the genre has an ability to trigger states of deep presence, elevation, and connectedness, similar to those achieved through meditation. MEYA harnesses and infuses specific sound frequencies and rhythmic arrangements in its meditation practices in order to trigger the same peak moments that Jamie and Lee are renowned for.

MEYA’s new partners bring their own experience with both meditation and the stresses they’ve faced in the world of dance music to the platform, helping others overcome the hurdles of mental health felt around the industry and beyond.

Speaking on the MAYA platform, Jamie Jones stated What I like about MEYA is that I’ve always found the different frequencies that are used to record music very interesting. I came across 432 a few years before I discovered the MEYA app. I was really intrigued to find out whether your body did feel differently listening to music tuned to this frequency. I noticed I only had to meditate for half as long to get the same feeling. I felt that the combination of mediation and the sounds available made it much easier and more effective in a shorter period of time. I was gaining the same benefits in half the amount of meditation time. In my opinion, it definitely feels like you get more out of it without having to be as advanced or meditate for as long.

Jamie’s first exclusive MEYA production sets the stage for a special Music Mind Journey titled Choice. It’s a dreamlike track featuring delicate piano and relaxing synth work that is perfect for letting go and giving yourself a moment of calm. This feeling is enhanced by embedded vocal guidance that, like a guided meditation, invites listeners to breathe and achieve a deep state of presence, acceptance, and self-love. Its empowering lyrics remind listeners that you always have a choice to love yourself while building on your strengths.  

Lee Burridge’s first contribution to the platform is a unique remix of his iconic track Float On from the collaborative 2019 album Melt on Lost Desert. The song pulls listeners into the melodic and entrancing world that All Day I Dream has fostered over the past decade at events around the world. Now, a meditation remix of the song is available to MEYA users looking to dig deeper and understand the concept of awakening and achievement more fully, featuring vocals inviting listeners to change your perspective on life…from a victim mentality to a victorious reality. 

The revolutionary MEYA platform harnesses the human affinity for rhythm and connectivity through dance to help users reduce stress, quieten the mind, and reach meditative states more easily and deeply. The peak experiences and flow states felt on the dance floor can be translated into science-backed practice, bringing moments of awakening into everyday life.  

Each stage of the MEYA journey – Music, Mind, and Awakening – is enriched with binaural beats and is recorded in 432hz, a healing frequency used in ancient traditions that facilitates relaxation and alleviates physical and emotional stress. Each meditation session is available with a wide selection of music genres: from ambient soundscapes to organic downtempo shamanic rhythms and uplifting electronic beats in order to assist with focus, sleep, meditation, movement, motivation, relaxation, and inspiration.

In MEYA founder Raffaele Ricci’s own words, We are very excited to have Lee and Jamie on board, sharing the same vision to create electronic music to help more people with their mental and spiritual wellbeing. Our aim is to make meditation as easy and enjoyable as listening to a song and extend “beyond meditation” by sharing practices and insights to help unleash the inner power that we all have inside. Our mission is to help our users achieve an empowered and awakened mindset, equipping them with the tools to transform any life challenge into an opportunity.

With clubs and festivals having been impacted globally, MEYA and their artists believe there has never been a more pivotal time to remember the unifying power of music and its quantifiable psychological and physiological benefits. In this way, MEYA also provides a way forward for music industry professionals to overcome the stresses and anxieties surrounding the uncertainties of the field and around the clock commitments.  

A recent study from a Help Musicians UK commissioned survey found that 71% of musicians experienced anxiety and/or panic attacks, while 68.5% experienced one or more episodes of depression during the course of their career. In response to this and the issues that impact mental health regardless of industry or location, MEYA aims to bring training into everyday life to relieve anxiety and give users control of their minds with the help of bespoke music content.  

With over 15,000 users, 200 specially crafted tracks, and 100 guided meditation courses, MEYA offers a complete toolbox for those looking to maximize their mental and emotional potential in a turbulent world. 

