Posts tagged with "subscribers"

Netflix CEO illustrated by Maria Soloman for 360 MAGAZINE.

Netflix Co-CEO on Ads

by Justin Lyons

Netflix co-founder and co-CEO Reed Hastings sat down with Variety recently to discuss his new book and everything regarding Netflix. From business strategies to hiring strategies to creative strategies, Hastings seemed to be quite open about his ideas for the streaming service.

One of the biggest questions everyone seems to have about Netflix revolves around its revenue strategy. The home of shows like “Stranger Things,” “Orange is the New Black,” “House of Cards” and other award-winning, binge-inducing shows has been ad-free since its inception.

Hastings said the decision to rely entirely on a subscription model is more of a judgement call than a strict rule for Netflix.

“You know, advertising looks easy until you get in it. Then you realize you have to rip that revenue away from other places because the total ad market isn’t growing, and in fact right now it’s shrinking,” Hastings told Variety.

Hastings went on to say there’s more opportunity for growth in the consumer market than there is in the advertising business, also citing 20 years of success to back his point.

A 2019 report from eMarketer said Google, Facebook and Amazon received upwards of two-thirds of advertising dollars in the United States, so it would make sense to believe the room for growth in advertising is limited.

The New York Times reported in April that Netflix gained nearly 16 million subscribers early in the year, pushing the total number of subscribers to more than 182 million.

Hastings also touched on production during COVID-19’s shutdown, saying Netflix was able to shoot some originals, like the fourth season of “The Crown,” before shutting down production. He added that Netflix is currently producing in Europe and Asia.

While producing in Europe and Asia is more practical than producing in the United States right now, it also goes along with goals Hastings has for Netflix.

He said he wants Netflix to become a first-class developer all around the world, not just in Hollywood. Hastings said shows like “Dark,” from Germany, and “La Casa de Papel,” from Spain, have aided that movement.

On the future of Netflix, Hastings said, “What’s next is becoming a great Turkish developer of content, becoming a great Egyptian developer of content and sharing that with the world.”

He closed the interview with a discussion about other streaming platforms. Hastings compared Netflix to Starbucks, serving a specific product, while Amazon is more of a Walmart, serving every need.

With the number of streaming services growing exponentially, it might be easy to assume doom for the original streaming platforms. Even with Disney+ reaching 60 million subscribers, Hastings isn’t worried, calling the streaming industry a “healthy situation.”

“Because you’ll continue to push each other to innovate and entertain people. It’s only in the old communist states of the 1960s when you’d have a single network. No one wants to create that,” Hastings said.

A rising tide lifts all boats, right? There is no doubt that Netflix remains king of the streaming industry, and we can probably assume we’re safe from ads on Netflix for now. That, along with the possible development of more content from other countries and cultures, makes it an exciting time to be a Netflix subscriber.

For now, we’ll continue to rely on Netflix’s ad-free experience while studios that rely on theatrical releases are slowed down.

To read the entire interview from Variety, you can click right here.

Suisun Valley, Fairfield

Story by Susan Hiland provided by Daily Republic

Suisun Valley greeted a group of out-of-town travel writers with a bounty of beauty, food and wine over the weekend.

They toured just about every winery, olive oil factory, candy-making company and barley brew-maker in the area.

This was the result of the Fairfield Conference & Visitors Bureau reaching out to Geiger & Associates, which has put together these travel tours for several communities including Lodi.

“This is the first time we have done something like this,” said Anand Patel, president/CEO of Visit Fairfield. “The goal was to get people thinking about Fairfield and Suisun Valley.”

He said he hoped that the travel writers would see the beauty of the valley and share that with their readers. The writers came from Portland, Oregon, Southern California, Northern California and even Quebec, Canada.

“We hope people read their articles and get interested in the valley,” he said.

The group of writers included Susan G. Hauser, Elyse Glickman, Vaughn Lowery, Wendy van Diver, Cortney Erndt, Carla Waldemar, Ruksana Hussain, Wendy Lemlin, Janet Boileau and Robin Raven.

The writers arrived Thursday and enjoyed an afternoon at Jelly Belly Candy Co., where they took the tour, sampled sweet treats and shopped.

“Every single stop we hope they learn something new,” Patel said.

Boileau, a writer and publisher for Taste and Travel International Magazine, which is a culinary publication with 20,000 subscribers across Canada, had no idea about Suisun Valley.

“I didn’t know what to expect,” she said. “But this is a very impressive part of the wine country.”

She was enjoying how relaxing the area was with some wine from Suisun Valley Wine Co-op along Pleasants Valley Road. The stop offered an opportunity for everyone to sample a variety of wines from the area in one place.