Download MEYA today to begin your mindfulness, meditation, and awakening journey. 

More About MEYA

Why does MEYA combine Music, Dance, and Meditation?

Music has the ability to shift our state of mind – from mood enhancement and relaxation to a sense of connection with others in a shared space. Similarly, meditation reduces the stress hormone cortisol, improves sleep, and rewires the brain.

Those who have attended dance music events and concerts know the feeling of connectivity shared between crowds, creating a single entity made from many unique participants. MEYA harnesses this idea of a vibe in a quantifiable psychological and physiological method.

Combining music and meditation is not a traditional way to meditate, but it has proven to work. When we are lost in music we get a taste of nirvana naturally without any rigorous training. MEYA leverages the power of music to switch off the mind, making meditation easier and more enjoyable than ever.

MEYA App Content

MEYA Music – Productions categorized by focus, chill, sound healing, sleep, and binaural beats. 

MEYA Dance Meditation – A full category dedicated to Dance Meditation journeys: a combination of uplifting dance tracks combined with embedded vocal guidance, well-being practices, insights, positive affirmations, and visualization.

MEYA Mind – A multi-level course to master your mind, overcome your limiting beliefs, and achieve your personal goals. Also included are guided meditations, affirmations, mental coaching, NLP and hypnotic visualization aids to help sleep, and a specialized performance and productivity optimization section.

Music Awakening –  A seven-level course with over 50 Music Mind Journeys aimed to help to trigger an awakened mentality through providing insights and practices which train the mind to find the opportunity in all of life’s challenges.

Follow Meya via their Facebook and Instagram.

Handcuff illustration by Heather Skovlund for 360 Magazine

Facebook × Child Predators

SURVIVOR OF FACEBOOK-FACILITATED CHILD PREDATOR ABUSE TELLS SHAREHOLDERS TO “DELAY END-TO-END ENCRYPTION” UNTIL PLATFORM CAN ADEQUATELY PROTECT CHILDREN

Searing Testimony Shows Danger Facebook Poses to Young Children and How Ill-Conceived Steps Justified on Privacy Grounds Would Only Hurt More Children.

A survivor of child abuse and exploitation who was approached on a Facebook platform urged shareholders today at the company’s annual meeting to delay plans to move ahead with end-to-end encryption that would see Facebook “become one of the world’s most dangerous ’playgrounds’ for children.”

That warning was delivered today by Sarah Cooper, who was approached as a teenager through Facebook Messenger, met a predator in Boston and New York City, and was sold into sex slavery.

The following is Sarah Cooper’s full statement: 

“My name is Sarah Cooper and I am a member of the Survivor’s Council of ECPAT-USA, the leading anti-child trafficking organization in the United States.

I am here this morning to present resolution #6 asking the Board to report on the risk of increased sexual exploitation of children as the Company develops and offers additional privacy tools such as end-to-end encryption.

One year ago, I told my personal story publicly for the first time, of being groomed and trafficked by a predator that I met on Facebook. He seemed to be my age but was actually decades older. I was groomed starting when I was 15 until just after my 18th birthday. It seemed innocent enough at the beginning. I received a Facebook friend request from someone I didn’t know.  

We exchanged messages back and forth and after some time I sent photos to my predator, then more images to him. He groomed me for over two years.   I thought he was a friend, someone I could trust. I didn’t really know anything was wrong until I met him in person, and saw his face, I finally realized he was closer to 40 than 18.  Once I stepped into his car it was too late… When I was trafficked, given drugs, sold into sex slavery and held against my will at gunpoint… my instinct was to survive.  I was lucky enough to have been rescued by a friend and thankfully survived my ordeal, some are not as lucky and never make it home.

For years, I was unaware of the dangers lurking on the internet, until I myself became a target.  Today, as an advocate working to prevent child sex trafficking, I’ve come to understand that law enforcement in the field relies extensively on tips from Facebook to bring predators to justice.  But what will happen when you go to end to end encryption on the Messenger app? 

Facebook admitted that in going forward with implementing end-to-end encryption it will not be able to see child sexual abuse materials online, and the number of these reports will go down.  Therefore, the number of children’s lives that could be saved or helped, will be less.

Facebook made nearly 21 million reports of child sexual materials last year, and it has been estimated that 75% of these will become invisible once it applies end-to end encryption.

Those reports are not just ‘reports’ – they are children. Children who are scared and hurt, children who need our help, children who believe Facebook would never hurt them. They are someone’s daughter, sister, grandchild and neighbor. 

Facebook needs to immediately improve age verification, increase human monitoring of content, work in tighter cooperation with law enforcement – and it should absolutely delay expanding encryption on its platforms until it can protect children.

Privacy is important, but we need a balance of privacy and protection of the most vulnerable members of society, our children.  

Facebook is a great platform, but it is not a safe platform. And with encryption it will become one of the world’s most dangerous ’playgrounds’ for children.

Thank you.”

Ms. Cooper spoke in favor of Proposal 6 at the Facebook annual meeting, which calls on Facebook to conduct a study of its central role in online child abuse and  “assessing the risk of increased sexual exploitation of children as the Company develops and offers additional privacy tools such as end-to-end encryption.”  The resolution was filed by Proxy Impact, Lisette Cooper, the Maryknoll Sisters, the Dominican Sisters of Caldwell, NJ, and the Stardust Fund. In 2020, the same resolution attracted the support of 43 percent of non-management shares of the company that is tightly controlled by Mark Zuckerberg.

How bad is the child abuse and exploitation problem at Facebook? And how much worse could it get? 

Computer Illustration by Heather Skovlund for 360 Magazine

Media’s New Currency

What Marketers Need to Know About Media’s New Currency

Source Digital, a leader in providing innovative video advertising, is helping marketers to stop wasting money

It’s estimated that digital advertising grew 12% over the last year, as many people were at home more during the pandemic. With billions being spent on trying to reach people as they watch videos, it only makes sense that marketers turn to new technology to advance key messaging to targeted consumers. Source Digital is leading the way in helping them maximize their revenue with media’s new currency: SAMs or Source Activated Moments. The innovative platform is helping companies stop wasting money and get more out of their video advertising efforts.

“Many marketers are frustrated because they are spending more and more on digital advertising but are not seeing the results they want,” explains Hank Frecon, the chief executive officer of Source Digital. “This is where we come in. We have helped many of these companies gain more control of their digital marketing efforts to get a result that justifies their expenditure. We are here to help to grow their business, and at the same time give consumers what they are looking for in a seamless way.”

Many advertising campaigns are being switched to Source Digital’s patented platform. The new platform gives businesses what they have needed all along, which is a way to offer their products or services to customers that have indicated interest, during videos. Here are five things to know about this new way to reach consumers through digital advertising with SAMs:

  1. New media currency (SAMs) focuses on not disrupting the viewer. People love to watch videos, but they have been turned off by the ads that interrupt what they are watching. Having a platform that will seamlessly allow you to watch a video without ad interruption but still allow the marketer to promote something without stopping their video makes a world of difference.
  2. Many businesses turning to the new media currency are able to greatly increase their revenue, because Source Digital is offering them an entirely new inventory to access to help grow their business.
  3. Rather than traditional advertising working with particular networks, the new method of advertising works across platforms. This makes it easier for marketers to reach more people without having to put in more effort.
  4. The more you know about the audience, the more you can tailor ads to them and improve engagement. The new media advertising platform helps advertisers get more insight into the audience, so they can use that to improve user experience and increase engagement.
  5. The new currency is completely changing how online video advertising is done, and it’s doing so for the better. We all learned a lot from the prior ways that video ads were done, and that information has helped to create a better experience for all moving forward.

“We see the way our platform is helping to transform the efforts put forth by marketing teams,” added Frecon. “We look forward to helping many others get on board. It’s a more efficient way of reaching your audience, increasing profits, and in getting the most from your investment.”