Lowery is the president of 360 Magazine, a lifestyle magazine that goes out to thousands of subscribers from Los Angeles to Japan.

“Anyone visiting here needs to stop at Il Fiorello Olive Oil Co.,” he said. “It was a sensory overload.”

They sampled a meal with each of the foods having been created using produce from the company’s garden.

“This is a great cross of Napa and Sonoma,” Lowery said. “It’s a place you can take time out and is very drivable.”

He said he was envisioning himself returning with a convertible, rolling the top down and just cruising through the back roads as a vacation.

“We tasted the grapes at Wooden Valley Winery. They were so sweet, I thought no way that was real,” he said.

“Fairfield is just a great town for a great road trip,” he said.

Wengie

Wengie is a breakout beauty and lifestyle star, influencer and now singer, whose influence is growing at staggering numbers.

Watch Wengie’s new music video “Deja Vu at this link: http://youtu.be/mIinf4KygIk

Definitely a “One To Watch” Wengie’s last video Cake, already has over 6M views in a month of being out! She also just wrapped her successful summer US Tour Create Your Summer.

Recently having gained over 5M subscribers in less than a year—unprecedented growth for a YouTuber….—she’s proven to be in a league of her own. Currently garnering 11M+ subscribers on her YouTube Channel and over 15M+ across all social media platforms!

Wengie’s unique ability to deliver vibrant, informative, and highly-relatable content (including her wildly popular life “hacks” series) to a global audience—with signature quirk and humor—keeps her zealous ‘Wengiecorns’ wanting more. This unparalleled closeness and trust with her fans has cemented Wengie’s power as a leading content collaborator for both high-profile and emerging brands. Wengie has leveraged her prominence on YouTube to tackle other creative realms—she recorded her first music album in China. She is also the voice of the fourth “PowerPuff Girl” on the Cartoon Network.

Wengie aims to bring positivity and fun to music, and she does just that with this single.

Wengie has always loved pop music and R & B. For the majority of her life, Wengie has had multicultural musical taste, listening to mainly Jpop, Cpop and Kpop. She would learn lyrics to the songs having no idea what she was singing but still would be able to sing it by just memorizing it. Wengie’s main goal in music is to create fun music that is “east meets west” /Kpop-fused-with-American-pop, which is essentially all the things she loves.

Her musical influences include BLACKPINK, Hyuna, Arianna Grande and Taylor Swift.

Check her out on her socials:

YouTube: 12,397,934 -subscribershttp://www.youtube.com/channel/UCD9PZYV5heAevh9vrsYmt1g

Instagram 1.6M followers – @wengie

Twitter 176K – @wengie

FaceBook: 255,105K likes – http://www.facebook.com/wwwengie/

PENTATONIX TOUR

PENTATONIX ANNOUNCE NEW ALBUM & TOUR 

PTX PRESENTS: TOP POP, VOL. I OUT APRIL 13TH

NORTH AMERICAN TOUR KICKS OFF JULY 12TH IN

SALT LAKE CITY, UT

VIDEO FOR “HAVANA” RELEASED ON FRIDAY MARCH 2nd

WATCH HERE

Three-time Grammy Award-winning and multi-platinum-selling artist Pentatonix will release PTX Presents: Top Pop, Vol. I April 13th via RCA Records.  The inaugural release for the group’s PTX Presents series will feature 11 PTX-curated modern pop performances, including an arrangement of Camila Cabello’s “Havana.”  The track was released this past Friday and has already surpassed 5 million video views.  Purchase it here and watch it here.

Alongside their album announcement, Pentatonix will embark on a 39 city North American tour produced by Live Nation, beginning at the USANA Amphitheatre in Salt Lake City, UT on July 12th.  Tickets for the tour will be available via a 24-hour Patreon presale (for Patreon members) beginning March 5th at 10am local time.  Citi® is the official presale credit card of the tour. As such, Citi® card members will have access to purchase presale tickets beginning Tuesday, March 6th at 12pm local time until Thursday, March 8th at 10pm local time through Citi’s Private Pass® program. For complete presale details visit www.citiprivatepass.com.  Tickets will be available to the general public starting Friday, March 9th at 12pm local time through www.ptxofficial.com,  LiveNation.com and the Live Nation app.

Three-time Grammy® Award-winning and multi-platinum-selling artist Pentatonix has sold nearly 10 million albums in worldwide consumption and performed for hundreds of thousands of fans at their sold out shows across the globe. Their YouTube channel boasts more than 14.6 million subscribers, yielding over 3.1 billion video views. Their 2015 self-titled album is certified gold after debuting #1 on Billboard’s 200.