Source Digital’s platform quietly works in the background, gathering important data points about the person, so that it can provide a better user experience and increase engagement. Source Digital has worked with numerous Fortune 500 companies to help create a more engaging and effective video advertising experience. To learn more, visit Source Digital.

About Source Digital, Inc. 

Developed by seasoned technology leaders and inventors, Source Digital delivers a new era of contextual commerce and advertising. Offering the first in-video, contextually driven, frictionless acquisition experience, Source Digital’s technology allows content creators, owners, brands, and retailers to seamlessly engage with viewers across any device or screen in real time. An immersive approach to interactive video, Source Digital’s patented technology inspires brand loyalty organically through continuous, personalized engagement, reducing audience drift while yielding nuanced measurements and substantially increased avenues for monetization.

Fortnite illustration by Heather Skovlund for 360 Magazine

Fortnite Most Streamed Game on Twitch

Fortnite Most Streamed Game on Twitch for March 2021 – 7M Hours Streamed

According to data presented by Safe Betting Sites US, Fortnite was the most streamed game on Twitch for March 2021 – a total of 6.99 million hours streamed for the month.

Fortnite Leads Several of Twitch’s Key Metrics

Fortnite continues to dominate charts in 2021 and was the most streamed game on Twitch for the month of March. The popular online Battle Royale game logged a total of 6.99M hours streamed on the platform. The second most streamed game on Twitch was Call of Duty: Modern Warfare with a total of 5.03M hours streamed for the month of March.

Fortnite also led the charts in the number of streamers for the month of March 2021. A total of 669,749 streamers streamed Fortnite for the month. Minecraft had the second largest number of streamers with 468,017. Overall, the top 10 leading games in terms of the number of streamers for the month of March, were streamed by an estimated 3.2M streamers on Twitch.

The top 10 games on twitch with the most channels accounted for over 50K channels. Twitch had an almost 20% share of this total with 9,707 channels in March 2021. The second most was COD: Modern Warfare with just under 7K channels.

League of Legends had the largest recorded peak viewers on Twitch in March 2021 with 704,375 peak viewers. The second-largest belonged to Minecraft which recorded 663, 533 peak viewers in March 2021. Fortnite had the fifth largest peak viewers with 641, 227.

Rex Pascual, Esports Editor at Safe Betting Sites US commented: “Despite the rise of many other titles within the same game mode such as PUBG and Warzone, Fortnite continues to attract large audiences on video game streaming platforms. Fortnite’s status as the pioneer of the increasingly popular Battle Royale game mode gives it a loyal and avid fanbase that will keep it near the top of Twitch’s charts for years to come.”

You can read more about the story with more statistics and information here.

Pornhub x Art Primo illustration by Heather Skovlund (original art by Dan Climan) for 360 Magazine

Pornhub Collab with Art Primo

Pornhub Announces Limited Edition Spray Paint and Apparel Collaboration with Art Primo

Adult Entertainment Platform Debuts Collection with Creative Video Featuring Prominent Names from Pornhub’s Model Program

Pornhub, the premier online destination for adult entertainment, today announced the launch of its collaboration with independent art supply company, Art Primo, through a new video featuring well-known models from Pornhub’s Model Program. The Pornhub x Art Primo limited edition collection, designed by Dan Climan, features a spray paint can of the brand’s signature “Pornhub Orange,” as well as tote bags and apparel including a short-sleeve t-shirt, long-sleeve shirt and hoodie.

“Both graffiti and pornography invite the viewer to follow the artist on a voyage of self-expression and exploration, in the most non-conventional of ways and without apology.  Because of this, Pornhub was a natural choice for our first-ever crossover launch,” said Anne Greebich of Art Primo about the collaboration.

The video directed by Gogy Esparza takes us on an adrenaline-filled voyeuristic night throughout the darkest corners of New York City in follow-doc style featuring graffiti artists Goog, Karma, Easy, Nep, and Seo. In signature Esparza style, Gogy uses quick cuts and mashups of the artists tagging alleyways and abandoned walls to shots of fast cars and beautiful women showing the audience the unparalleled energy into this illusive world.

The video features models Chiara Charles, LAYA, Zoë Kestan, and Andrea Martinez alongside Pornhub ambassadors Asa Akira, Kira Noir, and popular names from Pornhub’s Model Program, including Janessa Brazil, Toya Tickles, Britney Amber, Autumn Falls, Abigail Mac, and Alexis Tae. 

This is the second time Esparza has collaborated with Pornhub; he most recently directed HEROTICA, a capsule collection and short film/look book in collaboration with design duo, NAMILIA. The collection was unveiled during New York Fashion Week in February of 2020 and featured an all-Asian cast of runway models and Pornhub models Marica Hase, Jade Kush and Asa Akira. 

Pornhub’s Art Primo collaboration is the latest in the company’s foray into fashion and retail. Building on the success of the collaboration with NAMILIA’s at NYFW, the designers Nan Li and Emilia Pfohl created a capsule collection in collaboration with the brand. In previous years, the company has worked with Hood by Air, a cult-favorite fashion brand designed by Shayne Oliver and Richardson, a popular streetwear brand. 

“Pornhub has become the standard and an instantly recognizable classic in itself. The shade used for the spray paint is iconic; this orange is undoubtedly Pornhub Orange, and we sought out to craft a unique new tool for anyone to foster creativity and self-expression. I really wanted to elevate this timelessness with the graphic design of the can. It’s quite minimal and, with everything being so flashy these days, I think the design will stand out for its simplicity,” said the designer, Dan Climan.

For more information on Pornhub’s limited edition collection with Art Primo, and to purchase the spray paint and apparel, please visit Pornhub Apparel and Art Primo.

About Art Primo:

From selling handmade markers in the streets of Seattle in the late 1990s to the birth of their iconic website in 2003, Art Primo has long provided the graffiti market with house-branded art supplies as well as imported spray paint, cult-favorite markers, exclusive nozzles, and an extensive video library of tutorials and product reviews. Art Primo believes that behind every revolution lies an artistic movement; the company seeks to empower fans to destroy the status quo and change the world.

About Pornhub:

Founded in 2007, Pornhub is the leading free, ad-supported adult video streaming website, offering viewers the opportunity to upload and share their own videos. With over 12 million videos and over 130 million visitors a day, Pornhub truly is the best adult site in the world. Pornhub has built the largest dedicated membership base in the adult community, averaging over 76 million monthly active members, offering viewers a fun and sophisticated social experience directly onsite, complete with messaging, photos, achievement badges, and much more. 

Spray Paint - Pornhub x Art Primo
Spray Paint – Pornhub x Art Primo: Original artwork by Dan Climan
Pornhub x Art Primo Tshirt
Pornhub x Art Primo apparel: Original artwork by Dan Climan
Money illustration by Heather Skovlund for 360 Magazine

Geniusu × Microschool

GENIUSU LAUNCHES INVESTOR 5.0 MICROSCHOOL TO HELP INVESTORS

THRIVE IN THE DIGITAL DECADE

Genius Group, a Singapore-based public limited company, today announced the launch of GeniusU’s Investor 5.0 Microschool, taking place online from April 12 to May 7, 2021.

The Investor 5.0 Microschool is a four-week accelerator program that covers all four drivers of building Investor 5.0 strategies with personal guidance and mentoring to lead participants towards consistent cash flow and predictable growth.

Genius Group, the world’s No.1 entrepreneur education group, has packaged its top investment strategies, entrepreneur curriculum, and online faculty into a high impact, four-week microschool, that will set participants up to thrive in the digital decade.

Genius Group has generated 10x returns on its investments in the last year, seen its group valuation grow from $30 million to $300 million, and has also made acquisitions of over $80 million in the last year alone. This has all been driven by the investor 5.0 strategies it is sharing with students in this four-week microschool.