Additionally, nine of their albums reached the top 10 on Billboard’s 200 chart (two albums reaching #1) and received multiple RIAA certifications for multi-platinum, platinum and gold selling albums and singles. Most recently, “Mary, Did You Know?” and “Hallelujah” were certified platinum, while the Pentatonix original, “Can’t Sleep Love,” was certified gold.  The group has had two holiday specials on NBC, released their tour documentary – On My Way Home – in 2015 and appeared in the feature film, Pitch Perfect 2.

Most recently, Pentatonix released a deluxe version of their certified platinum 2016 holiday album A Pentatonix Christmas Deluxe and wrapped their sold-out A Pentatonix Christmas Tour in December. 

ABOUT LIVE NATION ENTERTAINMENT

Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. For additional information, visit www.livenationentertainment.com.

 

For More Information:

Official Website: http://ptxofficial.com/

YouTube Page: http://youtube.com/Ptxofficial

Facebook: http://www.facebook.com/Pentatonix

Twitter: http://twitter.com/PTXofficial

Instagram: http://www.instagram.com/ptxofficial/

Press Assets: http://www.rcarecordspress.com/artist/pentatonix

Robb Report – Health And Wellness

ROBB REPORT ANNOUNCES 3RD ANNUAL HEALTH + WELLNESS EXPERIENCE World-Renowned Physicians and Health Experts Convene at 1 Hotel South Beach for Transformative Weekend of Wellness.

Robb Report has announced its third annual Health + Wellness experience, taking place March 15–18, 2018, at 1 Hotel South Beach in Miami Beach, Fla. Just in time for the upkeep of wellness-themed New Year’s resolutions, the annual event returns with an enlightening, energetic, and educational program that features exclusive conversations with the leading minds in medicine and cutting-edge health, headlined by Dave Asprey, CEO and founder of Bulletproof. Acclaimed physicians from some of the nation’s top wellness institutions, alongside a collective of fitness experts—including Steve Jordan, trainer to the stars; George Foreman III, former pro boxer and founder of EverybodyFights; and Pilates guru Erika Bloom— round out the weekend’s roster of featured talent.

1 Hotel South Beach will serve as the idyllic setting for the weekend of wellness, situated alongside 600 feet of pristine white-sand beach on the Atlantic Ocean. With a farm stand in the lobby and carefully placed remixes of recycled and repurposed woods, preserved moss, petrified branches, and driftwood, the 18-story landmark on Collins Avenue has been revolutionizing sustainably chic design in Miami since it opened its doors in March 2015.

“We’ve seen a growing awareness nationally that good health remains our greatest individual wealth,” says Robb Report health & wellness editor Janice O’Leary. “This year at our event, we’re excited to introduce new ways for attendees to reach optimal wellness through the latest medical research, lifestyle changes, and cutting-edge technology. This is an opportunity to not just hear the talk about longevity but also walk the walk—literally.”

Robb Report’s Health + Wellness experience will kick off with a welcome dinner and accompanying keynote on Thursday, March 15, in which Dave Asprey will dive deep into the concept of biohacking—techniques to drive self-improvement and transform your own health. Asprey founded Bulletproof after successfully biohacking his way to a 100-pound weight loss. With a mission to share his learnings with the world, Asprey’s presentation will dig into this concept and provide attendees with tips to achieve their personal health and wellness goals.

The following morning, guests will be greeted with a selection of wake-up wellness activities, ranging from morning meditations with expert Kelly Howell to sun salutations and beachfront workouts. A thought-provoking series of health talks will follow focused on hot-button topics presented by Dr. Donald Hensrud, medical director of the Mayo Clinic Healthy Living Program, followed by one-one-one health coaching with Dr. Param Dedhia, director of sleep medicine at Canyon Ranch. Afternoons will be filled with a number of intimate fitness offerings, among them stand-up paddleboard classes, training at Spartan Gym, and Robb Report–exclusive SoulCycle training at SoulCycle South Beach.

Guests will enjoy a holistic approach to health and wellness throughout the entirety of the weekend, with healthy cooking classes from chef Matthew Kenney—the celebrated plant-based- cuisine chef and mastermind behind plnthouse, 1 Hotel South Beach’s plant-based restaurant— along with relaxing spa treatments at Bamford Haybarn Spa and bio-organic wine tastings.

Health + Wellness guests will further enjoy a Luxury Lounge featuring the latest innovations in wellness gear and the finest health-inspired luxury products!

To learn more about Robb Report’s Health + Wellness Summit and to register to attend, visit rr1.com/event/health-wellness, and follow @robbreport on Instagram with #RRHW2018.