Five reasons to join the Investors 5.0 Microschool today:

  1. Learn how to generate 10x increase in your investments using some of the top investor 5.0 strategies that set you up for success in the digital decade.
  2. Learn how to start and manage your investments in global shares & currencies, property, cryptocurrencies, and commodities, together with how to put an Investor 5.0 Portfolio Plan together for 2021 & 2022.
  3. Receive full access to all four modules and session recordings for continuous improvement even after the Investor 5.0 Microschool has completed.
  4. Be connected to over 25,000 in the GeniusU community who are creating opportunities, connections and providing resources for each other as part of our trusted community.
  5. Get in front of 1.7 million entrepreneurs on our GeniusU platform, with your own store and a suite of future proof products.

Whether you are just starting out, you are a passive investor with basic investment knowledge or an active established investor with an investment portfolio, we have the solutions to help you succeed in global shares & currencies, property, cryptocurrencies, and commodities and build an investor 5.0 portfolio.

Join us today to reset, restructure and launch your Investor 5.0 portfolio plan to navigate and strive in the digital decade.

It’s time to turn the great disruption into your greatest opportunity for growth.

To learn more about the Investors 5.0 Microschool, please visit the website.

About GeniusU

GeniusU is an Edtech platform providing over 1.7 million students across 200 countries with personalized learning paths and microdegrees on business building skills.

About Genius Group

Genius Group is a $300+ million group of companies and is the world’s #1 Entrepreneur Education Group. Genius Group was founded by futurist and social entrepreneur Roger James Hamilton. The Singapore-based public limited company also owns GeniusUEntrepreneurs Institute and Entrepreneur Resorts LimitedLearn more here.

About Roger James Hamilton

Roger James Hamilton is a world-renowned futurist and social entrepreneur and is the founder and CEO of the Genius Group of companies. Roger is the New York Times bestselling author of The Millionaire Master Plan, a practical guide to understanding how your mind works to enable you to live your most successful life. He is also the creator of Wealth Dynamics, Talent Dynamics and Impact Dynamics, tools used by over 1.7 million entrepreneurs to follow their flow.

All of Roger’s companies empower the Entrepreneur Movement – collectively growing our ability to create and contribute wealth. Roger studied architecture at Cambridge University before launching his first business, Free Market Media, in Singapore during his 20s.  He was the founding chairman of the renowned Green School, Bali, where his three children were educated.  Roger currently lives in Europe but, when permitted, travels extensively between the UK, USA, Southeast Asia and Australia.

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Cryptocurrency illustration by Heather Skovlund for 360 Magazine

Cryptocurrency × NTFs

By: Heather Skovlund-Reibsamen

Cryptocurrency × NTFs

In recent news, Tautachrome Inc. has announced its patent attorney’s opinion on the early applicability of its KlickZie patents. The KickZie application will enable users to capture images that are invisibly marked and verified as the original. The owner of the image or video will have the ability to use, sell, and monetize their images. A simple tap on the image will allow users to communicate with the image’s author or others currently viewing the image. The patent is among many in the market of NFTs (Non-Fungible Tokens).

Cryptocurrency Breakdown:

Understanding cryptocurrency can be a headache! It is best to research thoroughly before investing your hard-earned money into just any digital asset. Let’s start with the basics: what is cryptocurrency?  Crypto, crypto currency, or cryptocurrency is a digital asset designed to work as a medium of exchange where individual coin ownership records are stored in a ledger existing in a form of computerized databases using strong cryptography to secure transaction records, control the creation of additional coins, and to verify the transfer of coin ownership. Now, cryptocurrency does not exist in a physical form, like your wallet filled with dollar bills.

Crypto Coins – Altcoins: Tokens, cryptocurrencies, and other forms of digital assets that are NOT bitcoin are known as alternative cryptocurrencies.

A few examples:

  • Peercoin
  • Litecoin
  • Dogecoin
  • Auroracoin
  • Namecoin

Tokens: Created and given out through an Initial Coin Offering, or ICO – much like a stock offering. Crypto tokens are a blockchain account that can provide functions other than making payments. Tokens are usually issued within a smart contract running on top of a blockchain.

  • Value tokens (Bitcoins)
  • Security tokens (to protect your account(s))
  • Utility tokens (designated for specific uses)

What does it mean when a cryptocurrency forks?

Sometimes a cryptocurrency will ‘fork’ and yes, that does sound confusing. It can be broken down into Forks, Hard Forks, or Soft Forks. Forks can be classified as accidental or intentional. An accidental fork happens when two or more miners find a block at the same, or almost same, time. The fork is then resolved when subsequent blocks are added and one of the chains becomes longer than the alternative. The network then abandons the blocks that are not in the longer chain, then referred to as orphaned blocks.

Hard Fork: A hard fork happens if a protocol or rule is changed so that the old protocol version is no longer valid.

Soft Fork: A soft fork occurs when a protocol or rule is changed, and the old version accepts the new version; enabling it to continue working.

What exactly are NTFs?

 A non-fungible token is a unit of data within a digital ledger called a blockchain. This is where each NFT can represent a unique digital item and are not interchangeable. A blockchain is a growing list of records (blocks), that are linked using cryptography. Each block has a cryptographic hash (a mathematical algorithm that maps data), a timestamp, and transaction data.

NFTs can be used to represent digital files such as audios, art, collectibles, sports, pornography, video games, and other forms of creative work. While copies can be made of these creative means, the NFTs representing the original are tracked on their underlying blockchains; therefore, providing the buyers with proof of originality and ownership.

In order to create an NFT, a file is uploaded to an NFT auction market. This creates a copy of the file recorded on the digital ledger as an NFT. This enables it to be bought with cryptocurrency and then resold. The artist can sell an NFT representing the work and still retain the copyright to the work as well as create more NFTs of the same file.

In addition, the buyer of the file does not gain exclusive access to the work or the original digital file. Unfortunately, a seller does not have to prove that they are the original artist either. There have been many cases where are was used for NFTs without the true artist’s permission.

Most Common Types of Cryptocurrency

Bitcoin: Invented in 2008 by a person or group using the name Satoshi Nakamoto. The currency began being used in 2009 when its implementation was released as open-source software. Bitcoin was the first decentralized cryptocurrency leading the way for many others in the years to come. Bitcoins were created as a reward for a process known as mining (record-keeping service done electronically). Bitcoins can be exchanged for other currencies, products, and services.

Bitcoin Cash: A spin-off or altcoin of Bitcoin that was created in 2017 eventually splitting into two cryptocurrencies – Bitcoin Cash and Bitcoin SV. Bitcoin Cash is one of the most popular types of cryptocurrency on the market and holds a block size of 8MB. To compare, Bitcoin’s block size is just a mere 1MB. This means Bitcoin Cash processes at faster speeds for its users.

Litecoin: A peer-to-peer cryptocurrency and open-source software project released under the MIT/X11 license. Litecoin is nearly identical to Bitcoin. Created by Charlie Lee to improve on Bitcoin technology, with shorter transaction times, lower fees, and more concentrated miners. In May 2017, Litecoin became the first of the top 5 cryptocurrencies to adopt Segregated Witness – a soft fork implementation change in the transaction format of Bitcoin.

Ethereum: A decentralized, open-source blockchain with smart contract functionality developed by Vitalik Buterin. Ether (ETH) is the native cryptocurrency of the Ethereum platform. It is the second-largest cryptocurrency by market capitalization. Ethereum is also the most actively used blockchain. It focuses on decentralized applications (phone apps) – almost like an app store. Ethereum looks to return control of apps to its original creators instead of the middlemen (like Apple, for instance). The token name is Ether, which is used as currency by app developers and users.

Ripple: A real-time gross settlement system, currency exchange, and remittance network created by Ripple Labs Inc.  Ripple was released in 2012 upon a distributed open-source protocol that supports tokens representing fiat currency, cryptocurrency, commodities, or other units of value (frequent flier miles, for example). Ripple is geared more towards large companies and corporations than it is for individual users. Ripple is well known for its digital protocol because it allows large amounts of money in any form to be transferred.

Empowered Women Illustration by Heather Skovlund for 360 Magazine

CÎROC × COMBS ENTERPRISES EMPOWERED WOMEN

The first cohort of the 2021 Empowered Women honorees, including Iman, Valeisha Butterfield-Jones, and Fadia Kader, are announced in celebration of International Women’s Day.

 

Ciroc and Combs Enterprises are proud to announce the continuation of its Empowered Women platform. Empowered Women, first launched in 2016 by Combs Enterprises women-led executive team, uplifts, spotlights, and honors an eclectic and dynamic group of entrepreneurs, creatives, and businesswomen.

This year, Ciroc and Combs Enterprises partnered with Culture Creators, a cultural connectivity organization that aims to spotlight the contributions of individuals who have shaped the global view of Black culture. To further amplify the initiative, fittingly launched during Women’s History Month, Empowered Women will honor 50 successful women and share the narratives that formed them. Championing discussions around the value of mentorship, allyship, and leadership, Empowered Women highlights the importance of celebrating the current and uplifting the next generation of fearless leaders. Honorees represent five categories including social impact, technology, entertainment, art and style, and business.

Ciroc, Combs Enterprises, and Culture Creators will spotlight the honorees beginning in March and culminating this spring. The series will include custom digital content and exclusive honoree interviews shared via Culture Creators’ platforms, curated vodka cocktails, and an exclusive media partnership with women’s lifestyle publication, Elle Magazine.

It is an honor to continue to build and strengthen the Empowered Women platform alongside Culture Creators and Elle Magazine”, says Ingrid Best, Vice President of Global Marketing, Spirits, Combs Enterprises. “As a Black woman, it is my personal and professional mission to honor those who are breaking boundaries, while also providing a platform for us to continue to do the important work of mentoring and showing up for the next generation. We hope this program encourages young, budding professionals to push boundaries and redefine the status quo in their respective industries.”.

The first round of March 2021 honorees is below, representing the industry leaders paving the way for future generations.

 

Empowered Women Honorees – March:

  • Adrienne Lofton
  • Alencia Johnson
  • Brianna Agyemang
  • Caroline Yim
  • Dawn Dickson
  • Donna Stewart
  • Fadia Kadar
  • Heather Lowery
  • IMAN
  • Jamila Thomas
  • Morgan DeBaun
  • Sarah Jakes Roberts
  • Stephanie L. Young
  • Morgan Dixon
  • Valeshia Butterfield-Jones
  • Vanessa Garrison
  • Yvette Noel Schure

Joi Brown, Founder, and CEO of Culture Creators commented, “I started Culture Creators because I envisioned a platform that gives individuals who push the culture forward and strive for inclusion that flowers while they are still here while continuing to develop the next generation of leaders. Partnering with like-minded visionaries at Ciroc to bring Empowered Women to life marries the spirit of celebration and mentorship.”.

As part of its mission to propel Black culture, Culture Creators has consistently celebrated the accomplishments of key luminaries across a broad spectrum of industries, including entertainment, fashion, finance, technology, business, and more. The Innovators & Leaders Awards Brunch, Culture Creators’ annual signature event, exemplifies this mission and has previously honored Sylvia Rhone, Byron Allen, Marsai Martin, Jemele Hill, Kenya Barris, Charles D. King, and the late Andre Harrell, to name a few. In 2019, Culture Creators launched the first-ever C2 Summit, a platform that targets students of color across all universities and provides interactive educational experiences, employment opportunities, and creates access to leaders across various career paths. Today, Culture Creators further advances its mission with the launch of the Empowered Women platform.